CN105741148A - Customized broadcasting and bulletining information updating system - Google Patents
Customized broadcasting and bulletining information updating system Download PDFInfo
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Abstract
In order to lower the cost for updating a platform for advertising and display advertisement through a liquid crystal display screen and improve the advertisement information updating reliability, the invention provides a customized broadcasting and bulletining information updating system which comprises a customized selecting module for determining a plurality of mobile devices, a distribution module for distributing advertisement information to the plurality of mobile devices, a sending module enabling a plurality of mobile devices to send advertisement information to the advertisement platforms with liquid crystal display screens, and an updating display module which enables the advertisement platform to update and display the advertisement information. The system is applicable to convenient update of advertisement information on buses and taxies and other mobile devices, saves labor and advertisement operation cost, and improves the update timeliness and reliability for advertisement information.
Description
Technical field
The present invention relates to advertisement update method field, update system more particularly, to a kind of podcast notification information.
Background technology
The development of urbanization, has driven the application of the broadcast bulletin (present invention is called for short " advertisement ") in the place such as bus platform, square also to get more and more.Conventional ads platform mostly is papery platform, the advertisement of these platforms updates the special personnel of needs, transports the particular vehicle (vehicle of such as advertising company) of these personnel, personnel and maintenance relatively costly, and advertisement updates more frequent, the expense of the main body that hope is played propaganda function by advertisement is more high, and such situation is unfavorable for the positive development of field of industrial production the most at last.
Along with the reduction of liquid crystal cost, the cost of the advertising platform (such as utilizing LCDs to carry out the billboard publicizing and showing) of LCDs is gradually lowered, and rises gradually in some cities.These advertising platforms enter fixed storage in digital media terminal equipment and get off generally by advertising message includes the programmings such as picture, word, animation, when device power-up, are shown by intended manner by embedded software in man machine interface.The shortcoming of this showing advertisement mode is that ways of presentation is dumb, to update ad content, then the embedded software in terminal unit must include the upgrading of program module update all.This business system cost for runing is too big, also has many cost risks, for instance: if terminal unit power down suddenly in updating software process, it is possible to equipment damage to a certain degree could be caused, and advertising message and data cannot be safeguarded in time.
Summary of the invention
Cost required when the advertising platform utilizing LCDs to publicize and to show being updated in order to reduce, and improve the reliability that advertising message updates, the invention provides a kind of podcast notification information and update system, including:
Module is chosen in personalization, is used for determining multiple mobile equipment；
Distribution module, for being distributed to the plurality of mobile equipment by advertising message；
Sending module, sends advertising message for making the plurality of first to move equipment to the advertising platform with LCDs；
Update display module, be used for making advertising platform update and showing advertising message.
Further, advertising message is distributed to multiple first and moves equipment M1, M2 ..., Mn by described distribution module, described first moves equipment all includes the first GPS unit, the first wireless communication unit, the second Wireless Telecom Equipment, the 3rd wireless communication unit, the first memory element and the second memory element, described first memory element storage advertising message, and described second memory element authentication storage dictionary and identifying algorithm, and the 3rd wireless communication unit can read described first memory element, wherein n is the natural number more than 10；
And described distribution module farther includes:
Eliminate submodule, be used for by the data in the described first the first wireless communication unit described first memory element of removing moving equipment M1, M2 ..., Mn；
Advertising message initializes write submodule, for by the first wireless communication unit to described first move equipment M1, M2 ..., Mn respective first memory element write a plurality of advertising message, described each advertising message all include ad content data, the time spot stamp data.
Further, described ad content data includes the content-data of at least one advertisement, and the content-data of every advertisement is each divided into multiple pieces, and is set with identifier different from each other between each piece.
Further, the ending of described ad content data includes the advertisement checking data of fixed byte size, for verifying in described ad content data the data except described advertisement checking data.
Further, described identifier is also all different from each other for described each bar advertisement.
Further, described sending module is further used for moving equipment by the plurality of first and sends advertising message to the advertising platform with LCDs, described advertising platform includes the 4th wireless communication unit, 5th wireless communication unit, 3rd memory element, 4th memory element and the 5th memory element, wherein the 3rd memory element storage for moving the advertisement write authentication information used when equipment communicates with the plurality of first, and described 4th wireless communication unit attempts writing authentication information with described advertisement all the time and carries out radio communication with outside, described 5th memory element is for storing the advertising message that advertising platform is currently displaying and/or shows
And described sending module farther includes:
Current location obtains submodule, and the first GPS unit for moving equipment M1 by described first obtains the described first current location moving equipment M1；
Second cordless communication network opens submodule, and for when the distance of described position and advertising platform is less than the first predetermined threshold value, starting the second wireless communication unit, to set up the second cordless communication network, this second cordless communication network is refined net；
Advertisement write authentication information sends submodule, the advertisement write authentication information that the 4th wireless communication unit for being received described advertising platform by described second cordless communication network is sent；
Second authentication information searches submodule, for making described second cordless communication network identifying algorithm according to described second memory element storage, the advertisement write authentication information received is authenticated, obtain the first authentication information, and search whether there is the second authentication information matched with described first authentication information in the certification dictionary of described second memory element storage；
3rd cordless communication network promoter module, for when finding described second authentication information, start the 3rd wireless communication unit to set up the 3rd cordless communication network and to close the second cordless communication network, 3rd cordless communication network is refined net, and its password or password are described advertisement write authentication information；
First ad content data sub module stored, for making the 5th Wireless Telecom Equipment of described advertising platform write authentication information for password or password access the 3rd cordless communication network with described first, so that based on the maximum identifier of each article of advertisement in the 4th memory element of this advertising platform and time spot stamp data, read described ad content data at least some of of described first memory element storage, this at least one of ad content data is initial with the block after described maximum identifier, and by this at least Part I be stored in described 4th memory element of described advertising platform, the position of equipment M1 is moved in the first GPS unit detection described first described in this storing process；
3rd cordless communication network closes closed submodule, for once the distance of described position and advertising platform is more than the second predetermined threshold value, then closing the 3rd cordless communication network；
Second ad content data sub module stored, for moving equipment M2 by remaining described first, M3, ..., Mn obtains the current location of himself, and ought wherein some first move the current location of equipment Mk and the distance of advertising platform less than the first predetermined threshold value and this first move the current location of equipment Mk with described remaining described first move equipment M2, M3, ..., when the respective current location of Mn is all higher than three predetermined threshold value, continue to write to described advertising message.
Further, described renewal display module makes advertising platform be updated display according to described advertising message, and farther includes:
Time spot stamp digital independent submodule, for making described advertising platform read the stamp data of each time spot of storage in its 4th memory element；
Time spot stamp sorting sub-module, sorts sequentially in time for described each time spot is stabbed data；
The timestamp of advertising message judges submodule, for judging that whether stamp data of described each time spot are more than the timestamp of the advertising message of storage in described 5th memory element；
Ad content data syndrome module, for when the time spot of certain advertisement in described 4th memory element stabs the time spot stamp data that data are later than certain advertisement of storage in described 5th memory element, described article of ad content data in described 4th memory element being verified according to the advertisement checking data of described article of advertisement in described 4th memory element；
Ad content data updates submodule, for when by after verifying, the ad content data making described article of advertisement in described 4th memory element covers in described 5th memory element the ad content data of described article of advertisement of storage, and deletes the advertising message of described article of advertisement in the 4th memory element；
Display sub-module, for making described advertising platform display according to the advertising message being updated in described 5th memory element.
Further, described mobile equipment includes removable vehicle.
Further, described removable vehicle includes bus and/or taxi.
The invention has the beneficial effects as follows: the present invention can pass through to utilize the renewal of the greatly convenient advertising message of the mobile equipment such as bus, taxi, save manpower and advertisement O&M cost, and improve promptness and reliability that advertising message updates, mistake and the predicament that cannot be updated suitable in the advertisement in medium-and-large-sized city on a large scale by the framework of server are easily occurred when having broken away from artificial regeneration ad content.
Accompanying drawing explanation
Fig. 1 illustrates the flow chart of the podcast notification information update method according to the present invention.
Fig. 2 illustrates that the podcast notification information corresponding with the podcast notification information update method of the present invention updates system block diagram.
Detailed description of the invention
As shown in Figure 1, the podcast notification information update method of the present invention, including: advertising message being distributed to multiple first and moves equipment, the plurality of first moves equipment sends advertising message to the advertising platform with LCDs, and makes advertising platform update and show advertising message.
First " the mobile equipment " moving equipment that includes of the present invention is meant to be understood broadly as moveable equipment, apparatus, machinery, electronic installation or its combination in any, such as, " mobile equipment " includes removable vehicle, and it being preferably public transit vehicle, taxi etc., described advertising platform is positioned at bus station.It is illustrated for public transit vehicle below.It will be clear for those skilled in the art that the present invention does not repel other equipment, apparatus, machinery, electronic installation or its combination in any.
It addition, each memory element can be the storage mediums such as SDRAM, FLASH, SSD or its combination, " wireless network " is preferably WiFi network.
According to a preferred embodiment of the invention, this information updating method can according to the restricted driving situation of public transit vehicle, it is determined that for updating multiple public transit vehicles of broadcast bulletin.The method farther includes:
(1) advertising message is distributed to multiple first and moves equipment M1, M2 ..., Mn, described first moves equipment all includes the first GPS unit, the first wireless communication unit, the second Wireless Telecom Equipment, the 3rd wireless communication unit, the first memory element and the second memory element, described first memory element storage advertising message, and described second memory element authentication storage dictionary and identifying algorithm, and the 3rd wireless communication unit can read described first memory element, wherein n is the natural number more than 10.
When above-mentioned first move equipment be public transit vehicle time, the process of above-mentioned distribution is the public transport station at public transit vehicle, by server or play in public transport station each public transit vehicle distribute data function equipment, send, to each public transit vehicle, the advertising message that at least one advertisement is corresponding.This public transport station has cordless communication network, and this network can realize radio communication and data transmission with each public transit vehicle.
(2) the plurality of first move equipment to have LCDs advertising platform send advertising message, described advertising platform includes the 4th wireless communication unit, 5th wireless communication unit, 3rd memory element, 4th memory element and the 5th memory element, wherein the 3rd memory element storage for moving the advertisement write authentication information used when equipment communicates with the plurality of first, and described 4th wireless communication unit attempts writing authentication information with described advertisement all the time and carries out radio communication with outside, described 5th memory element is for storing the advertising message that advertising platform is currently displaying and/or shows.
(3) described advertising platform is updated display according to described advertising message.
Wherein, step (1) including:
(11) by the data in the described first the first wireless communication unit described first memory element of removing moving equipment M1, M2 ..., Mn；
(12) by the first wireless communication unit to the described first respective first memory element a plurality of advertising message of write moving equipment M1, M2 ..., Mn, described each advertising message all includes ad content data, time spot stamp data.
According to some currently preferred embodiments of the present invention, described ad content data includes the content-data of at least one advertisement, and the content-data of every advertisement is each divided into multiple pieces, and be set with identifier different from each other between each piece, and described identifier is also all different from each other for described each bar advertisement.
The ending of described ad content data includes the advertisement checking data of fixed byte size, for verifying in described ad content data the data except described advertisement checking data.
Described step (2) including:
(21) the described first the first GPS unit moving equipment M1 obtains the described first current location moving equipment M1；
(22) when the distance of described position and advertising platform is less than the first predetermined threshold value, starting the second wireless communication unit, to set up the second cordless communication network, this second cordless communication network is refined net；
(23) described second cordless communication network receives the advertisement write authentication information that the 4th wireless communication unit of described advertising platform sends；
(24) described second cordless communication network identifying algorithm according to described second memory element storage, the advertisement write authentication information received is authenticated (certification policy in this verification process adopts the purview certification strategy under the protocol frames such as 802.11a/b/g/n/ac), obtain the first authentication information, and search whether there is the second authentication information matched with described first authentication information in the certification dictionary of described second memory element storage；
(25) when finding described second authentication information, start the 3rd wireless communication unit to set up the 3rd cordless communication network and to close the second cordless communication network, 3rd cordless communication network is refined net, and its password or password are described advertisement write authentication information；
(26) the 5th Wireless Telecom Equipment of described advertising platform writes authentication information for password or password access the 3rd cordless communication network with described first, so that based on the maximum identifier of each article of advertisement in the 4th memory element of this advertising platform and time spot stamp data, read described ad content data at least some of of described first memory element storage, this at least one of ad content data is initial with the block after described maximum identifier, and by this at least Part I be stored in described 4th memory element of described advertising platform, the position of equipment M1 is moved in the first GPS unit detection described first described in this storing process；
(27) once the distance of described position and advertising platform is more than the second predetermined threshold value, then the 3rd cordless communication network is closed；
(28) remaining described first moves equipment M2, M3, ..., Mn obtains the current location of himself, and ought wherein some first move the current location of equipment Mk and the distance of advertising platform less than the first predetermined threshold value and this first move the current location of equipment Mk with described remaining described first move equipment M2, M3 ..., when the respective current location of Mn is all higher than three predetermined threshold value, repeat the above steps (22)-(28).
Described step (3) including:
(31) described advertising platform reads the stamp data of each time spot of storage in its 4th memory element；
(32) are stabbed data described each time spot to sort sequentially in time；
(33) judge that whether stamp data of described each time spot are more than the timestamp of the advertising message of storage in described 5th memory element；
(34) when the time spot of certain advertisement in described 4th memory element stabs the time spot stamp data that data are later than certain advertisement of storage in described 5th memory element, according to the advertisement checking data of described article of advertisement in described 4th memory element, described article of ad content data in described 4th memory element is verified；
(35) after passing through verification, the ad content data making described article of advertisement in described 4th memory element covers in described 5th memory element the ad content data of described article of advertisement of storage, and deletes the advertising message of described article of advertisement in the 4th memory element；
(36) described advertising platform displays according to the advertising message being updated in described 5th memory element.
Above-mentioned each threshold value of the present invention by the data volume size etc. of those skilled in the art's selection according to particular hardware equipment and the advertising message determined by the parameter such as ad resolution, number of colours, can utilize said method of the present invention and step, through specifically debugging acquisition.
The podcast notification information of the present invention updates system and is based on the corresponding system of said method.Specifically, the invention provides a kind of podcast notification information and update system, including:
Module is chosen in personalization, is used for determining multiple mobile equipment；
Distribution module, for being distributed to the plurality of mobile equipment by advertising message；
Sending module, sends advertising message for making the plurality of first to move equipment to the advertising platform with LCDs；
Update display module, be used for making advertising platform update and showing advertising message.
Advertising message is distributed to multiple first and moves equipment M1, M2 ..., Mn by described distribution module, described first moves equipment all includes the first GPS unit, the first wireless communication unit, the second Wireless Telecom Equipment, the 3rd wireless communication unit, the first memory element and the second memory element, described first memory element storage advertising message, and described second memory element authentication storage dictionary and identifying algorithm, and the 3rd wireless communication unit can read described first memory element, wherein n is the natural number more than 10；
And described distribution module farther includes:
Eliminate submodule, be used for by the data in the described first the first wireless communication unit described first memory element of removing moving equipment M1, M2 ..., Mn；
Advertising message initializes write submodule, for by the first wireless communication unit to described first move equipment M1, M2 ..., Mn respective first memory element write a plurality of advertising message, described each advertising message all include ad content data, the time spot stamp data.
Preferably, described ad content data includes the content-data of at least one advertisement, and the content-data of every advertisement is each divided into multiple pieces, and is set with identifier different from each other between each piece.Described identifier is also all different from each other for described each bar advertisement.
The ending of described ad content data includes the advertisement checking data of fixed byte size, for verifying in described ad content data the data except described advertisement checking data.
Wherein, described sending module is further used for moving equipment by the plurality of first and sends advertising message to the advertising platform with LCDs, described advertising platform includes the 4th wireless communication unit, 5th wireless communication unit, 3rd memory element, 4th memory element and the 5th memory element, wherein the 3rd memory element storage for moving the advertisement write authentication information used when equipment communicates with the plurality of first, and described 4th wireless communication unit attempts writing authentication information with described advertisement all the time and carries out radio communication with outside, described 5th memory element is for storing the advertising message that advertising platform is currently displaying and/or shows
And described sending module farther includes:
Current location obtains submodule, and the first GPS unit for moving equipment M1 by described first obtains the described first current location moving equipment M1；
Second cordless communication network opens submodule, and for when the distance of described position and advertising platform is less than the first predetermined threshold value, starting the second wireless communication unit, to set up the second cordless communication network, this second cordless communication network is refined net；
Advertisement write authentication information sends submodule, the advertisement write authentication information that the 4th wireless communication unit for being received described advertising platform by described second cordless communication network is sent；
Second authentication information searches submodule, for making described second cordless communication network identifying algorithm according to described second memory element storage, the advertisement write authentication information received is authenticated, obtain the first authentication information, and search whether there is the second authentication information matched with described first authentication information in the certification dictionary of described second memory element storage；
3rd cordless communication network promoter module, for when finding described second authentication information, start the 3rd wireless communication unit to set up the 3rd cordless communication network and to close the second cordless communication network, 3rd cordless communication network is refined net, and its password or password are described advertisement write authentication information；
First ad content data sub module stored, for making the 5th Wireless Telecom Equipment of described advertising platform write authentication information for password or password access the 3rd cordless communication network with described first, so that based on the maximum identifier of each article of advertisement in the 4th memory element of this advertising platform and time spot stamp data, read described ad content data at least some of of described first memory element storage, this at least one of ad content data is initial with the block after described maximum identifier, and by this at least Part I be stored in described 4th memory element of described advertising platform, the position of equipment M1 is moved in the first GPS unit detection described first described in this storing process；
3rd cordless communication network closes closed submodule, for once the distance of described position and advertising platform is more than the second predetermined threshold value, then closing the 3rd cordless communication network；
Second ad content data sub module stored, for moving equipment M2 by remaining described first, M3, ..., Mn obtains the current location of himself, and ought wherein some first move the current location of equipment Mk and the distance of advertising platform less than the first predetermined threshold value and this first move the current location of equipment Mk with described remaining described first move equipment M2, M3, ..., when the respective current location of Mn is all higher than three predetermined threshold value, continue to write to described advertising message.
According to a preferred embodiment of the invention, described renewal display module makes advertising platform be updated display according to described advertising message, and farther includes:
Time spot stamp digital independent submodule, for making described advertising platform read the stamp data of each time spot of storage in its 4th memory element；
Time spot stamp sorting sub-module, sorts sequentially in time for described each time spot is stabbed data；
The timestamp of advertising message judges submodule, for judging that whether stamp data of described each time spot are more than the timestamp of the advertising message of storage in described 5th memory element；
Ad content data syndrome module, for when the time spot of certain advertisement in described 4th memory element stabs the time spot stamp data that data are later than certain advertisement of storage in described 5th memory element, described article of ad content data in described 4th memory element being verified according to the advertisement checking data of described article of advertisement in described 4th memory element；
Ad content data updates submodule, for when by after verifying, the ad content data making described article of advertisement in described 4th memory element covers in described 5th memory element the ad content data of described article of advertisement of storage, and deletes the advertising message of described article of advertisement in the 4th memory element；
Display sub-module, for making described advertising platform display according to the advertising message being updated in described 5th memory element.
Described mobile equipment includes removable vehicle.According to some currently preferred embodiments of the present invention, described removable vehicle includes bus and/or taxi.
The narration made for presently preferred embodiments of the present invention above is the purpose for illustrating, and it is not intended to limit the present invention accurately for disclosed form, learn and make an amendment or change to be possible based on above instruction or from embodiments of the invention, embodiment is for explaining orally principles of the invention and allowing those skilled in the art utilize the present invention select in practical application and describe with various embodiments, and the technological thought attempt of the present invention is determined by claim and equalization thereof.
Claims (8)
1. podcast notification information updates a system, including:
Module is chosen in personalization, is used for determining multiple mobile equipment；
Distribution module, for being distributed to the plurality of mobile equipment by advertising message；
Sending module, sends advertising message for making the plurality of first to move equipment to the advertising platform with LCDs；
Update display module, be used for making advertising platform update and showing advertising message.
2. podcast notification information according to claim 1 updates system, it is characterized in that, advertising message is distributed to multiple first and moves equipment M1 by described distribution module, M2, ..., Mn, described first moves equipment all includes the first GPS unit, first wireless communication unit, second Wireless Telecom Equipment, 3rd wireless communication unit, first memory element and the second memory element, described first memory element storage advertising message, and described second memory element authentication storage dictionary and identifying algorithm, and the 3rd wireless communication unit can read described first memory element, wherein n is the natural number more than 10；
And described distribution module farther includes:
Eliminate submodule, be used for by the data in the described first the first wireless communication unit described first memory element of removing moving equipment M1, M2 ..., Mn；
Advertising message initializes write submodule, for by the first wireless communication unit to described first move equipment M1, M2 ..., Mn respective first memory element write a plurality of advertising message, described each advertising message all include ad content data, the time spot stamp data.
3. podcast notification information according to claim 2 updates system, it is characterized in that, described ad content data includes the content-data of at least one advertisement, and the content-data of every advertisement is each divided into multiple pieces, and is set with identifier different from each other between each piece.
4. podcast notification information according to claim 3 updates system, it is characterized in that, the ending of described ad content data includes the advertisement checking data of fixed byte size, for verifying in described ad content data the data except described advertisement checking data.
5. podcast notification information according to claim 4 updates system, it is characterised in that described identifier is also all different from each other for described each bar advertisement.
6. podcast notification information according to claim 2 updates system, it is characterized in that, described sending module is further used for moving equipment by the plurality of first and sends advertising message to the advertising platform with LCDs, described advertising platform includes the 4th wireless communication unit, 5th wireless communication unit, 3rd memory element, 4th memory element and the 5th memory element, wherein the 3rd memory element storage for moving the advertisement write authentication information used when equipment communicates with the plurality of first, and described 4th wireless communication unit attempts writing authentication information with described advertisement all the time and carries out radio communication with outside, described 5th memory element is for storing the advertising message that advertising platform is currently displaying and/or shows
And described sending module farther includes:
Current location obtains submodule, and the first GPS unit for moving equipment M1 by described first obtains the described first current location moving equipment M1；
Second cordless communication network opens submodule, and for when the distance of described position and advertising platform is less than the first predetermined threshold value, starting the second wireless communication unit, to set up the second cordless communication network, this second cordless communication network is refined net；
Advertisement write authentication information sends submodule, the advertisement write authentication information that the 4th wireless communication unit for being received described advertising platform by described second cordless communication network is sent；
Second authentication information searches submodule, for making described second cordless communication network identifying algorithm according to described second memory element storage, the advertisement write authentication information received is authenticated, obtain the first authentication information, and search whether there is the second authentication information matched with described first authentication information in the certification dictionary of described second memory element storage；
3rd cordless communication network promoter module, for when finding described second authentication information, start the 3rd wireless communication unit to set up the 3rd cordless communication network and to close the second cordless communication network, 3rd cordless communication network is refined net, and its password or password are described advertisement write authentication information；
First ad content data sub module stored, for making the 5th Wireless Telecom Equipment of described advertising platform write authentication information for password or password access the 3rd cordless communication network with described first, so that based on the maximum identifier of each article of advertisement in the 4th memory element of this advertising platform and time spot stamp data, read described ad content data at least some of of described first memory element storage, this at least one of ad content data is initial with the block after described maximum identifier, and by this at least Part I be stored in described 4th memory element of described advertising platform, the position of equipment M1 is moved in the first GPS unit detection described first described in this storing process；
3rd cordless communication network closes closed submodule, for once the distance of described position and advertising platform is more than the second predetermined threshold value, then closing the 3rd cordless communication network；
Second ad content data sub module stored, for moving equipment M2 by remaining described first, M3, ..., Mn obtains the current location of himself, and ought wherein some first move the current location of equipment Mk and the distance of advertising platform less than the first predetermined threshold value and this first move the current location of equipment Mk with described remaining described first move equipment M2, M3, ..., when the respective current location of Mn is all higher than three predetermined threshold value, continue to write to described advertising message.
7. podcast notification information according to claim 6 updates system, it is characterised in that described renewal display module makes advertising platform be updated display according to described advertising message, and farther includes:
Time spot stamp digital independent submodule, for making described advertising platform read the stamp data of each time spot of storage in its 4th memory element；
Time spot stamp sorting sub-module, sorts sequentially in time for described each time spot is stabbed data；
The timestamp of advertising message judges submodule, for judging that whether stamp data of described each time spot are more than the timestamp of the advertising message of storage in described 5th memory element；
Ad content data syndrome module, for when the time spot of certain advertisement in described 4th memory element stabs the time spot stamp data that data are later than certain advertisement of storage in described 5th memory element, described article of ad content data in described 4th memory element being verified according to the advertisement checking data of described article of advertisement in described 4th memory element；
Ad content data updates submodule, for when by after verifying, the ad content data making described article of advertisement in described 4th memory element covers in described 5th memory element the ad content data of described article of advertisement of storage, and deletes the advertising message of described article of advertisement in the 4th memory element；
Display sub-module, for making described advertising platform display according to the advertising message being updated in described 5th memory element.
8. podcast notification information according to claim 1 updates system, it is characterised in that described mobile equipment includes removable vehicle.
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