KR20120116196A - Mobile message keyword advertising message communication method and system - Google Patents

Abstract

PURPOSE: A message communication method based on a keyword advertisement about a message in a mobile phone and a system thereof are provided to reduce a load of a communication network by using existing SMS/MMS infrastructures of a mobile communication company, thereby increasing speech quality. CONSTITUTION: A message server(200) performs data communication about a message and an advertisement for a SMS/MMS server(300) and an advertisement server(400) of a mobile communication company. An application of a mobile phone receives, transmits, and manages the message for performing the data communication with the message server. A program of the mobile phone includes functions receiving, transmitting, and managing the message. The application receives/transmits the message through the SMS/MMS server of the mobile communication company. [Reference numerals] (100) Caller mobile; (200) Message server; (300) SMS/MMS server; (400) Advertisement server; (500) Receiver mobile

Description

Message advertising method and system based on keyword ads for messages on mobiles {Mobile Message Keyword Advertising Message Communication Method and System}

The present invention relates to a keyword advertising based messaging method and system for SMS / MMS in mobile.

Specifically, when a mobile user installs an application on a mobile device and registers, sends an SMS / MMS message to the other party's mobile phone number, the server receives the message from the server and sends it to the other party. To a message method and system for displaying an advertisement in an application of a sender and a receiver.

Recently, the number of smart phone users is increasing, and accordingly, useful applications used in smart phones are being developed one after another, thereby making mobile terminals more useful.

Various programs and systems need to be developed in order to use mobile terminals more conveniently and to utilize the use of wireless Internet more effectively.

In these smartphones, applications that send and receive messages in a networked manner are widely used and used.

However, many users flock to the network load of the mobile carrier, which results in a situation where the user does not receive the message within one minute, the phone call is lost or disconnected, and there is a problem in accessing the network.

In order to solve the above problems, the present invention utilizes the mobile operator's SMS / MMS to send and receive messages, relieve network loads, enable users to send and receive messages quickly, and send and receive success, whether received or not, and whether the message is confirmed. It is an object of the present invention to provide a method and system for providing a information on the sender so that the sender knows the exact result of the message and eliminates the question of whether the sender has duplicated or received the message.

In order to achieve the above object, after registering a member through an application installed on the mobile according to the present invention, if a message is sent to the server by selecting a partner to send a message from the phone book, SMS or MMS depending on the length and type of data. The message is sent to the other party.

The server searches the keyword advertisement DB for the words of the sent message, delivers the corresponding message to the sender's application, and checks whether the other party has successfully sent, received or checked the message to the mobile for the sent SMS / MMS. Including the transmission to the sender's application.

On the other hand, the present invention provides a computer-readable recording medium having recorded thereon a program for realizing the above method.

According to the present invention, by utilizing the existing SMS / MMS infrastructure of the mobile carrier can reduce the network load to increase the call quality, the user can quickly send and check the message, can be used for free due to keyword advertising for the message Related companies have the advantage of co-existing cooperation.

1 is a block diagram illustrating an SMS / MMS message system according to an embodiment of the present invention.
2 is a flowchart illustrating an SMS / MMS message method according to another embodiment of the present invention.

As the inventive concept allows for various changes and numerous modifications, particular embodiments will be illustrated in the drawings and described in detail in the text.

It should be understood, however, that the invention is not intended to be limited to the particular forms disclosed, but includes all modifications, equivalents, and alternatives falling within the spirit and scope of the invention.

The terms first, second, etc. may be used to describe various components, but the components should not be limited by the terms.

The terms are used only for the purpose of distinguishing one component from another. For example, without departing from the scope of the present invention, the first component may be referred to as a second component, and similarly, the second component may also be referred to as a first component.

The terminology used herein is for the purpose of describing particular embodiments only and is not intended to be limiting of the invention.

Singular expressions include plural expressions unless the context clearly indicates otherwise.

In this application, the terms "comprise" or "having" are intended to indicate that there is a feature, number, step, action, component, part, or combination thereof described in the specification,

It should be understood that it does not exclude in advance the possibility of the presence or addition of one or more other features or numbers, steps, operations, components, parts or combinations thereof.

Unless defined otherwise, all terms used herein, including technical or scientific terms, have the same meaning as commonly understood by one of ordinary skill in the art to which this invention belongs.

Terms such as those defined in commonly used dictionaries are to be interpreted as having a meaning consistent with the meaning in the context of the relevant art and are to be interpreted as ideal or overly formal in meaning unless explicitly defined in the present application Do not.

Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings. Like reference symbols in the drawings denote like elements.

1 is a block diagram illustrating an SMS / MMS message system according to an embodiment of the present invention.

The present invention comprises a sender mobile 100, a message server 200, SMS / MMS server 300, the advertising server 400, the receiver mobile (500).

The caller mobile 100 and the receiver mobile 500 refer to a mobile phone, a smart phone, etc. that can be carried by an individual and can make a phone call, and are a personal communication system (PCS) and / or a global system for mobile (GSM). communications) terminals and / or Personal Digital Cellular (PDC) and / or Personal Handyphone System (PHS) terminals and / or Personal Digital Assistants (PDAs) and / or smart phones and And / or any wireless data communication terminal and / or portable Internet phone and / or telephone call and equipment capable of accessing the Internet may be used.

The sender mobile 100 performs data communication with the message server 200 through a wired or wireless internet network.

Install an application (hereinafter referred to as a message app) that can communicate with the message server 200 on the sender mobile 100 and transmits the member information (email, mobile phone number, password, etc.).

The message server 200 receives member information from the sender mobile 200 and stores it as a unique number (user ID) in the DB and transmits a unique number (ID) to an application installed in the sender mobile 100.

The sender mobile 100 stores the received unique number (user ID) and transmits the message and the other party's phone number together when sending the message to the message server 200.

Messages are plain text and may include images, videos, or flashes.

The other party's phone number may be found and selected from the phone book of the caller mobile 100, but may be directly entered.

In the caller mobile 100, the unique number (user ID) and the message, the other party's telephone number, the message unique number (message ID), the message sending time, etc. is called the message information.

The Messages app includes the ability to generate a message sharing number (message ID).

The message app has a function of encrypting the mesh information and a program of a function capable of encrypting and decrypting the message server 200 is installed.

This encryption and decryption process will be described with the exception of the encryption and decryption according to the needs of the message.

Send the message information to the message server 200 by executing the message app on the caller mobile (100) and store it in the caller's mobile (100) to view the message information by listing in chronological order by the other party's phone number or name / nickname, etc. Can be.

The message server 200 performs data communication with the SMS / MMS server 300 and the ad server 400 for the message, and performs data communication with respect to the advertisement information to the sender mobile 100 and the receiver mobile 500. Means.

In the process of storing the message information received from the caller mobile (100) in the DB and sending a unique number (user ID) and caller's phone number, the other party's phone number, and the message through the agent program to the SMS / MMS server (300) The generated shipment number is transmitted to the message server 200 and stored in the message information.

The agent program is a program provided by the mobile telecommunication company, and directly connects the SMS / MMS server 300 of the telecommunication company to provide a function of sending message information and recording the sent result information.

If there is no agent program, a communication program capable of data communication between the message server 200 and the SMS / MMS server 300 replaces the agent program.

The message server 200 transmits the message unique number (message ID) of the message information and the text of the message to the ad server 400, and transmits the advertisement information in the ad server 400 through the keyword analysis of the text. To be sent).

The message server 200 transmits the received advertisement information to the message app running on the sender mobile 100, and in the message app, a message is displayed on the screen showing a list of the messages immediately below the recently sent message or in a blank right part of the space. Is displayed.

The advertisement information includes a phone number or a URL so that when the user touches, a browser embedded in the caller or the sender mobile 200 is executed to access the corresponding URL.

At this time, the phone number or URL is a unique number (user ID), message unique number (message ID), ad unique number (advertisement ID) (hereinafter, advertisement confirmation) when the message is touched to check whether or not to check the ad touch. Information).

The message server 200 receiving the advertisement confirmation information transmits to the advertisement server 400.

The sender mobile 100, the message server 200, and the ad server 400 are the same processes as when the message confirmation information is received from the message server 200 through the message app running on the receiver mobile 500. It is going.

The SMS / MMS server 300 refers to an SMS / MMS server operated by a mobile communication company and transmits a message to the receiver mobile 500 and transmits information on whether the message is received by the receiver mobile 500 to the message server 200. .

The ad server 400 refers to a server in which an advertiser registers a keyword, an advertisement phrase, an image, a video, a flash, and the like. The advertisement server 400 receives a message from the message server 200, compares the keywords in the advertisement DB, and displays the corresponding advertisement in the message server 200. To transmit to.

The receiver mobile 500 receives a message from the SMS / MMS server 300 and transmits data on whether to receive and confirm.

The SMS / MMS server 300 may include a message server 200.

When the SMS / MMS server 300 and the message server 200 are not included, the advertisement server 400 may be included in the message server 200.

The recipient mobile 500 may be a mobile in which a message app is installed, but may also be a general mobile.

The mobile installs the message app on the receiver mobile 500 and transmits the message confirmation information to the message server 200 upon checking the received message.

The message server 200 may provide a homepage that can be viewed in a PC browser, and may search or search a message stored in a DB with a registered email and password.

When checking with a PC browser, there is a convenience in which a message can be inquired in the case of a mobile that fails to install a messaging app on the receiver mobile 500.

The method of the present invention can also be embodied as computer readable code on a computer readable recording medium. A computer-readable recording medium includes all kinds of recording apparatuses in which data that can be read by a computer system is stored. Examples of the computer-readable recording medium include a ROM, a RAM, a CD-ROM, a magnetic tape, a floppy disk, an optical data storage device, and the like, and may be implemented in the form of a carrier wave (for example, transmission via the Internet) . The computer readable recording medium can also be distributed over network coupled computer systems so that the computer readable code is stored and executed in a distributed fashion.

While the present invention has been particularly shown and described with reference to exemplary embodiments thereof, it is to be understood that the invention is not limited to the disclosed embodiments, but, on the contrary, is intended to cover various modifications and equivalent arrangements included within the spirit and scope of the invention. Accordingly, the scope of protection of the present invention should be construed in accordance with the following claims, and all technical ideas within the scope of equivalents and equivalents thereof should be construed as being covered by the scope of the present invention.

100 caller mobile
200, message server
300, SMS / MMS server
400, ad server
500, recipient mobile

Claims (6)

Message server for data communication about messages and advertisements to SMS / MMS server and advertisement server of mobile carrier
An SMS / MMS message system comprising a mobile having an application capable of receiving, receiving and managing messages for data communication to the message server,
The mobile,
An application for data communication to the message server; And
A program having a function of receiving and managing the message,
The application receives and sends a message through the SMS / MMS server of the mobile carrier characterized in that the advertisement is displayed on the mobile according to whether the message sent from the ad server and whether the message in the process of receiving the message,
SMS / MMS message system for message communication on mobile. SMS / including mobile having SMS / MMS server and message server for data communication about message and advertisement for mobile communication company and application for receiving and managing messages for data communication to the message server. As an MMS message system,
The mobile,
After installing and running the application, send member information (email, password, mobile number, etc.) to the message server,
Store the member information received from the message server and transmit the generated user ID to the application,
The application stores the user ID on the mobile,
The application transmits the message information (user ID, message ID, text, image, video, recipient phone number, etc.) to the message server,
Using the message information received from the message server transmits the sender's phone number, recipient's phone number, user ID, text, image, video, etc. to the SMS / MMS server,
Send message ID and text of the message information received from the message server to the ad server,
The text received from the ad server is compared with the keywords in the advertisement database to extract the advertisement information and send it to the message server,
Send the advertisement information received from the ad server to the mobile application,
Display the received advertising information to the application, and when the user touches the advertising information transmits the user ID, message ID, advertising ID to the message server,
Transmitting the user ID, the message ID, and the advertisement ID received from the message server to the advertisement server,
The ad server stores a user ID, a message ID, and an advertisement ID in an advertisement database.
Sending an SMS or MMS to the recipient's phone number by determining the length of the text or the existence of the image and the video based on the caller's phone number, the recipient's phone number, the user's ID, the text, the image, the video, etc. received at the SMS / MMS server,
Receive information on whether or not the mobile phone number of the recipient from the SMS / MMS server and transmits to the message server,
The message server transmits the received information about whether or not to the mobile application that sent the message information,
The application displays the information sent from the message server as shown in the message sent,
When checking the message received by the same application as the sender mobile application on the mobile of the receiver phone number, and transmits information on whether the message is confirmed to the message server,
Send information on whether the message received from the message server to the message sender mobile application,
The application is displayed with the message sent from the message server about the message confirmation,
Extracts the message text as the message ID of the information on whether the message is received from the message server, and transmits the message ID and the text to the ad server.
The text received from the ad server is compared with the keywords in the advertisement database to extract the advertisement information and send it to the message server,
Send the advertisement information received from the ad server to the receiver mobile application,
Displaying the advertisement information received on the receiver mobile application and transmitting a result according to the touch of the advertisement information;
SMS / MMS message system for message communication in the mobile, characterized in that for transmitting the keyword advertising information for the message through the message and the ad server via the mobile carrier's SMS / MMS server. The method of claim 2,
The database of the ad server stores a company name, phone number information, a business address, a product or service handled by the company, the homepage address of the company, and information about the company's advertisement,
The advertisement information may further include at least one of a company name, telephone number information, a product or service handled by a company, a homepage address of a company, and information about a company's advertisement.
SMS / MMS message system for message communication on mobile. SMS / including mobile having SMS / MMS server and message server for data communication about message and advertisement for mobile communication company and application for receiving and managing messages for data communication to the message server. As a message sending method by MMS message system,
(a) installing and executing a mobile application and inputting member information (email, password, mobile number, etc.) into a message server;
(b) storing a user information received from the message server and generating a user ID to be transmitted to an application;
(c) the application storing the user ID on the mobile;
(d) sending the message information (user ID, message ID, text, image, video, recipient phone number, etc.) to the message server in the application;
(e) sending a caller's phone number, a recipient's phone number, a user ID, a text, an image, a video, etc. to an SMS / MMS server using the message information received from the message server;
(f) sending a message ID and text among the message information received by the message server to an advertisement server;
(g) extracting advertisement information by comparing the keywords received from the advertisement server from an advertisement database and sending the extracted advertisement information to a message server;
(h) transmitting the advertisement information received from the advertisement server to a mobile application;
(i) displaying the advertisement information received in the application and transmitting the user ID, the message ID, and the advertisement ID to the message server when the user touches the advertisement information;
(j) transmitting a user ID, a message ID, and an advertisement ID received at the message server to an advertisement server;
(k) storing, by the advertisement server, a user ID, a message ID, and an advertisement ID in an advertisement database;
(l) SMS or MMS is determined by the caller's telephone number, the receiver's telephone number, the user ID, the text, the image, the video, etc. received at the SMS / MMS server by determining the length of the text or the existence of the image and the video. Sending;
(m) receiving information on whether the receiver phone number is received from the mobile from an SMS / MMS server and sending the message to a message server;
(n) transmitting, by the message server, the received information to the mobile application that has sent the message information;
(o) the application outputting information on whether or not received from the message server together with the message sent;
(p) if the message received by the same application as the sender's mobile application on the mobile of the receiver's phone number, sending information on whether to confirm the message to the message server;
(q) transmitting information on whether the message is received from the message server to a message sender mobile application;
(r) outputting, by the application, a message sent from the message server on whether the message is confirmed;
(s) extracting message text as a message ID of information on whether the message is received from the message server and sending a message ID and text to an advertisement server;
(t) extracting advertisement information by comparing the keywords received from the advertisement server from an advertisement database and sending the extracted advertisement information to a message server;
(u) transmitting and outputting the advertisement information received from the ad server to the receiver mobile application and sending the result according to the touch,
SMS / MMS message system for message communication in mobile, characterized in that for outputting the keyword advertising information for the message through the SMS and MMS server of the mobile carrier through the ad server. The method of claim 4, wherein the advertisement database further includes at least one of a business address, a product or service handled by a business, a homepage address of a business, and information about a business's advertising.
The advertisement information of steps (g) and (t) is characterized by outputting at least one of a company address, a company address, a product or service handled by the company, a website address of the company, and information about the advertisement of the company. SMS / MMS message system for message communication in the mobile. A computer-readable recording medium having recorded thereon a program for performing the message sending method according to claim 4.

Images