CN105100928A - Interactive result display method and interactive result display device - Google Patents

Interactive result display method and interactive result display device Download PDF

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Publication number
CN105100928A
CN105100928A CN201510544172.XA CN201510544172A CN105100928A CN 105100928 A CN105100928 A CN 105100928A CN 201510544172 A CN201510544172 A CN 201510544172A CN 105100928 A CN105100928 A CN 105100928A
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CN
China
Prior art keywords
interactive
programme
server
information
interactive information
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN201510544172.XA
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Chinese (zh)
Inventor
呼伦夫
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TVM Beijing Technology Co Ltd
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TVM Beijing Technology Co Ltd
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Filing date
Publication date
Application filed by TVM Beijing Technology Co Ltd filed Critical TVM Beijing Technology Co Ltd
Priority to CN201510544172.XA priority Critical patent/CN105100928A/en
Publication of CN105100928A publication Critical patent/CN105100928A/en
Pending legal-status Critical Current

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Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/475End-user interface for inputting end-user data, e.g. personal identification number [PIN], preference data
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H04N21/4312Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
    • H04N21/4316Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations for displaying supplemental content in a region of the screen, e.g. an advertisement in a separate window
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/436Interfacing a local distribution network, e.g. communicating with another STB or one or more peripheral devices inside the home
    • H04N21/4363Adapting the video or multiplex stream to a specific local network, e.g. a IEEE 1394 or Bluetooth® network
    • H04N21/43637Adapting the video or multiplex stream to a specific local network, e.g. a IEEE 1394 or Bluetooth® network involving a wireless protocol, e.g. Bluetooth, RF or wireless LAN [IEEE 802.11]
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/442Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
    • H04N21/44213Monitoring of end-user related data
    • H04N21/44222Analytics of user selections, e.g. selection of programs or purchase activity
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/472End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
    • H04N21/47205End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for manipulating displayed content, e.g. interacting with MPEG-4 objects, editing locally
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/475End-user interface for inputting end-user data, e.g. personal identification number [PIN], preference data
    • H04N21/4758End-user interface for inputting end-user data, e.g. personal identification number [PIN], preference data for providing answers, e.g. voting

Abstract

The invention discloses an interactive result display method and an interactive result display device, belonging to the field of communication. The interactive result display method comprises the following steps: receiving and displaying an interactive interface corresponding to interactive information of a television programme pushed by a server, wherein the interactive information is voted interactive information; detecting interaction of a user participating in the television programme on the interactive interface; sending the voted information of the user to the server, and receiving and displaying a voting result returned by the server, wherein the voting result is the final votes or support rate of all players. The interactive result display device comprises an interface display module, a detection module, a sending module and a result display module. According to the invention, interactive combination between the television programme and a terminal is realized; the interestingness of the television programme is improved; the problem that the television programme audience rating is decreased due to operation of smartphones by users is avoided; and thus, user experience is improved.

Description

Show the method and apparatus of interactive result
Technical field
The present invention relates to the communications field, particularly a kind of method and apparatus showing interactive result.
Background technology
TV programme refers to the works that TV station is propagated by the signal being loaded with sound and image.It is not only the base unit of TV broadcast, and the mechanism that Ye Shi TV station or society produce TV shows is the audio-video work broadcasting, exchange and sell Gong the people perception of a certain complete content of expression made, understanding and appreciation.Along with the development of TV programme, program category becomes increasingly complex various.At present, the type of TV programme roughly comprises: news controlling, finance and economic program, sport category program, entertainment class program, life kind program, talk shows, military class program, educational program, scientific and technological class program, juvenile's program, old program and advertising programme etc.
Before smart mobile phone does not occur, the spectators colony of TV programme is still very huge.But, along with the appearance of smart mobile phone, and the advantage such as smart mobile phone has easy to use, and interactivity is strong, the spectators of TV programme are shunted by the user of smart mobile phone more and more.Some spectators attract by application various on smart mobile phone, select abandon watch TV programme.Even some spectators is in the process of viewing TV programme, turns and goes to carry out interaction to the column executable operations of real-time interactive on smart mobile phone, thus greatly have impact on the audience ratings of TV programme.Therefore, how avoiding causing TV program audience rating to decline due to user operation smart mobile phone is also a problem demanding prompt solution.
Summary of the invention
In view of this, the invention provides a kind of method and apparatus showing interactive result, realize the combination of TV programme and terminal interaction, improve the interest of TV programme, improve Consumer's Experience.Described technical scheme is as follows:
First aspect, provide a kind of method showing interactive result, be applied to terminal, described method comprises:
Receive and the interactive interface corresponding with the interactive information of TV programme of display server propelling movement, described interactive information is the interactive information of ballot;
Detect that user participates in the interaction of described TV programme on described interactive interface;
Send the vote information of described user to described server;
Receive and show the voting results that described server returns, described voting results are final poll or the supporting rate of all players.
Wherein, before the interactive interface corresponding with the interactive information of TV programme that described reception display server push, also comprise:
Monitor described terminal and assigned operation is performed to the described interactive information that described TV programme shows;
The request sending interactive interface corresponding to the described interactive information of acquisition, to described server, asks interactive interface described in described server push.
Wherein, described assigned operation is that described terminal shakes operation or Quick Response Code scan operation to described interactive information execution.
Wherein, described in detect that user participates in the interaction of described TV programme on described interactive interface, comprising:
Detect that the button option that is clicked or that specify described interactive interface participating in interaction is selected.
Wherein, described method also comprises:
Receive and show the described user that described server returns and participate in the incentive message obtained of voting.
Second aspect, provide a kind of device showing interactive result, be applied to terminal, described device comprises:
Interface display module, for receiving and the interactive interface corresponding with the interactive information of TV programme of display server propelling movement, described interactive information is the interactive information of ballot;
Detection module, for detecting that user participates in the interaction of described TV programme on described interactive interface;
Sending module, for sending the vote information of described user to described server;
Result display module, for receiving and showing the voting results that described server returns, described voting results are final poll or the supporting rate of all players.
Wherein, described device also comprises:
Monitoring modular, for to receive in described interface display module and before showing described interactive interface, monitor described terminal and assigned operation is performed to the described interactive information that described TV programme shows, the request sending interactive interface corresponding to the described interactive information of acquisition, to described server, asks interactive interface described in described server push.
Wherein, described assigned operation is that described terminal shakes operation or Quick Response Code scan operation to described interactive information execution.
Wherein, described detection module is used for:
Detect that the button option that is clicked or that specify described interactive interface participating in interaction is selected.
Wherein, described result display module also for:
Receive and show the described user that described server returns and participate in the incentive message obtained of voting.
The beneficial effect that technical scheme provided by the invention is brought is: receive and the interactive interface corresponding with the interactive information of TV programme of display server propelling movement, described interactive information is the interactive information of ballot; Detect that user participates in the interaction of described TV programme on described interactive interface; Send the vote information of described user to described server; Receive and show the voting results that described server returns, described voting results are final poll or the supporting rate of all players; By the way, achieve the combination of TV programme and terminal interaction, improve the interest of TV programme, avoid the situation causing TV program audience rating to decline due to user operation smart mobile phone and occur, improve Consumer's Experience.
Accompanying drawing explanation
In order to be illustrated more clearly in the technical scheme in the embodiment of the present invention, below the accompanying drawing used required in describing embodiment is briefly described, apparently, accompanying drawing in the following describes is only some embodiments of the present invention, for those of ordinary skill in the art, under the prerequisite not paying creative work, other accompanying drawing can also be obtained according to these accompanying drawings.
Fig. 1 is a kind of method flow diagram showing interactive result that one embodiment of the invention provides;
Fig. 2 is a kind of method flow diagram showing interactive result that another embodiment of the present invention provides;
Fig. 3 is a kind of structure drawing of device showing interactive result that another embodiment of the present invention provides.
Embodiment
For making the object, technical solutions and advantages of the present invention clearly, below in conjunction with accompanying drawing, embodiment of the present invention is described further in detail.
See Fig. 1, one embodiment of the invention provides a kind of method showing interactive result, and be applied to terminal, the method comprises:
101: receive and the interactive interface corresponding with the interactive information of TV programme of display server propelling movement, described interactive information is the interactive information of ballot;
In the present embodiment, interactive information refers to and is supplied to user on a television program by superposition, participates in the interaction of TV programme for user.This interactive information can be picture or video, in order to promote bandwagon effect, preferably adopts video cartoon.Described interactive information is the interactive information about ballot, as the ballot of most popular singer, the best shooting ballot of sportsman, the ballot of best host etc.Described interactive interface is generated in advance by server, is used for being presented in the terminal of user, and comprising the content about ballot, user can perform corresponding operation on this interactive interface, thus participates in the ballot activity of this TV programme.
102: detect that user participates in the interaction of this TV programme on this interactive interface;
103: send the vote information of this user to this server;
104: receive and show the voting results that this server returns, described voting results are final poll or the supporting rate of all players.
Wherein, spectators' aggregate votes of player gained when final poll is cut-off ballot, supporting rate refers to percentage, and can reflect that player is by the degree supported, the supporting rate as player 1 is 37%, and the supporting rate of player 2 is 58% etc.
In the present embodiment, optionally, receive and before the interactive interface corresponding with the interactive information of TV programme of display server propelling movement, also comprise:
Monitor this terminal and assigned operation is performed to this interactive information that this TV programme shows;
The request sending interactive interface corresponding to this interactive information of acquisition, to this server, asks this interactive interface of this server push.
In the present embodiment, optionally, described assigned operation is that this terminal shakes operation or Quick Response Code scan operation to the execution of this interactive information.
In the present embodiment, optionally, described in detect that user participates in the interaction of this TV programme on this interactive interface, comprising:
Detect that the button option that is clicked or that specify this interactive interface participating in interaction is selected.
In the present embodiment, optionally, described method also comprises:
Receive and show the described user that described server returns and participate in the incentive message obtained of voting.
Wherein, server can send incentive message to terminal, as coupon, electronic accumulation etc., participates in ballot activity to reward user.Further, if the result of user's ballot is identical with final selecting result, can also send extra award and obtain to terminal, the present embodiment is not specifically limited this.
In the present embodiment, optionally, the vote information of the described user of described transmission, to described server, comprising:
Send vote information and the personal information extremely described server of described user.
Wherein, described personal information can comprise: the title of this user, head portrait, individualized signature, micro-signal, cell-phone number or email address etc.
The said method that the present embodiment provides, receive and the interactive interface corresponding with the interactive information of TV programme of display server propelling movement, described interactive information is the interactive information of ballot; Detect that user participates in the interaction of described TV programme on described interactive interface; Send the vote information of described user to described server; Receive and show the voting results that described server returns, described voting results are final poll or the supporting rate of all players; By the way, achieve the combination of TV programme and terminal interaction, improve the interest of TV programme, avoid the situation causing TV program audience rating to decline due to user operation smart mobile phone and occur, improve Consumer's Experience.
See Fig. 2, another embodiment of the present invention provides a kind of method showing interactive result, and be applied to terminal, the method comprises:
201: monitor this terminal and assigned operation is performed to this interactive information that this TV programme shows;
In the present embodiment, optionally, described assigned operation is that this terminal shakes operation or Quick Response Code scan operation to the execution of this interactive information.
Describedly shake operation and refer to that user uses terminal in certain distance facing to the operation of shake terminal that the interactive information in the broadcast picture of TV programme performs, this shakes operation and is equivalent to triggering terminal sends request instruction from interactive interface to TV programme, then the equipment of TV transmission programme signal can detect this instruction.Described Quick Response Code scan operation refers to that user uses terminal in certain distance, carry out the operation scanned facing to the Quick Response Code in the broadcast picture of TV programme.This Quick Response Code scan operation is equivalent to triggering terminal sends request instruction from interactive interface to TV programme, then the equipment of TV transmission programme signal can detect this instruction.
202: the request sending interactive interface corresponding to this interactive information of acquisition, to this server, asks this interactive interface of this server push, and described interactive information is the interactive information of ballot;
203: receive and the interactive interface corresponding with the interactive information of TV programme of display server propelling movement;
204: detect that user participates in the interaction of this TV programme on this interactive interface;
In the present embodiment, optionally, this step can specifically comprise the following steps:
Detect that the button option that is clicked or that specify this interactive interface participating in interaction is selected.
205: send the vote information of this user and personal information to this server;
Wherein, described vote information comprises: the singer that user likes, the host of User support etc.The personal information of described user at least comprises: the title of this user, head portrait or individualized signature etc., certainly can also comprise out of Memory, and as the pet name, micro-signal, mailbox, cell-phone number etc., the present embodiment is not specifically limited this.These personal information may be used for the statistics that server carries out related data, to push various interactive interface to terminal better.
206: receive and show voting results that this server returns and described user participates in the incentive message obtained of voting, described voting results are final poll or the supporting rate of all players.
The said method that the present embodiment provides, receive and the interactive interface corresponding with the interactive information of TV programme of display server propelling movement, described interactive information is the interactive information of ballot; Detect that user participates in the interaction of described TV programme on described interactive interface; Send the vote information of described user to described server; Receive and show the voting results that described server returns, described voting results are final poll or the supporting rate of all players; By the way, achieve the combination of TV programme and terminal interaction, improve the interest of TV programme, avoid the situation causing TV program audience rating to decline due to user operation smart mobile phone and occur, improve Consumer's Experience.
See Fig. 3, another embodiment of the present invention provides a kind of device showing interactive result, is applied to terminal, and this device comprises:
Interface display module 301, for receiving and the interactive interface corresponding with the interactive information of TV programme of display server propelling movement, described interactive information is the interactive information of ballot;
Detection module 302, for detecting that user participates in the interaction of this TV programme on this interactive interface;
Sending module 303, for sending the vote information of this user to this server;
Result display module 304, for receiving and showing the voting results that this server returns, described voting results are final poll or the supporting rate of all players.
In the present embodiment, optionally, this device also comprises:
Monitoring modular, for to receive in this interface display module and before showing this interactive interface, monitor this terminal and assigned operation is performed to this interactive information that this TV programme shows, the request sending interactive interface corresponding to this interactive information of acquisition, to this server, asks this interactive interface of this server push.
In the present embodiment, optionally, this assigned operation is that this terminal shakes operation or Quick Response Code scan operation to the execution of this interactive information.
In the present embodiment, optionally, this detection module is used for:
Detect that the button option that is clicked or that specify this interactive interface participating in interaction is selected.
In the present embodiment, optionally, described result display module also for:
Receive and show the described user that described server returns and participate in the incentive message obtained of voting.
In the present embodiment, optionally, described sending module comprises:
Transmitting element, for sending vote information and the personal information extremely described server of described user.
The said apparatus that the present embodiment provides can perform the method provided in above-mentioned either method embodiment, and detailed process is shown in the description in embodiment of the method, does not repeat herein.
The said apparatus that the present embodiment provides, receive and the interactive interface corresponding with the interactive information of TV programme of display server propelling movement, described interactive information is the interactive information of ballot; Detect that user participates in the interaction of described TV programme on described interactive interface; Send the vote information of described user to described server; Receive and show the voting results that described server returns, described voting results are final poll or the supporting rate of all players; By the way, achieve the combination of TV programme and terminal interaction, improve the interest of TV programme, avoid the situation causing TV program audience rating to decline due to user operation smart mobile phone and occur, improve Consumer's Experience.
One of ordinary skill in the art will appreciate that all or part of step realizing above-described embodiment can have been come by hardware, the hardware that also can carry out instruction relevant by program completes, described program can be stored in a kind of computer-readable recording medium, the above-mentioned storage medium mentioned can be read-only memory, disk or CD etc.
The foregoing is only preferred embodiment of the present invention, not in order to limit the present invention, within the spirit and principles in the present invention all, any amendment done, equivalent replacement, improvement etc., all should be included within protection scope of the present invention.

Claims (10)

1. show a method for interactive result, it is characterized in that, be applied to terminal, described method comprises:
Receive and the interactive interface corresponding with the interactive information of TV programme of display server propelling movement, described interactive information is the interactive information of ballot;
Detect that user participates in the interaction of described TV programme on described interactive interface;
Send the vote information of described user to described server;
Receive and show the voting results that described server returns, described voting results are final poll or the supporting rate of all players.
2. method according to claim 1, is characterized in that, described reception also, before the interactive interface corresponding with the interactive information of TV programme of display server propelling movement, also comprises:
Monitor described terminal and assigned operation is performed to the described interactive information that described TV programme shows;
The request sending interactive interface corresponding to the described interactive information of acquisition, to described server, asks interactive interface described in described server push.
3. method according to claim 2, is characterized in that, described assigned operation is that described terminal shakes operation or Quick Response Code scan operation to described interactive information execution.
4. method according to claim 1, is characterized in that, described in detect that user participates in the interaction of described TV programme on described interactive interface, comprising:
Detect that the button option that is clicked or that specify described interactive interface participating in interaction is selected.
5. method according to claim 1, is characterized in that, described method also comprises:
Receive and show the described user that described server returns and participate in the incentive message obtained of voting.
6. show a device for interactive result, it is characterized in that, be applied to terminal, described device comprises:
Interface display module, for receiving and the interactive interface corresponding with the interactive information of TV programme of display server propelling movement, described interactive information is the interactive information of ballot;
Detection module, for detecting that user participates in the interaction of described TV programme on described interactive interface;
Sending module, for sending the vote information of described user to described server;
Result display module, for receiving and showing the voting results that described server returns, described voting results are final poll or the supporting rate of all players.
7. device according to claim 6, is characterized in that, described device also comprises:
Monitoring modular, for to receive in described interface display module and before showing described interactive interface, monitor described terminal and assigned operation is performed to the described interactive information that described TV programme shows, the request sending interactive interface corresponding to the described interactive information of acquisition, to described server, asks interactive interface described in described server push.
8. device according to claim 7, is characterized in that, described assigned operation is that described terminal shakes operation or Quick Response Code scan operation to described interactive information execution.
9. device according to claim 6, is characterized in that, described detection module is used for:
Detect that the button option that is clicked or that specify described interactive interface participating in interaction is selected.
10. device according to claim 6, is characterized in that, described result display module also for:
Receive and show the described user that described server returns and participate in the incentive message obtained of voting.
CN201510544172.XA 2015-08-29 2015-08-29 Interactive result display method and interactive result display device Pending CN105100928A (en)

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