CN102956018A - BOC (business-to-customer) e-commerce sales mode - Google Patents
BOC (business-to-customer) e-commerce sales mode Download PDFInfo
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- CN102956018A CN102956018A CN2012105305098A CN201210530509A CN102956018A CN 102956018 A CN102956018 A CN 102956018A CN 2012105305098 A CN2012105305098 A CN 2012105305098A CN 201210530509 A CN201210530509 A CN 201210530509A CN 102956018 A CN102956018 A CN 102956018A
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Abstract
The invention discloses a BOC (business-to-customer) e-commerce sales mode, which mainly comprises a platform module, a protocol module, a joining module, a member module and a profit module. Rebates are formed automatically by a system with inexpensive commodities and clearly marked prices and are returned to consumers and promoters, the overall system is established based on natural consumption, no inventory risks or promotional pressure can be caused, lifelong alliance points can be accumulated lifelong, never decrease and cannot be cleared, and rebates increase along with increase of the points.
Description
Technical field
The present invention relates to ecommerce, be specially a kind of BOC ecommerce sales mode.
Background technology
The profit in market is by product manufacturing firm and the common creation of consumer, but really help the consumer of businessman and producer's sales promotion just to promote in quietly consumption, publicity at present, produce a profit, this part businessman of side creates the maximum colony of profit, most ofly ignored by businessman, seldom obtain feedback from businessman.Popularize gradually in the internet and information age of over capacity, in order to make fair trade, evade the behavior that businessman's sudden huge profits realize minute meagre profit, the our factory is in conjunction with the trend of e-commerce development, independent research a kind of consumer of allowing after actual experience free consumption, independently become a kind of novel B OC E-business operation schema of the business personnel of businessman, this pattern can allow the consumer earn money, and also can allow tripartite profit of product manufacturing firm and sale businessman reach win-win simultaneously.Wherein B=Business refers to enterprise, store, businessman, O=Onversion zero gate sill, zero invests, are free from risk, zero starting, commodity many " circle " change directly purchase platform (online shopping mall), C=Customer consumer, individuality, terminal.
Summary of the invention
Technical matters solved by the invention is to provide a kind of BOC ecommerce sales mode, to solve the shortcoming in the above-mentioned background technology.
Technical matters solved by the invention realizes by the following technical solutions:
BOC ecommerce sales mode comprises following module:
(1) console module: build the one-stop shopping platform of consumer, this platform has been assembled large-tonnage product, forms the alliance of producer, becomes one-stop manufacture base, see through store, internet platform and directly show, all products all indicate market price, price for member, return profit, number saves money;
(2) protocol module: the product that producer shows at platform, must sign the commercial quality safeguard agreement with platform, the BOC e-commerce platform becomes total monitoring platform of protecting consumers' interests;
(3) member's module: set up the BOC member system, make each member hold member's name and ID number, after the consumer became the member, the BOC e-platform can automatically be made in the consumption ratio and return sharp table, directly enters member user's Profile and automatically returns profit;
(4) join module: the product price with solid shop/brick and mortar store on the BOC e-commerce platform network is consistent, all sell with explant price, various places shops all can apply for joining the service of BOC e-commerce platform, join and to have another behind this platform and independently descend single mass system, can be allowed to condition at and enjoy special price on the product price, better consummation after sales service.When obtaining profit by alliance's sales promotion, also can obtain the expense of extra service and complementation, allow its shop rise in value;
(5) profit module: the BOC e-commerce platform is used in producer and advertises, asks business personnel, marketing promotion, operation etc. even ignores the expense that takies to consumer oneself and make and return profit, is owned together by platform and consumer; Sharp high in returning of returning that sharp table ratio obtains when the personal consumption amount of purchasing by group is few, when member's amount of purchasing by group is large, oneself return accordingly sharp low, but at this moment the consumer oneself created many profits through businessman of side, really accomplished small profits and quick turnover.
Further, join in the module described, everybody can become the member of BOC e-commerce platform, so long as the recruit who adds because of your popularization, anyone consumption is as long as have rank poor with you, returning sharp system and will automatically form after their consumption, promoter and consumer return profit with acquisition, and alliance's integrated value keeps rising and can add up, and alliance's system namely helps businessman's popularization oneself can be repaid all the life again simultaneously.
Beneficial effect
Platform product of the present invention is wide in variety, as long as had the zone of network service to conclude the business any in 24 hours, platform online shopping mall and platform solid shop/brick and mortar store price off the net are synchronous, genuine goods at a fair price, it is true to return profit, and system generates automatically, the promoter obtains qualification does not need additionally to pay any expense, even the member is many again under him, do not consume and can't make a profit, really accomplished devoid of risk.And the cheap U.S. marked price of thing system automatically forms and returns sharply to consumer and promoter, and all are based upon on the basis of nature consumption, without village goods risk with promote pressure, alliance's integration is accumulated all the life, keeps rising, never zero clearing, quality has supervision, and integration is higher, and to return profit more.
Embodiment
The present invention will be described in detail for example for the below.
Embodiment 1
BOC ecommerce sales mode comprises following module:
(1) console module: build the one-stop shopping platform of consumer, this platform has been assembled large-tonnage product, forms the alliance of producer, becomes one-stop manufacture base, see through store, internet platform and directly show, all products all indicate market price, price for member, return profit, number saves money;
(2) protocol module: the product that producer shows at platform, must sign the commercial quality safeguard agreement with platform, the BOC e-commerce platform becomes total monitoring platform of protecting consumers' interests;
(3) member's module: set up the BOC member system, make each member hold member's name and ID number, after the consumer became the member, the BOC e-platform can automatically be made in the consumption ratio and return sharp table, directly enters member user's Profile and automatically returns profit;
(4) join module: the product price with solid shop/brick and mortar store on the BOC e-commerce platform network is consistent, all sell with explant price, various places shops all can apply for joining the service of BOC e-commerce platform, join and to have another behind this platform and independently descend single mass system, can be allowed to condition at and enjoy special price on the product price, better consummation after sales service.When obtaining profit by alliance's sales promotion, also can obtain the expense of extra service and complementation, allow its shop rise in value;
(5) profit module: the BOC e-commerce platform is used in producer and advertises, asks business personnel, marketing promotion, operation etc. even ignores the expense that takies to consumer oneself and make and return profit, is owned together by platform and consumer; Sharp high in returning of returning that sharp table ratio obtains when the personal consumption amount of purchasing by group is few, when member's amount of purchasing by group is large, oneself return accordingly sharp low, but at this moment the consumer oneself created many profits through businessman of side, really accomplished small profits and quick turnover.
Further, join in the module described, everybody can become the member of BOC e-commerce platform, so long as the recruit who adds because of your popularization, anyone consumption is as long as have rank poor with you, returning sharp system and will automatically form after their consumption, promoter and consumer return profit with acquisition, and alliance's integrated value keeps rising and can add up, and alliance's system namely helps businessman's popularization oneself can be repaid all the life again simultaneously.
Advertising company (shops) medium size silk banner market price: 80 yuan/face, without returning profit; BOC platform price for member: 35 yuan/face, return sharp 5 yuan/face; Platform service shop allied special price: 32 yuan/face, return sharp 5 yuan/face.Wherein indicate: the BOC e-commerce platform is used in producer and advertises, asks business personnel, marketing promotion, operation etc. even ignores the expense that takies to consumer oneself and make and return profit, is owned together by platform and consumer.
1, BOC store member directly purchases the 45 yuan/face of economizing, if his grade is the rudimentary profit 10% of returning, he is except accumulative total alliance integration so, and it is first additionally to return sharp 5 yuan/face * 10%=0.5, but then deduction supposes that 8% individual income tax tax clear returns sharp 0.46 yuan/face.Along with it promotes the market increase, because alliance's integration keeps rising, forever accumulation, become large-scale purchasing by group, his profit of returning reaches as high as 71%, at this moment be exactly 5 yuan/face * 71%=3.55 unit, but then the individual income tax tax clear of deduction hypothesis 8% return sharp 3.27 yuan/face, has really accomplished the Huimin that benefits the nation.
2, suppose to promote merchant A and reached at present 71% profit temporary, consumption under him is promoted merchant B and is only had 10% the sharp qualification of returning, bought too the medium size silk banner, promoting so merchant A be (71%-10%) * 5=3.05 unit/face with promoting differential between the merchant B, and this has just become popularization to discuss the surplus profit (part-time business personnel's Value repay) of A.Then but the individual income tax tax clear of deduction hypothesis 8% returns sharp 2.81 yuan/face.Owing to given the promoter strong impetus, just really can accomplish the pulling domestic demand.
3, producer Service Alliance shop, trend for the approval internet development, can understand the information age is the epoch of eliminating sudden huge profits minute meagre profit, no longer deceive oneself have a shops (comprise traditional grocery store, the fresh flower shop, the stationer's, tea ceremony shop etc.) knowledgeable people, can be to platform application producer Service Alliance shop, platform is in order to serve the consumer of more various places, that just in time reaches win-win with platform (domestic entity services region defective) complementation, conscientious is Terminal Service, platform can be sacrificed the price profit of oneself, gives he another ordering system independently, allows it enjoy the special price of the upper folding of original price folding.If A is platform service shop allied storekeeper, when he places an order in the store so, the price of clearing is by the price clearing of platform service shop allied, more preferential than store member, same this silk banner is directly purchased the 32 yuan/face (with 3 yuan of other member's profits of platform) that only needs, alliance's integration and return profit and all calculate equally with the platform member, but he wins on the profit that places an order.As seen the difference of BOC marketing model and common marketing model:
Solid shop/brick and mortar store is such as (1) supermarket, and market (range of goods at whole-sale price is many): shortcoming: put by time, space, geographic position limit, product is competed the shortage price advantage on the net; (2) sell product (consumer's public praise passes on from one to another extra profit advantage) directly to households: shortcoming: product variety is few, the U.S. valency of thing is not honest and clean, village goods risk is arranged, sales achievement pressure is arranged.
Ecommerce is such as (1) common shopping website (convenient the convenient advantage of can concluding the business at any time): shortcoming: commodity are supervised without quality, and the consumer lacks the identification capability to commodity true and false, and businessman is without returning profit.(2) return sharp website (by returning the sharp consumer of attraction): shortcoming: price is empty, return sharp the promise cashes difficulty, promotes or has trap.
BOC marketing model such as BOC directly purchase platform (store)): (1) platform product is wide in variety, as long as had the zone of network service to conclude the business any in 24 hours, platform online shopping mall and platform solid shop/brick and mortar store price off the net are synchronous, genuine goods at a fair price.(2) the cheap U.S. marked price of thing system automatically forms and returns sharply to consumer and promoter, and all are based upon on the basis of nature consumption, and without village goods risk with promote pressure, alliance's integration is accumulated all the life, keep rising, and never zero clearing, integration is higher, and to return profit more.(3) quality has supervision, strikes a bargain and returns profit.(4) platform online shopping mall and platform solid shop/brick and mortar store price off the net are synchronous, and genuine goods at a fair price are returned sharp true, system generates automatically, and the promoter obtains qualification not to be needed additionally to pay any expense, even the member is many again under him, do not consume and can't make a profit, really accomplished devoid of risk.
More than show and described ultimate principle of the present invention and principal character and advantage of the present invention; the technician of the industry should understand; the present invention is not restricted to the described embodiments; that describes in above-described embodiment and the instructions just illustrates principle of the present invention; without departing from the spirit and scope of the present invention; the present invention also has various changes and modifications; these changes and improvements all fall in the claimed scope of the invention, and the claimed scope of the present invention is defined by appending claims and equivalent thereof.
Claims (2)
1.BOC the ecommerce sales mode is characterized in that, comprises following module:
(1) console module: build the one-stop shopping platform of consumer, this platform has been assembled large-tonnage product, forms the alliance of producer, becomes one-stop manufacture base, see through store, internet platform and directly show, all products all indicate market price, price for member, return profit, number saves money;
(2) protocol module: the product that producer shows at platform, must sign the commercial quality safeguard agreement with platform, the BOC e-commerce platform becomes total monitoring platform of protecting consumers' interests;
(3) member's module: set up the BOC member system, make each member hold member's name and ID number, after the consumer became the member, the BOC e-platform can automatically be made in the consumption ratio and return sharp table, directly enters member user's Profile and automatically returns profit;
(4) join module: the product price with solid shop/brick and mortar store on the BOC e-commerce platform network is consistent, all sell with explant price, various places shops all can apply for joining the service of BOC e-commerce platform, join and to have another behind this platform and independently descend single mass system, can be allowed to condition at and enjoy special price on the product price, better consummation after sales service; When obtaining profit by alliance's sales promotion, also can obtain the expense of extra service and complementation, allow its shop rise in value;
(5) profit module: the BOC e-commerce platform is used in producer and advertises, asks business personnel, marketing promotion, operation etc. even ignores the expense that takies to consumer oneself and make and return profit, is owned together by platform and consumer; Sharp high in returning of returning that sharp table ratio obtains when the personal consumption amount of purchasing by group is few, when member's amount of purchasing by group is large, oneself return accordingly sharp low, but at this moment the consumer oneself created many profits through businessman of side, really accomplished small profits and quick turnover.
2. BOC ecommerce sales mode according to claim 1, it is characterized in that, join in the module described, everybody can become the member of BOC e-commerce platform, so long as the recruit who adds because of your popularization, anyone consumption, as long as have rank poor with you, returning sharp system and will automatically form after they consume, promoter and consumer return profit with acquisition, alliance's integrated value keeps rising and can add up, and alliance's system namely helps businessman's popularization oneself can be repaid all the life again simultaneously.
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Cited By (10)
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CN104574144A (en) * | 2014-12-30 | 2015-04-29 | 东莞市掌商信息科技有限公司 | Marketing network construction method based on mobile interaction and system |
CN104766237A (en) * | 2015-04-28 | 2015-07-08 | 超越联创环境投资咨询(北京)有限公司 | Carbon credit forming and transacting method and system thereof |
CN106779869A (en) * | 2017-01-05 | 2017-05-31 | 厦门快快乐物联网科技有限公司 | The economical network platform marketing system of millions of people foundation |
CN107545479A (en) * | 2016-06-27 | 2018-01-05 | 湖南易分销电子商务有限公司 | A full Industry chain management Network Distribution mall system |
CN107895295A (en) * | 2017-10-16 | 2018-04-10 | 宁波鸿兴网都科技有限公司 | A kind of new e-commerce platform |
CN108320191A (en) * | 2018-03-16 | 2018-07-24 | 浙江朵宝网络科技有限公司 | A kind of rebating method and shopping platform |
CN108898406A (en) * | 2018-07-20 | 2018-11-27 | 曹贺春 | Novel physical operating cost price management mode |
CN109561115A (en) * | 2017-09-26 | 2019-04-02 | 华莘(上海)网络科技有限公司 | A kind of internet sales platform and server |
CN111353818A (en) * | 2020-02-27 | 2020-06-30 | 上海百秋电子商务有限公司 | CRM (customer relationship management) -based member multi-conference sectional processing method |
CN113469753A (en) * | 2021-07-23 | 2021-10-01 | 重庆世纪禾马科技有限公司 | Internet transaction system, method, computer equipment and storage medium |
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CN104574144A (en) * | 2014-12-30 | 2015-04-29 | 东莞市掌商信息科技有限公司 | Marketing network construction method based on mobile interaction and system |
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CN108898406A (en) * | 2018-07-20 | 2018-11-27 | 曹贺春 | Novel physical operating cost price management mode |
CN111353818A (en) * | 2020-02-27 | 2020-06-30 | 上海百秋电子商务有限公司 | CRM (customer relationship management) -based member multi-conference sectional processing method |
CN111353818B (en) * | 2020-02-27 | 2022-07-15 | 上海百秋电子商务有限公司 | CRM (customer relationship management) -based member multi-conference sectional processing method |
CN113469753A (en) * | 2021-07-23 | 2021-10-01 | 重庆世纪禾马科技有限公司 | Internet transaction system, method, computer equipment and storage medium |
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Application publication date: 20130306 |