CN101141517B - Method and system for implementing internet advertisement telephone - Google Patents
Method and system for implementing internet advertisement telephone Download PDFInfo
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- CN101141517B CN101141517B CN200610128185XA CN200610128185A CN101141517B CN 101141517 B CN101141517 B CN 101141517B CN 200610128185X A CN200610128185X A CN 200610128185XA CN 200610128185 A CN200610128185 A CN 200610128185A CN 101141517 B CN101141517 B CN 101141517B
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Abstract
The present invention relates to an implement method of an Internet advertisement telephone, which comprises the following procedures: an Internet advertisement platform WEB server responds the operation to a WEB advertisement item by a calling user, and inquires the calling telephone number information of the calling Internet user, the called telephone route identification, and the called advertisement charging information, and transmits the information to the next generation network application server; a next generation network application server indicates the session inception protocol proxy service to initiate the call to the calling party and the called party telephone number, and connects the calling user with the called user; when the call is finished, the next generation network application server records the relative charge of the call which comprises the telephone charge and the advertisement charge into the account of the called user, and returns certain telephone utilization amount to the calling user. The present invention can form an actuation system to the clicked Internet user, and advance the deep communication contact between the user and the advertisement delivery enterprise.
Description
Technical field
The present invention relates to the Internet and telecommunication technology, relate in particular to a kind of implementation method and system of internet advertisement telephone.
Background technology
Based on the internet hunt of bid ranking or bid advertisement pattern, all adopt click on hypertext reference to pass through the form that the WEB page is specified in the http protocol visit at present.And under actual conditions, the Internet user often need carry out voice with the related personnel of ferret out to link up in the process of web search; Simultaneously, the corporate client of search bid advertisement is introduced the enterprise product except utilizing the WEB website, more hopes to come further contact and locking potential customer through the mode that phone is linked up.
In addition, in fact the Internet user has accepted the advertising message of search service provider issue after link is clicked to the search bid advertisement.Under the pattern of present " paying per click "; Search service provider is charged to the input enterprise of this ad entry by the number of times that the user clicks according to a certain ad entry; But search service provider has monopolized all advertising incomes; Can't the behavior that the Internet user accepts advertising message be encouraged, and the user according to the telephone number in the ad entry when advertisement putting enterprise gets in touch, this user also will pay the corresponding telephone expense.
Therefore, the behavior of exist the deep communication contact that can't facilitate between Internet user and the advertisement putting enterprise in the prior art, the Internet user being accepted advertisement can't form the problem of incentive mechanism.
Summary of the invention
An object of the present invention is to solve the problem that when the Internet user is interested in a certain ad entry, lacks the telephone contact means of convenient economy in the prior art.
Another object of the present invention is the Internet user to be accepted the behavior formation incentive mechanism of advertisement, impels it to be ready to get in touch with advertisement putting enterprise.
The invention provides a kind of implementation method of internet advertisement telephone, comprising:
A. Internet advertisement platform web server response is obtained this caller Internet user's calling telephone number information from the caller Internet user of the caller Internet user client operation to the WEB ad entry;
B. the Internet advertisement platform web server arrives next generation network application server through Web Service or HTTPS protocol interface with calling telephone number information, called subscriber's phone Route Distinguisher and called advertisement charging information transfer according to this WEB ad entry inquiry called subscriber's phone Route Distinguisher and called advertisement charge information;
C. next generation network application server indication session initiation protocol acting server makes a call to this calling telephone number; Again called subscriber's phone Route Distinguisher is translated into the real called party telephone number; Indication session initiation protocol acting server makes a call to the called phone number; Calling and called are with after off-hook is answered per family, and the next generation network application server is routed to same phone with the calling and called telephone terminal and connects;
D. behind the end of conversation, the next generation network application server is that this time conversation generation telephone charges is used and advertising expenditure, counts called subscriber's account.
Preferably, this method also comprises: behind the e. end of conversation, when predetermined condition is satisfied in this time conversation; The next generation network application server produces no-charge call service amount for the caller Internet user; Through Web Service or HTTPS protocol interface this amount information is delivered to the Internet advertisement platform web server, is delivered to caller Internet user client again and shows, and this amount is counted the database of this application server; When application server is received this caller Internet user's phone call request next time; This amount of inquiry in database is when end of calling need charge, with this amount payment calling charge.
The present invention is through returning certain expense rating to the user who makes a phone call; And the expense of advertisement telephone remembered on the account of called subscriber's (being the enterprise of advertisement delivery); This user can utilize this telephone number terminal that thereby any called WEB of the carrying out click-to-dial in the telephone network has been formed a kind of incentive mechanism to this click user once more; Thereby promote the deep communication contact of user and advertisement putting enterprise; For internet advertisement telephone provides total solution,, strengthen the user experience and the advertising results of the web advertisement through combining of call and Internet advertisement platform.
Preferably; The process of the calling telephone number information of obtaining this caller Internet user among the step a comprises: judge at first whether this caller Internet user has registered account and login at this Internet advertisement platform web server; If registration has the account; Inquiry this account or the pairing calling telephone number of user name in this Internet advertisement platform web data in server storehouse; If there is not registering account; Then send order to caller Internet user client; On this caller Internet user client, show input frame, supply this caller Internet user to fill in calling telephone number, if the browser of this caller Internet user client was filled in calling telephone number before Cookie function and this caller Internet user client are arranged on this Internet advertisement platform; Then the browser of this caller Internet user client is filled in the calling telephone number that this Internet advertisement platform of this caller Internet user client last visit is used automatically through cookie information, otherwise waits for the manual calling telephone number of on input frame, filling in of this caller Internet user.
Through the binding characteristic of above-mentioned Cookie and search account's characteristic; All to import calling telephone number when making the user need not click the advertisement telephone business at every turn; Only need when the configuration account information or use for the first time and fill in a calling telephone number should business the time; The Internet advertisement platform web server can produce this calling subscriber's telephone number automatically according to the rear side phone number of input for the first time later on, has improved the convenience that the user uses.
Preferably; In step c; The next generation network application server is preserved all the advertisement telephone call records in time period of last scheduled duration in its database,, before this calling telephone number makes a call, in the database of this application server, inquire about at indication session initiation protocol acting server; See whether the number of times that the terminal of this calling telephone number makes a call surpasses pre-determined number in the time period of this last scheduled duration; If surpass pre-determined number, then do not indicate the session initiation protocol acting server to make a call to this calling telephone number, refusal continues it to called user terminal.
Whether the number of times that in the time period of this last scheduled duration, makes a call through the terminal of checking this calling telephone number surpasses pre-determined number; Connect if surpass this pre-determined number then refuse, thereby prevent the user from starting from the purpose of harassing and wrecking and frequently use advertisement telephone professional.
Preferably; In step b; The Internet advertisement platform web server produces identifying code; And through Web Service or HTTPS protocol interface with this identifying code together with calling telephone number information, called subscriber's phone Route Distinguisher and called advertisement charging information transfer to the next generation network application server, and the Internet advertisement platform web server is sent to caller Internet user client with identifying code, shows in caller Internet user client; In step c; In response to caller Internet user off-hook; Next generation network application server indication session initiation protocol acting server sends voice suggestion to caller Internet user telephone terminal, requires the caller Internet user to import this identifying code, and the identifying code that identifying code that the next generation network application server will be imported and Internet advertisement platform web server are issued it compares; If it is consistent; Then carry out to the continuing of called phone number, if inconsistent or not input of caller Internet user, then refusal carries out continuing to the called phone number.
Through the above-mentioned process that identifying code is set and this identifying code is verified, prevented that the user from clicking but phone by another user answer maybe, prevented to a certain extent to make nuisance calls.
Preferably, in step c, when network application server of future generation indication session initiation protocol acting server when the called phone number makes a call, not to the telephone terminal display of calling telephone number of called phone number, and show unified special service number.
Above-mentioned characteristic has solved the problem of privacy of user protection.When the user does not want to tell enterprise its telephone number, at this moment just do not transmit its telephone number, and replace a unified special service number to called enterprise.
Preferably; In step c; When network application server of future generation indicates the session initiation protocol acting server when the called phone number makes a call; Telephone terminal to the called phone number shows the calling telephone number that adds specified prefix, or points out to the called user terminal playback through the next generation network media server, calls out for internet advertisement telephone to this calling of called user terminal prompting.
Above-mentioned characteristic makes called enterprise when receiving phone, to judge internet advertisement telephone or plain old telephone immediately, is convenient to identification and the management of enterprise to advertisement telephone.
Preferably; In steps d; If the called subscriber is the prepaid user; And the remaining sum that called subscriber's account deducts after this telephone charges usefulness and the advertising expenditure has been lower than predetermined quantity, and then the advertisement telephone function of next generation network application server notice Internet advertisement platform web server this called subscriber of cancellation on the WEB webpage shows.
The technique effect of above-mentioned characteristic is to have prevented that called subscriber's account balance is not enough and can't pay, and the calling subscriber has clicked the page, the possibility that final search provider can't be compensated.
Preferably, in steps d, the next generation network application server produces telephone charges usefulness according to this call duration, type of call and rate, counts called subscriber's account; Effective call duration, calling multiplicity according to advertising rate and this advertisement telephone produce advertising expenditure, count called subscriber's account.
Preferably, in step e, predetermined condition is the one or more combination in the following condition:
I. normal talking surpasses certain time length;
II. same caller Internet user initiates advertisement telephone at setting threshold within the period number of times is lower than specified quantity;
III. the called subscriber finishes the conversation back through telephone key-press or the affirmation of WEB interface;
IV. the caller Internet user cooperates the specific item of completion, as fills in the product questionnaire.
The present invention has certain condition through restriction, such as wanting button affirmation etc. behind called subscriber's end of conversation, thereby prevented some people in order to gain the phone expense rating by cheating deliberately to enterprise make a phone call maybe.
The present invention also provides a kind of system that realizes internet advertisement telephone, comprising:
Caller Internet user client and telephone terminal;
Called subscriber's telephone terminal;
The Internet advertisement platform web server; Be coupled to caller Internet user client; Response is from the caller Internet user of the caller Internet user client operation to the WEB ad entry; Obtain this caller Internet user's calling telephone number information, according to this WEB ad entry inquiry called subscriber's phone Route Distinguisher and called advertisement charge information;
The session initiation protocol acting server;
The next generation network application server; Be coupled to said Internet advertisement platform web server and session initiation protocol acting server; Receive calling telephone number information, called subscriber's phone Route Distinguisher and called advertisement charge information from said Internet advertisement platform web server, indication session initiation protocol acting server makes a call to this calling telephone number, again called subscriber's phone Route Distinguisher is translated into the real called party telephone number; Indication session initiation protocol acting server makes a call to the called phone number; Calling and called are with after off-hook is answered per family, and the next generation network application server is routed to same phone with the calling and called telephone terminal and connects, and behind the end of conversation; Use and advertising expenditure for this time conversation produces telephone charges, count called subscriber's account.
Description of drawings
Fig. 1 is a system construction drawing of the present invention.
Fig. 2 is the overview flow chart of method of the present invention.
Fig. 3 a-b is the sketch map of the flow process of a refinement of the present invention.
Embodiment
Fig. 1 shows a kind of system that realizes internet advertisement telephone of the present invention, comprising: caller Internet user client and telephone terminal (104); Called subscriber's telephone terminal (105); Internet advertisement platform web server (101); Be coupled to caller Internet user client; Response is from the caller Internet user of the caller Internet user client operation to the WEB ad entry; Obtain this caller Internet user's calling telephone number information, according to this WEB ad entry inquiry called subscriber's phone Route Distinguisher and called advertisement charge information; Session initiation protocol (SIP) acting server (103), (SIP) acting server is got in touch through the TG on the IP network (106) and the caller on the public switched telephone network (PSTN), called phone terminal; (NGN) network application server (102) of future generation; Be coupled to said Internet advertisement platform web server and session initiation protocol acting server; Receive calling telephone number information, called subscriber's phone Route Distinguisher and called advertisement charge information from said Internet advertisement platform web server, indication session initiation protocol acting server makes a call to this calling telephone number, again called subscriber's phone Route Distinguisher is translated into the real called party telephone number; Indication session initiation protocol acting server makes a call to the called phone number; Calling and called are with after off-hook is answered per family, and the next generation network application server is routed to same phone with the calling and called telephone terminal and connects, and behind the end of conversation; Use and advertising expenditure for this time conversation produces telephone charges, count called subscriber's account.
Fig. 2 shows overall implementation procedure of the present invention.Fig. 3 shows some further details of this process.Combine Fig. 2,3 pairs of implementation procedures of the present invention to be described below substantially at present:
S1. the calling subscriber operates the WEB ad entry on the WEB of the calling subscriber's client page, and the caller Internet user here comprises that to the operation of WEB ad entry the caller Internet user clicks the advertisement telephone call button relevant with this WEB ad entry or links.That is to say; The calling subscriber is very interested in this ad entry when having seen this ad entry or this ad entry corresponding page; So remove to click the advertisement telephone call button relevant or link (3001 among Fig. 3) with this WEB ad entry; To get in touch with advertisement putting enterprise; The calling subscriber has clicked after button or the link, and the WEB browser of calling subscriber's client is delivered to the Internet advertisement platform web server among Fig. 1 through http protocol with the operation information of this button click and link.Among Fig. 3 3002 is optional; Because relevant with this ad entry sometimes commodity or service are single, and relevant with this ad entry sometimes commodity or service have multiple classification, need to beat the different telephone contact; On client, show a page just for this moment the calling subscriber; Let the user on this page, navigate, select a concrete commodity classification, thereby find the link of a concrete telephone number.Then, Internet advertisement platform web server response is clicked the operation of associated button or link from the caller Internet user of caller Internet user client to this of WEB ad entry, will obtain this caller Internet user's calling telephone number information.It preferably obtains like this: judge at first whether this caller Internet user registers account (3003 among Fig. 3 at this Internet advertisement platform web server; At number of site such function is arranged at present, such as google, the user can register an account on the website; In registering account; Filled in a telephone number), if registration has the account, inquiry this account or the pairing calling telephone number of user name (3005 among Fig. 3) in this Internet advertisement platform web data in server storehouse; If there is not registering account; Then send order, on this caller Internet user client, show input frame, supply to fill in calling telephone number to caller Internet user client; If the browser of this caller Internet user client was filled in calling telephone number (3004 before Cookie function and this caller Internet user client are arranged on this Internet advertisement platform; Cookie has a kind of binding function, and when telephone number of the user capture website input first time, Cookie is this telephone number and this user binding; Later on when this user visits same website once more; Cookie is exactly the number of input when visiting for the first time with regard to the number of giving tacit consent to this user), then the browser of this caller Internet user client is filled in the calling telephone number (3006) that this Internet advertisement platform of this caller Internet user client last visit is used automatically through cookie information, otherwise waits for this caller Internet user hand filling calling telephone number (3007); After this caller Internet user fills in calling telephone number, receive this calling telephone number information.Through the binding characteristic of above-mentioned Cookie and search account's characteristic; All to import calling telephone number when making the user click advertising business at every turn; Only need calling telephone number of input when visiting this website for the first time; The Internet advertisement platform web server can produce this calling subscriber's telephone number automatically according to the rear side phone number of input for the first time later on, has improved the convenience that the user uses.Certainly; The calling telephone number information of obtaining this caller Internet user can not realize through above-mentioned optimal way yet; Can directly show that to the user prompting frame lets the user import; Do not carry out top several optimizations and judge, increased user's burden like this, but can accomplish main purpose of the present invention yet.
S2. the Internet advertisement platform web server has been known rear side phone number; To know that also called subscriber's telephone number could connect at two ends; This moment it (the Internet advertisement platform web server itself has database to the database of itself according to this WEB ad entry; In the past when the enterprise of advertisement delivery will set up ad entry on the website of search provider; Information such as its telephone number all are entered into this lane database) inquiry called subscriber's phone Route Distinguisher and called advertisement charge information, calling telephone number information, called subscriber's phone Route Distinguisher and called advertisement charge information are delivered to next generation network application server (the existing at present mature technology of next generation network application server) through Web Service or HTTPS protocol interface.Preferably; The Internet advertisement platform web server produces identifying code; And with this identifying code together with calling telephone number information, called subscriber's phone Route Distinguisher and called advertisement charging information transfer to next generation network application server (3008); And the Internet advertisement platform web server is sent to caller Internet user client with identifying code; Show in caller Internet user client; Whether its database of next generation network application server inquiry (3009) and judging calls out legal (3010), on calling subscriber's client, points out call failure and corresponding reason (3011), the legal down-stream that then gets into for the Internet advertisement platform web server if conform to the rule return messages.3009-3011 is some customary programs, does not add at this and gives unnecessary details.
S3. the next generation network application server makes a call to this calling telephone number through session initiation protocol (SIP) indication session initiation protocol acting server.Caller phone ring this moment; Calling subscriber's off-hook (3012), if at this moment in S2, be provided with identifying code, next generation network application server indication session initiation protocol acting server sends voice suggestion to caller Internet user telephone number; Require the caller Internet user to import this identifying code (3013) (because this identifying code was to show in client; The user is just passable as long as on the button at caller phone terminal, press this identifying code), identifying code that the next generation network application server will be imported and Internet advertisement platform web server are issued it in S2 identifying code compares (3015), if consistent; Then carry out continuing to the called phone number; If inconsistent or not input of caller Internet user, then refusal carries out the (chance of importing for again the calling subscriber for the second time in the flow process in Fig. 3 certainly, that continues to the called phone number; When the first time, the calling subscriber imported wrong; Judge and to input number of times by mistake less than 2 (steps 3016), this is to point out the user to re-enter (3014), has only the identifying code incorrect (3018) of just pointing out the user to import when all inputing by mistake for 2 times; Process finishes, and is provided with like this to prevent that the calling subscriber from causing whole call failure because input identifying code by mistake accidentally).Like this, through the above-mentioned process that identifying code is set and this identifying code is verified, prevented that the user from clicking but phone by another user answer maybe, avoided to a certain extent making nuisance calls.If input is correct then, playback prompting " connect, please wait a moment "; And playing RBT (3017), the next generation network application server again with called subscriber's phone Route Distinguisher translate into the real called party telephone number (the next generation network application server can use different routing policies that called Route Distinguisher is translated into the real called party telephone number, for example by the caller area code select called, by call out the period select called, press flow equalization select called, meet the polling or the like of doing; These all are methods of the prior art, so do not give unnecessary details), indication session initiation protocol acting server is to called phone number make a call (3019); The access success that judges whether the called subscriber is connected (3021); Be called off-hook, if calling and called with after off-hook is answered per family, the next generation network application server is routed to same phone with the calling and called telephone terminal and connects and go up (3020); If called not off-hook; Change (3024) before seeing the condition that whether is provided with, promptly call out and transfer on another phone, if be provided with; Then initiate a call to transferred number (3026), it is optional that Call Forwarding is set certainly.Judge Call Forwarding, judge whether that the called subscriber still is no response (3025), if busy, to calling subscriber's playback " Called Busy is please dialled after a while again " (3027), if no response, to calling subscriber's playback " called no response is please dialled after a while again " (3028).
Preferably; In this step; The next generation network application server can be preserved all the advertisement telephone call records in time period of last scheduled duration in its database (the next generation network application server itself has database); This scheduled duration be by this next generation network application server according to general normal users dialed how long can produce behind the phone first time of throwing in enterprise dial into same input enterprise the second time phone the empirical value of needs definite in advance well, flexible configuration as required.Indicating the session initiation protocol acting server before this calling telephone number makes a call; In the database of this next generation network application server, inquire about earlier; See whether the number of times that the terminal of this calling telephone number makes a call surpasses pre-determined number in the time period of this last scheduled duration; If surpass pre-determined number, then do not indicate the session initiation protocol acting server to make a call to this calling telephone number, refusal continues it to called user terminal.Whether the number of times that in the time period of this last scheduled duration, makes a call through the terminal of checking this calling telephone number surpasses pre-determined number, connects if surpass this pre-determined number then refuse, thereby prevents the user from starting from the purpose of harassing and wrecking and make a phone call again and again.
Preferably; In this step; When network application server of future generation indicates the session initiation protocol acting server when calling telephone number makes a call; The telephone terminal to calling telephone number does not show real called phone number (this is meant that the caller phone terminal is provided with the situation that electricity shows), and shows unified special service number.When network application server of future generation indication session initiation protocol acting server when the called phone number makes a call, not to the telephone terminal display of calling telephone number of called phone number, and show unified special service number.This has solved the problem of the Commercial Secret Protection of privacy of user protection and enterprise.When the user does not want to tell enterprise its telephone number, at this moment just do not transmit its telephone number, and replace a unified special service number to called enterprise, conversely, when called enterprise wants the telephone number of oneself when secret too.
Preferably; In this step; When network application server of future generation indicates the session initiation protocol acting server when the called phone number makes a call; Telephone terminal (this is meant that there is the situation of caller identification at the called phone terminal) to the called phone number shows the calling telephone number that adds specified prefix, or points out to the called user terminal playback through the next generation network media server, calls out for internet advertisement telephone to this calling of called user terminal prompting.This makes called enterprise when receiving phone, to judge internet advertisement telephone or plain old telephone immediately, is convenient to identification and the management of enterprise to advertisement telephone.
S4. behind the end of conversation, the next generation network application server is that this time conversation generation telephone charges is used and advertising expenditure, counts called subscriber's account (3023).Specifically, the next generation network application server produces telephone charges usefulness according to this call duration, type of call and rate, counts called subscriber's account; According to the effective call duration of advertising rate and this advertisement telephone (refer to that in call duration deduction was not also set up with being connected of called phone terminal and intermediate line link has time of interruption), call out multiplicity (this calling is to which time calling between the calling and called at this); Produce advertising expenditure, count called subscriber's account.About the method for this generation telephone charges usefulness and advertising expenditure, be the method for prior art, characteristics of the present invention are they have been counted called subscriber's account.If in the step in front the called subscriber not off-hook answer, or during off-hook for a certain reason (like calling subscriber's on-hook, or circuit question) fail normally to connect both sides' speech channel, the next generation network application server can not charge.
Preferably; In this step; If the called subscriber is the prepaid user; And the remaining sum that called subscriber's account deducts after this telephone charges usefulness and the advertising expenditure has been lower than predetermined quantity, and then the advertisement telephone function of next generation network application server notice Internet advertisement platform web server this called subscriber of cancellation on the WEB webpage shows.Do having prevented that called subscriber's account balance is not enough and can't pay like this, and the calling subscriber has clicked the page, the possibility that final search provider can't be compensated.
In Fig. 3, in the front of step 3023, also have a step 3022, we are defined as S5 with it.S5 still, if S5 is set after the execution of S4, also allowed before the execution of S4.If there is not S5, also allow.S5 is: behind the end of conversation; When predetermined condition is satisfied in this time conversation; The next generation network application server produces no-charge call service amount for the caller Internet user; This amount information is delivered to the Internet advertisement platform web server through Web Service or HTTPS protocol interface, is delivered to caller Internet user client again and shows, and this amount is counted the database of this application server; Receive the phone call request to any called user terminal that this caller Internet user of being transmitted by the Internet advertisement platform web server carries out through the WEB click-to-dial when network application server of future generation (is that the user wants to initiate WEB with this same calling telephone number of having dialed said advertisement telephone to any user next time and goes up when calling out next time; The user fills in caller and called phone number information on the corresponding WEB page, Internet advertisement platform web server (101) passes to NGN application server (102) with this information) time, the NGN application server is inquired about this amount in database; The NGN application server is that caller and called subscriber connect then; Call out, when end of calling need charge, with this amount payment calling charge.The present invention is through returning certain expense rating to the user who makes a phone call; Thereby formed a kind of incentive mechanism to this click user; Thereby make the user more and more like clicking ad entry, thereby converse, for internet advertisement telephone provides total solution with advertisement putting enterprise; Through combining of call and Internet advertisement platform, strengthen the user experience and the advertising results of the web advertisement.
This predetermined condition can be the one or more combination (but also can be other condition, these conditions can be provided with to network application server of future generation through the Internet advertisement platform web server of website by called advertisement putting enterprise according to actual needs) in the following condition:
I. normal talking surpasses certain time length;
II. same caller Internet user initiates advertisement telephone at setting threshold within the period number of times is lower than specified quantity, this specified quantity can be as required or actual conditions set;
III. the called subscriber finishes the conversation back through telephone key-press or the affirmation of WEB interface;
IV. the caller Internet user cooperates the specific item of completion.
The present invention has certain condition through restriction, such as wanting button affirmation etc. behind called subscriber's end of conversation, thereby prevented some people in order to gain the phone expense rating by cheating deliberately to enterprise make a phone call maybe.
The no-charge call service amount that produces for the caller Internet user also is to be provided with according to actual needs to network application server of future generation through the Internet advertisement platform web server of website by called advertisement putting enterprise; Can be which time conversation between the calling and called for example based on duration and this time conversation of this time conversation; The rate of every duration also can be provided with according to actual needs; In case these benchmark set in the next generation network application server, the next generation network application server just returns to this amount of calling subscriber according to these benchmark.
Can realize and provide the bid advertisement telephone service of internet hunt based on the present invention, also can combine general internet portal website that web advertisement telephone service is provided.
Claims (12)
1. the implementation method of an internet advertisement telephone comprises:
A. Internet advertisement platform web server response is from the caller Internet user of the caller Internet user client operation to the WEB ad entry; Obtain this caller Internet user's calling telephone number information; The caller Internet user of said caller Internet user client comprises that to the operation of WEB ad entry the caller Internet user clicks the advertisement telephone call button relevant with this WEB ad entry or links, and said Internet advertisement platform web data in server has called number corresponding with this WEB ad entry when setting up this WEB ad entry in the storehouse;
B. the Internet advertisement platform web server arrives the next generation network application server according to this WEB ad entry inquiry called subscriber's phone Route Distinguisher and called advertisement charge information with calling telephone number information, called subscriber's phone Route Distinguisher and called advertisement charging information transfer;
C. next generation network application server indication session initiation protocol acting server makes a call to this calling telephone number; Again called subscriber's phone Route Distinguisher is translated into the real called party telephone number; Indication session initiation protocol acting server makes a call to the called phone number; Calling and called are with after off-hook is answered per family, and the next generation network application server is routed to same phone with the calling and called telephone terminal and connects;
D. behind the end of conversation, the next generation network application server is that this time conversation generation telephone charges is used and advertising expenditure, counts called subscriber's account.
2. according to the method for claim 1, also comprise:
E. behind the end of conversation; When predetermined condition was satisfied in this time conversation, the next generation network application server was delivered to the Internet advertisement platform web server for the caller Internet user produces no-charge call service amount with this amount information; Being delivered to caller Internet user client again shows; And this amount counted the database of this next generation network application server, when network application server of future generation receive next time this caller Internet user through the WEB click-to-dial carry out to any user's phone call request the time, this amount of inquiry in database; When end of calling need charge, with this amount payment calling charge.
3. according to the method for claim 1; Wherein, The process of the calling telephone number information of obtaining this caller Internet user among the step a comprises: judge at first whether this caller Internet user has registered the account at this Internet advertisement platform web server; If registration has the account; Inquiry this account or the pairing calling telephone number of user name in this Internet advertisement platform web data in server storehouse; If there is not registering account, then send order to caller Internet user client, on this caller Internet user client, show input frame; Supply this caller Internet user to fill in calling telephone number; If the browser of this caller Internet user client was filled in calling telephone number before Cookie function and this caller Internet user client are arranged on this Internet advertisement platform, then the browser of this caller Internet user client is filled in the calling telephone number that this Internet advertisement platform web server of this caller Internet user client last visit uses automatically through cookie information, otherwise filling in by the caller Internet user of this input frame accomplished by hand; In response in input frame, having filled in calling telephone number, receive this calling telephone number information.
4. according to the method for claim 1; Wherein, in step c, the next generation network application server is preserved all the advertisement telephone call records in time period of last scheduled duration in its database; Indicating the session initiation protocol acting server before this calling telephone number makes a call; In the database of this next generation network application server, inquire about, see whether the number of times that the terminal of this calling telephone number makes a call surpasses pre-determined number in the time period of this last scheduled duration, if surpass pre-determined number; Then do not indicate the session initiation protocol acting server to make a call to this calling telephone number, refusal continues it to called user terminal.
5. according to the method for claim 1; Wherein, In step b, the Internet advertisement platform web server produces identifying code, and this identifying code is arrived the next generation network application server together with calling telephone number information, called subscriber's phone Route Distinguisher and called advertisement charging information transfer; And the Internet advertisement platform web server is sent to caller Internet user client with identifying code, shows in caller Internet user client; In step c; In response to caller Internet user off-hook; Next generation network application server indication session initiation protocol acting server sends voice suggestion to caller Internet user telephone number, requires the caller Internet user to import this identifying code, and the identifying code that identifying code that the next generation network application server will be imported and Internet advertisement platform web server are issued it compares; If it is consistent; Then carry out to the continuing of called phone number, if inconsistent or not input of caller Internet user, then refusal carries out continuing to the called phone number.
6. according to the method for claim 1; Wherein, In step c, if desired the calling subscriber is carried out secret protection, when network application server of future generation indicates the session initiation protocol acting server when the called phone number makes a call; Not to the telephone terminal display of calling telephone number of called phone number, and show unified special service number.
7. according to the method for claim 1; Wherein, In step c, indicate the session initiation protocol acting server when the called phone number makes a call when network application server of future generation, add the calling telephone number of specified prefix to the telephone terminal demonstration of called phone number; Or pass through the next generation network media server to called user terminal playback prompting, be that internet advertisement telephone is called out to this calling of called user terminal prompting.
8. according to the method for claim 1; Wherein, In steps d; If the called subscriber is the prepaid user, and called subscriber's account deduct this telephone charges with advertising expenditure after remaining sum be lower than predetermined quantity, the then advertisement telephone function demonstration of this called subscriber of next generation network application server notice Internet advertisement platform web server cancellation on the WEB webpage.
9. according to the process of claim 1 wherein, in steps d, the next generation network application server produces telephone charges usefulness according to this call duration, type of call and rate, counts called subscriber's account; Effective call duration, calling multiplicity according to advertising rate and this advertisement telephone produce advertising expenditure, count called subscriber's account.
10. according to the method for claim 2, wherein, in step e, predetermined condition is the one or more combination in the following condition:
I. normal talking surpasses certain time length;
II. same caller Internet user initiates advertisement telephone at setting threshold within the period number of times is lower than predetermined number of times;
III. the called subscriber finishes the conversation back through telephone key-press or the affirmation of WEB interface;
IV. the caller Internet user cooperates the specific item of completion.
11. according to the process of claim 1 wherein, the caller Internet user comprises that to the operation of WEB ad entry the caller Internet user clicks the advertisement telephone call button relevant with this WEB ad entry or links.
12. a system that realizes internet advertisement telephone comprises:
Caller Internet user client and telephone terminal;
Called subscriber's telephone terminal;
The Internet advertisement platform web server; Be coupled to caller Internet user client; Response is from the caller Internet user of the caller Internet user client operation to the WEB ad entry; Obtain this caller Internet user's calling telephone number information; According to this WEB ad entry inquiry called subscriber's phone Route Distinguisher and called advertisement charge information; The caller Internet user of said caller Internet user client comprises that to the operation of WEB ad entry the caller Internet user clicks the advertisement telephone call button relevant with this WEB ad entry or links, and said Internet advertisement platform web data in server has called number corresponding with this WEB ad entry when setting up this WEB ad entry in the storehouse;
The session initiation protocol acting server;
The next generation network application server; Be coupled to said Internet advertisement platform web server and session initiation protocol acting server; Receive calling telephone number information, called subscriber's phone Route Distinguisher and called advertisement charge information from said Internet advertisement platform web server, indication session initiation protocol acting server makes a call to this calling telephone number, again called subscriber's phone Route Distinguisher is translated into the real called party telephone number; Indication session initiation protocol acting server makes a call to the called phone number; Calling and called are with after off-hook is answered per family, and the next generation network application server is routed to same phone with the calling and called telephone terminal and connects, and behind the end of conversation; Use and advertising expenditure for this time conversation produces telephone charges, count called subscriber's account.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
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| CN200610128185XA CN101141517B (en) | 2006-09-06 | 2006-09-06 | Method and system for implementing internet advertisement telephone |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
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| CN200610128185XA CN101141517B (en) | 2006-09-06 | 2006-09-06 | Method and system for implementing internet advertisement telephone |
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| CN101141517A CN101141517A (en) | 2008-03-12 |
| CN101141517B true CN101141517B (en) | 2012-02-22 |
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| CN200610128185XA Active CN101141517B (en) | 2006-09-06 | 2006-09-06 | Method and system for implementing internet advertisement telephone |
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Families Citing this family (10)
| Publication number | Priority date | Publication date | Assignee | Title |
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| EP2224394B1 (en) * | 2009-02-27 | 2012-08-15 | Research In Motion Limited | System and method for communicating from an electronic device |
| EP2224396A1 (en) * | 2009-02-27 | 2010-09-01 | Research In Motion Limited | System and method for provisioning a device for communicating |
| CN101986735B (en) * | 2010-12-07 | 2013-08-28 | 候万春 | Method for correcting wrong calling number of telephone terminal and mobile telephone terminal |
| CN102170463B (en) * | 2011-03-17 | 2017-05-24 | 北京百度网讯科技有限公司 | Online advertisement monitoring method for performing incoming call conversion tracking by utilizing extension telephone set |
| CN103024705A (en) * | 2012-12-05 | 2013-04-03 | 东莞市东信网络技术有限公司 | Method and system used for mobile advertisement short message marketing |
| CN103973442A (en) * | 2013-02-01 | 2014-08-06 | 国民技术股份有限公司 | Verification code transmitting and acquiring methods, mobile phone and electronic equipment |
| CN103391200B (en) * | 2013-08-05 | 2016-12-07 | 北京吉亚伟业科技有限公司 | Verification method and device |
| CN105306409A (en) * | 2014-05-30 | 2016-02-03 | 展讯通信（上海）有限公司 | Call verification system and method and mobile terminal |
| CN107733885B (en) * | 2017-10-10 | 2021-01-08 | 惠州Tcl移动通信有限公司 | Method for displaying local time of calling party and called party, mobile terminal and storage medium |
| CN109784994A (en) * | 2019-01-07 | 2019-05-21 | 李政谦 | Internet bid ranking ad click charging method and system based on real name verification |
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| CN1418423A (en) * | 2000-03-09 | 2003-05-14 | @因特网公司 | Method and system providing advertisement using tone of ringing sounds of mobile phone and commercial transaction service in association with the same |
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