CN103686613A - System and method for intelligent information pushing based on wireless beacons - Google Patents
System and method for intelligent information pushing based on wireless beacons Download PDFInfo
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- CN103686613A CN103686613A CN201310752572.0A CN201310752572A CN103686613A CN 103686613 A CN103686613 A CN 103686613A CN 201310752572 A CN201310752572 A CN 201310752572A CN 103686613 A CN103686613 A CN 103686613A
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- Y—GENERAL TAGGING OF NEW TECHNOLOGICAL DEVELOPMENTS; GENERAL TAGGING OF CROSS-SECTIONAL TECHNOLOGIES SPANNING OVER SEVERAL SECTIONS OF THE IPC; TECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS
- Y02—TECHNOLOGIES OR APPLICATIONS FOR MITIGATION OR ADAPTATION AGAINST CLIMATE CHANGE
- Y02D—CLIMATE CHANGE MITIGATION TECHNOLOGIES IN INFORMATION AND COMMUNICATION TECHNOLOGIES [ICT], I.E. INFORMATION AND COMMUNICATION TECHNOLOGIES AIMING AT THE REDUCTION OF THEIR OWN ENERGY USE
- Y02D30/00—Reducing energy consumption in communication networks
- Y02D30/70—Reducing energy consumption in communication networks in wireless communication networks
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Abstract
The invention provides a system and a method for intelligent information pushing based on wireless beacons. The system comprises a beacon generator, a mobile terminal and an information pushing server, wherein the beacon generator is used for sending beacon data in a wireless way, the mobile terminal is used for receiving and processing the beacon data, sending the beacon data to the information pushing server, and receiving and displaying the information which is sent by the information pushing server, and the information pushing server is used for identifying the beacon data, and pushing the corresponding information to the mobile terminal. The system and the method have the advantage that the position of a user can be accurately located by adopting the wireless beacon, and then the information can be accurately pushed to the user in a targeted way, so the service can be well provided for the user.
Description
Technical field
The present invention relates to customer location identification and information advancing technique, relate more specifically to a kind of intelligent information supplying system based on wireless beacon.
Background technology
Along with popularizing of intelligent terminal and mobile Internet, information pushing becomes an important means of information issue.Information advancing technique is that information providing is passed through communication network and initiatively to targeted customer, transmitted the mode of intelligence transmission of particular type of information.And the most frequently used information pushing mode is to push a large amount of information to user at present, by user, select voluntarily Useful Information to read, and as easy as rolling off a log like this generation information is excessive, causes user's dislike.
Therefore, the key of information pushing is if screen user, and information is filtered, and selects the most interested information of user to be initiatively pushed to user's terminal equipment, helps user to obtain expeditiously self Useful Information.
According to the residing position of user, be an important means of screening user, there is the information transmission system based on user geographical position now, can be according to the residing geographical position of user, to user, push the information such as food and drink, commercial-point sales promotion of periphery.But this system needs user terminal to possess GPS positioning function, and constantly upload user's geographical location information, easily cause user terminal power consumption too fast, and positioning precision is limited.In addition, due to indoor, there is no gps signal, so the information transmission system based on geographical position is not suitable in indoor use.
Summary of the invention
For existing above-mentioned technological deficiency in existing information supplying system, the invention provides a kind of information transmission system and method based on wireless beacon.By the position that need to receive information user, beacon is set, only to the user's pushed information near beacon certain distance, thereby can effectively screens user, realize information pushing accurately.
Information transmission system based on wireless beacon of the present invention, is characterized in that, comprising:
Beacon generator, for passing through wireless mode broadcast transmission bootstrap information;
Mobile terminal, for receiving and process bootstrap information, calculate and beacon between distance, and bootstrap information is sent to Information Push Server, receive and show the information that Information Push Server pushes;
Information Push Server, the bootstrap information of sending according to mobile terminal, by specific information pushing to mobile terminal.
The form of described beacon generator is not limit, and can be an autonomous device, can be a part for other equipment yet.
Described beacon generator has unique sequence number.
The form of described mobile terminal is not limit, and can be special equipment, can be universal intelligent terminal equipment yet.
The form of message that described Information Push Server pushes to described mobile terminal is not limit, and can be Wordn short message or pictorial information, can be video information yet.
Preferably, described beacon generator adopts wireless mode, by bluetooth low-power consumption agreement (BLE) broadcast transmission bootstrap information.
Preferably, described beacon generator can arrange transmit signal strength, control signal coverage.
Preferably, described mobile terminal can automatic reception described in beacon generator beacon signal and the data sent, further preferably, described mobile terminal can estimate and described beacon generator between distance.
Preferably, described Information Push Server by wireless mode to described mobile terminal pushed information.
The present invention also provides a kind of intelligent information method for pushing based on wireless beacon, it is characterized in that, comprises following steps:
Step 1: in Information Push Server, beacon generator sequence number is carried out corresponding with positional information or pushed information in advance;
Step 2: beacon generator is placed into the position of appointment, and opens beacon generator broadcast beacon data.
Step 3: in the time of in mobile terminal enters into beacon generator signal coverage, mobile terminal receives signal and the bootstrap information of the broadcast of beacon generator, and estimates the distance between mobile terminal and beacon generator according to the transmit signal strength in received signal strength and bootstrap information.
Step 4: when the distance between mobile terminal and beacon generator be less than approaching in beacon signal apart from set point after, represent to have approached beacon generator, mobile terminal sends the beacon generator sequence number receiving to Information Push Server.
Step 5: Information Push Server receives the beacon generator sequence number that mobile terminal is sent, according to pre-set beacon generator sequence number and the corresponding relation of position, select the information relevant to this position or pre-set pushed information is pushed to mobile terminal.
Step 6: mobile terminal receives and shows the pushed information receiving.
Preferably, for reducing the electrical source consumption of described beacon generator and described mobile terminal, described beacon generator adopts and periodically sends bootstrap information.
Preferably, the bootstrap information that described beacon generator sends comprises beacon generator sequence number, transmit signal strength and approaches apart from set point.
Preferably, the bootstrap information that described beacon generator sends can arrange.
Preferably, described mobile terminal receives after the information of described Information Push Server propelling movement, can further carry out interactive operation with described Information Push Server or other servers, obtains more information.
In sum, the present invention is by the wireless beacon generator broadcast beacon data receiving the region division low-power consumption of information, and the mobile terminal that user carries receives bootstrap information, and then can accurately determine user's position, accurately to user's pushed information.Mobile terminal of the present invention, by the broadcast beacon data of bluetooth low-power consumption (BLE) agreement receiving cycle, can greatly reduce additional power supply consumption.In addition, mobile terminal of the present invention location does not rely on gps signal, can be applicable to the indoor places such as market, hospital, museum, has a wide range of applications space.
Accompanying drawing explanation
Fig. 1 is the structural representation of the embodiment of the present invention;
Embodiment
Below in conjunction with accompanying drawing, embodiment is described in further detail the present invention, it is pointed out that the following stated embodiment is intended to be convenient to the understanding of the present invention, and it is not played to any restriction effect.
Being labeled as in accompanying drawing 1: 1, beacon generator; 2, mobile terminal; 3, Information Push Server.
In the present embodiment, beacon generator 1 adopts an autonomous device, is the circular configuration of a diameter 3cm left and right, adopts the low-power consumption Bluetooth chip CC2541 of company of Texas Instrument (TI) to design, and a built-in button cell is as power supply.It is the beacon signal of 1 second that this beacon generator can adopt the low-power consumption Bluetooth protocol cycle of sending.
In the present embodiment, mobile terminal 2 is the entrained smart mobile phone of user, is iPhone5 smart mobile phone and the operation application software thereon of Apple, and this terminal is built-in with low-power consumption bluetooth receiver module.
In the present embodiment, mobile terminal 2 is connected by 3G or WiFi mobile internet and Information Push Server 1.
For ease of understanding the present invention program, the present embodiment be take in a certain market, to dispose system of the present invention and push commercial promotions information and is set forth as example, and the step of implementing the present invention program is as follows:
(1) needing, near the commodity of sales promotion, beacon generator 1 is installed, and the sequence number of beacon generator 2 is being carried out corresponding with the commercial promotions information that will push in Information Push Server.
(2) open the power supply of beacon generator 1, making its transmission cycle is the beacon signal of 1 second.
(3), when the user who carries mobile terminal 2 moves near commodity sales promotion, mobile terminal 2 receives the bootstrap information of beacon generator 1 broadcast, and goes out the distance between user and beacon generator 1 according to the intensity estimation signal receiving.
(4) when the distance between user and beacon generator 1 be less than approaching in beacon signal apart from set point after, represent that, near commodity sales promotion, mobile terminal 2 sends to Information Push Server 3 the beacon generator sequence number receiving.
(5) the beacon generator sequence number that Information Push Server 3 is sent according to mobile terminal 2, by the commercial promotions information pushing corresponding with this beacon generator to mobile terminal 2.
(6) mobile terminal 2 receives commercial promotions information, and is shown to user.User is just in time positioned at the side for the treatment of commodity sales promotion.
In addition, user receives after commercial promotions information, can directly by mobile terminal 2, consult the further information such as commodity detail specifications the purchase that places an order.
Above-described embodiment has been described in detail technical scheme of the present invention; be understood that and the foregoing is only specific embodiments of the invention; be not limited to the present invention; all any modifications of making within the scope of principle of the present invention, supplement or similar fashion substitutes etc., within all should being included in protection scope of the present invention.
Claims (9)
1. the intelligent information supplying system based on wireless beacon, is characterized in that, comprising:
Beacon generator, for passing through wireless mode broadcast transmission bootstrap information.
Mobile terminal, for receiving and process bootstrap information, calculate and beacon generator between distance, and bootstrap information is sent to Information Push Server, receive and show the information that push server pushes.
Information Push Server, the bootstrap information of sending according to mobile terminal, by specific information pushing to mobile terminal.
2. the system as claimed in claim 1, is characterized in that: described beacon generator has unique sequence number.
3. the system as claimed in claim 1, is characterized in that: the form of described beacon generator is not limit, and can be an autonomous device, can be also a part for other equipment.
4. the system as claimed in claim 1, is characterized in that: described beacon generator adopts wireless mode, with bluetooth low-power consumption agreement (BLE) periodic broadcast, sends bootstrap information.
5. the system as claimed in claim 1, is characterized in that: described mobile terminal comprises bluetooth low-power consumption agreement rf receiver unit, can receive wireless beacon data.
6. the system as claimed in claim 1, is characterized in that: between described mobile terminal and described Information Push Server, adopt wireless network to connect.
7. the intelligent information method for pushing based on wireless beacon, is characterized in that, comprises following steps:
Step 1: in Information Push Server, beacon generator sequence number is carried out corresponding with positional information or pushed information in advance;
Step 2: beacon generator is placed into the position of appointment, and opens beacon generator broadcast beacon data.
Step 3: in the time of in mobile terminal enters into beacon generator signal coverage, mobile terminal receives signal and the bootstrap information of the broadcast of beacon generator, and estimates the distance between mobile terminal and beacon generator according to the transmit signal strength in received signal strength and bootstrap information.
Step 4: when the distance between mobile terminal and beacon generator be less than approaching in beacon signal apart from set point after, represent to have approached beacon generator, mobile terminal sends the beacon generator sequence number receiving to Information Push Server.
Step 5: Information Push Server receives the beacon generator sequence number that mobile terminal is sent, according to pre-set beacon generator sequence number and the corresponding relation of position, select the information relevant to this position or pre-set pushed information is pushed to mobile terminal.
Step 6: mobile terminal receives and shows the pushed information receiving.
8. method according to claim 7, is characterized in that, the bootstrap information that described beacon generator sends comprises beacon generator sequence number, transmit signal strength and approaches apart from set point.
9. method according to claim 7, is characterized in that, described beacon generator adopts periodic manner to send bootstrap information.
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