WO2020031381A1 - Information trading program, information processing device, and information processing system - Google Patents

Information trading program, information processing device, and information processing system Download PDF

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Publication number
WO2020031381A1
WO2020031381A1 PCT/JP2018/030126 JP2018030126W WO2020031381A1 WO 2020031381 A1 WO2020031381 A1 WO 2020031381A1 JP 2018030126 W JP2018030126 W JP 2018030126W WO 2020031381 A1 WO2020031381 A1 WO 2020031381A1
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WO
WIPO (PCT)
Prior art keywords
information
purchase
terminal
transmitting
questionnaire
Prior art date
Application number
PCT/JP2018/030126
Other languages
French (fr)
Japanese (ja)
Inventor
奏人 山内
恭平 佐原
俊貴 丹
Original Assignee
ワンファイナンシャル株式会社
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by ワンファイナンシャル株式会社 filed Critical ワンファイナンシャル株式会社
Priority to PCT/JP2018/030126 priority Critical patent/WO2020031381A1/en
Priority to JP2020507713A priority patent/JPWO2020031381A1/en
Publication of WO2020031381A1 publication Critical patent/WO2020031381A1/en

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions

Definitions

  • the present invention relates to an information trading program, an information processing device, and an information processing system.
  • the information processing apparatus disclosed in Patent Literature 1 receives and stores position information, direction information, and time information as image capturing conditions together with image information captured in a car equipped with a camera, and mounts the camera. If there is a request from a vehicle that has not been requested, image information that meets the request condition is distributed from the image information stored based on the request condition to a vehicle that is not equipped with a camera, and information on a remote location is transmitted. At the same time, the user of the vehicle not equipped with the camera is charged to collect the price for information transmission. In addition, the price is calculated according to the number of distributions for the user of the car equipped with the camera, and the price is calculated according to the communication volume and the number of distributions for the distribution service of the communication carrier and the information processing device. Pay.
  • image information whose required conditions match shooting conditions such as position information, direction information, and time information is transmitted to transmit information of a remote place, and collection for the distribution is collected.
  • conditions that can be requested are mainly limited to position information, direction information, time information, and information that does not limit these information, for example, image information of an object that cannot be specified where, when There is a problem that it is not possible to request image information or the like of an object that cannot be specified.
  • an object of the present invention to provide an information trading program, an information processing device, and an information processing system for trading information by designating desired information.
  • One embodiment of the present invention provides the following information trading program, information processing device, and information processing system to achieve the above object.
  • Computer Purchase condition transmitting means for transmitting purchase condition information indicating at least a purchase target and a price to a terminal operated by the seller, Purchase information receiving means for receiving information created based on the purchase condition information from the terminal as purchased information, An information trading program for functioning as a price management means for storing and managing the balance of the price for the purchased information in association with the seller.
  • the method according to [1] further comprising, after the purchase information receiving means receives the purchase completed information, transmitting questionnaire information prepared in association with the purchase condition information to the terminal. Information trading program described in [1].
  • the [4] After the purchase information receiving means receives the purchase completed information, the [1] for further functioning as advertisement information transmitting / receiving means for transmitting, to the terminal, advertisement information prepared in association with the purchase condition information.
  • the information trading program according to any one of [3] to [3].
  • the advertisement information transmitting / receiving means receives an operation content input at the terminal according to the advertisement information transmitted to the terminal.
  • the information purchase program further functions as analysis means for analyzing the purchased information and attaching a tag to the purchased information.
  • Purchase condition transmitting means for transmitting purchase condition information indicating a purchase target and a price to a terminal operated by the seller
  • Purchase information receiving means for receiving information created based on the purchase condition information from the terminal as purchased information
  • An information processing apparatus comprising: a value management unit configured to store and manage a balance of a value for the purchased information in association with the seller.
  • a terminal operated by a seller who sells information An information trading system including an information processing device managed by a buyer who buys information, The information processing device transmits purchase condition information indicating a purchase target and a price to the terminal, The terminal displays the purchase condition information, transmits information created based on the purchase condition information to the information processing device, An information processing system, wherein the information processing device receives the created information as purchased information from the terminal, and stores and manages a balance of consideration for the purchased information in association with the seller.
  • the questionnaire information prepared in association with the purchase condition information can be transmitted to the terminal.
  • the advertisement information prepared in association with the purchase condition information can be transmitted to the terminal.
  • the advertisement information prepared in association with the purchase condition information can be transmitted to the terminal.
  • the advertisement information prepared in association with the purchase condition information can be transmitted to the terminal.
  • the advertisement information prepared in association with the tag can be transmitted to the terminal.
  • the questionnaire information prepared in association with the tag can be transmitted to the terminal.
  • FIG. 1 is a schematic diagram illustrating a configuration example of an information trading system as an information processing system according to an embodiment.
  • FIG. 2 is a block diagram illustrating a configuration example of an information trading server as an information processing device according to the embodiment.
  • FIG. 3 is a schematic diagram showing an example of the configuration of the purchase condition information.
  • FIG. 4 is a schematic diagram illustrating an example of the configuration of the user information.
  • FIG. 5 is a schematic diagram showing an example of the configuration of the purchased information.
  • FIG. 6 is a schematic diagram illustrating an example of the configuration of the questionnaire information.
  • FIG. 7 is a schematic diagram illustrating an example of the configuration of the advertisement information.
  • FIG. 8 is a block diagram illustrating a configuration example of the mobile terminal according to the embodiment.
  • FIG. 1 is a schematic diagram illustrating a configuration example of an information trading system as an information processing system according to an embodiment.
  • FIG. 2 is a block diagram illustrating a configuration example of an information trading server as an information processing device according to the
  • FIG. 9A is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal.
  • FIG. 9B is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal.
  • FIG. 9C is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal.
  • FIG. 9D is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal.
  • FIG. 10A is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal.
  • FIG. 10B is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal.
  • FIG. 10C is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal.
  • FIG. 10D is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal.
  • FIG. 10E is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal.
  • FIG. 11A is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal.
  • FIG. 11B is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal.
  • FIG. 11C is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal.
  • FIG. 11A is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal.
  • FIG. 11B is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal.
  • FIG. 11C is
  • FIG. 11D is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal.
  • FIG. 12 is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal.
  • FIG. 13 is a flowchart showing an example of the operation of the information trading system.
  • FIG. 1 is a schematic diagram illustrating a configuration example of an information trading system as an information processing system according to an embodiment.
  • the information trading system 5 is configured by connecting the information trading server 1, the mobile terminal 2, and the terminal 3 to each other via the network 4 so that they can communicate with each other.
  • the mobile terminal 2 is operated by the information seller 2A.
  • the portable terminal 2 is shown as a single unit for the sake of simplicity, a plurality of portable terminals 2 are prepared and operated by a plurality of users.
  • the terminal 3 is operated by the information buyer 3A and is shown as a single terminal for the sake of simplicity. However, a plurality of terminals 3 may be prepared and operated by a plurality of users.
  • the information trading server 1 is a server-type information processing apparatus that operates in response to a request from the mobile terminal 2 or the terminal 3 and has a CPU (Central Processing Unit) having a function of processing information in the main body. ), An HDD (Hard Disk Drive), and a flash memory.
  • CPU Central Processing Unit
  • HDD Hard Disk Drive
  • the mobile terminal 2 is, for example, a portable small information processing device such as a smartphone or a tablet terminal, and has electronic components such as a CPU, a flash memory, and an image-capable camera having a function of processing information in a main body. Is provided.
  • the terminal 3 is an information processing device such as a PC (Personal Computer) or a tablet terminal, for example, and includes an electronic component such as a CPU or a flash memory having a function for processing information in a main body.
  • PC Personal Computer
  • a tablet terminal for example, and includes an electronic component such as a CPU or a flash memory having a function for processing information in a main body.
  • the network 4 is a communication network capable of high-speed communication, for example, a wired or wireless communication network such as the Internet.
  • the information buying and selling server 1 previously receives, via the terminal 3, the registration of the condition of the information that the buyer 3A wants to buy, and transmits the condition of the information that the buyer 3A wants to buy to the portable terminal 2.
  • the seller 2A that has confirmed the content displayed on the display unit of the mobile terminal 2 operates the mobile terminal 2 to capture an image.
  • the information buying and selling server 1 determines the price for the image information and executes the purchasing process.
  • "selling and buying” here means buying and selling information, and as a consideration of information, money may be paid, or points equivalent to money, gift coupons, meal tickets, etc. may be delivered. Or may grant some rights.
  • the term “information” includes not only image information but also metadata obtained by analyzing image information, such as metadata associated with the image information, such as shooting conditions and shooting positions, and includes not only image information but also text information and audio information. And various other types of information.
  • the information trading server 1 and the terminal 3 may be configured integrally, but if there are a plurality of buyers, it is better to configure the information trading server 1 and the terminal 3 separately. The embodiment will be described separately because it becomes easier.
  • the information trading server 1, the mobile terminal 2, and the terminal 3 may be appropriately integrated with each other or may be further divided and configured without departing from the spirit of the present application.
  • FIG. 2 is a block diagram illustrating a configuration example of the information trading server 1 as an information processing device according to the embodiment.
  • the information trading server 1 is constituted by a CPU (Central Processing Unit) and the like, and is constituted by a control unit 10 which controls each unit and executes various programs, and a storage medium such as a HDD (Hard Disk Drive) or a flash memory.
  • a storage unit 11 that stores information and a communication unit 12 that communicates with the outside via the network 4 are provided.
  • the control unit 10 executes the information buying and selling program 110 to be described later, so that the purchase condition transmitting / receiving unit 100, the user information transmitting / receiving unit 101, the purchase information receiving unit 102, the price management unit 103, the questionnaire information transmitting / receiving unit 104, the advertisement information transmitting It functions as the means 105, the advertisement result receiving means 106, the purchased information analyzing means 107, and the like.
  • the purchase condition transmitting / receiving means 100 registers the purchase condition information 111 in the storage unit 11 in response to a request from the terminal 3.
  • the purchase condition information 111 may be registered in advance.
  • the purchase condition transmitting / receiving means 100 transmits the purchase condition information 111 registered in the storage unit 11 to the portable terminal 2 in response to a request from the portable terminal 2.
  • the purchase condition transmitting / receiving means 100 may transmit the purchase condition information 111 to the mobile terminal 2 by detecting an operation such as activation of an application of the mobile terminal 2 even if there is no request from the mobile terminal 2.
  • the user information transmitting / receiving means 101 receives the user information for specifying the seller 2A from the portable terminal 2 and stores the user information in the storage unit 11 as the user information 112. Note that the user information transmitting / receiving means 101 does not necessarily need to specify the seller 2A, but only needs to be able to specify at least the mobile terminal 2.
  • the purchase information receiving means 102 purchases image information taken from the portable terminal 2 in accordance with purchase conditions, and stores the image information in the storage unit 11 as purchased information 113.
  • the price management unit 103 determines the price of the information purchased by the purchase information receiving unit 102 based on the purchase condition information 111, and registers the price in the user information 112 in association with the user who is the seller 2A.
  • the questionnaire information transmitting / receiving means 104 transmits the questionnaire information 114 to the mobile terminal 2 according to the content of the purchase condition information 111 transmitted by the purchase condition transmitting / receiving means 100 to the portable terminal 2. In addition, when the questionnaire information transmission / reception unit 104 answers the questionnaire at the mobile terminal 2, the questionnaire information transmission / reception unit 104 receives an answer to the questionnaire information 114 from the mobile terminal 2.
  • the advertisement information transmitting means 105 transmits the advertisement information 115 to the portable terminal 2 according to the content of the purchase condition information 111 transmitted to the portable terminal 2 by the purchase condition transmitting / receiving means 100.
  • the advertisement result receiving unit 106 receives the response as the advertisement result when the mobile terminal 2 receives any response to the advertisement information 115 after the advertisement information transmitting unit 105 transmits the advertisement information 115 to the mobile terminal 2. Then, the information is registered in the advertisement information 115.
  • the purchased information analysis means 107 analyzes the contents of the purchased information 113 by means such as OCR or image analysis, and uses the character information obtained by the OCR or the information of the subject obtained by the image analysis as a tag, and Tagging is performed on the user information 112 of the user who sold the information 113 or the purchased information 113.
  • the storage unit 11 stores the information trading program 110, the purchase condition information 111, the user information 112, the purchased information 113, the questionnaire information 114, the advertisement information 115, and the like that cause the control unit 10 to operate as the above-described units 100-107. .
  • FIG. 3 is a schematic diagram showing an example of the configuration of the purchase condition information 111.
  • the purchase condition information 111 is information defining purchase conditions, and is a purchase condition ID for identifying the purchase conditions, a purchaser who is the entity that purchases the information, a title of the purchase conditions, and details of the target of the purchase conditions. , A purchase amount of the purchase target, an advertisement ID of an advertisement associated with displaying an advertisement together with purchase conditions, and a questionnaire ID of a questionnaire associated with displaying a questionnaire along with purchase conditions.
  • the purchase target and the purchase price are usually determined by the buyer, but some of the conditions may be determined automatically by another company or automatically by the information trading server 1.
  • FIG. 4 is a schematic diagram showing an example of the configuration of the user information 112.
  • the user information 112 is information for specifying the user, and is used by the user ID for identifying the user as the seller, the balance of the information sold by the seller, and the purchased information analysis means 107. It has a tag 1, a tag 2, and a tag 3 assigned to the user.
  • FIG. 5 is a schematic diagram showing an example of the structure of the purchased information 113.
  • the purchased information 113 is information for specifying the content of the purchased information, and the purchased information indicating the content of the purchased information 113, the user ID of the user who is the seller, and the corresponding purchasing conditions. It has a purchase condition ID indicating an ID, a purchase amount, a tag A, a tag B, and a tag C assigned to the purchased information by the purchased information analyzing means 107.
  • FIG. 6 is a schematic diagram showing an example of the configuration of the questionnaire information 114.
  • the questionnaire information 114 is information for defining the content of the questionnaire, and includes a questionnaire ID for identifying the questionnaire, a questionnaire content indicating the content of the questionnaire, and a purchase price as a price when the questionnaire is answered. Having.
  • FIG. 7 is a schematic diagram showing an example of the configuration of the advertisement information 115.
  • the advertisement information 115 is information for defining the content of the advertisement, and includes an advertisement ID for identifying the advertisement, an advertisement content indicating the content of the advertisement, notes on the advertisement, and a response of the seller to the advertisement. And other advertising results.
  • FIG. 8 is a block diagram illustrating a configuration example of the mobile terminal 2 according to the embodiment.
  • the mobile terminal 2 is configured by a CPU (Central Processing Unit) and the like, controls each unit and executes various programs, and is configured by a storage medium such as a HDD (Hard Disk Drive) and a flash memory.
  • a display unit 22 for displaying characters such as an LCD (Liquid Crystal Display) and an OEL (Organic Electro-Luminescence), an image, and the like, and an image sensor and a lens.
  • the camera includes an imaging unit 23 that generates an image, an operation unit 24 that generates an operation signal such as a mechanical switch or a touch panel, and a communication unit 25 that communicates with the outside via a network.
  • the control unit 20 executes the information buying and selling program 210, which will be described later, so that the display control unit 200, the purchase condition receiving unit 201, the user information transmitting unit 202, the imaging control unit 203, the purchase information transmitting unit 204, the advertisement information receiving unit 206, functions as an advertisement result transmitting unit 207, a questionnaire information transmitting and receiving unit 205, and the like.
  • the display control unit 200 controls the display unit 22 to display images, characters, and the like on the display unit 22 based on the information received from the information trading server 1.
  • the purchase condition receiving means 201 requests the purchase and sale condition information 111 from the information sale and purchase server 1, and receives the purchase condition information 111 from the information sale and purchase server 1.
  • the content of the purchase condition information 111 is displayed on the display unit 22 by the display control means 200. Further, the purchase condition receiving means 201 may acquire the purchase condition information 111 when the information trading program 210 is started, or may acquire the purchase condition information 111 periodically.
  • the user information transmitting means 202 transmits to the information trading server 1 terminal identification information 211 which is a number unique to the mobile terminal 2 as an example of information for identifying the seller 2A who is a user of the mobile terminal 2.
  • the image capturing control unit 203 controls the image capturing unit 23 to perform image capturing, and generates image information 212 with the image capturing.
  • the purchase information transmitting unit 204 transmits the image information 212 to the information trading server 1 as an example of information desired to be purchased.
  • the questionnaire information transmission / reception means 205 receives the questionnaire information 114 from the information trading server 1.
  • the contents of the questionnaire information 114 are displayed on the display unit 22 by the display control means 200. Further, when a response is made from the seller 2A to the contents of the questionnaire information 114, the questionnaire information transmitting / receiving means 205 transmits the response to the information trading server 1.
  • the advertisement information receiving means 206 receives the advertisement information 115 from the information trading server 1.
  • the contents of the advertisement information 115 are displayed on the display unit 22 by the display control unit 200.
  • the advertisement result transmitting means 207 transmits the browsing operation or any operation to the information trading server 1 as an advertisement result when the mobile terminal 2 performs a browsing operation or any operation on the advertisement information 115.
  • the storage unit 21 stores the information trading program 210, the terminal identification information 211, the image information 212, and the like that cause the control unit 20 to operate as the above-described units 200-207.
  • FIG. 13 is a flowchart illustrating an example of the operation of the information trading system 5.
  • the mobile terminal 2 executes the information trading program 210 (S200).
  • the mobile terminal 2 is an electronic device such as a smartphone, the installed application is started.
  • the purchase condition receiving means 201 of the mobile terminal 2 requests the information trading server 1 to transmit the purchase condition information 111 (S201).
  • the purchase condition transmitting / receiving means 100 of the information trading server 1 accepts a transmission request for the purchase condition information 111 (S100), and transmits the purchase condition information 111 to the portable terminal 2 (S101).
  • the mobile terminal 2 receives the purchase condition information 111 from the information trading server 1 (S202).
  • the content of the purchase condition information 111 is displayed on the display unit 22 by the display control means 200.
  • FIGS. 9A to 9D are schematic diagrams illustrating a configuration example of a screen displayed on the display unit 22 of the mobile terminal 2.
  • FIG. 9A to 9D are schematic diagrams illustrating a configuration example of a screen displayed on the display unit 22 of the mobile terminal 2.
  • the display control means 200 of the portable terminal 2 displays the contents of the purchase condition information 111 as a screen 200a.
  • Screen 200a is a main screen that is initially displayed with startup information trading program 210, a promotional display column 200a 1 for displaying promotional information, purchase condition display column 200a 2 to list the contents of the purchase condition information 111 and, "home screen” other than the current "purchase” screen, and a screen switching display column 200a 3 for switching the display to the "Account” screen.
  • Seller 2A confirms the contents of the screen 200a, out of the list of the displayed purchase conditions to purchase condition display 200a 2, the selection operation of the desired purchase conditions.
  • the mobile terminal 2 selects a purchase condition according to the selection operation (S203).
  • the purchase condition information 111 includes, for example, an image of a receipt at the time of purchase of a specific product such as tea, an image of a receipt at the time of refueling at a gas station, and an insurance policy at the time of insurance. Images, images of two business cards of a company employee working for an IT company in Roppongi Hills, images of hair care products, matrix type two-dimensional code information on a potato chips campaign shelf, and the like. These pieces of information are used as follows by an analysis operation described later.
  • the image of the hair care product is used as statistical information of the hair care product being used.
  • the matrix type two-dimensional code information on the campaign shelf of potato chips is used to determine whether or not the campaign shelf is actually used, and a matrix type two-dimensional code for reading a region, a store name, and the like. By preparing in advance, this is used as a campaign for actually bringing the user to the area or the store.
  • the display control means 200 of the portable terminal 2 displays a screen 200b on the display unit 22 with details of the purchase condition selected from the purchase condition information 111.
  • Screen 200b is a screen for displaying the details of the purchase conditions, the purchase condition details display column 200b 1 which details purchase conditions are displayed, a purchase offer button 200b 2 offer to purchase, attention purchase conditions matters and a notes display column 200b 3 to be displayed.
  • Seller 2A confirms the contents of the screen 200b, which presses the purchase offer button 200b 2.
  • the imaging control unit 203 of the mobile terminal 2 activates the imaging unit 23 in response to the pressing operation.
  • Screen 200c is a screen displayed for photography, having a monitor display section 200c 1 for monitoring an image being captured by the imaging unit 23, and a shooting button 200c 2 to perform the photographing.
  • Seller 2A is pressed operates the photographing button 200c 2 while checking the contents of the screen 200c of the display unit 22, for photographing a subject in accordance with the purchase condition.
  • the imaging control unit 203 of the mobile terminal 2 captures an image according to the shooting operation (S204), generates image information 212, and stores the image information 212 in the storage unit 21.
  • the user information transmitting unit 202 of the mobile terminal 2 transmits and receives terminal identification information 211, which is a number unique to the mobile terminal 2, as an example of user information for identifying the seller 2A who is a user of the mobile terminal 2.
  • the data is transmitted to the server 1 (S205).
  • the terminal identification information 211 is, for example, a telephone number.
  • the user information transmitting / receiving means 101 of the information trading server 1 receives the user information for specifying the seller 2A from the portable terminal 2 and stores it in the storage unit 11 as the user information 112 (S102).
  • the purchase information transmitting means 204 of the portable terminal 2 transmits the image information 212 as purchase information to the information trading server 1 together with step S205 (S206).
  • the purchase information receiving means 102 of the information trading server 1 receives the image information 212 as purchase information from the mobile terminal 2 and stores it in the storage unit 11 as purchase completed information 113 (S103).
  • the consideration management means 103 of the information trading server 1 checks the purchase amount of the purchase condition information 111 to determine the consideration, and transmits the purchase evaluation amount to the mobile terminal 2 (S104).
  • the method of determining the consideration may be a predetermined amount, may be determined randomly from a predetermined range, or may be the content of the purchased information 113 (the content of the included subject, (The amount of information obtained as a result, the sharpness of an image, etc.).
  • the price management means 103 of the information trading server 1 checks the purchase condition information 111 shown in FIG. 3, and executes the following steps S105 to S112 if the advertisement ID and the questionnaire ID are associated with each other. If they are associated, the following steps S110 to S112 are executed. If neither the advertisement ID nor the questionnaire ID are associated, the process proceeds to step S104 and then proceeds to step S113.
  • the display control means 200 of the mobile terminal 2 receives the assessment result from the information trading server 1, and displays a screen 200d on the display unit 22 to show the purchase assessment amount as shown in FIG. 9D (S207).
  • Screen 200d is a screen for displaying a purchase valuation has a assessment result display column 200d 1 for displaying the result of the assessment, and a completion button 200d 2 to complete the purchase operation.
  • Seller 2A confirms the contents of the screen 200d, a completion button 200d 2 to complete the purchase operation depressing operated, the portable terminal 2 transmits the completion of the purchase operation to the server 1 in response to the operation content.
  • the process proceeds to step S215 to be described later.
  • the price management means 103 of the information trading server 1 receives the completion of the purchase operation, and registers the price in the user information 112 in association with the user who is the seller 2A as part of the step S104. That is, the balance of the user information 112 shown in FIG.
  • the consideration management unit 103 checks the purchase condition information 111 shown in FIG. 3 and executes the following steps S105 to 112 if the advertisement ID and the questionnaire ID are associated with each other. Add a questionnaire button 200d 3 on the screen 200d is displayed as shown.
  • FIGS. 10A to 10E are schematic diagrams illustrating a configuration example of a screen displayed on the display unit 22 of the mobile terminal 2.
  • FIG. FIG. 10A is the same as screen 200c shown in FIG. 9C.
  • screen 200d includes a assessment result display column 200d 1 for displaying the result of the assessment, the completion button 200d 2 to complete the purchase operation, a questionnaire button 200d 3 to request a questionnaire.
  • Seller 2A confirms the contents of the screen 200d, If you want to request a questionnaire, which presses the questionnaire button 200d 3.
  • the mobile terminal 2 requests a questionnaire to the information trading server 1 according to the operation content (S208).
  • the questionnaire information transmitting / receiving means 104 of the information trading server 1 receives the questionnaire request from the mobile terminal 2 (S105), and refers to the contents of the questionnaire ID of the purchase condition information 111 shown in FIG.
  • the information of the questionnaire ID is acquired from the questionnaire information 114 shown in FIG. 7 and transmitted to the mobile terminal 2 (S106).
  • the questionnaire information transmitting / receiving means 205 of the mobile terminal 2 receives the questionnaire information 114 from the information trading server 1 (S209), and displays the content of the questionnaire information 114 on the display unit 22 by the display control means 200 as shown in FIG. is displayed as 200f 1 (S210).
  • Screen 200f 1 is a screen for displaying the contents of the questionnaire information 114, the questionnaire contents display field 200f 11 to display the question contents of the questionnaire, the questionnaire item selection column 100f to display a plurality of answers item questionnaire And 12 .
  • Seller 2A confirms the contents of the screen 200f 1, and presses the questionnaire item selection column 100f 12, answers to the questionnaire.
  • the screen 200f 1 for displaying the questionnaire information 114 may be a screen 200f 2 ⁇ 200f 4 shown in the following figure 11B ⁇ Figure 11D.
  • FIGS. 11A to 11D are schematic diagrams illustrating a configuration example of a screen displayed on the display unit 22 of the mobile terminal 2.
  • FIG. 11A to 11D are schematic diagrams illustrating a configuration example of a screen displayed on the display unit 22 of the mobile terminal 2.
  • Screen 200f 2 is an another example of a screen for displaying the contents of the questionnaire information 114, the questionnaire contents display field 200f 21 to display the question contents of the questionnaire, the questionnaire answers to display a questionnaire at the level and a level selection column 100f 22.
  • Screen 200f 3 is an another example of a screen for displaying the contents of the questionnaire information 114, the questionnaire contents display field 200f 31 to display the question contents of the questionnaire, the free according possible questionnaire survey responses an input column 200f 32, enter completed questionnaire and a button 200f 33 to move to the next question.
  • Screen 200f 4 is an another example of a screen for displaying the contents of the questionnaire information 114, the questionnaire contents display field 200f 41 to display the contents of the request for information, to enter the contents of the request for information having the information input field 200f 42, enter completed questionnaire and a button 200f 43 to complete the questionnaire.
  • the user information transmitting means 202 of the mobile terminal 2 transmits the terminal identification information 211 to the information trading server 1 (S211), and the questionnaire information transmitting / receiving means 205 of the mobile terminal 2 transmits the screens 200f 1 to 200f described above.
  • the seller 2A makes an answer to the contents of the questionnaire information 114 in 4 , the answer is transmitted to the information trading server 1 (S212).
  • the user information transmitting / receiving means 101 of the information trading server 1 receives the terminal identification information 211 from the mobile terminal 2 and stores it in the storage unit 11 as the user information 112 (S107).
  • the information transmitting / receiving means 104 receives a response to the questionnaire information 114 from the mobile terminal 2 (S108).
  • the price management means 103 of the information trading server 1 checks the purchase price of the questionnaire information 114 to determine the price of the questionnaire, and transmits the purchase evaluation price to the mobile terminal 2 (S109).
  • the consideration management unit 103 registers the consideration in the user information 112 in association with the user as the seller 2A.
  • the advertisement information transmitting means 105 of the information trading server 1 sends the corresponding advertisement ID information from the advertisement information 115 shown in FIG. 7 to the portable terminal 2 in accordance with the contents of the advertisement ID column of the purchase condition information 111 shown in FIG. It is transmitted (S110).
  • the display control means 200 of the mobile terminal 2 receives the evaluation result and the advertisement information 115 from the information trading server 1, and firstly, as shown in FIG. 10D, displays a screen 200g on the display unit 22 to show the purchase evaluation amount. It is displayed (S213).
  • Screen 200g includes a assessment result display column 200g 1 to display the assessment results, the end button 200g 2 to terminate the questionnaire.
  • Seller 2A confirms the contents of the screen 200 g, and presses the end button 200 g 2 in order to end the survey, the mobile terminal 2 according to the operation content, then, as shown in FIG. 10E, previously received
  • the screen 200e is displayed on the display unit 22 to show the advertisement (S215).
  • Screen 200e is a screen for displaying the contents of the advertisement information 115, and advertising content display column 200e 1 to display the contents of the advertisement, and a detailed display button 200e 2 to display the details of the advertising of goods Have.
  • the seller 2A checks the contents of the screen 200e, and closes the application screen if the user is not interested in the advertisement, or terminates the application or presses a close button (x mark) provided at the upper right of the screen 200e. Further, the seller 2A, if you are interested in advertising and presses the detail display button 200e 2, the user information transmitting unit 202 of the mobile terminal 2, transmits the terminal identification information 211 to the information trading server 1 (S216 The advertisement result transmitting means 207 of the portable terminal 2 transmits the operation content to the information trading server 1 as an advertisement result (S217). It should be noted that the advertisement performance is not limited to the pressing operation a detailed display button 200e 2, may be a browsing action of the advertisement, may be a viewing time.
  • the user information transmitting / receiving means 101 of the information trading server 1 receives the terminal identification information 211 from the mobile terminal 2 and stores it as the user information 112 in the storage unit. 11 (S111), the advertisement result receiving means 106 of the information trading server 1 receives the response as an advertisement result, and registers it in the advertisement result column of the advertisement information 115 shown in FIG. 7 (S112). In the example shown in FIG. 7, the number of browsing of advertisements is counted.
  • the purchased information analysis means 107 of the information trading server 1 analyzes the contents of the purchased information 113 by means such as OCR and image analysis (S113), and for example, the user of the user who sold the purchased information 113 is analyzed. Tagging is performed on the user information 112 or the purchased information 113.
  • OCR and image analysis S113
  • Tagging is performed by analyzing the image information sold by the user. If there are many products for women among the products under purchase conditions, tag "women” and estimate the annual income from the purchase amount of the receipt, If the annual income and age can be read from images such as an insurance policy, "5 million yen” or "30s" is tagged. Tagging may be performed based on a response to a questionnaire. If information such as the age and gender of the user is included in the response content, tagging is performed based on the information. In addition, tagging may be performed from the document if the user submits an identification document, or tagging may be performed from information voluntarily input by the user.
  • Tagging is performed by analyzing the image information, tagging the act “buy” from the photographed receipt, tagging the act “sports” from the photographed soccer stadium image, and photographing it as metadata of the image information If the location is included, tag the location name such as "Tokyo", “Hokkaido”, “Aichi”, etc.If the object is reflected in the captured image information, the object “Shampoo”, “Potato chips", Tag a product name such as "drink".
  • the display priority of the purchase condition for the corresponding user may be changed based on the tag.
  • the tag of the purchased information 113 since the purchased information 113 is associated with the user information 112 by the user ID, the display priority of the purchase condition for the corresponding user is changed based on the tag. You may. Further, a “tag” may be further provided in the item of the purchase condition information 111 so that the purchase condition is displayed only to the user to whom the specified tag is assigned.
  • the seller 2A desires to redeem the balance registered in the balance column of the user information 112
  • the seller 2A displays the following screen 200g shown in FIG.
  • FIG. 12 is a schematic diagram showing a configuration example of a screen displayed on the display unit of the mobile terminal.
  • Screen 200h is, the balance display field 200h 1 to display the balance of the seller 2A, and pull out button 200h 2 for cash processing the balance, "the purchase screen” other than the current "home screen”, to "account screen” and a screen switching display field 200h 3 for switching the display.
  • the information trading server 1 performs a cashing operation such as a bank transfer in response to a cashing request.
  • the cashing method is not limited to bank transfer, but may be exchange with a gift certificate, exchange with points available on a shopping site, or the like.
  • the purchase condition information 111 is displayed on the display unit 22 of the portable terminal 2 used by the seller 2A, and the image information captured according to the purchase conditions is purchased.
  • the buyer 3A when the buyer 3A performs marketing related to a product, it is necessary to conduct a questionnaire on the product on the street or collect sales results at a store, but in the present embodiment, the buyer 3A By specifying the purchase condition as the purchase condition of the receipt image of the product, the information of the seller 2A that has actually purchased can be obtained from the purchase receipt image and the meta information of the image information.
  • the conventional marketing method there is a possibility that a questionnaire response result of a user other than the user who purchased the product may be included, but in the present embodiment, information can be directly obtained from the seller 2A who actually purchased the product.
  • the detailed information of the seller 2A is also transmitted via the information tagged to the seller 2A. Obtainable. Although detailed information of the user could be obtained by the conventional questionnaire, the number of steps required to obtain the detailed information was much larger than that of the present embodiment.
  • the questionnaire information transmitting / receiving means 104 transmits the questionnaire information 114 to the mobile terminal 2 when the questionnaire ID is described in the purchase condition information 111, but based on the information tagged in the user information 112 of the seller 2A. Alternatively, it may be determined whether or not to transmit.
  • the advertisement information transmitting unit 105 transmits the advertisement information 115 to the portable terminal 2 when the advertisement ID is described in the purchase condition information 111, but the information tagged to the user information 112 of the seller 2A. It may be determined whether or not to transmit based on the.
  • the functions of the units 100 to 107 of the control unit 10 and the units 200 to 207 of the control unit 20 are implemented by programs. However, all or a part of each unit is implemented by hardware such as an ASIC. Is also good. Further, the program used in the above embodiment can be provided by being stored in a recording medium such as a CD-ROM. In addition, replacement, deletion, addition, and the like of the above-described steps described in the above-described embodiment are possible without departing from the scope of the present invention.
  • an information trading program Provided is an information trading program, an information processing apparatus, and an information processing system for trading information by designating desired information.
  • Information trading server 2 Mobile terminal 2A: Seller 3: Terminal 3A: Buyer 4: Network 5: Information trading system 10: Control unit 11: Storage unit 12: Communication unit 20: Control unit 21: Storage unit 22: Display unit 23: imaging unit 24: operation unit 25: communication unit 100: purchase condition transmitting / receiving means 101: user information transmitting / receiving means 102: purchase information receiving means 103: price management means 104: questionnaire information transmitting / receiving means 105: advertisement information transmitting means 106: Advertising result receiving means 107: Purchased information analysis means 110: Information trading program 111: Purchase condition information 112: User information 113: Purchased information 114: Questionnaire information 115: Advertising information 200: Display control means 2 1: Purchase condition receiving means 202: User information transmitting means 203: Imaging control means 204: Purchase information transmitting means 205: Questionnaire information transmitting / receiving means 206: Advertising information receiving means 207: Advertising result transmitting means 210: Information trading program 211: Terminal Identification information 212: Image information

Abstract

[Problem] To provide an information trading program, an information processing device, and an information processing system wherein information is traded by specifying desired information. [Solution] An information trading system 5 comprises a mobile terminal 2 operated by a seller 2A who sells information, and also comprises an information trading server 1 managed via a terminal 3 by a buyer 3A who buys information, wherein: the information trading server 1 transmits, to the mobile terminal 2, purchase condition information that indicates a purchase target and a purchase price to the seller 2A; the mobile terminal 2 receives and displays the purchase condition information, and creates and transmits information to the information trading server 1 on the basis of an operation that is performed by the seller 2A on the basis of the purchase condition information; and the information trading server 1 receives, from the mobile terminal 2 and as purchased information, the information created by the seller 2A, then associates a balance reflecting the purchase price for the purchased information with the seller 2A, and stores and manages the balance associated with the seller 2A.

Description

情報売買プログラム、情報処理装置及び情報処理システムInformation trading program, information processing device and information processing system
　本発明は、情報売買プログラム、情報処理装置及び情報処理システムに関する。 The present invention relates to an information trading program, an information processing device, and an information processing system.
　従来の技術として、撮影した画像を第三者に配信し、配信した画像に対する対価を算出する情報処理装置が提案されている（例えば、特許文献１参照）。 情報 処理 As a conventional technique, an information processing apparatus that distributes a captured image to a third party and calculates a price for the distributed image has been proposed (for example, see Patent Literature 1).
　特許文献１に開示された情報処理装置は、カメラの搭載された車において撮影された画像情報とともに、その撮影条件として位置情報、方向情報、時刻情報を受信して記憶しておき、カメラが搭載されていない車から要求があると、要求の条件に基づき記憶しておいた画像情報から要求の条件に合致する画像情報をカメラが搭載されていない車に配信して遠隔地の情報を伝達するとともに、当該カメラが搭載されていない車の利用者に課金して情報伝達の対価を回収する。また、カメラの搭載された車の利用者に対しては配信回数に応じて対価を算出し、通信キャリアや情報処理装置の配信サービスに対しても通信量や配信回数に応じて対価を算出して支払う。 The information processing apparatus disclosed in Patent Literature 1 receives and stores position information, direction information, and time information as image capturing conditions together with image information captured in a car equipped with a camera, and mounts the camera. If there is a request from a vehicle that has not been requested, image information that meets the request condition is distributed from the image information stored based on the request condition to a vehicle that is not equipped with a camera, and information on a remote location is transmitted. At the same time, the user of the vehicle not equipped with the camera is charged to collect the price for information transmission. In addition, the price is calculated according to the number of distributions for the user of the car equipped with the camera, and the price is calculated according to the communication volume and the number of distributions for the distribution service of the communication carrier and the information processing device. Pay.
特開２００３‐３０２０１号公報JP-A-2003-30201
　上記した特許文献１の情報処理装置によると、要求する条件が位置情報、方向情報、時刻情報等の撮影条件に合致する画像情報を配信して遠隔地の情報を伝達し、配信に対する対価の回収及び支払をするものの、要求できる条件が主に位置情報、方向情報、時刻情報に限られたものであり、これらの情報を限定しない情報、例えば、どこにあるか特定できない物の画像情報、いつあるのか特定できない物の画像情報等を要求することができない、という問題がある。 According to the information processing apparatus of Patent Document 1 described above, image information whose required conditions match shooting conditions such as position information, direction information, and time information is transmitted to transmit information of a remote place, and collection for the distribution is collected. Although payment is made, conditions that can be requested are mainly limited to position information, direction information, time information, and information that does not limit these information, for example, image information of an object that cannot be specified where, when There is a problem that it is not possible to request image information or the like of an object that cannot be specified.
　従って、本発明の目的は、所望の情報を指定して情報を売買する情報売買プログラム、情報処理装置及び情報処理システムを提供することにある。 Accordingly, it is an object of the present invention to provide an information trading program, an information processing device, and an information processing system for trading information by designating desired information.
　本発明の一態様は、上記目的を達成するため、以下の情報売買プログラム、情報処理装置及び情報処理システムを提供する。 One embodiment of the present invention provides the following information trading program, information processing device, and information processing system to achieve the above object.
［１］コンピュータを、
　少なくとも買い取り対象及び対価を示す買取条件情報を売主の操作する端末に送信する買取条件送信手段と、
　前記買取条件情報に基づいて作成された情報を前記端末から買取済情報として受信する買取情報受信手段と、
　前記買取済情報に対する対価の残高を前記売主に関連付けて記憶して管理する対価管理手段として機能させるための情報売買プログラム。
［２］前記買取情報受信手段が前記買取済情報を受信した後、前記買取条件情報に対応付けて用意されたアンケート情報を前記端末に送信するアンケート情報送受信手段としてさらに機能させるための前記［１］に記載の情報売買プログラム。
［３］前記アンケート情報送受信手段は、前記端末に送信した前記アンケート情報に応じて前記端末で入力された情報を受信する前記［２］に記載の情報売買プログラム。
［４］前記買取情報受信手段が前記買取済情報を受信した後、前記買取条件情報に対応付けて用意された広告情報を前記端末に送信する広告情報送受信手段としてさらに機能させるための前記［１］～［３］のいずれかに記載の情報売買プログラム。
［５］前記広告情報送受信手段は、前記端末に送信した前記広告情報に応じて前記端末で入力された操作内容を受信する前記［４］に記載の情報売買プログラム。
［６］前記買取済情報を解析して当該買取済情報にタグを付与する解析手段としてさらに機能させる前記［１］に記載の情報買取プログラム。
［７］前記買取情報受信手段が前記買取済情報を受信した後、前記タグに対応付けて用意された広告情報を前記端末に送信する広告情報送受信手段としてさらに機能させるための前記［６］に記載の情報売買プログラム。
［８］前記買取情報受信手段が前記買取済情報を受信した後、前記タグに対応付けて用意されたアンケート情報を前記端末に送信するアンケート情報送受信手段としてさらに機能させるための前記［６］又は［７］に記載の情報売買プログラム。
［９］買い取り対象及び対価を示す買取条件情報を売主の操作する端末に送信する買取条件送信手段と、
　前記買取条件情報に基づいて作成された情報を前記端末から買取済情報として受信する買取情報受信手段と、
　前記買取済情報に対する対価の残高を前記売主に関連付けて記憶して管理する対価管理手段とを有する情報処理装置。
［１０］情報を売る売主が操作する端末と、
　情報を買う買主が管理する情報処理装置とを備えた情報売買システムであって、
　前記情報処理装置は、買い取り対象及び対価を示す買取条件情報を前記端末に送信し、
　前記端末は、前記買取条件情報を表示し、前記買取条件情報に基づいて作成された情報を前記情報処理装置に送信し、
　前記情報処理装置は、前記作成された情報を前記端末から買取済情報として受信し、前記買取済情報に対する対価の残高を前記売主に関連付けて記憶して管理する情報処理システム。 [1] Computer
Purchase condition transmitting means for transmitting purchase condition information indicating at least a purchase target and a price to a terminal operated by the seller,
Purchase information receiving means for receiving information created based on the purchase condition information from the terminal as purchased information,
An information trading program for functioning as a price management means for storing and managing the balance of the price for the purchased information in association with the seller.
[2] The method according to [1], further comprising, after the purchase information receiving means receives the purchase completed information, transmitting questionnaire information prepared in association with the purchase condition information to the terminal. Information trading program described in [1].
[3] The information trading program according to [2], wherein the questionnaire information transmitting / receiving means receives information input by the terminal in accordance with the questionnaire information transmitted to the terminal.
[4] After the purchase information receiving means receives the purchase completed information, the [1] for further functioning as advertisement information transmitting / receiving means for transmitting, to the terminal, advertisement information prepared in association with the purchase condition information. ] The information trading program according to any one of [3] to [3].
[5] The information trading program according to [4], wherein the advertisement information transmitting / receiving means receives an operation content input at the terminal according to the advertisement information transmitted to the terminal.
[6] The information purchase program according to [1], wherein the information purchase program further functions as analysis means for analyzing the purchased information and attaching a tag to the purchased information.
[7] The method according to [6], further comprising, after the purchase information receiving means receives the purchase completed information, transmitting the advertisement information prepared in association with the tag to the terminal. The information trading program described.
[8] The above [6] or [6] for further functioning as questionnaire information transmitting and receiving means for transmitting questionnaire information prepared in association with the tag to the terminal after the purchase information receiving means receives the purchase completed information. An information trading program according to [7].
[9] Purchase condition transmitting means for transmitting purchase condition information indicating a purchase target and a price to a terminal operated by the seller,
Purchase information receiving means for receiving information created based on the purchase condition information from the terminal as purchased information,
An information processing apparatus comprising: a value management unit configured to store and manage a balance of a value for the purchased information in association with the seller.
[10] A terminal operated by a seller who sells information,
An information trading system including an information processing device managed by a buyer who buys information,
The information processing device transmits purchase condition information indicating a purchase target and a price to the terminal,
The terminal displays the purchase condition information, transmits information created based on the purchase condition information to the information processing device,
An information processing system, wherein the information processing device receives the created information as purchased information from the terminal, and stores and manages a balance of consideration for the purchased information in association with the seller.
　請求項１、９、１０に係る発明によれば、所望の情報を指定して情報を売買することができる。
　請求項２に係る発明によれば、買取条件情報に対応付けて用意されたアンケート情報を端末に送信することができる。
　請求項３に係る発明によれば、アンケート情報に応じて前記端末で入力された情報を受信することができる。
　請求項４に係る発明によれば、買取条件情報に対応付けて用意された広告情報を端末に送信することができる。
　請求項５に係る発明によれば、広告情報に応じて端末で入力された操作内容を受信することができる。
　請求項６に係る発明によれば、買取済情報を解析して当該買取済情報にタグを付与することができる。
　請求項７に係る発明によれば、タグに対応付けて用意された広告情報を端末に送信することができる。
　請求項８に係る発明によれば、タグに対応付けて用意されたアンケート情報を端末に送信することができる。 According to the first, ninth and tenth aspects of the present invention, it is possible to trade desired information by designating desired information.
According to the invention according to claim 2, the questionnaire information prepared in association with the purchase condition information can be transmitted to the terminal.
According to the invention according to claim 3, it is possible to receive the information input by the terminal according to the questionnaire information.
According to the invention according to claim 4, the advertisement information prepared in association with the purchase condition information can be transmitted to the terminal.
According to the invention according to claim 5, it is possible to receive the operation content input at the terminal according to the advertisement information.
According to the invention of claim 6, it is possible to analyze the purchased information and add a tag to the purchased information.
According to the invention according to claim 7, the advertisement information prepared in association with the tag can be transmitted to the terminal.
According to the invention of claim 8, the questionnaire information prepared in association with the tag can be transmitted to the terminal.
図１は、実施の形態に係る情報処理システムとしての情報売買システムの構成例を示す概略図である。FIG. 1 is a schematic diagram illustrating a configuration example of an information trading system as an information processing system according to an embodiment. 図２は、実施の形態に係る情報処理装置としての情報売買サーバの構成例を示すブロック図である。FIG. 2 is a block diagram illustrating a configuration example of an information trading server as an information processing device according to the embodiment. 図３は、買取条件情報の構成の一例を示す概略図である。FIG. 3 is a schematic diagram showing an example of the configuration of the purchase condition information. 図４は、利用者情報の構成の一例を示す概略図である。FIG. 4 is a schematic diagram illustrating an example of the configuration of the user information. 図５は、買取済情報の構成の一例を示す概略図である。FIG. 5 is a schematic diagram showing an example of the configuration of the purchased information. 図６は、アンケート情報の構成の一例を示す概略図である。FIG. 6 is a schematic diagram illustrating an example of the configuration of the questionnaire information. 図７は、広告情報の構成の一例を示す概略図である。FIG. 7 is a schematic diagram illustrating an example of the configuration of the advertisement information. 図８は、実施の形態に係る携帯端末の構成例を示すブロック図である。FIG. 8 is a block diagram illustrating a configuration example of the mobile terminal according to the embodiment. 図９Ａは、携帯端末の表示部に表示される画面の構成例を示す概略図である。FIG. 9A is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal. 図９Ｂは、携帯端末の表示部に表示される画面の構成例を示す概略図である。FIG. 9B is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal. 図９Ｃは、携帯端末の表示部に表示される画面の構成例を示す概略図である。FIG. 9C is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal. 図９Ｄは、携帯端末の表示部に表示される画面の構成例を示す概略図である。FIG. 9D is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal. 図１０Ａは、携帯端末の表示部に表示される画面の構成例を示す概略図である。FIG. 10A is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal. 図１０Ｂは、携帯端末の表示部に表示される画面の構成例を示す概略図である。FIG. 10B is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal. 図１０Ｃは、携帯端末の表示部に表示される画面の構成例を示す概略図である。FIG. 10C is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal. 図１０Ｄは、携帯端末の表示部に表示される画面の構成例を示す概略図である。FIG. 10D is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal. 図１０Ｅは、携帯端末の表示部に表示される画面の構成例を示す概略図である。FIG. 10E is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal. 図１１Ａは、携帯端末の表示部に表示される画面の構成例を示す概略図である。FIG. 11A is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal. 図１１Ｂは、携帯端末の表示部に表示される画面の構成例を示す概略図である。FIG. 11B is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal. 図１１Ｃは、携帯端末の表示部に表示される画面の構成例を示す概略図である。FIG. 11C is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal. 図１１Ｄは、携帯端末の表示部に表示される画面の構成例を示す概略図である。FIG. 11D is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal. 図１２は、携帯端末の表示部に表示される画面の構成例を示す概略図である。FIG. 12 is a schematic diagram illustrating a configuration example of a screen displayed on the display unit of the mobile terminal. 図１３は、情報売買システムの動作の一例を示すフローチャートである。FIG. 13 is a flowchart showing an example of the operation of the information trading system.
［実施の形態］
（情報処理システムの構成）
　図１は、実施の形態に係る情報処理システムとしての情報売買システムの構成例を示す概略図である。 [Embodiment]
(Configuration of information processing system)
FIG. 1 is a schematic diagram illustrating a configuration example of an information trading system as an information processing system according to an embodiment.
　情報売買システム５は、情報売買サーバ１と、携帯端末２と、端末３とをネットワーク４を介して互いに通信可能に接続することで構成される。携帯端末２は、情報の売主２Ａによって操作される。なお、携帯端末２は、説明を簡単にするため単一で示しているが、複数台用意され、複数の利用者によって操作される。また、端末３は、情報の買主３Ａによって操作され、説明を簡単にするため単一で示しているが、複数台用意され、複数の利用者によって操作されるものであってもよい。 The information trading system 5 is configured by connecting the information trading server 1, the mobile terminal 2, and the terminal 3 to each other via the network 4 so that they can communicate with each other. The mobile terminal 2 is operated by the information seller 2A. Although the portable terminal 2 is shown as a single unit for the sake of simplicity, a plurality of portable terminals 2 are prepared and operated by a plurality of users. Further, the terminal 3 is operated by the information buyer 3A and is shown as a single terminal for the sake of simplicity. However, a plurality of terminals 3 may be prepared and operated by a plurality of users.
　情報売買サーバ１は、サーバ型の情報処理装置であり、携帯端末２又は端末３の要求に応じて動作するものであって、本体内に情報を処理するための機能を有するＣＰＵ（Ｃｅｎｔｒａｌ　Ｐｒｏｃｅｓｓｉｎｇ　Ｕｎｉｔ）やＨＤＤ（Ｈａｒｄ　Ｄｉｓｋ　Ｄｒｉｖｅ）、フラッシュメモリ等の電子部品を備える。 The information trading server 1 is a server-type information processing apparatus that operates in response to a request from the mobile terminal 2 or the terminal 3 and has a CPU (Central Processing Unit) having a function of processing information in the main body. ), An HDD (Hard Disk Drive), and a flash memory.
　携帯端末２は、例えば、スマートフォンやタブレット端末等の携帯可能な小型の情報処理装置であって、本体内に情報を処理するための機能を有するＣＰＵやフラッシュメモリ、撮像可能なカメラ等の電子部品を備える。 The mobile terminal 2 is, for example, a portable small information processing device such as a smartphone or a tablet terminal, and has electronic components such as a CPU, a flash memory, and an image-capable camera having a function of processing information in a main body. Is provided.
　端末３は、例えば、ＰＣ（Ｐａｒｓｏｎａｌ　Ｃｏｍｐｕｔｅｒ）やタブレット端末等の情報処理装置であって、本体内に情報を処理するための機能を有するＣＰＵやフラッシュメモリ等の電子部品を備える。 The terminal 3 is an information processing device such as a PC (Personal Computer) or a tablet terminal, for example, and includes an electronic component such as a CPU or a flash memory having a function for processing information in a main body.
　ネットワーク４は、高速通信が可能な通信ネットワークであり、例えば、インターネット等の有線又は無線の通信網である。 The network 4 is a communication network capable of high-speed communication, for example, a wired or wireless communication network such as the Internet.
　情報売買サーバ１は、一例として、買主３Ａが買い取りを希望する情報の条件の登録を、端末３を介して予め受け付け、当該買い取りを希望する情報の条件を携帯端末２へ送信する。その後、携帯端末２の表示部に表示された内容を確認した売主２Ａは、携帯端末２を操作して画像を撮像する。情報売買サーバ１は、携帯端末２から画像情報を受信すると、当該画像情報に対して対価を定めて買い取り処理を実行する。なお、ここで「売買」とは、情報の売り買いのことをいい、情報の対価としては、金銭を支払うものであってもよいし、金銭に相当するポイントやギフト券、食事券等を引き渡すものであってもよいし、何らかの権利を付与するものであってもよい。また、「情報」は、画像情報だけでなく画像情報に付随する撮影条件や撮影位置等のメタデータや画像情報を解析した結果得られる情報を含むものとし、画像情報に限らずテキスト情報、音声情報等の様々な種類の情報を売買してもよい。 As an example, the information buying and selling server 1 previously receives, via the terminal 3, the registration of the condition of the information that the buyer 3A wants to buy, and transmits the condition of the information that the buyer 3A wants to buy to the portable terminal 2. After that, the seller 2A that has confirmed the content displayed on the display unit of the mobile terminal 2 operates the mobile terminal 2 to capture an image. When receiving the image information from the mobile terminal 2, the information buying and selling server 1 determines the price for the image information and executes the purchasing process. In addition, "selling and buying" here means buying and selling information, and as a consideration of information, money may be paid, or points equivalent to money, gift coupons, meal tickets, etc. may be delivered. Or may grant some rights. The term “information” includes not only image information but also metadata obtained by analyzing image information, such as metadata associated with the image information, such as shooting conditions and shooting positions, and includes not only image information but also text information and audio information. And various other types of information.
　なお、情報売買サーバ１と、端末３は一体に構成されるものであってもよいが、複数の買主が存在する場合は情報売買サーバ１と端末３とを別体で構成したほうが情報の管理が容易くなるため別体で実施の形態を説明する。また、情報売買サーバ１、携帯端末２及び端末３は、本願の趣旨を逸脱しない範囲で、適宜それぞれを一体に構成してもよいし、それぞれをさらに分割して構成してもよい。 Note that the information trading server 1 and the terminal 3 may be configured integrally, but if there are a plurality of buyers, it is better to configure the information trading server 1 and the terminal 3 separately. The embodiment will be described separately because it becomes easier. In addition, the information trading server 1, the mobile terminal 2, and the terminal 3 may be appropriately integrated with each other or may be further divided and configured without departing from the spirit of the present application.
（情報処理装置の構成）
　図２は、実施の形態に係る情報処理装置としての情報売買サーバ１の構成例を示すブロック図である。 (Configuration of information processing device)
FIG. 2 is a block diagram illustrating a configuration example of the information trading server 1 as an information processing device according to the embodiment.
　情報売買サーバ１は、ＣＰＵ（Ｃｅｎｔｒａｌ　Ｐｒｏｃｅｓｓｉｎｇ　Ｕｎｉｔ）等から構成され、各部を制御するとともに、各種のプログラムを実行する制御部１０と、ＨＤＤ（Ｈａｒｄ　Ｄｉｓｋ　Ｄｒｉｖｅ）やフラッシュメモリ等の記憶媒体から構成され情報を記憶する記憶部１１と、ネットワーク４を介して外部と通信する通信部１２とを備える。 The information trading server 1 is constituted by a CPU (Central Processing Unit) and the like, and is constituted by a control unit 10 which controls each unit and executes various programs, and a storage medium such as a HDD (Hard Disk Drive) or a flash memory. A storage unit 11 that stores information and a communication unit 12 that communicates with the outside via the network 4 are provided.
　制御部１０は、後述する情報売買プログラム１１０を実行することで、買取条件送受信手段１００、利用者情報送受信手段１０１、買取情報受信手段１０２、対価管理手段１０３、アンケート情報送受信手段１０４、広告情報送信手段１０５、広告成果受信手段１０６及び買取済情報解析手段１０７等として機能する。 The control unit 10 executes the information buying and selling program 110 to be described later, so that the purchase condition transmitting / receiving unit 100, the user information transmitting / receiving unit 101, the purchase information receiving unit 102, the price management unit 103, the questionnaire information transmitting / receiving unit 104, the advertisement information transmitting It functions as the means 105, the advertisement result receiving means 106, the purchased information analyzing means 107, and the like.
　買取条件送受信手段１００は、端末３の要求に応じて買取条件情報１１１を記憶部１１に登録する。なお、買取条件情報１１１は、予め登録されているものであってもよい。また、買取条件送受信手段１００は、携帯端末２の要求に応じて記憶部１１に登録されている買取条件情報１１１を携帯端末２へ送信する。また、買取条件送受信手段１００は、携帯端末２の要求がなくとも、携帯端末２のアプリケーションの起動等の動作を察知して買取条件情報１１１を携帯端末２へ送信するものであってもよい。 (4) The purchase condition transmitting / receiving means 100 registers the purchase condition information 111 in the storage unit 11 in response to a request from the terminal 3. The purchase condition information 111 may be registered in advance. Further, the purchase condition transmitting / receiving means 100 transmits the purchase condition information 111 registered in the storage unit 11 to the portable terminal 2 in response to a request from the portable terminal 2. Further, the purchase condition transmitting / receiving means 100 may transmit the purchase condition information 111 to the mobile terminal 2 by detecting an operation such as activation of an application of the mobile terminal 2 even if there is no request from the mobile terminal 2.
　利用者情報送受信手段１０１は、携帯端末２から売主２Ａを特定する利用者情報を受信し、利用者情報１１２として記憶部１１に記憶する。なお、利用者情報送受信手段１０１は、必ずしも売主２Ａを特定しなくとも、少なくとも携帯端末２を特定できればよい。 The user information transmitting / receiving means 101 receives the user information for specifying the seller 2A from the portable terminal 2 and stores the user information in the storage unit 11 as the user information 112. Note that the user information transmitting / receiving means 101 does not necessarily need to specify the seller 2A, but only needs to be able to specify at least the mobile terminal 2.
　買取情報受信手段１０２は、携帯端末２から買取条件に則って撮影された画像情報を買い取り、買取済情報１１３として記憶部１１に記憶する。 The purchase information receiving means 102 purchases image information taken from the portable terminal 2 in accordance with purchase conditions, and stores the image information in the storage unit 11 as purchased information 113.
　対価管理手段１０３は、買取情報受信手段１０２が買い取った情報の対価を買取条件情報１１１に基づいて決定し、売主２Ａである利用者に対応付けて対価を利用者情報１１２に登録する。 The price management unit 103 determines the price of the information purchased by the purchase information receiving unit 102 based on the purchase condition information 111, and registers the price in the user information 112 in association with the user who is the seller 2A.
　アンケート情報送受信手段１０４は、買取条件送受信手段１００が携帯端末２へ送信した買取条件情報１１１の内容に応じてアンケート情報１１４を携帯端末２へ送信する。また、アンケート情報送受信手段１０４は、携帯端末２でアンケートの回答がなされると、携帯端末２からアンケート情報１１４に対する回答を受信する。 The questionnaire information transmitting / receiving means 104 transmits the questionnaire information 114 to the mobile terminal 2 according to the content of the purchase condition information 111 transmitted by the purchase condition transmitting / receiving means 100 to the portable terminal 2. In addition, when the questionnaire information transmission / reception unit 104 answers the questionnaire at the mobile terminal 2, the questionnaire information transmission / reception unit 104 receives an answer to the questionnaire information 114 from the mobile terminal 2.
　広告情報送信手段１０５は、買取条件送受信手段１００が携帯端末２へ送信した買取条件情報１１１の内容に応じて広告情報１１５を携帯端末２へ送信する。 The advertisement information transmitting means 105 transmits the advertisement information 115 to the portable terminal 2 according to the content of the purchase condition information 111 transmitted to the portable terminal 2 by the purchase condition transmitting / receiving means 100.
　広告成果受信手段１０６は、広告情報送信手段１０５が携帯端末２へ広告情報１１５を送信した後、携帯端末２において当該広告情報１１５に対して何らかの応答があった場合、当該応答を広告成果として受信し、広告情報１１５に登録する。 The advertisement result receiving unit 106 receives the response as the advertisement result when the mobile terminal 2 receives any response to the advertisement information 115 after the advertisement information transmitting unit 105 transmits the advertisement information 115 to the mobile terminal 2. Then, the information is registered in the advertisement information 115.
　買取済情報解析手段１０７は、買取済情報１１３の内容をＯＣＲや画像解析等の手段により解析し、ＯＣＲによって得られた文字情報や画像解析によって得られた被写体の情報をタグとし、当該買取済情報１１３を売った利用者の利用者情報１１２又は当該買取済情報１１３に対してタグ付けを行う。 The purchased information analysis means 107 analyzes the contents of the purchased information 113 by means such as OCR or image analysis, and uses the character information obtained by the OCR or the information of the subject obtained by the image analysis as a tag, and Tagging is performed on the user information 112 of the user who sold the information 113 or the purchased information 113.
　記憶部１１は、制御部１０を上記した各手段１００‐１０７として動作させる情報売買プログラム１１０、買取条件情報１１１、利用者情報１１２、買取済情報１１３、アンケート情報１１４及び広告情報１１５等を記憶する。 The storage unit 11 stores the information trading program 110, the purchase condition information 111, the user information 112, the purchased information 113, the questionnaire information 114, the advertisement information 115, and the like that cause the control unit 10 to operate as the above-described units 100-107. .
　図３は、買取条件情報１１１の構成の一例を示す概略図である。 FIG. 3 is a schematic diagram showing an example of the configuration of the purchase condition information 111.
　買取条件情報１１１は、買取条件を定義する情報であって、買取条件を識別するための買取条件ＩＤと、情報を買い取る主体である買取主と、買取条件のタイトルと、買取条件の対象の詳細を示す買取対象と、買取対象の買取額と、買取条件とともに広告を表示する場合に関連付けられる広告の広告ＩＤと、買取条件とともにアンケートを表示する場合に関連付けられるアンケートのアンケートＩＤとを有する。なお、買取対象、買取額は、通常、買取主によって定められるものであるが、条件の一部は他社によって又は情報売買サーバ１によって自動に定められるものであってもよい。 The purchase condition information 111 is information defining purchase conditions, and is a purchase condition ID for identifying the purchase conditions, a purchaser who is the entity that purchases the information, a title of the purchase conditions, and details of the target of the purchase conditions. , A purchase amount of the purchase target, an advertisement ID of an advertisement associated with displaying an advertisement together with purchase conditions, and a questionnaire ID of a questionnaire associated with displaying a questionnaire along with purchase conditions. The purchase target and the purchase price are usually determined by the buyer, but some of the conditions may be determined automatically by another company or automatically by the information trading server 1.
　図４は、利用者情報１１２の構成の一例を示す概略図である。 FIG. 4 is a schematic diagram showing an example of the configuration of the user information 112.
　利用者情報１１２は、利用者を特定するための情報であって、売主としての利用者を識別するための利用者ＩＤと、当該売主が売った情報の残高と、買取済情報解析手段１０７によって当該利用者に付与されたタグ１と、タグ２と、タグ３とを有する。 The user information 112 is information for specifying the user, and is used by the user ID for identifying the user as the seller, the balance of the information sold by the seller, and the purchased information analysis means 107. It has a tag 1, a tag 2, and a tag 3 assigned to the user.
　図５は、買取済情報１１３の構成の一例を示す概略図である。 FIG. 5 is a schematic diagram showing an example of the structure of the purchased information 113.
　買取済情報１１３は、買い取った情報の内容を特定するための情報であって、当該買取済情報１１３の内容を示す買取済情報と、売主である利用者の利用者ＩＤと、対応する買取条件ＩＤを示す買取条件ＩＤと、買取額と、買取済情報解析手段１０７によって当該買取済情報に付与されたタグＡと、タグＢと、タグＣとを有する。 The purchased information 113 is information for specifying the content of the purchased information, and the purchased information indicating the content of the purchased information 113, the user ID of the user who is the seller, and the corresponding purchasing conditions. It has a purchase condition ID indicating an ID, a purchase amount, a tag A, a tag B, and a tag C assigned to the purchased information by the purchased information analyzing means 107.
　図６は、アンケート情報１１４の構成の一例を示す概略図である。 FIG. 6 is a schematic diagram showing an example of the configuration of the questionnaire information 114.
　アンケート情報１１４は、アンケートの内容を定義するための情報であって、アンケートを識別するためのアンケートＩＤと、当該アンケートの内容を示すアンケート内容と、アンケートを回答した場合の対価である買取額とを有する。 The questionnaire information 114 is information for defining the content of the questionnaire, and includes a questionnaire ID for identifying the questionnaire, a questionnaire content indicating the content of the questionnaire, and a purchase price as a price when the questionnaire is answered. Having.
　図７は、広告情報１１５の構成の一例を示す概略図である。 FIG. 7 is a schematic diagram showing an example of the configuration of the advertisement information 115.
　広告情報１１５は、広告の内容を定義するための情報であって、広告を識別するための広告ＩＤと、広告の内容を示す広告内容と、当該広告の注意事項と、当該広告に対する売主の反応等の広告成果とを有する。 The advertisement information 115 is information for defining the content of the advertisement, and includes an advertisement ID for identifying the advertisement, an advertisement content indicating the content of the advertisement, notes on the advertisement, and a response of the seller to the advertisement. And other advertising results.
（携帯端末の構成）
　図８は、実施の形態に係る携帯端末２の構成例を示すブロック図である。 (Configuration of mobile terminal)
FIG. 8 is a block diagram illustrating a configuration example of the mobile terminal 2 according to the embodiment.
　携帯端末２は、ＣＰＵ（Ｃｅｎｔｒａｌ　Ｐｒｏｃｅｓｓｉｎｇ　Ｕｎｉｔ）等から構成され、各部を制御するとともに、各種のプログラムを実行する制御部２０と、ＨＤＤ（Ｈａｒｄ　Ｄｉｓｋ　Ｄｒｉｖｅ）やフラッシュメモリ等の記憶媒体から構成され情報を記憶する記憶部２１と、ＬＣＤ（Ｌｉｑｕｉｄ　Ｃｒｙｓｔａｌ　Ｄｉｓｐｌａｙ）やＯＥＬ（Ｏｒｇａｎｉｃ　Ｅｌｅｃｔｒｏ‐Ｌｕｍｉｎｅｓｃｅｎｃｅ）等の文字や画像等を表示する表示部２２と、イメージセンサ及びレンズ等で構成される撮像により画像情報を生成する撮像部２３と、機械式のスイッチやタッチパネル等の操作信号を生成する操作部２４と、ネットワークを介して外部と通信する通信部２５とを備える。 The mobile terminal 2 is configured by a CPU (Central Processing Unit) and the like, controls each unit and executes various programs, and is configured by a storage medium such as a HDD (Hard Disk Drive) and a flash memory. , A display unit 22 for displaying characters such as an LCD (Liquid Crystal Display) and an OEL (Organic Electro-Luminescence), an image, and the like, and an image sensor and a lens. The camera includes an imaging unit 23 that generates an image, an operation unit 24 that generates an operation signal such as a mechanical switch or a touch panel, and a communication unit 25 that communicates with the outside via a network.
　制御部２０は、後述する情報売買プログラム２１０を実行することで、表示制御手段２００、買取条件受信手段２０１、利用者情報送信手段２０２、撮像制御手段２０３、買取情報送信手段２０４、広告情報受信手段２０６、広告成果送信手段２０７及びアンケート情報送受信手段２０５等として機能する。 The control unit 20 executes the information buying and selling program 210, which will be described later, so that the display control unit 200, the purchase condition receiving unit 201, the user information transmitting unit 202, the imaging control unit 203, the purchase information transmitting unit 204, the advertisement information receiving unit 206, functions as an advertisement result transmitting unit 207, a questionnaire information transmitting and receiving unit 205, and the like.
　表示制御手段２００は、表示部２２を制御して、情報売買サーバ１から受信した情報に基づいて表示部２２に画像や文字等を表示する。 The display control unit 200 controls the display unit 22 to display images, characters, and the like on the display unit 22 based on the information received from the information trading server 1.
　買取条件受信手段２０１は、情報売買サーバ１に買取条件情報１１１を要求し、情報売買サーバ１から買取条件情報１１１を受信する。なお、当該買取条件情報１１１の内容は、表示制御手段２００によって表示部２２に表示される。また、買取条件受信手段２０１は、情報売買プログラム２１０の起動時に買取条件情報１１１を取得するものであってもよいし、定期的に取得するものであってもよい。 The purchase condition receiving means 201 requests the purchase and sale condition information 111 from the information sale and purchase server 1, and receives the purchase condition information 111 from the information sale and purchase server 1. The content of the purchase condition information 111 is displayed on the display unit 22 by the display control means 200. Further, the purchase condition receiving means 201 may acquire the purchase condition information 111 when the information trading program 210 is started, or may acquire the purchase condition information 111 periodically.
　利用者情報送信手段２０２は、携帯端末２の利用者である売主２Ａを識別する情報の一例として携帯端末２に固有の番号である端末識別情報２１１を情報売買サーバ１に送信する。 The user information transmitting means 202 transmits to the information trading server 1 terminal identification information 211 which is a number unique to the mobile terminal 2 as an example of information for identifying the seller 2A who is a user of the mobile terminal 2.
　撮像制御手段２０３は、撮像部２３を制御して撮影し、撮影に伴い画像情報２１２を生成する。 (4) The image capturing control unit 203 controls the image capturing unit 23 to perform image capturing, and generates image information 212 with the image capturing.
　買取情報送信手段２０４は、買取を希望する情報の一例として画像情報２１２を情報売買サーバ１に送信する。 The purchase information transmitting unit 204 transmits the image information 212 to the information trading server 1 as an example of information desired to be purchased.
　アンケート情報送受信手段２０５は、情報売買サーバ１からアンケート情報１１４を受信する。なお、当該アンケート情報１１４の内容は、表示制御手段２００によって表示部２２に表示される。また、アンケート情報送受信手段２０５は、当該アンケート情報１１４の内容に対して売主２Ａから回答が行われると、当該回答を情報売買サーバ１に送信する。 The questionnaire information transmission / reception means 205 receives the questionnaire information 114 from the information trading server 1. The contents of the questionnaire information 114 are displayed on the display unit 22 by the display control means 200. Further, when a response is made from the seller 2A to the contents of the questionnaire information 114, the questionnaire information transmitting / receiving means 205 transmits the response to the information trading server 1.
　広告情報受信手段２０６は、情報売買サーバ１から広告情報１１５を受信する。なお、当該広告情報１１５の内容は、表示制御手段２００によって表示部２２に表示される。 The advertisement information receiving means 206 receives the advertisement information 115 from the information trading server 1. The contents of the advertisement information 115 are displayed on the display unit 22 by the display control unit 200.
　広告成果送信手段２０７は、携帯端末２において当該広告情報１１５に対する閲覧行為又は何らかの操作があった場合、当該閲覧行為又は何らかの操作を広告成果として情報売買サーバ１に送信する。 The advertisement result transmitting means 207 transmits the browsing operation or any operation to the information trading server 1 as an advertisement result when the mobile terminal 2 performs a browsing operation or any operation on the advertisement information 115.
　記憶部２１は、制御部２０を上記した各手段２００‐２０７として動作させる情報売買プログラム２１０、端末識別情報２１１及び画像情報２１２等を記憶する。 The storage unit 21 stores the information trading program 210, the terminal identification information 211, the image information 212, and the like that cause the control unit 20 to operate as the above-described units 200-207.
（情報売買システムの動作）
　次に、本実施の形態の作用を説明する。図１３は、情報売買システム５の動作の一例を示すフローチャートである。 (Operation of the information trading system)
Next, the operation of the present embodiment will be described. FIG. 13 is a flowchart illustrating an example of the operation of the information trading system 5.
　まず、売主２Ａの操作に応じて、携帯端末２は情報売買プログラム２１０を実行する（Ｓ２００）。携帯端末２がスマートフォン等の電子機器である場合、インストールされたアプリを起動する。 First, in response to the operation of the seller 2A, the mobile terminal 2 executes the information trading program 210 (S200). When the mobile terminal 2 is an electronic device such as a smartphone, the installed application is started.
　次に、携帯端末２の買取条件受信手段２０１は、情報売買サーバ１に買取条件情報１１１の送信を要求する（Ｓ２０１）。 Next, the purchase condition receiving means 201 of the mobile terminal 2 requests the information trading server 1 to transmit the purchase condition information 111 (S201).
　情報売買サーバ１の買取条件送受信手段１００は、買取条件情報１１１の送信要求を受け付け（Ｓ１００）、買取条件情報１１１を携帯端末２へ送信する（Ｓ１０１）。 The purchase condition transmitting / receiving means 100 of the information trading server 1 accepts a transmission request for the purchase condition information 111 (S100), and transmits the purchase condition information 111 to the portable terminal 2 (S101).
　携帯端末２は、情報売買サーバ１から買取条件情報１１１を受信する（Ｓ２０２）。なお、当該買取条件情報１１１の内容は、表示制御手段２００によって表示部２２に表示される。 (4) The mobile terminal 2 receives the purchase condition information 111 from the information trading server 1 (S202). The content of the purchase condition information 111 is displayed on the display unit 22 by the display control means 200.
　図９Ａ～図９Ｄは、携帯端末２の表示部２２に表示される画面の構成例を示す概略図である。 FIGS. 9A to 9D are schematic diagrams illustrating a configuration example of a screen displayed on the display unit 22 of the mobile terminal 2. FIG.
　図９Ａに示すように、携帯端末２の表示制御手段２００は、買取条件情報１１１の内容を画面２００ａとして表示する。 As shown in FIG. 9A, the display control means 200 of the portable terminal 2 displays the contents of the purchase condition information 111 as a screen 200a.
　画面２００ａは、情報売買プログラム２１０の起動とともに最初に表示されるメイン画面であって、プロモーション情報を表示するプロモーション表示欄２００ａ１と、買取条件情報１１１の内容を一覧表示する買取条件表示欄２００ａ２と、現在の「買取画面」以外の「ホーム画面」、「アカウント画面」に表示を切り替えるための画面切替表示欄２００ａ３とを有する。 Screen 200a is a main screen that is initially displayed with startup information trading program 210, a promotional display column 200a 1 for displaying promotional information, purchase condition display column 200a 2 to list the contents of the purchase condition information 111 and, "home screen" other than the current "purchase" screen, and a screen switching display column 200a 3 for switching the display to the "Account" screen.
　売主２Ａは、画面２００ａの内容を確認し、買取条件表示２００ａ２に表示された買取条件の一覧のうち、所望の買取条件を選択操作する。携帯端末２は、選択操作に応じて買取条件を選択する（Ｓ２０３）。 Seller 2A confirms the contents of the screen 200a, out of the list of the displayed purchase conditions to purchase condition display 200a 2, the selection operation of the desired purchase conditions. The mobile terminal 2 selects a purchase condition according to the selection operation (S203).
　買取条件情報１１１は、例えば、お茶等の特定の商品を購入した場合に購入時のレシートを撮影した画像、ガソリンスタンドで給油した際のレシートを撮影した画像、保険に加入した際の保険証書の画像、六本木ヒルズのＩＴ企業に務める会社員の名刺２枚の画像、ヘアケア商品の画像、ポテトチップスのキャンペーン棚についているマトリックス型二次元コード情報等が挙げられる。これらの情報は、後述する解析動作によって以下のように利用される。 The purchase condition information 111 includes, for example, an image of a receipt at the time of purchase of a specific product such as tea, an image of a receipt at the time of refueling at a gas station, and an insurance policy at the time of insurance. Images, images of two business cards of a company employee working for an IT company in Roppongi Hills, images of hair care products, matrix type two-dimensional code information on a potato chips campaign shelf, and the like. These pieces of information are used as follows by an analysis operation described later.
　お茶等の特定の商品を購入した場合に購入時のレシートを撮影した画像は、購入したお店や一緒に購入した商品等の情報がマーケティング情報として利用される。また、ガソリンスタンドで給油した際のレシートを撮影した画像は、ガソリン価格やガソリンスタンドの店舗名称、住所等の情報がマーケティング情報として利用される。また、保険に加入した際の保険証書の画像は、保険の種類、加入者の年齢層や性別、家族構成等がマーケティング情報として利用される。また、六本木ヒルズのＩＴ企業に務める会社員の名刺２枚の画像は、地域、職種を指定した人物の情報として利用される。また、ヘアケア商品の画像は、利用しているヘアケア商品の統計情報として利用される。また、ポテトチップスのキャンペーン棚についているマトリックス型二次元コード情報は、キャンペーン棚が実際に利用されているか否かの判断に利用される他、地域や店舗名等を読み出すためのマトリックス型二次元コードを予め用意しておくことで、利用者を実際に地域や店舗へ足を運ばせるためのキャンペーンとして利用される。 (4) When an image of a receipt at the time of purchase of a particular product such as tea is purchased, information on the shop at which the product was purchased and the product purchased together is used as marketing information. In addition, in an image of a receipt taken at the time of refueling at a gas station, information such as a gas price, a store name and an address of the gas station is used as marketing information. In addition, the insurance policy image at the time of insurance purchase uses the type of insurance, the age group and gender of the member, the family structure, and the like as marketing information. In addition, the two images of the business card of the employee who works for the IT company of Roppongi Hills are used as information of the person who has designated the area and the type of job. The image of the hair care product is used as statistical information of the hair care product being used. In addition, the matrix type two-dimensional code information on the campaign shelf of potato chips is used to determine whether or not the campaign shelf is actually used, and a matrix type two-dimensional code for reading a region, a store name, and the like. By preparing in advance, this is used as a campaign for actually bringing the user to the area or the store.
　次に、携帯端末２の表示制御手段２００は、図９Ｂに示すように、買取条件情報１１１のうち選択された買取条件の詳細を表示部２２に画面２００ｂを表示する。 Next, as shown in FIG. 9B, the display control means 200 of the portable terminal 2 displays a screen 200b on the display unit 22 with details of the purchase condition selected from the purchase condition information 111.
　画面２００ｂは、買取条件の詳細を表示するための画面であって、買取条件の詳細が表示される買取条件詳細情報表示欄２００ｂ１と、買取を申し出る買取申出ボタン２００ｂ２と、買取条件の注意事項が表示される注意事項表示欄２００ｂ３とを有する。 Screen 200b is a screen for displaying the details of the purchase conditions, the purchase condition details display column 200b 1 which details purchase conditions are displayed, a purchase offer button 200b 2 offer to purchase, attention purchase conditions matters and a notes display column 200b 3 to be displayed.
　売主２Ａは、画面２００ｂの内容を確認し、買取申出ボタン２００ｂ２を押下操作する。携帯端末２の撮像制御手段２０３は、押下操作に応じて撮像部２３を起動する。 Seller 2A confirms the contents of the screen 200b, which presses the purchase offer button 200b 2. The imaging control unit 203 of the mobile terminal 2 activates the imaging unit 23 in response to the pressing operation.
　画面２００ｃは、写真撮影のために表示される画面であって、撮像部２３で撮影中の画像をモニターするためのモニター表示欄２００ｃ１と、撮影を実行する撮影ボタン２００ｃ２とを有する。 Screen 200c is a screen displayed for photography, having a monitor display section 200c 1 for monitoring an image being captured by the imaging unit 23, and a shooting button 200c 2 to perform the photographing.
　売主２Ａは、表示部２２の画面２００ｃの内容を確認しながら撮影ボタン２００ｃ２を押下操作し、買取条件に則って被写体を撮影する。携帯端末２の撮像制御手段２０３は、撮影操作に応じて撮像し（Ｓ２０４）、画像情報２１２を生成して記憶部２１に格納する。 Seller 2A is pressed operates the photographing button 200c 2 while checking the contents of the screen 200c of the display unit 22, for photographing a subject in accordance with the purchase condition. The imaging control unit 203 of the mobile terminal 2 captures an image according to the shooting operation (S204), generates image information 212, and stores the image information 212 in the storage unit 21.
　次に、携帯端末２の利用者情報送信手段２０２は、携帯端末２の利用者である売主２Ａを識別する利用者情報の一例として携帯端末２に固有の番号である端末識別情報２１１を情報売買サーバ１に送信する（Ｓ２０５）。端末識別情報２１１は、例えば電話番号である。 Next, the user information transmitting unit 202 of the mobile terminal 2 transmits and receives terminal identification information 211, which is a number unique to the mobile terminal 2, as an example of user information for identifying the seller 2A who is a user of the mobile terminal 2. The data is transmitted to the server 1 (S205). The terminal identification information 211 is, for example, a telephone number.
　情報売買サーバ１の利用者情報送受信手段１０１は、携帯端末２から売主２Ａを特定する利用者情報を受信し、利用者情報１１２として記憶部１１に記憶する（Ｓ１０２）。 (4) The user information transmitting / receiving means 101 of the information trading server 1 receives the user information for specifying the seller 2A from the portable terminal 2 and stores it in the storage unit 11 as the user information 112 (S102).
　また、携帯端末２の買取情報送信手段２０４は、上記ステップＳ２０５とともに、買取情報として画像情報２１２を情報売買サーバ１に送信する（Ｓ２０６）。 The purchase information transmitting means 204 of the portable terminal 2 transmits the image information 212 as purchase information to the information trading server 1 together with step S205 (S206).
　情報売買サーバ１の買取情報受信手段１０２は、携帯端末２から買取情報としての画像情報２１２を受信し、買取済情報１１３として記憶部１１に記憶する（Ｓ１０３）。 (4) The purchase information receiving means 102 of the information trading server 1 receives the image information 212 as purchase information from the mobile terminal 2 and stores it in the storage unit 11 as purchase completed information 113 (S103).
　次に、情報売買サーバ１の対価管理手段１０３は、買取条件情報１１１の買取額を確認して対価を決定し、携帯端末２に買取査定額を送信する（Ｓ１０４）。なお、対価の決定方法は、予め定めた額であってもよいし、予め定めた範囲からランダムに定めるものであってもよいし、買取済情報１１３の内容（含まれる被写体の内容、ＯＣＲの結果得られる情報量、画像の鮮明度等）から定めるものであっても良い。なお、情報売買サーバ１の対価管理手段１０３は、図３に示す買取条件情報１１１を確認し、広告ＩＤ及びアンケートＩＤが関連付けられていれば以下のステップＳ１０５～１１２を実行し、広告ＩＤのみが関連付けられていれば以下のステップＳ１１０～１１２を実行し、広告ＩＤ及びアンケートＩＤともに関連付けられていない場合はステップＳ１０４を実行した後、ステップＳ１１３へと進む。 Next, the consideration management means 103 of the information trading server 1 checks the purchase amount of the purchase condition information 111 to determine the consideration, and transmits the purchase evaluation amount to the mobile terminal 2 (S104). The method of determining the consideration may be a predetermined amount, may be determined randomly from a predetermined range, or may be the content of the purchased information 113 (the content of the included subject, (The amount of information obtained as a result, the sharpness of an image, etc.). The price management means 103 of the information trading server 1 checks the purchase condition information 111 shown in FIG. 3, and executes the following steps S105 to S112 if the advertisement ID and the questionnaire ID are associated with each other. If they are associated, the following steps S110 to S112 are executed. If neither the advertisement ID nor the questionnaire ID are associated, the process proceeds to step S104 and then proceeds to step S113.
　次に、携帯端末２の表示制御手段２００は、情報売買サーバ１から査定結果を受信し、図９Ｄに示すように、買取査定額を示すため表示部２２に画面２００ｄを表示する（Ｓ２０７）。 Next, the display control means 200 of the mobile terminal 2 receives the assessment result from the information trading server 1, and displays a screen 200d on the display unit 22 to show the purchase assessment amount as shown in FIG. 9D (S207).
　画面２００ｄは、買取査定額を表示するための画面であって、査定結果を表示する査定結果表示欄２００ｄ１と、買取動作を完了するための完了ボタン２００ｄ２とを有する。 Screen 200d is a screen for displaying a purchase valuation has a assessment result display column 200d 1 for displaying the result of the assessment, and a completion button 200d 2 to complete the purchase operation.
　売主２Ａは、画面２００ｄの内容を確認し、買取動作を完了させるため完了ボタン２００ｄ２を押下操作し、携帯端末２は操作内容に応じてサーバ１に買取動作の完了を送信する。なお、広告ＩＤのみが関連付けられていれば、完了ボタン２００ｄ２の押下操作の後、後述するステップＳ２１５へと進む。 Seller 2A confirms the contents of the screen 200d, a completion button 200d 2 to complete the purchase operation depressing operated, the portable terminal 2 transmits the completion of the purchase operation to the server 1 in response to the operation content. Incidentally, if only associated advertisement ID is, after the pressing operation completion button 200d 2, the process proceeds to step S215 to be described later.
　情報売買サーバ１の対価管理手段１０３は、買取動作の完了を受け付けるとともに、上記ステップＳ１０４の一環として、対価を売主２Ａである利用者に対応付けて利用者情報１１２に登録する。つまり、図４に示す利用者情報１１２の残高を対価分増加して更新する。また、対価管理手段１０３は、図３に示す買取条件情報１１１を確認し、広告ＩＤ及びアンケートＩＤが関連付けられていれば以下のステップＳ１０５～１１２を実行するため、ステップＳ２０７において以下の図１０Ｂに示すように画面２００ｄにアンケートボタン２００ｄ３を追加して表示する。 The price management means 103 of the information trading server 1 receives the completion of the purchase operation, and registers the price in the user information 112 in association with the user who is the seller 2A as part of the step S104. That is, the balance of the user information 112 shown in FIG. In addition, the consideration management unit 103 checks the purchase condition information 111 shown in FIG. 3 and executes the following steps S105 to 112 if the advertisement ID and the questionnaire ID are associated with each other. Add a questionnaire button 200d 3 on the screen 200d is displayed as shown.
　図１０Ａ～図１０Ｅは、携帯端末２の表示部２２に表示される画面の構成例を示す概略図である。なお、図１０Ａは図９Ｃに示す画面２００ｃと同一である。 FIGS. 10A to 10E are schematic diagrams illustrating a configuration example of a screen displayed on the display unit 22 of the mobile terminal 2. FIG. FIG. 10A is the same as screen 200c shown in FIG. 9C.
　図１０Ｂに示すように、画面２００ｄは、査定結果を表示する査定結果表示欄２００ｄ１と、買取動作を完了するための完了ボタン２００ｄ２と、アンケートを要求するためのアンケートボタン２００ｄ３を有する。 As shown in FIG. 10B, screen 200d includes a assessment result display column 200d 1 for displaying the result of the assessment, the completion button 200d 2 to complete the purchase operation, a questionnaire button 200d 3 to request a questionnaire.
　売主２Ａは、画面２００ｄの内容を確認し、アンケートを要求する場合は、アンケートボタン２００ｄ３を押下操作する。携帯端末２は、操作内容に応じて情報売買サーバ１にアンケートを要求する（Ｓ２０８）。 Seller 2A confirms the contents of the screen 200d, If you want to request a questionnaire, which presses the questionnaire button 200d 3. The mobile terminal 2 requests a questionnaire to the information trading server 1 according to the operation content (S208).
　情報売買サーバ１のアンケート情報送受信手段１０４は、携帯端末２からアンケート要求を受け付けて（Ｓ１０５）、当該アンケート要求に応じて図３に示す買取条件情報１１１のアンケートＩＤの内容を参照し、該当するアンケートＩＤの情報を図７に示すアンケート情報１１４から取得して携帯端末２へ送信する（Ｓ１０６）。 The questionnaire information transmitting / receiving means 104 of the information trading server 1 receives the questionnaire request from the mobile terminal 2 (S105), and refers to the contents of the questionnaire ID of the purchase condition information 111 shown in FIG. The information of the questionnaire ID is acquired from the questionnaire information 114 shown in FIG. 7 and transmitted to the mobile terminal 2 (S106).
　携帯端末２のアンケート情報送受信手段２０５は、情報売買サーバ１からアンケート情報１１４を受信し（Ｓ２０９）、図１０Ｃに示すように、当該アンケート情報１１４の内容が表示制御手段２００によって表示部２２に画面２００ｆ１として表示される（Ｓ２１０）。 The questionnaire information transmitting / receiving means 205 of the mobile terminal 2 receives the questionnaire information 114 from the information trading server 1 (S209), and displays the content of the questionnaire information 114 on the display unit 22 by the display control means 200 as shown in FIG. is displayed as 200f 1 (S210).
　画面２００ｆ１は、アンケート情報１１４の内容を表示するための画面であって、アンケートの質問内容を表示するアンケート質問内容表示欄２００ｆ１１と、アンケートの回答項目を複数表示するアンケート回答項目選択欄１００ｆ１２とを有する。 Screen 200f 1 is a screen for displaying the contents of the questionnaire information 114, the questionnaire contents display field 200f 11 to display the question contents of the questionnaire, the questionnaire item selection column 100f to display a plurality of answers item questionnaire And 12 .
　売主２Ａは、画面２００ｆ１の内容を確認し、アンケート回答項目選択欄１００ｆ１２を押下操作し、アンケートに回答する。 Seller 2A confirms the contents of the screen 200f 1, and presses the questionnaire item selection column 100f 12, answers to the questionnaire.
　なお、アンケート情報１１４を表示する画面２００ｆ１の変形例として、以下の図１１Ｂ～図１１Ｄに示す画面２００ｆ２～２００ｆ４を表示するようにしてもよい。 As a modification of the screen 200f 1 for displaying the questionnaire information 114 may be a screen 200f 2 ~ 200f 4 shown in the following figure 11B ~ Figure 11D.
　図１１Ａ～図１１Ｄは、携帯端末２の表示部２２に表示される画面の構成例を示す概略図である。 FIGS. 11A to 11D are schematic diagrams illustrating a configuration example of a screen displayed on the display unit 22 of the mobile terminal 2. FIG.
　画面２００ｆ２は、アンケート情報１１４の内容を表示するための画面の他の例であって、アンケートの質問内容を表示するアンケート質問内容表示欄２００ｆ２１と、アンケートの回答をレベルで表示するアンケート回答レベル選択欄１００ｆ２２とを有する。 Screen 200f 2 is an another example of a screen for displaying the contents of the questionnaire information 114, the questionnaire contents display field 200f 21 to display the question contents of the questionnaire, the questionnaire answers to display a questionnaire at the level and a level selection column 100f 22.
　画面２００ｆ３は、アンケート情報１１４の内容を表示するための画面の他の例であって、アンケートの質問内容を表示するアンケート質問内容表示欄２００ｆ３１と、アンケートの回答を自由記載可能なアンケート回答入力欄２００ｆ３２と、アンケートの回答を入力完了して次の質問に移動するためのボタン２００ｆ３３とを有する。 Screen 200f 3 is an another example of a screen for displaying the contents of the questionnaire information 114, the questionnaire contents display field 200f 31 to display the question contents of the questionnaire, the free according possible questionnaire survey responses an input column 200f 32, enter completed questionnaire and a button 200f 33 to move to the next question.
　画面２００ｆ４は、アンケート情報１１４の内容を表示するための画面の他の例であって、要求する情報の内容を表示するアンケート質問内容表示欄２００ｆ４１と、要求する情報の内容を入力するための情報入力欄２００ｆ４２と、アンケートの回答を入力完了してアンケートを完了するためのボタン２００ｆ４３とを有する。 Screen 200f 4 is an another example of a screen for displaying the contents of the questionnaire information 114, the questionnaire contents display field 200f 41 to display the contents of the request for information, to enter the contents of the request for information having the information input field 200f 42, enter completed questionnaire and a button 200f 43 to complete the questionnaire.
　次に、携帯端末２の利用者情報送信手段２０２は、端末識別情報２１１を情報売買サーバ１に送信するとともに（Ｓ２１１）、携帯端末２のアンケート情報送受信手段２０５は、上記した画面２００ｆ１～２００ｆ４においてアンケート情報１１４の内容に対して売主２Ａから回答が行われると、当該回答を情報売買サーバ１に送信する（Ｓ２１２）。 Next, the user information transmitting means 202 of the mobile terminal 2 transmits the terminal identification information 211 to the information trading server 1 (S211), and the questionnaire information transmitting / receiving means 205 of the mobile terminal 2 transmits the screens 200f 1 to 200f described above. When the seller 2A makes an answer to the contents of the questionnaire information 114 in 4 , the answer is transmitted to the information trading server 1 (S212).
　次に、情報売買サーバ１の利用者情報送受信手段１０１は、携帯端末２から端末識別情報２１１を受信し、利用者情報１１２として記憶部１１に記憶するとともに（Ｓ１０７）、情報売買サーバ１のアンケート情報送受信手段１０４は、携帯端末２からアンケート情報１１４に対する回答を受信する（Ｓ１０８）。 Next, the user information transmitting / receiving means 101 of the information trading server 1 receives the terminal identification information 211 from the mobile terminal 2 and stores it in the storage unit 11 as the user information 112 (S107). The information transmitting / receiving means 104 receives a response to the questionnaire information 114 from the mobile terminal 2 (S108).
　次に、情報売買サーバ１の対価管理手段１０３は、アンケート情報１１４の買取額を確認してアンケートの対価を決定し、携帯端末２に買取査定額を送信する（Ｓ１０９）。また、対価管理手段１０３は、対価を売主２Ａである利用者に対応付けて利用者情報１１２に登録する。 Next, the price management means 103 of the information trading server 1 checks the purchase price of the questionnaire information 114 to determine the price of the questionnaire, and transmits the purchase evaluation price to the mobile terminal 2 (S109). In addition, the consideration management unit 103 registers the consideration in the user information 112 in association with the user as the seller 2A.
　また、情報売買サーバ１の広告情報送信手段１０５は、図３に示す買取条件情報１１１の広告ＩＤ欄の内容に応じて図７に示す広告情報１１５から該当する広告ＩＤの情報を携帯端末２へ送信する（Ｓ１１０）。 Further, the advertisement information transmitting means 105 of the information trading server 1 sends the corresponding advertisement ID information from the advertisement information 115 shown in FIG. 7 to the portable terminal 2 in accordance with the contents of the advertisement ID column of the purchase condition information 111 shown in FIG. It is transmitted (S110).
　次に、携帯端末２の表示制御手段２００は、情報売買サーバ１から査定結果及び広告情報１１５を受信し、まず、図１０Ｄに示すように、買取査定額を示すため表示部２２に画面２００ｇを表示する（Ｓ２１３）。 Next, the display control means 200 of the mobile terminal 2 receives the evaluation result and the advertisement information 115 from the information trading server 1, and firstly, as shown in FIG. 10D, displays a screen 200g on the display unit 22 to show the purchase evaluation amount. It is displayed (S213).
　画面２００ｇは、査定結果を表示する査定結果表示欄２００ｇ１と、アンケートを終了するための終了ボタン２００ｇ２とを有する。 Screen 200g includes a assessment result display column 200g 1 to display the assessment results, the end button 200g 2 to terminate the questionnaire.
　売主２Ａは、画面２００ｇの内容を確認し、アンケートを終了するために終了ボタン２００ｇ２を押下操作し、携帯端末２は操作内容に応じて、次に、図１０Ｅに示すように、予め受信した広告を示すため表示部２２に画面２００ｅを表示する（Ｓ２１５）。 Seller 2A confirms the contents of the screen 200 g, and presses the end button 200 g 2 in order to end the survey, the mobile terminal 2 according to the operation content, then, as shown in FIG. 10E, previously received The screen 200e is displayed on the display unit 22 to show the advertisement (S215).
　画面２００ｅは、広告情報１１５の内容を表示するための画面であって、広告の内容を表示する広告内容表示欄２００ｅ１と、広告の商品の詳細を表示するための詳細表示ボタン２００ｅ２とを有する。 Screen 200e is a screen for displaying the contents of the advertisement information 115, and advertising content display column 200e 1 to display the contents of the advertisement, and a detailed display button 200e 2 to display the details of the advertising of goods Have.
　売主２Ａは、画面２００ｅの内容を確認し、広告に興味がない場合はアプリケーションを終了、又は画面２００ｅ右上に用意された閉じるボタン（×マーク）を押下操作して広告画面を閉じる。また、売主２Ａは、広告に興味がある場合は詳細表示ボタン２００ｅ２を押下操作し、携帯端末２の利用者情報送信手段２０２は、端末識別情報２１１を情報売買サーバ１に送信するとともに（Ｓ２１６）、携帯端末２の広告成果送信手段２０７は、当該操作内容を広告成果として情報売買サーバ１に送信する（Ｓ２１７）。なお、広告成果は、詳細表示ボタン２００ｅ２を押下操作に限らず、当該広告の閲覧行為であってもよいし、閲覧時間であってもよい。 The seller 2A checks the contents of the screen 200e, and closes the application screen if the user is not interested in the advertisement, or terminates the application or presses a close button (x mark) provided at the upper right of the screen 200e. Further, the seller 2A, if you are interested in advertising and presses the detail display button 200e 2, the user information transmitting unit 202 of the mobile terminal 2, transmits the terminal identification information 211 to the information trading server 1 (S216 The advertisement result transmitting means 207 of the portable terminal 2 transmits the operation content to the information trading server 1 as an advertisement result (S217). It should be noted that the advertisement performance is not limited to the pressing operation a detailed display button 200e 2, may be a browsing action of the advertisement, may be a viewing time.
　携帯端末２において当該広告情報１１５に対して何らかの応答があった場合、情報売買サーバ１の利用者情報送受信手段１０１は、携帯端末２から端末識別情報２１１を受信し、利用者情報１１２として記憶部１１に記憶するとともに（Ｓ１１１）、情報売買サーバ１の広告成果受信手段１０６は、当該応答を広告成果として受信し、図７に示す広告情報１１５の広告成果欄に登録する（Ｓ１１２）。図７に示した例では広告の閲覧数をカウントしている。 If there is any response to the advertisement information 115 in the mobile terminal 2, the user information transmitting / receiving means 101 of the information trading server 1 receives the terminal identification information 211 from the mobile terminal 2 and stores it as the user information 112 in the storage unit. 11 (S111), the advertisement result receiving means 106 of the information trading server 1 receives the response as an advertisement result, and registers it in the advertisement result column of the advertisement information 115 shown in FIG. 7 (S112). In the example shown in FIG. 7, the number of browsing of advertisements is counted.
　次に、情報売買サーバ１の買取済情報解析手段１０７は、買取済情報１１３の内容をＯＣＲや画像解析等の手段により解析し（Ｓ１１３）、例えば、当該買取済情報１１３を売った利用者の利用者情報１１２又は当該買取済情報１１３に対してタグ付けを行う。 Next, the purchased information analysis means 107 of the information trading server 1 analyzes the contents of the purchased information 113 by means such as OCR and image analysis (S113), and for example, the user of the user who sold the purchased information 113 is analyzed. Tagging is performed on the user information 112 or the purchased information 113.
　利用者情報１１２へのタグ付けの例として、図４に示すように、利用者の性別、年収、年齢等の個人をカテゴライズするための情報がタグ付けされる。タグ付けは、利用者が売った画像情報を解析することで行われ、買取条件の商品から女性向けの商品が多ければ「女性」をタグ付けし、レシートの購入金額から年収が推定できたり、保険証書等の画像から年収や年齢が読み取れれば「５００万円」や「３０代」をタグ付けする。また、タグ付けは、アンケートに対する回答に基づいて行われるものであってもよく、回答内容に利用者の年齢、性別等の情報が含まれれば当該情報からタグ付けをする。また、タグ付けは、利用者から本人確認書類の提出があれば当該書類からタグ付けを行ってもよいし、利用者から自発的に入力された情報からタグ付けを行ってもよい。 As an example of tagging the user information 112, as shown in FIG. 4, information for categorizing the user such as the user's gender, annual income, age and the like is tagged. Tagging is performed by analyzing the image information sold by the user. If there are many products for women among the products under purchase conditions, tag "women" and estimate the annual income from the purchase amount of the receipt, If the annual income and age can be read from images such as an insurance policy, "5 million yen" or "30s" is tagged. Tagging may be performed based on a response to a questionnaire. If information such as the age and gender of the user is included in the response content, tagging is performed based on the information. In addition, tagging may be performed from the document if the user submits an identification document, or tagging may be performed from information voluntarily input by the user.
　買取済情報１１３へのタグ付けの例として、図５に示すように、画像情報の行為、位置、物等の画像の内容をカテゴライズするための情報がタグ付けされる。タグ付けは画像情報を解析することで行われ、撮影したレシートから行為「購入」をタグ付けし、撮影したサッカー競技場の画像から行為「スポーツ」をタグ付けし、画像情報のメタデータとして撮影位置が含まれている場合は位置「東京」、「北海道」、「愛知」等の地名をタグ付けし、撮影した画像情報に物が写っている場合は物「シャンプー」、「ポテトチップス」、「ドリンク」等の商品名をタグ付けする。 As an example of tagging the purchased information 113, as shown in FIG. 5, information for categorizing the contents of the image such as the action, position, and thing of the image information is tagged. Tagging is performed by analyzing the image information, tagging the act “buy” from the photographed receipt, tagging the act “sports” from the photographed soccer stadium image, and photographing it as metadata of the image information If the location is included, tag the location name such as "Tokyo", "Hokkaido", "Aichi", etc.If the object is reflected in the captured image information, the object "Shampoo", "Potato chips", Tag a product name such as "drink".
　これらの情報は、例えば、以下のように利用される。利用者情報１１２のタグについては、買取条件情報１１１が複数存在する場合、該当する利用者に対する買取条件の表示優先度をタグに基づいて変化させるものであってもよい。買取済情報１１３のタグについても、買取済情報１１３は利用者ＩＤで利用者情報１１２と関連付けられているため、該当する利用者に対する買取条件の表示優先度をタグに基づいて変化させるものであってもよい。また、買取条件情報１１１の項目にさらに「タグ」を設けて、指定されたタグが付与された利用者にのみ買取条件を表示するようにしてもよい。 These information is used, for example, as follows. Regarding the tag of the user information 112, when there are a plurality of purchase condition information 111, the display priority of the purchase condition for the corresponding user may be changed based on the tag. Regarding the tag of the purchased information 113, since the purchased information 113 is associated with the user information 112 by the user ID, the display priority of the purchase condition for the corresponding user is changed based on the tag. You may. Further, a “tag” may be further provided in the item of the purchase condition information 111 so that the purchase condition is displayed only to the user to whom the specified tag is assigned.
　また、売主２Ａは、利用者情報１１２の残高欄に登録された残高の換金を所望する場合は、以下の図１２に示す画面２００ｇを表示させる。 In addition, when the seller 2A desires to redeem the balance registered in the balance column of the user information 112, the seller 2A displays the following screen 200g shown in FIG.
　図１２は、携帯端末の表示部に表示される画面の構成例を示す概略図である。 FIG. 12 is a schematic diagram showing a configuration example of a screen displayed on the display unit of the mobile terminal.
　画面２００ｈは、売主２Ａの残高を表示する残高表示欄２００ｈ１と、当該残高を換金処理するための引き出すボタン２００ｈ２と、現在の「ホーム画面」以外の「買取画面」、「アカウント画面」に表示を切り替えるための画面切替表示欄２００ｈ３とを有する。 Screen 200h is, the balance display field 200h 1 to display the balance of the seller 2A, and pull out button 200h 2 for cash processing the balance, "the purchase screen" other than the current "home screen", to "account screen" and a screen switching display field 200h 3 for switching the display.
　売主２Ａは、引き出すボタン２００ｈ２を押下操作し、携帯端末２は操作内容に応じて情報売買サーバ１に換金を要求する。情報売買サーバ１は換金要求に応じて銀行振込等の換金動作を行う。なお、換金方法は銀行振込に限らず、ギフト券との交換、ショッピングサイトで利用可能なポイントとの交換等であってもよい。 Seller 2A is to presses the button 200h 2 to draw, the portable terminal 2 requests the redeemed information trading server 1 in accordance with the operation content. The information trading server 1 performs a cashing operation such as a bank transfer in response to a cashing request. Note that the cashing method is not limited to bank transfer, but may be exchange with a gift certificate, exchange with points available on a shopping site, or the like.
（実施の形態の効果）
　上記した実施の形態によれば、買取条件情報１１１を売主２Ａの使用する携帯端末２の表示部２２に表示して、当該買取条件に則って撮影された画像情報を買い取るようにしたため、買主３Ａは所望する情報を指定して情報を収集することができ、売主２Ａは複数の買取条件から所望の条件を選択して情報を売ることができる。 (Effects of Embodiment)
According to the above-described embodiment, the purchase condition information 111 is displayed on the display unit 22 of the portable terminal 2 used by the seller 2A, and the image information captured according to the purchase conditions is purchased. Can collect information by designating desired information, and the seller 2A can select desired conditions from a plurality of purchase conditions and sell the information.
　つまり従来は、例えば、買主３Ａが商品に関するマーケティングを行う場合、当該商品に関するアンケートを街頭で行ったり、販売店における販売結果を収集したりする必要があったが、本実施の形態では、買主３Ａが買取条件を当該商品のレシート画像を買取条件に指定することで、買い取ったレシート画像及び当該画像情報のメタ情報等から実際に購入した売主２Ａの情報を得ることができる。従来のマーケティング手法は、商品を購入した利用者以外のアンケート回答結果も含まれる可能性があったが、本実施の形態では実際に購入した売主２Ａから直接情報を得ることができる。 In other words, conventionally, for example, when the buyer 3A performs marketing related to a product, it is necessary to conduct a questionnaire on the product on the street or collect sales results at a store, but in the present embodiment, the buyer 3A By specifying the purchase condition as the purchase condition of the receipt image of the product, the information of the seller 2A that has actually purchased can be obtained from the purchase receipt image and the meta information of the image information. In the conventional marketing method, there is a possibility that a questionnaire response result of a user other than the user who purchased the product may be included, but in the present embodiment, information can be directly obtained from the seller 2A who actually purchased the product.
　また、買取済情報解析手段１０７により利用者情報１１２又は買取済情報１１３にタグ付けが行われている場合には、当該売主２Ａにタグ付けされた情報等を介して売主２Ａの詳細な情報も得ることができる。従来のアンケートによっても利用者の詳細な情報を得ることができたが、詳細な情報を得るために必要な工程数が本実施の形態に比べて非常に多かった。 When the user information 112 or the purchased information 113 is tagged by the purchased information analysis means 107, the detailed information of the seller 2A is also transmitted via the information tagged to the seller 2A. Obtainable. Although detailed information of the user could be obtained by the conventional questionnaire, the number of steps required to obtain the detailed information was much larger than that of the present embodiment.
［他の実施の形態］
　なお、本発明は、上記実施の形態に限定されず、本発明の趣旨を逸脱しない範囲で種々な変形が可能である。 [Other embodiments]
Note that the present invention is not limited to the above-described embodiment, and various modifications can be made without departing from the spirit of the present invention.
　例えば、アンケート情報送受信手段１０４は、買取条件情報１１１にアンケートＩＤが記載されていた場合にアンケート情報１１４を携帯端末２に送信したが、売主２Ａの利用者情報１１２にタグ付けされた情報に基づいて送信するか否かを判定するものであってもよい。 For example, the questionnaire information transmitting / receiving means 104 transmits the questionnaire information 114 to the mobile terminal 2 when the questionnaire ID is described in the purchase condition information 111, but based on the information tagged in the user information 112 of the seller 2A. Alternatively, it may be determined whether or not to transmit.
　また、例えば、広告情報送信手段１０５は、買取条件情報１１１に広告ＩＤが記載されていた場合に広告情報１１５を携帯端末２に送信したが、売主２Ａの利用者情報１１２にタグ付けされた情報に基づいて送信するか否かを判定するものであってもよい。 Further, for example, the advertisement information transmitting unit 105 transmits the advertisement information 115 to the portable terminal 2 when the advertisement ID is described in the purchase condition information 111, but the information tagged to the user information 112 of the seller 2A. It may be determined whether or not to transmit based on the.
　上記実施の形態では制御部１０の各手段１００～１０７及び制御部２０の各手段２００～２０７の機能をプログラムで実現したが、各手段の全て又は一部をＡＳＩＣ等のハードウエアによって実現してもよい。また、上記実施の形態で用いたプログラムをＣＤ‐ＲＯＭ等の記録媒体に記憶して提供することもできる。また、上記実施の形態で説明した上記ステップの入れ替え、削除、追加等は本発明の要旨を変更しない範囲内で可能である。 In the above embodiment, the functions of the units 100 to 107 of the control unit 10 and the units 200 to 207 of the control unit 20 are implemented by programs. However, all or a part of each unit is implemented by hardware such as an ASIC. Is also good. Further, the program used in the above embodiment can be provided by being stored in a recording medium such as a CD-ROM. In addition, replacement, deletion, addition, and the like of the above-described steps described in the above-described embodiment are possible without departing from the scope of the present invention.
所望の情報を指定して情報を売買する情報売買プログラム、情報処理装置及び情報処理システムを提供する。 Provided is an information trading program, an information processing apparatus, and an information processing system for trading information by designating desired information.
１　　　　　　　：情報売買サーバ
２　　　　　　　：携帯端末
２Ａ　　　　　　：売主
３　　　　　　　：端末
３Ａ　　　　　　：買主
４　　　　　　　：ネットワーク
５　　　　　　　：情報売買システム
１０　　　　　　：制御部
１１　　　　　　：記憶部
１２　　　　　　：通信部
２０　　　　　　：制御部
２１　　　　　　：記憶部
２２　　　　　　：表示部
２３　　　　　　：撮像部
２４　　　　　　：操作部
２５　　　　　　：通信部
１００　　　　　：買取条件送受信手段
１０１　　　　　：利用者情報送受信手段
１０２　　　　　：買取情報受信手段
１０３　　　　　：対価管理手段
１０４　　　　　：アンケート情報送受信手段
１０５　　　　　：広告情報送信手段
１０６　　　　　：広告成果受信手段
１０７　　　　　：買取済情報解析手段
１１０　　　　　：情報売買プログラム
１１１　　　　　：買取条件情報
１１２　　　　　：利用者情報
１１３　　　　　：買取済情報
１１４　　　　　：アンケート情報
１１５　　　　　：広告情報
２００　　　　　：表示制御手段
２０１　　　　　：買取条件受信手段
２０２　　　　　：利用者情報送信手段
２０３　　　　　：撮像制御手段
２０４　　　　　：買取情報送信手段
２０５　　　　　：アンケート情報送受信手段
２０６　　　　　：広告情報受信手段
２０７　　　　　：広告成果送信手段
２１０　　　　　：情報売買プログラム
２１１　　　　　：端末識別情報
２１２　　　　　：画像情報

  1: Information trading server 2: Mobile terminal 2A: Seller 3: Terminal 3A: Buyer 4: Network 5: Information trading system 10: Control unit 11: Storage unit 12: Communication unit 20: Control unit 21: Storage unit 22: Display unit 23: imaging unit 24: operation unit 25: communication unit 100: purchase condition transmitting / receiving means 101: user information transmitting / receiving means 102: purchase information receiving means 103: price management means 104: questionnaire information transmitting / receiving means 105: advertisement information transmitting means 106: Advertising result receiving means 107: Purchased information analysis means 110: Information trading program 111: Purchase condition information 112: User information 113: Purchased information 114: Questionnaire information 115: Advertising information 200: Display control means 2 1: Purchase condition receiving means 202: User information transmitting means 203: Imaging control means 204: Purchase information transmitting means 205: Questionnaire information transmitting / receiving means 206: Advertising information receiving means 207: Advertising result transmitting means 210: Information trading program 211: Terminal Identification information 212: Image information

Claims (10)

  1. 　コンピュータを、
    　少なくとも買い取り対象及び対価を示す買取条件情報を売主の操作する端末に送信する買取条件送信手段と、
    　前記買取条件情報に基づいて作成された情報を前記端末から買取済情報として受信する買取情報受信手段と、
    　前記買取済情報に対する対価の残高を前記売主に関連付けて記憶して管理する対価管理手段として機能させるための情報売買プログラム。     Computer
    Purchase condition transmitting means for transmitting purchase condition information indicating at least a purchase target and a price to a terminal operated by the seller,
    Purchase information receiving means for receiving information created based on the purchase condition information from the terminal as purchased information,
    An information trading program for functioning as a price management means for storing and managing the balance of the price for the purchased information in association with the seller.
  2. 　前記買取情報受信手段が前記買取済情報を受信した後、前記買取条件情報に対応付けて用意されたアンケート情報を前記端末に送信するアンケート情報送受信手段としてさらに機能させるための請求項１に記載の情報売買プログラム。 The claim according to claim 1, further comprising a questionnaire information transmitting / receiving means for transmitting questionnaire information prepared in association with the purchase condition information to the terminal after the purchase information receiving means receives the purchase completed information. Information trading program.
  3. 　前記アンケート情報送受信手段は、前記端末に送信した前記アンケート情報に応じて前記端末で入力された情報を受信する請求項２に記載の情報売買プログラム。 3. The information trading program according to claim 2, wherein the questionnaire information transmitting / receiving means receives information input at the terminal in accordance with the questionnaire information transmitted to the terminal.
  4. 　前記買取情報受信手段が前記買取済情報を受信した後、前記買取条件情報に対応付けて用意された広告情報を前記端末に送信する広告情報送受信手段としてさらに機能させるための請求項１～３のいずれか１項に記載の情報売買プログラム。 4. The method according to claim 1, further comprising, after the purchase information receiving means receives the purchase completed information, transmitting advertisement information prepared in association with the purchase condition information to the terminal. An information trading program according to any one of the preceding claims.
  5. 　前記広告情報送受信手段は、前記端末に送信した前記広告情報に応じて前記端末で入力された操作内容を受信する請求項４に記載の情報売買プログラム。 5. The information trading program according to claim 4, wherein the advertisement information transmission / reception unit receives an operation content input at the terminal in accordance with the advertisement information transmitted to the terminal.
  6. 　前記買取済情報を解析して当該買取済情報にタグを付与する解析手段としてさらに機能させる請求項１に記載の情報買取プログラム。 The information purchase program according to claim 1, wherein the information purchase program further functions as analysis means for analyzing the purchased information and adding a tag to the purchased information.
  7. 　前記買取情報受信手段が前記買取済情報を受信した後、前記タグに対応付けて用意された広告情報を前記端末に送信する広告情報送受信手段としてさらに機能させるための請求項６に記載の情報売買プログラム。 7. The information transaction according to claim 6, further comprising, after said purchase information receiving means receives said purchase completed information, further functioning as an advertisement information transmitting / receiving means for transmitting advertisement information prepared in association with said tag to said terminal. program.
  8. 　前記買取情報受信手段が前記買取済情報を受信した後、前記タグに対応付けて用意されたアンケート情報を前記端末に送信するアンケート情報送受信手段としてさらに機能させるための請求項６又は７に記載の情報売買プログラム。 8. The method according to claim 6, further comprising, after the purchase information receiving unit receives the purchase completed information, transmitting the questionnaire information prepared in association with the tag to the terminal. 7. Information trading program.
  9. 　買い取り対象及び対価を示す買取条件情報を売主の操作する端末に送信する買取条件送信手段と、
    　前記買取条件情報に基づいて作成された情報を前記端末から買取済情報として受信する買取情報受信手段と、
    　前記買取済情報に対する対価の残高を前記売主に関連付けて記憶して管理する対価管理手段とを有する情報処理装置。     Purchase condition transmitting means for transmitting purchase condition information indicating a purchase target and a price to a terminal operated by the seller,
    Purchase information receiving means for receiving information created based on the purchase condition information from the terminal as purchased information,
    An information processing apparatus comprising: a value management unit configured to store and manage a balance of a value for the purchased information in association with the seller.
  10. 　情報を売る売主が操作する端末と、
    　情報を買う買主が管理する情報処理装置とを備えた情報売買システムであって、
    　前記情報処理装置は、買い取り対象及び対価を示す買取条件情報を前記端末に送信し、
    　前記端末は、前記買取条件情報を表示し、前記買取条件情報に基づいて作成された情報を前記情報処理装置に送信し、
    　前記情報処理装置は、前記作成された情報を前記端末から買取済情報として受信し、前記買取済情報に対する対価の残高を前記売主に関連付けて記憶して管理する情報処理システム。

          A terminal operated by the seller selling the information,
    An information trading system including an information processing device managed by a buyer who buys information,
    The information processing device transmits purchase condition information indicating a purchase target and a price to the terminal,
    The terminal displays the purchase condition information, transmits information created based on the purchase condition information to the information processing device,
    An information processing system, wherein the information processing device receives the created information as purchased information from the terminal, and stores and manages a balance of consideration for the purchased information in association with the seller.

PCT/JP2018/030126 2018-08-10 2018-08-10 Information trading program, information processing device, and information processing system WO2020031381A1 (en)

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