CN102195733A - Intelligent information playing system - Google Patents
Intelligent information playing system Download PDFInfo
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- CN102195733A CN102195733A CN2011101045608A CN201110104560A CN102195733A CN 102195733 A CN102195733 A CN 102195733A CN 2011101045608 A CN2011101045608 A CN 2011101045608A CN 201110104560 A CN201110104560 A CN 201110104560A CN 102195733 A CN102195733 A CN 102195733A
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- portable terminal
- advertising message
- network platform
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Abstract
The invention discloses an intelligent information playing system, comprising a mobile terminal, a network platform, advertisement information and the like and used for intelligently judging the information required by audiences based on different positional information of the mobile terminal and playing advertisement directionally. The intelligent information playing system has the advantages of large amount of information, timely updating of contents, novel playing way and the like, so superior application prospect and market prospect can be realized.
Description
Technical field
The present invention relates to geographical information technology (GIS), positional information analysis recognition technology and wireless interconnected network technology, particularly a kind of intelligent information Play System.
Background technology
The radiovision advertisement technology is that carrier is realized ad distribution with vehicle-mounted liquid crystal advertiser in the taxi at present.The advertisement terminal receives advertisement and loop play ad content by digital television single-frequency network or by manually by CF card (storage card) ad content being stored in the terminal one by one, and the loop play advertising message.
The purpose of advertisement is that Useful Information is issued the people who needs it, no matter be by digital television single-frequency network transmission advertisement information or by CF card (storage card) ad content stored in the terminal one by one that its shortcoming is all can't make the advertising message of broadcast and audient's potential demand to be complementary.Still rest on repeatedly the fixing advertisement information contents of loop play, and these advertisement information contents can't be empathized, and do not want because their ad content that see, that hear is that they are current with the audient.Because above-mentioned 2 kinds of advertisement forms can't be associated with audient's self positional information,, can't realize that broadcast information and audient's demand are complementary because of analyzing audient's self potential demand.
Summary of the invention
The purpose of this invention is to provide a kind of intelligent information Play System, it utilizes mobile terminal device, downloads the multimedia messages content that needs broadcast to the network platform by wireless communication technology.In the process that move the position, in conjunction with location (satellite, base station etc.) function, can play corresponding multimedia messages by way of the type (as government organs, automobile 4S shop) in place according to portable terminal, can accomplish to decide place, timing section, decide the corresponding information of industry broadcast.Can according to the position of passenger getting on/off and this position determined property client's demand, play multimedia information according to demand.The multimedia messages type comprises: various ways such as voice, picture+voice, video.
For achieving the above object, the technical solution used in the present invention is: a kind of intelligent information Play System comprises: portable terminal 1, the network platform 2, advertising message 3, be arranged on the space positioning system 4 in the described portable terminal 1; Described portable terminal 1 is an equipment for surfing the net, and the described network platform 2 is used for reception, processing and the transmission of data and information between described advertising message 3 and the described portable terminal 1, and described space positioning system 4 is a GPS (Global Position System); The advertiser is by the described portable terminal 1 and the network platform 2, in assigned address, fixed time, provides the method for the described advertising message 3 that the advertiser sets that method one and method two are arranged to the audient, and the step of two intelligent information player methods is as follows respectively:
Described method one:
1., the beginning,
2., the advertiser stores described advertising message 3 step of the described network platform 2 into,
3., described portable terminal 1 regularly detects self-position information by the described space positioning system that sets within it 4, and this positional information is transferred to the step of the described network platform 2,
4., the described network platform 2 detects the described advertising message 3 around described portable terminal 1 position according to the positional information of described portable terminal 1 transmission and is transferred to the step of described portable terminal 1,
5., described portable terminal 1 receives the step of the described advertising message 3 that the described network platform 2 transmission come,
6., described portable terminal 1 passes through multimedia technology, the step of the described advertising message 3 that the advertiser is provided with around the broadcast position;
Described method two:
1., the beginning,
2., the advertiser stores described advertising message 3 step of the described network platform 2 into,
3., described portable terminal 1 receives the step of the described advertising message 3 that the described network platform 2 transmission come,
4., described portable terminal 1 regularly detects the step of self-position information by the described space positioning system that sets within it 4,
5., described portable terminal 1 is according to detected self-position information, detects the step of the described advertising message 3 around this position automatically,
6., described portable terminal 1 passes through multimedia technology, the step of the described advertising message 3 that the advertiser is provided with around the broadcast position.
The sound that the content of described advertising message 3 need be play for the advertiser and/or the composition file of image, and all store the described network platform 2 into.
Described space positioning system 4 is a GPS (Global Position System), is used for the space orientation and the geographical location information of described portable terminal 1 are analyzed, handled, to differentiate and regularly to detect described portable terminal 1 self present located geographical location information.
In the described method one, the positional information that the described network platform 2 is transmitted according to described portable terminal 1 has or not in the step of described advertising message 3 around detecting described portable terminal 1 position, if described advertising message 3 is arranged around described portable terminal 1 position, after the then described network platform 2 is transferred to described portable terminal 1 with described advertising message 3, and enters step and 6. play this advertising message 3.
In the described method two, the step that described portable terminal 1 receives the next described advertising message 3 of the described network platform 2 transmission is:
Described portable terminal 1 receives the whole described advertising message 3 that the described network platform 2 transmission come earlier, described then portable terminal 1 detects self-position information and judges the information that needs are play automatically according to the described space positioning system 4 that is arranged on wherein, enters step at last and 6. plays this advertising message 3.
Owing to adopted technique scheme, the present invention to have following distinguishing feature:
1. magnanimity information is the trend of social development, but the problem of bringing be we more and more difficulty therefrom find and oneself want information, the present invention can select to satisfy the information of audient's demand from magnanimity information, and these information are issued the audient.
2. the information content is upgraded in time, can utilize the wireless communication technique immediate updating information content on terminal.
3. information is play novel form, can be according to residing positional information of terminal and attribute, and which kind of information decision plays, and information is thrown in have more specific aim.
Description of drawings
The schematic flow sheet of Fig. 1--the inventive method one.
The schematic flow sheet of Fig. 2--the inventive method two.
Embodiment
The present invention includes portable terminal 1, the network platform 2, advertising message 3 etc., be used for according to portable terminal 1 residing diverse location information, the needed information of judgement audient personnel of system intelligence, and carry out advertisement targetedly and play.Wherein portable terminal 1 can be for as equipments for surfing the net such as navigator, computer, mobile phones.
Different advertisers can require the place in appointment, the time of appointment to play own different advertising content.Realize that method of the present invention has two kinds:
Method one, when the advertiser is earlier need with oneself, the advertising message 3 of the setting of where playing stores the network platform 2 into, portable terminal 1 is in advancing, utilize self-contained space positioning system 4 will detect self residing geographical position in real time and be transferred to the network platform 2, the network platform 2 detects portable terminal 1 position advertising message 3 on every side according to the positional information of portable terminal 1 transmission, if the advertiser stores advertising message 3 into the network platform 2, then the network platform 2 is transferred to portable terminal 1 with advertising message 3, portable terminal 1 is at this point managed the position according to prior setting after receiving advertising message 3, can be at this moment, advertising message 3 is play in this place.
Method two, the network platform 2 also can be with whole advertising message 3 disposable portable terminals 1 that are transferred to, portable terminal 1 is according to the positional information that is arranged on space positioning system 4 detection in real time self wherein and when judge automatically, where needs are play which the bar information which advertiser sets in advance, and can play this advertising message 3 when condition is coincide.
The advertising message 3 that any advertiser can play oneself expectation stores the network platform 2 into, advertising message 3 can comprise content, advertisement broadcast place and the reproduction time etc. of advertising, be stored to the network platform 2 by the advertiser, play the place when portable terminal 1 moves to advertisement at the reproduction time of setting, then portable terminal 1 will be play ad content automatically.
Embodiment one:
For example, portable terminal 1 is installed on the taxi, the advertiser is: the content that ' remarkable Expert English language training by qualified teachers school ', this school are provided with advertising message 3 is " welcome remarkable Expert English language training by qualified teachers school to come, we will provide high-caliber Expert English language training by qualified teachers service for you ".The advertiser infers near first middle school, city or second middle school, city or certain commercial office building, the personnel that should have more hope to improve own English level ride, so stored near play this advertising message 3 first middle school, city or second middle school, city or certain commercial office building when having the people to get on the bus content in the network platform 2.As the people when get on the bus in first middle school in the city, portable terminal 1 will be play the advertisement of " welcome remarkable Expert English language training by qualified teachers school to come, we will provide high-caliber Expert English language training by qualified teachers service for you ".
Embodiment two:
For example, portable terminal 1 is installed on the taxi, there is an advertiser mainly to sell household electrical appliance such as television set, air-conditioning for " sunlight board Household Electric Appliance Company ", the content that this advertiser is provided with advertising message 3 is for " buy electrical equipment and select sunlight " and be furnished with video, the advertiser infers that the people ride on the electric appliances store doorway should have the more household electrical appliance of wanting to buy, so stored the content that has the people to get on the bus or play this advertising message 3 when getting off near He Ping Men electric appliances store, Xidan electric appliances store in the network platform 2.When the people gets on the bus or gets off in Xidan electric appliances store, portable terminal 1 will be play the advertising slogan and the video of " buy electrical equipment and select sunlight "; When the people gets on the bus or gets off in He Ping Men electric appliances store, portable terminal 1 will be play the advertising slogan and the video of " buy electrical equipment and select sunlight ".
The present invention have contain much information, content update in time and play plurality of advantages such as novel form, so have good prospects for application and market prospects.
Every interior any simple modification, equivalent variations and modification of perhaps according to technical spirit of the present invention above scheme being done that does not break away from technical solution of the present invention all still belongs within the protection range of the present invention.
Claims (5)
1. intelligent information Play System comprises: portable terminal (1), the network platform (2), advertising message (3), be arranged on the space positioning system (4) in the described portable terminal (1); Described portable terminal (1) is an equipment for surfing the net, and the described network platform (2) is used for reception, processing and the transmission of data and information between described advertising message (3) and the described portable terminal (1), and described space positioning system (4) is a GPS (Global Position System); It is characterized in that: the advertiser by described portable terminal (1) and the network platform (2) in assigned address, fixed time, provide the method for the described advertising message (3) that the advertiser sets that method () and method (two) are arranged to the audient, the step of two methods is as follows respectively:
Method (one):
1., the beginning,
2., the advertiser stores described advertising message (3) step of the described network platform (2) into,
3., described portable terminal (1) regularly detects self-position information by the described space positioning system (4) that sets within it, and this positional information is transferred to the step of the described network platform (2),
4., the described network platform (2) detects the described advertising message (3) around described portable terminal (1) position according to the positional information of described portable terminal (1) transmission and is transferred to the step of described portable terminal (1),
5., described portable terminal (1) receives the step of the described advertising message (3) that the described network platform (2) transmission comes,
6., described portable terminal (1) passes through multimedia technology, the step of the described advertising message (3) that the advertiser is provided with around the broadcast position;
Method (two)
1., the beginning,
2., the advertiser stores described advertising message (3) step of the described network platform (2) into,
3., described portable terminal (1) receives the step of the described advertising message (3) that the described network platform (2) transmission comes,
4., described portable terminal (1) regularly detects the step of self-position information by the described space positioning system (4) that sets within it,
5., described portable terminal (1) is according to detected self-position information, detects the step of the described advertising message (3) around this position automatically,
6., described portable terminal (1) passes through multimedia technology, the step of the described advertising message (3) that the advertiser is provided with around the broadcast position.
2. a kind of intelligent information Play System as claimed in claim 1 is characterized in that: the sound that the content of described advertising message (3) need be play for the advertiser and/or the composition file of image, and all store the described network platform (2) into.
3. a kind of intelligent information Play System as claimed in claim 1, it is characterized in that: described space positioning system (4) is GPS (Global Position System), be used for the space orientation and the geographical location information of described portable terminal (1) are analyzed, handled, to differentiate and regularly to detect described portable terminal (1) self present located geographical location information.
4. a kind of intelligent information Play System as claimed in claim 1, it is characterized in that: in the described method (), the positional information that the described network platform (2) is transmitted according to described portable terminal (1) has or not in the step of described advertising message (3) around detecting described portable terminal (1) position, if described advertising message (3) is arranged around described portable terminal (1) position, after the then described network platform (2) is transferred to described portable terminal (1) with described advertising message (3), and enters step and 6. play this advertising message (3).
5. a kind of intelligent information Play System as claimed in claim 1 is characterized in that: in the described method (two), the step that described portable terminal (1) receives the next described advertising message (3) of the described network platform (2) transmission is:
Described portable terminal (1) receives the whole described advertising message (3) that the described network platform (2) transmission comes earlier, described then portable terminal (1) detects self-position information and judges the information that need play automatically according to the described space positioning system (4) that is arranged on wherein, enters step at last and 6. plays this advertising message (3).
Priority Applications (1)
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CN2011101045608A CN102195733A (en) | 2011-04-26 | 2011-04-26 | Intelligent information playing system |
Applications Claiming Priority (1)
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CN2011101045608A CN102195733A (en) | 2011-04-26 | 2011-04-26 | Intelligent information playing system |
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Cited By (6)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
CN102546950A (en) * | 2012-01-21 | 2012-07-04 | 辜进荣 | Precisely-positioning cellphone advertisement playing method |
CN103686253A (en) * | 2013-12-20 | 2014-03-26 | 华为软件技术有限公司 | Device and method for controlling multiple terminals to cooperatively play media resources |
WO2014106408A1 (en) * | 2013-01-05 | 2014-07-10 | Tencent Technology (Shenzhen) Company Limited | Method, apparatus and system for transmitting wireless network targeted information |
CN104052560A (en) * | 2014-06-30 | 2014-09-17 | 北京悦迪文化传媒有限公司 | Radio advertisement broadcasting method based on position |
CN105611365A (en) * | 2015-10-30 | 2016-05-25 | 苏州佳世达电通有限公司 | Media play method |
CN105684014A (en) * | 2016-01-18 | 2016-06-15 | 衣佳鑫 | Promotion method and system based on internet of things |
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CN1360289A (en) * | 2001-11-29 | 2002-07-24 | 上海华博科技有限公司 | Mobile intelligent electronic bus stop bulletin board combined with GPS |
JP2005010839A (en) * | 2003-06-16 | 2005-01-13 | Nec Corp | Vehicle advertising rate charging method and system |
CN101034518A (en) * | 2006-03-08 | 2007-09-12 | 江岩松 | Digital multifunctional intelligent integrated electronic display system on the top of taxi |
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2011
- 2011-04-26 CN CN2011101045608A patent/CN102195733A/en active Pending
Patent Citations (3)
Publication number | Priority date | Publication date | Assignee | Title |
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CN1360289A (en) * | 2001-11-29 | 2002-07-24 | 上海华博科技有限公司 | Mobile intelligent electronic bus stop bulletin board combined with GPS |
JP2005010839A (en) * | 2003-06-16 | 2005-01-13 | Nec Corp | Vehicle advertising rate charging method and system |
CN101034518A (en) * | 2006-03-08 | 2007-09-12 | 江岩松 | Digital multifunctional intelligent integrated electronic display system on the top of taxi |
Cited By (7)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
CN102546950A (en) * | 2012-01-21 | 2012-07-04 | 辜进荣 | Precisely-positioning cellphone advertisement playing method |
WO2014106408A1 (en) * | 2013-01-05 | 2014-07-10 | Tencent Technology (Shenzhen) Company Limited | Method, apparatus and system for transmitting wireless network targeted information |
CN103686253A (en) * | 2013-12-20 | 2014-03-26 | 华为软件技术有限公司 | Device and method for controlling multiple terminals to cooperatively play media resources |
CN103686253B (en) * | 2013-12-20 | 2017-05-10 | 华为软件技术有限公司 | Device and method for controlling multiple terminals to cooperatively play media resources |
CN104052560A (en) * | 2014-06-30 | 2014-09-17 | 北京悦迪文化传媒有限公司 | Radio advertisement broadcasting method based on position |
CN105611365A (en) * | 2015-10-30 | 2016-05-25 | 苏州佳世达电通有限公司 | Media play method |
CN105684014A (en) * | 2016-01-18 | 2016-06-15 | 衣佳鑫 | Promotion method and system based on internet of things |
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Application publication date: 20110921 |