JPWO2020031381A1 - Information trading program, information processing device and information processing system - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide an information trading program, an information processing apparatus and an information processing system for designating desired information and trading information. An information trading system 5 includes a mobile terminal 2 operated by a seller 2A who sells information, and an information trading server 1 managed by a buyer 3A who buys information via the terminal 3, and the information trading server 1 includes: The purchase condition information indicating the purchase target and the consideration is transmitted to the seller 2A, the mobile terminal 2 receives and displays the purchase condition information, and the information is obtained based on the operation of the seller 2A based on the purchase condition information. Created and transmitted to the information trading server 1, the information trading server 1 receives the information created by the seller 2A as the purchased information from the mobile terminal 2, and stores the balance of the consideration for the purchased information in association with the seller 2A. And manage.

Description

The present invention relates to an information trading program, an information processing device, and an information processing system.

As a conventional technique, an information processing apparatus has been proposed that delivers a captured image to a third party and calculates a price for the delivered image (see, for example, Patent Document 1).

The information processing device disclosed in Patent Document 1 receives and stores position information, direction information, and time information as image capturing conditions together with image information captured by a vehicle in which the camera is mounted, and is installed in the camera. When there is a request from a vehicle that has not been operated, the image information that matches the requested condition is delivered from the image information stored based on the requested condition to the vehicle that is not equipped with a camera and the information of the remote location is transmitted. At the same time, the user of the vehicle not equipped with the camera is charged to collect the price for information transmission. For users of vehicles equipped with cameras, the price is calculated according to the number of distributions, and for the distribution service of communication carriers and information processing devices, the price is calculated according to the amount of communication and the number of distributions. Pay.

JP, 2003-30201, A

According to the information processing device of Patent Document 1 described above, image information whose requested condition matches shooting conditions such as position information, direction information, and time information is distributed, information at a remote place is transmitted, and a consideration for distribution is collected. Also, although payment is made, the conditions that can be requested are mainly limited to position information, direction information, and time information, and information that does not limit these information, such as image information of an object whose location cannot be specified, when There is a problem in that it is not possible to request image information or the like of an unidentifiable object.

Therefore, an object of the present invention is to provide an information trading program, an information processing apparatus, and an information processing system for designating and trading desired information.

In order to achieve the above object, one aspect of the present invention provides the following information trading program, information processing device, and information processing system.

[1] Computer
Purchase condition transmission means for transmitting at least purchase condition information indicating the purchase target and consideration to the terminal operated by the seller,
Purchase information receiving means for receiving, as purchase completed information, information created based on the purchase condition information,
An information trading program for functioning as a price management means for storing and managing the balance of consideration for the purchased information in association with the seller.
[2] The above-mentioned [1] for further functioning as questionnaire information transmitting/receiving means for transmitting questionnaire information prepared in association with the purchase condition information to the terminal after the purchase information receiving means receives the purchase completion information. ] The information trading program described in.
[3] The information trading program according to [2], wherein the questionnaire information transmitting/receiving unit receives the information input at the terminal according to the questionnaire information transmitted to the terminal.
[4] The above-mentioned [1] for further functioning as advertisement information transmitting/receiving means for transmitting advertisement information prepared in association with the purchase condition information to the terminal after the purchase information receiving means receives the purchase completion information. ] The information trading program as described in any one of [3].
[5] The information trading program according to [4], wherein the advertisement information transmitting/receiving unit receives the operation content input at the terminal according to the advertisement information transmitted to the terminal.
[6] The information purchase program according to [1], which further functions as an analysis unit that analyzes the purchased information and adds a tag to the purchased information.
[7] In [6] for further functioning as advertisement information transmitting/receiving means for transmitting advertisement information prepared in association with the tag to the terminal after the purchase information receiving means receives the purchased information. Information trading program described.
[8] The above [6] for further functioning as a questionnaire information transmitting/receiving means for transmitting questionnaire information prepared in association with the tag to the terminal after the purchase information receiving means receives the purchased information. The information trading program described in [7].
[9] Purchase condition transmitting means for transmitting purchase condition information indicating a purchase target and consideration to a terminal operated by the seller,
Purchase information receiving means for receiving, as purchase completed information, information created based on the purchase condition information,
An information processing apparatus comprising: a consideration management unit that stores and manages a balance of consideration for the purchased information in association with the seller.
[10] A terminal operated by a seller who sells information,
An information trading system including an information processing device managed by a buyer who buys information,
The information processing device transmits purchase condition information indicating a purchase target and consideration to the terminal,
The terminal displays the purchase condition information, transmits information created based on the purchase condition information to the information processing device,
The information processing apparatus receives the created information from the terminal as purchased information, and stores and manages a balance of consideration for the purchased information in association with the seller.

According to the inventions according to claims 1, 9 and 10, desired information can be designated and traded.
According to the invention of claim 2, the questionnaire information prepared in association with the purchase condition information can be transmitted to the terminal.
According to the invention of claim 3, it is possible to receive the information input by the terminal according to the questionnaire information.
According to the invention of claim 4, the advertisement information prepared in association with the purchase condition information can be transmitted to the terminal.
According to the invention of claim 5, it is possible to receive the operation content input at the terminal according to the advertisement information.
According to the invention of claim 6, the purchased information can be analyzed and a tag can be attached to the purchased information.
According to the invention of claim 7, the advertisement information prepared in association with the tag can be transmitted to the terminal.
According to the invention of claim 8, the questionnaire information prepared in association with the tag can be transmitted to the terminal.

FIG. 1 is a schematic diagram showing a configuration example of an information trading system as an information processing system according to an embodiment. FIG. 2 is a block diagram showing a configuration example of an information trading server as an information processing apparatus according to the embodiment. FIG. 3 is a schematic diagram showing an example of the configuration of purchase condition information. FIG. 4 is a schematic diagram showing an example of the configuration of user information. FIG. 5 is a schematic diagram showing an example of the configuration of purchased information. FIG. 6 is a schematic diagram showing an example of the configuration of questionnaire information. FIG. 7 is a schematic diagram showing an example of the configuration of advertisement information. FIG. 8 is a block diagram showing a configuration example of the mobile terminal according to the embodiment. FIG. 9A is a schematic diagram showing a configuration example of a screen displayed on the display unit of the mobile terminal. FIG. 9B is a schematic diagram showing a configuration example of a screen displayed on the display unit of the mobile terminal. FIG. 9C is a schematic diagram showing a configuration example of a screen displayed on the display unit of the mobile terminal. FIG. 9D is a schematic diagram showing a configuration example of a screen displayed on the display unit of the mobile terminal. FIG. 10A is a schematic diagram showing a configuration example of a screen displayed on the display unit of the mobile terminal. FIG. 10B is a schematic diagram showing a configuration example of a screen displayed on the display unit of the mobile terminal. FIG. 10C is a schematic diagram showing a configuration example of a screen displayed on the display unit of the mobile terminal. FIG. 10D is a schematic diagram showing a configuration example of a screen displayed on the display unit of the mobile terminal. FIG. 10E is a schematic diagram showing a configuration example of a screen displayed on the display unit of the mobile terminal. FIG. 11A is a schematic diagram showing a configuration example of a screen displayed on the display unit of the mobile terminal. FIG. 11B is a schematic diagram showing a configuration example of a screen displayed on the display unit of the mobile terminal. FIG. 11C is a schematic diagram showing a configuration example of a screen displayed on the display unit of the mobile terminal. FIG. 11D is a schematic diagram showing a configuration example of a screen displayed on the display unit of the mobile terminal. FIG. 12 is a schematic diagram showing a configuration example of a screen displayed on the display unit of the mobile terminal. FIG. 13 is a flowchart showing an example of the operation of the information trading system.

[Embodiment]
(Configuration of information processing system)
FIG. 1 is a schematic diagram showing a configuration example of an information trading system as an information processing system according to an embodiment.

The information trading system 5 is configured by connecting the information trading server 1, the mobile terminal 2, and the terminal 3 so that they can communicate with each other via the network 4. The mobile terminal 2 is operated by the information seller 2A. It should be noted that although the mobile terminal 2 is shown as a single unit for the sake of simplicity, a plurality of mobile terminals 2 are prepared and operated by a plurality of users. Further, although the terminal 3 is operated by the information buyer 3A and is shown as a single for simplification of description, a plurality of terminals 3 may be prepared and operated by a plurality of users.

The information trading server 1 is a server-type information processing device, which operates in response to a request from the mobile terminal 2 or the terminal 3, and has a CPU (Central Processing Unit) having a function for processing information in the main body. ), an HDD (Hard Disk Drive), and a flash memory.

The mobile terminal 2 is, for example, a small portable information processing device such as a smartphone or a tablet terminal, and an electronic component such as a CPU, a flash memory, and a camera capable of capturing an image, which has a function for processing information in the main body. Equipped with.

The terminal 3 is, for example, an information processing device such as a PC (Personal Computer) or a tablet terminal, and includes electronic components such as a CPU and a flash memory having a function of processing information in the main body.

The network 4 is a communication network capable of high-speed communication, and is, for example, a wired or wireless communication network such as the Internet.

As an example, the information trading server 1 accepts in advance via the terminal 3 the registration of the conditions of the information that the buyer 3A desires to buy, and transmits the conditions of the information that the buyer desires to buy to the mobile terminal 2. After that, the seller 2A who confirms the content displayed on the display unit of the mobile terminal 2 operates the mobile terminal 2 to capture an image. When receiving the image information from the mobile terminal 2, the information sale server 1 determines the price for the image information and executes the purchase process. The term "buying and selling" as used herein means selling and buying information, and the consideration for the information may be payment of money, or delivery of points equivalent to money, gift certificates, meal tickets, etc. May be granted or some kind of right may be granted. In addition, “information” includes not only image information but also information obtained as a result of analyzing metadata such as shooting conditions and shooting positions associated with the image information and image information, and is not limited to image information and text information and audio information. You may buy and sell various types of information such as.

Note that the information trading server 1 and the terminal 3 may be integrally configured, but when there are a plurality of buyers, it is better to configure the information trading server 1 and the terminal 3 separately to manage information. Therefore, the embodiment will be described separately. Further, the information trading server 1, the mobile terminal 2, and the terminal 3 may be appropriately configured integrally with each other, or may be configured by further dividing each, without departing from the spirit of the present application.

(Configuration of information processing device)
FIG. 2 is a block diagram showing a configuration example of the information trading server 1 as the information processing apparatus according to the embodiment.

The information trading server 1 is configured by a CPU (Central Processing Unit) and the like, and is configured by a control unit 10 that controls each unit and executes various programs, and a storage medium such as an HDD (Hard Disk Drive) and a flash memory. A storage unit 11 that stores information and a communication unit 12 that communicates with the outside via the network 4 are provided.

The control unit 10 executes an information trading program 110, which will be described later, so that the purchase condition transmission/reception means 100, the user information transmission/reception means 101, the purchase information reception means 102, the consideration management means 103, the questionnaire information transmission/reception means 104, and the advertisement information transmission. It functions as the means 105, the advertisement result receiving means 106, the purchased information analyzing means 107, and the like.

The purchase condition transmitting/receiving unit 100 registers the purchase condition information 111 in the storage unit 11 in response to the request from the terminal 3. The purchase condition information 111 may be registered in advance. Further, the purchase condition transmitting/receiving unit 100 transmits the purchase condition information 111 registered in the storage unit 11 to the mobile terminal 2 in response to the request from the mobile terminal 2. Further, the purchase condition transmitting/receiving unit 100 may detect the operation such as the activation of the application of the mobile terminal 2 and transmit the purchase condition information 111 to the mobile terminal 2 without a request from the mobile terminal 2.

The user information transmitting/receiving unit 101 receives the user information specifying the seller 2A from the mobile terminal 2 and stores it as the user information 112 in the storage unit 11. Note that the user information transmitting/receiving unit 101 does not necessarily specify the seller 2A, as long as it can specify at least the mobile terminal 2.

The purchase information receiving unit 102 purchases the image information captured from the mobile terminal 2 in accordance with the purchase condition and stores it in the storage unit 11 as the purchase completion information 113.

The consideration management unit 103 determines the consideration of the information purchased by the purchase information receiving unit 102 based on the purchase condition information 111, and registers the consideration in the user information 112 in association with the user who is the seller 2A.

The questionnaire information transmitting/receiving unit 104 transmits the questionnaire information 114 to the mobile terminal 2 according to the content of the purchase condition information 111 transmitted by the purchase condition transmitting/receiving unit 100 to the mobile terminal 2. Further, the questionnaire information transmitting/receiving unit 104 receives a reply to the questionnaire information 114 from the mobile terminal 2 when the questionnaire is answered by the mobile terminal 2.

The advertisement information transmitting unit 105 transmits the advertisement information 115 to the mobile terminal 2 according to the content of the purchase condition information 111 transmitted by the purchase condition transmitting/receiving unit 100 to the mobile terminal 2.

After the advertisement information transmitting unit 105 transmits the advertisement information 115 to the mobile terminal 2, the advertisement result receiving unit 106 receives the response as the advertisement result when there is some response to the advertisement information 115 on the mobile terminal 2. Then, the advertisement information 115 is registered.

The purchased information analysis means 107 analyzes the content of the purchased information 113 by means such as OCR or image analysis, and uses the character information obtained by OCR or the subject information obtained by image analysis as a tag, and the purchased information is purchased. The user information 112 of the user who sold the information 113 or the purchased information 113 is tagged.

The storage unit 11 stores an information trading program 110 that causes the control unit 10 to operate as each of the means 100-107 described above, purchase condition information 111, user information 112, purchased information 113, questionnaire information 114, advertisement information 115, and the like. ..

FIG. 3 is a schematic diagram showing an example of the configuration of the purchase condition information 111.

The purchase condition information 111 is information that defines purchase conditions, and includes a purchase condition ID for identifying the purchase conditions, a purchaser who is the entity that purchases the information, a title of the purchase conditions, and details of the target of the purchase conditions. , A purchase amount of the purchase target, an advertisement ID of an advertisement associated when an advertisement is displayed together with the purchase condition, and a questionnaire ID of a questionnaire associated when displaying a questionnaire together with the purchase condition. The purchase target and the purchase amount are usually determined by the purchaser, but some of the conditions may be automatically determined by another company or the information trading server 1.

FIG. 4 is a schematic diagram showing an example of the configuration of the user information 112.

The user information 112 is information for identifying the user, and includes the user ID for identifying the user as the seller, the balance of the information sold by the seller, and the purchased information analyzing unit 107. It has a tag 1, a tag 2, and a tag 3 given to the user.

FIG. 5 is a schematic diagram showing an example of the configuration of the purchased information 113.

The purchased information 113 is information for specifying the content of the purchased information, and the purchased information indicating the content of the purchased information 113, the user ID of the user who is the seller, and the corresponding purchase condition. It has a purchase condition ID indicating an ID, a purchase amount, a tag A assigned to the purchase information by the purchase information analyzing unit 107, a tag B, and a tag C.

FIG. 6 is a schematic diagram showing an example of the configuration of the questionnaire information 114.

The questionnaire information 114 is information for defining the contents of the questionnaire, and is a questionnaire ID for identifying the questionnaire, the contents of the questionnaire showing the contents of the questionnaire, and the purchase amount which is the consideration when the questionnaire is answered. Have.

FIG. 7 is a schematic diagram showing an example of the configuration of the advertisement information 115.

The advertisement information 115 is information for defining the content of the advertisement, and is an advertisement ID for identifying the advertisement, the content of the advertisement indicating the content of the advertisement, a note on the advertisement, and the seller's reaction to the advertisement. And advertising results.

(Configuration of mobile terminal)
FIG. 8 is a block diagram showing a configuration example of the mobile terminal 2 according to the embodiment.

The mobile terminal 2 includes a CPU (Central Processing Unit) and the like, controls each unit and executes various programs, and a storage medium such as a HDD (Hard Disk Drive) and a flash memory. , A display unit 22 for displaying characters and images such as LCD (Liquid Crystal Display) and OEL (Organic Electro-Luminescence), and image information obtained by imaging including image sensors and lenses. The imaging unit 23 for generating, an operation unit 24 for generating an operation signal of a mechanical switch or a touch panel, and a communication unit 25 for communicating with the outside via a network are provided.

The control unit 20 executes an information trading program 210, which will be described later, to thereby display control means 200, purchase condition receiving means 201, user information transmitting means 202, imaging control means 203, purchase information transmitting means 204, advertisement information receiving means. Functions as 206, advertisement result transmitting means 207, questionnaire information transmitting/receiving means 205, and the like.

The display control means 200 controls the display unit 22 to display an image, a character or the like on the display unit 22 based on the information received from the information trading server 1.

The purchase condition receiving means 201 requests the information sale server 1 for the purchase condition information 111, and receives the purchase condition information 111 from the information sale server 1. The contents of the purchase condition information 111 are displayed on the display unit 22 by the display control means 200. Further, the purchase condition receiving means 201 may acquire the purchase condition information 111 when the information trading program 210 is activated, or may acquire it periodically.

The user information transmitting unit 202 transmits terminal identification information 211, which is a number unique to the mobile terminal 2, to the information trading server 1 as an example of information for identifying the seller 2A who is the user of the mobile terminal 2.

The image capturing control unit 203 controls the image capturing unit 23 to capture an image, and generates image information 212 with the image capturing.

The purchase information transmission means 204 transmits the image information 212 to the information sale server 1 as an example of information that the purchase is desired.

The questionnaire information transmitting/receiving unit 205 receives the questionnaire information 114 from the information trading server 1. The content of the questionnaire information 114 is displayed on the display unit 22 by the display control means 200. Further, when the seller 2A answers the content of the questionnaire information 114, the questionnaire information transmitting/receiving unit 205 transmits the answer to the information trading server 1.

The advertisement information receiving means 206 receives the advertisement information 115 from the information trading server 1. The content of the advertisement information 115 is displayed on the display unit 22 by the display control unit 200.

When there is a browsing action or some operation on the advertisement information 115 on the mobile terminal 2, the advertisement result transmitting unit 207 transmits the browsing action or some operation to the information trading server 1 as an advertisement result.

The storage unit 21 stores an information trading program 210 that causes the control unit 20 to operate as each of the above-described units 200-207, terminal identification information 211, image information 212, and the like.

(Operation of information trading system)
Next, the operation of this embodiment will be described. FIG. 13 is a flowchart showing an example of the operation of the information trading system 5.

First, the mobile terminal 2 executes the information trading program 210 according to the operation of the seller 2A (S200). When the mobile terminal 2 is an electronic device such as a smartphone, the installed application is activated.

Next, the purchase condition receiving means 201 of the mobile terminal 2 requests the information trading server 1 to transmit the purchase condition information 111 (S201).

The purchase condition transmission/reception unit 100 of the information sale server 1 receives a request for transmission of the purchase condition information 111 (S100), and transmits the purchase condition information 111 to the mobile terminal 2 (S101).

The mobile terminal 2 receives the purchase condition information 111 from the information sale server 1 (S202). The contents of the purchase condition information 111 are displayed on the display unit 22 by the display control means 200.

9A to 9D are schematic diagrams showing configuration examples of screens displayed on the display unit 22 of the mobile terminal 2.

As shown in FIG. 9A, the display control means 200 of the mobile terminal 2 displays the content of the purchase condition information 111 as a screen 200a.

The screen 200a is a main screen that is first displayed when the information trading program 210 is activated. The screen 200a is a promotion display column 200a ₁ that displays promotion information and a purchase condition display column 200a ₂ that lists the contents of the purchase condition information 111. and, "home screen" other than the current "purchase" screen, and a screen switching display column 200a ₃ for switching the display to the "Account" screen.

Seller 2A confirms the contents of the screen 200a, out of the list of the displayed purchase conditions to purchase condition display 200a _2, the selection operation of the desired purchase conditions. The mobile terminal 2 selects the purchase condition according to the selection operation (S203).

The purchase condition information 111 includes, for example, an image of a receipt taken at the time of purchasing a specific product such as tea, an image of a receipt taken at a gas station, and an insurance policy at the time of insurance. Images, images of two business cards of an employee working for an IT company in Roppongi Hills, images of hair care products, matrix type two-dimensional code information on potato chips campaign shelves, and the like. These pieces of information are used as follows by the analysis operation described later.

The image of the receipt at the time of purchasing a particular product such as tea is used as marketing information based on the information about the shop where the product was purchased and the product purchased together. Further, in the image of the receipt when the fuel is refueled at the gas station, information such as the gas price, the store name of the gas station, and the address is used as marketing information. In addition, the image of the insurance policy when the insurance is subscribed uses the type of insurance, age group and sex of the subscriber, family structure, etc. as marketing information. Further, two images of business cards of a company employee who works for an IT company in Roppongi Hills are used as information of a person who specifies a region and a job type. Further, the image of the hair care product is used as statistical information of the hair care product being used. In addition, the matrix-type 2D code information on the potato chips campaign shelf is used to determine whether the campaign shelf is actually used or not, and is also a matrix-type 2D code for reading out the area, store name, etc. By preparing in advance, it will be used as a campaign to actually bring the user to the area or store.

Next, the display control means 200 of the mobile terminal 2 displays a screen 200b on the display unit 22 with details of the purchase condition selected from the purchase condition information 111, as shown in FIG. 9B.

The screen 200b is a screen for displaying the details of the purchase condition, and includes a purchase condition detailed information display field 200b _{1 in} which the details of the purchase condition are displayed, a purchase offer button 200b ₂ for offering the purchase, and a note of the purchase condition. It has a precautions display column 200b _{3 in} which items are displayed.

The seller 2A confirms the content of the screen 200b and presses the purchase offer button 200b ₂ . The imaging control unit 203 of the mobile terminal 2 activates the imaging unit 23 according to the pressing operation.

The screen 200c is a screen displayed for taking a picture, and has a monitor display field 200c ₁ for monitoring the image being taken by the imaging unit 23 and a shooting button 200c ₂ for executing the shooting.

Seller 2A is pressed operates the photographing button 200c ₂ while checking the contents of the screen 200c of the display unit 22, for photographing a subject in accordance with the purchase condition. The image capturing control unit 203 of the mobile terminal 2 captures an image according to the image capturing operation (S204), generates image information 212, and stores it in the storage unit 21.

Next, the user information transmission means 202 of the mobile terminal 2 trades the terminal identification information 211, which is a number unique to the mobile terminal 2, as an example of user information for identifying the seller 2A who is the user of the mobile terminal 2. It is transmitted to the server 1 (S205). The terminal identification information 211 is, for example, a telephone number.

The user information transmitting/receiving unit 101 of the information trading server 1 receives the user information specifying the seller 2A from the mobile terminal 2 and stores it as the user information 112 in the storage unit 11 (S102).

Further, the purchase information transmitting means 204 of the mobile terminal 2 transmits the image information 212 as the purchase information to the information trading server 1 along with the above step S205 (S206).

The purchase information receiving means 102 of the information trading server 1 receives the image information 212 as the purchase information from the mobile terminal 2 and stores it as the purchase completion information 113 in the storage unit 11 (S103).

Next, the consideration management means 103 of the information trading server 1 confirms the purchase amount of the purchase condition information 111, determines the consideration, and transmits the purchase assessment amount to the mobile terminal 2 (S104). The method of determining the consideration may be a predetermined amount, or may be determined randomly from a predetermined range, and the contents of the purchased information 113 (contents of the subject included, OCR). It may be determined from the amount of information obtained as a result, the sharpness of the image, etc.). The consideration management means 103 of the information trading server 1 confirms the purchase condition information 111 shown in FIG. 3, and if the advertisement ID and the questionnaire ID are associated, executes the following steps S105 to 112, and only the advertisement ID is shown. If they are associated, the following steps S110 to 112 are executed, and if neither the advertisement ID nor the questionnaire ID is associated, step S104 is executed and then the process proceeds to step S113.

Next, the display control means 200 of the mobile terminal 2 receives the assessment result from the information trading server 1 and, as shown in FIG. 9D, displays the screen 200d on the display unit 22 to indicate the purchase assessment amount (S207).

The screen 200d is a screen for displaying the purchase assessment amount, and has an assessment result display field 200d ₁ for displaying the assessment result and a completion button 200d ₂ for completing the purchase operation.

Seller 2A confirms the contents of the screen 200d, a completion button 200d ₂ to complete the purchase operation depressing operated, the portable terminal 2 transmits the completion of the purchase operation to the server 1 in response to the operation content. If only the advertisement ID is associated, the process proceeds to step S215 described below after the completion button 200d ₂ is pressed.

The consideration management means 103 of the information trading server 1 accepts the completion of the purchase operation and registers the consideration in the user information 112 in association with the user who is the seller 2A, as a part of step S104. That is, the balance of the user information 112 shown in FIG. 4 is updated by increasing the consideration. Further, the consideration management means 103 confirms the purchase condition information 111 shown in FIG. 3 and executes the following steps S105 to 112 if the advertisement ID and the questionnaire ID are associated with each other. As shown, a questionnaire button 200d ₃ is added to the screen 200d and displayed.

10A to 10E are schematic diagrams showing a configuration example of a screen displayed on the display unit 22 of the mobile terminal 2. Note that FIG. 10A is the same as the screen 200c shown in FIG. 9C.

As shown in FIG. 10B, screen 200d includes a assessment result display column 200d ₁ for displaying the result of the assessment, the completion button 200d ₂ to complete the purchase operation, a questionnaire button 200d ₃ to request a questionnaire.

The seller 2A confirms the content of the screen 200d, and when requesting a questionnaire, presses the questionnaire button 200d ₃ . The mobile terminal 2 requests a questionnaire from the information trading server 1 according to the operation content (S208).

The questionnaire information transmitting/receiving unit 104 of the information trading server 1 accepts the questionnaire request from the mobile terminal 2 (S105), refers to the contents of the questionnaire ID of the purchase condition information 111 shown in FIG. Information on the questionnaire ID is acquired from the questionnaire information 114 shown in FIG. 7 and transmitted to the mobile terminal 2 (S106).

The questionnaire information transmitting/receiving unit 205 of the mobile terminal 2 receives the questionnaire information 114 from the information trading server 1 (S209), and the content of the questionnaire information 114 is displayed on the display unit 22 by the display control unit 200 as shown in FIG. 10C. It is displayed as 200f ₁ (S210).

The screen 200f ₁ is a screen for displaying the contents of the questionnaire information 114, and is a questionnaire question content display column 200f ₁₁ for displaying the question contents of the questionnaire and a questionnaire answer item selection column 100f for displaying a plurality of answer items of the questionnaire. ₁₂ and.

The seller 2A confirms the content of the screen 200f ₁ and presses the questionnaire response item selection field 100f ₁₂ to answer the questionnaire.

As a modified example of the screen 200f ₁ displaying the questionnaire information 114, screens 200f _{2 to} 200f ₄ shown in FIGS. 11B to 11D below may be displayed.

11A to 11D are schematic diagrams showing configuration examples of screens displayed on the display unit 22 of the mobile terminal 2.

The screen 200f ₂ is another example of the screen for displaying the contents of the questionnaire information 114, and is a questionnaire question contents display field 200f ₂₁ for displaying the contents of the questionnaire, and a questionnaire answer for displaying the answers of the questionnaire at a level. and a level selection column 100f _22.

The screen 200f ₃ is another example of the screen for displaying the contents of the questionnaire information 114, and includes a questionnaire question content display field 200f ₃₁ for displaying the questionnaire question contents, and a questionnaire answer in which the answer of the questionnaire can be freely described. It has an input field 200f ₃₂ and a button 200f ₃₃ for completing the input of the questionnaire and moving to the next question.

The screen 200f ₄ is another example of the screen for displaying the contents of the questionnaire information 114, and is for inputting the questionnaire question content display field 200f ₄₁ for displaying the contents of the requested information and the contents of the requested information. Information input field 200f ₄₂ and a button 200f ₄₃ for completing the questionnaire by inputting the answers to the questionnaire.

Then, the user information transmitting unit 202 of the mobile terminal 2, terminal identification information 211 and transmits the information trading server 1 (S211), the questionnaire information transmitting and receiving means 205 of the portable terminal 2, screen 200f ₁ ~200f described above _{When the} seller 2A answers the contents of the questionnaire information 114 in ₄ , the answer is transmitted to the information trading server 1 (S212).

Next, the user information transmitting/receiving unit 101 of the information trading server 1 receives the terminal identification information 211 from the mobile terminal 2 and stores it as the user information 112 in the storage unit 11 (S107), and also the questionnaire of the information trading server 1. The information transmitting/receiving unit 104 receives a response to the questionnaire information 114 from the mobile terminal 2 (S108).

Next, the consideration management means 103 of the information trading server 1 confirms the purchase amount of the questionnaire information 114, determines the consideration of the questionnaire, and transmits the purchase assessment amount to the mobile terminal 2 (S109). Also, the consideration management unit 103 registers the consideration in the user information 112 in association with the user who is the seller 2A.

Further, the advertisement information transmitting means 105 of the information trading server 1 sends the information of the corresponding advertisement ID from the advertisement information 115 shown in FIG. 7 to the mobile terminal 2 according to the contents of the advertisement ID column of the purchase condition information 111 shown in FIG. It is transmitted (S110).

Next, the display control means 200 of the mobile terminal 2 receives the assessment result and the advertisement information 115 from the information trading server 1. First, as shown in FIG. 10D, a screen 200g is displayed on the display unit 22 to indicate the purchase assessment amount. It is displayed (S213).

The screen 200g has an assessment result display field 200g ₁ for displaying assessment results and an end button 200g ₂ for ending the questionnaire.

Seller 2A confirms the contents of the screen 200 g, and presses the end button 200 g ₂ in order to end the survey, the mobile terminal 2 according to the operation content, then, as shown in FIG. 10E, previously received The screen 200e is displayed on the display unit 22 to show the advertisement (S215).

The screen 200e is a screen for displaying the content of the advertisement information 115, and includes an advertisement content display field 200e ₁ for displaying the content of the advertisement and a detail display button 200e ₂ for displaying the details of the product of the advertisement. Have.

The seller 2A confirms the content of the screen 200e, closes the application when the user is not interested in the advertisement, or presses the close button (x mark) provided in the upper right of the screen 200e to close the advertisement screen. Further, the seller 2A presses the detail display button 200e ₂ when interested in the advertisement, and the user information transmitting means 202 of the mobile terminal 2 transmits the terminal identification information 211 to the information trading server 1 (S216). ), the advertisement result transmitting means 207 of the mobile terminal 2 transmits the operation content as an advertisement result to the information trading server 1 (S217). The advertisement result is not limited to the operation of pressing the detail display button 200e _2, and may be the browsing action of the advertisement or the browsing time.

When there is some response to the advertisement information 115 in the mobile terminal 2, the user information transmitting/receiving unit 101 of the information trading server 1 receives the terminal identification information 211 from the mobile terminal 2 and stores it as user information 112 in the storage unit. 11 (S111), the advertisement result receiving means 106 of the information trading server 1 receives the response as an advertisement result and registers it in the advertisement result column of the advertisement information 115 shown in FIG. 7 (S112). In the example shown in FIG. 7, the number of browsed advertisements is counted.

Next, the purchased information analyzing means 107 of the information trading server 1 analyzes the content of the purchased information 113 by means such as OCR or image analysis (S113), and, for example, the user who has sold the purchased information 113 sells the purchased information 113. Tag the user information 112 or the purchased information 113.

As an example of tagging the user information 112, as shown in FIG. 4, information for categorizing an individual such as a user's sex, annual income, age, etc. is tagged. Tagging is performed by analyzing the image information sold by the user.If there are many products for women from the purchase condition products, tag "female" and estimate the annual income from the purchase price of the receipt, If the annual income and age can be read from images such as insurance policies, "5 million yen" and "30s" will be tagged. Further, the tagging may be performed based on the answer to the questionnaire, and if the answer content includes information such as the age and sex of the user, the tagging is performed from the information. Further, the tagging may be performed from the document if the user submits the identity verification document, or may be performed from the information voluntarily input by the user.

As an example of tagging the purchased information 113, as shown in FIG. 5, information for categorizing the content of the image such as the action, position, and object of the image information is tagged. Tagging is performed by analyzing image information, and the action “purchase” is tagged from the photographed receipt, the action “sports” is tagged from the photographed soccer field image, and the image is taken as metadata of the image information. If the position is included, the place name such as "Tokyo", "Hokkaido", "Aichi" is tagged, and if the object is reflected in the captured image information, the object "shampoo", "potato chips", Tag the product name such as "drink".

These pieces of information are used as follows, for example. Regarding the tag of the user information 112, when there are a plurality of purchase condition information 111, the display priority of the purchase condition for the corresponding user may be changed based on the tag. Regarding the tag of the purchased information 113, since the purchased information 113 is associated with the user information 112 by the user ID, the display priority of the purchase condition for the corresponding user is changed based on the tag. May be. Further, a “tag” may be further provided in the item of the purchase condition information 111, and the purchase condition may be displayed only to the user to whom the designated tag is added.

Further, when the seller 2A desires to redeem the balance registered in the balance column of the user information 112, the seller 2A displays a screen 200g shown in FIG. 12 below.

FIG. 12 is a schematic diagram showing a configuration example of a screen displayed on the display unit of the mobile terminal.

The screen 200h has a balance display field 200h ₁ for displaying the balance of the seller 2A, a withdrawal button 200h ₂ for cashing the balance, a “purchase screen” and an “account screen” other than the current “home screen”. It has a screen switching display field 200h ₃ for switching the display.

Seller 2A is to presses the button 200h ₂ to draw, the portable terminal 2 requests the redeemed information trading server 1 in accordance with the operation content. The information trading server 1 performs a cashing operation such as a bank transfer in response to a cashing request. It should be noted that the method of cash exchange is not limited to bank transfer, and may be exchange for a gift voucher, exchange for points available at a shopping site, or the like.

(Effects of the embodiment)
According to the above-described embodiment, the purchase condition information 111 is displayed on the display unit 22 of the mobile terminal 2 used by the seller 2A, and the image information captured according to the purchase condition is purchased, so that the buyer 3A Can collect the information by designating desired information, and the seller 2A can sell the information by selecting desired conditions from a plurality of purchase conditions.

That is, in the past, for example, when the buyer 3A performed marketing on a product, it was necessary to conduct a questionnaire on the product on the street and collect the sales result at the store. However, in the present embodiment, the buyer 3A By specifying the purchase condition as the receipt image of the product, the information of the seller 2A who actually purchased the product can be obtained from the purchase receipt image and the meta information of the image information. In the conventional marketing method, there is a possibility that the result of the questionnaire answering other than the user who purchased the product may be included, but in the present embodiment, the information can be directly obtained from the seller 2A who actually purchased the product.

Further, when the user information 112 or the purchased information 113 is tagged by the purchased information analyzing unit 107, detailed information of the seller 2A is also obtained through the information tagged with the seller 2A. Obtainable. Although detailed information of the user could be obtained by the conventional questionnaire, the number of steps required to obtain the detailed information was much larger than that of the present embodiment.

[Other Embodiments]
The present invention is not limited to the above-mentioned embodiments, and various modifications can be made without departing from the spirit of the present invention.

For example, the questionnaire information transmitting/receiving unit 104 transmits the questionnaire information 114 to the mobile terminal 2 when the questionnaire ID is described in the purchase condition information 111, but based on the information tagged in the user information 112 of the seller 2A. Alternatively, it may be determined whether or not to transmit.

Further, for example, the advertisement information transmitting unit 105 transmits the advertisement information 115 to the mobile terminal 2 when the advertisement ID is described in the purchase condition information 111, but the information tagged with the user information 112 of the seller 2A. Alternatively, it may be determined based on the above.

In the above embodiment, the functions of the respective units 100 to 107 of the control unit 10 and the respective units 200 to 207 of the control unit 20 are realized by a program, but all or a part of each unit is realized by hardware such as ASIC. Good. Further, the programs used in the above-described embodiments can be stored in a recording medium such as a CD-ROM and provided. Also, the replacement, deletion, addition, etc. of the steps described in the above-described embodiment are possible within the scope of the present invention.

An information trading program, an information processing apparatus, and an information processing system for trading desired information by designating desired information are provided.

1: information trading server 2: mobile terminal 2A: seller 3: terminal 3A: buyer 4: network 5: information trading system 10: control unit 11: storage unit 12: communication unit 20: control unit 21: storage unit 22: display unit 23: Imaging unit 24: Operation unit 25: Communication unit 100: Purchase condition transmitting/receiving unit 101: User information transmitting/receiving unit 102: Purchase information receiving unit 103: Consideration management unit 104: Questionnaire information transmitting/receiving unit 105: Advertisement information transmitting unit 106: Advertising result receiving means 107: Purchased information analyzing means 110: Information trading program 111: Purchase condition information 112: User information 113: Purchased information 114: Questionnaire information 115: Advertisement information 200: Display control means 201: Purchase condition receiving means 202: user information transmitting means 203: imaging control means 204: purchase information transmitting means 205: questionnaire information transmitting/receiving means 206: advertisement information receiving means 207: advertisement result transmitting means 210: information trading program 211: terminal identification information 212: image information

Claims (10)

Computer,
Purchase condition transmission means for transmitting at least purchase condition information indicating the purchase target and consideration to the terminal operated by the seller,
Purchase information receiving means for receiving information created based on the purchase condition information from the terminal as purchase completion information,
An information trading program for functioning as a price management means for storing and managing the balance of consideration for the purchased information in association with the seller. The claim 1 for further functioning as questionnaire information transmitting/receiving means for transmitting questionnaire information prepared in association with the purchase condition information to the terminal after the purchase information receiving means receives the purchase completion information. Information trading program. The information trading program according to claim 2, wherein the questionnaire information transmitting/receiving unit receives the information input in the terminal according to the questionnaire information transmitted to the terminal. 4. The claim 1 to 3 for further functioning as advertisement information transmitting/receiving means for transmitting advertisement information prepared in association with the purchase condition information to the terminal after the purchase information receiving means receives the purchase completion information. The information trading program according to any one of items. The information trading program according to claim 4, wherein the advertisement information transmitting/receiving unit receives the operation content input at the terminal according to the advertisement information transmitted to the terminal. The information purchasing program according to claim 1, further comprising: an analyzing unit that analyzes the purchased information and adds a tag to the purchased information. The information transaction according to claim 6, which further functions as an advertisement information transmitting/receiving unit that transmits advertisement information prepared in association with the tag to the terminal after the purchase information receiving unit receives the purchase completion information. program. The claim 6 or 7 for further functioning as questionnaire information transmitting/receiving means for transmitting questionnaire information prepared in association with the tag to the terminal after the purchase information receiving means receives the purchased information. Information trading program. Purchase condition transmission means for transmitting purchase condition information indicating the purchase target and consideration to the terminal operated by the seller,
Purchase information receiving means for receiving information created based on the purchase condition information from the terminal as purchase completion information,
An information processing apparatus comprising: a consideration management unit that stores and manages a balance of consideration for the purchased information in association with the seller. A terminal operated by a seller who sells information,
An information trading system including an information processing device managed by a buyer who buys information,
The information processing device transmits purchase condition information indicating a purchase target and consideration to the terminal,
The terminal displays the purchase condition information, transmits information created based on the purchase condition information to the information processing device,
The information processing apparatus receives the created information from the terminal as purchase completion information, and stores and manages a balance of consideration for the purchase completion information in association with the seller.

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