CN101901451A - Multimedia network advertisement releasing system - Google Patents

Multimedia network advertisement releasing system Download PDF

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Publication number
CN101901451A
CN101901451A CN2010102339356A CN201010233935A CN101901451A CN 101901451 A CN101901451 A CN 101901451A CN 2010102339356 A CN2010102339356 A CN 2010102339356A CN 201010233935 A CN201010233935 A CN 201010233935A CN 101901451 A CN101901451 A CN 101901451A
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China
Prior art keywords
advertisement
content
module
terminating machine
advertiser
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN2010102339356A
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Chinese (zh)
Inventor
王洪涛
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
HANGZHOU YILIAN BUSINESS CO Ltd
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HANGZHOU YILIAN BUSINESS CO Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
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Publication date
Application filed by HANGZHOU YILIAN BUSINESS CO Ltd filed Critical HANGZHOU YILIAN BUSINESS CO Ltd
Priority to CN2010102339356A priority Critical patent/CN101901451A/en
Publication of CN101901451A publication Critical patent/CN101901451A/en
Pending legal-status Critical Current

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Abstract

The invention relates to a multimedia network advertisement releasing system which comprises terminal machines and a server, wherein the terminal machines are used for playing advertisement; the server is used for receiving advertisement release and controlling advertisement playing, and the server and each terminal machine are connected with an internet; and the server comprises an advertisement release controlling module, a terminal machine selecting module and an advertisement release executing module, wherein the advertisement release controlling module is used for receiving the advertisement content released by an advertiser, and the advertisement content contains videos, pictures or roll titles and is stored in a storage module; the terminal machine selecting module is used for selecting each terminal machine according to the area of the released advertisement selected by the advertiser; and the advertisement release executing module is used for transferring the advertisement content in the storage module to the selected terminal machine and inserting the advertisement content into the original advertisement content playing sequence table to be played sequentially. The system of the invention can automatically release the advertisement content of each terminal machine and has good flexibility and excellent real-time property.

Description

Multimedia network advertisement releasing system
Technical field
The present invention relates to a kind of network advertisement releasing system.
Background technology
Multimedia issue now can be divided into two types, card insert type is play and radiotelevision is play, traditional mode is a card inserting-in mode, as Focus Media, adopt the artificial form that stores card of replacing to change advertisement owing to upgrade advertisement, make that the advertisement renewal speed is slow, and also there is restriction in advertiser's advertisement delivery, can only submit ad material to platform, distribute certain zone by platform and upgrade advertisement, make that the advertisement delivery dirigibility is very poor.
It is high that radiotelevision is play whole running cost, and the content that every station terminal is play is all identical, with no personalization, can't accurately attract the potential consumer.
Summary of the invention
Ad content for the artificial replacing terminating machine that overcomes existing advertisement distributing system, the deficiency of very flexible, real-time difference, the multimedia network advertisement releasing system that ad content, the dirigibility that the invention provides a kind of automatic input terminating machine be good, have good real time performance.
The technical solution adopted for the present invention to solve the technical problems is:
A kind of multimedia network advertisement releasing system comprises that described server all is connected with network with each terminating machine in order to the terminating machine of playing advertisements with in order to accepting advertisement putting and to control the server of ad playing, and described server comprises:
The advertisement putting control module is used to receive the ad content that the advertiser throws in, and described ad content comprises video, picture or roll titles, and is kept in the memory module;
The terminating machine chosen module is used for the advertisement delivery region selected according to the advertiser, each terminating machine of selected region;
The advertisement putting execution module is used for the ad content of memory module is transferred to selected terminating machine, and this ad content is inserted in original ad content play sequence table, and order is play.
Further, described advertisement putting control module comprises: the user is provided with the unit, is used for for the advertiser username and password information being set.
Further again, described server also comprises: advertisement putting recorded and stored module, be used for when the advertisement putting execution module is transferred to selected terminating machine with ad content, the corresponding sequence of record ad content, release time and terminating machine numbering, and be saved in the memory module;
The advertising inquiry module is used for the terminating machine numbering of advertiser according to ad content inquiry release time and input.
Described server also comprises: the content auditing module, and the ad content that is used for the advertiser is uploaded carries out online audit, if find in the ad content flame is arranged, then examines and does not pass through; If there is not flame in the ad content, then carry out the terminating machine chosen module.
Described server also comprises: Point Management Module, be used for the user name of each advertiser's correspondence is provided with integration, upload the ad content of input as the advertiser after, calculate the required integration of this advertisement delivery content according to the period of throwing in, the quantity of terminating machine, if current integration is not less than required integration, then throws in and carry out the corresponding integration of back deduction; If less than required integration, then forbidding throwing in, carries out current integration.
Technical conceive of the present invention is: a kind of just emerging media advertisement of netcast is play form, nowadays network development is rapid, various technology and hardware device perfect, on this basis, adopt the remote transmission advertisement, make it have the real-time height, upgrade fast, advantages such as maintenance cost is low, and is easy to operate, and advertisement delivery is accurate will become new media issuing system.
Beneficial effect of the present invention mainly shows: ad content, the dirigibility of throwing in terminating machine automatically be good, have good real time performance.
Description of drawings
Fig. 1 is the process flow diagram of maintenance of information.
Fig. 2 is the process flow diagram of program making.
Fig. 3 is the process flow diagram that program sends.
Fig. 4 is the process flow diagram that integration sends.
Fig. 5 is the process flow diagram of audit program.
Fig. 6 is the process flow diagram of user management.
Fig. 7 is the process flow diagram that platform is provided with.
Fig. 8 is the theory diagram of advertisement distributing system.
Embodiment
Below in conjunction with accompanying drawing the present invention is further described.
With reference to Fig. 1~Fig. 8, a kind of multimedia network advertisement releasing system comprises that described server all is connected with network with each terminating machine in order to the terminating machine of playing advertisements with in order to accepting advertisement putting and to control the server of ad playing, and described server comprises:
The advertisement putting control module is used to receive the ad content that the advertiser throws in, and described ad content comprises video, picture or roll titles, and is kept in the memory module;
The terminating machine chosen module is used for the advertisement delivery region selected according to the advertiser, each terminating machine of selected region;
The advertisement putting execution module is used for the ad content of memory module is transferred to selected terminating machine, and this ad content is inserted in original ad content play sequence table, and order is play.
Described advertisement putting control module comprises: the user is provided with the unit, is used for for the advertiser username and password information being set.
Described server also comprises: advertisement putting recorded and stored module, be used for when the advertisement putting execution module is transferred to selected terminating machine with ad content, and the corresponding sequence of record ad content, release time and terminating machine numbering, and be saved in the memory module;
The advertising inquiry module is used for the terminating machine numbering of advertiser according to ad content inquiry release time and input.
Described server also comprises: the content auditing module, and the ad content that is used for the advertiser is uploaded carries out online audit, if find in the ad content flame is arranged, then examines and does not pass through; If there is not flame in the ad content, then carry out the terminating machine chosen module.
Described server also comprises: Point Management Module, be used for the user name of each advertiser's correspondence is provided with integration, upload the ad content of input as the advertiser after, calculate the required integration of this advertisement delivery content according to the period of throwing in, the quantity of terminating machine, if current integration is not less than required integration, then throws in and carry out the corresponding integration of back deduction; If less than required integration, then forbidding throwing in, carries out current integration.
The function of the multimedia advertising delivery system of present embodiment is as shown in table 1 below:
Function Explanation
Maintenance of information Editor's personal information.As personal information, revise password
Program The video that businessman uploads oneself, picture, captions advertisement manage, delete
Program making Businessman is uploaded to platform with the advertisement of oneself in the given ad position, by the platform examining content
Send management To sending the successful advertisement operation of checking, roll off the production line
Program sends The advertisement in the own program is selected by businessman, independently renders on the advertisement machine of noncompetitive industry businessman (being limited to 10 families)
Integration sends The charge advertisement, more advertisement is independently thrown in by businessman
Terminal is provided with Remote power-off, switching on and shutting down regularly
Check subordinate Can check advertisement machine ruuning situation, revise advertisement machine title etc.
The audit program The ad content that audit businessman uploads
User management Create Business Information, businessman's title, advertisement machine installation addresses, affiliated industry etc.
Terminal distribution Advertisement machine is distributed to businessman, these advertisement machine, businessman can throw in arbitrarily
Authority setting Platform is free to create different role, has different feature operation authorities
Table 1
With reference to Fig. 1, the process of maintenance of information: click " maintenance of information " button of menu bar, the input original password is imported new password again or new user name claims, the original password checking is passed through, and new password and user's name are just changed successfully.
With reference to Fig. 2, program making: " program making " button of clicking menu bar, whole advertisement screen is divided into 3 zones, be respectively video ads district, display advertising district, captions advertisement area, upload promotional literature in the appointed area, video file type comprises most of now form, also can add picture format, for the advertiser who does not have video ads facilitates, add the main interface of returning that the screen the top is clicked in the back that finishes
With reference to Fig. 3, the process that program sends: click " program transmission " button of menu bar, can select an advertisement, comprise a video, a pictures, captions, on the advertisement machine of 10 noncompetitive industries, throw in each zone
With reference to Fig. 4, the process that integration sends is: click menu bar " integration send " button, the advertiser need to select the advertisement of throwing in can be on the advertisement machine of noncompetitive industry arbitrarily advertisement delivery, only need the deduction associated quad to throw in
With reference to Fig. 5, examine the process of program: click " audit program " button at menu bar, examine ad content by the higher level, the click audit that audit is passed through is passed through, and can not pass through reason by writing exactly of audit, and click audit and do not pass through
With reference to Fig. 6, the process of user management is: click " user management " button at menu bar, interpolation advertiser account number, password, name, address, city of living in, affiliated industry can be added success.
With reference to Fig. 7, the process of platform setting is: click " platform setting " button at menu bar, can increase city, industry on the backstage, typing advertisement machine numbering and advertisement machine title are clicked and are increased, and advertisement machine just has been entered on the server.

Claims (5)

1. multimedia network advertisement releasing system, it is characterized in that: described network advertisement releasing system comprises in order to the terminating machine of playing advertisements with in order to accept advertisement putting and to control the server of ad playing, described server all is connected with network with each terminating machine, and described server comprises:
The advertisement putting control module is used to receive the ad content that the advertiser throws in, and described ad content comprises video, picture or roll titles, and is kept in the memory module;
The terminating machine chosen module is used for the advertisement delivery region selected according to the advertiser, each terminating machine of selected region;
The advertisement putting execution module is used for the ad content of memory module is transferred to selected terminating machine, and this ad content is inserted in original ad content play sequence table, and order is play.
2. multimedia network advertisement releasing system as claimed in claim 1 is characterized in that: described advertisement putting control module comprises: the user is provided with the unit, is used for for the advertiser username and password information being set.
3. multimedia network advertisement releasing system as claimed in claim 1 or 2 is characterized in that: described server also comprises:
Advertisement putting recorded and stored module is used for when the advertisement putting execution module is transferred to selected terminating machine with ad content, the corresponding sequence of record ad content, release time and terminating machine numbering, and be saved in the memory module;
The advertising inquiry module is used for the terminating machine numbering of advertiser according to ad content inquiry release time and input.
4. multimedia network advertisement releasing system as claimed in claim 1 or 2 is characterized in that: described server also comprises:
The content auditing module, the ad content that is used for the advertiser is uploaded carries out online audit, if find in the ad content flame is arranged, then examines and does not pass through; If there is not flame in the ad content, then carry out the terminating machine chosen module.
5. multimedia network advertisement releasing system as claimed in claim 1 or 2 is characterized in that: described server also comprises:
Point Management Module, be used for the user name of each advertiser's correspondence is provided with integration, upload the ad content of input as the advertiser after, calculate the required integration of this advertisement delivery content according to the period of throwing in, the quantity of terminating machine, if current integration is not less than required integration, then throws in and carry out the corresponding integration of back deduction; If less than required integration, then forbidding throwing in, carries out current integration.
CN2010102339356A 2010-07-22 2010-07-22 Multimedia network advertisement releasing system Pending CN101901451A (en)

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Application Number Priority Date Filing Date Title
CN2010102339356A CN101901451A (en) 2010-07-22 2010-07-22 Multimedia network advertisement releasing system

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Application Number Priority Date Filing Date Title
CN2010102339356A CN101901451A (en) 2010-07-22 2010-07-22 Multimedia network advertisement releasing system

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Cited By (19)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN103986761A (en) * 2014-05-14 2014-08-13 中国科学院深圳先进技术研究院 Method, related device and system for issuing network information
CN105069660A (en) * 2015-08-26 2015-11-18 成都秋雷科技有限责任公司 Advertisement publishing system having monitoring function
CN105069659A (en) * 2015-08-26 2015-11-18 成都秋雷科技有限责任公司 Open network type advertisement publishing systemc
CN105096165A (en) * 2015-08-26 2015-11-25 成都秋雷科技有限责任公司 Advertisement releasing system using wireless promotion manner
CN105117940A (en) * 2015-08-26 2015-12-02 成都秋雷科技有限责任公司 Advertisement publishing system with USB charging function
CN105139231A (en) * 2015-08-26 2015-12-09 成都秋雷科技有限责任公司 Building advertising system
CN105681471A (en) * 2016-03-25 2016-06-15 广东中标数据科技股份有限公司 Information issuing management method and system
CN106982260A (en) * 2017-04-26 2017-07-25 北京望远传媒有限公司 A kind of method of remote control advertisement machine
CN107071042A (en) * 2017-04-27 2017-08-18 北京望远传媒有限公司 The method and system of advertisement are remotely delivered for advertisement machine
CN107481064A (en) * 2017-08-22 2017-12-15 深圳快充科技有限公司 A kind of charging pile advertisement placement method and system
CN107886370A (en) * 2017-11-29 2018-04-06 四川长虹电器股份有限公司 Ad system and method and advertisement placement method based on internet-based control Android device
CN107993101A (en) * 2017-12-27 2018-05-04 宣城新维保网络技术有限公司 A kind of ad distribution preprocess method
CN108271074A (en) * 2018-01-19 2018-07-10 赵军 A kind of method that advertising business is handled on line by set-top box embedded software and background server
CN108335123A (en) * 2017-01-19 2018-07-27 安徽优数科技有限公司 A kind of optimization tool system
CN109118264A (en) * 2018-06-07 2019-01-01 广东路网数媒信息科技有限公司 A kind of one-stop self-aided terminal advertisement delivery system
CN109213959A (en) * 2018-10-11 2019-01-15 上海阳淳电子股份有限公司 A kind of system and method that information is distributed in display equipment based on computer
CN109660828A (en) * 2018-09-27 2019-04-19 深圳壹账通智能科技有限公司 Video resource management method, equipment and computer readable storage medium
CN112291594A (en) * 2020-10-29 2021-01-29 衡阳淘屏新媒体有限公司 Accurate delivery system of advertisement in city
CN112543376A (en) * 2020-11-27 2021-03-23 湖南众益文化传媒股份有限公司 Self-operation media operation and maintenance method, system, storage medium and device based on Internet of things

Cited By (21)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN103986761A (en) * 2014-05-14 2014-08-13 中国科学院深圳先进技术研究院 Method, related device and system for issuing network information
CN105069660A (en) * 2015-08-26 2015-11-18 成都秋雷科技有限责任公司 Advertisement publishing system having monitoring function
CN105069659A (en) * 2015-08-26 2015-11-18 成都秋雷科技有限责任公司 Open network type advertisement publishing systemc
CN105096165A (en) * 2015-08-26 2015-11-25 成都秋雷科技有限责任公司 Advertisement releasing system using wireless promotion manner
CN105117940A (en) * 2015-08-26 2015-12-02 成都秋雷科技有限责任公司 Advertisement publishing system with USB charging function
CN105139231A (en) * 2015-08-26 2015-12-09 成都秋雷科技有限责任公司 Building advertising system
CN105681471A (en) * 2016-03-25 2016-06-15 广东中标数据科技股份有限公司 Information issuing management method and system
CN108335123A (en) * 2017-01-19 2018-07-27 安徽优数科技有限公司 A kind of optimization tool system
CN106982260B (en) * 2017-04-26 2018-01-02 北京望远传媒有限公司 A kind of method of remote control advertisement machine
CN106982260A (en) * 2017-04-26 2017-07-25 北京望远传媒有限公司 A kind of method of remote control advertisement machine
CN107071042A (en) * 2017-04-27 2017-08-18 北京望远传媒有限公司 The method and system of advertisement are remotely delivered for advertisement machine
CN107481064A (en) * 2017-08-22 2017-12-15 深圳快充科技有限公司 A kind of charging pile advertisement placement method and system
CN107886370A (en) * 2017-11-29 2018-04-06 四川长虹电器股份有限公司 Ad system and method and advertisement placement method based on internet-based control Android device
CN107993101A (en) * 2017-12-27 2018-05-04 宣城新维保网络技术有限公司 A kind of ad distribution preprocess method
CN108271074A (en) * 2018-01-19 2018-07-10 赵军 A kind of method that advertising business is handled on line by set-top box embedded software and background server
CN109118264A (en) * 2018-06-07 2019-01-01 广东路网数媒信息科技有限公司 A kind of one-stop self-aided terminal advertisement delivery system
CN109660828A (en) * 2018-09-27 2019-04-19 深圳壹账通智能科技有限公司 Video resource management method, equipment and computer readable storage medium
CN109660828B (en) * 2018-09-27 2022-04-22 深圳壹账通智能科技有限公司 Video resource management method, device and computer readable storage medium
CN109213959A (en) * 2018-10-11 2019-01-15 上海阳淳电子股份有限公司 A kind of system and method that information is distributed in display equipment based on computer
CN112291594A (en) * 2020-10-29 2021-01-29 衡阳淘屏新媒体有限公司 Accurate delivery system of advertisement in city
CN112543376A (en) * 2020-11-27 2021-03-23 湖南众益文化传媒股份有限公司 Self-operation media operation and maintenance method, system, storage medium and device based on Internet of things

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Application publication date: 20101201