CN105228018A - A kind of method and device pushing guidance information for TV interaction systems - Google Patents
A kind of method and device pushing guidance information for TV interaction systems Download PDFInfo
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- CN105228018A CN105228018A CN201510639831.8A CN201510639831A CN105228018A CN 105228018 A CN105228018 A CN 105228018A CN 201510639831 A CN201510639831 A CN 201510639831A CN 105228018 A CN105228018 A CN 105228018A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/475—End-user interface for inputting end-user data, e.g. personal identification number [PIN], preference data
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/488—Data services, e.g. news ticker
- H04N21/4886—Data services, e.g. news ticker for displaying a ticker, e.g. scrolling banner for news, stock exchange, weather data
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- Engineering & Computer Science (AREA)
- Multimedia (AREA)
- Signal Processing (AREA)
- Human Computer Interaction (AREA)
- Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
Abstract
The invention discloses and a kind ofly push the method for guidance information and device for TV interaction systems, in order to attract user in conjunction with the function of mobile terminal, the rating of the video that participates in televising is with interactive.The method comprises: the classification information obtaining TV programme; Acquisition will send the user profile of interactive information; The integration information that the interactive information that counting user participates in described classification TV programme obtains; If integration information meets predetermined threshold, send guidance information to user.The present invention sends different available information according to user integral information to user, improve the enthusiasm that user participates in the interactive information for the configuration of interactive TV video frequency program, be beneficial to the rating crowd of TV programme in the process of televising video, utilize user terminal, participate in the interaction of TV programme, attract user to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience that user participates in.
Description
Technical field
The present invention relates to Internet technical field, particularly a kind of method and device pushing guidance information for TV interaction systems.
Background technology
Existing radio data system, it is unidirectional that business provides, and user is merely able to passive acceptance, and from user's practical operation, live just support enters broadcasting, exits the simple operationss such as broadcasting, switching channels.The arrangement of time of TV programme is fixed, and user can only enjoy specific service in the time of specifying.
Along with the development of development of Mobile Internet technology, mobile terminal, such as, the popularity rate of mobile phone is very high, and user appreciates the content of multimedia on the Internet by mobile terminal, thus has influence on the rating of broadcast television service.
In the process of televising video, attract user in conjunction with the function of mobile terminal, rating and interaction of video of participating in televising is a direction of Polarizations for Target Discrimination in Clutter, and how attracting user to utilize the interaction of mobile terminal participation TV programme, is a problem demanding prompt solution.
Summary of the invention
The invention provides and a kind ofly push the method for guidance information and device for TV interaction systems, in order to attract user in conjunction with the function of mobile terminal, the rating of the video that participates in televising is with interactive.
The invention provides a kind of method pushing guidance information for TV interaction systems, comprising: the classification information obtaining TV programme; Acquisition will send the user profile of interactive information; Add up the integration information that interactive information that described user participates in described classification TV programme obtains; If described integration information meets predetermined threshold, send guidance information to described user.
Wherein, the integration information that the interactive information that the described user of described statistics participates in described classification TV programme obtains, comprising: determine described timing statistics information; Calculate the integration information that interactive information that described user participates in described classification TV programme in described timing statistics obtains.
Wherein, described guidance information at least comprises the background information be associated with described TV programme.
Wherein, described guidance information at least comprises the selection information needing information.
Wherein, if described integration information meets predetermined threshold, after described user sends guidance information, also comprise: receive the selection information that user utilizes user terminal to send; According to described selection information, send to described user and need information accordingly.
The present invention also provides a kind of device pushing guidance information for TV interaction systems, comprising: classification information module, for obtaining the classification information of TV programme; Subscriber information module, for obtaining the user profile that will send interactive information; Statistical module, the integration information that the interactive information participating in described classification TV programme for adding up described user obtains; Judge module, for meeting predetermined threshold when described integration information, sends guidance information to described user.
Wherein, described statistical module comprises: time determining unit, for determining described timing statistics information; Statistic unit, the integration information that the interactive information participating in described classification TV programme for calculating described user in described timing statistics obtains.
Wherein, described guidance information at least comprises the background information be associated with described TV programme.
Wherein, described guidance information at least comprises the selection information needing information.
Wherein, also comprise: select information module, for receiving the selection information that user utilizes user terminal to send; Sending module, for according to described selection information, sends to described user and needs information accordingly.。
The integration information that the present invention obtains according to user sends different available information to user, according to the guidance information that the selection of user sends to user to need, thus from various angle spread TV program information, enrich TV interaction programme content, thus it is stronger ageing to make the interactive event of TV programme have, improve the enthusiasm that user participates in the interactive information for the configuration of interactive TV video frequency program, be beneficial to the rating crowd of TV programme in the process of televising video, utilize user terminal, pass through interactive information, participate in the interaction of TV programme, user is attracted to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience of user's participation.
Other features and advantages of the present invention will be set forth in the following description, and, partly become apparent from specification, or understand by implementing the present invention.Object of the present invention and other advantages realize by structure specifically noted in write specification, claims and accompanying drawing and obtain.
Below by drawings and Examples, technical scheme of the present invention is described in further detail.
Accompanying drawing explanation
Accompanying drawing is used to provide a further understanding of the present invention, and forms a part for specification, together with embodiments of the present invention for explaining the present invention, is not construed as limiting the invention.In the accompanying drawings:
A kind of schematic flow sheet pushing the method for guidance information for TV interaction systems that Fig. 1 provides for the embodiment of the present invention.
Fig. 2 is the schematic diagram of television video of being added to by interactive signal.
A kind of theory structure schematic diagram pushing the device of guidance information for TV interaction systems that Fig. 3 provides for the embodiment of the present invention.
Embodiment
Below in conjunction with accompanying drawing, the preferred embodiments of the present invention are described, should be appreciated that preferred embodiment described herein is only for instruction and explanation of the present invention, is not intended to limit the present invention.
The embodiment of the present invention provides a kind of method pushing guidance information for TV interaction systems, see Fig. 1, comprising:
S100 obtains the classification information of TV programme;
In interactive television system of the present invention, by interactive information is configured on television video picture, makes user when watching TV video, the interaction of TV programme can be participated in.See Fig. 2, during venues for football are relayed, at the interactive event that the upper left side of video is provided by Nike sponsor, user utilizes mobile phone terminal, also can use any communicating terminal, mobile phone screen shown in Figure 2, participates in the interaction of television video.Obtain the classification information of TV programme.Judge that user is to the level of interest of this type of program, determine whether user is interested in this type of program.
S200 obtains the user profile that will send interactive information;
Obtain at least one user terminal information once participating in television program interaction.Determine whether user is interested in this type of program according to user profile.
S300 adds up the integration information that interactive information that described user participates in described classification TV programme obtains;
Once participated in the integration information of this type of program acquisition according to user, judged that user was to the level of interest of this type of program.
If the described integration information of S400 meets predetermined threshold, send guidance information to described user.
The level of interest of user to this type of program is judged according to the threshold value preset.
Preferably, the integration information that the interactive information that the described user of described statistics participates in described classification TV programme obtains, comprising: determine described timing statistics information; Calculate the integration information that interactive information that described user participates in described classification TV programme in described timing statistics obtains.
Preferably, described guidance information at least comprises the background information be associated with described TV programme.
Preferably, described guidance information at least comprises the selection information needing information.
The point of interest of many-sided knowledge is provided, to provide many-sided selection information to user.
Preferably, if described integration information meets predetermined threshold, after described user sends guidance information, also comprise: receive the selection information that user utilizes user terminal to send; According to described selection information, send to described user and need information accordingly.
According to the selection of user, send required guidance information to user.
The integration information that the method that the embodiment of the present invention provides obtains according to user sends different available information to user, according to the guidance information that the selection of user sends to user to need, thus from various angle spread TV program information, enrich TV interaction programme content, thus it is stronger ageing to make the interactive event of TV programme have, improve the enthusiasm that user participates in the interactive information for the configuration of interactive TV video frequency program, be beneficial to the rating crowd of TV programme in the process of televising video, utilize user terminal, pass through interactive information, participate in the interaction of TV programme, user is attracted to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience of user's participation.
The embodiment of the present invention provides a kind of device pushing guidance information for TV interaction systems, see Fig. 3, comprising: classification information module 31, for obtaining the classification information of TV programme; Subscriber information module 32, for obtaining the user profile that will send interactive information; Statistical module 33, the integration information that the interactive information participating in described classification TV programme for adding up described user obtains; Judge module 34, for meeting predetermined threshold when described integration information, sends guidance information to described user.
Preferably, statistical module 33 comprises: time determining unit, for determining described timing statistics information; Statistic unit, the integration information that the interactive information participating in described classification TV programme for calculating described user in described timing statistics obtains.
Preferably, described guidance information at least comprises the background information be associated with described TV programme.
Preferably, described guidance information at least comprises the selection information needing information.
Preferably, also comprise: select information module, for receiving the selection information that user utilizes user terminal to send; Sending module, for according to described selection information, sends to described user and needs information accordingly.
The present embodiment is the device embodiment of corresponding said method, and the concrete description implementing to implement see said method, at this, repeats no more.
The integration information that the device that the embodiment of the present invention provides obtains according to user sends different available information to user, according to the guidance information that the selection of user sends to user to need, thus from various angle spread TV program information, enrich TV interaction programme content, thus it is stronger ageing to make the interactive event of TV programme have, improve the enthusiasm that user participates in the interactive information for the configuration of interactive TV video frequency program, be beneficial to the rating crowd of TV programme in the process of televising video, utilize user terminal, pass through interactive information, participate in the interaction of TV programme, user is attracted to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience of user's participation.
Those skilled in the art should understand, embodiments of the invention can be provided as method, system or computer program.Therefore, the present invention can adopt the form of complete hardware embodiment, completely software implementation or the embodiment in conjunction with software and hardware aspect.And the present invention can adopt in one or more form wherein including the upper computer program implemented of computer-usable storage medium (including but not limited to magnetic disc store and optical memory etc.) of computer usable program code.
The present invention describes with reference to according to the flow chart of the method for the embodiment of the present invention, equipment (system) and computer program and/or block diagram.Should understand can by the combination of the flow process in each flow process in computer program instructions realization flow figure and/or block diagram and/or square frame and flow chart and/or block diagram and/or square frame.These computer program instructions can being provided to the processor of all-purpose computer, special-purpose computer, Embedded Processor or other programmable data processing device to produce a machine, making the instruction performed by the processor of computer or other programmable data processing device produce device for realizing the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
These computer program instructions also can be stored in can in the computer-readable memory that works in a specific way of vectoring computer or other programmable data processing device, the instruction making to be stored in this computer-readable memory produces the manufacture comprising command device, and this command device realizes the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
These computer program instructions also can be loaded in computer or other programmable data processing device, make on computer or other programmable devices, to perform sequence of operations step to produce computer implemented process, thus the instruction performed on computer or other programmable devices is provided for the step realizing the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
Obviously, those skilled in the art can carry out various change and modification to the present invention and not depart from the spirit and scope of the present invention.Like this, if these amendments of the present invention and modification belong within the scope of the claims in the present invention and equivalent technologies thereof, then the present invention is also intended to comprise these change and modification.
Claims (10)
1. push a method for guidance information for TV interaction systems, it is characterized in that, comprising:
Obtain the classification information of TV programme;
Acquisition will send the user profile of interactive information;
Add up the integration information that interactive information that described user participates in described classification TV programme obtains;
If described integration information meets predetermined threshold, send guidance information to described user.
2. the method for claim 1, is characterized in that, the integration information that the interactive information that the described user of described statistics participates in described classification TV programme obtains, and comprising:
Determine described timing statistics information;
Calculate the integration information that interactive information that described user participates in described classification TV programme in described timing statistics obtains.
3. the method for claim 1, is characterized in that, described guidance information at least comprises the background information be associated with described TV programme.
4. the method for claim 1, is characterized in that, described guidance information at least comprises the selection information needing information.
5. method as claimed in claim 4, is characterized in that, if described integration information meets predetermined threshold, after described user sends guidance information, also comprise:
Receive the selection information that user utilizes user terminal to send;
According to described selection information, send to described user and need information accordingly.
6. push a device for guidance information for TV interaction systems, it is characterized in that, comprising:
Classification information module, for obtaining the classification information of TV programme;
Subscriber information module, for obtaining the user profile that will send interactive information;
Statistical module, the integration information that the interactive information participating in described classification TV programme for adding up described user obtains;
Judge module, for meeting predetermined threshold when described integration information, sends guidance information to described user.
7. device as claimed in claim 6, it is characterized in that, described statistical module comprises:
Time determining unit, for determining described timing statistics information;
Statistic unit, the integration information that the interactive information participating in described classification TV programme for calculating described user in described timing statistics obtains.
8. device as claimed in claim 6, it is characterized in that, described guidance information at least comprises the background information be associated with described TV programme.
9. device as claimed in claim 6, it is characterized in that, described guidance information at least comprises the selection information needing information.
10. device as claimed in claim 9, is characterized in that, also comprise:
Select information module, for receiving the selection information that user utilizes user terminal to send;
Sending module, for according to described selection information, sends to described user and needs information accordingly.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201510639831.8A CN105228018A (en) | 2015-09-30 | 2015-09-30 | A kind of method and device pushing guidance information for TV interaction systems |
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| Application Number | Priority Date | Filing Date | Title |
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| CN201510639831.8A CN105228018A (en) | 2015-09-30 | 2015-09-30 | A kind of method and device pushing guidance information for TV interaction systems |
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| Publication Number | Publication Date |
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| CN105228018A true CN105228018A (en) | 2016-01-06 |
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| Application Number | Title | Priority Date | Filing Date |
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| CN201510639831.8A Pending CN105228018A (en) | 2015-09-30 | 2015-09-30 | A kind of method and device pushing guidance information for TV interaction systems |
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Cited By (2)
| Publication number | Priority date | Publication date | Assignee | Title |
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| CN108460628A (en) * | 2018-02-10 | 2018-08-28 | 深圳壹账通智能科技有限公司 | Information-pushing method, device, computer equipment and storage medium |
| CN110503466A (en) * | 2019-08-15 | 2019-11-26 | 深圳市云积分科技有限公司 | A kind of consumer demographics' acquisition methods and device based on interactive event |
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| CN110503466A (en) * | 2019-08-15 | 2019-11-26 | 深圳市云积分科技有限公司 | A kind of consumer demographics' acquisition methods and device based on interactive event |
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Application publication date: 20160106 |