WO2017124230A1

WO2017124230A1 - Internet of things-based promotion method and system

Info

Publication number: WO2017124230A1
Application number: PCT/CN2016/071243
Authority: WO
Inventors: 衣佳鑫
Original assignee: 衣佳鑫
Priority date: 2016-01-18
Filing date: 2016-01-18
Publication date: 2017-07-27
Also published as: CN105684014A

Abstract

An Internet of Things-based promotion method and system, the method comprising the following steps: acquiring location information and purchasing information of a user (101); if the location information indicates the user is in an elevator, controlling an advertisement player to play an advertisement corresponding to the purchasing information (102). The method and system of the present invention has the advantage of more effective advertisement playing.

Description

Extension method and system based on internet of things

Technical field

The present invention relates to the field of Internet of Things, and in particular, to a method and system for promoting an Internet of Things.

Background technique

The concept of The Internet of things is in 1999. In the year, its definition is very simple: all items are connected to the Internet through information sensing devices such as radio frequency identification to realize intelligent identification and management. International Telecommunication Union 2005 A report that depicts the "Internet of Things" era: the car will automatically alarm when the driver has an operational error; the briefcase will remind the owner to forget what to bring; the clothes will "tell" the washing machine's requirements for color and water temperature, etc. . Internet of Things brings a new generation IT Technology is fully utilized in all walks of life, specifically, embedding and equipping sensors into various objects such as power grids, railways, bridges, tunnels, highways, buildings, water supply systems, dams, oil and gas pipelines, etc., and then The “Internet of Things” integrates with the existing Internet to realize the integration of human society and physical systems. In this integrated network, there is a super-powerful central computer group capable of integrating people, machines, equipment and foundations within the network. The facility implements real-time management and control. On this basis, humans can manage production and life in a more sophisticated and dynamic way, achieve a "smart" state, improve resource utilization and productivity levels, and improve the relationship between people and nature.

The existing Internet of Things only lies in the networking of items. The advertisements of existing communities are ordinary advertisements, that is, without human distinction, all people's advertisements are the same, and the advantages of fixed-point advertisements cannot be achieved, and the advertisement effect is poor.

technical problem

The application provides an extension method based on the Internet of Things. It solves the shortcomings of poor advertising performance of the prior art technical solutions.

Technical solution

In one aspect, a method for promoting an Internet of Things based method is provided, the method comprising the steps of:

Obtaining the location information of the user and the purchase information of the user;

When the location information is located at the elevator location, the advertising machine is controlled to play an advertisement corresponding to the purchase information.

Optionally, the method further includes:

If the user does not purchase the information, it is determined whether the user drives the car, such as driving, then the vehicle advertisement is played.

Optionally, the method further includes:

If you don't drive, play mobile ads.

In a second aspect, an Internet of Things based promotion system is provided, the system comprising:

An obtaining unit, configured to acquire location information of the user and purchase information of the user;

And a control unit, configured to control the advertisement machine to play an advertisement corresponding to the purchase information when the location information is located at the elevator location.

Optionally, the system further includes:

The judging unit is configured to determine whether the user drives the vehicle if the user does not purchase the information, such as driving, and then plays the vehicle advertisement.

Optionally, the system further includes:

A playback unit for playing a mobile advertisement if the vehicle is not driving.

Beneficial effect

The technical solution provided by the present invention acquires the location information of the user and the purchase information of the user. When the location information is located at the elevator location, the advertisement corresponding to the purchase information is played, and all of them have the advantage of targeted advertisement.

DRAWINGS

In order to more clearly illustrate the technical solutions of the embodiments of the present invention, the drawings used in the description of the embodiments will be briefly described below. It is obvious that the drawings in the following description are some embodiments of the present invention. Those skilled in the art can also obtain other drawings based on these drawings without paying any creative work.

1 is a flowchart of a method for promoting an Internet of Things based on a first preferred embodiment of the present invention;

2 is a structural diagram of an Internet of Things-based extension system according to a second preferred embodiment of the present invention.

Embodiments of the invention

The technical solutions in the embodiments of the present invention are clearly and completely described in the following with reference to the accompanying drawings in the embodiments of the present invention. It is obvious that the described embodiments are a part of the embodiments of the present invention, but not all embodiments. All other embodiments obtained by those skilled in the art based on the embodiments of the present invention without creative efforts are within the scope of the present invention.

Please refer to FIG. 1. FIG. 1 is a method for promoting an Internet of Things according to a first preferred embodiment of the present invention. The method is as shown in FIG. 1 and includes the following steps:

Step S101: Obtain location information of the user and purchase information of the user;

Step S102: When the location information is located at the elevator location, control the advertisement machine to play an advertisement corresponding to the purchase information.

Optionally, after the step S102, the foregoing method may further include:

If you don't drive, play mobile ads.

Please refer to FIG. 2. FIG. 2 is an extension of the Internet of things based on the second preferred embodiment of the present invention. The system includes:

The obtaining unit 201 is configured to acquire location information of the user and purchase information of the user;

The control unit 202 is configured to control the advertisement machine to play an advertisement corresponding to the purchase information when the location information is located at the elevator location.

Optionally, the above system may further include:

The determining unit 203 is configured to determine whether the user drives the vehicle if the user does not purchase the information, such as driving, and then plays the vehicle advertisement.

Optionally, the above system may further include:

The playing unit 204 is configured to play the mobile phone advertisement if the vehicle is not driving.

It should be noted that, for the foregoing various method embodiments, for the sake of simple description, they are all expressed as a series of action combinations, but those skilled in the art should understand that the present invention is not limited by the described action sequence. Because certain steps may be performed in other sequences or concurrently in accordance with the present invention. In addition, those skilled in the art should also understand that the embodiments described in the specification are all preferred embodiments, and the actions and modules involved are not necessarily required by the present invention.

In the above embodiments, the descriptions of the various embodiments are different, and the parts that are not described in detail in a certain embodiment can be referred to the related descriptions of other embodiments.

A person skilled in the art may understand that all or part of the various steps of the foregoing embodiments may be performed by a program to instruct related hardware. The program may be stored in a computer readable storage medium, and the storage medium may include: Flash drive, read-only memory (English: Read-Only Memory, referred to as: ROM), random accessor (English: Random Access Memory, referred to as: RAM), disk or CD.

The content downloading method and the related device and system provided by the embodiments of the present invention are described in detail above. The principles and implementation manners of the present invention are described in the specific examples. The description of the above embodiments is only used to help understand the present invention. The method of the invention and its core idea; at the same time, for the person of ordinary skill in the art, according to the idea of the present invention, there are some changes in the specific embodiment and the scope of application. In summary, the content of the specification should not be understood. To limit the invention.

Claims

An extension method based on the Internet of Things, characterized in that the method comprises the following steps:

Obtaining the location information of the user and the purchase information of the user;

When the location information is located at the elevator location, the advertising machine is controlled to play an advertisement corresponding to the purchase information.
The method of claim 1 further comprising:

If the user does not purchase the information, it is determined whether the user drives the car, such as driving, then the vehicle advertisement is played.
The method of claim 2, wherein the method further comprises:

If you don't drive, play mobile ads.
An extension system based on the Internet of Things, characterized in that the system comprises:

An obtaining unit, configured to acquire location information of the user and purchase information of the user;

And a control unit, configured to control the advertisement machine to play an advertisement corresponding to the purchase information when the location information is located at the elevator location.
The system of claim 4, wherein the system further comprises:

The judging unit is configured to determine whether the user drives the vehicle if the user does not purchase the information, such as driving, and then plays the vehicle advertisement.
The system of claim 4, wherein the system further comprises:

A playback unit for playing a mobile advertisement if the vehicle is not driving.