CN105871728A - Advertisement push method and router - Google Patents
Advertisement push method and router Download PDFInfo
- Publication number
- CN105871728A CN105871728A CN201510033214.3A CN201510033214A CN105871728A CN 105871728 A CN105871728 A CN 105871728A CN 201510033214 A CN201510033214 A CN 201510033214A CN 105871728 A CN105871728 A CN 105871728A
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- Prior art keywords
- advertisement
- trade name
- router
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Abstract
The invention discloses an advertisement push method and a router. The method includes the following steps that: the router receives the message of a device which has been connected into the local area network of the router, searches a commodity name corresponding a data field in the received message, and sends the searched commodity name to a background advertisement server; the background advertisement server searches an advertisement corresponding to the received commodity name in a preset second corresponding relation between the commodity name and the advertisement, and sends the searched advertisement to the router; and the router sends the received commodity name to the device which has been connected into the local area network of the router. According to the advertisement push method provided by the technical schemes of the invention, advertisement push can be realize through the router, and scripts or codes are not need to be implanted into a terminal, so that the terminal will not be attacked by malicious codes, and therefore, the security of the advertisement push can be improved.
Description
Technical field
The present invention relates to router technology, a kind of method of advertisement and router.
Background technology
Advertisement is to be promoted the sale of products to user by particular intermediaries, contract service, enhance trust to reach to expand
Sell and a kind of sales promotion form of reproduction.Advertisement can promote user to recognize, understand, buy product and
Service.Existing advertising method includes the web advertisement, television advertising, outdoor advertising etc..
Existing Internet advertising method for pushing generally comprises: by being embedded into the foot in webpage or software
Originally the cookies or in Code obtaining terminal, obtains key word from the cookies obtained, and will obtain
Key word be sent to backstage Advertisement Server, backstage Advertisement Server is at the key word pre-set and wide
Corresponding relation between reporting to is searched the advertisement that the key word of acquisition is corresponding, the advertisement found is sent to
Terminal is displayed by modes such as webpages.Wherein, when the script being embedded in webpage or software or
Code obtaining is less than the cookies in terminal, or obtains less than key word from the cookies obtained, to
Backstage Advertisement Server sends the message obtaining default advertisement；Backstage Advertisement Server receives acquisition acquiescence
After the message of advertisement, the advertisement pre-set is sent to terminal and is displayed by modes such as webpages.When
When backstage Advertisement Server searches the advertisement corresponding less than the key word obtained, the advertisement pre-set is sent out
Give terminal to be displayed by modes such as webpages.
In existing Internet advertising method for pushing, perform script in the terminal due to needs or code is read
Take the cookies in terminal, and be embedded into the script in webpage or software or code is easily subject to malice
The attack of code, thus there is the risk of information leakage, therefore, safety is relatively low.
Summary of the invention
In order to solve the problems referred to above, the present invention proposes method and the router of a kind of advertisement, it is possible to
Improve the safety of advertisement pushing.
In order to achieve the above object, the present invention proposes a kind of method of advertisement, including:
Router receives the message of the equipment accessed in the LAN at self place, searches and connects
The trade name that data field in the message received is corresponding, is sent to backstage advertisement by the trade name found
Server；
The Advertisement Server the second corresponding relation between the trade name pre-set and advertisement in backstage is searched
The advertisement that the trade name that receives is corresponding, is sent to router by the advertisement found；
The advertisement received is sent to all equipment accessed in the LAN at self place by router.
Preferably, also include before the method: described router obtains between condition code and trade name in advance
The first corresponding relation；
The described lookup trade name corresponding with the data field in the message received includes: described router
First corresponding relation is searched corresponding with the condition code that the data field in the message received matches
Trade name.
Preferably, the condition code that described and in the message received data field matches is: with described
Continuous two enter identical with described condition code of any one length in data field in the message received
The condition code that code-phase processed is same.
Preferably, also include before the method: described router obtains trade name in advance；
The described lookup trade name corresponding with the data field in the message received includes: described router
The trade name that data field in the message searched and receive in the trade name obtained matches.
Preferably, described search in the trade name obtained and data field in the message received mutually
The trade name joined includes:
The trade name of described acquisition is converted into condition code by described router, in described condition code search with
The condition code that data field in described message matches, is converted into trade name by the condition code found.
Preferably, when described router search less than with the data field pair in the described message received
During the trade name answered, the method also includes:
Described router sends the message obtaining default advertisement to described backstage Advertisement Server；
The advertisement pre-set is sent to described router by described backstage Advertisement Server；
Described router the advertisement received is sent in the LAN at self place all accessed set
Standby.
Preferably, when described router receives the access request from equipment, the method also includes:
Described router sends the message obtaining default advertisement to described backstage Advertisement Server；
The advertisement pre-set is sent to described router by described backstage Advertisement Server；
The advertisement received is sent to send the equipment of access request by described router.
Preferably, described router the advertisement received is sent in the LAN at self place all
The equipment accessed includes:
The described ad copy received is become N part by described router；
Described router by every a advertisement is sent in the LAN at self place one accessed set
Standby；
Wherein, N be self place of described router LAN in the quantity of all equipment accessed.
The invention allows for a kind of router, at least include:
Receiver module, for receiving the message of the equipment accessed in the LAN at self place；
Receive advertisement；
Search module, for searching the trade name corresponding with the data field in the message received；
Sending module, for being sent to backstage Advertisement Server by the trade name found；By receive
Advertisement is sent to all equipment accessed in the LAN at self place.
Preferably, also include:
Acquisition module, obtains the first corresponding relation between condition code and trade name in advance；
Described lookup module specifically for:
The condition code pair that data field in the message searched in the first corresponding relation and receive matches
The trade name answered.
Preferably, also include:
Acquisition module, obtains trade name in advance；
Described lookup module specifically for:
The trade name that data field in the message searched and receive in the trade name obtained matches.
Preferably, described sending module is additionally operable to:
In described lookup module searches less than the commodity corresponding with the data field in the described message received
During name, send the message obtaining default advertisement to described backstage Advertisement Server.
Preferably, described receiver module is additionally operable to:
Receive the access request from equipment；
Described sending module is additionally operable to:
The message obtaining default advertisement is sent to described backstage Advertisement Server；The advertisement received is sent
Give the equipment sending access request.
Preferably, described sending module specifically for:
The trade name found is sent to backstage Advertisement Server；
The described ad copy received is become N part；Every a advertisement is sent to the local at self place
The equipment accessed in net；Wherein, N be self place LAN in all accessed set
Standby quantity.
Compared with prior art, the present invention includes: router receives in the LAN at self place
The message of the equipment accessed, searches the trade name corresponding with the data field in the message received, will
The trade name found is sent to backstage Advertisement Server；Backstage Advertisement Server is at the commodity pre-set
The second corresponding relation between name and advertisement searches the advertisement that the trade name received is corresponding, will find
Advertisement be sent to router；The advertisement received is sent to institute in the LAN at self place by router
There is the equipment accessed.The solution of the present invention, realizes advertisement pushing by router, without at end
End is implanted script or code, from without being attacked by malicious code, improves the peace of advertisement pushing
Quan Xing.
Accompanying drawing explanation
Illustrating the accompanying drawing in the embodiment of the present invention below, the accompanying drawing in embodiment is for this
Bright is further appreciated by, and is used for explaining the present invention, is not intended that and the present invention is protected model together with description
The restriction enclosed.
Fig. 1 is the flow chart of the method for advertisement of the present invention；
Fig. 2 is the structure composition schematic diagram of router of the present invention.
Detailed description of the invention
For the ease of the understanding of those skilled in the art, below in conjunction with the accompanying drawings the present invention is further retouched
State, can not be used for limiting the scope of the invention.It should be noted that in the case of not conflicting,
Embodiment in the application and the various modes in embodiment can be mutually combined.
Seeing Fig. 1, the present invention proposes a kind of method of advertisement, including:
Step 100, router receive the message of the equipment accessed in the LAN at self place,
Search the trade name corresponding with the data field in the message received, the trade name found is sent to
Backstage Advertisement Server.
In this step, message can be HTTP (HTTP, Hypertext Transfer
Protocol) request (GET) message.
In this step, the data field in message refers to the field after the control field in message being removed.
Also include before the method: router obtains the corresponding pass of first between condition code and trade name in advance
System.
Wherein, condition code can be the binary form that trade name is corresponding.
Wherein, router directly can obtain the first corresponding relation from the Advertisement Server of backstage.Wherein,
The trade name pre-saved is converted into condition code by backstage Advertisement Server, and is sent by the first corresponding relation
To router.
Router can also obtain trade name from backstage Advertisement Server, and the trade name of acquisition is converted into spy
Levy code.
In this step, search the trade name corresponding with the data field in the message received and include: route
Device is searched corresponding with the condition code that the data field in the message received matches in the first corresponding relation
Trade name.
Wherein, the condition code matched with the data field in the message received is: with the report received
The feature that continuous binary code that any one length in data field in literary composition is identical with condition code is identical
Code.
Or, also include before the method: router obtains trade name in advance.
Wherein, router directly can obtain trade name from the Advertisement Server of backstage.
In this step, search the trade name corresponding with the data field in the message received and include: route
The trade name that data field in the message that device is searched and received in the trade name obtained matches.
Wherein, the business that the data field in the message searched and receive in the trade name obtained matches
The name of an article includes:
The trade name of acquisition is converted into condition code by router, searches and the data in message in condition code
The condition code that field matches, is converted into trade name by the condition code found.
Wherein it is possible to enter with the data field in message after the trade name of acquisition is converted into condition code one by one
Row coupling, it is also possible to by obtain all trade names be converted into condition code after, more one by one with the number in message
Mate according to field.
Step 101, backstage Advertisement Server the second correspondence between the trade name pre-set and advertisement
Relation is searched the advertisement that the trade name received is corresponding, the advertisement found is sent to router.
The advertisement received is sent to all in the LAN at self place connect by step 102, router
The equipment entered.
In this step, the advertisement received can be sent to self with the form of HTTP message by router
All equipment accessed in the LAN at place.
In this step, ad copy, after receiving advertisement, can be become N part by router, will be every a
The equipment accessed that advertisement is sent in the LAN at self place；Wherein, N be router from
The quantity of all equipment accessed in the LAN at body place.
Wherein, when sending, by purpose medium education (MAC, the Media Access of advertisement
The MAC Address of the equipment accessed during Control) address is set to the LAN at self place,
Purpose Internet protocol (IP, Internet Protocol) address is set in the LAN at self place
The private network IP address of the equipment accessed.
The advertisement received can also be sent in the LAN at self place by router in a broadcast manner
All equipment accessed.
When searching less than corresponding with the data field in the message received trade name, the method is also wrapped
Include: router sends the message obtaining default advertisement to backstage Advertisement Server；Backstage Advertisement Server will
The advertisement pre-set is sent to router；The advertisement received is sent to the office at self place by router
All equipment accessed in the net of territory.
When router receives the access request from equipment, the method also includes:
Router sends the message obtaining default advertisement to backstage Advertisement Server；Backstage Advertisement Server will
The advertisement pre-set is sent to router；The advertisement received is sent to send access request by router
Equipment.
Wherein, router is when receiving the access request from equipment, for sending the equipment of access request
Distribution IP address, router will receive according to the IP address of the MAC Address in access request and distribution
To advertisement be sent to send access request equipment.
See Fig. 2, the invention allows for a kind of router, at least include:
Receiver module, for receiving the message of the equipment accessed in the LAN at self place；
Receive advertisement；
Search module, for searching the trade name corresponding with the data field in the message received；
Sending module, for being sent to backstage Advertisement Server by the trade name found；By receive
Advertisement is sent to all equipment accessed in the LAN at self place.
In the router of the present invention, also include:
Acquisition module, obtains the first corresponding relation between condition code and trade name in advance；
Search module specifically for:
The condition code pair that data field in the message searched in the first corresponding relation and receive matches
The trade name answered.
In the router of the present invention, also include:
Acquisition module, obtains trade name in advance；
Search module specifically for:
The trade name that data field in the message searched and receive in the trade name obtained matches.
In the router of the present invention, sending module is additionally operable to:
When searching module searches less than corresponding with the data field in the message received trade name, to
Backstage Advertisement Server sends the message obtaining default advertisement.
In the router of the present invention, receiver module is additionally operable to:
Receive the access request from equipment；
Sending module is additionally operable to:
The message obtaining default advertisement is sent to backstage Advertisement Server；The advertisement received is sent to
Send the equipment of access request.
In the router of the present invention, sending module specifically for:
The trade name found is sent to backstage Advertisement Server；
The ad copy received is become N part；Every a advertisement is sent in the LAN at self place
The equipment accessed；Wherein, N be self place LAN in all equipment accessed
Quantity.
Understand it should be noted that embodiment described above is for only for ease of those skilled in the art
, it is not limited to protection scope of the present invention, in the premise of the inventive concept without departing from the present invention
Under, any obvious replacement that the present invention is made by those skilled in the art and improvement etc. are all at this
Within the protection domain of invention.
Claims (14)
1. the method for an advertisement, it is characterised in that including:
Router receives the message of the equipment accessed in the LAN at self place, searches and connects
The trade name that data field in the message received is corresponding, is sent to backstage advertisement by the trade name found
Server；
The Advertisement Server the second corresponding relation between the trade name pre-set and advertisement in backstage is searched
The advertisement that the trade name that receives is corresponding, is sent to router by the advertisement found；
The advertisement received is sent to all equipment accessed in the LAN at self place by router.
Method the most according to claim 1, it is characterised in that also include before the method: described
Router obtains the first corresponding relation between condition code and trade name in advance；
The described lookup trade name corresponding with the data field in the message received includes: described router
First corresponding relation is searched corresponding with the condition code that the data field in the message received matches
Trade name.
Method the most according to claim 2, it is characterised in that described with in the message that receives
The condition code that data field matches is: any one with the data field in the described message received
The condition code that continuous binary code that individual length is identical with described condition code is identical.
Method the most according to claim 1, it is characterised in that also include before the method: described
Router obtains trade name in advance；
The described lookup trade name corresponding with the data field in the message received includes: described router
The trade name that data field in the message searched and receive in the trade name obtained matches.
Method the most according to claim 4, it is characterised in that described obtain trade name in look into
The trade name that data field in the message looked for and receive matches includes:
The trade name of described acquisition is converted into condition code by described router, in described condition code search with
The condition code that data field in described message matches, is converted into trade name by the condition code found.
Method the most according to claim 1, it is characterised in that when described router search less than
During corresponding with the data field in the described message received trade name, the method also includes:
Described router sends the message obtaining default advertisement to described backstage Advertisement Server；
The advertisement pre-set is sent to described router by described backstage Advertisement Server；
Described router the advertisement received is sent in the LAN at self place all accessed set
Standby.
Method the most according to claim 1, it is characterised in that when described router receive from
During the access request of equipment, the method also includes:
Described router sends the message obtaining default advertisement to described backstage Advertisement Server；
The advertisement pre-set is sent to described router by described backstage Advertisement Server；
The advertisement received is sent to send the equipment of access request by described router.
8. according to the method described in claim 1～7 any one, it is characterised in that described router
The all equipment accessed in the LAN at self place that the advertisement received are sent to include:
The described ad copy received is become N part by described router；
Described router by every a advertisement is sent in the LAN at self place one accessed set
Standby；
Wherein, N be self place of described router LAN in the quantity of all equipment accessed.
9. a router, it is characterised in that at least include:
Receiver module, for receiving the message of the equipment accessed in the LAN at self place；
Receive advertisement；
Search module, for searching the trade name corresponding with the data field in the message received；
Sending module, for being sent to backstage Advertisement Server by the trade name found；By receive
Advertisement is sent to all equipment accessed in the LAN at self place.
Router the most according to claim 9, it is characterised in that also include:
Acquisition module, obtains the first corresponding relation between condition code and trade name in advance；
Described lookup module specifically for:
The condition code pair that data field in the message searched in the first corresponding relation and receive matches
The trade name answered.
11. routers according to claim 9, it is characterised in that also include:
Acquisition module, obtains trade name in advance；
Described lookup module specifically for:
The trade name that data field in the message searched and receive in the trade name obtained matches.
12. routers according to claim 9, it is characterised in that described sending module is additionally operable to:
In described lookup module searches less than the commodity corresponding with the data field in the described message received
During name, send the message obtaining default advertisement to described backstage Advertisement Server.
13. routers according to claim 9, it is characterised in that described receiver module is additionally operable to:
Receive the access request from equipment；
Described sending module is additionally operable to:
The message obtaining default advertisement is sent to described backstage Advertisement Server；The advertisement received is sent
Give the equipment sending access request.
14. routers according to claim 9, it is characterised in that described sending module is specifically used
In:
The trade name found is sent to backstage Advertisement Server；
The described ad copy received is become N part；Every a advertisement is sent to the local at self place
The equipment accessed in net；Wherein, N be self place LAN in all accessed set
Standby quantity.
Priority Applications (2)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201510033214.3A CN105871728A (en) | 2015-01-22 | 2015-01-22 | Advertisement push method and router |
| PCT/CN2015/084516 WO2016115851A1 (en) | 2015-01-22 | 2015-07-20 | Advertisement pushing method and router |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201510033214.3A CN105871728A (en) | 2015-01-22 | 2015-01-22 | Advertisement push method and router |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN105871728A true CN105871728A (en) | 2016-08-17 |
Family
ID=56416357
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201510033214.3A Pending CN105871728A (en) | 2015-01-22 | 2015-01-22 | Advertisement push method and router |
Country Status (2)
| Country | Link |
|---|---|
| CN (1) | CN105871728A (en) |
| WO (1) | WO2016115851A1 (en) |
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN110400178A (en) * | 2019-07-29 | 2019-11-01 | 秒针信息技术有限公司 | A kind of method, main terminal equipment and the device of the push of advertisement orientation |
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| CN101060417A (en) * | 2006-04-21 | 2007-10-24 | 飞塔信息科技（北京）有限公司 | Network advertisement broadcasting system |
| US20130315067A1 (en) * | 2008-10-21 | 2013-11-28 | At&T Intellectual Property I, L.P. | System and Method to Route Data in an Anycast Environment |
| CN103561066A (en) * | 2013-10-23 | 2014-02-05 | 天脉聚源(北京)传媒科技有限公司 | Method and system for constructing network advertisements |
| CN103812936A (en) * | 2014-01-28 | 2014-05-21 | 张孝明 | Method and device for pushing advertisements through router |
| CN104111975A (en) * | 2014-06-20 | 2014-10-22 | 深信服网络科技（深圳）有限公司 | Information pushing method and device |
Family Cites Families (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US20100042501A1 (en) * | 2008-08-12 | 2010-02-18 | Hsiu-Ling Lee | Method and apparatus for controlling content within a network |
| CN102130822B (en) * | 2010-08-28 | 2013-09-11 | 华为技术有限公司 | Targeted advertisement playing method, device and system |
| CN103457950A (en) * | 2013-08-30 | 2013-12-18 | 厦门锋联信息技术有限公司 | Wireless router and method for delivering advertisements with same |
-
2015
- 2015-01-22 CN CN201510033214.3A patent/CN105871728A/en active Pending
- 2015-07-20 WO PCT/CN2015/084516 patent/WO2016115851A1/en active Application Filing
Patent Citations (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN101060417A (en) * | 2006-04-21 | 2007-10-24 | 飞塔信息科技（北京）有限公司 | Network advertisement broadcasting system |
| US20130315067A1 (en) * | 2008-10-21 | 2013-11-28 | At&T Intellectual Property I, L.P. | System and Method to Route Data in an Anycast Environment |
| CN103561066A (en) * | 2013-10-23 | 2014-02-05 | 天脉聚源(北京)传媒科技有限公司 | Method and system for constructing network advertisements |
| CN103812936A (en) * | 2014-01-28 | 2014-05-21 | 张孝明 | Method and device for pushing advertisements through router |
| CN104111975A (en) * | 2014-06-20 | 2014-10-22 | 深信服网络科技（深圳）有限公司 | Information pushing method and device |
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN110400178A (en) * | 2019-07-29 | 2019-11-01 | 秒针信息技术有限公司 | A kind of method, main terminal equipment and the device of the push of advertisement orientation |
Also Published As
| Publication number | Publication date |
|---|---|
| WO2016115851A1 (en) | 2016-07-28 |
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