CN101499978A - Control apparatus for publishing information according to terminal type and corresponding control method - Google Patents

Control apparatus for publishing information according to terminal type and corresponding control method Download PDF

Info

Publication number
CN101499978A
CN101499978A CNA2008100334045A CN200810033404A CN101499978A CN 101499978 A CN101499978 A CN 101499978A CN A2008100334045 A CNA2008100334045 A CN A2008100334045A CN 200810033404 A CN200810033404 A CN 200810033404A CN 101499978 A CN101499978 A CN 101499978A
Authority
CN
China
Prior art keywords
information
user terminal
type
indication information
request
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CNA2008100334045A
Other languages
Chinese (zh)
Inventor
马良骏
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
SHANGHAI MADHOUSE INFORMATION TECHNOLOGY Co Ltd
Original Assignee
SHANGHAI MADHOUSE INFORMATION TECHNOLOGY Co Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by SHANGHAI MADHOUSE INFORMATION TECHNOLOGY Co Ltd filed Critical SHANGHAI MADHOUSE INFORMATION TECHNOLOGY Co Ltd
Priority to CNA2008100334045A priority Critical patent/CN101499978A/en
Publication of CN101499978A publication Critical patent/CN101499978A/en
Pending legal-status Critical Current

Links

Images

Abstract

The invention provides a method for controlling the information releasing to a user terminal in accordance with the type of the user terminal in an information releasing control system. The method comprises the steps of: obtaining indicating information used for indicating the type of the user terminal, and determining the information to be released to the user terminal in accordance with the indicating information. The invention also provides a device for controlling the information releasing to the user terminal in accordance with the type of the user terminal in the information releasing control system. The device comprises a primary obtaining device used for obtaining the indicating information used for indicating the type of the user terminal and a primary determining device used for determining the information to be released to the user terminal in accordance with the indicating information. In addition, the invention also provides an auxiliary control device used for requesting information according to the type of the user terminal, a content providing device used for assisting the information releasing to the user terminal in accordance with the type of the user terminal, and a third party system used for assisting the information releasing to the user terminal in accordance with the type of the user terminal. The invention can realize accurate and directional information releasing and good releasing effect.

Description

A kind of control device and control corresponding method that releases news according to terminal type
Technical field
The present invention relates to information issuing control system, especially advertisement information distribution system particularly, relates to the control method and the control corresponding device that release news according to type of user terminal in the information issuing control system.
Background technology
Along with the high speed development of Internet technology, the information on the Internet is more and more abundanter.No matter be wireless Internet or common the Internet (Internet), its number of users constantly increases.For example, be example with the wireless Internet, by user's sharp increase of portable terminal (for example mobile phone) online, correspondingly, the prospect of wireless Internet economy is also more and more approved by people.It is oneself service that enterprise, various group begin to utilize network tool such as wireless Internet, and comes to provide by (wireless) the Internet the influence power of self, and perhaps directly commercial value is created in utilization (wireless) the Internet.The for example WAP site of our each entity of seeing, (wireless) Internet advertising, hand call payment system or the like.
Wherein, important application be by (wireless) the Internet realize cheapness, rapidly, the target of efficient transfer information.These information, especially advertising message, be distributed on the webpage of each big WAP site, when user (visitor) browsing page, can show these (advertisement) information to the user, thereby improve advertiser's popularity, also can bring huge economic benefit simultaneously for information service firm (for example advertising message service provider).Further, information service firm also can push various (advertisement) information to the user on one's own initiative.No matter adopt any mode, the process of selecting proper information to be distributed to the user must be handled in advertising message service commercial city from numerous information to be released, because selection information is randomly issued the optimization that can't realize the advertising message distribution effect.For example should avoid Ms's perfume ad distribution is given boy in junior middle school's situation, and at random under the publishing policy this situation inevitable.Be appreciated that at boy in junior middle school or the relevant advertisement of similar customer group issue game machine more to attract these users that also easier is that advertiser, advertising service merchant bring profit.For the advertiser, precisely effectively advertisement putting reduces invalid advertisement putting meeting and saves advertiser's advertising expenditure and correspondingly bring more objective advertisement repayment for it; For information service firm, (advertisement) information that issue is accurately mated at appropriate users can improve the accuracy of its information issue, also can bring more advertiser and ad revenue for it.Therefore, the present invention to solve how select more accurately will information releasing problem.
Particularly, the present invention will solve and not consider the problem of using the user terminal of (holding) to come selection information to issue according to the user in the prior art.For example: an advertising message service provider need issue specific message at the user who uses some particular brand or specific user terminal; Again for example: another one advertising message service provider wishes that the advertisement of throwing in can select optimal advertisement material (for example video of different size, resolution) according to the screen resolution of user terminal on mobile phone screen.Present stage, there is not extraordinary method to solve the problems of the technologies described above.
Summary of the invention
At the defective of not considering in the prior art to use the user terminal of (holding) to come selection information to issue, the purpose of this invention is to provide a kind of control method and control corresponding device that in information issuing control system, releases news to user terminal according to type of user terminal according to the user.
According to an aspect of the present invention, a kind of control method that releases news to user terminal according to type of user terminal in information issuing control system is provided, wherein, comprise the steps: that a. obtains the indication information that is used to indicate type of user terminal, wherein, described information will be released on the described user terminal; B. according to the definite information that will be distributed on the described user terminal of described indication information.
According to another aspect of the present invention, a kind of control device that releases news to user terminal according to type of user terminal in information issuing control system also is provided, it is characterized in that, comprise: first deriving means, be used to obtain the indication information that is used to indicate type of user terminal, wherein, described information will be released on the described user terminal; And first determines device, is used for according to the definite information that will be distributed on the described user terminal of described indication information.
Preferably, described first deriving means comprises: first receiving device, be used to receive the solicited message of asking described information, and wherein, comprise described indication information in the described request information; And first analytical equipment is used for described request information is analyzed, to obtain described indication information.
Preferably, described first deriving means comprises: second deriving means is used for obtaining described indication information from the third party system.
Preferably, described first determines that device comprises: second determines device, is used for the type of user terminal that described indication information is indicated and corresponding to all information of described information corresponding user terminal type as the information that will be released on the described user terminal.
According to another aspect of the present invention, also provide a kind of information issuing control system that is used for providing information, it is characterized in that, comprise above-mentioned control device according to type of user terminal.
Another aspect of the present invention provides a kind of auxiliary control method according to the described information of type of user terminal request, wherein, comprises the steps: to generate the solicited message of the described information of request, and wherein, described information will be released on the described user terminal; It is characterized in that, comprise the indication information that is used to indicate type of user terminal in the described request information.
According to a further aspect of the invention, also provide a kind of sub controlling unit, it is characterized in that according to the described information of type of user terminal request, comprise: first generating apparatus, be used to generate the solicited message of the described information of request, wherein, described information will be released on the described user terminal; It is characterized in that comprising in the described request information indication information that is used to indicate type of user terminal.
According to a further aspect of the invention, a kind of content providing device of auxiliaryly releasing news to user terminal according to type of user terminal of being used for also is provided, it is used for providing content to user terminal, and comprise described information in the described content, it is characterized in that, comprise: the 3rd dispensing device is used for sending to the third party system identification information of one or more user terminals.
According to another aspect of the present invention, also provide a kind of be used for auxiliary ground according to type of user terminal to the third party system that user terminal releases news, comprising: the 4th receiving system is used to receive the identification information of one or more user terminals; And the 4th dispensing device is used for sending the indication information that is used to indicate type of user terminal to above-mentioned control device according to described identification information.
The present invention is undertaken adaptive by the user terminal (for example mobile phone) with information to be released and the employed different brands different model of user, can satisfy the advertiser releases news according to user terminal, the demand of advertising message for example, thus realize issuing the effect of different information at the different terminals user.For the user, the mode that this kind releases news can realize more directed, also can realize better advertising results, for example the advertiser can make the advertisement of different accuracy according to the performance of different user terminals, thereby make that having enough the user terminal of good performance can see high-precision advertisement, and then effectively improve the final effect of advertisement putting.
Description of drawings
By reading the detailed description of non-limiting example being done with reference to the following drawings, it is more obvious that other features, objects and advantages of the present invention will become:
Fig. 1 illustrates according to a specific embodiment of the present invention, the flow chart of the control method that releases news according to type of user terminal in information issuing control system;
Fig. 2 illustrates according to the first embodiment of the present invention, the flow chart of the control method that releases news according to type of user terminal in information issuing control system;
Fig. 3 illustrates according to a second embodiment of the present invention, the flow chart of the control method that releases news according to type of user terminal in information issuing control system;
Fig. 4 illustrates according to a specific embodiment of the present invention, the network topology schematic diagram that is used for the information issuing control system that releases news according to type of user terminal provided by the invention;
Fig. 5 illustrates according to a second embodiment of the present invention, and user terminal, content providing device and control device cooperate the structural representation of realizing the information issuing control system that releases news according to type of user terminal;
Fig. 6 illustrates a third embodiment in accordance with the invention, and user terminal, content providing device, third party system and control device cooperate the structural representation of realizing the information issuing control system that releases news according to type of user terminal;
Fig. 7 illustrates according to the first embodiment of the present invention, the structural representation of the control device that releases news according to type of user terminal in information issuing control system; And
Fig. 8 illustrates according to a second embodiment of the present invention, the structural representation of first deriving means 41 in the control device 4 shown in Figure 7.
Embodiment
Fig. 1 is a specific embodiment of the present invention, the flow chart of the control method that releases news according to type of user terminal in information issuing control system.As mentioned above, the present invention is mainly used in the occasion that need release news according to type of user terminal, it is significant that those skilled in the art of the present technique understand such control procedure, for example, when institute's information releasing is advertisement, the advertiser wish the advertising message that is published can meet reception, browse this advertisement user terminal (for example mobile phone) user demand or really cause user's interest, and on the ordinary meaning, user's hobby can reflect by its employed user terminal in varying degrees.For example, the music mobile phone that company of Sony Ericsson (Sony Ericsson) produces relatively is subjected to liking of young user, and the user who holds this mobile phone does not often repel music; Again for example, the mobile phone that Samsung produces towards customers are women users, issue the relevant advertising effect of male sex's fashionable dress usually not as good at such user to the relevant advertising effect of its issue cosmetics.Therefore,, can improve the accuracy that releases news to a great extent, thereby make the effect that releases news meet advertiser's requirement more by analysis to user terminal information.Simultaneously, from another angle, the user who holds above-mentioned user terminal (for example mobile phone) wishes that also information received on this user terminal (for example advertising message) can be associated with user terminal itself, even further by being associated and finally being associated, thereby make the user can obtain the more information of multiple coincidence self actual needs and interest with the user with user terminal.
Particularly, in the present embodiment, at first execution in step S110 obtains the indication information that is used to indicate type of user terminal.Those skilled in the art understand, realize that the object of the invention precondition is the type of clear and definite described user terminal, particularly, the indication information of the described type of user terminal of being obtained promptly is used for the type of the described user terminal of sign (identification or indication) in this step, so at first obtain this indication information.After obtaining above-mentioned indication information, enter step S111, according to the definite information that will be distributed on the described user terminal of described indication information, thereby realize the object of the invention.Those skilled in the art understand, difference according to described type of user terminal indication information, the process of obtaining this indication information can be accomplished in several ways, and then make the present invention to realize by different embodiment, for example Fig. 2, Fig. 3 show different embodiment respectively, do not repeat them here.
Further, it will be appreciated by those skilled in the art that in the present embodiment, by the definite information that finally is distributed on the user terminal of described step S111.For example, when these information are released on the user terminal by a webpage, more specifically, a web displaying is on the screen of a mobile phone, and these information are placed in this webpage as advertising message, usually, this webpage is placed these advertising messages by specific advertisement position, i.e. the corresponding advertising message of advertisement position.Therefore, in fact, realize veritably these information are distributed on the user terminal by carriers such as webpages, also must on the basis of above-mentioned steps S111, further determine the concrete advertising message of each advertisement position correspondence.Those skilled in the art understand, in order to combine with purpose of the present invention, in this embodiment, the information that those do not meet type of user terminal is got rid of by step S111, filter out the information that meets type of user terminal in other words as the alternate information that can be distributed to this user terminal, and then from these alternate information, select concrete information as the information (for example advertising message) that is distributed to a particular location (for example advertisement position), and such process can realize with reference to prior art, for example at least can (application number: the 200610148327.9) technical scheme that is provided repeat them here with reference to Chinese patent application " a kind of method and apparatus of a plurality of alternative versionses of the web advertisement being selected issue ".
Further, those skilled in the art can realize selecting from all information those information that are consistent with type of user terminal also finally to determine to be distributed to the complete procedure of each specifying information on the user terminal in conjunction with prior art and technical scheme provided by the invention.Similarly, step S124 in following Fig. 2 and/or step S134 shown in Figure 3 have all filtered out (advertisement) information that those and type of user terminal meet similarly with step S111 shown in Figure 1, and more specifically set forth the information of how further from the information after these screenings, determining finally to be distributed on the user terminal, such process can realize in conjunction with prior art, not repeat them here.
Above-mentioned Fig. 1 draw outlines of basic thought of the present invention, below, we further set forth according to the first embodiment of the present invention by Fig. 2, the flow process of the control method that releases news according to type of user terminal in information issuing control system.The further refinement that can be understood that embodiment illustrated in fig. 2 to execution mode shown in Figure 1.
Particularly, in the present embodiment, describedly be used to indicate the indication information of type of user terminal to obtain from the third party.Particularly, present embodiment is finished by four steps, and at first execution in step S121 sends the solicited message of asking described indication information to the third party.Those skilled in the art understand, in the present embodiment, described third party system is specifically designed to usually the described indication information that is used to indicate type of user terminal is provided, for example it can be a professional services organization, perhaps provide the mechanism of service that such assistant service is provided to these user terminals by those, for example when described user terminal is mobile phone, the operator that provides mobile communication to serve should provide the various information about user terminal, can judge the type of this user terminal exactly by these information.Certainly, in actual applications, mobile operator may provide the type information of user terminal because of reasons such as user information confidentiality refusal, but this does not belong to the factor that the technical program is considered, does not repeat them here.
Accordingly, in order to obtain described indication information from above-mentioned third party system, specific control device needs the hard objectives user terminal in information issuing control system provided by the invention or this system, promptly requires the user terminal of the information of obtaining to clear and definite its of above-mentioned third party system.In the present embodiment, the identification information that in described request information, has comprised one or more user terminals, those skilled in the art understand, each identification information can identify a user terminal uniquely, can retrieve the relevant information of this identification information corresponding user terminal exactly by the described third party of such identification information system.For example, this identification information can comprise the hardware information of described user terminal, thereby accurately corresponding with target terminal user.For example, when described user terminal is the portable terminal of mobile phone or other type, described identification information, promptly the hardware information of this user terminal can be the sequence number of this mobile phone when dispatching from the factory, or the sequence number of this mobile phone mainboard, or the sequence number of the built-in CPU of this mobile phone or the like.
After sending above-mentioned solicited message, enter step S122, receive from this third-party feedback information.Those skilled in the art understand, after above-mentioned third party receives (information issuing control system sends) above-mentioned solicited message, determine this identification information corresponding user terminal for information about according to the identification information that comprises in this solicited message, and generate feedback information for information about at above-mentioned request message based on these user terminals, correspondingly send this feedback information then, for example this feedback information is sent to the information issuing control system that sends above-mentioned solicited message.For example in the present embodiment, sequence number when described third party system dispatches from the factory by the mobile phone that is comprised in the above-mentioned identification information is retrieved in the type of user terminal database that its (or other system) safeguarded, thereby determines the information such as type information of described user terminal.And change in the example at one, when described third party system can't determine the type information of described user terminal, it can send solicited message to this user terminal and require user terminal to inform the type information of this user terminal of third party system, perhaps described third party system sends the solicited message of similar inquiry type of user terminal to other system (for example manufacturer of this user terminal), those skilled in the art can realize such variation example in conjunction with prior art, do not repeat them here.
Next execution in step S123 analyzes the feedback information of above-mentioned reception, to obtain described indication information.Be appreciated that because indication information is contained in this feedback information in conjunction with above-mentioned steps S122, only need from this feedback information, to extract described indication information and can obtain described indication information.Those skilled in the art understand, in the present embodiment, the data format of described feedback information is determined in advance, for example the 16th of this feedback information the to the 31st byte is used to store above-mentioned indication information, so can realize mutual with regard to indication information with the third party system according to such predetermined data format.Change in the example at one, for the sake of security, above-mentioned feedback information is encrypted, at this moment, at first will be deciphered this feedback information according to predetermined decipherment algorithm in step S123, and then obtain described feedback information, does not repeat them here.
Enter step S124 at last, according to the indication information that obtains in above-mentioned steps S123, the information of selecting to mate with this indication information is as the information that will be distributed on the described user terminal, and so far, this flow process finishes.It will be appreciated by those skilled in the art that usually indication information and all the pending information of this step by type of user terminal is mated and finished.For example, when the present invention is applied to advertising message issue control system, described information is advertising message, and advertiser or advertising service merchant have set its type of user terminal of preferably issuing for each advertising message in advance for the accuracy of advertising message issue, at this moment, a described advertising message issue control system or a wherein specific control device can be compared above-mentioned indication information and each advertising message by default type of user terminal, and all advertising messages that both are complementary are about to be released to the advertising message on the described user terminal as alternative advertising message.Preferably, can only select those indication informations with at the default corresponding to advertising message of type of user terminal of advertising message as alternative advertising message.
Further, in a variation example embodiment illustrated in fig. 2, described information issuing control system can be not obtain the above-mentioned indication information that is used to indicate type of user terminal from described third party system, the function of for example described third party system can directly be finished by described information issuing control system, it is the type information that has comprised all user terminals in the described information issuing control system, for example can be in a database with these information stores, and this database is safeguarded by described information issuing control system.
Further, in another variation example embodiment illustrated in fig. 2, described step S121 can be omitted.In such variation example, above-mentioned information issuing control system need not will the described indication information of request solicited message send to described third party system, and described third party system directly sends its needed indication information to described information issuing control system.It will be appreciated by those skilled in the art that such variation example can be accomplished in several ways.For example, described third party system can send to a plurality of information issuing control systems in the mode of wheel streaming with the indication information of all user terminals, perhaps constantly send the announcement information (feedback information can be understood that the special case of described announcement information) of the indication information that comprises a plurality of even all user terminals to one or more information issuing control systems, each information issuing control system is correspondingly handled after receiving these announcement informations, for example execution in step S123.Again for example, described third party system can receive the user terminal identification information from user terminal, and determine the indication information (as by to the retrieval of terminal use's types of database) of user terminal according to this identification information, generate an announcement information according to this indication information then, and described announcement information is sent to described information issuing control system.Again for example, a web page server also can send the solicited message that is used to ask described indication information to this third party system, as shown in Figure 6.Those skilled in the art can be accomplished in several ways information issuing control system from the step that the third party system obtains above-mentioned indication information in conjunction with prior art and the foregoing description, variation example, will not give unnecessary details.
On the basis of Fig. 1, Fig. 2, we illustrate according to a second embodiment of the present invention by Fig. 3, the flow chart of the control method that releases news according to type of user terminal in information issuing control system.It will be appreciated by those skilled in the art that present embodiment can be understood that the refinement to execution mode shown in Figure 1 equally.Specifically, in the present embodiment, the above-mentioned indication information that is used for indicating type of user terminal asks the solicited message of described information to obtain from user terminal being used to of generating, and more specifically, the information of described user terminal requests is an advertising message.
Particularly, this control procedure is finished by four steps, execution in step S131 at first, generate the solicited message of request advertising message by user terminal, for example, the user who holds mobile phone (user terminal) can obtain the needed advertising message of this user having read to know behind the propaganda materials by a concrete short message service number, this user asks the solicited message of advertising message and is sent to the said short message service number according to one of pre-provisioning request editor, and then described information issuing control system can be directly or the forwarding by the mobile communication service provider receive described request information, i.e. step S132.It will be understood by those skilled in the art that above-mentioned requested advertising message can be that a particular advertisement information also can be the advertising message of being determined at random by above-mentioned information issuing control system, this does not influence flesh and blood of the present invention.Again for example, described user terminal is when browsing a webpage, there are one or more advertisement positions in this webpage, by the browser in source code in this webpage and/or the described user terminal or other application programs, described user terminal sends solicited message to above-mentioned information issuing control system, comprises the information such as numbering of described advertisement position in this solicited message.
Further, those skilled in the art understand, in order to realize purpose of the present invention, promptly make described information issuing control system can determine to be distributed to the alternative advertising message of described user terminal exactly, in the present embodiment, above-mentioned solicited message must provide one or the multinomial indication information that is used to indicate described type of user terminal.For example, the mobile phone user be according to set form editing short message (short message content can add this user's one or multinomial terminal type information for service code), and this note is distributed to the pairing short message service number of this information issuing control system.
With reference to above-mentioned steps S131, it will be appreciated by those skilled in the art that this step also should comprise a step (not shown among Fig. 3) that sends described request information afterwards, specifically can be with reference to above-mentioned explanation.Next enter step S132, receive the solicited message that above-mentioned user terminal generates by this information issuing control system, promptly be used to ask the solicited message of advertising message, execution in step S133 then, by this information issuing control system the solicited message of above-mentioned reception is analyzed, to obtain described indication information.Because described indication information has been contained in the above-mentioned solicited message, the user who for example holds this user terminal with these indication informations according to the predetermined format editor in described request information, therefore, those skilled in the art understand, only need to read described request information according to above-mentioned predetermined format, can obtain this indication information, not give unnecessary details at this.
Enter step S134 at last, described information issuing control system is according to the indication information that obtains, and the information of selecting to mate with this indication information is as the advertising message that will be distributed on the described user terminal.Wherein, the matching way of indication information and advertising message can adopt the matching way among the embodiment two to carry out, and promptly can realize with reference to step S124 shown in the figure 2, does not give unnecessary details at this.So far, this control flow finishes.
It will be appreciated by those skilled in the art that when the data volume of above-mentioned solicited message hour, this information issuing control system can realize by a server, for example edge joint is received the limit described request information is handled in real time; And change in the example at one, when the solicited message data volume that receives is big, for example this user terminal provides the more multinomial indication information that shows type of user terminal that is used in reference to, for example a plurality of again user terminals send described request information simultaneously, this information issuing control system can receive these solicited messages specially by one or more reception servers (receiving system), and handle these solicited messages by one or more application servers (processing unit), for example carry out step S133 shown in Figure 3, S134, so just can realize respectively that different systems satisfies different load requests, does not repeat them here.
With reference to figure 3, in a variation example of present embodiment, can also before described step S131, increase a step, send the inquiry message that whether needs issuing advertisement information to user terminal by described information issuing control system.Particularly, comprise the function introduction information such as (for example can be the required advertising message of customer volume body user customized) of this information issuing control system in this inquiry message, and the prompting user sends the solicited message that comprises described indication information by specific format.According to this inquiry message, the user can be by user terminal editor short message, and this short message replied (transmission) to this information issuing control system as solicited message, finally this user terminal can receive the advertising message corresponding to described request information from described information issuing control system.
Similarly, in another variation example of present embodiment, can after step S133, increase a response steps, be that information issuing control system sends the affirmation information that has received this solicited message to this user terminal that sends solicited message, for example inform the format error (can't discern) of described request information or handled (correct identification).In such variation example, the solicited message that can avoid user terminal to generate makes a mistake (for example not according to predetermined format edit requests information, for example provided the user terminal type information that can't discern again) and can't receive the situation of information (for example advertising message) in time, thus make the solution of the present invention more perfect.
In embodiment illustrated in fig. 3 and variation example, the information that our emphasis has been described described user terminal requests is the application scenarios of advertising message, but control method provided by the invention and system can be applied to other scene, and for example described user terminal can be asked information such as various consultation informations, information of discount.Those skilled in the art can realize that in conjunction with prior art these change example, do not repeat them here.
Again with reference to figure 1, Fig. 2, Fig. 3, in the variation example of the foregoing description, after the information of having determined to be distributed on the described user terminal, can increase relevant step about user feedback so that technical scheme provided by the invention is more perfect.For example, after step S111 shown in Figure 1, can also may further comprise the steps successively: having received the solicited message that the described user terminal issue that is published information is used to solicit feedback opinion; Receive the response message that described user terminal returns, wherein, comprise user's feedback information in the described response message; Described response message is analyzed, to determine user's feedback information.Those skilled in the art understand, because in part embodiment, the present invention determines to be released to information on the user terminal by the above-mentioned indication information that is used to indicate type of user terminal, therefore, correctly obtain the feedback information of user to being released news, can understand above-mentioned indication information and be published matching between the information, play an important role further improving this information issuing control system.For example, advertiser or advertising service merchant have set with MP3 for a music phone under the Sony Ericsson (Sony Ericsson) in advance and have downloaded relevant advertising message, described (advertisement) information issuing control system sends the above-mentioned solicited message that is used to ask feedback opinion to the user who holds this mobile phone after a mobile phone has been issued this advertising message.These solicited messages can be accomplished in several ways, for example, whether this advertising message helpful to the user? is this advertising message the needed ad content of this user? whether this user can buy product described in this advertising message or the like after having browsed this advertising message.Correspondingly, after above-mentioned user edits feedback opinion at this advertising message, and this feedback information sent to corresponding information issuing control system.This information issuing control system is after receiving this feedback information, advertiser or advertising service merchant find various consumption navigation informations from this feedback information, for example may be numerous users that have this SonyEricsson mobile phone to the degree of concern of mobile TV greater than to downloading the concern of MP3.So for accuracy and the effect that improves ad distribution better, advertiser or advertising service merchant can be adjusted default advertising message according to these feedback informations, thereby meet the demand of user to ad content better.
We have done detailed description by above-mentioned Fig. 1～Fig. 3 to the basic procedure and the corresponding example that changes of the control method that releases news according to type of user terminal, below, we further illustrate according to a specific embodiment of the present invention by Fig. 4, the network topology schematic diagram that is used for the information issuing control system that releases news according to type of user terminal provided by the invention.
In the present embodiment, the common process that releases news to user terminal of realizing that cooperates of described information issuing control system and third party system.Particularly, described information issuing control system 2 comprises control device 4 provided by the invention, also comprises distributing device 5 and database 6 simultaneously.Wherein, described distributing device 5 is used to receive the solicited message from user terminal, can also be used for finally determining to be released to the information of user terminal, and is used for the described information that is determined is sent to described user terminal.It will be appreciated by those skilled in the art that, the function of this distributing device 5 can realize by prior art, for example in the prior art, the function of this device 5 may realize by the receiving system in the advertising message issue control system, advertising message affirmation device (being used for from the definite information that finally is distributed to user terminal of a plurality of information to be released) and dispensing device respectively, in this embodiment, in order to set forth conveniently, generally explain the function except above-mentioned control device 4 function of finishing in the prior art by this device 5.Because this device 5 is not an emphasis of the present invention, so will not give unnecessary details.
In conjunction with Fig. 4, in the present embodiment, described one or more user terminals, for example mobile phone 91,92 and/or mobile phone 93 send the request of the one or more information of request to described information issuing control system 2 by network.Particularly, above-mentioned distributing device 5 receives such request, and correspondingly handles.Because the terminal type of the user terminal that the present invention need be released to according to described information is correspondingly selected the information that will be published, therefore, this system 2 also needs the type information of above-mentioned user terminal is judged, for example realizes this process by control device 4 shown in Figure 4.Therefore, in the present embodiment, the solicited message from user terminal that described distributing device 5 will receive is forwarded to above-mentioned control device 4, and this control device 4 comes initial option information according to type of user terminal particularly.Further, in the present embodiment, described control device 4 is by sending the indication information that a solicited message obtains to be used to indicate described type of user terminal to third party system 7, for example such process can be with reference to above-mentioned embodiment illustrated in fig. 2 the realization.
After above-mentioned control device 4 has obtained the type information of user terminal by described system 7, can from all information to be released, select information that those and these type information is complementary as alternate information according to these type informations, further from these alternate information, select finally to be distributed to the information of user terminal then by described distributing device 5.Those skilled in the art understand, can realize the process of these device 5 selection information with reference to prior art, for example this device 5 can (for example be the profit of creating to the advertising service merchant by the corresponding evaluation of estimate of each alternate information, perhaps index such as clicking rate) height is selected, again for example at least can be with reference to Chinese patent application " a kind of method and apparatus of a plurality of alternative versionses of the web advertisement being selected issue " (application number: 200610148327.9), do not repeat them here.
Further, those skilled in the art understand, described database 6 can be used for storing information to be released (for example advertising message) at least, for example in this embodiment, can store numbering, content, summary info (or index information or the indication information or the keyword of information to be released, be used to indicate the particular content of this information so that indicate whether and be complementary with the type information of a user terminal) or the like, and described control device 4 and distributing device 5 all can by with this database 6 come correspondingly to select information alternately.
In the present embodiment, preferably, use control method provided by the invention and directly described information is distributed to user terminal, promptly described information is independently, and does not depend on any carrier.One at present embodiment changes in the example, described information is placed in the content (for example webpage) and is distributed to user terminal, in such variation example, then described system 2 also needs to communicate and cooperate with a content providing device to finish corresponding processing procedure, and is for example shown in Figure 5.
Further, Fig. 5 illustrates according to a second embodiment of the present invention, and user terminal, content providing device and control device cooperate the structural representation of realizing the information issuing control system that releases news according to type of user terminal.In the present embodiment, described information (for example advertising message) is comprised in the content (for example webpage), for example advertisement information distribution system is used for safeguarding advertising message, and these advertising messages are set in the advertisement position of webpage, final this web displaying is when user terminal, and selected part advertising message also correspondingly is released to described user terminal.Oblique line for example shown in Figure 5 is partly represented described content, and information 1 by information bit 31 be placed in the described content 3, information 2 also is placed in the described content 3 by information bit 32.In the present embodiment, user terminal 91 sends to described content providing device 8 with solicited message, content providing device 8 provides content corresponding 3 to user terminal 91, after described user terminal 91 receives these contents, send the solicited message of the described information of request (for example advertising message) again to described control device 4, and comprised the type information of this user terminal in this solicited message, described control device 4 determines to be distributed to the advertising message 1 (corresponding to advertisement position 31) and the advertising message 2 (corresponding to advertisement position 32) of described user terminal 91 according to the type information, and then described a plurality of advertising message is placed in the described content 3 and is shown on the described user terminal 91.It will be appreciated by those skilled in the art that preferably above-mentioned control device 4 and described distributing device 5 and database 6 etc. are common to be realized determining the information that is published and these information being distributed to the process of described user terminal according to type of user terminal, does not repeat them here.
Those skilled in the art understand, compare at execution mode embodiment illustrated in fig. 5 and shown in Figure 4, described third party system 7 is omitted, be that above-mentioned control device 4 is not by the third party system but obtain the described indication information that is used to indicate described type of user terminal voluntarily, for example realize such process by the solicited message from the user, this moment can be with reference to above-mentioned realization embodiment illustrated in fig. 3; Again for example, inquire about the type information that described database 6 obtains user terminal, at this moment, also comprised the type information of required user terminal in the described database 6 according to the identification information (for example mainboard of mobile phone numbering) of user terminal.Such variation example can be understood that described third party system is omitted, and can be understood that also the function of described third party system is directly finished by described system 2, does not repeat them here.
For example, in the present embodiment, can comprise in the solicited message that described user terminal sends: " SonyEonk750c/RICA Browser/SEMC_Browse Profile/MIDP_2.0Configuration/CLDC_1.1 " or similar content.Those skilled in the art understand, just can obtain the type information of this user terminal of part by such solicited message, for example above-mentioned " Sony " represents its brand, and promptly on behalf of type information, " RICA Browser " expression software version, " MIDP_2.0 ", manufacturer's information, " Eonk750c " express support for partial function of Java or the like.Above-mentioned solicited message can be accomplished in several ways, for example can be based on http protocol or wap protocol, and this does not influence flesh and blood of the present invention.And in changing example, these information can suitably change to adapt to the demand of concrete enforcement, as long as each main body that for example the present invention relates to is set up unified standard and just can be set up and understand such solicited message, do not repeat them here.
On the basis of Fig. 4, Fig. 5, Fig. 6 illustrates a third embodiment in accordance with the invention, and user terminal, content providing device, third party system and control device cooperate the structural representation of realizing the information issuing control system that releases news according to type of user terminal.Fig. 6 can be understood that the specific embodiment of Fig. 4, but this embodiment compares big variation again on basis shown in Figure 4.Be similar to embodiment illustrated in fig. 5ly, the information (for example advertising message) that described information issuing control system 2 is safeguarded still is comprised in the content (for example webpage) and is distributed to user terminal.Particularly, first generating apparatus 911 and second dispensing device 912 have been comprised in the above-mentioned user terminal 91, wherein, described first generating apparatus 911 is used to generate the solicited message of the described information of request, it will be understood by those skilled in the art that these information (for example advertising message) will be released on the described user terminal; 912 of described second dispensing devices are used for sending described request information to content providing device 8.In the present embodiment, described user terminal institute information requested is comprised in the content (for example webpage) that described content providing device 8 provided, and described user terminal has also been asked described information in the process of the described content of request, the process that the mode of embedding advertisement comes to this in for example present common employed webpage, promptly a user is by meeting display ads in the process of user terminal browsing page, and these advertisements are to be asked to described information issuing control system by the pairing source code of the advertisement position in the webpage in the process of user terminal in web displaying usually, from the angle of described information issuing control system, be actually by these (advertisement) information of this user terminal requests.
Further, in the present embodiment, foregoing generator 8 comprises the 3rd receiving system 81 and the 3rd dispensing device 82, wherein, described the 3rd receiving system 81 is used to receive the request message from user terminal, and described the 3rd dispensing device 82 is used for sending to the third party system identification information of one or more user terminals.Those skilled in the art understand, in the present embodiment, the identification information that directly comprises a user terminal in the received solicited message of described the 3rd receiving system 81, the unique hardware information of this user terminal for example, and then described the 3rd dispensing device 82 extracts described identification information from described request information, and sends the identification information of described user terminal to described third party system.And change in the example at one, the identification information that does not comprise described user terminal in the described request information, but comprise out of Memory, a unique number of registration (for example this number of registration can be a Mobile Directory Number when described user terminal is mobile phone) of for example described content providing device 8 and this user terminal agreement, and described device 8 can obtain the identification information of described user terminal according to this number of registration, and (the various information that for example comprise the described user terminal of this identification information are bound by the mode and the described number of registration of manual input, and binding information is stored in the binding data storehouse, at this moment, then can in this database, inquire about according to this number of registration obtain described identification information).Similarly, those skilled in the art understand, described the 3rd dispensing device 82 can once only send the identification information of a user terminal, also can once send the identification information of a plurality of user terminals, can carry out batch processing at a plurality of user terminals in that latter event is next, this does not influence flesh and blood of the present invention.Those skilled in the art can more change example in conjunction with existing techniques in realizing, do not repeat them here.
Further, described third party system 7 correspondingly handles behind the identification information that receives the described user terminal that sends from described content providing device 8.In the present embodiment, described third party system 7 comprises the 4th receiving system 71 and the 4th dispensing device 72, wherein, described the 4th receiving system 71 is used to receive the identification information of one or more user terminals, and described the 4th dispensing device 72 is used for being used to indicate the indication information of type of user terminal according to described identification information to control device 4 ' transmission.Those skilled in the art understand, in the present embodiment, described the 4th dispensing device 72 can be obtained the indication information that (for example inquiry obtains) is used to indicate type of user terminal according to described identification information from a reservations database, and correspondingly this indication information is sent to above-mentioned control device 4 '.Further, described control device 4 ' can be used for indicating the indication information of type of user terminal to come the arbitrary figure illustrated embodiment of application drawing 1～Fig. 3 to finish the process that releases news according to type of user terminal according to described.
In the embodiment shown in fig. 6, we have described such embodiment: at first user terminal 91 will ask the solicited message of a content (for example webpage) to send to content providing device 8 (for example web page server), owing to comprised one or more information (for example advertising message) in this content, so these information also should or be distributed in the described user terminal 91 in the content that shows except that these information afterwards, so, in the present embodiment, described content providing device 8 directly with described third party system 7 and control device 4 ' cooperate and finished the control procedure that these information is distributed to described user terminal 91.Particularly, described content providing device 8 sends to third party system 7 with the identification information of this user terminal, described third party system 7 will be used to again to indicate the indication information of type of user terminal send to described control device 4 ', this device 4 ' determine to be distributed to according to described indication information again information of described user terminal 91.In conjunction with embodiment illustrated in fig. 4, those skilled in the art understand, described control device 4 ' can only determine that those can be distributed to the information of described user terminal 91, and further finally determine each bar information of actual issue by distributing device 5 shown in Figure 4, and change in the example at another, described control device 4 ' yet can directly determine each bar information of those actual issues after determining those information that can be distributed to described user terminal 91, this does not influence flesh and blood of the present invention.Further, described control device 4 ' (or distributing device 5) can directly send to described user terminal 91 with each bar information of these actual issues, at this moment, these information are presented on the described user terminal 91 by the other guide that content providing device 8 sends this described user terminal 91 with those; Also can be about to these information earlier sends to described content providing device 8, by described device 8 these information and other guide is offered described user terminal 91 in the lump again.
Further, those skilled in the art understand, in a variation example embodiment illustrated in fig. 6, matching relationship between above-mentioned each device (system) can be realized like this: user terminal 91 sends to described content providing device 8 with solicited message, content providing device 8 provides content corresponding to user terminal 91, after described user terminal 91 receives these contents, again to the solicited message of described control device 4 ' the send described information of request (for example advertising message), the request that described control device 4 ' again sends the type of user terminal of the above-mentioned user terminal 91 of request to described third party system 7, and returned the advertising message of determining to be distributed to described user terminal 91 behind the type information of described user terminal according to the type information in this system 7, and then the content that described advertising message and described content providing device 8 are provided is shown on the described user terminal 91 in the lump.In such variation example, the composition of described user terminal 91, content providing device 8 and/or third party system 7 can correspondingly change, and does not repeat them here.
With reference to figure 4～Fig. 6, it will be appreciated by those skilled in the art that above-mentioned each device can make up the different variation of realization mutually.For example in the embodiment shown in fig. 4, described content providing device 8 is omitted; In the embodiment shown in fig. 5, described third party system is omitted or the like, will not give unnecessary details.
Again with reference to figure 4～Fig. 6, those skilled in the art understand, in the foregoing description and variation example, described information issuing control system 2, third party system 7, content providing device 8 and user terminal 9 can directly connect, also can connect, just not influence flesh and blood of the present invention as long as can realize the effect that communicates between it by network.For example, user terminal 91 can being connected by wireless network and described content providing device 8 and information issuing control system 2, for example when described user terminal 91 was mobile phone, this user terminal 91 can be communicated by letter respectively with device 8 and system 2 by GSM network or other communication networks that mobile service provider provides; Again for example, described system 2 can pass through the Internet (Internet) and be connected with third party system 7, and those skilled in the art can realize that in conjunction with prior art these change example.
Further, those skilled in the art understand, out of Memory beyond above-mentioned Fig. 4～embodiment illustrated in fig. 6 and the related information in the example of changing can also be advertising message, for example foregoing can be an application program (for example MSN Messenger), and described information is the information that is used for introducing this application program (for example being shown in the information in the billboard of MSN Messenger the latter half) or introduces relevant information of described application developers or the like, those skilled in the art can realize different variation examples in conjunction with prior art and the foregoing description, do not repeat them here.
We have described the embodiment of above-mentioned control device in Fig. 4～Fig. 6, further, we illustrate according to the first embodiment of the present invention by Fig. 7, the structural representation of the control device that releases news according to type of user terminal in information issuing control system.In the present embodiment, described control device 4 comprises first deriving means 41 and first definite device 42, and wherein, described first deriving means 41 is used to obtain the indication information that is used to indicate type of user terminal, and this information will be released on the described user terminal; Described first determines that device 42 is used for according to the definite information that will be distributed on the described user terminal of described indication information.Make the information be published can be as best one can be complementary by these two devices with the type of the user terminal that shows (reception) this information, for example certain model mobile phone of producing of Samsung towards customers are women users, preferably should issue relevant advertising message of cosmetics or the like this moment.It will be appreciated by those skilled in the art that and realize that the object of the invention precondition is the type of clear and definite described user terminal that therefore, above-mentioned first deriving means 41 is used to obtain the indication information of the type that is used for sign (identification or indication) user terminal.Further, those skilled in the art understand, above-mentioned first determines that device 42 is mainly used in the information eliminating that those is not met type of user terminal, filter out the information that meets type of user terminal in other words as the alternate information that can be distributed to this user terminal, and then from these alternate information, selects concrete information conduct to be distributed to information on the user terminal by distributing device 5 shown in Figure 4 or similar device.
Preferably, in the present embodiment, described first deriving means 41 also comprises first receiving device 411, and the solicited message that it is used to receive the described information of request comprises described indication information in this solicited message; And first analytical equipment 412, it is used for described request information is analyzed to obtain described indication information.Those skilled in the art understand, in the present embodiment, one or the multinomial indication information that is used to indicate described type of user terminal are provided in the above-mentioned solicited message, and for example the mobile phone user is according to comprising one or multinomial described indication information in set form editor's the note.Correspondingly, because described indication information has been contained in the above-mentioned solicited message, in the present embodiment, 412 need of above-mentioned first analytical equipment read described request information according to above-mentioned predetermined format, can obtain this indication information, do not give unnecessary details at this.
Preferably, in the present embodiment, described first determines that device 42 comprises that second determines device 421, and it is used for the type of user terminal that described indication information is indicated and corresponding to all information of described information corresponding user terminal type as the information that will be released on the described user terminal.It will be appreciated by those skilled in the art that described second determines that indication information that device 421 can be by type of user terminal and all pending information compare and realize.For example, when the present invention is applied to advertising message issue control system, described information is advertising message, and advertiser or advertising service merchant have set its type of user terminal of preferably issuing for each advertising message in advance for the accuracy of advertising message issue, at this moment, described second determines that device 421 can be compared above-mentioned indication information and each advertising message by default type of user terminal, and with both corresponding to all advertising messages as alternative advertising message, be about to be released to the advertising message on the described user terminal.
Further, those skilled in the art also are appreciated that, change in the example at one, described first determines that device 42 also can comprise other devices, for example be used for all information that type of user terminal that described indication information is indicated and described information corresponding user terminal type be complementary as the device that will be released to the information on the described user terminal (Fig. 7 is not shown), in such variation example, be not to have only with the on all four information of type of user terminal just to be confirmed as being distributed to information on the described user terminal, those information with certain matching degree all may become alternate information.For example when described user terminal be Nokia (Nokia) company produce mobile phone the time, then so long as sign has the information of " Nokia " can be as alternate information, and do not need in depth to consider again its which brand at Nokia.Such variation example does not influence flesh and blood of the present invention, does not repeat them here.
On the basis of Fig. 7, we further illustrate according to of the present invention second by Fig. 8 and implement the structural representation of first deriving means 41 in the control device 4 shown in Figure 7.Particularly, in the present embodiment, described first deriving means 41 comprises second deriving means 413, and it is used for obtaining described indication information from the third party system.It will be understood by those skilled in the art that present embodiment is different with the device 41 in embodiment illustrated in fig. 7, it comes to obtain above-mentioned indication information from the third party system by described second deriving means 413, rather than directly obtains this indication information by solicited message.Those skilled in the art understand, described third party system is specifically designed to usually the described indication information that is used to indicate type of user terminal is provided, for example when described user terminal is mobile phone, the operator that provides mobile communication to serve should provide the various information about user terminal, can judge the type of this user terminal exactly by these information.
Particularly, described second deriving means 413 comprises first dispensing device 4131 and second receiving system 4132, wherein, described first dispensing device 4131 is used for sending to the third party system solicited message of the described indication information of request, described second receiving system 4132 is used to receive the announcement information from described third party system, comprises described indication information in the wherein said announcement information.Those skilled in the art understand, the solicited message that above-mentioned first dispensing device 4131 sends preferably includes the identification information of described user terminal, make like this and provide described terminal type information thereby can install 413 by the user terminal that described third party system can the clear and definite described second terminal type information that deriving means 413 requires to obtain to this.For example, this identification information can comprise the hardware information (sequence number when for example a mobile phone dispatches from the factory or the sequence number of this mobile phone mainboard) of described user terminal.And the announcement information that described second receiving system 4132 is received can be used as the feedback information of above-mentioned solicited message, can obtain described indication information by analyzing this feedback information.Preferably the data format of described announcement information is determined in advance, and can obtain terminal type information from the third party system according to this form, does not repeat them here.
Change in the example at one, above-mentioned second deriving means 413 includes only second receiving system 4132, in such variation example,, can receive announcement information from the third party system no matter then whether send the solicited message of asking described indication information to the third party system.It will be appreciated by those skilled in the art that such variation example can be accomplished in several ways.For example, described third party system can send to a plurality of information issuing control systems in the mode of wheel streaming with the indication information of all user terminals, perhaps constantly send the announcement information of the indication information that comprises a plurality of even all user terminals, do not repeat them here to information issuing control system.
With reference to above-mentioned Fig. 1～Fig. 8, it will be appreciated by those skilled in the art that the present invention can be applied to multiple user terminal, for example mobile phone, personal digital assistant, notebook, desktop computer, TV signal receiving apparatus, set-top box or blackberry, blueberry.According to different user terminals, the present invention can suitably change, and for example when described user terminal was TV signal receiving apparatus, then the network described in Fig. 4～Fig. 6 can be a cable TV network, this does not influence flesh and blood of the present invention, does not repeat them here.
Further, according to described type of user terminal, also can realize different commerce application.For example when the handled information of described control device is advertising message, it can only distinguish the different brands information under the user terminal, for example when Nokia (Nokia) company issue bulletin, advertising message of the website that is used for down-load music that provides about Nokia is provided at the mobile phone of Nokia for it; Then issue advertisement at the mobile phone of other brands, thereby can consolidate, enlarge the customer group of Nokia about the up-to-date mobile phone of Nokia.Again for example, it is described that to be used to indicate the indication information of type of user terminal can be the information of the version of software that user terminal uses, thereby at one section video ads of user terminal issue that can playing video file, then issue the passage advertisement at user terminal that can not playing video file, but the content of this video ads and copy can be basic identical, thereby the same advertising message first that realizes a tame advertiser can be published on the user terminal of supporting different software.Again for example, the described indication information that is used to indicate type of user terminal can also be the type information (thereby can segment at the different model terminal under the same brand) under the user terminal, the date of manufacture information of the user terminal function of this user terminal (thereby can judge indirectly), whether (function that user terminal possessed for example can surf the web information, whether can play mp3) information, the screen resolution information of user terminal (thereby can be at the different different advertisements of resolution design, it is complete and clearly browse more to help the user), whether user terminal possesses the information of displaying audio file and/or video file, whether user terminal possesses is taken pictures and/or the information of camera function, the market orientation information of user terminal (thereby determines to hold the user's of this user terminal sex, age, user profile such as hobby) or the pricing information of described user terminal (thereby judge the user's hold this user terminal purchasing power and then issue the advertising message of different prices) or the like, do not repeat them here.
The way of the present invention by information to be released and the employed type of user terminal of user are complementary, can realize the control procedure that releases news according to type of user terminal, thereby realize issuing the effect of different information, and then the accurate orientation of realization information issue at the different terminals user.When the present invention is applied in the ad distribution process, can realize better advertising results, for example the advertiser at least can be at the same different version of ad production first, thereby make this first advertisement can be distributed on the different user terminals widely and can be guaranteed and can both be shown optimal advertisement version at every kind of user terminal, thereby realize the optimum efficiency of this advertisement.
More than specific embodiments of the invention are described.It will be appreciated that the present invention is not limited to above-mentioned specific implementations, those skilled in the art can make various distortion or modification within the scope of the claims, and this does not influence flesh and blood of the present invention.

Claims (31)

1. a control method that releases news to user terminal according to type of user terminal in information issuing control system wherein, comprises the steps:
A. obtain the indication information that is used to indicate type of user terminal, wherein, described information will be released on the described user terminal;
B. according to the definite information that will be distributed on the described user terminal of described indication information.
2. method according to claim 1, wherein, described step a comprises the steps:
A1. receive the solicited message of the described information of request, wherein, comprise described indication information in the described request information;
A2. described request information is analyzed, to obtain described indication information.
3. method according to claim 2, wherein, described request information generates based on default agreement.
4. method according to claim 3, wherein, described default agreement is any in the following agreement:
-http protocol; Perhaps
-wap protocol.
5. method according to claim 1, wherein, described step a comprises the steps:
A1 '. obtain described indication information from the third party system.
6. method according to claim 5, wherein, described step a1 ' comprises the steps:
I. receive announcement information, wherein, comprise described indication information in the described announcement information from described third party system.
7. method according to claim 6 wherein, also comprises the steps: before the described step I
-send the solicited message of the described indication information of request to the third party system;
Wherein, described announcement information is the feedback information at described request information.
8. method according to claim 7 wherein, comprises the identification information of described user terminal in the described request information.
9. according to each described method in the claim 1 to 8, wherein, described step b comprises the steps:
-type of user terminal that described indication information is indicated and corresponding to all information of described information corresponding user terminal type are as the information that will be released on the described user terminal.
One kind in information issuing control system according to type of user terminal to the control device that user terminal releases news, it is characterized in that, comprising:
First deriving means is used to obtain the indication information that is used to indicate type of user terminal, and wherein, described information will be released on the described user terminal; And
First determines device, is used for according to the definite information that will be distributed on the described user terminal of described indication information.
11. control device according to claim 10, wherein, described first deriving means comprises:
First receiving device is used to receive the solicited message of asking described information, wherein, comprises described indication information in the described request information; And
First analytical equipment is used for described request information is analyzed, to obtain described indication information.
12. control device according to claim 10, wherein, described first deriving means comprises:
Second deriving means is used for obtaining described indication information from the third party system.
13. control device according to claim 12, wherein, described second deriving means comprises:
Second receiving system is used to receive the announcement information from described third party system, wherein, comprises described indication information in the described announcement information.
14. control device according to claim 13, wherein, described second deriving means also comprises:
First dispensing device is used for sending the solicited message of asking described indication information to the third party system;
Wherein, described announcement information is the feedback information at described request information.
15. control device according to claim 14 wherein, comprises the identification information of described user terminal in the described request information.
16. according to each described control device in the claim 10 to 15, wherein, described first determines that device comprises:
Second determines device, is used for the type of user terminal that described indication information is indicated and corresponding to all information of described information corresponding user terminal type as the information that will be released on the described user terminal.
17. according to each described method in the claim 1 to 9 and/or according to each described control device in the claim 10 to 16, wherein, the described indication information that is used for indicating type of user terminal comprise following information any or appoint multiple:
Brand message under the-described user terminal;
Type information under the-described user terminal;
The date of manufacture information of-described user terminal;
The information of-software version that described user terminal uses;
The information of-the function that described user terminal possessed;
The screen resolution information of-described user terminal;
Whether-described user terminal possesses the information of audio plays and/or video file function;
Whether-described user terminal possesses is taken pictures and/or the information of camera function;
The market orientation information of-described user terminal; And
The pricing information of-described user terminal.
18. the auxiliary control method according to the type of user terminal solicited message wherein, comprises the steps:
-generate the solicited message of the described information of request, wherein, described information will be released on the described user terminal;
It is characterized in that, comprise the indication information that is used to indicate type of user terminal in the described request information.
19. the sub controlling unit according to the type of user terminal solicited message is characterized in that, comprising:
First generating apparatus is used to generate the solicited message of asking described information, and wherein, described information will be released on the described user terminal;
It is characterized in that, comprise the indication information that is used to indicate type of user terminal in the described request information.
20. sub controlling unit according to claim 19 wherein, also comprises:
Second dispensing device is used for to sending described request information according to claim 10 or 11 described control device.
21. auxiliary control method according to claim 18 and/or claim 19 or 20 described sub controlling units, wherein, described request information is by any generation in the following equipment:
-user terminal; Perhaps
-be used for providing the content providing device of content to user terminal, wherein, comprise described information in the described content.
22. one kind is used for the content providing device that auxiliaryly releases news to user terminal according to type of user terminal, it is used for providing content to user terminal, and comprises described information in the described content, it is characterized in that, comprising:
The 3rd dispensing device is used for sending to the third party system identification information of one or more user terminals.
23. content providing device according to claim 22 wherein, also comprises:
The 3rd receiving system is used to receive the request message from user terminal;
Wherein, described the 3rd dispensing device is used for sending to described third party system according to described request message the identification information of one or more user terminals.
24. one kind be used for auxiliary ground according to type of user terminal to the third party system that user terminal releases news, comprising:
The 4th receiving system is used to receive the identification information of one or more user terminals; And
The 4th dispensing device is used for according to described identification information to sending the indication information that is used to indicate type of user terminal according to each described control device of claim 12 to 16.
25. third party according to claim 24 system, wherein, described identification information is by as any transmission in the lower device:
-content providing device; Perhaps
-as each described control device in the claim 12 to 16.
26. control method according to claim 8 and/or control device according to claim 15 and/or claim 22 or 23 described content providing devices and/or claim 24 or 25 described third party systems, the identification information of wherein said user terminal comprises the hardware information of described user terminal.
27. an information issuing control system that is used for providing according to type of user terminal information is characterized in that, comprises according to each described control device in the claim 10 to 16.
28. information issuing control system according to claim 27, wherein, comprise also that according to each described third party system in the claim 24 to 26 wherein, described third party system is used for providing the described indication information that is used to indicate type of user terminal to described control device.
29. according to claim 27 or 28 described information issuing control systems, wherein, also comprise database, be used to store described information.
30. according to each described claim in the as above claim, wherein, described information comprises each in the following content:
-advertising message;
-the information relevant with described content providing device; And
-definite at random information.
31. according to each described claim in the as above claim, wherein, described user terminal comprises any in the following equipment:
-mobile phone;
-personal digital assistant;
-notebook;
-desktop computer;
-TV signal receiving apparatus;
-set-top box; Perhaps
-blackberry, blueberry.
CNA2008100334045A 2008-01-31 2008-01-31 Control apparatus for publishing information according to terminal type and corresponding control method Pending CN101499978A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CNA2008100334045A CN101499978A (en) 2008-01-31 2008-01-31 Control apparatus for publishing information according to terminal type and corresponding control method

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CNA2008100334045A CN101499978A (en) 2008-01-31 2008-01-31 Control apparatus for publishing information according to terminal type and corresponding control method

Publications (1)

Publication Number Publication Date
CN101499978A true CN101499978A (en) 2009-08-05

Family

ID=40946863

Family Applications (1)

Application Number Title Priority Date Filing Date
CNA2008100334045A Pending CN101499978A (en) 2008-01-31 2008-01-31 Control apparatus for publishing information according to terminal type and corresponding control method

Country Status (1)

Country Link
CN (1) CN101499978A (en)

Cited By (14)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN102724638A (en) * 2011-03-30 2012-10-10 上海亿动信息技术有限公司 Control method and control system for broadcasting mobile advertisement with multiple URL
CN103152694A (en) * 2013-02-06 2013-06-12 上海云联广告有限公司 Method for matching screens and positioning users through multimedia messages
CN103188528A (en) * 2011-12-30 2013-07-03 中国移动通信集团公司 Registration method, content playing control method and corresponding device of playing control terminal
CN103402126A (en) * 2013-08-06 2013-11-20 深圳市路通网络技术有限公司 Display method and device of advertising information
CN103686630A (en) * 2012-09-19 2014-03-26 上海亿动信息技术有限公司 Information release control system based on application program in mobile terminal
CN103955846A (en) * 2014-05-08 2014-07-30 上海亿动信息技术有限公司 Control method and device for controlling multi-terminal intelligent feedback in information processing system
WO2015054899A1 (en) * 2013-10-18 2015-04-23 华为终端有限公司 Advertising information display method, system and device
CN104823452A (en) * 2013-08-07 2015-08-05 达贝U株式会社 Method for processing multi-channel alternative advertisement through single source and managing schedule
CN105340221A (en) * 2013-05-16 2016-02-17 英特尔Ip公司 Methods, apparatuses, and systems for retrieving data from a wireless local area network (WLAN) access point
CN105472033A (en) * 2015-12-31 2016-04-06 腾讯科技（深圳）有限公司 Media information processing method and mobile terminal
CN105610954A (en) * 2015-12-31 2016-05-25 腾讯科技（深圳）有限公司 Media information processing method and system
CN105872004A (en) * 2015-12-22 2016-08-17 乐视网信息技术（北京）股份有限公司 Information pushing method and device specific to terminal
CN106504686A (en) * 2016-12-30 2017-03-15 山东依鲁光电科技有限公司 LED intelligent marketing advertisement service systems
CN110248217A (en) * 2019-07-08 2019-09-17 中国联合网络通信集团有限公司 A kind of user data synchronization method and device

Cited By (19)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN102724638A (en) * 2011-03-30 2012-10-10 上海亿动信息技术有限公司 Control method and control system for broadcasting mobile advertisement with multiple URL
CN103188528A (en) * 2011-12-30 2013-07-03 中国移动通信集团公司 Registration method, content playing control method and corresponding device of playing control terminal
CN103188528B (en) * 2011-12-30 2016-09-07 中国移动通信集团公司 Broadcast Control terminal registration method, content broadcast control method and relevant device
CN103686630A (en) * 2012-09-19 2014-03-26 上海亿动信息技术有限公司 Information release control system based on application program in mobile terminal
CN103152694A (en) * 2013-02-06 2013-06-12 上海云联广告有限公司 Method for matching screens and positioning users through multimedia messages
CN105340221A (en) * 2013-05-16 2016-02-17 英特尔Ip公司 Methods, apparatuses, and systems for retrieving data from a wireless local area network (WLAN) access point
CN103402126B (en) * 2013-08-06 2016-04-27 深圳市路通网络技术有限公司 A kind of display packing of advertising message and device
CN103402126A (en) * 2013-08-06 2013-11-20 深圳市路通网络技术有限公司 Display method and device of advertising information
CN104823452A (en) * 2013-08-07 2015-08-05 达贝U株式会社 Method for processing multi-channel alternative advertisement through single source and managing schedule
WO2015054899A1 (en) * 2013-10-18 2015-04-23 华为终端有限公司 Advertising information display method, system and device
CN103955846A (en) * 2014-05-08 2014-07-30 上海亿动信息技术有限公司 Control method and device for controlling multi-terminal intelligent feedback in information processing system
CN103955846B (en) * 2014-05-08 2017-06-06 上海亿动信息技术有限公司 The control method and device of multiple terminal intelligent feedbacks are controlled in information processing system
CN105872004A (en) * 2015-12-22 2016-08-17 乐视网信息技术（北京）股份有限公司 Information pushing method and device specific to terminal
CN105610954A (en) * 2015-12-31 2016-05-25 腾讯科技（深圳）有限公司 Media information processing method and system
CN105472033A (en) * 2015-12-31 2016-04-06 腾讯科技（深圳）有限公司 Media information processing method and mobile terminal
CN105610954B (en) * 2015-12-31 2020-11-06 腾讯科技（深圳）有限公司 Media information processing method and system
CN106504686A (en) * 2016-12-30 2017-03-15 山东依鲁光电科技有限公司 LED intelligent marketing advertisement service systems
CN110248217A (en) * 2019-07-08 2019-09-17 中国联合网络通信集团有限公司 A kind of user data synchronization method and device
CN110248217B (en) * 2019-07-08 2022-04-22 中国联合网络通信集团有限公司 User data synchronization method and device

Similar Documents

Publication Publication Date Title
CN101499978A (en) Control apparatus for publishing information according to terminal type and corresponding control method
US10748205B2 (en) Method, system, and graphic user interface for enabling a customer to access an artist profile and associated media file
US7127455B2 (en) Taxonomy for mobile e-services
US20060089914A1 (en) Apparatus, systems and methods for compensating broadcast sources
US20060190401A1 (en) Content distribution system and method
US20070022214A1 (en) Transaction management apparatus and method
Funk Key technological trajectories and the expansion of mobile Internet applications
US20080108302A1 (en) Multi-radio mobile application
CN103577458A (en) Control method and corresponding control device for displaying webpage according to terminal type
KR20130119721A (en) Method and system for providing best suitable advertisements on signboard using ap
CN103942702A (en) System and method for carrying out e-business based on electronic business cards
KR20010088125A (en) Dealing method for advertising field of mass media on internet
CN101499077A (en) Control device and method for issuing information according to carrier content category message
CN101551796A (en) Control system and corresponding control method for releasing information according to carrier content
GB2481958A (en) Apparatus and method for selling products and content through blog scrap sales module
JP2009058988A (en) Affiliate management server device, affiliate management method, and affiliate management server program
CN101866682B (en) Network multimedia playing system
KR102194492B1 (en) Method for linking advertisement and shopping mall
KR102433693B1 (en) Online marketing advertising system with a variety of content marketing productions and how to control them
KR101213234B1 (en) Auction method of advertisement, recording medium and auction system of advertisement
KR20000058682A (en) System and method for intermediating broadcasting opuscule
KR20090000831A (en) Method for providing network-based real estate information and system thereof
WO2008147149A2 (en) Method and system for providing advertisement
KR102280438B1 (en) System for transacting digital contents and method thereof
KR20060018278A (en) Targeted and ordered advertising system on the internet

Legal Events

Date Code Title Description
C06 Publication
PB01 Publication
C10 Entry into substantive examination
SE01 Entry into force of request for substantive examination
C12 Rejection of a patent application after its publication
RJ01 Rejection of invention patent application after publication

Application publication date: 20090805