CN105427141A - Outdoor advertisement media management monitoring system - Google Patents

Outdoor advertisement media management monitoring system Download PDF

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Publication number
CN105427141A
CN105427141A CN201610025993.7A CN201610025993A CN105427141A CN 105427141 A CN105427141 A CN 105427141A CN 201610025993 A CN201610025993 A CN 201610025993A CN 105427141 A CN105427141 A CN 105427141A
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Prior art keywords
media
information
module
advertiser
advertisement position
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CN201610025993.7A
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Chinese (zh)
Inventor
薛星
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Fuzhou Yihu Network Technology Co Ltd
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Fuzhou Yihu Network Technology Co Ltd
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Priority to CN201610025993.7A priority Critical patent/CN105427141A/en
Publication of CN105427141A publication Critical patent/CN105427141A/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • GPHYSICS
    • G09EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09FDISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F15/00Boards, hoardings, pillars, or like structures for notices, placards, posters, or the like
    • GPHYSICS
    • G09EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09FDISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F9/00Indicating arrangements for variable information in which the information is built-up on a support by selection or combination of individual elements
    • G09F9/30Indicating arrangements for variable information in which the information is built-up on a support by selection or combination of individual elements in which the desired character or characters are formed by combining individual elements
    • G09F9/33Indicating arrangements for variable information in which the information is built-up on a support by selection or combination of individual elements in which the desired character or characters are formed by combining individual elements being semiconductor devices, e.g. diodes
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00Television systems
    • H04N7/18Closed-circuit television [CCTV] systems, i.e. systems in which the video signal is not broadcast

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  • Engineering & Computer Science (AREA)
  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Finance (AREA)
  • Development Economics (AREA)
  • Accounting & Taxation (AREA)
  • Strategic Management (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Game Theory and Decision Science (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • General Business, Economics & Management (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The invention relates to an outdoor advertisement media management monitoring system. The system comprises 360-degree environment monitoring modules and sub positioning modules which are respectively arranged at various outdoor advertisement positions, and a mobile remote intelligent management terminal provided with information of advertisement owners and media owners. The 360-degree environment monitoring modules comprise wireless transmission modules; the mobile remote intelligent management terminal comprises a resource management unit, an image processing module, a display module, a determining unit and a main positioning module; the main positioning module and the sub positioning module cooperate to obtain position information of all advertisement positions in a city area; and the mobile remote intelligent management terminal also comprises a 3D street scenery module for correspondingly displaying street scenery of the advertisement positions in the display module. The system provided by the invention has the following advantages: through displaying the street scenery of the outdoor advertisement positions and real-time visual images in the mobile remote intelligent management terminal, online management monitoring of media resources is realized, and a modern management platform is provided for the advertisement owners and the media owners.

Description

A kind of outdoor advertising media management supervisory system
Technical field
The present invention relates to advertising media field, particularly relate to a kind of outdoor advertising media management supervisory system.
Background technology
Advertisement is ubiquitous in our life, and in advertising in embryo, we commonly as newspaper, impurity, periodical, station broadcast etc., have television advertising, outdoor advertising and Internet advertising to the New Times.Existing outdoor advertising is propagated by being arranged at outdoor billboard, but the dispersion of the billboard of open air, do not concentrate, and major part is arranged on eminence.The publicity of the outdoor advertising of existing advertising company and media master needs to carry out picture and text or electronic demonstration by business personnel to client, even need to carry out on-the-spot investigation, manpower and materials consumption is large, client rents or buys this billboard and becomes the advertiser of this billboard, also need often to carry out to observe the effect of publicity of advertisement on the spot and safeguard, consuming a large amount of manpower financial capacity.
Summary of the invention
The object of the invention is for above weak point, provide a kind of outdoor advertising media management supervisory system, coordinate 360 ° of environmental monitoring modules to present surrounding enviroment and the streetscape of advertisement position in real time in mobile terminal, media master (advertising company) builds modern management platform.
The scheme that technical solution problem of the present invention adopts is: a kind of outdoor advertising media management supervisory system, comprises and is arranged at the mobile long-distance intelligent office terminal that 360 ° of environmental monitoring modules on each outdoor advertising position and sub-locating module and are configured with advertiser and the main information of media respectively;
Described 360 ° of environmental monitoring modules comprise for the image module of collection site environment and the wireless transport module for the image module of collection being transferred to mobile long-distance intelligent office terminal;
Described mobile long-distance intelligent office terminal comprise for managed storage advertiser and the main information of media rm-cell, for image information is converted to video information image processing module, be used for real-time displays image information display module, be used for all kinds of media information of main for media issue to want to buy the judge module that information carries out mating and the main locating module being used for locating region, current city with advertiser; Described main locating module coordinates with described sub-locating module the positional information obtaining advertisement positions all in this urban area;
Described mobile long-distance intelligent office terminal also comprises a 3D streetscape module, the address of advertisement position is inputed to 3D streetscape module, and described 3D streetscape module is by the correspondence display of the streetscape of this advertisement position in display module.
Further, the bookkeeping of described rm-cell comprises the user profile and media information, the user profile of amendment media master and the user profile of media information and deletion media master and media information of adding media master, and add advertiser user profile and want to buy information, amendment advertiser user profile and want to buy information and delete the user profile of media master and want to buy information; The user profile of described media master comprises the contact mailbox of the title of media master, the address of media master, the contact person of media master, the telephone number of media master and media master; The media information of described media master comprises the price of the type of advertisement position, the quantity of advertisement position, the address of advertisement position and advertisement position; The user profile of described advertiser comprises the contact mailbox of the title of advertiser, the telephone number of advertiser and advertiser; The type that the information of wanting to buy of described advertiser comprises the advertisement position wanted to buy, the position of advertisement position of wanting to buy, the time of advertisement putting; The media information of the media master of interpolation and the information of wanting to buy of advertiser are carried out Corresponding matching by described judge module, thus obtain the existing media information that corresponding advertiser wants to buy information.
Further, described advertiser key in advertisement position in described mobile long-distance intelligent office terminal address by display module Real-Time Monitoring or check the image/video information that this advertisement position is current; Advertisement position address in media information coordinates the present image video and the streetscape that contain this advertisement position.
Further, the type of described advertisement position comprises traffic media, building media, outdoor famous, business's hypermedia, and described outdoor big shot is divided into T-shaped column height bar, charge station's booth ceiling light case, across road overline bridge billboard, city outdoor media, top, charge station station big shot.
Further, described 360 ° of environmental monitoring modules comprise the spherical camera of a high definition, the steering wheel for driving described spherical camera 360 ° to rotate, described steering wheel controls through a steering engine controller, and the solar powered plate that described steering engine controller, sub-locating module and spherical camera are arranged on advertisement position through a Voltage stabilizing module and is electrically connected.
Further, described 360 ° of environmental monitoring modules also comprise one for detecting the alarm module whether solar powered plate normally works, and described alarm module and solar powered plate are electrically connected.
Compared with prior art, the present invention has following beneficial effect: the present invention is by media master (advertising company) and advertiser (client of advertisement position to be purchased) upload media information and want to buy information in mobile long-distance intelligent office terminal, by the judge module in mobile long-distance intelligent office terminal, the information of wanting to buy of advertiser and the media information of media master are matched, obtain the media information corresponding with information of wanting to buy, current environment image and the streetscape of this advertisement position of Real-time Obtaining on mobile long-distance intelligent office terminal is realized according to 360 ° of environmental monitoring modules of advertisement position corresponding under media information and sub-locating module, advertiser does not need to check on the spot, media master does not need to send business personnel to publicize again yet, directly complete media to advocate peace the interchange of advertiser in mobile long-distance intelligent office terminal, and can be used for the media advertiser that advocates peace to carry out self and management.
Accompanying drawing explanation
Below in conjunction with accompanying drawing, patent of the present invention is further illustrated.
Fig. 1 is the structural representation of the management system of the embodiment of the present invention.
Fig. 2 is the structural representation of the mobile long-distance intelligent office terminal of the embodiment of the present invention.
Fig. 3 is the enforcement schematic diagram of the embodiment of the present invention.
Embodiment
Below in conjunction with the drawings and specific embodiments, the present invention is further described.
As shown in Figures 1 to 3, the invention provides a kind of outdoor advertising media management supervisory system, it is characterized in that: comprise and be arranged at the mobile long-distance intelligent office terminal that 360 ° of environmental monitoring modules on each outdoor advertising position and sub-locating module and are configured with advertiser and the main information of media respectively;
Described 360 ° of environmental monitoring modules comprise for the image module of collection site environment and the wireless transport module for the image module of collection being transferred to mobile long-distance intelligent office terminal;
Described mobile long-distance intelligent office terminal comprise for managed storage advertiser and the main information of media rm-cell, for image information is converted to video information image processing module, be used for real-time displays image information display module, be used for all kinds of media information of main for media issue to want to buy the judge module that information carries out mating and the main locating module being used for locating region, current city with advertiser; Described main locating module coordinates with described sub-locating module the positional information obtaining advertisement positions all in this urban area;
Described mobile long-distance intelligent office terminal also comprises a 3D streetscape module, the address of advertisement position is inputed to 3D streetscape module, and described 3D streetscape module is by the correspondence display of the streetscape of this advertisement position in display module.
From the foregoing, beneficial effect of the present invention is: the current environment image and the streetscape that realize this advertisement position of Real-time Obtaining on mobile long-distance intelligent office terminal according to 360 ° of environmental monitoring modules of advertisement position corresponding under media information and sub-locating module, advertiser does not need to check on the spot, media master does not need to send business personnel to publicize again yet, directly complete media to advocate peace the interchange of advertiser in mobile long-distance intelligent office terminal, and can be used for the media advertiser that advocates peace to carry out self and management.
Described is the 3D streetscape map that 3D streetscape module directly adopts Google, realizes the streetscape under display Current ad position.
In the present embodiment, the bookkeeping of described rm-cell comprises the user profile and media information, the user profile of amendment media master and the user profile of media information and deletion media master and media information of adding media master, and add advertiser user profile and want to buy information, amendment advertiser user profile and want to buy information and delete the user profile of media master and want to buy information; The user profile of described media master comprises the contact mailbox of the title of media master, the address of media master, the contact person of media master, the telephone number of media master and media master; The media information of described media master comprises the price of the type of advertisement position, the quantity of advertisement position, the address of advertisement position and advertisement position; The user profile of described advertiser comprises the contact mailbox of the title of advertiser, the telephone number of advertiser and advertiser; The type that the information of wanting to buy of described advertiser comprises the advertisement position wanted to buy, the position of advertisement position of wanting to buy, the time of advertisement putting; The media information of the media master of interpolation and the information of wanting to buy of advertiser are carried out Corresponding matching by described judge module, thus obtain the existing media information that corresponding advertiser wants to buy information.
In the present embodiment, described advertiser key in advertisement position in described mobile long-distance intelligent office terminal address by display module Real-Time Monitoring or check the image/video information that this advertisement position is current.Advertisement position address in media information coordinates the present image video and the streetscape that contain this advertisement position.
In the present embodiment, the type of described advertisement position comprises traffic media, building media, outdoor famous, business's hypermedia, and described outdoor big shot is divided into T-shaped column height bar, charge station's booth ceiling light case, across road overline bridge billboard, city outdoor media, top, charge station station big shot.
In the present embodiment, described 360 ° of environmental monitoring modules comprise the spherical camera of a high definition, the steering wheel for driving described spherical camera 360 ° to rotate, described steering wheel controls through a steering engine controller, and the solar powered plate that described steering engine controller, sub-locating module and spherical camera are arranged on advertisement position through a Voltage stabilizing module and is electrically connected.
In the present embodiment, described 360 ° of environmental monitoring modules also comprise one for detecting the alarm module whether solar powered plate normally works, and described alarm module and solar powered plate are electrically connected.
Be further detailed below by specific embodiment of the invention process.
Specific implementation process:
As shown in Figure 3, media master (advertising company) upload media primary user information and media information in the rm-cell of described mobile long-distance intelligent office terminal, carry out Information Communication and online management, can be implemented in line to monitor in real time and media marketing analysis, media information include comprise advertisement position type, the quantity of advertisement position, the address of advertisement position and advertisement position price; Under the address of advertisement position, corresponding matching contains present image video and the streetscape of this advertisement position, and described image/video is obtained by the 360 ° of environmental monitoring modules be arranged on advertisement position; Media master is publication medium information in rm-cell, advertiser keys in and wants to buy information in rm-cell, the position of the advertisement position wanted to buy is mated mutually by the address of judging unit with the advertisement position in media information, thus obtain the advertisement position of the current coupling wanted to buy under information, advertiser can according to the image/video information under the address of the corresponding advertisement position of media information and streetscape, check, the effect of observation advertisement putting, and then buy.
In sum, a kind of outdoor advertising media management supervisory system provided by the invention is by showing the streetscape of outdoor advertising position and real-time video in mobile long-distance intelligent office terminal, realize the online management monitoring of media resource, check by facilitating advertiser, realize online exchange to buy, change existing media communication pattern, for advertiser and media master provide a kind of platform of modern management.
Above-listed preferred embodiment provided by the invention; the object, technical solutions and advantages of the present invention are further described; be understood that; the foregoing is only preferred embodiment of the present invention; not in order to limit the present invention; within the spirit and principles in the present invention all, any amendment done, equivalent replacement, improvement etc., all should be included within protection scope of the present invention.

Claims (6)

1. an outdoor advertising media management supervisory system, is characterized in that: comprise and be arranged at the mobile long-distance intelligent office terminal that 360 ° of environmental monitoring modules on each outdoor advertising position and sub-locating module and are configured with advertiser and the main information of media respectively;
Described 360 ° of environmental monitoring modules comprise for the image module of collection site environment and the wireless transport module for the image module of collection being transferred to mobile long-distance intelligent office terminal;
Described mobile long-distance intelligent office terminal comprise for managed storage advertiser and the main information of media rm-cell, for image information is converted to video information image processing module, be used for real-time displays image information display module, be used for all kinds of media information of main for media issue to want to buy the judging unit that information carries out mating and the main locating module being used for locating region, current city with advertiser; Described main locating module coordinates with described sub-locating module the positional information obtaining advertisement positions all in this urban area;
Described mobile long-distance intelligent office terminal also comprises a 3D streetscape module, the address of advertisement position is inputed to 3D streetscape module, and described 3D streetscape module is by the correspondence display of the streetscape of this advertisement position in display module.
2. a kind of outdoor advertising media management supervisory system according to claim 1, it is characterized in that: the bookkeeping of described rm-cell comprises the user profile and media information, the user profile of amendment media master and the user profile of media information and deletion media master and media information of adding media master, and add advertiser user profile and want to buy information, amendment advertiser user profile and want to buy information and delete the user profile of media master and want to buy information; The user profile of described media master comprises the contact mailbox of the title of media master, the address of media master, the contact person of media master, the telephone number of media master and media master; The media information of described media master comprises the price of the type of advertisement position, the quantity of advertisement position, the address of advertisement position and advertisement position; The user profile of described advertiser comprises the contact mailbox of the title of advertiser, the telephone number of advertiser and advertiser; The type that the information of wanting to buy of described advertiser comprises the advertisement position wanted to buy, the position of advertisement position of wanting to buy, the time of advertisement putting; The media information of the media master of interpolation and the information of wanting to buy of advertiser are carried out Corresponding matching by described judge module, thus obtain the existing media information that corresponding advertiser wants to buy information.
3. a kind of outdoor advertising media management supervisory system according to claim 2, is characterized in that: described advertiser keys in advertisement position address in described mobile long-distance intelligent office terminal is by display module Real-Time Monitoring or check the image/video information that this advertisement position is current; Advertisement position address in media information coordinates the present image video and the streetscape that contain this advertisement position.
4. a kind of outdoor advertising media management supervisory system according to claim 2, it is characterized in that: the type of described advertisement position comprises traffic media, building media, outdoor famous, business's hypermedia, described outdoor big shot is divided into T-shaped column height bar, charge station's booth ceiling light case, across road overline bridge billboard, city outdoor media, top, charge station station big shot.
5. a kind of outdoor advertising media communication management system according to claim 1, it is characterized in that: described 360 ° of environmental monitoring modules comprise the spherical camera of a high definition, the steering wheel for driving described spherical camera 360 ° to rotate, described steering wheel controls through a steering engine controller, and the solar powered plate that described steering engine controller, sub-locating module and spherical camera are arranged on advertisement position through a Voltage stabilizing module and is electrically connected.
6. a kind of outdoor advertising media management supervisory system according to claim 5, it is characterized in that: described 360 ° of environmental monitoring modules also comprise one for detecting the alarm module whether solar powered plate normally works, and described alarm module and solar powered plate are electrically connected.
CN201610025993.7A 2016-01-15 2016-01-15 Outdoor advertisement media management monitoring system Pending CN105427141A (en)

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Cited By (10)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN105894319A (en) * 2016-03-24 2016-08-24 深圳市媒友网络科技有限公司 Medium-partner outdoor advertisement information platform
CN106097021A (en) * 2016-06-24 2016-11-09 上海碧虎网络科技有限公司 A kind of advertisement placement method based on hotspot map and system
CN107679893A (en) * 2017-09-19 2018-02-09 巴士在线科技有限公司 Outdoor large-size screen monitors advertisement placement method and device
CN108230943A (en) * 2016-12-21 2018-06-29 重庆博之翰科技有限公司 Draw ring information jettison system
CN108335134A (en) * 2018-01-29 2018-07-27 巴士在线科技有限公司 A kind of bus mobile TV real time bid advertisement placement method and system
CN108540778A (en) * 2018-05-03 2018-09-14 四川青霄信息科技有限公司 Monitoring device and its control method
CN109147248A (en) * 2018-09-14 2019-01-04 深圳世元云标识科技有限公司 A kind of mark forbids swarming into intellectual monitoring alarm system and method
CN109345796A (en) * 2018-09-14 2019-02-15 深圳世元云标识科技有限公司 A kind of advertising lamp box monitors and intelligent Compare System and method automatically
CN111538266A (en) * 2020-04-24 2020-08-14 广智微芯(扬州)有限公司 Remote intelligent monitoring and early warning system and method for large outdoor advertising board
CN114399329A (en) * 2021-12-22 2022-04-26 江苏沪磁智能科技有限公司 Digital advertisement transaction putting method

Citations (3)

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Publication number Priority date Publication date Assignee Title
CN103514550A (en) * 2012-06-15 2014-01-15 北京力美科技有限公司 Mobile advertisement joint-pricing method and system
CN104835061A (en) * 2015-04-30 2015-08-12 合肥林晨信息科技有限公司 Outdoor billboard monitoring management system
CN104869173A (en) * 2015-06-09 2015-08-26 唐洛鹏 Information push method and device for outdoor large-scale advertising board

Patent Citations (3)

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Publication number Priority date Publication date Assignee Title
CN103514550A (en) * 2012-06-15 2014-01-15 北京力美科技有限公司 Mobile advertisement joint-pricing method and system
CN104835061A (en) * 2015-04-30 2015-08-12 合肥林晨信息科技有限公司 Outdoor billboard monitoring management system
CN104869173A (en) * 2015-06-09 2015-08-26 唐洛鹏 Information push method and device for outdoor large-scale advertising board

Cited By (12)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN105894319A (en) * 2016-03-24 2016-08-24 深圳市媒友网络科技有限公司 Medium-partner outdoor advertisement information platform
CN106097021A (en) * 2016-06-24 2016-11-09 上海碧虎网络科技有限公司 A kind of advertisement placement method based on hotspot map and system
CN108230943A (en) * 2016-12-21 2018-06-29 重庆博之翰科技有限公司 Draw ring information jettison system
CN107679893A (en) * 2017-09-19 2018-02-09 巴士在线科技有限公司 Outdoor large-size screen monitors advertisement placement method and device
CN108335134A (en) * 2018-01-29 2018-07-27 巴士在线科技有限公司 A kind of bus mobile TV real time bid advertisement placement method and system
CN108540778A (en) * 2018-05-03 2018-09-14 四川青霄信息科技有限公司 Monitoring device and its control method
CN108540778B (en) * 2018-05-03 2021-05-07 四川青霄信息科技有限公司 Monitoring device and control method thereof
CN109147248A (en) * 2018-09-14 2019-01-04 深圳世元云标识科技有限公司 A kind of mark forbids swarming into intellectual monitoring alarm system and method
CN109345796A (en) * 2018-09-14 2019-02-15 深圳世元云标识科技有限公司 A kind of advertising lamp box monitors and intelligent Compare System and method automatically
CN111538266A (en) * 2020-04-24 2020-08-14 广智微芯(扬州)有限公司 Remote intelligent monitoring and early warning system and method for large outdoor advertising board
CN111538266B (en) * 2020-04-24 2021-08-17 广智微芯(扬州)有限公司 Remote intelligent monitoring and early warning system and method for large outdoor advertising board
CN114399329A (en) * 2021-12-22 2022-04-26 江苏沪磁智能科技有限公司 Digital advertisement transaction putting method

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