CN107483218A - Information displaying method and device - Google Patents
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- CN107483218A CN107483218A CN201710713503.7A CN201710713503A CN107483218A CN 107483218 A CN107483218 A CN 107483218A CN 201710713503 A CN201710713503 A CN 201710713503A CN 107483218 A CN107483218 A CN 107483218A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L12/00—Data switching networks
- H04L12/02—Details
- H04L12/16—Arrangements for providing special services to substations
- H04L12/18—Arrangements for providing special services to substations for broadcast or conference, e.g. multicast
- H04L12/1813—Arrangements for providing special services to substations for broadcast or conference, e.g. multicast for computer conferences, e.g. chat rooms
- H04L12/1822—Conducting the conference, e.g. admission, detection, selection or grouping of participants, correlating users to one or more conference sessions, prioritising transmission
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q20/00—Payment architectures, schemes or protocols
- G06Q20/04—Payment circuits
- G06Q20/06—Private payment circuits, e.g. involving electronic currency used among participants of a common payment scheme
- G06Q20/065—Private payment circuits, e.g. involving electronic currency used among participants of a common payment scheme using e-cash
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0277—Online advertisement
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L12/00—Data switching networks
- H04L12/02—Details
- H04L12/16—Arrangements for providing special services to substations
- H04L12/18—Arrangements for providing special services to substations for broadcast or conference, e.g. multicast
- H04L12/185—Arrangements for providing special services to substations for broadcast or conference, e.g. multicast with management of multicast group membership
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L12/00—Data switching networks
- H04L12/02—Details
- H04L12/16—Arrangements for providing special services to substations
- H04L12/18—Arrangements for providing special services to substations for broadcast or conference, e.g. multicast
- H04L12/1859—Arrangements for providing special services to substations for broadcast or conference, e.g. multicast adapted to provide push services, e.g. data channels
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L51/00—User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail
- H04L51/21—Monitoring or handling of messages
- H04L51/214—Monitoring or handling of messages using selective forwarding
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L51/00—User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail
- H04L51/52—User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail for supporting social networking services
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Abstract
The present invention provides a kind of information displaying method and device, applied to the first service end for providing mobile social platform.Method includes：The advertising message of the first user dispensing is shown in mobile social platform, the electronics red packet of the first user offer is provided in advertising message；When second user gets the electronics red packet, mailing address of the second user in mobile social platform is recorded；The information displaying request of the first user is responded, the default first displaying information of each second user push into the first user social contact group.In this way, the information that effectively can be provided the first user is shown and promoted.
Description
Technical field
The present invention relates to areas of information technology, in particular to a kind of information displaying method and device.
Background technology
Existing information popularization, typically information to be presented (e.g., advertising message etc.) is launched and carried out in default position
Displaying, passively user is waited to check.Whether this mode notices the default position depending on user, exist it is larger not
Certainty, it is unable to reach expected promotion effect.
The content of the invention
In view of this, it is an object of the invention to provide a kind of information displaying method and device, to improve information to be presented
Promotion effect.
In order to achieve the above object, the embodiment of the present invention provides a kind of information displaying method, mobile social applied to providing
The first service end of platform, methods described include：
The advertising message of the first user dispensing is shown in the mobile social platform, is embedded with the advertising message described
The electronics red packet that first user provides；
When second user gets electronics red packet embedded in the advertising message, the second user is recorded in the movement
Mailing address in social platform；
Message request is sent to the second user according to the mailing address, to invite the second user to add described the
The social group that one user establishes；
Respond the information displaying request of first user, each second user push into the first user social contact group
Default first displaying information.
Alternatively, in the above-mentioned methods, trigger button is also embedded with the advertising message, methods described also includes：
Trigger action of the second user to the trigger button is responded, by the second user added to first user's
Social group.
Alternatively, in the above-mentioned methods, methods described also includes：
Respond that the first user and/or second user initiate shares request, will treat that sharing information is shared to specified information
Distribution platform.
Alternatively, in the above-mentioned methods, methods described also includes：
Receive second user and get request to what the electronics red packet being embedded in the advertising message was initiated, inquire about described wide
Accuse whether information is video ads；
When the advertising message is video ads, being got after the video ads play preset duration described in response please
Ask.
Alternatively, in the above-mentioned methods, methods described also includes：
Show that the race information of the first user issue and second user are based on the race in the mobile social platform
The of the issue race information is embedded with the competition works that information uploads, the race information and the competition works
The advertising message that one user provides.
Alternatively, in the above-mentioned methods, the first service end is communicated to connect with second service end, and methods described is also wrapped
Include：
Embedded default second displaying information, obtains the second matchmaker in the first media information that the second service end provides
Body information；
Second media information is sent to the mobile social platform and is shown.
The embodiment of the present invention also provides a kind of device for displaying information, applied to the first service for providing mobile social platform
End, described device include：
Advertising display module is described wide for showing the advertising message of the first user dispensing in the mobile social platform
Accuse the electronics red packet that embedded first user provides in information；
Logging modle, for when second user gets in the advertising message embedded electronics red packet, record this second
Mailing address of the user in the mobile social platform；
Invite module, for according to the mailing address to the second user send message request, with invite this second
User adds the social group that first user establishes；
Info push module, the information for responding first user shows request, to the first user social contact group
In each second user push it is default first displaying information.
Alternatively, in said apparatus, trigger button is also embedded with the advertising message, described device also includes：
Add module, for responding trigger action of the second user to the trigger button, the second user is added to
The social group of first user.
Alternatively, in said apparatus, described device also includes：
Sharing module, share request for what the first user of response and/or second user initiated, will treat that sharing information is shared
To the information promulgating platform specified.
Alternatively, in said apparatus, the first service end is communicated to connect with second service end, and described device is also wrapped
Include：
Media information display module, in the first media information for being provided at the second service end embedded default the
Two displaying information, obtain the second media information, and second media information is sent to the mobile social platform and opened up
Show.
Information displaying method and device provided in an embodiment of the present invention, embedded the in the advertising message that the first user launches
The electronics red packet that one user provides, invite the second user to add the first user when second user gets the electronics red packet and establish
Social group, and when needed into social group each second user push it is default first displaying information.So, on the one hand,
The information popularization effect of first user is improved by the setting of electronics red packet；On the other hand, by establishing the society of the first user
Group is handed over, the orientation for realizing information to be presented is promoted, and is reduced the uncertainty of information displaying, is further improved the first user
Information bandwagon effect.
To enable the above objects, features and advantages of the present invention to become apparent, preferred embodiment cited below particularly, and coordinate
Appended accompanying drawing elaborates.
Brief description of the drawings
Scheme in order to illustrate the embodiments of the present invention more clearly is right below in conjunction with the accompanying drawing in the embodiment of the present invention
Technical scheme in the embodiment of the present invention is clearly and completely described, it is clear that described embodiment is a part of the invention
Embodiment, rather than whole embodiments.Based on the embodiment in the present invention, those of ordinary skill in the art are not making wound
The every other embodiment obtained under the premise of the property made work, belongs to the scope of protection of the invention.
Fig. 1 is that a kind of first service end provided in an embodiment of the present invention shows with second service end and interacting for user terminal
It is intended to；
Fig. 2 is a kind of block diagram at first service end provided in an embodiment of the present invention；
Fig. 3 is a kind of schematic flow sheet of information displaying method provided in an embodiment of the present invention；
Fig. 4 is the another schematic flow sheet of information displaying method provided in an embodiment of the present invention；
Fig. 5 is a kind of functional block diagram of device for displaying information provided in an embodiment of the present invention.
Icon：100- first services end；110- memories；120- processors；130- communication units；200- user terminals；
300- networks；400- moves social platform；500- device for displaying information；510- advertising display modules；520- logging modles；530-
Invite module；540- info push modules；550- add modules；560- sharing modules；570- media information display modules；600-
Second service end.
Embodiment
Below in conjunction with accompanying drawing in the embodiment of the present invention, the technical scheme in the embodiment of the present invention is carried out clear, complete
Ground describes, it is clear that described embodiment is only part of the embodiment of the present invention, rather than whole embodiments.Generally exist
The component described in accompanying drawing with the embodiment of the present invention of displaying can be configured to arrange and design with a variety of herein.
Therefore, below the detailed description of the embodiments of the invention to providing in the accompanying drawings be not intended to limit it is claimed
The scope of the present invention, but be merely representative of the present invention selected embodiment.Based on embodiments of the invention, people in the art
The every other embodiment that member is obtained on the premise of creative work is not made, belongs to the scope of protection of the invention.
It should be noted that：Similar label and letter represents similar terms in following accompanying drawing, therefore, once a certain Xiang Yi
It is defined, then it further need not be defined and explained in subsequent accompanying drawing in individual accompanying drawing.Meanwhile the present invention's
In description, term " first ", " second " etc. are only used for distinguishing description, and it is not intended that instruction or hint relative importance.
Interacted referring to Fig. 1, Fig. 1 is a kind of first service end 100 provided in an embodiment of the present invention with user terminal 200
Schematic diagram.The first service end 100 can be communicated by network 300 with user terminal 200, to realize data interaction.User is whole
The mobile social platform 400 that the first service end 100 provides is installed, user can be by described mobile social flat in end 200
Platform 400 obtains the service that the first service end 100 provides.
The first service end 100 can also communicate with second service end 600, and the second service end 600 refers to news
The service end of media (e.g., People's Daily etc.).
In embodiments of the present invention, user terminal 200 is preferably mobile terminal device, for example, smart mobile phone, flat board are electric
Brain, E-book reader, pocket computer on knee, vehicle-mounted computer, wearable mobile terminal etc..The mobile social platform
400 be the application program (application, APP) that can be installed and operate in user terminal 200.
Referring to Fig. 2, Fig. 2 is a kind of block diagram at first service end 100 provided in an embodiment of the present invention, described
One service end 100 is provided with the mobile social platform 400 for being available for user terminal 200 to download and installing.The first service end 100
Including device for displaying information 500, memory 110, processor 120 and communication unit 130.
Directly or indirectly it is electrically connected between 130 each element of the memory 110, processor 120 and communication unit,
To realize the transmission of data or interaction.Device for displaying information 500 include it is at least one can be with software or firmware (firmware)
Form is stored in the memory 110 or is solidificated in the operating system (operating at the first service end 100
System, OS) in software module.Processor 120 is used to perform the executable module being stored in the memory 110, example
Software function module and computer program as included by described information exhibiting device 500 etc..Processor 120 can receive
After execute instruction, the computer program is performed.The communication unit 130 is used to establish the first service end 100 and outside
Communication connection between equipment (e.g., user terminal 200).
The memory 110 may be, but not limited to, random access memory (Random Access Memory,
RAM), read-only storage (Read Only Memory, ROM), programmable read only memory (Programmable Read-Only
Memory, PROM), erasable read-only memory (Erasable Programmable Read-Only Memory, EPROM),
Electricallyerasable ROM (EEROM) (Electric Erasable Programmable Read-Only Memory, EEPROM) etc..
The processor 120 can be a kind of IC chip, have signal handling capacity.Processor 120 can also
It is general processor, for example, central processing unit (Central Processing Unit, CPU), network processing unit (Network
Processing, NP) etc.；It can also be digital signal processor (DSP), application specific integrated circuit (ASIC), field programmable gate
Array (FPGA), discrete gate or transistor logic, discrete hardware components.Wherein, general processor can be microprocessor
Or any conventional processor.
It should be appreciated that the structure shown in Fig. 2 is only to illustrate, first service end 100 can have less than Fig. 1 or more
Component, or there is the configuration different from shown in Fig. 1.In addition, each component shown in Fig. 2 can pass through software, hardware or its group
Close and realize.
In the present embodiment, the connection between user terminal 200 and component included by second service end 600 and each component
Relation is similar with the first service end 100, will not be repeated here.
Referring to Fig. 3, Fig. 3 is a kind of schematic flow sheet of information displaying method provided in an embodiment of the present invention, it is applied to
First service end 100 shown in Fig. 2.The idiographic flow and step of described information methods of exhibiting are carried out with reference to Fig. 3 detailed
Illustrate.
Step S110, the advertising message of the first user dispensing, the advertising message are shown in the mobile social platform 400
In be embedded with the electronics red packet that first user provides.
Wherein, the first user refers to the user for having advertisement putting demand, both can be enterprise customer or personal use
Family, the present embodiment are not restricted to this.The mobile social platform 400 can be provided with the advertising display page, the advertising display
The page is used for the advertising message for showing that each first user provides, and the advertising message can be display advertising or video
Advertisement.
The electronics red packet that first user provides, the amount of money sum of the electronics red packet are embedded with the advertising message
Amount can be by first user in the mobile sets itself of social platform 400.Wherein, the electronics of the embedded advertising message
The supplier of red packet and the putting person of the advertising message should be same users.
Step S120, when second user gets electronics red packet embedded in the advertising message, record the second user
Mailing address in the mobile social platform 400 is simultaneously sent to first user.
In the present embodiment, second user can be that the electronics red packet can be got in the mobile social platform 400
All users.During implementation, if there is second user to get electronics red packet embedded in the advertising message, the meeting of first service end 100
Mailing address of the second user in the mobile social platform 400 is recorded, and the mailing address of record is sent
To first user.In this way, first user can check in the mobile social platform 400 has got the of red packet
The mailing address of two users.
Wherein, mailing address of the second user in the mobile social platform 400 can be with the second user described
The pet name and/or the form of head portrait are presented in mobile social platform 400.In this way, first user clicks on the close of the second user
Title and/or head portrait can communicate with the mobile social platform 400 with the second user.
Step S130, the invitation request that first user is initiated the mailing address is responded, to the second user
Message request is sent, to invite the second user to add the social group that first user establishes.
In the present embodiment, get the second user of electronics red packet can have one, it is two or more, user can select
Some second user thereto is initiated to invite request, can also select to get electronics to certain part (or whole) bulkly
The second user of red packet is initiated to invite request.As a kind of embodiment, first user is to getting the second of electronics red packet
User initiates to invite the mode of request can be as follows：
The mobile social platform 400 can set one to invite option-tag on the backstage of the first user, as the first user
The mailing address for the second user that needs invite is chosen, and clicks on the invitation option-tag, you can to selected mailing address
Initiate to invite request, to invite the selected second user to add the social group that first user establishes.
In the present embodiment, the social group can be the fan group of first user, or address list.When the second use
When family adds the social group of first user, it also is understood as the second user and first user is paid close attention to.
Step S140, the information displaying request of first user is responded, each the into the first user social contact group
The default first displaying information of two users push.
In the present embodiment, each second user push that the first user can be when needed into oneself social group is default
First displaying information.So that the first user is enterprise customer as an example, the default first displaying information can be that the first user is recent
The promotional activities to be carried out or the product advertising information of the first user etc., the first user can voluntarily set as needed
Fixed, the present embodiment is not restricted to this.
By above-mentioned design, the electronics red packet that embedded first user provides in the advertisement that the first user launches so that
Second user is concerned about the advertisement of the first user dispensing while electronics red packet is got, and improves the first user and launches advertisement
Promotion effect.
Found in addition, being studied through inventor, second user can find the first user throwing in numerous advertising messages
The advertising message put, it is of interest to show that the second user has to the first user, belongs to the potential consumption user of the first user.At this
Under one situation, after the electronics red packet that second user gets the first user offer, if the first user invites the second user to add
The social group of oneself, the probability that the invitation passes through are very big.
Once the second user adds the social group of the first user, on the one hand, can increase the second user turns into described
The probability of the real consumption user of first user；On the other hand, the first user is easily facilitated directionally to the potential consumption of oneself
User enters row information displaying (e.g., advertisement putting).
Alternatively, in the present embodiment, trigger button can also be embedded with the advertising message so that view described
The second user of advertising message can add the society for the first user for launching the advertising message by the trigger button application
Hand over group.
Thus, described information methods of exhibiting can also comprise the following steps：
Trigger action of the second user to the trigger button is responded, by the second user added to first user's
Social group.
Alternatively, can also include launching the product purchase that the first user of the advertising message provides in the advertising message
Link is bought, product purchase link can be that the purchase of product corresponding to the advertising message links or according to first
The purchase link of other products of the demand setting of user.Each second user can be jumped to accordingly by clicking on purchase link
Purchase page carry out product purchase.
Alternatively, in the present embodiment, described information methods of exhibiting can also comprise the following steps：
Respond that the first user and/or second user initiate shares request, will treat that sharing information is shared to specified information
Distribution platform.
In the present embodiment, user's (including the first user and second user) of the mobile social platform 400 is needing
When can will treat that sharing information shares specified information promulgating platform (e.g., wechat, Sina weibo, QQ etc.).Wherein, wait to share
Information refers in the page that user is stopped when the information or user chosen in mobile social platform 400 are initiated and shares request
Including information.
In this way, can be promoted by above- mentioned information distribution platform to the mobile social platform 400, more use are allowed
Family adds the mobile social platform 400, and then allows more users to be concerned about the advertisement of the mobile social platform 400 and believe
Breath, and attract more second users to pay close attention to corresponding first user by the red packet in advertising message.
Alternatively, as shown in figure 4, described information methods of exhibiting can also include two sub-steps of step S150 and step S160
Suddenly.
Step S150, receive second user and get request to what the electronics red packet being embedded in the advertising message was initiated,
Inquire about whether the advertising message is video ads.
Step S160, when the advertising message is video ads, responded after the video ads play preset duration
It is described to get request.
In the present embodiment, the advertising message can be copy, display advertising or video ads.Wherein, institute is worked as
When to state advertising message be copy or display advertising, the electronics that each second user can be directly got in the advertising message is red
Bag.When the advertising message is video ads, described get can be asked again after the video ads play preset duration
Ask and responded.So, it can be ensured that the video ads can be viewed by getting the second user of electronics red packet, to reach more
Good promotion effect.
In the present embodiment, the first user can also be entered in the mobile social platform 400 by way of holding match
Row information is promoted and displaying.Thus, alternatively, described information methods of exhibiting can also comprise the following steps：
Show that the race information of the first user issue and second user are based on the match in the mobile social platform 400
The competition works that thing information uploads.
During implementation, first service end 100 can be in the race information and the competition works described in embedded issue
The advertising message that first user of race information provides.As a kind of embodiment, the advertising message can be with background picture
Form is embedded into the race information and the competition works；As another embodiment, can also watermark form
It is embedded into the race information and the competition works.As another embodiment, sent out for some with visual form
The race information of cloth, the advertising message can also be inserted in the video file of race information.
In the present embodiment, the first service end 100 can communicate to connect with second service end 600, wherein, the second clothes
Business end 600 refers to the service end of each news media, for example, the service end of People's Daily etc..The first service end 100 can be from
Second service end 600 obtains all kinds of media informations such as news, article, editorial and sent to mobile social platform 400 and is shown.
In order to further improve information bandwagon effect, described information methods of exhibiting can also comprise the following steps：
The embedded default second displaying information in the first media information that the second service end 600 provides, obtain the
Two media informations；Second media information is sent to the mobile social platform 400 and is shown.
Alternatively, in the present embodiment, the first media information refers to the first service end 100 from second service end 600
All kinds of media informations got.After getting the first media information at first service end 100, it can believe in first media
Embedded default second displaying information (promotion message of such as described mobile social platform 400), obtains the second media letter in breath
Breath, and show second media information in the mobile social platform 400.
In this way, people can also read first service while the media information that each news client provides is read
Second displaying information of the insertion of end 100, the displaying that the second displaying information can be improved by the influence power of each news client are imitated
Fruit.
As shown in figure 5, be a kind of functional block diagram of device for displaying information 500 provided in an embodiment of the present invention, it is described
Device for displaying information 500 is applied to the first service end 100 of the mobile social platform 400 of offer shown in Fig. 2.Described information is shown
Device 500 includes advertising display module 510, logging modle 520, invites module 530 and info push module 540.
The advertising display module 510 is used to show that the advertisement that the first user launches is believed in the mobile social platform 400
Cease, the electronics red packet that embedded first user provides in the advertising message.
In the present embodiment, the description as described in the advertising display module 510 is specifically referred to step S110 shown in Fig. 3
Detailed description, that is, the step S110 can be performed by the advertising display module 510.
The logging modle 520 is used for when second user gets electronics red packet embedded in the advertising message, record
Mailing address of the second user in the mobile social platform 400.
In the present embodiment, the description as described in the logging modle 520 is specifically referred to the detailed of step S120 shown in Fig. 3
Thin description, that is, the step S120 can be performed by the logging modle 520.
The invitation module 530 is used to send message request to the second user according to the mailing address, to invite
The second user adds the social group that first user establishes.
In the present embodiment, the description as described in the invitation module 530 is specifically referred to the detailed of step S130 shown in Fig. 3
Thin description, that is, the step S130 can be performed by the invitation module 530.
Described information pushing module 540 is used for the information displaying request for responding first user, to first user
The default first displaying information of each second user push in social group.
In the present embodiment, the description as described in described information pushing module 540 is specifically referred to step S140 shown in Fig. 3
Detailed description, that is, the step S140 can be performed by described information pushing module 540.
Alternatively, trigger button can also be embedded with the advertising message, correspondingly, described information exhibiting device 500
Add module 550 can also be included.
The add module 550 is used to respond trigger action of the second user to the trigger button, by the second user
Added to the social group of first user.
In the present embodiment, the description as described in the add module 550 is specifically referred in the above to correlation step
Detailed description.
Alternatively, described information exhibiting device 500 can also include sharing module 560.
The sharing module 560 shares request for what the first user of response and/or second user initiated, by letter to be shared
Breath is shared to specified information promulgating platform.
In the present embodiment, the description as described in the sharing module 560 is specifically referred in the above to correlation step
Detailed description.
Alternatively, the first service end 100 can communicate to connect with second service end 600, described information exhibiting device
500 can also include media information display module 570.
The media information display module 570 is used for embedding in the first media information that the second service end 600 provides
Enter default second displaying information, obtain the second media information, and second media information is sent to described mobile social
Platform 400 is shown.
In the present embodiment, the description as described in the media information display module 570 is specifically referred to in the above
The detailed description of correlation step.
In summary, information displaying method and device provided in an embodiment of the present invention, in the advertisement letter that the first user launches
The electronics red packet that embedded first user provides in breath, the second user is invited to add the when second user gets the electronics red packet
The social group that one user establishes, and the default first displaying information of each second user push when needed into social group.Such as
This, on the one hand, the information popularization effect of the first user is improved by the setting of electronics red packet；On the other hand, by establishing
The social group of one user, the orientation for realizing information to be presented are promoted, and are reduced the uncertainty of information displaying, are further improved
The information bandwagon effect of first user.
In several embodiments provided herein, it should be understood that disclosed apparatus and method, can also pass through
Other modes are realized.Device embodiment described above is only schematical, for example, flow chart and block diagram in accompanying drawing
Show the device of multiple embodiments according to the present invention, method and computer program product architectural framework in the cards,
Function and operation.At this point, each square frame in flow chart or block diagram can represent the one of a module, program segment or code
Part, a part for the module, program segment or code include one or more and are used to realize holding for defined logic function
Row instruction.It should also be noted that at some as in the implementation replaced, the function that is marked in square frame can also with different from
The order marked in accompanying drawing occurs.For example, two continuous square frames can essentially perform substantially in parallel, they are sometimes
It can perform in the opposite order, this is depending on involved function.It is it is also noted that every in block diagram and/or flow chart
The combination of individual square frame and block diagram and/or the square frame in flow chart, function or the special base of action as defined in performing can be used
Realize, or can be realized with the combination of specialized hardware and computer instruction in the system of hardware.
In addition, each functional module in each embodiment of the present invention can integrate to form an independent portion
Point or modules individualism, can also two or more modules be integrated to form an independent part.
If the function is realized in the form of software function module and is used as independent production marketing or in use, can be with
It is stored in a computer read/write memory medium.Based on such understanding, technical scheme is substantially in other words
The part to be contributed to prior art or the part of the technical scheme can be embodied in the form of software product, the meter
Calculation machine software product is stored in a storage medium, including some instructions are causing a computer equipment (can be
People's computer, server, or network equipment etc.) perform all or part of step of each embodiment methods described of the present invention.
And foregoing storage medium includes：USB flash disk, mobile hard disk, read-only storage (ROM, Read-Only Memory), arbitrary access are deposited
Reservoir (RAM, Random Access Memory), magnetic disc or CD etc. are various can be with the medium of store program codes.
It should be noted that herein, such as first and second or the like relational terms are used merely to a reality
Body or operation make a distinction with another entity or operation, and not necessarily require or imply and deposited between these entities or operation
In any this actual relation or order.Moreover, term " comprising ", "comprising" or its any other variant are intended to
Nonexcludability includes, so that process, method, article or equipment including a series of elements not only will including those
Element, but also the other element including being not expressly set out, or it is this process, method, article or equipment also to include
Intrinsic key element.In the absence of more restrictions, the key element limited by sentence "including a ...", it is not excluded that
Other identical element also be present in process, method, article or equipment including the key element.
The foregoing is only a specific embodiment of the invention, but protection scope of the present invention is not limited thereto, any
Those familiar with the art the invention discloses technical scope in, change or replacement can be readily occurred in, should all be contained
Cover within protection scope of the present invention.Therefore, protection scope of the present invention described should be defined by scope of the claims.
Claims (10)
1. a kind of information displaying method, it is characterised in that applied to the first service end for providing mobile social platform, methods described
Including：
The advertising message of the first user dispensing is shown in the mobile social platform, described first is embedded with the advertising message
The electronics red packet that user provides；
When second user gets electronics red packet embedded in the advertising message, the second user is recorded described mobile social
Mailing address in platform is simultaneously sent to first user；
The invitation request that first user is initiated the mailing address is responded, message request is sent to the second user,
To invite the second user to add the social group that first user establishes；
The information displaying request of first user is responded, each second user push into the first user social contact group is default
First displaying information.
2. according to the method for claim 1, it is characterised in that trigger button is also embedded with the advertising message, it is described
Method also includes：
Trigger action of the second user to the trigger button is responded, the second user is added to the social activity of first user
Group.
3. method according to claim 1 or 2, it is characterised in that methods described also includes：
Respond that the first user and/or second user initiate shares request, will treat that sharing information is shared to specified information and issue
Platform.
4. according to the method for claim 3, it is characterised in that methods described also includes：
Receive second user and get request to what the electronics red packet being embedded in the advertising message was initiated, inquire about the advertisement letter
Whether breath is video ads；
When the advertising message is video ads, request is got described in response after the video ads play preset duration.
5. according to the method for claim 3, it is characterised in that methods described also includes：
Show that the race information of the first user issue and second user are based on the race information in the mobile social platform
The first of the issue race information is embedded with the competition works of upload, the race information and the competition works to use
The advertising message that family provides.
6. according to the method for claim 3, it is characterised in that the first service end communicates to connect with second service end,
Methods described also includes：
Embedded default second displaying information, obtains the second media letter in the first media information that the second service end provides
Breath；
Second media information is sent to the mobile social platform and is shown.
7. a kind of device for displaying information, it is characterised in that applied to the first service end for providing mobile social platform, described device
Including：
Advertising display module, for showing the advertising message of the first user dispensing, the advertisement letter in the mobile social platform
The electronics red packet that embedded first user provides in breath；
Logging modle, for when second user gets electronics red packet embedded in the advertising message, recording the second user
Mailing address in the mobile social platform；
Module is invited, for sending message request to the second user according to the mailing address, to invite the second user
Add the social group that first user establishes；
Info push module, the information for responding first user shows request, into the first user social contact group
Each default first displaying information of second user push.
8. device according to claim 7, it is characterised in that trigger button is also embedded with the advertising message, it is described
Device also includes：
Add module, for responding trigger action of the second user to the trigger button, by the second user described in
The social group of first user.
9. the device according to claim 7 or 8, it is characterised in that described device also includes：
Sharing module, share request for what the first user of response and/or second user initiated, will treat that sharing information is shared to finger
Fixed information promulgating platform.
10. device according to claim 9, it is characterised in that the first service end communicates to connect with second service end,
Described device also includes：
Media information display module, for embedded default second exhibition in the first media information for being provided at the second service end
Show information, obtain the second media information, and second media information is sent to the mobile social platform and is shown.
Priority Applications (2)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710713503.7A CN107483218A (en) | 2017-08-18 | 2017-08-18 | Information displaying method and device |
| PCT/CN2018/101143 WO2019034160A1 (en) | 2017-08-18 | 2018-08-17 | Information display method and device |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710713503.7A CN107483218A (en) | 2017-08-18 | 2017-08-18 | Information displaying method and device |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN107483218A true CN107483218A (en) | 2017-12-15 |
Family
ID=60600831
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| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201710713503.7A Pending CN107483218A (en) | 2017-08-18 | 2017-08-18 | Information displaying method and device |
Country Status (2)
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| CN (1) | CN107483218A (en) |
| WO (1) | WO2019034160A1 (en) |
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| CN110298642A (en) * | 2019-07-02 | 2019-10-01 | 广州每金珠宝有限公司 | A kind of more people's red packet management methods based on virtual noble metal products |
| CN110351181A (en) * | 2018-04-08 | 2019-10-18 | 深圳凯茜微想科技有限公司 | A kind of methods, devices and systems showing advertisement |
| CN110363560A (en) * | 2018-04-09 | 2019-10-22 | 深圳凯茜微想科技有限公司 | A kind of methods, devices and systems showing advertisement |
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| WO2019034160A1 (en) | 2019-02-21 |
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