CN106169146A - A kind of method and device throwing in advertisement - Google Patents
A kind of method and device throwing in advertisement Download PDFInfo
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- CN106169146A CN106169146A CN201610557417.7A CN201610557417A CN106169146A CN 106169146 A CN106169146 A CN 106169146A CN 201610557417 A CN201610557417 A CN 201610557417A CN 106169146 A CN106169146 A CN 106169146A
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- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
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Abstract
The invention discloses a kind of method and device throwing in advertisement, in order to realize throwing in effectively for different terminal, the purpose of advertisement accurately.Described method includes: receives the request of the activity that terminal is initiated, obtains the user profile of described terminal；According to default advertisement serving policy, the first advertisement base filters out the targeted advertisements that the user profile with described terminal is mated；Determine the quantity of described targeted advertisements, and judge whether the quantity of described targeted advertisements reaches specified quantity；If not, it is determined that the difference of the quantity of described targeted advertisements and described specified quantity, and from the second advertisement base, choose the alternative advertisement of described difference quantities；Described targeted advertisements and described alternative advertisement is thrown in described terminal.
Description
Technical field
The present invention relates to technical field of internet application, particularly to a kind of method and device throwing in advertisement.
Background technology
Along with the high speed development of Internet technology, Internet advertising is increasingly becoming a kind of main flow advertising media.With traditional
Advertising media compares, and Internet advertising has that wide coverage, initiative and enthusiasm are strong, expense is relatively low, cost performance is high
And there is the advantages such as the most interactive, therefore, Internet advertising is the most increasingly favored by each company and trade company.
In Internet advertising, there is the situation throwing in advertisement to the terminal of user.Such as, user passes through mobile terminal
(such as the terminal such as mobile phone, intelligent watch) shakes the activity participating in certain program, and mobile terminal display loose-leaf, simultaneously in activity
Page display advertisement.So, for different terminals, how to throw in effectively, advertisement accurately becomes technology urgently to be resolved hurrily and asks
Topic.
Summary of the invention
The present invention provides a kind of method and device throwing in advertisement, effective, accurate in order to realize for different terminal inputs
The purpose of true advertisement.
The present invention provides a kind of method throwing in advertisement, including:
Receive the request of the activity that terminal is initiated, obtain the user profile of described terminal；
According to default advertisement serving policy, in the first advertisement base, filter out what the user profile with described terminal was mated
Targeted advertisements；
Determine the quantity of described targeted advertisements, and judge whether the quantity of described targeted advertisements reaches specified quantity；
If not, it is determined that the quantity of described targeted advertisements and the difference of described specified quantity, and select from the second advertisement base
Take the alternative advertisement of described difference quantities；
Described targeted advertisements and described alternative advertisement is thrown in described terminal.
In an embodiment of the present invention, throw in described targeted advertisements and described alternative advertisement to described terminal, including:
Described targeted advertisements is generated active page with described alternative ad combination；
The described active page generated is sent to described terminal.
In an embodiment of the present invention, from the second advertisement base, choose the alternative advertisement of described difference quantities, including:
Use the random or mode of poll, from the second advertisement base, choose the alternative advertisement of described difference quantities.
In an embodiment of the present invention, described method also includes:
If the quantity of described targeted advertisements reaches described specified quantity, then from described targeted advertisements, choose described appointment number
The advertisement of amount；
The ad combination of the described specified quantity chosen is generated active page, and is sent to described terminal.
In an embodiment of the present invention, from described targeted advertisements, choose the advertisement of described specified quantity, including:
The advertisement single obtaining each advertisement in described targeted advertisements shows that price and/or advertisement residue pay number；
Advertisement single according to each advertisement in described targeted advertisements shows that price and/or advertisement residue pay number, from institute
State the advertisement choosing described specified quantity in targeted advertisements.
In an embodiment of the present invention, described user profile includes at least one following:
User's sex, the key word that user is interested, the type of operating system of terminal, the device type of terminal, terminal
The time that the operator that accesses, the geographical location information of terminal, described request are corresponding.
The present invention also provides for a kind of device throwing in advertisement, including:
Acquisition module, for receiving the request of the activity that terminal is initiated, obtains the user profile of described terminal；
Screening module, for according to the advertisement serving policy preset, filtering out and described terminal in the first advertisement base
The targeted advertisements of user profile coupling；
Judge module, for determining the quantity of described targeted advertisements, and judges whether the quantity of described targeted advertisements reaches
Specified quantity；
Choose module, if judging that the quantity of described targeted advertisements is not up to specified quantity, the most really for described judge module
The quantity of fixed described targeted advertisements and the difference of described specified quantity, and from the second advertisement base, choose the standby of described difference quantities
Select advertisement；
Putting module, for throwing in described targeted advertisements and described alternative advertisement to described terminal.
In an embodiment of the present invention, described putting module is additionally operable to:
Described targeted advertisements is generated active page with described alternative ad combination；
The described active page generated is sent to described terminal.
In an embodiment of the present invention, choose module described in be additionally operable to:
Use the random or mode of poll, from the second advertisement base, choose the alternative advertisement of described difference quantities.
In an embodiment of the present invention, choose module described in be additionally operable to:
If the quantity that described judge module judges described targeted advertisements reaches specified quantity, then select from described targeted advertisements
Take the advertisement of described specified quantity；The ad combination of the described specified quantity chosen is generated active page, and is sent to described end
End.
In embodiments of the present invention, receive the request of the activity that terminal is initiated, obtain the user profile of terminal, according to
The advertisement serving policy preset, filters out the targeted advertisements that the user profile with terminal is mated in the first advertisement base.Subsequently, really
Set the goal the quantity of advertisement, and judges whether the quantity of targeted advertisements reaches specified quantity, if not, it is determined that the number of targeted advertisements
Amount and the difference of specified quantity, and from the second advertisement base, choose the alternative advertisement of difference quantities.Finally, target is thrown in terminal
Advertisement and alternative advertisement.As can be seen here, the embodiment of the present invention can be mated corresponding with user profile for different user profile
Targeted advertisements, be provided to terminal, thus realize throwing in effectively to terminal, the purpose of advertisement accurately.Further, target is worked as
When the quantity of advertisement is not up to specified quantity, it is possible to choose the alternative advertisement of difference quantities from the second advertisement base, and be delivered to
The user of terminal.
Other features and advantages of the present invention will illustrate in the following description, and, partly become from description
Obtain it is clear that or understand by implementing the present invention.The purpose of the present invention and other advantages can be by the explanations write
Structure specifically noted in book, claims and accompanying drawing realizes and obtains.
Below by drawings and Examples, technical scheme is described in further detail.
Accompanying drawing explanation
Accompanying drawing is for providing a further understanding of the present invention, and constitutes a part for description, with the reality of the present invention
Execute example together for explaining the present invention, be not intended that limitation of the present invention.In the accompanying drawings:
Fig. 1 show in one embodiment of the invention the flow chart of the method throwing in advertisement；
Fig. 2 show in another embodiment of the present invention the flow chart of the method throwing in advertisement；And
Fig. 3 show in one embodiment of the invention the structural representation of the device throwing in advertisement.
Detailed description of the invention
Below in conjunction with accompanying drawing, the preferred embodiments of the present invention are illustrated, it will be appreciated that preferred reality described herein
Execute example be merely to illustrate and explain the present invention, be not intended to limit the present invention.
Being illustrated in figure 1 in one embodiment of the invention the flow chart of the method throwing in advertisement, the method can be applied at end
The server at end logon account place, the method may comprise steps of S11-S15.
Step S11, receives the request of the activity that terminal is initiated, and obtains the user profile of terminal.
In this step, terminal can be mobile terminal, such as mobile phone, intelligent watch etc..User moves dynamic end by shaking one
End participates in the activity of certain program, thus initiates the request of activity, and then the server at this mobile terminal logon account place
Receive this request.
Further, the user profile of server acquisition terminal can obtain in the following manner.
Mode one, server pre-saves the user profile of terminal, and now, server can obtain from server local
The user profile of the terminal pre-saved.
Mode two, carries the user profile of terminal in the request that server receives, now, server can be asked from this
The user profile of terminal is parsed in asking.
Mode three, server is initiated to obtain the message of the user profile of terminal, is received user's letter that terminal is submitted to terminal
Breath.
Mode four, during terminal login service device, server obtains the user profile of terminal.
In the alternative embodiment of the present invention, user profile can include that user's sex, age of user, user are interested
Operator, the geographical position of terminal that key word, the type of operating system of terminal, the device type of terminal, terminal access are believed
Breath, the time of described request correspondence, etc., the invention is not restricted to this.
Step S12, according to default advertisement serving policy, filters out the user profile with terminal in the first advertisement base
The targeted advertisements joined.
In this step, the advertisement serving policy preset can include user's sex, age of user, pass that user is interested
Keyword, the type of operating system of terminal, the device type of terminal, terminal access operator, the geographical location information of terminal,
The time that described request is corresponding, etc., the invention is not restricted to this.
In the alternative embodiment of the present invention, advertisement serving policy can corresponding different advertisement putting condition.Further, pin
Different advertisements can be preset advertisement putting condition, such as, the advertisement putting condition of advertisement 1 correspondence be " female, whitening sun protection,
Haikou ", the advertisement putting condition of advertisement 2 correspondence be " man, 28-32 year, Europe Cup, Haidian District Beijing ", the advertisement of advertisement 3 correspondence
Fixed condition be " man, 45 years old, outdoor, motion, football ", user profile is mated with above-mentioned advertisement putting condition respectively,
Obtain the targeted advertisements that the advertisement putting condition of coupling is corresponding.As, user profile is " man, football ", now obtains the wide of coupling
The targeted advertisements accusing fixed condition corresponding is advertisement 2 and advertisement 3.And for example, user profile is " female, Haikou ", then obtain coupling
Targeted advertisements corresponding to advertisement putting condition is advertisement 1.It is only illustrative it should be noted that enumerate herein, is not limiting as
The present invention.
Step S13, determines the quantity of targeted advertisements, and judges whether the quantity of targeted advertisements reaches specified quantity, if it is not,
Then continue executing with step S14.
In this step, it is intended that quantity can be configured according to the actual requirements, such as 6 or 9 etc., this is not limited by the present invention
System.
Step S14, determines the quantity of targeted advertisements and the difference of specified quantity, and chooses difference number from the second advertisement base
The alternative advertisement of amount.
In this step, the alternative of difference quantities can be chosen from the second advertisement base to use at random or in the way of poll
Advertisement.
Step S15, throws in targeted advertisements and alternative advertisement to terminal.
In embodiments of the present invention, receive the request of the activity that terminal is initiated, obtain the user profile of terminal, according to
The advertisement serving policy preset, filters out the targeted advertisements that the user profile with terminal is mated in the first advertisement base.Subsequently, really
Set the goal the quantity of advertisement, and judges whether the quantity of targeted advertisements reaches specified quantity, if not, it is determined that the number of targeted advertisements
Amount and the difference of specified quantity, and from the second advertisement base, choose the alternative advertisement of difference quantities.Finally, target is thrown in terminal
Advertisement and alternative advertisement.As can be seen here, the embodiment of the present invention can be mated corresponding with user profile for different user profile
Targeted advertisements, be provided to terminal, thus realize throwing in effectively to terminal, the purpose of advertisement accurately.Further, target is worked as
When the quantity of advertisement is not up to specified quantity, it is possible to choose the alternative advertisement of difference quantities from the second advertisement base, and be delivered to
The user of terminal.
In the alternative embodiment of the present invention, when step S15 throws in targeted advertisements and alternative advertisement to terminal, can be by
Targeted advertisements generates active page with alternative ad combination, and the active page of generation is sent to terminal.
In the alternative embodiment of the present invention, when whether the quantity that step S13 judges targeted advertisements reaches specified quantity,
If the quantity of targeted advertisements reaches specified quantity, then from targeted advertisements, choose the advertisement of specified quantity, and the appointment that will choose
The ad combination of quantity generates active page, and is sent to terminal.
Further, when choosing the advertisement of specified quantity from targeted advertisements, the invention provides a kind of optional side
Case, the program comprises the following steps A1-A2:
Step A1, obtains the advertisement single of each advertisement in targeted advertisements and shows that price and/or advertisement residue pay number；
According to the advertisement single of each advertisement in targeted advertisements, step A2, shows that price and/or advertisement residue pay number, from
Targeted advertisements is chosen the advertisement of specified quantity.
In this step, can show that price is from big to small to target according to the advertisement single of each advertisement in targeted advertisements
Advertisement is ranked up, and chooses the advertisement of the preceding appointment specified quantity that sorts；Or, according to each advertisement wide in targeted advertisements
Accuse residue payment number from big to small targeted advertisements to be ranked up, choose the advertisement of the preceding appointment specified quantity that sorts.
In the alternative embodiment of the present invention, it is also possible to precisely area preference, such as, when an advertisement meter in two advertisements
Drawing and throwing in region is Beijing, and it is Dongcheng District, Beijing that another advertising plan throws in region, then the advertisement of prioritizing selection later, Dongcheng
District has precedence over Beijing.
Below by a specific embodiment be discussed in detail the present invention throw in advertisement method realize process.Such as Fig. 2
Showing in another embodiment of the present invention the flow chart of the method throwing in advertisement, the method can be applied in terminal logon account institute
Server, this terminal is mobile phone, and the method may comprise steps of S21-S28.
Step S21, reception mobile phone is by shaking the request of the participation specified activities that operation triggers, and this request includes hands
The user profile of machine.
In this step, user profile can include user's sex, age of user, key word that user is interested, mobile phone
Operator, the geographical location information of mobile phone, described request that the type of operating system, the device type of mobile phone, mobile phone access are right
The time answered, etc., the invention is not restricted to this.
Step S22, parses the user profile of mobile phone from this request.
Step S23, according to default advertisement serving policy, filters out the user profile with mobile phone in the first advertisement base
The targeted advertisements joined.
In this step, the advertisement serving policy preset can include user's sex, age of user, pass that user is interested
Keyword, the type of operating system of mobile phone, the device type of mobile phone, mobile phone access operator, the geographical location information of mobile phone,
The time that described request is corresponding, etc., the invention is not restricted to this.
In the alternative embodiment of the present invention, advertisement serving policy can corresponding different advertisement putting condition.Further, pin
Different advertisements can be preset advertisement putting condition, such as, the advertisement putting condition of advertisement 1 correspondence be " female, whitening sun protection,
Haikou ", the advertisement putting condition of advertisement 2 correspondence be " man, 28-32 year, Europe Cup, Haidian District Beijing ", the advertisement of advertisement 3 correspondence
Fixed condition be " man, 45 years old, outdoor, motion, football ", user profile is mated with above-mentioned advertisement putting condition respectively,
Obtain the targeted advertisements that the advertisement putting condition of coupling is corresponding.As, user profile is " man, football ", now obtains the wide of coupling
The targeted advertisements accusing fixed condition corresponding is advertisement 2 and advertisement 3.And for example, user profile is " female, Haikou ", then obtain coupling
Targeted advertisements corresponding to advertisement putting condition is advertisement 1.It is only illustrative it should be noted that enumerate herein, is not limiting as
The present invention.
Step S24, determines the quantity of targeted advertisements.
In this step, it is intended that quantity can be configured according to the actual requirements, such as 6 or 9 etc., this is not limited by the present invention
System.
Step S25, it is judged that whether the quantity of targeted advertisements reaches specified quantity, the most then continue executing with step S26；If
No, then continue executing with step S27.
Step S26, chooses the advertisement of specified quantity from targeted advertisements, and by raw for the ad combination of the specified quantity chosen
Become active page, and be sent to terminal.
Step S27, determines the quantity of targeted advertisements and the difference of specified quantity, and chooses difference number from the second advertisement base
The alternative advertisement of amount.
Step S28, generates active page by targeted advertisements with alternative ad combination, and the active page of generation is sent to end
End.
The embodiment of the present invention can mate the targeted advertisements corresponding with user profile, then for different user profile
It is supplied to terminal, thus realization is thrown in effectively to terminal, the purpose of advertisement accurately.Further, do not reach when the quantity of targeted advertisements
During to specified quantity, it is possible to choose the alternative advertisement of difference quantities from the second advertisement base, and be delivered to the user of terminal.
It should be noted that in actual applications, above-mentioned all optional embodiments can be any in the way of using combination
Combination, forms the alternative embodiment of the present invention, and this is no longer going to repeat them.
Corresponding to the method throwing in advertisement in above-described embodiment, the present invention also provides for a kind of device throwing in advertisement.As
Fig. 3 show in one embodiment of the invention the structural representation of the device throwing in advertisement, including:
Acquisition module 31, for receiving the request of the activity that terminal is initiated, obtains the user profile of described terminal；
Screening module 32, for according to the advertisement serving policy preset, filtering out and described terminal in the first advertisement base
User profile coupling targeted advertisements；
Judge module 33, for determining the quantity of described targeted advertisements, and judges whether the quantity of described targeted advertisements reaches
To specified quantity；
Choose module 34, if judging that the quantity of described targeted advertisements is not up to specified quantity for described judge module 33,
Then determine the quantity of described targeted advertisements and the difference of described specified quantity, and from the second advertisement base, choose described difference quantities
Alternative advertisement；
Putting module 35, for throwing in described targeted advertisements and described alternative advertisement to described terminal.
In an embodiment of the present invention, above-mentioned putting module 35 is additionally operable to:
Described targeted advertisements is generated active page with described alternative ad combination；
The described active page generated is sent to described terminal.
In an embodiment of the present invention, above-mentioned module 34 of choosing is additionally operable to:
Use the random or mode of poll, from the second advertisement base, choose the alternative advertisement of described difference quantities.
In an embodiment of the present invention, above-mentioned module 34 of choosing is additionally operable to:
If described judge module 33 judges that the quantity of described targeted advertisements reaches specified quantity, then from described targeted advertisements
Choose the advertisement of described specified quantity；The ad combination of the described specified quantity chosen is generated active page, and is sent to described
Terminal.
In an embodiment of the present invention, above-mentioned module 34 of choosing is additionally operable to:
The advertisement single obtaining each advertisement in described targeted advertisements shows that price and/or advertisement residue pay number；
Advertisement single according to each advertisement in described targeted advertisements shows that price and/or advertisement residue pay number, from institute
State the advertisement choosing described specified quantity in targeted advertisements.
In an embodiment of the present invention, described user profile includes at least one following:
User's sex, the key word that user is interested, the type of operating system of terminal, the device type of terminal, terminal
The time that the operator that accesses, the geographical location information of terminal, described request are corresponding.
The said apparatus of the embodiment of the present invention: receive the request of the activity that terminal is initiated, obtains user's letter of terminal
Breath, according to default advertisement serving policy, filters out the targeted advertisements that the user profile with terminal is mated in the first advertisement base.
It is then determined that the quantity of targeted advertisements, and judge whether the quantity of targeted advertisements reaches specified quantity, if not, it is determined that target
The quantity of advertisement and the difference of specified quantity, and from the second advertisement base, choose the alternative advertisement of difference quantities.Finally, to terminal
Throw in targeted advertisements and alternative advertisement.As can be seen here, the embodiment of the present invention can be mated and user for different user profile
The targeted advertisements that information is corresponding, is provided to terminal, thus realization is thrown in effectively to terminal, the purpose of advertisement accurately.And
And, when the quantity of targeted advertisements is not up to specified quantity, it is possible to choose the alternative advertisement of difference quantities from the second advertisement base,
And it is delivered to the user of terminal.
Those skilled in the art are it should be appreciated that embodiments of the invention can be provided as method, system or computer program
Product.Therefore, the reality in terms of the present invention can use complete hardware embodiment, complete software implementation or combine software and hardware
Execute the form of example.And, the present invention can use at one or more computers wherein including computer usable program code
The shape of the upper computer program implemented of usable storage medium (including but not limited to disk memory and optical memory etc.)
Formula.
The present invention is with reference to method, equipment (system) and the flow process of computer program according to embodiments of the present invention
Figure and/or block diagram describe.It should be understood that can the most first-class by computer program instructions flowchart and/or block diagram
Flow process in journey and/or square frame and flow chart and/or block diagram and/or the combination of square frame.These computer programs can be provided
Instruction arrives the processor of general purpose computer, special-purpose computer, Embedded Processor or other programmable data processing device to produce
A raw machine so that the instruction performed by the processor of computer or other programmable data processing device is produced for real
The device of the function specified in one flow process of flow chart or multiple flow process and/or one square frame of block diagram or multiple square frame now.
These computer program instructions may be alternatively stored in and computer or other programmable data processing device can be guided with spy
Determine in the computer-readable memory that mode works so that the instruction being stored in this computer-readable memory produces and includes referring to
Make the manufacture of device, this command device realize at one flow process of flow chart or multiple flow process and/or one square frame of block diagram or
The function specified in multiple square frames.
These computer program instructions also can be loaded in computer or other programmable data processing device so that at meter
Perform sequence of operations step on calculation machine or other programmable devices to produce computer implemented process, thus at computer or
The instruction performed on other programmable devices provides for realizing at one flow process of flow chart or multiple flow process and/or block diagram one
The step of the function specified in individual square frame or multiple square frame.
Obviously, those skilled in the art can carry out various change and the modification essence without deviating from the present invention to the present invention
God and scope.So, if these amendments of the present invention and modification belong to the scope of the claims in the present invention and equivalent technologies thereof
Within, then the present invention is also intended to comprise these change and modification.
Claims (10)
1. the method throwing in advertisement, it is characterised in that including:
Receive the request of the activity that terminal is initiated, obtain the user profile of described terminal；
According to default advertisement serving policy, the first advertisement base filters out the target that the user profile with described terminal is mated
Advertisement；
Determine the quantity of described targeted advertisements, and judge whether the quantity of described targeted advertisements reaches specified quantity；
If not, it is determined that the difference of the quantity of described targeted advertisements and described specified quantity, and from the second advertisement base, choose institute
State the alternative advertisement of difference quantities；
Described targeted advertisements and described alternative advertisement is thrown in described terminal.
Method the most according to claim 1, it is characterised in that throw in described targeted advertisements to described terminal alternative with described
Advertisement, including:
Described targeted advertisements is generated active page with described alternative ad combination；
The described active page generated is sent to described terminal.
Method the most according to claim 1, it is characterised in that choose the alternative of described difference quantities from the second advertisement base
Advertisement, including:
Use the random or mode of poll, from the second advertisement base, choose the alternative advertisement of described difference quantities.
Method the most according to claim 1, it is characterised in that also include:
If the quantity of described targeted advertisements reaches described specified quantity, then from described targeted advertisements, choose described specified quantity
Advertisement；
The ad combination of the described specified quantity chosen is generated active page, and is sent to described terminal.
Method the most according to claim 4, it is characterised in that choose the wide of described specified quantity from described targeted advertisements
Accuse, including:
The advertisement single obtaining each advertisement in described targeted advertisements shows that price and/or advertisement residue pay number；
Advertisement single according to each advertisement in described targeted advertisements shows that price and/or advertisement residue pay number, from described mesh
Mark advertisement is chosen the advertisement of described specified quantity.
6. according to the method according to any one of claim 1-5, it is characterised in that described user profile include following at least it
One:
User's sex, the key word that user is interested, the type of operating system of terminal, the device type of terminal, terminal access
Operator, time corresponding to the geographical location information of terminal, described request.
7. the device throwing in advertisement, it is characterised in that including:
Acquisition module, for receiving the request of the activity that terminal is initiated, obtains the user profile of described terminal；
Screening module, for according to the advertisement serving policy preset, filtering out and the user of described terminal in the first advertisement base
The targeted advertisements of information matches；
Judge module, for determining the quantity of described targeted advertisements, and judges whether the quantity of described targeted advertisements reaches to specify
Quantity；
Choose module, if judging that the quantity of described targeted advertisements is not up to specified quantity for described judge module, it is determined that institute
State the quantity of targeted advertisements and the difference of described specified quantity, and choose from the second advertisement base described difference quantities alternative extensively
Accuse；
Putting module, for throwing in described targeted advertisements and described alternative advertisement to described terminal.
Device the most according to claim 7, it is characterised in that described putting module is additionally operable to:
Described targeted advertisements is generated active page with described alternative ad combination；
The described active page generated is sent to described terminal.
Device the most according to claim 7, it is characterised in that described in choose module and be additionally operable to:
Use the random or mode of poll, from the second advertisement base, choose the alternative advertisement of described difference quantities.
Device the most according to claim 7, it is characterised in that described in choose module and be additionally operable to:
If the quantity that described judge module judges described targeted advertisements reaches specified quantity, then from described targeted advertisements, choose institute
State the advertisement of specified quantity；The ad combination of the described specified quantity chosen is generated active page, and is sent to described terminal.
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| CN114064985A (en) * | 2021-01-19 | 2022-02-18 | 广州骏伯网络科技有限公司 | Advertisement putting method, device, computer equipment, storage medium and system |
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| CN106600331A (en) * | 2016-12-15 | 2017-04-26 | 北京小米移动软件有限公司 | Method and apparatus for running advertisements |
| CN107491984A (en) * | 2017-07-31 | 2017-12-19 | 天脉聚源（北京）科技有限公司 | A kind of advertisement placement method and device |
| CN107516243A (en) * | 2017-08-24 | 2017-12-26 | 天脉聚源（北京）科技有限公司 | A kind of intelligence launches the method and device of advertisement |
| CN109377253A (en) * | 2018-09-04 | 2019-02-22 | 中国平安人寿保险股份有限公司 | Advertisement placement method, device, terminal and storage medium |
| CN114064985A (en) * | 2021-01-19 | 2022-02-18 | 广州骏伯网络科技有限公司 | Advertisement putting method, device, computer equipment, storage medium and system |
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