CN103874032B - Information-pushing method and device based on mobile terminal - Google Patents
Information-pushing method and device based on mobile terminal Download PDFInfo
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- CN103874032B CN103874032B CN201410112305.1A CN201410112305A CN103874032B CN 103874032 B CN103874032 B CN 103874032B CN 201410112305 A CN201410112305 A CN 201410112305A CN 103874032 B CN103874032 B CN 103874032B
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Abstract
The present invention relates to a kind of information-pushing method and device based on mobile terminal, be used to solve push mode of the prior art cannot as needed to screen reception object of the specific mobile terminal as pushed information, also cannot according to problem from the particular demands of terminal user to its push targetedly Web content.The method includes:The mobile terminal in presence in default mobile terminal group is detected, interface channel long is set up with the mobile terminal of each presence respectively;The mobile terminal list that renewal is pre-configured with, storage is currently at the identification information of each mobile terminal of presence in the mobile terminal list;Identification information according to the mobile terminal determines one or more mobile terminals, and by corresponding interface channel long to one or more of mobile terminal pushed informations.
Description
Technical field
The present invention relates to network communication technology field, and in particular to a kind of information-pushing method and dress based on mobile terminal
Put.
Background technology
Possess the advantage of portability due to mobile terminal, therefore, increasing user tends to enter using mobile terminal
Row online, so as to obtain the various network informations anywhere or anytime.
The network information is obtained for the ease of mobile terminal user, at present, has occurred in that some can actively to mobile whole
The method for holding pushed information, for example, can be to contents such as mobile terminal active push hot news, so that for user obtains in time
Information is provided convenience.
But, in existing push mode, typically pushed towards whole mobile terminals, and, to all
The information that mobile terminal is pushed all is identical.As can be seen here, at least there is following two point defect in existing push mode:It is first
First, it is impossible to reception object of the specific mobile terminal as pushed information is screened as needed, so that inevitably to one
The terminal user that part need not receive pushed information causes harassing and wrecking;Secondly, it is impossible to which the particular demands according to terminal user are to it
Targetedly Web content is pushed, thus can not fully cater to the demand of user.
The content of the invention
In view of the above problems, it is proposed that the present invention so as to provide one kind overcome above mentioned problem or at least in part solve on
State the information-pushing method and device based on mobile terminal of problem.
According to one aspect of the present invention, there is provided a kind of information-pushing method based on mobile terminal, including:Detection is pre-
If mobile terminal group in the mobile terminal in presence, long company is set up with the mobile terminal of each presence respectively
Connect road;The mobile terminal list that renewal is pre-configured with, storage is currently at presence in the mobile terminal list
The identification information of each mobile terminal;Identification information according to the mobile terminal determines one or more mobile terminals, and leads to
Corresponding interface channel long is crossed to one or more of mobile terminal pushed informations.
Alternatively, the default mobile terminal group is set according to the Network that each mobile terminal is customized.
Alternatively, the identification information of the mobile terminal includes one or more in following information:Mobile terminal device
Network corresponding to mobile terminal number information that information is associated with the mobile terminal device and the mobile terminal number
Type information.
Alternatively, the identification information according to the mobile terminal determines one or more mobile terminals, and by right
The step of interface channel long answered is to one or more of mobile terminal pushed informations is specifically included:According to the mobile terminal
Identification information, inquire about the network access record of corresponding mobile terminal;By corresponding interface channel long to corresponding movement
Terminal pushes the information being associated with network access record.
Alternatively, the identification information according to the mobile terminal determines one or more mobile terminals, and by right
The step of interface channel long answered is to one or more of mobile terminal pushed informations is specifically included:Based on the mobile terminal
Identification information and/or mobile terminal the network geographic location region that judges residing for mobile terminal;According to region judged result,
The information being associated with the region is pushed to mobile terminal.
According to another aspect of the present invention, there is provided a kind of information push-delivery apparatus based on mobile terminal, including:Connection long
Unit is set up, the mobile terminal in presence in default mobile terminal group is adapted to detect for, respectively with each in wire
The mobile terminal of state sets up interface channel long;Dispensing unit, is suitable to update the mobile terminal list being pre-configured with, in the movement
Storage is currently at the identification information of each mobile terminal of presence in terminal list;Push unit, is suitable to according to described
The identification information of mobile terminal determines one or more mobile terminals, and by corresponding interface channel long to one or many
Individual mobile terminal pushed information.
Alternatively, the default mobile terminal group is set according to the Network that each mobile terminal is customized.
Alternatively, the identification information of the mobile terminal includes one or more in following information:Mobile terminal device
Network corresponding to mobile terminal number information that information is associated with the mobile terminal device and the mobile terminal number
Type information.
Alternatively, the push unit is suitable to:According to the identification information of the mobile terminal, corresponding mobile terminal is inquired about
Network access record;Pushed to corresponding mobile terminal by corresponding interface channel long related to network access record
The information of connection.
Alternatively, the push unit is suitable to:The network of identification information and/or mobile terminal based on the mobile terminal
Geographical position judges the region residing for mobile terminal;According to region judged result, pushed to mobile terminal is associated with the region
Information.
In the information-pushing method based on mobile terminal and device that the present invention is provided, first, mobile terminal is carried out
Group division, then, divide group in detection in presence mobile terminal, and with the mobile terminal of presence
Set up interface channel long;Also, storage is currently at each movement end of presence also in default mobile terminal list
The identification information at end;Finally, according to the identification information of these mobile terminals, the mobile terminal of information pushing to be carried out is determined,
And by above-mentioned interface channel long to the mobile terminal pushed information determined.As can be seen here, the present invention in method at least
Possesses following advantage:On the one hand, it is determined that pushed information reception object when, the group division mode first according to mobile terminal
Mobile terminal in a certain group is defined as possible reception object, so as to determine the mobile end for receiving pushed information roughly
The scope at end, to prevent from causing unnecessary harassing and wrecking to the terminal user outside the scope;Then further according to the mark of mobile terminal
Knowledge information carrys out the final mobile terminal for determining to receive pushed information, so that the mobile terminal for receiving pushed information is accurately determined,
Pushed information is received thus, it is possible to filter out specific mobile terminal as needed.On the other hand, it is determined that pushed information
During particular content, the targetedly information content can be pushed to corresponding mobile terminal according to the identification information of mobile terminal, from
And preferably cater to user's request.
Described above is only the general introduction of technical solution of the present invention, in order to better understand technological means of the invention,
And can be practiced according to the content of specification, and in order to allow the above and other objects of the present invention, feature and advantage can
Become apparent, below especially exemplified by specific embodiment of the invention.
Brief description of the drawings
By reading the detailed description of hereafter preferred embodiment, various other advantages and benefit is common for this area
Technical staff will be clear understanding.Accompanying drawing is only used for showing the purpose of preferred embodiment, and is not considered as to the present invention
Limitation.And in whole accompanying drawing, identical part is denoted by the same reference numerals.In the accompanying drawings:
Fig. 1 shows the flow chart of the information-pushing method based on mobile terminal of present invention offer;
Fig. 2 shows the flow of the information-pushing method based on mobile terminal that one specific embodiment of the present invention is provided
Figure;And
Fig. 3 shows the structural representation of the information push-delivery apparatus based on mobile terminal of present invention offer.
Specific embodiment
The exemplary embodiment of the disclosure is more fully described below with reference to accompanying drawings.Although showing the disclosure in accompanying drawing
Exemplary embodiment, it being understood, however, that may be realized in various forms the disclosure without should be by embodiments set forth here
Limited.Conversely, there is provided these embodiments are able to be best understood from the disclosure, and can be by the scope of the present disclosure
Complete conveys to those skilled in the art.
A kind of information-pushing method and device based on mobile terminal are the embodiment of the invention provides, is used to solve existing skill
Push mode in art cannot as needed screen reception object of the specific mobile terminal as pushed information, also cannot basis
The particular demands of terminal user push the problem of targetedly Web content to it.
Fig. 1 shows the flow chart of the information-pushing method based on mobile terminal provided in an embodiment of the present invention.Such as Fig. 1 institutes
Show, the method comprises the following steps:
Step S110:Detect the mobile terminal in presence in default mobile terminal group, respectively with each
The mobile terminal of wire state sets up interface channel long.
Wherein, the Network that default mobile terminal group can customize according to each mobile terminal is set.Example
Such as, all mobile terminals for having customized mobile phone assistant's business can be set as a mobile terminal group.Moved by setting
Endpoint groups, can primarily determine that the approximate range of the mobile terminal for receiving pushed information according to the type of group.
Step S120:The mobile terminal list that renewal is pre-configured with, stores in the mobile terminal list and is currently at
The identification information of each mobile terminal of wire state.
Wherein, the identification information of mobile terminal is the information for referring to the unique mark mobile terminal, for example, the mark is believed
Breath can include one or more in following information:The shifting that mobile terminal device information is associated with the mobile terminal device
Dynamic terminal number information(If mobile device is mobile phone, corresponding mobile terminal number information is the phone number of the mobile phone)、
And the network type information corresponding to the mobile terminal number.
Wherein, above-mentioned mobile terminal device information is used to identify a mobile terminal, for example, can include:Mobile terminal
Online when IP address, NIC address and mobile internet device(Mobile Internet Device, hereinafter referred to as MID)
Value etc..Wherein, MID values are the unique characteristic values calculated by the numbering of mobile terminal hardware.In addition, above-mentioned movement
Terminal device information can also include the related data of mobile device, for example, the international shifting of the title of mobile device, mobile device
Dynamic device identity(International Mobile Equipment Identity, hereinafter referred to as IMEI), mobile device
Model etc..In addition, in theory, by above-mentioned IMEI just can with one mobile device of unique mark, but in actual conditions
In, because IMEI is distributed by country, and some mountain vallage manufacturers for not having regular qualification can arbitrarily write an IMEI, so as to cause
The IMEI of two mobile terminals is identical.Therefore, in order to more accurately identify a mobile terminal, can be by following calculation
Method:MD5 (IMEI+AndroidId+SerialNo) carrys out one mobile terminal of unique mark.The algorithm is meant that:To by
IMEI、AndroidId(No. ID of the mobile terminal of Android type)And SerialNo(The sequence number of mobile terminal)Composition
Sequence carries out MD5 computings.
Step S130:Identification information according to above-mentioned mobile terminal determines one or more mobile terminals, and by correspondence
Interface channel long to above-mentioned one or more mobile terminal pushed informations.
Specifically, in step s 130, can determine that one or more are used for according to the identification information of mobile terminal first
The mobile terminal of pushed information is received, then corresponding mobile terminal can also be inquired about according to the identification information of mobile terminal
Network access is recorded;And pushed to corresponding mobile terminal by corresponding interface channel long related to above-mentioned network access record
The information of connection.Or, it is also possible to the network geographic location of identification information and/or mobile terminal based on mobile terminal judges movement
Region residing for terminal;And according to region judged result, the information being associated with the region is pushed to mobile terminal.
As can be seen here, the method in the present invention at least possesses following advantage:On the one hand, it is determined that the reception of pushed information is right
As when, be defined as the mobile terminal in a certain group possible to receive right by group division mode first according to mobile terminal
As so as to primarily determine that out the scope of the mobile terminal of reception pushed information, then the identification information further according to mobile terminal comes
The final mobile terminal for determining to receive pushed information, so that the mobile terminal for receiving pushed information is accurately determined, thus, it is possible to
Specific mobile terminal is filtered out as needed to receive pushed information.On the other hand, it is determined that the particular content of pushed information
When, the targetedly information content can be pushed to corresponding mobile terminal according to the identification information of mobile terminal, so that preferably
Cater to user's request.
Fig. 2 shows the flow of the information-pushing method based on mobile terminal that one specific embodiment of the present invention is provided
Figure, as shown in Fig. 2 the method comprises the following steps:
Step S210:Mobile terminal-opening simultaneously starts default client-side program.
In the present embodiment, the default client-side program is the mobile phone Helper program of mobile phone version.Of the invention other
In embodiment, the default client-side program can also be other client-side program, for example, mobile phone house keeper program, browser
Each class method such as program or TALKER, the present invention is not limited this.
Mobile terminal is by the mobile phone Helper program or other client-side program(It is mobile phone house keeper program described above, clear
Look at device program or TALKER etc.)Heartbeat packet is periodically sent to the information push-delivery apparatus based on mobile terminal in the present invention, with
Inform its presence.Wherein, the information push-delivery apparatus based on mobile terminal in the present invention can be comprising one or more clothes
Business device.
Step S220:Information push-delivery apparatus detect the mobile terminal in presence in default mobile terminal group,
Respectively interface channel long is set up with the mobile terminal of each presence;And the mobile terminal list being pre-configured with is updated, at this
Storage is currently at the identification information of each mobile terminal of presence in mobile terminal list.
Wherein, the main purpose for presetting mobile terminal group is:Primarily determined that according to mobile terminal group and connect
Receive the probable ranges of the mobile terminal of pushed information.For example, the mobile terminal for only belonging to a certain group be possible to it is final
It is defined as receiving the mobile terminal of pushed information, and the mobile terminal for being not belonging to a certain group is then unlikely to receive push letter
Breath, the mobile terminal of pushed information need not be received thus, it is possible to exclude most first, prevented to these mobile terminals
Cause unnecessary harassing and wrecking.
Specifically, default mobile terminal group is the Network, and/or each shifting customized according to each mobile terminal
What the client-side program that dynamic terminal is used was set.Wherein, the Network of each mobile terminal customization can include:Exempt from stream
Every Network such as amount downloading service, monthly payment business of networking, monthly payment talk business;The client journey that each mobile terminal is used
Sequence can include:Mobile phone Helper program, browser program, chat software program etc..In the present embodiment, this is default mobile whole
End group refers to the group constituted by all installations and using the mobile terminal of mobile phone Helper program.Of the invention other real
Apply in example, the default mobile terminal group can also refer to by all installations and use other client-side program(For example, mobile phone
House keeper's program, browser program or TALKER etc.)Mobile terminal constitute group, the present invention this is not limited.
Information push-delivery apparatus are in presence during the default mobile terminal group is detected by above-mentioned heartbeat packet
Mobile terminal, and with the mobile terminal of each presence set up interface channel long respectively.Wherein, can build in the following way
Vertical interface channel long between information push-delivery apparatus and mobile terminal:First, information push-delivery apparatus are to certain in presence
Mobile terminal sends connection long and sets up request message;Then, the mobile terminal is received after the length connection sets up request message, to
Information push-delivery apparatus return to connection long and set up confirmation message, the mark comprising the mobile terminal in confirmation message is set up in length connection
Knowledge information;Finally, information push-delivery apparatus are received after above-mentioned connection long sets up confirmation message, and one is set up with the mobile terminal
Interface channel long, and the gap marker of the interface channel long is connected the mobile terminal set up and included in confirmation message with the length
Identification information associated storage in the mobile terminal list being pre-configured with.
Wherein, the identification information of the mobile terminal includes one or more in following information:The equipment letter of mobile terminal
Breath, for uniquely identifying the mobile terminal device(The MR information of such as mobile phone);The shifting being associated with the mobile terminal device
Dynamic terminal number information, the user for identifying the mobile terminal device(The phone number or SIM number of such as mobile phone);
And, the network type information corresponding to the mobile terminal number, for identifying the network class that the mobile terminal number is accessed
Type(Such as UNICOM's network, communication network or mobile network etc.).
Preferably, the identification information of the mobile terminal of mobile terminal list memory storage includes above-mentioned multinomial letter simultaneously
Breath.Therefore, above-mentioned multinomial information can be collected by following two mode:
In first way, the mark of the mobile terminal that confirmation message is included is set up in the connection long that mobile terminal sends
Above-mentioned multinomial information is included in knowledge information simultaneously, now, can directly by the client-side program on mobile terminal(Such as mobile phone assistant
Program)To obtain above-mentioned multinomial information.
In the second way, the mark of the mobile terminal that confirmation message is included is set up in the connection long that mobile terminal sends
Above-mentioned one or two information are only included in knowledge information, information in addition is collected in advance by information push-delivery apparatus.For example, it is assumed that
The connection long that mobile terminal sends is set up in the identification information of the mobile terminal that confirmation message is included only comprising mobile terminal
Facility information, at this time, it may be necessary to information push-delivery apparatus collect the number information of the mobile terminal corresponding to the facility information in advance
And network type.During specific collection, can require that each mobile terminal when default mobile terminal group is added, that is, customizes certain
A certain client-side program is installed in item Network(Such as mobile phone assistant)When, provided and facility information phase to information push-delivery apparatus
Corresponding number information and network type, then, information push-delivery apparatus are by the facility information and corresponding number information and network
Type association is stored in a related information list.So, confirm when information push-delivery apparatus receive connection long and set up
After facility information included in message, the related information list is searched, you can determine number corresponding with the facility information
Information and network type, and by this several information in the lump associated storage in above-mentioned mobile terminal list.
As can be seen here, four related informations are comprised at least in each storage entry of above-mentioned mobile terminal list, respectively
It is:Mobile terminal number information, the mobile terminal number institute that mobile terminal device information is associated with the mobile terminal device
Corresponding network type information and interface channel long are identified.Wherein, can uniquely be determined according to mobile terminal device information
Go out the device type of mobile terminal, and understand the network function of the equipment accordingly and whether support a certain business etc.;According to shifting
Dynamic terminal number information can determine the user of mobile terminal, it might even be possible to be collected into the relevant information of the user(Example
Such as sex);The server that network insertion service is provided for the mobile terminal can be determined according to mobile terminal network type
Type, and the operator's informaiton of decorrelation accordingly;Can uniquely determine that a connection long is logical according to interface channel long mark
Road, to realize information pushing.
In addition, each storage entry of above-mentioned mobile terminal list corresponds to a movement for being currently at presence
Terminal, therefore, the quantity of the storage entry in mobile terminal list is with the quantity of the mobile terminal for being currently at presence
Change and change:After information push-delivery apparatus detect a new mobile terminal reached the standard grade, will be in mobile terminal list
For it increases a storage entry;And after information push-delivery apparatus detect that a mobile terminal is offline, will be in mobile terminal
Its corresponding storage entry is deleted in list.So, mobile terminal list is to constantly update, wherein, mobile terminal row
Table can have both been stored on the local server of information push-delivery apparatus, it is also possible on storage server beyond the clouds.Preferably, will
On mobile terminal list storage server beyond the clouds, in order to realize information sharing.
Step S230:Identification information according to above-mentioned mobile terminal determines one or more mobile terminals.
This step is mainly used in further determining that and receiving in the range of the mobile terminal group that is limited in step S220
The mobile terminal of pushed information, specifically, any one that can be in identification information or two information are determined, and also may be used
It is determined with the multinomial information considered in identification information.
For example, it is assumed that Beijing mobile operator will in the near future release one supplement the preferential activity of returning telephone expenses with money, at this moment, can be with
Network type information in identification information determines that the mobile terminal of the Network that all use Beijing movements are provided is made
For the mobile terminal of pushed information will be received.And for example, it is assumed that certain radio station will release a phase TV programme, vast women is invited
Compatriot enters the name enthusiastically and has an opportunity to turn into program female welcome guest, at this moment, number information that can be in identification information and with this
The associated gender information of number information determines the mobile terminal of women user as the movement that will receive pushed information
Terminal.And for example, it is assumed that the mobile terminal manufacturer of A brands will change planes preferential for old user's release one of the brand in the near future
Activity, at this moment, facility information that can be in identification information determines that the mobile terminal of A brands is believed as that will receive push
The mobile terminal of breath.
In addition to aforesaid way, can with flexibly determined using other various modes receive pushed information mobile end
End.For example, when to push an advertising message or nationwide news, can be mobile eventually by the whole in the mobile terminal group
End is defined as receiving the mobile terminal of pushed information;When to push a favor information to certain customers, can basis
The content of a certain position in the facility information in identification information comes this certain customers of random screening, such as when facility information is movement
During the ICCID of terminal, last of ICCID can be defined as receiving the movement of pushed information for 0 mobile terminal
Terminal.
In a word, the identification information according to above-mentioned mobile terminal list determines the mobile terminal for receiving pushed information
When, can carry out in several ways, this is not limited by the present invention.
Step S240:Pushed away to one or more mobile terminals determined in step S230 by corresponding interface channel long
Deliver letters breath.
In this step, firstly, it is necessary to search above-mentioned mobile terminal list, with what is determined in determination and step S230
The corresponding interface channel long mark of one or more mobile terminals, and corresponding interface channel long is determined therefrom that out, to lead to
Cross the push that the interface channel long realizes information.
Secondly, it is determined that pushed information particular content when, can be determined according to various ways:
In the first determination mode, according to the identification information of mobile terminal, the network access of inquiry correspondence mobile terminal
Record;Pushed to corresponding mobile terminal by corresponding interface channel long and record the information being associated with above-mentioned network access.
, it is necessary to by information push-delivery apparatus or pre-recorded each movement of other server apparatus in this determination mode
The network access record of terminal.In network access record, accessed during each mobile terminal Internet access each is have recorded in detail
Category information, including advertising message, game information, news information and application message etc..On this basis, mobile terminal can be based on
Network access record to be pushed to the mobile terminal and record the information that is associated with its network access.For example, it is assumed that certain is moved
Substantial amounts of game information is contained in the network access record of terminal, then can be pushed to the mobile terminal by interface channel long
The information of a new game, due to the mobile terminal user like game, therefore, this new game be likely to exactly this make
What user was look for, therefore, pushing game to it can cater to his tastes, and increase the mounted probability of the game.As can be seen here,
The information being associated is recorded with network access by pushing, user's request can be preferably catered to.
In second determination mode, the network geographic location of identification information and/or mobile terminal based on mobile terminal
Judge the region residing for mobile terminal;And according to region judged result, the information being associated with the region is pushed to mobile terminal.
In this determination mode, it is thus necessary to determine that go out the region residing for mobile terminal, and push what is be associated with the region
Information.For example, it is assumed that mobile terminal is in Beijing, then the preferential work that Beijing movement or Beijing UNICOM hold can be pushed to it
It is dynamic;Or, it is assumed that mobile terminal is in Kunming, then can push the local top news in Kunming to it.It is determined that mobile terminal
During residing region, can be determined by the network geographic location of the identification information of mobile terminal and/or mobile terminal.Specifically
Ground, it is possible, firstly, to according to the facility information of mobile terminal(Such as ICCID)To judge the substantially province where the mobile terminal,
Because the ICCID is the unique mark of user's SIM, therefore the accuracy of this judged result can be normally reached 80%-90%.
Secondly, in order to obtain more accurately judged result, network geographical of the mobile terminal in internet can also further be monitored
Position, thus determines whether out the particular location of mobile terminal online at present, and according to the particular location surfed the Net to judging
Result is modified.Finally, mobile terminal number can also be in advance obtained, so as to judge movement end according to mobile terminal number
Substantially province where end.The above-mentioned three kinds modes for judging region can both be used in combination, it is also possible to be used alone.
The common feature of above two mode is:With reference to the actual conditions of each mobile terminal user(For example network is visited
Ask record or residing region etc.)To determine the potential demand of each mobile terminal user, and pushed to user according to determination result
The content of its demand may be met.In the present invention, due to that can be determined previously according to the Network of mobile terminal customization
The number information of mobile terminal, therefore, it is possible to more accurately determine the actual conditions of each mobile terminal user, for example,
The information such as the networking region of mobile terminal precisely can inerrably be determined according to number information.
In addition to two kinds of modes of determination pushed information particular content above, can also be entered by other various ways
Row determines.In a word, much information can also be pushed in the present invention, for example, favor information, advertising message and news information etc..
The present invention is not limited this.
Finally, it is necessary to the information that will be pushed by information push-delivery apparatus after the particular content for determining pushed information
A notification message is packaged as, the notification message is sent to mobile terminal, enable mobile terminal appliance for releasing single on screen
Go out the notification message.Wherein, some parameters relevant with pushed information can be carried in the notification message.If for example, pushing letter
It is software update information to cease, then bag name and fresh information of the software upgrading etc. can be carried in corresponding notification message;If
Pushed information is socket, then the URL information of the socket can be carried in corresponding notification message.In a word, notify to disappear
The parameter carried in breath is customizable, depending on the particular type of pushed information.
The purpose to mobile terminal pushed information can be just realized by mode above.In aforesaid way, Neng Gougen
The mobile terminal of reception pushed information is determined according to mobile terminal group and mobile terminal identification information such that it is able to for spy
The mobile terminal user determined in scope is pushed, it is to avoid to other mobile terminal users cause unnecessary harassing and wrecking.In addition,
Due to the information such as the number information of mobile terminal and the network access record of mobile terminal can be got, therefore, it is possible to shifting
Dynamic terminal pushes customized information, so as to can more cater to the demand of terminal user, improves the clicking rate for pushing content.Its
In, the number information of mobile terminal is got due to the Network that the present invention can be customized according to mobile terminal, therefore, it is possible to
The relevant informations such as regional information, the operator's informaiton of the mobile terminal are accurately further determined according to the number information, so that
The content related to region is pushed according to regional information, the service provided with operator is provided according to operator's informaiton(For example buy
Sell flow bag)Related content.
In addition, in the pushed information method that the present invention is provided, for the ease of distinguishing each mobile terminal, can also enter
One step ground pushes mark for each mobile terminal sets one(Such as push id), the push is identified into associated storage above-mentioned
Mobile terminal list in, so as to push when directly according to the push mark determine receive pushed information mobile terminal.
Present invention also offers another preferred embodiment, the preferred embodiment is differred primarily in that with above-described embodiment:
This preferred embodiment will have been customized and exempted from the mobile terminal of flow downloading service as default mobile terminal group in step S220
Group, and the implementation of remaining step is same as the previously described embodiments.The advantage for so dividing mobile terminal group is:Due to fixed
The mobile terminal for exempting from flow downloading service has been made when downloading with the Web content for exempting from flow identifier, without paying traffic fee
With, therefore, it can by pushed information be set to have exempt from flow identifier Web content be pushed to customized exempt from flow download industry
The mobile terminal of business, makes it to pay campus network when downloading the pushed information, so that improving user browses the pushed information
Enthusiasm.Consideration of the mobile terminal user for saving campus network that un-customized exempts from flow downloading service is additionally, since, very
May not want that and receive this kind of pushed information, therefore, the preferred embodiment also avoid exempts from flow downloading service to un-customized
Mobile terminal causes unnecessary harassing and wrecking.
Wherein, every customization is exempted from the mobile terminal of flow downloading service and can carry out lower carrier according to the mode for exempting from flow
There is the Web content for exempting from flow identifier.To achieve it, can be in advance to be set with the Web content for exempting from flow identifier
Special exempts from flow download server, this exempt from flow download server for its configuration it is special exempt from flow download channel(Example
Such as, download channel can be used as by download address), this exempts to include the IP for exempting from flow download server in flow download channel
Address or domain name, and by this exempt from flow download channel and its comprising IP address or domain name be previously provided to network insertion service
Device, makes network access server to exempting from exempting from the Web content for exempting from flow identifier for flow download channel download by this
Charge on traffic is processed.Here, whether network access server can exempt from flow download server according to being included in download channel
IP address or domain name judge whether a certain download channel is to exempt from flow download channel.
In others embodiment of the invention, it is also possible to will simultaneously customize a certain Network(Such as exempt from flow and download industry
Business), and it is mounted with a certain client-side program(Such as mobile phone Helper program or browser program)Mobile terminal be defined as it is default
Mobile terminal group, the mobile terminal scope of pushed information is received further to limit.
In addition, in various embodiments of the present invention, the information pushed to mobile terminal can be multinomial, now, in step
In rapid S240, further for each information is respectively provided with push weights, multinomial information is determined according to the height for pushing weights and is existed
Represent order on mobile terminal.Wherein, when multinomial information is pushed simultaneously to mobile terminal, the following two kinds can at least be used
Mode is pushed:
In the first push mode, identical information is all pushed to each mobile terminal, therefore, each mobile terminal connects
The pushed information for receiving is all identical.Now, the classification of pushed information can include single webpage, special topic, topic group, group figure etc..
Wherein, the corresponding pushed information of single webpage is current more new content or Hot Contents, and the corresponding pushed information of topic group is to work as
Preceding more popular discussion topic.The characteristics of this push mode is:Internet behavior based on each user, the overall user's of statistics
Internet behavior, and pushed to each user according to statistics, its conventional push algorithm is " X1-Y1 ", wherein, X1 is represented
The internet behavior of each user, Y1 represents the internet behavior of overall user, and the implication represented by the algorithm is exactly:Used by each
The internet behavior at family obtains the internet behavior of overall user.For example, it is assumed that user A have accessed " China's agriculture of the first web page news
The monthly old-age pension of village old man is only 74 yuan ", then first web page news are stored in server the push letter of single this classification of webpage
In breath, and it is 1 to set visit capacity, it is assumed that user B also have accessed first web page news in subsequent process, then server should
The visit capacity of the first web page news is revised as 2.If user C have accessed the second web page news again in subsequent process, service
Be also stored into the second web page news that user C is accessed in the pushed information of single this classification of webpage by device, and record this other one
The visit capacity of bar web page news.In the manner described above, the first web page news and its visit capacity and the second web page news for obtaining
And its visit capacity is equivalent to " X1 " in above-mentioned algorithm.Server determines corresponding " Y1 " according to " X1 " that obtains, for example,
Server determines for visit capacity in " X1 " to come the web page news of front three as " Y1 ", for example by the first web page news and other
Two hot news thus illustrate that these news are to browse the more web page news of number in overall user as " Y1 ", belong to
Hot Contents.Therefore, when the pushed information to client push list webpage this classification, before pushed information comes for visit capacity
The web page news of three.The principle of this push mode is mainly and considers the content for accessing most of users as in focus
Appearance is pushed to user, because generally, user likes checking Hot Contents, therefore, Hot Contents are pushed to user
It is more conform with the demand of user.In first way, when being that each pushed information is respectively provided with push weights, this can be counted
Access times of the item pushed information in the history access information of all mobile terminals, determine to push weights according to statistics
Size.For example, making number one access times are most.
It is that each mobile terminal pushes the independent information for customizing respectively in second push mode, therefore, each movement
The pushed information that terminal is received is different.At this point it is possible to be defined as with reference to the history access information of each mobile terminal
Its information type for pushing.Involved information type can include commodity, game, film, electricity in this push mode
Depending on play etc..The push feature of this push mode is:Internet behavior based on each user, thus it is speculated that with this it is user-related other
The internet behavior of user, its conventional push algorithm is " X2-users-Y2 ", wherein, X2 represents user A contents of interest
(Such as commodity, film etc.), Y2 represent to user B push content, user B be to user A because exist certain general character and it is related
User, this general character can refer to:User B all browsed commodity C as user A.Implication represented by the algorithm is exactly:
By certain general character between different user, his possible content interested is recommended to user.Specifically, server can be recorded often
The access content of one user(Such as recorded by way of creating a journal file in database), for example, being directed to
For commodity this classifications, server can record the trade name that each user is browsed, and to the navigation patterns of overall user
Carry out statistical analysis, analyze and browse the user of a certain commodity which Related product can be also browsed under normal circumstances, so as to
Recommend at family.For example, it is assumed that server finds that the user for browsing camera can also browse camera bag under normal circumstances by statistical analysis,
So, when user A browses camera, server can also push the content of camera bag to user A.Or, the user of viewing film A
Generally also like the B that sees a film, therefore, the user to viewing film A recommends film B.The push principle of this push mode is mainly
According to the access habits of most of users, thus it is speculated that the possible content interested of user is simultaneously pushed, because generally, tool
The access habits for having some users of general character can also be similar to, and user can be helped to find him in this way may feel emerging
The content of interest.
In addition, in second push mode, it is also possible to the internet behavior based on each user, directly push and the user
The associated information of history access information.For example, it is assumed that in the history access information of a certain mobile terminal user, containing
A large amount of access informations on application A, at this point it is possible to push some other applications being associated with using A, and root to the user
According to the degree of association between these applications and application A(For example according to similarity algorithm calculating correlation)To set pushing away for these applications
Send weights.Generally, can the push weights of degree of association application higher be set larger, makes before it is arranged in, to be more convenient for
User clicks on.
All it is to determine to push content by analyzing the internet behavior of user in two kinds of above-mentioned push modes, because
This, can more cater to the actual demand of Internet user.
Fig. 3 shows the structural representation of the information push-delivery apparatus based on mobile terminal of present invention offer.Such as Fig. 3 institutes
Show, the information push-delivery apparatus at least include:Connection establishment unit long 31, dispensing unit 32 and push unit 33.
Specifically, connection establishment unit long 31 is used to detect the movement in presence in default mobile terminal group
Terminal, sets up interface channel long with the mobile terminal of each presence respectively.
Wherein, default mobile terminal group is the Network, and/or each movement customized according to each mobile terminal
What the client-side program that terminal is used was set.In the present embodiment, the default mobile terminal group refers to by all peaces
The group for filling and having used the mobile terminal of mobile phone Helper program to constitute.In others embodiment of the invention, the default shifting
Dynamic endpoint groups can also refer to by all installations and use other client-side program(For example, mobile phone house keeper program, browser journey
Sequence or TALKER etc.)Mobile terminal constitute group, the present invention this is not limited.
Dispensing unit 32 is used to update the mobile terminal list being pre-configured with, and current place is stored in the mobile terminal list
In the identification information of each mobile terminal of presence.
Wherein, the identification information of the mobile terminal includes one or more in following information:The equipment letter of mobile terminal
Breath, for uniquely identifying the mobile terminal device(The MR information of such as mobile phone);The shifting being associated with the mobile terminal device
Dynamic terminal number information, the user for identifying the mobile terminal device(The phone number or SIM number of such as mobile phone);
And, the network type information corresponding to the mobile terminal number, for identifying the network class that the mobile terminal number is accessed
Type(Such as UNICOM's network, communication network or mobile network etc.).
Preferably, the identification information of the mobile terminal of mobile terminal list memory storage is simultaneously comprising three above-mentioned letters
Breath.Therefore, three above-mentioned information can be collected by following two mode:
In first way, the mark of the mobile terminal that confirmation message is included is set up in the connection long that mobile terminal sends
Three above-mentioned information are included in knowledge information simultaneously, now, can directly by the client-side program on mobile terminal(Such as mobile phone assistant
Program)To obtain three above-mentioned information.
In the second way, the mark of the mobile terminal that confirmation message is included is set up in the connection long that mobile terminal sends
Above-mentioned one or two information are only included in knowledge information, information in addition is collected in advance by information push-delivery apparatus.For example, it is assumed that
The connection long that mobile terminal sends is set up in the identification information of the mobile terminal that confirmation message is included only comprising mobile terminal
Facility information, at this time, it may be necessary to information push-delivery apparatus collect the number information of the mobile terminal corresponding to the facility information in advance
And network type.During specific collection, can require that each mobile terminal when default mobile terminal group is added, that is, customizes certain
A certain client-side program is installed in item Network(Such as mobile phone assistant)When, provided and facility information phase to information push-delivery apparatus
Corresponding number information and network type, then, information push-delivery apparatus are by the facility information and corresponding number information and network
Type association is stored in a related information list.So, confirm when information push-delivery apparatus receive connection long and set up
After facility information included in message, the related information list is searched, you can determine number corresponding with the facility information
Information and network type, and by this three information in the lump associated storage in above-mentioned mobile terminal list.
As can be seen here, four related informations are comprised at least in each storage entry of above-mentioned mobile terminal list, respectively
It is:Mobile terminal number information, the mobile terminal number institute that mobile terminal device information is associated with the mobile terminal device
Corresponding network type information and interface channel long are identified.Wherein, can uniquely be determined according to mobile terminal device information
Go out the device type of mobile terminal, and understand the network function of the equipment accordingly and whether support a certain business etc.;According to shifting
Dynamic terminal number information can determine the user of mobile terminal, it might even be possible to be collected into the relevant information of the user(Example
Such as sex);The server that network insertion service is provided for the mobile terminal can be determined according to mobile terminal network type
Type, and the operator's informaiton of decorrelation accordingly;Can uniquely determine that a connection long is logical according to interface channel long mark
Road, to realize information pushing.
In addition, each storage entry of above-mentioned mobile terminal list corresponds to a movement for being currently at presence
Terminal, therefore, the quantity of the storage entry in mobile terminal list is with the quantity of the mobile terminal for being currently at presence
Change and change:After information push-delivery apparatus detect a new mobile terminal reached the standard grade, will be in mobile terminal list
For it increases a storage entry;And after information push-delivery apparatus detect that a mobile terminal is offline, will be in mobile terminal
Its corresponding storage entry is deleted in list.So, mobile terminal list is to constantly update, wherein, mobile terminal row
Table can have both been stored on the local server of information push-delivery apparatus, it is also possible on storage server beyond the clouds.Preferably, will
On mobile terminal list storage server beyond the clouds, in order to realize information sharing.
Push unit 33 is used to determine one or more mobile terminals according to the identification information of above-mentioned mobile terminal, and passes through
Corresponding interface channel long is to above-mentioned one or more mobile terminal pushed informations.
Wherein, push unit 33 according to the identification information of above-mentioned mobile terminal, can inquire about the net of corresponding mobile terminal
Network accesses record;Pushed to corresponding mobile terminal by corresponding interface channel long and record what is be associated with above-mentioned network access
Information.
Push unit 33 is also based on the identification information of above-mentioned mobile terminal and/or the network geographic location of mobile terminal
Judge the region residing for mobile terminal;According to region judged result, the information being associated with the region is pushed to mobile terminal.
The concrete operating principle of above-mentioned unit can refer to the description of corresponding steps in embodiment of the method, no longer go to live in the household of one's in-laws on getting married herein
State.
In the information-pushing method based on mobile terminal and device that the present invention is provided, first, mobile terminal is carried out
Group division, then, divide group in detection in presence mobile terminal, and with the mobile terminal of presence
Set up interface channel long;Also, storage is currently at each movement end of presence also in default mobile terminal list
The identification information at end;Finally, according to the identification information of these mobile terminals, the mobile terminal of information pushing to be carried out is determined,
And by above-mentioned interface channel long to the mobile terminal pushed information determined.As can be seen here, the present invention in method at least
Possesses following advantage:On the one hand, it is determined that pushed information reception object when, the group division mode first according to mobile terminal
Mobile terminal in a certain group is defined as possible reception object, so as to determine the mobile end for receiving pushed information roughly
The scope at end, then further according to the next final mobile terminal for determining to receive pushed information of identification information of mobile terminal, so that smart
The mobile terminal for receiving pushed information is really determined, push is received thus, it is possible to filter out specific mobile terminal as needed
Information.On the other hand, it is determined that pushed information particular content when, can be according to the identification information of mobile terminal to corresponding mobile
Terminal pushes the targetedly information content, so as to preferably cater to user's request.
The invention discloses A1, a kind of information-pushing method based on mobile terminal, including:Detect default mobile terminal
The mobile terminal in presence, sets up interface channel long with the mobile terminal of each presence respectively in group;Update
The mobile terminal list being pre-configured with, storage is currently at each mobile terminal of presence in the mobile terminal list
Identification information;Identification information according to the mobile terminal determines one or more mobile terminals, and by corresponding length even
Road is connected to one or more of mobile terminal pushed informations.
A2, the method as described in A1, wherein, the net that the default mobile terminal group customizes according to each mobile terminal
Network business is set.
A3, the method as described in A1, wherein, the identification information of the mobile terminal includes one or many in following information
:Mobile terminal number information and the mobile terminal number that mobile terminal device information is associated with the mobile terminal device
Network type information corresponding to code.
A4, the method as described in A1, wherein, the identification information according to the mobile terminal determines that one or more are moved
Dynamic terminal, and by corresponding interface channel long to one or more of mobile terminal pushed informations the step of specifically include:
According to the identification information of the mobile terminal, the network access record of corresponding mobile terminal is inquired about;By corresponding connection long
Passage pushes the information being associated with network access record to corresponding mobile terminal.
A5, the method as described in A1 or 4, wherein, the identification information according to the mobile terminal determines one or many
Individual mobile terminal, and by corresponding interface channel long to one or more of mobile terminal pushed informations the step of specifically wrap
Include:The network geographic location of identification information and/or mobile terminal based on the mobile terminal judges the ground residing for mobile terminal
Domain;According to region judged result, the information being associated with the region is pushed to mobile terminal.
A6, the method as described in A1, wherein, the information pushed to one or more of mobile terminals is multinomial, then should
Method is further included:For each information is respectively provided with push weights, the height according to the push weights determines multinomial information
On mobile terminals represent order.
A7, the method as described in A6, wherein, when being that each information is respectively provided with push weights, calculate this information and connect
The degree of association between the history access information of the mobile terminal for receiving this information, determines to push the big of weights according to result of calculation
It is small;Or, when being that each information is respectively provided with push weights, count history access information of this information in all mobile terminals
In access times, according to statistics determine push weights size.
The invention also discloses B8, a kind of information push-delivery apparatus based on mobile terminal, including:Connection establishment unit long,
The mobile terminal in presence in default mobile terminal group is adapted to detect for, respectively with the mobile end of each presence
Interface channel long is set up at end;Dispensing unit, is suitable to update the mobile terminal list being pre-configured with, in the mobile terminal list
Storage is currently at the identification information of each mobile terminal of presence;Push unit, is suitable to according to the mobile terminal
Identification information determines one or more mobile terminals, and by corresponding interface channel long to one or more of mobile terminals
Pushed information.
B9, the device as described in B8, wherein, the net that the default mobile terminal group customizes according to each mobile terminal
Network business is set.
B10, the device as described in B8, wherein, the identification information of the mobile terminal include one in following information or
It is multinomial:Mobile terminal number information and the mobile terminal that mobile terminal device information is associated with the mobile terminal device
Network type information corresponding to number.
B11, the device as described in B8, wherein, the push unit is suitable to:According to the identification information of the mobile terminal,
Inquire about the network access record of corresponding mobile terminal;Pushed to corresponding mobile terminal by corresponding interface channel long and institute
State the associated information of network access record.
B12, the device as described in B8 or 11, wherein, the push unit is suitable to:Mark letter based on the mobile terminal
The network geographic location of breath and/or mobile terminal judges the region residing for mobile terminal;According to region judged result, to mobile whole
End pushes the information being associated with the region.
Algorithm and display be not inherently related to any certain computer, virtual system or miscellaneous equipment provided herein.
Various general-purpose systems can also be used together with based on teaching in this.As described above, construct required by this kind of system
Structure be obvious.Additionally, the present invention is not also directed to any certain programmed language.It is understood that, it is possible to use it is various
Programming language realizes the content of invention described herein, and the description done to language-specific above is to disclose this hair
Bright preferred forms.
In specification mentioned herein, numerous specific details are set forth.It is to be appreciated, however, that implementation of the invention
Example can be put into practice in the case of without these details.In some instances, known method, structure is not been shown in detail
And technology, so as not to obscure the understanding of this description.
Similarly, it will be appreciated that in order to simplify one or more that the disclosure and helping understands in each inventive aspect, exist
Above to the description of exemplary embodiment of the invention in, each feature of the invention is grouped together into single implementation sometimes
In example, figure or descriptions thereof.However, the method for the disclosure should be construed to reflect following intention:I.e. required guarantor
The application claims of shield features more more than the feature being expressly recited in each claim.More precisely, such as following
Claims reflect as, inventive aspect is all features less than single embodiment disclosed above.Therefore,
Thus the claims for following specific embodiment are expressly incorporated in the specific embodiment, and wherein each claim is in itself
All as separate embodiments of the invention.
Those skilled in the art are appreciated that can be carried out adaptively to the module in the equipment in embodiment
Change and they are arranged in one or more equipment different from the embodiment.Can be the module or list in embodiment
Unit or component be combined into a module or unit or component, and can be divided into addition multiple submodule or subelement or
Sub-component.In addition at least some in such feature and/or process or unit exclude each other, can use any
Combination is to this specification(Including adjoint claim, summary and accompanying drawing)Disclosed in all features and so disclosed appoint
Where all processes or unit of method or equipment are combined.Unless expressly stated otherwise, this specification(Including adjoint power
Profit requires, makes a summary and accompanying drawing)Disclosed in each feature can carry out generation by the alternative features for providing identical, equivalent or similar purpose
Replace.
Although additionally, it will be appreciated by those of skill in the art that some embodiments described herein include other embodiments
In included some features rather than further feature, but the combination of the feature of different embodiments means in of the invention
Within the scope of and form different embodiments.For example, in the following claims, embodiment required for protection is appointed
One of meaning mode can be used in any combination.
All parts embodiment of the invention can be realized with hardware, or be run with one or more processor
Software module realize, or with combinations thereof realize.It will be understood by those of skill in the art that can use in practice
Microprocessor or digital signal processor(DSP)To realize some or all portions in device according to embodiments of the present invention
The some or all functions of part.The present invention is also implemented as the part or complete for performing method as described herein
The equipment or program of device in portion(For example, computer program and computer program product).It is such to realize program of the invention
Can store on a computer-readable medium, or there can be the form of one or more signal.Such signal can be with
Downloaded from internet website and obtained, or provided on carrier signal, or provided in any other form.
It should be noted that above-described embodiment the present invention will be described rather than limiting the invention, and ability
Field technique personnel can design alternative embodiment without departing from the scope of the appended claims.In the claims,
Any reference symbol being located between bracket should not be configured to limitations on claims.Word "comprising" is not excluded the presence of not
Element listed in the claims or step.Word "a" or "an" before element is not excluded the presence of as multiple
Element.The present invention can come real by means of the hardware for including some different elements and by means of properly programmed computer
It is existing.If in the unit claim for listing equipment for drying, several in these devices can be by same hardware branch
To embody.The use of word first, second, and third does not indicate that any order.These words can be explained and run after fame
Claim.
Claims (10)
1. a kind of information-pushing method based on mobile terminal, it is characterised in that including:
The mobile terminal in presence in default mobile terminal group is detected, respectively with the mobile end of each presence
Interface channel long is set up at end;Network that wherein, the default mobile terminal group customizes according to each mobile terminal,
And/or the client-side program that each mobile terminal is used is set;
The mobile terminal list that renewal is pre-configured with, storage is currently at each of presence in the mobile terminal list
The identification information of mobile terminal;
Identification information according to the mobile terminal determines one or more mobile terminals, and by corresponding interface channel long to
One or more of mobile terminal pushed informations.
2. the method for claim 1, wherein the identification information of the mobile terminal include following information in one or
It is multinomial:Mobile terminal number information and the mobile terminal that mobile terminal device information is associated with the mobile terminal device
Network type information corresponding to number.
3. the method for claim 1, wherein the identification information according to the mobile terminal determines one or more
Mobile terminal, and by corresponding interface channel long to one or more of mobile terminal pushed informations the step of specifically wrap
Include:
According to the identification information of the mobile terminal, the network access record of corresponding mobile terminal is inquired about;
Pushed to corresponding mobile terminal by corresponding interface channel long and record the information being associated with the network access.
4. the method as described in claim 1 or 3, wherein, the identification information according to the mobile terminal determine one or
Multiple mobile terminals, and by corresponding interface channel long to one or more of mobile terminal pushed informations the step of it is specific
Including:
The network geographic location of identification information and/or mobile terminal based on the mobile terminal judges the ground residing for mobile terminal
Domain;
According to region judged result, the information being associated with the region is pushed to mobile terminal.
5. the information for the method for claim 1, wherein pushing to one or more of mobile terminals for multinomial, then
The method is further included:
For each information is respectively provided with push weights, the height according to the push weights determines multinomial information on mobile terminals
Represent order.
6. method as claimed in claim 5, wherein, when being that each information is respectively provided with push weights, calculate this information with
The degree of association between the history access information of the mobile terminal for receiving this information, determines to push the big of weights according to result of calculation
It is small;Or,
When being respectively provided with push weights for each information, this information is counted in the history access information of all mobile terminals
Access times, determine to push the size of weights according to statistics.
7. a kind of information push-delivery apparatus based on mobile terminal, it is characterised in that including:
Connection establishment unit long, is adapted to detect in default mobile terminal group the mobile terminal in presence, respectively with
The mobile terminal of each presence sets up interface channel long;Wherein, the default mobile terminal group moves according to each
The client-side program that the Network of terminal customization, and/or each mobile terminal are used is set;
Dispensing unit, is suitable to update the mobile terminal list being pre-configured with, and is stored in the mobile terminal list and is currently at
The identification information of each mobile terminal of presence;
Push unit, is suitable to determine one or more mobile terminals according to the identification information of the mobile terminal, and by correspondence
Interface channel long to one or more of mobile terminal pushed informations.
8. device as claimed in claim 7, wherein, the identification information of the mobile terminal include one in following information or
It is multinomial:Mobile terminal number information and the mobile terminal that mobile terminal device information is associated with the mobile terminal device
Network type information corresponding to number.
9. device as claimed in claim 7, wherein, the push unit is suitable to:According to the identification information of the mobile terminal,
Inquire about the network access record of corresponding mobile terminal;Pushed to corresponding mobile terminal by corresponding interface channel long and institute
State the associated information of network access record.
10. the device as described in claim 7 or 9, wherein, the push unit is suitable to:Mark based on the mobile terminal
The network geographic location of information and/or mobile terminal judges the region residing for mobile terminal;According to region judged result, to movement
Terminal pushes the information being associated with the region.
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