CN103561066A - Method and system for constructing network advertisements - Google Patents
Method and system for constructing network advertisements Download PDFInfo
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- CN103561066A CN103561066A CN201310504841.1A CN201310504841A CN103561066A CN 103561066 A CN103561066 A CN 103561066A CN 201310504841 A CN201310504841 A CN 201310504841A CN 103561066 A CN103561066 A CN 103561066A
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Abstract
The invention provides a method for constructing network advertisements. The method includes the following steps that A, a user uses a terminal to click a target network station; B, a router analyzes the website of the network station; C, the website of the network station is redirected to a proxy server through the router; D, the proxy server obtains page information of the target network station according to the website of the network station and obtains network advertisements from an advertisement server; E, the proxy server sends the page information and the network advertisements back to the terminal through the router. Through the design, a network administrator can add the network advertisements to network stations which the user has access to through the proxy server. The invention further provides a system for constructing network advertisements.
Description
Technical field
The present invention relates to the technology of the web advertisement, particularly relate to a kind of method and system that build the web advertisement.
Background technology
The web advertisement on traditional website is all stored in inside, website, and when user accesses this website, network can separately or be shown to user together with this website.Such design cause network manager can not according to oneself need on the website of user access, add the web advertisement, and network manager can not will cause the uncomfortable web advertisement to mask to user on website according to user's feedback.
Summary of the invention
An object of the present invention is to provide a kind of technology that can display network advertisement on the website of user's access, thereby make the network manager can be according to adding the web advertisement on the own website that need to access user.
For this reason, the invention provides a kind of method that builds the web advertisement, it is characterized in that, comprise the following steps:
A, user uses the terminal of Intranet to click targeted website;
B, the router parses of described Intranet goes out the network address of described targeted website;
C, described router is redirected to proxy server by the network address of described targeted website;
D, described proxy server obtains the page info of described targeted website according to the network address of described targeted website, and obtains the web advertisement from Advertisement Server;
E, described proxy server is returned to described terminal by described router by described page info and the described web advertisement simultaneously.
Preferably, in step D, also comprise the steps:
Described proxy server is analyzed the described page info obtaining and is obtained the described web advertisement relevant to described page info from described Advertisement Server.
Preferably, there are at least two described terminals, and wherein a described terminal is used as described proxy server.
Preferably, there are at least two described terminals, and wherein a described terminal is used as described Advertisement Server.
Preferably, described proxy server has black and white lists function, for showing or shielding the part or all of web advertisement that is stored in described targeted website.
The present invention also provides a kind of system that builds the web advertisement, and this system comprises:
Resolution unit, is connected with terminal and the proxy server of Intranet respectively; When user uses terminal to click targeted website, described resolution unit parses the network address of described targeted website;
Advertisement Server, for storage networking advertisement;
Proxy server, receives the described network address being parsed by described resolution unit; And, according to described network address, obtain the page info of targeted website, and obtain the described web advertisement from described Advertisement Server; Proxy server is returned to described terminal by described page info and the described web advertisement simultaneously.
Preferably, described proxy server has:
Analyze matching module, described analysis matching module is analyzed the described page info obtaining and is obtained the described web advertisement relevant to described page info from described Advertisement Server.
Preferably, described proxy server has:
Black and white lists module, has black and white lists function, for showing or shielding the part or all of described web advertisement that is stored in described targeted website.
Preferably, described resolution unit is arranged in the router being connected with described terminal and described proxy server respectively.
Preferably, described system also comprises:
At least two described terminals, and wherein a station terminal is used as described proxy server or/and described Advertisement Server.
At least there is following technique effect in the embodiment of the present invention:
1) first the present invention is redirected to proxy server by the network address of targeted website.Secondly, proxy server obtains the page info of targeted website according to the network address of targeted website, and obtains the web advertisement from Advertisement Server.Finally, proxy server is returned to terminal by router by described page info and the described web advertisement simultaneously.By above-mentioned design, network manager can make an addition to the web advertisement on the website of user's access by proxy server.
2) proxy server of the present invention has black and white lists function, for showing or shielding the part or all of web advertisement that is stored in described targeted website.By above-mentioned design, network manager can mask the web advertisement of the original storage on the unwanted targeted website of user by proxy server.
According to the detailed description to the specific embodiment of the invention by reference to the accompanying drawings below, those skilled in the art will understand above-mentioned and other objects, advantage and feature of the present invention more.
Accompanying drawing explanation
Hereinafter in exemplary and nonrestrictive mode, describe specific embodiments more of the present invention in detail with reference to the accompanying drawings.In accompanying drawing, identical Reference numeral has indicated same or similar parts or part.It should be appreciated by those skilled in the art that these accompanying drawings may not draw in proportion.In accompanying drawing:
Fig. 1 is Method And Principle figure of the present invention;
Fig. 2 is the indicative flowchart that builds according to an embodiment of the invention network advertisement method;
Fig. 3 is the indicative flowchart that builds according to an embodiment of the invention network ads system.
Embodiment
As shown in Figure 1, the method for the structure web advertisement of the present invention, comprises the following steps:
Fig. 2 is the indicative flowchart that builds according to an embodiment of the invention network advertisement method, and as shown in Figure 2, this embodiment comprises the following steps:
Steps A, user uses terminal to click targeted website; Herein, terminal refers to the computer being connected with router communication.In the present embodiment, targeted website is www.baidu.com.Click herein can be for clicking " Baidu " word in Web side navigation.
Step B, router parses goes out the network address of targeted website; In the present embodiment, to go out the network address of www.baidu.com be www.baidu.com to router parses.
Step C, router is redirected to proxy server by the network address of targeted website; In the present embodiment, router is redirected to proxy server by the network address of www.baidu.com.
Step D, proxy server obtains the page info of targeted website according to the network address of targeted website, and obtains the web advertisement from Advertisement Server; In the present embodiment, proxy server obtains page info and the web advertisement of www.baidu.com simultaneously.
Step e, proxy server is returned to described terminal by router by described page info and the described web advertisement simultaneously.In the present embodiment, proxy server is combined the page info of www.baidu.com and the web advertisement user who then returns to use terminal.
In a preferred embodiment, in step D, also comprise the steps:
Described proxy server is analyzed the described page info obtaining and is obtained the described web advertisement relevant to described page info from described Advertisement Server.User clicks targeted website and means that user is interested in the content on targeted website, and proxy server can be combined page info and the relevant web advertisement then to return to user like this, increases the accuracy that the web advertisement is thrown in.For example, user's click shopping website A, proxy server is returned to user by the information of the bargain goods on shopping website A and shopping website B with the form of the web advertisement simultaneously.
In a preferred embodiment, there are at least two described terminals, and wherein a station terminal is used as described proxy server.The management of Intranet is mainly considered in such design, and for example, when user uses terminal to open any webpage, proxy server is the form reminding user with the web advertisement by " attention Internet Security " such printed words all.Or, when user clicks the button of download file, the form reminding user by " please avoid the peak of surfing the Net " such printed words with the web advertisement.By above-mentioned design, internet behavior that can standard user.
In a preferred embodiment, there are at least two described terminals, and wherein a station terminal is used as described Advertisement Server.The customization that the network manager of Intranet can be personalized is like this shown to user's the web advertisement.
In a preferred embodiment, described proxy server has black and white lists function, for showing or shielding the part or all of web advertisement that is stored in described targeted website.By above-mentioned design, network manager can mask the web advertisement on the unwanted targeted website of user by proxy server, the web advertisement obtaining is made an addition to the targeted website of user's access from Advertisement Server simultaneously.
As shown in Figure 3, the present invention also provides a kind of system that builds the web advertisement, and this system comprises:
Resolution unit, is connected with terminal and proxy server respectively; When user uses terminal to click targeted website, described resolution unit parses the network address of described targeted website; In the present embodiment, described resolution unit is arranged in the router being connected with described terminal and described proxy server respectively.
Advertisement Server, for storage networking advertisement.
Proxy server, receives the described network address being parsed by described resolution unit; And, according to described network address, obtain the page info of targeted website, and obtain the web advertisement from described Advertisement Server; Proxy server is returned to described terminal by described page info and the described web advertisement simultaneously.In the present embodiment, this system at least has two described terminals, and wherein a station terminal is used as described proxy server or/and described Advertisement Server.That is, a station terminal is simultaneously as described proxy server and described Advertisement Server, or two station terminals are used separately as described proxy server and described Advertisement Server.
In a preferred embodiment, described proxy server has:
Analyze matching module, described analysis matching module is analyzed the described page info obtaining and is obtained the described web advertisement relevant to described page info from described Advertisement Server.
In a preferred embodiment, described proxy server has:
Black and white lists module, has black and white lists function, for showing or shielding the part or all of web advertisement that is stored in described targeted website.
In a preferred embodiment, described proxy server has:
Memory module, the web advertisement that this memory module can be browsed user stores with the form of webpage, in order to user, again browses after a while.Described memory module is regularly used the new web advertisement that the old web advertisement being shown on targeted website is replaced, can increase the impressions of the web advertisement so on the one hand, also be conducive on the other hand increase the probability that user finds the interested web advertisement.
In above-mentioned narration, network manager can be the network provider of outer net or the webmaster of Intranet.
As from the foregoing, the embodiment of the present invention has following advantage:
1) first the present invention is redirected to proxy server by the network address of targeted website.Secondly, proxy server obtains the page info of targeted website according to the network address of targeted website, and obtains the web advertisement from Advertisement Server.Finally, proxy server is returned to terminal by router by described page info and the described web advertisement simultaneously.By above-mentioned design, network manager can make an addition to the web advertisement on the website of user's access by proxy server.
2) proxy server of the present invention has black and white lists function, for showing or shielding the part or all of web advertisement that is stored in described targeted website.By above-mentioned design, network manager can mask the web advertisement of the original storage on the unwanted targeted website of user by proxy server.
So far, those skilled in the art will recognize that, although detailed, illustrate and described a plurality of exemplary embodiment of the present invention herein, but, without departing from the spirit and scope of the present invention, still can directly determine or derive many other modification or the modification that meets the principle of the invention according to content disclosed by the invention.Therefore, scope of the present invention should be understood and regard as and cover all these other modification or modifications.
Claims (10)
1. a method that builds the web advertisement, is characterized in that, comprises the following steps:
A, user uses the terminal of Intranet to click targeted website;
B, the router parses of described Intranet goes out the network address of described targeted website;
C, described router is redirected to proxy server by the network address of described targeted website;
D, described proxy server obtains the page info of described targeted website according to the network address of described targeted website, and obtains the web advertisement from Advertisement Server;
E, described proxy server is returned to described terminal by described router by described page info and the described web advertisement simultaneously.
2. method according to claim 1, is characterized in that, in step D, also comprises the steps:
Described proxy server is analyzed the described page info obtaining and is obtained the described web advertisement relevant to described page info from described Advertisement Server.
3. method according to claim 1, is characterized in that,
There are at least two described terminals, and wherein a described terminal is used as described proxy server.
4. method according to claim 1, is characterized in that,
There are at least two described terminals, and wherein a described terminal is used as described Advertisement Server.
5. method according to claim 1, is characterized in that,
Described proxy server has black and white lists function, for showing or shielding the part or all of web advertisement that is stored in described targeted website.
6. a system that builds the web advertisement, is characterized in that, comprising:
Resolution unit, is connected with terminal and the proxy server of Intranet respectively; When user uses terminal to click targeted website, described resolution unit parses the network address of described targeted website;
Advertisement Server, for storage networking advertisement;
Proxy server, receives the described network address being parsed by described resolution unit; And, according to described network address, obtain the page info of targeted website, and obtain the described web advertisement from described Advertisement Server; Proxy server is returned to described terminal by described page info and the described web advertisement simultaneously.
7. system according to claim 6, is characterized in that, described proxy server has:
Analyze matching module, described analysis matching module is analyzed the described page info obtaining and is obtained the described web advertisement relevant to described page info from described Advertisement Server.
8. system according to claim 6, is characterized in that, described proxy server has:
Black and white lists module, has black and white lists function, for showing or shielding the part or all of described web advertisement that is stored in described targeted website.
9. system according to claim 6, is characterized in that,
Described resolution unit is arranged in the router being connected with described terminal and described proxy server respectively.
10. system according to claim 6, is characterized in that, described system also comprises:
At least two described terminals, and wherein a station terminal is used as described proxy server or/and described Advertisement Server.
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Cited By (3)
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CN104090914A (en) * | 2014-06-10 | 2014-10-08 | 广东九联科技股份有限公司 | Wireless router capable of automatically shielding advertising information and shielding method thereof |
CN105657046A (en) * | 2016-02-24 | 2016-06-08 | 中国科学技术大学 | Method for injecting advertisements based on Openwrt router |
CN105871728A (en) * | 2015-01-22 | 2016-08-17 | 中兴通讯股份有限公司 | Advertisement push method and router |
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CN101060417A (en) * | 2006-04-21 | 2007-10-24 | 飞塔信息科技(北京)有限公司 | Network advertisement broadcasting system |
US20120016744A1 (en) * | 2002-07-25 | 2012-01-19 | Google Inc. | Method and System for Providing Filtered and/or Masked Advertisements Over the Internet |
CN102768664A (en) * | 2011-05-06 | 2012-11-07 | 李超 | Distributed webpage advertisement blocking method and system |
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Patent Citations (3)
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US20120016744A1 (en) * | 2002-07-25 | 2012-01-19 | Google Inc. | Method and System for Providing Filtered and/or Masked Advertisements Over the Internet |
CN101060417A (en) * | 2006-04-21 | 2007-10-24 | 飞塔信息科技(北京)有限公司 | Network advertisement broadcasting system |
CN102768664A (en) * | 2011-05-06 | 2012-11-07 | 李超 | Distributed webpage advertisement blocking method and system |
Cited By (3)
Publication number | Priority date | Publication date | Assignee | Title |
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CN104090914A (en) * | 2014-06-10 | 2014-10-08 | 广东九联科技股份有限公司 | Wireless router capable of automatically shielding advertising information and shielding method thereof |
CN105871728A (en) * | 2015-01-22 | 2016-08-17 | 中兴通讯股份有限公司 | Advertisement push method and router |
CN105657046A (en) * | 2016-02-24 | 2016-06-08 | 中国科学技术大学 | Method for injecting advertisements based on Openwrt router |
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Application publication date: 20140205 |