CN105407403A - Method and device for configuring interactive information of interactive television system - Google Patents

Method and device for configuring interactive information of interactive television system Download PDF

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Publication number
CN105407403A
CN105407403A CN201510834749.0A CN201510834749A CN105407403A CN 105407403 A CN105407403 A CN 105407403A CN 201510834749 A CN201510834749 A CN 201510834749A CN 105407403 A CN105407403 A CN 105407403A
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CN
China
Prior art keywords
interactive
information
program
interactive information
configuration
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN201510834749.0A
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Chinese (zh)
Inventor
呼伦夫
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TVM Beijing Technology Co Ltd
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TVM Beijing Technology Co Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by TVM Beijing Technology Co Ltd filed Critical TVM Beijing Technology Co Ltd
Priority to CN201510834749.0A priority Critical patent/CN105407403A/en
Publication of CN105407403A publication Critical patent/CN105407403A/en
Pending legal-status Critical Current

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Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/475End-user interface for inputting end-user data, e.g. personal identification number [PIN], preference data
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/435Processing of additional data, e.g. decrypting of additional data, reconstructing software from modules extracted from the transport stream
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/466Learning process for intelligent management, e.g. learning user preferences for recommending movies

Abstract

The invention discloses a method and device for configuring interactive information of an interactive television system. The method and the device disclosed by the invention are used for configuring the interactive information in a television play video content in a targeted manner and attracting users to participate in interaction of a television programme by utilizing a mobile terminal. The method comprises the following steps: obtaining information of an interactive television programme; setting programme level information for the interactive television programme; and configuring the interactive information for the interactive television programme according to the programme level information of the interactive television programme. According to the invention, the level information of the interactive information is determined according to the level information of the interactive television programme, such that the interactive information is configured; the interactive information of the television programme is configured in a targeted manner; the enthusiasm of the users to participate in interaction is improved; users watching a television video easily obtain television video interactive information by utilizing the mobile terminal; the users are attracted to participate in audience and interaction of a television play video in a television video playing process; therefore, the audience rating of the television programme is increased; and the participation interactivity and the visual experience of the users are improved.

Description

A kind of method of interactive information configuration of interactive television system and device
Technical field
The present invention relates to Internet technical field, the method for particularly a kind of interactive information configuration of interactive television system and device.
Background technology
Existing radio data system, it is unidirectional that business provides, and user is merely able to passive acceptance, and from user's practical operation, live just support enters broadcasting, exits the simple operationss such as broadcasting, switching channels.The arrangement of time of TV programme is fixed, and user can only enjoy specific service in the time of specifying.
Along with the development of development of Mobile Internet technology, mobile terminal, such as, the popularity rate of mobile phone is very high, and user appreciates the content of multimedia on the Internet by mobile terminal, thus has influence on the rating of broadcast television service.
In the process of televising video, attract user in conjunction with the function of mobile terminal, rating and the interaction of video of participating in televising is a direction of Polarizations for Target Discrimination in Clutter, how specific aim configuration interactive information is being televised in video content, attracting user to utilize mobile terminal to participate in the interaction of TV programme, is a problem demanding prompt solution.
Summary of the invention
The invention provides a kind of method and device of interactive information configuration of interactive television system, televising in video content in order to specific aim configuration interactive information, attract user to utilize mobile terminal to participate in the interaction of TV programme.
The invention provides a kind of method of interactive information configuration of interactive television system, comprising: obtain interactive TV program information; For described interactive TV program arranges program level information; According to the program level information of described interactive TV program, it is described interactive TV program configuration interactive information.
Wherein, the described program level information according to described interactive TV program, is described interactive TV program configuration interactive information, comprises: according to the program level information of described interactive TV program, determine the class information of configured interactive information; According to the class information of described interactive information, configure described interactive information.
Wherein, the described class information according to described interactive information, before determining the class information of configured interactive information, also comprises: show for the program level of interactive TV program is associated with the class information of interactive information.
Wherein, the described class information according to described interactive information, determines the class information of configured interactive information, comprising: utilize described contingency table, is defined as the class information that described interactive TV program arranges interactive information; According to predetermined selection rule, from the interactive information of described rank, be chosen for each interactive information of described interactive TV program configuration.
Wherein, described according to predetermined selection rule, from the interactive information of described rank, be chosen for each interactive information of described interactive TV program configuration, comprise: the category of interest information determining interactive information; The interactive information of the described category of interest of described interactive TV program configuration is chosen for from the interactive information of described rank.
The device that the present invention also provides a kind of interactive information of interactive television system to configure, comprising: data obtaining module, for obtaining interactive TV program information; Module is set, for arranging program level information for described interactive TV program; Configuration module, for the program level information according to described interactive TV program, is described interactive TV program configuration interactive information.
Wherein, described configuration module comprises: determining unit, for the program level information according to described interactive TV program, determines the class information of configured interactive information; Dispensing unit, for the class information according to described interactive information, configures described interactive information.
Wherein, also comprise: associative cell, for showing for the program level of interactive TV program is associated with the class information of interactive information.
Wherein, described determining unit comprises: first module, for utilizing described contingency table, is defined as the class information that described interactive TV program arranges interactive information; Second unit, for according to predetermined selection rule, is chosen for each interactive information of described interactive TV program configuration from the interactive information of described rank.
Wherein, described second unit comprises: determine subelement, for determining the category of interest information of interactive information; Choose subelement, for being chosen for the interactive information of the described category of interest of described interactive TV program configuration in the interactive information from described rank.
The present invention is according to the class information of described interactive TV program, be defined as the class information of the interactive information that it configures, and configure with this interactive information adapted with described rank, thus configure the interactive information of TV programme pointedly, improve user and participate in interactive enthusiasm.The user being beneficial to the video that watches TV utilizes the interactive information of acquisition for mobile terminal television video, in the process of televising video, attract user to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience that user participates in.
Other features and advantages of the present invention will be set forth in the following description, and, partly become apparent from specification, or understand by implementing the present invention.Object of the present invention and other advantages realize by structure specifically noted in write specification, claims and accompanying drawing and obtain.
Below by drawings and Examples, technical scheme of the present invention is described in further detail.
Accompanying drawing explanation
Accompanying drawing is used to provide a further understanding of the present invention, and forms a part for specification, together with embodiments of the present invention for explaining the present invention, is not construed as limiting the invention.In the accompanying drawings:
The schematic flow sheet of the method for the interactive information configuration of a kind of interactive television system that Fig. 1 provides for the embodiment of the present invention.
Fig. 2 is the schematic diagram of television video of being added to by interactive signal.
The theory structure schematic diagram of the device of the interactive information configuration of a kind of interactive television system that Fig. 3 provides for the embodiment of the present invention.
Embodiment
Below in conjunction with accompanying drawing, the preferred embodiments of the present invention are described, should be appreciated that preferred embodiment described herein is only for instruction and explanation of the present invention, is not intended to limit the present invention.
A kind of method that the embodiment of the present invention provides TV programme of interactive television system to configure, see Fig. 1, comprising:
S100 obtains interactive TV program information;
In interactive television system of the present invention, by interactive information is configured on television video picture, makes user when watching TV video, the interaction of TV programme can be participated in.See Fig. 2, during venues for football are relayed, at the interactive event that the upper left side of video is provided by Nike sponsor, user utilizes mobile phone terminal, also can use any communicating terminal, mobile phone screen shown in Figure 2, participates in the interaction of television video.
Therefore, for interactive TV program information configuration interactive information is important, according to obtained interactive TV program information, configuration interactive information.
S200 is that described interactive TV program arranges program level information;
By class information be described interactive TV program configuration interactive information, such as, the content according to TV programme 1 arranges 5 interactive informations for it, and class information is respectively 3,3,4,2 and 5 grades.
S300, according to the program level information of described interactive TV program, is described interactive TV program configuration interactive information.
Preferably, the described program level information according to described interactive TV program, is described interactive TV program configuration interactive information, comprises: according to the program level information of described interactive TV program, determine the class information of configured interactive information; According to the class information of described interactive information, configure described interactive information.
The program level information of described interactive TV program, such as, identifies the intellectual of program, and the breadth and depth of expansion knowledge, belongs to the higher program of rank, can expand and improve knowledge concerning spectators.
Preferably, the described class information according to described interactive information, before determining the class information of configured interactive information, also comprises: show for the program level of interactive TV program is associated with the class information of interactive information.
By the contingency table of the program level of interactive TV program that pre-sets and the class information of interactive information, thus the rank of each interactive information of configuration and the class information of TV programme are adapted.
Preferably, the described class information according to described interactive information, determines that configured interactive information comprises: utilize described contingency table, is defined as the class information that interactive TV program arranges interactive information; According to predetermined selection rule, from described interactive information, be chosen for each interactive information of described interactive TV program configuration.
By contingency table, can be defined as the rank of the interactive information of TV programme configuration, such as, the rank of TV programme 2 is 3 grades, pre-sets the rank adapted with it at contingency table, such as 4 grades.And according to the content of TV programme, the interactive information of 4 grades arranges different category of interest information.Such as, the sports knowledge of 4 grades or the historical knowledge information of 4 grades is related to.
Preferably in, described predetermined selection rule at least comprises: the category of interest information choosing interactive information, such as, determine the category of interest information of interactive information, and from the interactive information of described rank, be chosen for the interactive information of the described category of interest of described interactive TV program configuration.
The method that the embodiment of the present invention provides is according to the class information of described interactive TV program, be defined as the class information of the interactive information that it configures, and configure with this interactive information adapted with described rank, thus configure the interactive information of TV programme pointedly, improve user and participate in interactive enthusiasm.The user being beneficial to the video that watches TV utilizes the interactive information of acquisition for mobile terminal television video, in the process of televising video, attract user to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience that user participates in.
The device that the embodiment of the present invention also provides a kind of interactive information of interactive television system to configure, see Fig. 3, comprising: data obtaining module 31, for obtaining interactive TV program information; Module 32 is set, for arranging program level information for described interactive TV program; Configuration module 33, for the program level information according to described interactive TV program, is described interactive TV program configuration interactive information.
Preferably, configuration module 33 comprises: determining unit, for the program level information according to described interactive TV program, determines the class information of configured interactive information; Dispensing unit, for the class information according to described interactive information, configures described interactive information.
Preferably, configuration module 33 comprises and also comprising: associative cell, for showing for the program level of interactive TV program is associated with the class information of interactive information.
Preferably, described determining unit comprises: first module, for utilizing described contingency table, is defined as the class information that described interactive TV program arranges interactive information; Second unit, for according to predetermined selection rule, is chosen for each interactive information of described interactive TV program configuration from the interactive information of described rank.
Preferably, described second unit comprises: determine subelement, for determining the category of interest information of interactive information; Choose subelement, for being chosen for the interactive information of the described category of interest of described interactive TV program configuration in the interactive information from described rank.
The present embodiment is the device embodiment of corresponding said method embodiment, specifically implements see foregoing description, at this, repeats no more.
The device that the embodiment of the present invention provides is according to the class information of described interactive TV program, be defined as the class information of the interactive information that it configures, and configure with this interactive information adapted with described rank, thus configure the interactive information of TV programme pointedly, improve user and participate in interactive enthusiasm.The user being beneficial to the video that watches TV utilizes the interactive information of acquisition for mobile terminal television video, in the process of televising video, attract user to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience that user participates in.
Those skilled in the art should understand, embodiments of the invention can be provided as method, system or computer program.Therefore, the present invention can adopt the form of complete hardware embodiment, completely software implementation or the embodiment in conjunction with software and hardware aspect.And the present invention can adopt in one or more form wherein including the upper computer program implemented of computer-usable storage medium (including but not limited to magnetic disc store and optical memory etc.) of computer usable program code.
The present invention describes with reference to according to the flow chart of the method for the embodiment of the present invention, equipment (system) and computer program and/or block diagram.Should understand can by the combination of the flow process in each flow process in computer program instructions realization flow figure and/or block diagram and/or square frame and flow chart and/or block diagram and/or square frame.These computer program instructions can being provided to the processor of all-purpose computer, special-purpose computer, Embedded Processor or other programmable data processing device to produce a machine, making the instruction performed by the processor of computer or other programmable data processing device produce device for realizing the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
These computer program instructions also can be stored in can in the computer-readable memory that works in a specific way of vectoring computer or other programmable data processing device, the instruction making to be stored in this computer-readable memory produces the manufacture comprising command device, and this command device realizes the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
These computer program instructions also can be loaded in computer or other programmable data processing device, make on computer or other programmable devices, to perform sequence of operations step to produce computer implemented process, thus the instruction performed on computer or other programmable devices is provided for the step realizing the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
Obviously, those skilled in the art can carry out various change and modification to the present invention and not depart from the spirit and scope of the present invention.Like this, if these amendments of the present invention and modification belong within the scope of the claims in the present invention and equivalent technologies thereof, then the present invention is also intended to comprise these change and modification.

Claims (10)

1. a method for the interactive information configuration of interactive television system, is characterized in that, comprising:
Obtain interactive TV program information;
For described interactive TV program arranges program level information;
According to the program level information of described interactive TV program, it is described interactive TV program configuration interactive information.
2. the method for claim 1, is characterized in that, the described program level information according to described interactive TV program, is described interactive TV program configuration interactive information, comprises:
According to the program level information of described interactive TV program, determine the class information of configured interactive information;
According to the class information of described interactive information, configure described interactive information.
3. method as claimed in claim 2, it is characterized in that, the described class information according to described interactive information, before determining the class information of configured interactive information, also comprises:
Show for the program level of interactive TV program is associated with the class information of interactive information.
4. method as claimed in claim 3, is characterized in that the described class information according to described interactive information is determined the class information of configured interactive information, being comprised:
Utilize described contingency table, be defined as the class information that described interactive TV program arranges interactive information;
According to predetermined selection rule, from the interactive information of described rank, be chosen for each interactive information of described interactive TV program configuration.
5. method as claimed in claim 4, is characterized in that, described according to predetermined selection rule, is chosen for each interactive information of described interactive TV program configuration, comprises from the interactive information of described rank:
Determine the category of interest information of interactive information;
The interactive information of the described category of interest of described interactive TV program configuration is chosen for from the interactive information of described rank.
6. a device for the interactive information configuration of interactive television system, is characterized in that, comprising:
Data obtaining module, for obtaining interactive TV program information;
Module is set, for arranging program level information for described interactive TV program;
Configuration module, for the program level information according to described interactive TV program, is described interactive TV program configuration interactive information.
7. device as claimed in claim 6, it is characterized in that, described configuration module comprises:
Determining unit, for the program level information according to described interactive TV program, determines the class information of configured interactive information;
Dispensing unit, for the class information according to described interactive information, configures described interactive information.
8. device as claimed in claim 7, is characterized in that, also comprise:
Associative cell, for showing for the program level of interactive TV program is associated with the class information of interactive information.
9. device as claimed in claim 8, it is characterized in that, described determining unit comprises:
First module, for utilizing described contingency table, is defined as the class information that described interactive TV program arranges interactive information;
Second unit, for according to predetermined selection rule, is chosen for each interactive information of described interactive TV program configuration from the interactive information of described rank.
10. device as claimed in claim 9, it is characterized in that, described second unit comprises:
Determine subelement, for determining the category of interest information of interactive information;
Choose subelement, for being chosen for the interactive information of the described category of interest of described interactive TV program configuration in the interactive information from described rank.
CN201510834749.0A 2015-11-26 2015-11-26 Method and device for configuring interactive information of interactive television system Pending CN105407403A (en)

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Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN106713998A (en) * 2016-12-31 2017-05-24 天脉聚源(北京)科技有限公司 Program information display method and apparatus

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CN104216990A (en) * 2014-09-09 2014-12-17 科大讯飞股份有限公司 Method and system for playing video advertisement
CN105072499A (en) * 2015-07-29 2015-11-18 天脉聚源(北京)科技有限公司 TV program game quiz interaction method and device
CN105072501A (en) * 2015-07-29 2015-11-18 天脉聚源(北京)科技有限公司 Method for pushing game quiz interaction interface and device

Patent Citations (5)

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Publication number Priority date Publication date Assignee Title
CN101668145A (en) * 2009-09-25 2010-03-10 深圳创维数字技术股份有限公司 Digital television receiver, advertisement graded playing and controlling method and system
CN102843599A (en) * 2012-09-27 2012-12-26 北京导视互动网络技术有限公司 Interaction method and system of television program
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Application publication date: 20160316