CN101110692A - Novel network advertisement implementing schedule downloading through movable means - Google Patents

Novel network advertisement implementing schedule downloading through movable means Download PDF

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Publication number
CN101110692A
CN101110692A CNA2007101493650A CN200710149365A CN101110692A CN 101110692 A CN101110692 A CN 101110692A CN A2007101493650 A CNA2007101493650 A CN A2007101493650A CN 200710149365 A CN200710149365 A CN 200710149365A CN 101110692 A CN101110692 A CN 101110692A
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CN
China
Prior art keywords
schedule
audient
advertisement
described method
webpage
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CNA2007101493650A
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Chinese (zh)
Inventor
张颖哲
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Individual
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Individual
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Filing date
Publication date
Application filed by Individual filed Critical Individual
Priority to CNA2007101493650A priority Critical patent/CN101110692A/en
Publication of CN101110692A publication Critical patent/CN101110692A/en
Pending legal-status Critical Current

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Abstract

The present invention discloses a novel network advertisement to realize activity agenda download by mobile means, which includes procedures below: (1) Open an ad webpage; (1) Display a zone with a specific logo of 'Agenda Download' (containing image, flash, words, etc.) on the ad webpage synchronously with ad details; (3) Click the zone with the specific logo, input mobile phone number by viewers and then enable the webpage to go to a page of 'Input Identifying Codes'; (4) Receive a system short message or multimedia message indicating identifying codes by viewers; (5) Input identifying codes onto the webpage, send the activity agenda through a short message or multimedia message to mobile phone of viewers. The present invention provides a network advertising method to send activity agenda, thus effectively improving network ad accessibility and enhancing advertising effect.

Description

A kind of novel network advertisement of realizing the schedule download by mobile means
Technical field
The present invention relates to the Internet advertising field.
Background technology
By a social activities of web advertisement propaganda, or when launching a seminar, schedule comrade is the unusual thing of trouble often.When an audient saw schedule from this meeting, movable webpage, common way is: the audient was directly printed schedule with printer, held then that this schedule goes to participate in a conference or movable.A lot of audients realize downloading because of not having printer at one's side or being inconvenient to print, and may bring some inconvenience.
Summary of the invention
The present invention downloads schedule with internet advertising format and combines, make the audient very fast pass through SMS or schedule is obtained in multimedia message.
Comprise the steps: that (1) open advertising page, this advertising page is form web page (seeing Figure of description 1); (2) have one in this advertising page " schedule downloads " the zone and the advertisement content of special sign (comprising picture, Flash, literal etc.) show (seeing Figure of description 2) together; (3) click the above-mentioned zone that special sign is arranged, audient's input handset number, webpage jumps to " please input validation sign indicating number " page then; (4) audient receives the note or the multimedia message of system, and content is an identifying code; (5) audient's input validation sign indicating number is to webpage, and the schedule of this advertising campaign is pushed on audient's mobile phone with note or multimedia message mode;
" audient " who mentions in the literary composition is meant the viewer of the web advertisement.
The invention provides a kind of network advertisement method that pushes schedule, improved web advertisement accessibility very effectively, thereby improved the effect of informing of advertisement:
Embodiment
The technical solution used in the present invention is: a CLIENT PROGRAM (client) is arranged on the webpage, be responsible for submitting to the information of audient's typing; Background server is responsible for accepting the information that client sends, and makes judgement, then note/MMS gateway is sent corresponding instruction; Note/MMS gateway is according to the instruction of background server, to audient's sending short message by mobile phone or multimedia message.
This process sees Figure of description-Fig. 5 for details.
Concrete workflow is as follows:
(1), the phone number (seeing Figure of description 3) of audient's typing oneself on webpage, (client) program of the client on the webpage also sends to background server with this phone number as parameter;
(2), an identifying code generator is arranged on the background server, can generate identifying code automatically.This identifying code can be at random, and also can be has specific binding relationship with phone number;
(3), background server sends instruction to note/MMS gateway;
(4), gateway is to audient's sending short message by mobile phone or multimedia message, the identifying code of content for generating;
(5), the audient obtains this identifying code and typing (seeing Figure of description 4) from the webpage, CLIENT PROGRAM (client) sends to background server with this identifying code.
(6), background server compares the identifying code of system's transmission and the identifying code of audient's typing.If the identifying code unanimity illustrates that then this audient is the legal holder of mobile phone, background server as note or multimedia message instruction, sends to note/MMS gateway with the schedule of prior typing then, and gateway sends on this audient's the mobile phone;
(7) if do not match, prompting " typing identifying code again ".
Clearly can make multiple modifications and changes and not break away from the spirit and scope of the present invention to those skilled in the art the method for describing in the claim according to the present invention.Therefore, the invention is intended to cover modification of the present invention and the modification that provides in claims and the equivalent scope thereof.
Description of drawings
Fig. 1 in " Figure of description " is certain webpage on the Internet, and wherein the picture that has " schedule download " printed words of middle and lower part is advertisement first;
Fig. 2 is this complete advertisement picture;
Fig. 3 clicks the interface that occurs behind " schedule download " printed words for the audient;
Fig. 4 has imported telephone number for the audient in Fig. 3 process, click the interface that " beginning " occurs;
Fig. 5 describes is interactive relation between CLIENT PROGRAM, background server and the note/MMS gateway on the webpage.Intercommunication process for note/MMS gateway is the communication process of standard, does not repeat them here.

Claims (6)

1. realize the novel network advertisement that schedule is downloaded by mobile means for one kind.The means of communication that this method utilization is moved realizes the function of download activity schedule, and is applied in the web advertisement, forms a kind of new-type network advertisement form.Its core concept is:
(1) open advertising page, this advertising page is a form web page;
(2) have one in this advertising page " schedule downloads " the zone and the advertisement content of special sign (comprising picture, Flash, literal etc.) show together;
(3) click the above-mentioned zone that special sign is arranged, audient's input handset number, webpage jumps to " input validation sign indicating number " page then;
(4) audient receives the note or the multimedia message of system, and content is an identifying code;
(5) audient's input validation sign indicating number is to webpage, and the schedule of this advertising campaign is pushed on audient's mobile phone with note or multimedia message mode;
" audient " who mentions in the literary composition is meant the viewer of the web advertisement.
The invention provides a kind of network advertisement method that pushes schedule, improved web advertisement accessibility very effectively, thereby improved the effect of informing of advertisement.
2. require described method according to right 1, it is characterized in that: the audient of described method can the download activity schedule in the web advertisement.Schedule can be conference agenda, schedule, but is not limited to this form;
3. require described method according to right 1 and 2, it is characterized in that: in the advertisement that described method is used a special sign is arranged, initiate " schedule download " action for the audient.This sign can be a picture, Flash or passage, but be not limited to this several modes.
4. require described method according to right 1,2 and 3, it is characterized in that: the action of " the schedule download " of described application is initiated by the audient.
5. require described method according to right 1,2 and 3, it is characterized in that: before described application " schedule download " action is initiated, have a checking mobile phone to be the legal process of holding of audient.This process is to realize by the mode that requires " input validation sign indicating number ", but is not limited to this mode.
6. require described method according to right 1,2 and 3, it is characterized in that: schedule information is pushed on audient's mobile phone by note or multimedia message mode.The form that pushes can be character message or figure or the sound that has coded system, but is not limited to this mode.
CNA2007101493650A 2007-09-12 2007-09-12 Novel network advertisement implementing schedule downloading through movable means Pending CN101110692A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CNA2007101493650A CN101110692A (en) 2007-09-12 2007-09-12 Novel network advertisement implementing schedule downloading through movable means

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CNA2007101493650A CN101110692A (en) 2007-09-12 2007-09-12 Novel network advertisement implementing schedule downloading through movable means

Publications (1)

Publication Number Publication Date
CN101110692A true CN101110692A (en) 2008-01-23

Family

ID=39042599

Family Applications (1)

Application Number Title Priority Date Filing Date
CNA2007101493650A Pending CN101110692A (en) 2007-09-12 2007-09-12 Novel network advertisement implementing schedule downloading through movable means

Country Status (1)

Country Link
CN (1) CN101110692A (en)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN102104604A (en) * 2011-02-23 2011-06-22 中兴通讯股份有限公司 Multimedia message processing method and multimedia message user access gateway

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN102104604A (en) * 2011-02-23 2011-06-22 中兴通讯股份有限公司 Multimedia message processing method and multimedia message user access gateway
CN102104604B (en) * 2011-02-23 2015-05-20 中兴通讯股份有限公司 Multimedia message processing method and multimedia message user access gateway

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C41 Transfer of patent application or patent right or utility model
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Effective date of registration: 20080627

Address after: Beijing City, Fengtai District Fenghua Garden No. 7 Building No. 2 hospital 2209

Applicant after: Beijing maihe Telecom Technology Co. Ltd.

Address before: Beijing city Chaoyang District West Road No. 19 Hong Kong International Garden 5-1-202

Applicant before: Fu Haibo

DD01 Delivery of document by public notice

Addressee: Fu Haibo

Document name: Notification of before Expiration of Request of Examination as to Substance

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Addressee: Beijing maihe Telecom Technology Co. Ltd. Intellectual Property Department

Document name: Notification that Application Deemed to be Withdrawn

C02 Deemed withdrawal of patent application after publication (patent law 2001)
WD01 Invention patent application deemed withdrawn after publication

Open date: 20080123