CN102521765A - Method, system and apparatus for providing commodity information in broadcast television network - Google Patents
Method, system and apparatus for providing commodity information in broadcast television network Download PDFInfo
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Abstract
The invention provides a method, a system and an apparatus for providing commodity information in a broadcast television network. A commodity identifier, commodity attribute information and association information of video information of the commodity are arranged in a business management system unit; and a commodity identifier and association information of basic information of the commodity are arranged in an advertisement system unit. Digital equipment uses a front-end server to send a commodity information obtaining request carrying the commodity attribute information to the business management system unit; according to the association information, the business management system unit determines the video information of the commodity; when it is analyzed that a video that is currently provided by the front-end server for the digital equipment is in the video information of the commodity, the commodity information obtaining request carrying the corresponding commodity identifier is sent to the advertisement system unit; and the advertisement system unit pushes the commodity basic information corresponding to the commodity identifier to the digital equipment. According to the invention, on the basis of a request of digital equipment used by a user, corresponding commodity information is provided and a video echoing the commodity information is also provided, so that user experience is improved.
Description
Technical field
The present invention relates to the CHINA RFTCOM Co Ltd field, particularly a kind of method, system and device that merchandise news is provided in CHINA RFTCOM Co Ltd.
Background technology
Along with the development of CHINA RFTCOM Co Ltd, the network side that the user no longer is satisfied with CHINA RFTCOM Co Ltd only provides Video service, and the information such as the number of different types of merchandise news etc. also need be provided.
In that the user is passive when accepting merchandise news that CHINA RFTCOM Co Ltd provides; Can cause user's dislike, thus just need CHINA RFTCOM Co Ltd when merchandise news is provided, to answer the user to ask to provide, when providing; Also need to echo mutually with the video that is provided; Improve user's Experience Degree, still, prior art also can't adopt this mode by the network side of CHINA RFTCOM Co Ltd merchandise news to be provided.
Summary of the invention
In view of this, the present invention provides a kind of method that merchandise news is provided in CHINA RFTCOM Co Ltd, and this method can provide corresponding merchandise news and the video that echoes this merchandise news is provided according to the request of the employed digital device of user, improves user experience.
The present invention also provides a kind of system that merchandise news is provided in CHINA RFTCOM Co Ltd, this system can provide corresponding merchandise news and the video that echoes this merchandise news is provided according to the request of the employed digital device of user, improves user experience.
The present invention also provides a kind of device that merchandise news is provided in CHINA RFTCOM Co Ltd, this device can provide corresponding merchandise news and the video that echoes this merchandise news is provided according to the request of the employed digital device of user, improves user experience.
Technical scheme of the present invention is achieved in that
A kind of method that merchandise news is provided in CHINA RFTCOM Co Ltd; Ad system unit and business management system unit are set; The ad system unit is provided with the related information of the essential information of commodity sign and commodity; The business management system unit is provided with the related information of commodity sign, information attribute value and commodity place video information, and this method comprises:
The business management system unit obtains request through the merchandise news of carrying information attribute value that front-end server receives the digital device transmission; Confirm the corresponding commodity place video information of information attribute value that this request is carried; Analysis obtains the current video that provides for this digital device of front-end server and belongs in the video information at commodity; Confirm the corresponding commodity sign of information attribute value that this request is carried, commodity sign is carried at the merchandise news request of obtaining sends to the ad system unit;
The ad system unit is pushed to this digital device with the commodity essential information that corresponding institute receives the commodity sign of asking to carry.
Said ad system unit also is provided with the related information between the details of commodity sign and commodity, and this method also comprises:
The ad system unit receives the commodity details of carrying commodity sign of digital device transmission and obtains request, and the details of the commodity that the commodity sign that this request is carried is corresponding are pushed to this digital device.
The ad system unit also is provided with the related information of the commodity relevant information in commodity sign and the commodity place video, and this method also comprises:
The ad system unit sends the commodity place video information of carrying commodity sign to the business management system unit and obtains request;
The business management system unit is pushed to digital device with the commodity place video information of corresponding goods sign through the ad system unit;
After digital device is therefrom selected, send the request of carrying commodity sign and selected video information and give the ad system unit;
The commodity relevant information in the video of pairing commodity place is confirmed according to commodity sign and selected video information in the ad system unit, is pushed to this digital device.
A kind of system that merchandise news is provided in CHINA RFTCOM Co Ltd comprises: digital device, front-end server, ad system unit and business management system unit, wherein,
Digital device is used for the forward end server and sends the merchandise news carry information attribute value and obtain request, receives the commodity essential information that the ad system unit pushes;
Front-end server is used for the merchandise news that receives from the digital device request of obtaining is sent to business management system;
The ad system unit is provided with the related information of the essential information of commodity sign and commodity, is used for receive the commodity sign that request is carried from the business management system unit, and corresponding commodity essential information is pushed to this digital device;
The business management system unit; The related information of commodity sign, information attribute value and commodity place video information is set; Be used for confirming that the corresponding commodity of information attribute value that carry from this request that front-end server receives belong to video information; Analysis obtains the current video that provides for this digital device of front-end server and belongs in the video information at commodity; Confirm the corresponding commodity sign of information attribute value that this request is carried, commodity sign is carried at the merchandise news request of obtaining sends to the ad system unit.
The ad system unit; Related information between the details of commodity sign and commodity also is set; Be used to receive the commodity details of carrying commodity sign that digital device sends and obtain request, will be pushed to this digital device the details of the commodity of the commodity sign that should the request of obtaining of commodity details carries;
Digital device also is used for sending the commodity details of carrying commodity sign to the ad system unit and obtains request, receives the details of the commodity of ad system unit propelling movement.
The ad system unit also is provided with the related information that commodity sign and commodity belong to the commodity relevant information in the video, also is used for sending the commodity place video information of carrying commodity sign to the business management system unit and obtains request; The commodity place video information that the business management system unit that receives is sent is pushed to digital device;
The business management system unit, the corresponding commodity place video information of commodity sign that also is used for receive request is carried sends to the ad system unit;
Digital device also is used to receive the commodity place video information that the ad system unit pushes.
A kind of device that merchandise news is provided in CHINA RFTCOM Co Ltd, this device comprise that first is provided with unit, first query unit and first push unit, wherein,
First is provided with the unit, is used to be provided with the related information of the essential information of commodity sign and commodity;
First query unit is used for searching first the unit being set according to receive the commodity sign that request is carried from the business management system unit, obtains corresponding commodity essential information;
First push unit is used for the commodity essential information of correspondence is pushed to digital device.
First is provided with the unit, also is used to be provided with the related information between the details of commodity sign and commodity;
First query unit also is used to inquire about first the unit is set, and obtains the commodity sign that the commodity details that the received request of obtaining is carried, the details of these corresponding commodity;
First push unit also is used for the details of these commodity are pushed to digital device.
First is provided with the unit, also is used for being provided with the related information of the commodity relevant information of commodity sign and commodity place video;
First push unit is used for sending the commodity place video information of carrying commodity sign to the business management system unit and obtains request; The commodity place video information that the business management system unit that receives is sent is pushed to digital device.
A kind of device that merchandise news is provided in CHINA RFTCOM Co Ltd, this device comprises: second is provided with the unit, analytic unit, second query unit and retransmission unit, wherein,
Second is provided with the unit, is used to be provided with the related information of commodity sign, information attribute value and commodity place video information;
Analytic unit; Be used to inquire about second the unit is set; The commodity place video information that definite information attribute value that carries from the merchandise news request of obtaining of front-end server reception is corresponding, analysis obtain the current video that provides for this digital device of front-end server and belong in the video information at commodity;
Second query unit is used to inquire about second the unit is set, and is used for the corresponding commodity sign of information attribute value of confirming that this request is carried;
Retransmission unit, the corresponding commodity sign of information attribute value that is used for this request is carried sends to the ad system unit.
Can find out from such scheme; The present invention at the network side of CHINA RFTCOM Co Ltd except the front-end server that is provided with; Also be provided with ad system unit and business management system unit; Wherein, the related information of commodity sign, information attribute value and commodity place video information is set in the business management system unit, the essential information of commodity sign, commodity, the details of commodity and the related information of the commodity relevant information in the video of commodity place are set in the ad system unit.The digital device that uses as the user sends the merchandise news that the carries information attribute value request of obtaining to the business management system unit through front-end server; Commodity place video information is confirmed according to related information in the business management system unit; Analysis obtains the current video that provides for digital device of front-end server and belongs in the video information at commodity; Then the commodity sign of correspondence is carried at merchandise news and obtains and send to the ad system unit in the request, the ad system unit will be pushed to digital device to commodity essential information that should commodity sign.Further; The ad system unit receives that digital device sends obtains commodity more during the details request; The commodity details of correspondence are pushed to digital device, and this request is transmitted to business management system, business management system belongs to video information with commodity and is pushed to digital device through the ad system unit; After digital device is therefrom selected, the commodity relevant information that commodity belong in this video is pushed to digital device by the ad system unit.Like this, the request that method, system and device provided by the invention just can the employed digital device of user provides corresponding merchandise news and the video that echoes this merchandise news is provided, and improves user experience.
Description of drawings
Fig. 1 is the method flow diagram that merchandise news is provided in CHINA RFTCOM Co Ltd provided by the invention;
Fig. 2 is the system architecture synoptic diagram that merchandise news is provided in CHINA RFTCOM Co Ltd provided by the invention;
Fig. 3 is device one structural representation that merchandise news is provided in CHINA RFTCOM Co Ltd provided by the invention;
Fig. 4 is device two structural representations that merchandise news is provided in CHINA RFTCOM Co Ltd provided by the invention;
Fig. 5 is the method embodiment process flow diagram that merchandise news is provided in CHINA RFTCOM Co Ltd provided by the invention;
Fig. 6 is the displaying synoptic diagram that merchandise news is provided for digital device provided by the invention.
Embodiment
For making the object of the invention, technical scheme and advantage clearer, below with reference to the accompanying drawing embodiment that develops simultaneously, the present invention is done further explain.
For request according to the employed digital device of user, corresponding merchandise news is provided and the video that echoes this merchandise news is provided, improve user experience.The present invention at the network side of CHINA RFTCOM Co Ltd except the front-end server that is provided with; Also be provided with ad system unit and business management system unit; Wherein, The related information of commodity sign, information attribute value and commodity place video information is set in the business management system unit, the essential information of commodity sign, commodity, the details of commodity and the related information of the commodity relevant information in the video of commodity place are set in the ad system unit.
Here; The related information that is provided with in the ad system unit is to use digital device to be provided with through the commodity displaying request of carrying merchandise news that front-end server sends according to businessman, comprises the essential information of commodity sign, commodity, the attribute information of commodity and the details of commodity etc. in the commodity relevant information.When the ad system unit receives the commodity displaying request; Also send to business management system; Business management system then adopts analytical technology; All videos of providing of traversal front-end server obtain the commodity relevant information in commodity place video information and the commodity place video, and in business management system, set up described related information and commodity relevant information that commodity are belonged in the commentary on historical events or historical records sends to the storage of ad system unit.The complete related information of these commodity just can be set up in the ad system unit.Because the video that is provided on the front-end server is brought in constant renewal in, so the related information of in ad system unit and business management system unit, setting up about commodity is also brought in constant renewal in.
The digital device that uses as the user sends the merchandise news that the carries information attribute value request of obtaining to the business management system unit through front-end server; Commodity place video information is confirmed according to related information in the business management system unit; Analysis obtains the current video that provides for digital device of front-end server and belongs in the video information at commodity; Then the commodity sign of correspondence is carried at merchandise news and obtains and send to the ad system unit in the request, the ad system unit will be pushed to digital device to commodity essential information that should commodity sign.Further; The ad system unit receives that digital device sends obtains commodity more during the details request; The commodity details of correspondence are pushed to digital device, and this request is transmitted to business management system, business management system belongs to video information with commodity and is pushed to digital device through the ad system unit; After digital device is therefrom selected, the commodity relevant information that commodity belong in this video is pushed to digital device by the ad system unit.
In the present invention, digital device is a receiving terminal for digital television etc.
Fig. 1 is the method flow diagram that merchandise news is provided in CHINA RFTCOM Co Ltd provided by the invention; Network side at CHINA RFTCOM Co Ltd is provided with ad system unit and business management system unit; The ad system unit is provided with the related information of the essential information of commodity sign and commodity; The business management system unit is provided with the related information of commodity sign, information attribute value and commodity place video information, steps of the method are:
Here, digital device is set up merchandise news and is obtained request after can discerning the attribute information of liking commodity of user's input, sends;
After the front end server receives this request and this request of forwarding, can send response message here, to digital device;
The corresponding commodity place video information of information attribute value that this request is carried is confirmed in step 102, business management system unit; Analysis obtains the current video that provides for this digital device of front-end server and belongs in the video information at commodity; Confirm the corresponding commodity sign of information attribute value that this request is carried, commodity sign is carried at the merchandise news request of obtaining sends to the ad system unit;
After business management system receives this request, also can send response message here, to front-end server;
, commodity sign is carried at the merchandise news request of obtaining when sending to the ad system unit here, also can sends through front-end server;
Here; The business management system unit has analytic function, can analyze the current video that provides for this digital device of front-end server, and compares with the corresponding commodity place video information of information attribute value that this request is carried; Determine whether to belong in the video information at the corresponding commodity of information attribute value that request is carried; If, just carry out, if do not exist according to the subsequent process of step 102; Just wait until the video that provides for this digital device till, carry out according to the subsequent process of step 102 again;
Here, the current video that provides for this digital device of front-end server can be TV play etc.; Commodity places video information also can be for TV play etc.;
Here, digital device just can show the user of use digital device with the commodity essential information;
Here, the ad system unit further adopts the advertisement editing function that this commodity essential information is carried out being pushed to this digital device again behind the advertisement editing;
Here, the essential information of commodity is trade name, brand, goods number and merchandising location information etc.
After the user uses this digital device to view the commodity essential information; Also need understand the commodity more information; For example, the price of commodity, size and stockpile number or the like, at this moment; Ad system unit among the present invention is provided with the related information between the details of commodity sign and commodity, and the described method of Fig. 1 also comprises:
After the user uses this digital device to view the commodity essential information; Possibly also need understand the commodity relevant information in commodity places video information and the selected commodity place video; Appear among TV play A and the TV play B such as these commodity, the current video of digital device is TV play A, at this moment; The user need understand commodity and appear at the commodity relevant information among the TV play B; Such as commodity is dress ornament, uses the role of this dress ornament, the actor information of playing the part of this role, comprises name, height, body weight and wears information such as size.At this moment, the ad system unit among the present invention also will be provided with the related information of the commodity relevant information in the video of commodity sign and commodity place, and the described method of Fig. 1 also comprises:
Here, step 106 and step 104 can be merged into a request, are sent by digital device;
Step 107, business management system unit are pushed to digital device with the commodity place video information of corresponding goods sign through the ad system unit;
This information can be pushed to digital device with the details of commodity;
After step 108, digital device are therefrom selected, send the request of carrying commodity sign and selected video information and give the ad system unit;
The commodity relevant information in the video of pairing commodity place is confirmed according to commodity sign and selected video information in step 109, ad system unit, is pushed to this digital device.
In the present invention, the process of step 104～105 can be separated with the process of step 106～109 and carried out, and also can carry out together, for the user who uses digital device provides merchandise news.
Fig. 2 is the system architecture synoptic diagram that merchandise news is provided in CHINA RFTCOM Co Ltd provided by the invention, comprising: the digital device of user side and the front-end server of server side, ad system unit and business management system unit, wherein,
Digital device is used for the forward end server and sends the merchandise news carry information attribute value and obtain request, receives the commodity essential information that the ad system unit pushes;
Front-end server is used for the merchandise news that receives from the digital device request of obtaining is sent to business management system;
The ad system unit is provided with the related information of the essential information of commodity sign and commodity, is used for receive the commodity sign that request is carried from the business management system unit, and corresponding commodity essential information is pushed to this digital device;
The business management system unit; The related information of commodity sign, information attribute value and commodity place video information is set; Be used for confirming that the corresponding commodity of information attribute value that carry from this request that front-end server receives belong to video information; Analysis obtains the current video that provides for this digital device of front-end server and belongs in the video information at commodity; Confirm the corresponding commodity sign of information attribute value that this request is carried, commodity sign is carried at the merchandise news request of obtaining sends to the ad system unit.
In this system, also comprise:
The ad system unit; Related information between the details of commodity sign and commodity also is set; Be used to receive the commodity details of carrying commodity sign that digital device sends and obtain request, will be pushed to this digital device the details of the commodity of the commodity sign that should the request of obtaining of commodity details carries;
Digital device also is used for sending the commodity details of carrying commodity sign to the ad system unit and obtains request, receives the details of the commodity of ad system unit propelling movement.
In this system, also comprise:
The ad system unit also is provided with the related information that commodity sign and commodity belong to the commodity relevant information in the video, also is used for sending the commodity place video information of carrying commodity sign to the business management system unit and obtains request; The commodity place video information that the business management system unit that receives is sent is pushed to digital device;
The business management system unit, the corresponding commodity place video information of commodity sign that also is used for receive request is carried sends to the ad system unit;
Digital device is used to receive the commodity place video information that the ad system unit pushes.
Fig. 3 is device one structural representation that merchandise news is provided in CHINA RFTCOM Co Ltd provided by the invention, and this device comprises that for the ad system unit first is provided with unit, first query unit and first push unit, wherein,
First is provided with the unit, is used to be provided with the related information of the essential information of commodity sign and commodity;
First query unit is used for searching first the unit being set according to receive the commodity sign that request is carried from the business management system unit, obtains corresponding commodity essential information;
First push unit is used for the commodity essential information of correspondence is pushed to digital device.
In this device, also comprise:
First is provided with the unit, also is used to be provided with the related information between the details of commodity sign and commodity;
First query unit also is used to inquire about first the unit is set, and obtains the commodity sign that the commodity details that the received request of obtaining is carried, the details of these corresponding commodity;
First push unit also is used for the details of these commodity are pushed to digital device.
In this device, also comprise: first is provided with the unit, also is used for being provided with the related information that commodity sign and commodity belong to the commodity relevant information of video;
First push unit is used for sending the commodity place video information of carrying commodity sign to the business management system unit and obtains request; The commodity place video information that the business management system unit that receives is sent is pushed to digital device.
Fig. 4 is device two structural representations that merchandise news is provided in CHINA RFTCOM Co Ltd provided by the invention, and this device is the business management system unit, and comprising: second is provided with the unit, analytic unit, and second query unit and retransmission unit, wherein,
Second is provided with the unit, is used to be provided with the related information of commodity sign, information attribute value and commodity place video information;
Analytic unit; Be used to inquire about second the unit is set; The commodity place video information that definite information attribute value that carries from the merchandise news request of obtaining of front-end server reception is corresponding, analysis obtain the current video that provides for this digital device of front-end server and belong in the video information at commodity;
Second query unit is used to inquire about second the unit is set, and is used for the corresponding commodity sign of information attribute value of confirming that this request is carried;
Retransmission unit, the corresponding commodity sign of information attribute value that is used for this request is carried sends to the ad system unit.
In this device, also comprise:
Second query unit is used to inquire about second the unit is set, and obtains the corresponding commodity place video information of commodity sign that the request that receives is carried;
Retransmission unit sends to the ad system unit with the commodity place video information of being obtained.
Below lift an object lesson explanation the present invention, Fig. 5 is the method embodiment process flow diagram that merchandise news is provided in CHINA RFTCOM Co Ltd provided by the invention, supposes that commodity are dress ornament, and video is TV play, and digital device is a receiving terminal for digital television, and its concrete steps are:
The merchandise news that step 501, businessman will show is input on the employed receiving terminal for digital television;
Step 502, the employed receiving terminal for digital television of businessman send to front-end server with merchandise news;
Here, after the front end server receives this information, will reply response message and give the employed receiving terminal for digital television of businessman;
Step 503, front-end server send to the ad system unit with merchandise news, and the ad system unit is provided with the essential information of commodity sign, commodity, the details of commodity and the related information of the commodity relevant information in the video of commodity place according to merchandise news;
Here; The ad system unit also is transmitted to the business management system unit with merchandise news; Analyze the video that front-end server provides by the business management system unit according to merchandise news, and the related information of commodity sign, information attribute value and commodity place video information is set;
Here, the ad system unit is replied response message and is given front-end server;
Step 504, user's input will be inquired about the attribute information of commodity and give employed receiving terminal for digital television;
Here, the information attribute value of user input can be for user's preference information etc., and this preference information is exactly the attribute information of these commodity;
Step 505, the employed receiving terminal for digital television of user are set up the merchandise news of the attribute information that carries commodity and are obtained request, send to front-end server;
Here, front-end server receives, and can reply response message;
Step 506, front-end server are transmitted to the business management system unit with this request;
After the business management system unit receives, reply response message here;
The corresponding commodity place video information of information attribute value that this request is carried is confirmed in step 507, business management system unit; Analysis obtains the current video that provides for the employed receiving terminal for digital television of this user of front-end server in the video information of commodity place; Confirm the corresponding commodity sign of information attribute value that this request is carried, commodity sign is carried at the merchandise news request of obtaining sends to the ad system unit;
Here, the video that provides of the employed receiving terminal for digital television of this user is TV play A;
The commodity essential information that step 508, ad system unit receive the commodity sign of asking to carry with corresponding institute is pushed to the receiving terminal for digital television of user's use;
Here, the receiving terminal for digital television of user's use is replied response message;
The receiving terminal for digital television that the user uses carries the commodity essential information in the little page, ejects to show user, essential information to comprise to be trade name, brand, goods number and merchandising location information etc.;
The more information that step 509, user's input will be checked these commodity, the receiving terminal for digital television that the user uses is set up the commodity details of carrying commodity sign and is obtained request, sends to the ad system unit;
After the ad system unit receives, reply response message here;
Here, interested after the user finishes watching the commodity essential information, the more information that can select to check these commodity;
Step 510, ad system unit are transmitted to the business management system unit with this request;
After the business management system unit receives, reply response message here;
Step 511, business management system unit send to the ad system unit with the commodity place video information of corresponding goods sign;
After the ad system unit receives, reply response message here;
The commodity place video information of the corresponding goods sign that step 512, ad system unit will receive from business management system, and the details of the corresponding goods sign that obtains of inquiry self related information are pushed to the employed receiving terminal for digital television of user;
After the employed receiving terminal for digital television of user receives, reply response message here;
Here, the details of corresponding goods sign are price, size and stockpile number of commodity or the like; The commodity place video information of corresponding goods sign is TV play A and TV play B;
After selecting a video the commodity place video information that the corresponding goods that step 513, user show from the employed receiving terminal for digital television of user identifies; The employed receiving terminal for digital television of user is set up the request of carrying commodity sign and selected video information, sends to the ad system unit;
After the ad system unit receives, reply response message here;
That here, the user selects is TV play B;
The commodity relevant information in the video of pairing commodity place is confirmed according to commodity sign and selected video information in step 514, ad system unit, is pushed to the employed receiving terminal for digital television of user;
After the employed receiving terminal for digital television of user receives, reply response message here;
Here; The commodity relevant information of the employed receiving terminal for digital television of user in the video of user's displaying merchandise place; Just comprise among the TV play B: use the role of this dress ornament, the actor information of playing the part of this role, comprise name, height, body weight and wear information such as size.
Fig. 6 is the displaying synoptic diagram that merchandise news is provided for digital device provided by the invention; As shown in the figure: the receiving terminal for digital television that businessman uses sends to front-end server with merchandise news; Front-end server sends to the ad system unit and further sends to the business management system unit, in these two unit, sets up related information respectively; After the receiving terminal for digital television forward end server that the user uses sends and obtains the request of merchandise news; Front-end server should ask to transmit; By business management system and ad system is that the receiving terminal for digital television that the user uses provides such as the commodity relevant information in commodity essential information, commodity details and the commodity place video, and the receiving terminal for digital television that is used by the user adopts the mode of the little page to show these information successively.
Like this, the present invention just can provide corresponding merchandise news and the video that echoes this merchandise news is provided according to the request of the employed digital device of user, improves user experience.
The above is merely preferred embodiment of the present invention, and is in order to restriction the present invention, not all within spirit of the present invention and principle, any modification of being made, is equal to replacement, improvement etc., all should be included within the scope that the present invention protects.
Claims (10)
1. method that merchandise news is provided in CHINA RFTCOM Co Ltd; It is characterized in that; Ad system unit and business management system unit are set; The ad system unit is provided with the related information of the essential information of commodity sign and commodity, and the business management system unit is provided with the related information of commodity sign, information attribute value and commodity place video information, and this method comprises:
The business management system unit obtains request through the merchandise news of carrying information attribute value that front-end server receives the digital device transmission; Confirm the corresponding commodity place video information of information attribute value that this request is carried; Analysis obtains the current video that provides for this digital device of front-end server and belongs in the video information at commodity; Confirm the corresponding commodity sign of information attribute value that this request is carried, commodity sign is carried at the merchandise news request of obtaining sends to the ad system unit;
The ad system unit is pushed to this digital device with the commodity essential information that corresponding institute receives the commodity sign of asking to carry.
2. the method for claim 1 is characterized in that, said ad system unit also is provided with the related information between the details of commodity sign and commodity, and this method also comprises:
The ad system unit receives the commodity details of carrying commodity sign of digital device transmission and obtains request, and the details of the commodity that the commodity sign that this request is carried is corresponding are pushed to this digital device.
3. according to claim 1 or claim 2 method is characterized in that, the ad system unit also is provided with the related information of the commodity relevant information in commodity sign and the commodity place video, and this method also comprises:
The ad system unit sends the commodity place video information of carrying commodity sign to the business management system unit and obtains request;
The business management system unit is pushed to digital device with the commodity place video information of corresponding goods sign through the ad system unit;
After digital device is therefrom selected, send the request of carrying commodity sign and selected video information and give the ad system unit;
The commodity relevant information in the video of pairing commodity place is confirmed according to commodity sign and selected video information in the ad system unit, is pushed to this digital device.
4. the system that merchandise news is provided in CHINA RFTCOM Co Ltd is characterized in that, comprising: digital device, front-end server, ad system unit and business management system unit, wherein,
Digital device is used for the forward end server and sends the merchandise news carry information attribute value and obtain request, receives the commodity essential information that the ad system unit pushes;
Front-end server is used for the merchandise news that receives from the digital device request of obtaining is sent to business management system;
The ad system unit is provided with the related information of the essential information of commodity sign and commodity, is used for receive the commodity sign that request is carried from the business management system unit, and corresponding commodity essential information is pushed to this digital device;
The business management system unit; The related information of commodity sign, information attribute value and commodity place video information is set; Be used for confirming that the corresponding commodity of information attribute value that carry from this request that front-end server receives belong to video information; Analysis obtains the current video that provides for this digital device of front-end server and belongs in the video information at commodity; Confirm the corresponding commodity sign of information attribute value that this request is carried, commodity sign is carried at the merchandise news request of obtaining sends to the ad system unit.
5. system as claimed in claim 4 is characterized in that,
The ad system unit; Related information between the details of commodity sign and commodity also is set; Be used to receive the commodity details of carrying commodity sign that digital device sends and obtain request, will be pushed to this digital device the details of the commodity of the commodity sign that should the request of obtaining of commodity details carries;
Digital device also is used for sending the commodity details of carrying commodity sign to the ad system unit and obtains request, receives the details of the commodity of ad system unit propelling movement.
6. like claim 4 or 5 described systems, it is characterized in that,
The ad system unit also is provided with the related information that commodity sign and commodity belong to the commodity relevant information in the video, also is used for sending the commodity place video information of carrying commodity sign to the business management system unit and obtains request; The commodity place video information that the business management system unit that receives is sent is pushed to digital device;
The business management system unit, the corresponding commodity place video information of commodity sign that also is used for receive request is carried sends to the ad system unit;
Digital device also is used to receive the commodity place video information that the ad system unit pushes.
7. the device that merchandise news is provided in CHINA RFTCOM Co Ltd is characterized in that, this device comprises that first is provided with unit, first query unit and first push unit, wherein,
First is provided with the unit, is used to be provided with the related information of the essential information of commodity sign and commodity;
First query unit is used for searching first the unit being set according to receive the commodity sign that request is carried from the business management system unit, obtains corresponding commodity essential information;
First push unit is used for the commodity essential information of correspondence is pushed to digital device.
8. device as claimed in claim 7 is characterized in that,
First is provided with the unit, also is used to be provided with the related information between the details of commodity sign and commodity;
First query unit also is used to inquire about first the unit is set, and obtains the commodity sign that the commodity details that the received request of obtaining is carried, the details of these corresponding commodity;
First push unit also is used for the details of these commodity are pushed to digital device.
9. like claim 7 or 8 described devices, it is characterized in that,
First is provided with the unit, also is used for being provided with the related information of the commodity relevant information of commodity sign and commodity place video;
First push unit is used for sending the commodity place video information of carrying commodity sign to the business management system unit and obtains request; The commodity place video information that the business management system unit that receives is sent is pushed to digital device.
10. the device that merchandise news is provided in CHINA RFTCOM Co Ltd is characterized in that, this device comprises: second is provided with the unit, analytic unit, and second query unit and retransmission unit, wherein,
Second is provided with the unit, is used to be provided with the related information of commodity sign, information attribute value and commodity place video information;
Analytic unit; Be used to inquire about second the unit is set; The commodity place video information that definite information attribute value that carries from the merchandise news request of obtaining of front-end server reception is corresponding, analysis obtain the current video that provides for this digital device of front-end server and belong in the video information at commodity;
Second query unit is used to inquire about second the unit is set, and is used for the corresponding commodity sign of information attribute value of confirming that this request is carried;
Retransmission unit, the corresponding commodity sign of information attribute value that is used for this request is carried sends to the ad system unit.
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| CN201110405817.3A CN102521765B (en) | 2011-12-08 | 2011-12-08 | The method, system and device of merchandise news are provided in CHINA RFTCOM Co Ltd |
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| CN201110405817.3A CN102521765B (en) | 2011-12-08 | 2011-12-08 | The method, system and device of merchandise news are provided in CHINA RFTCOM Co Ltd |
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