CN105939199A - Distributed broadcast and notice information updating method - Google Patents
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- CN105939199A CN105939199A CN201610223578.2A CN201610223578A CN105939199A CN 105939199 A CN105939199 A CN 105939199A CN 201610223578 A CN201610223578 A CN 201610223578A CN 105939199 A CN105939199 A CN 105939199A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L12/00—Data switching networks
- H04L12/02—Details
- H04L12/16—Arrangements for providing special services to substations
- H04L12/18—Arrangements for providing special services to substations for broadcast or conference, e.g. multicast
- H04L12/1854—Arrangements for providing special services to substations for broadcast or conference, e.g. multicast with non-centralised forwarding system, e.g. chaincast
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0272—Period of advertisement exposure
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
- H04W4/06—Selective distribution of broadcast services, e.g. multimedia broadcast multicast service [MBMS]; Services to user groups; One-way selective calling services
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Abstract
The invention provides a distributed broadcast notice information updating method, and aims at reducing required cost for update of broadcast notice platforms and improving the updating reliability of broadcast notice information. The broadcast notice platforms are used for propagandizing and displaying the broadcasts and notices by use of liquid crystal displays. The method comprises the steps of distributing the broadcast notice information to multiple first mobile devices; sending the broadcast notice information to the broadcast notice platforms with the liquid crystal displays by the multiple first mobile devices; and instructing the broadcast notice platforms to update and display the broadcast notice information. According to the method, the broadcast notice information can be updated conveniently by use of the mobile devices such as buses and taxes; the manpower and broadcast notice operation and maintenance cost are reduced; and the updating timeliness and reliability of the broadcast notice information are improved.
Description
Technical field
The present invention relates to advertisement update method field, more particularly, to a kind of distributed broadcast
Notification information update method.
Background technology
The development of urbanization, has driven broadcast bulletin (this in the place such as bus platform, square
Bright abbreviation " advertisement ") application also get more and more.Conventional ads platform mostly is papery platform,
The advertisement of these platforms updates the special personnel of needs, transports the particular vehicle (example of these personnel
Vehicle such as advertising company), personnel and maintenance relatively costly, and advertisement updates the most frequent,
The highest to the expense of the main body that hope plays propaganda function by advertisement, such situation is final
The positive development of field of industrial production will be unfavorable for.
Along with the reduction of liquid crystal cost, the advertising platform of LCDs (such as utilizes liquid crystal
Display screen carries out the billboard publicizing and showing) cost be gradually lowered, and in some cities by
Gradually rise.These advertising platforms are generally by advertising message includes picture, word, animation
Enter fixed storage in digital media terminal equipment Deng programming to get off, when device power-up, by embedding
Enter formula software to show in man machine interface by intended manner.Lacking of this showing advertisement mode
Point is that ways of presentation is dumb, to update ad content, then and must embedding in terminal unit
Enter formula software and include that program module update all is upgraded.This is for the business system runed
Cost is too big, also has many cost risks, such as: terminal unit in renewal software process such as
Fruit power down suddenly, it is possible to equipment damage to a certain degree can be caused, and cannot safeguard in time
Advertising message and data.
Summary of the invention
In order to reduce, the advertising platform utilizing LCDs to publicize and to show is carried out more
Cost required time new, and improve the reliability that advertising message updates, the invention provides one
Distributed broadcast notification information update method, including: advertising message is distributed to multiple first and moves
Dynamic equipment, the plurality of first mobile device sends wide to the advertising platform with LCDs
Announcement information, and make advertising platform update and show advertising message.
Further, described method specifically includes:
(1) advertising message is distributed to multiple first mobile device M1, M2 ..., Mn, institute
State the first mobile device and all include the first GPS unit, the first wireless communication unit, second wireless
Communication equipment, the 3rd wireless communication unit, the first memory element and the second memory element, described
First memory element storage advertising message, and described second memory element authentication storage dictionary and recognizing
Demonstrate,proving algorithm, and the 3rd wireless communication unit can read described first memory element, wherein n is
Natural number more than 10；
(2) the plurality of first mobile device sends to the advertising platform with LCDs
Advertising message, described advertising platform include the 4th wireless communication unit, the 5th wireless communication unit,
3rd memory element, the 4th memory element and the 5th memory element, wherein the 3rd memory element is deposited
The advertisement write certification letter that storage uses in time communicating with the plurality of first mobile device
Cease, and described 4th wireless communication unit is attempted with described advertisement write authentication information all the time with outer
Portion carries out radio communication, and described 5th memory element is used for storing advertising platform and is currently displaying
And/or the advertising message shown；
(3) described advertising platform is updated display according to described advertising message.
Further, described step (1) including:
(11) by described first mobile device M1, M2 ..., first radio communication of Mn
Unit removes the data in described first memory element；
(12) by the first wireless communication unit to described first mobile device M1, M2 ...,
Respective first memory element of Mn writes a plurality of advertising message, described each advertising message
All include ad content data, time spot stamp data.
Further, described ad content data includes the content-data of at least one advertisement, and
The content-data of every advertisement is each divided between multiple pieces, and each piece being set with different from each other
Identifier.
Further, the ending of described ad content data includes the advertisement school of fixed byte size
Test data, for verifying in described ad content data except described advertisement verifies the number in addition to data
According to.
Further, described identifier is the most different from each other for described each bar advertisement.
Further, described step (2) including:
(21) the first GPS unit acquisition described first of described first mobile device M1 is moved
The current location of equipment M1；
(22) when the distance of described position with advertising platform is less than the first predetermined threshold value, start
Second wireless communication unit, to set up the second cordless communication network, this second cordless communication network
For refined net；
(23) described second cordless communication network receives the 4th radio communication of described advertising platform
The advertisement write authentication information that unit sends；
(24) described second cordless communication network is according to the certification of described second memory element storage
Algorithm, is authenticated the advertisement write authentication information received, obtains the first authentication information,
And search whether to exist and described first in the certification dictionary of described second memory element storage
The second authentication information that authentication information matches；
(25) when finding described second authentication information, start the 3rd wireless communication unit with
Set up the 3rd cordless communication network and close the second cordless communication network, the 3rd wireless communication networks
Network is refined net, and its password or password are described advertisement write authentication information；
(26) the 5th Wireless Telecom Equipment of described advertising platform is with described first write certification letter
Breath is for password or password access the 3rd cordless communication network, in order to based on this advertising platform the
The maximum identifier of each bar advertisement and time spot stamp data in four memory element, read described the
Described ad content data at least some of of one memory element storage, this is at least one of
Ad content data block after described maximum identifier is initial, and by this at least the first
Point it is stored in described 4th memory element of described advertising platform, described in this storing process the
One GPS unit detects the position of described first mobile device M1；
(27) the most described position and the distance of advertising platform are more than the second predetermined threshold value, then close
Close the 3rd cordless communication network；
(28) remaining described first mobile device M2, M3 ..., Mn obtains himself
Current location, and ought the wherein current location of some the first mobile device Mk and advertising platform
Distance less than the current location of the first predetermined threshold value and this first mobile device Mk with described its
Remaining described first mobile device M2, M3 ..., the respective current location of Mn is all higher than the
During three predetermined threshold value, repeat the above steps (22)-(28).
Further, described step (3) including:
(31) stamp of each time spot of storage during described advertising platform reads its 4th memory element
Data；
(32) stamp data of described each time spot are sorted sequentially in time；
(33) judge that whether stamp data of described each time spot are more than in described 5th memory element
The timestamp of the advertising message of storage；
(34) it is later than when the time spot of certain advertisement in described 4th memory element stabs data
When in described 5th memory element, the time spot of certain advertisement of storage stabs data, according to described
The advertisement verification data of described article of advertisement in the 4th memory element are to described 4th memory element
In described bar ad content data verify；
(35) after by verification, the wide of described article of advertisement in described 4th memory element is made
Accuse in the advertisement that content-data covers the described article of advertisement stored in described 5th memory element
Hold data, and delete the advertising message of described article of advertisement in the 4th memory element；
(36) described advertising platform is according to the advertising message being updated in described 5th memory element
Show.
Further, described mobile device includes removable vehicle.
Further, described removable vehicle includes bus and/or taxi.
The invention has the beneficial effects as follows: the present invention can move by utilizing bus, taxi etc.
Dynamic equipment greatly facilitates the renewal of advertising message, saves manpower and advertisement O&M cost, and
And improve promptness and the reliability that advertising message updates, break away from artificial regeneration ad content
There is mistake and cannot be applicable to medium-and-large-sized city on a large scale by the framework of server in Shi Rongyi
The predicament that the advertisement in city updates.
Accompanying drawing explanation
Fig. 1 shows the flow process of the distributed broadcast notification information update method according to the present invention
Figure.
Detailed description of the invention
As it is shown in figure 1, the distributed broadcast notification information update method of the present invention, including: will
Advertising message is distributed to multiple first mobile device, and the plurality of first mobile device is to having liquid
The advertising platform of crystal display screen sends advertising message, and makes advertising platform update and show advertisement
Information.
" mobile device " including the first mobile device of the present invention should be broadly construed
For moveable equipment, apparatus, machinery, electronic installation or its combination in any, such as, " move
Dynamic equipment " include removable vehicle, and preferably public transit vehicle, taxi etc., described extensively
Accuse platform and be positioned at bus station.It is illustrated as a example by public transit vehicle below.People in the art
Member is not it should be understood that, the present invention repels other equipment, apparatus, machinery, electronic installation
Or its combination in any.
It addition, each memory element can be storage medium or its groups such as SDRAM, FLASH, SSD
Closing, " wireless network " is preferably WiFi network.
According to a preferred embodiment of the invention, this information updating method farther includes:
(1) advertising message is distributed to multiple first mobile device M1, M2 ..., Mn, institute
State the first mobile device and all include the first GPS unit, the first wireless communication unit, second wireless
Communication equipment, the 3rd wireless communication unit, the first memory element and the second memory element, described
First memory element storage advertising message, and described second memory element authentication storage dictionary and recognizing
Demonstrate,proving algorithm, and the 3rd wireless communication unit can read described first memory element, wherein n is
Natural number more than 10.
When above-mentioned first mobile device is public transit vehicle, the process of above-mentioned distribution is at bus
Public transport station, by server or play in public transport station each public transit vehicle distribution data
The equipment of function, sends, to each public transit vehicle, the advertising message that at least one advertisement is corresponding.Should
Public transport station has cordless communication network, and this network can realize radio communication with each public transit vehicle
Transmit with data.
(2) the plurality of first mobile device sends to the advertising platform with LCDs
Advertising message, described advertising platform include the 4th wireless communication unit, the 5th wireless communication unit,
3rd memory element, the 4th memory element and the 5th memory element, wherein the 3rd memory element is deposited
The advertisement write certification letter that storage uses in time communicating with the plurality of first mobile device
Cease, and described 4th wireless communication unit is attempted with described advertisement write authentication information all the time with outer
Portion carries out radio communication, and described 5th memory element is used for storing advertising platform and is currently displaying
And/or the advertising message shown.
(3) described advertising platform is updated display according to described advertising message.
Wherein, step (1) including:
(11) by described first mobile device M1, M2 ..., first radio communication of Mn
Unit removes the data in described first memory element；
(12) by the first wireless communication unit to described first mobile device M1, M2 ...,
Respective first memory element of Mn writes a plurality of advertising message, described each advertising message
All include ad content data, time spot stamp data.
According to some currently preferred embodiments of the present invention, described ad content data includes at least one
The content-data of advertisement, and the content-data of every advertisement is each divided into multiple pieces, and each piece it
Between be set with identifier different from each other, and described identifier is for described each bar advertisement
Say the most different from each other.
The ending of described ad content data includes the advertisement verification data of fixed byte size, uses
In verifying the data in addition to verifying data except described advertisement in described ad content data.
Described step (2) including:
(21) the first GPS unit acquisition described first of described first mobile device M1 is moved
The current location of equipment M1；
(22) when the distance of described position with advertising platform is less than the first predetermined threshold value, start
Second wireless communication unit, to set up the second cordless communication network, this second cordless communication network
For refined net；
(23) described second cordless communication network receives the 4th radio communication of described advertising platform
The advertisement write authentication information that unit sends；
(24) described second cordless communication network is according to the certification of described second memory element storage
Algorithm, is authenticated (the certification in this verification process to the advertisement write authentication information received
Strategy uses the purview certification strategy under the protocol frame such as 802.11a/b/g/n/ac), obtain the
One authentication information, and search whether to exist in the certification dictionary of described second memory element storage
The second authentication information matched with described first authentication information；
(25) when finding described second authentication information, start the 3rd wireless communication unit with
Set up the 3rd cordless communication network and close the second cordless communication network, the 3rd wireless communication networks
Network is refined net, and its password or password are described advertisement write authentication information；
(26) the 5th Wireless Telecom Equipment of described advertising platform is with described first write certification letter
Breath is for password or password access the 3rd cordless communication network, in order to based on this advertising platform the
The maximum identifier of each bar advertisement and time spot stamp data in four memory element, read described the
Described ad content data at least some of of one memory element storage, this is at least one of
Ad content data block after described maximum identifier is initial, and by this at least the first
Point it is stored in described 4th memory element of described advertising platform, described in this storing process the
One GPS unit detects the position of described first mobile device M1；
(27) the most described position and the distance of advertising platform are more than the second predetermined threshold value, then close
Close the 3rd cordless communication network；
(28) remaining described first mobile device M2, M3 ..., Mn obtains himself
Current location, and ought the wherein current location of some the first mobile device Mk and advertising platform
Distance less than the current location of the first predetermined threshold value and this first mobile device Mk with described its
Remaining described first mobile device M2, M3 ..., the respective current location of Mn is all higher than the
During three predetermined threshold value, repeat the above steps (22)-(28).
Described step (3) including:
(31) stamp of each time spot of storage during described advertising platform reads its 4th memory element
Data；
(32) stamp data of described each time spot are sorted sequentially in time；
(33) judge that whether stamp data of described each time spot are more than in described 5th memory element
The timestamp of the advertising message of storage；
(34) it is later than when the time spot of certain advertisement in described 4th memory element stabs data
When in described 5th memory element, the time spot of certain advertisement of storage stabs data, according to described
The advertisement verification data of described article of advertisement in the 4th memory element are to described 4th memory element
In described bar ad content data verify；
(35) after by verification, the wide of described article of advertisement in described 4th memory element is made
Accuse in the advertisement that content-data covers the described article of advertisement stored in described 5th memory element
Hold data, and delete the advertising message of described article of advertisement in the 4th memory element；
(36) described advertising platform is according to the advertising message being updated in described 5th memory element
Show.
Above-mentioned each threshold value of the present invention can be by those skilled in the art according to particular hardware equipment
Selection and by the data volume size of the advertising message of the parameter determination such as ad resolution, number of colours
Deng, utilize said method of the present invention and step, through specifically debugging acquisition.
The narration made for presently preferred embodiments of the present invention above is the purpose for illustrating, and nothing
It is accurately disclosed form that meaning limits the present invention, based on above teaching or from the present invention's
Embodiment learns and makes an amendment or change is possible, and embodiment is the principle for explaining orally the present invention
And allow those skilled in the art utilize the present invention on reality is applied with various embodiments
And select and narration, the technological thought attempt of the present invention is determined by claim and equalization thereof.
Claims (9)
1. a distributed broadcast notification information update method, including: advertising message is distributed to multiple first
Mobile device, the plurality of first mobile device sends advertising message to the advertising platform with LCDs,
And make advertising platform update and show advertising message.
Distributed broadcast notification information update method the most according to claim 1, it is characterised in that institute
The method of stating farther includes:
(1) advertising message being distributed to multiple first mobile device M1, M2 ..., Mn, described first moves
Equipment all includes the first GPS unit, the first wireless communication unit, the second Wireless Telecom Equipment, the 3rd wireless
Communication unit, the first memory element and the second memory element, described first memory element storage advertising message,
And described second memory element authentication storage dictionary and identifying algorithm, and the 3rd wireless communication unit can read
Described first memory element, wherein n is the natural number more than 10；
(2) the plurality of first mobile device sends advertising message to the advertising platform with LCDs,
Described advertising platform include the 4th wireless communication unit, the 5th wireless communication unit, the 3rd memory element,
Four memory element and the 5th memory element, wherein the 3rd memory element storage is for moving with the plurality of first
The advertisement used when equipment communicates writes authentication information, and described 4th wireless communication unit is attempted all the time
Carrying out radio communication with described advertisement write authentication information with outside, described 5th memory element is used for storing extensively
Accuse the advertising message that platform is currently displaying and/or shows；
(3) described advertising platform is updated display according to described advertising message.
Distributed broadcast notification information update method the most according to claim 2, it is characterised in that institute
State step (1) to include:
(11) institute is removed by described first mobile device M1, M2 ..., first wireless communication unit of Mn
State the data in the first memory element；
(12) by the first wireless communication unit to described first mobile device M1, M2 ..., Mn respective
First memory element write a plurality of advertising message, described each advertising message all include ad content data,
Time spot stamp data.
Distributed broadcast notification information update method the most according to claim 3, it is characterised in that institute
State ad content data and include the content-data of at least one advertisement, and the content-data of every advertisement is all divided
Become to be set with identifier different from each other between multiple pieces, and each piece.
Distributed broadcast notification information update method the most according to claim 4, it is characterised in that institute
The ending stating ad content data includes the advertisement verification data of fixed byte size, is used for verifying described advertisement
In content-data except described advertisement verification data in addition to data.
Distributed broadcast notification information update method the most according to claim 5, it is characterised in that institute
State identifier the most different from each other for described each bar advertisement.
Distributed broadcast notification information update method the most according to claim 3, it is characterised in that institute
State step (2) to include:
(21) the first GPS unit of described first mobile device M1 obtains described first mobile device M1
Current location；
(22) when the distance of described position with advertising platform is less than the first predetermined threshold value, second is started wireless
Communication unit, to set up the second cordless communication network, this second cordless communication network is refined net；
(23) described second cordless communication network receives the 4th wireless communication unit transmission of described advertising platform
Advertisement write authentication information；
(24) described second cordless communication network is according to the identifying algorithm of described second memory element storage, right
The advertisement write authentication information received is authenticated, and obtains the first authentication information, and stores described second
The certification dictionary of unit storage searches whether there is the second certification letter matched with described first authentication information
Breath；
(25) when finding described second authentication information, the 3rd wireless communication unit is started to set up the 3rd
Cordless communication network also closes the second cordless communication network, and the 3rd cordless communication network is refined net, its
Password or password are described advertisement write authentication information；
(26) the 5th Wireless Telecom Equipment of described advertising platform is with described first write authentication information as password
Or password access the 3rd cordless communication network, in order in the 4th memory element based on this advertising platform each article
The maximum identifier of advertisement and time spot stamp data, read the described advertisement of described first memory element storage
Content-data at least some of, this at least one of ad content data is after described maximum identifier
Block be initial, and this at least Part I is stored in described 4th memory element of described advertising platform,
Described in this storing process, the first GPS unit detects the position of described first mobile device M1；
(27) the most described position and the distance of advertising platform are more than the second predetermined threshold value, then close the 3rd nothing
Line communication network；
(28) remaining described first mobile device M2, M3 ..., Mn obtains the current location of himself,
And wherein ought preset threshold with the distance of advertising platform less than first in the current location of some the first mobile device Mk
The current location of value and this first mobile device Mk and remaining described first mobile device M2 described, M3 ...,
When the respective current location of Mn is all higher than three predetermined threshold value, repeat the above steps (22)-(28).
Distributed broadcast notification information update method the most according to claim 7, it is characterised in that institute
State step (3) to include:
(31) the stamp data of each time spot of storage during described advertising platform reads its 4th memory element；
(32) stamp data of described each time spot are sorted sequentially in time；
(33) judge that stamp data of described each time spot are the widest more than store in described 5th memory element
The timestamp of announcement information；
(34) it is later than the described 5th when the time spot of certain advertisement in described 4th memory element stabs data
When in memory element, the time spot of certain advertisement of storage stabs data, according in described 4th memory element
Described article of ad content data in described 4th memory element is carried out by the advertisement verification data of described article of advertisement
Verification；
(35) after by verification, the ad content number of described article of advertisement in described 4th memory element is made
According to covering the ad content data of described article of advertisement of storage in described 5th memory element, and delete the 4th
The advertising message of the described bar advertisement in memory element；
(36) described advertising platform shows according to the advertising message being updated in described 5th memory element.
Distributed broadcast notification information update method the most according to claim 1, it is characterised in that institute
State mobile device and include removable vehicle.
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| CN201610223578.2A CN105939199B (en) | 2016-04-12 | 2016-04-12 | Distributed broadcast notification information update method |
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| CN201610223578.2A CN105939199B (en) | 2016-04-12 | 2016-04-12 | Distributed broadcast notification information update method |
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Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN109214312A (en) * | 2018-08-17 | 2019-01-15 | 连云港伍江数码科技有限公司 | Information display method, device, computer equipment and storage medium |
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| CN1363065A (en) * | 2000-02-22 | 2002-08-07 | 松下电器产业株式会社 | Information cathering system |
| CN101277491A (en) * | 2007-03-30 | 2008-10-01 | 华为技术有限公司 | System and method for monitoring advertisement |
| CN102067488A (en) * | 2008-05-19 | 2011-05-18 | 高通股份有限公司 | System, method, and apparatus for increasing a likelihood of advertisement display |
| US20140114765A1 (en) * | 2011-03-25 | 2014-04-24 | Sang Hoon | System for providing an advertisement among terminals |
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| CN1363065A (en) * | 2000-02-22 | 2002-08-07 | 松下电器产业株式会社 | Information cathering system |
| CN101277491A (en) * | 2007-03-30 | 2008-10-01 | 华为技术有限公司 | System and method for monitoring advertisement |
| CN102067488A (en) * | 2008-05-19 | 2011-05-18 | 高通股份有限公司 | System, method, and apparatus for increasing a likelihood of advertisement display |
| US20140114765A1 (en) * | 2011-03-25 | 2014-04-24 | Sang Hoon | System for providing an advertisement among terminals |
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| CN109214312A (en) * | 2018-08-17 | 2019-01-15 | 连云港伍江数码科技有限公司 | Information display method, device, computer equipment and storage medium |
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| CN105939199B (en) | 2018-10-19 |
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