WO2017013770A1 - Dispositif d'extraction, procédé d'extraction, support d'enregistrement, et programme - Google Patents

Dispositif d'extraction, procédé d'extraction, support d'enregistrement, et programme Download PDF

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Publication number
WO2017013770A1
WO2017013770A1 PCT/JP2015/070849 JP2015070849W WO2017013770A1 WO 2017013770 A1 WO2017013770 A1 WO 2017013770A1 JP 2015070849 W JP2015070849 W JP 2015070849W WO 2017013770 A1 WO2017013770 A1 WO 2017013770A1
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WIPO (PCT)
Prior art keywords
tag
search
unit
list page
tag group
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PCT/JP2015/070849
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English (en)
Japanese (ja)
Inventor
鈴木　優
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楽天株式会社
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Publication date
Application filed by 楽天株式会社 filed Critical 楽天株式会社
Priority to JP2015560434A priority Critical patent/JP5919450B1/ja
Priority to PCT/JP2015/070849 priority patent/WO2017013770A1/fr
Priority to TW105123252A priority patent/TWI585599B/zh
Publication of WO2017013770A1 publication Critical patent/WO2017013770A1/fr

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor

Definitions

  • the present invention relates to a search device, a search method, a recording medium, and a program.
  • sales sites for electronic commerce have become popular on the Internet.
  • a sales site switching mall site
  • stores virtual stores
  • a user searches for a target product by searching for a target product by narrowing down a category or by setting a product name, a model number, or the like as a search condition.
  • tags are given to products displayed on a sales site. That is, the tag given to the product information is displayed in a link format that can be selected (for example, clickable) by the user. More specifically, a tag such as “M” (M size) or “gray” (gray color) is assigned to a certain T-shirt product belonging to the category “T-shirt”. For example, when the user clicks a tag “M”, a list of M-size product groups including other T-shirt products is displayed. In this product group, as an example, products that do not belong to the category of “T-shirts” such as hoodies (M size hoodies) and polo shirts (M size polo shirts) Products belonging to the category). For this reason, the user can search for a target product from a group of M-size products crossing categories.
  • M M size
  • gray gray color
  • Patent Document 1 As a prior art of a sales site for displaying a tag attached to a product, for example, Patent Document 1 is characterized in that a judgment material for tagging effective for narrowing down a product is provided to a product presenter. An invention of a tag management apparatus is disclosed.
  • the user can select a tag displayed together with product information and narrow down the product.
  • product information As described above, in a sales site that displays a tag attached to a product, the user can select a tag displayed together with product information and narrow down the product.
  • the selected tag depending on the selected tag, only a few items may be searched, which is not an effective narrowing down, and the user often re-executes the search.
  • the tag attached to the product can be arbitrarily set by the seller, and the seller assigns multiple tags to the product to make it easier to search. It is mentioned in. That is, the tag is set to a product including a tag that is not appropriate or a tag that is not familiar to the user, that is, an unpopular tag that is not given to other similar products. When such an unpopular Doug is selected by the user, other products are hardly searched. For this reason, there has been a demand for a technique for appropriately selecting and presenting effective tags for narrowing down products.
  • the present invention has been made in view of the above circumstances, and provides a search device, a search method, a recording medium, and a program capable of appropriately selecting and presenting tags effective for narrowing down products. Objective.
  • the search device provides: A search unit for searching for products based on predetermined search conditions; A sorting unit that sorts the tags given to the searched products for each tag group to which the tags belong; A selection unit that selects a tag group that satisfies a predetermined multiple condition among the sorted tag groups, excluding the tag group to which the tag used in the search condition belongs, A generation unit that generates a list page that lists the searched products, a condition object indicating the search condition, and a narrowing-down object for narrowing down the searched products by tags in the selected tag group A generating unit for generating a list page in which and are arranged, A presentation unit for presenting the generated list page to a user; It is characterized by providing.
  • the search unit may re-search for products by adding a tag corresponding to the selected narrowed-down object to the search condition.
  • the search target product belongs to one of the predetermined categories
  • the search unit is for searching for a product by including a category specified by a user in the search condition, By narrowing down a predetermined number or more by associating and totaling the tag group to which the tag corresponding to the narrowed-down object selected by the user from the list page presented by the presenting unit and the category included in the search condition belong.
  • a specifying unit for specifying a combination of a category and a tag group may be further provided.
  • An extraction unit for extracting information of a seller who sells without attaching any tag belonging to the corresponding tag group; You may further provide the warning part which warns that the tag of the tag group applicable to applicable goods should be provided based on the extracted seller's information.
  • the search method is: A search method in a search device, A search step in which the search device searches for products based on a predetermined search condition; A sorting step in which the search device sorts tags assigned to the searched products for each tag group to which the tags belong; A selection step in which the search device selects a tag group that satisfies a predetermined number of conditions among the sorted tag groups, excluding the tag group to which the tag used in the search condition belongs,
  • the search device is a generation step of generating a list page that lists the searched products, and includes a condition object indicating the search condition and a tag in the selected tag group.
  • a generation step for generating a list page in which a narrowing object for narrowing is arranged,
  • a computer-readable recording medium is provided.
  • Computer A search unit for searching for products based on predetermined search conditions; A sorting unit that sorts the tags given to the searched products for each tag group to which the tags belong; A selection unit that selects a tag group that satisfies a predetermined multiple condition among the sorted tag groups, excluding the tag group to which the tag used in the search condition belongs, A generation unit that generates a list page that lists the searched products, a condition object indicating the search condition, and a narrowing-down object for narrowing down the searched products by tags in the selected tag group A generating unit for generating a list page in which and are arranged, A presentation unit for presenting the generated list page to a user; A program characterized by functioning as a program is recorded.
  • the recording medium may be a non-transitory recording medium and can be distributed and sold independently of the computer.
  • the non-temporary recording medium refers to a tangible recording medium.
  • Non-temporary recording media are, for example, compact disks, flexible disks, hard disks, magneto-optical disks, digital video disks, magnetic tapes, semiconductor memories, and the like.
  • the transitory recording medium refers to the transmission medium (propagation signal) itself.
  • the temporary recording medium is, for example, an electric signal, an optical signal, an electromagnetic wave, or the like.
  • the temporary storage area is an area for temporarily storing data and programs, and is, for example, a volatile memory such as a RAM (Random Access Memory).
  • the program according to the fourth aspect of the present invention is: Computer A search unit for searching for products based on predetermined search conditions; A sorting unit that sorts the tags given to the searched products for each tag group to which the tags belong; A selection unit that selects a tag group that satisfies a predetermined multiple condition among the sorted tag groups, excluding the tag group to which the tag used in the search condition belongs, A generation unit that generates a list page that lists the searched products, a condition object indicating the search condition, and a narrowing-down object for narrowing down the searched products by tags in the selected tag group A generating unit for generating a list page in which and are arranged, A presentation unit for presenting the generated list page to a user; It is made to function as.
  • the above program can be distributed and sold via a computer communication network independently of the computer on which the program is executed.
  • a sales site (shopping mall site) constituted by a collection of many stores (virtual stores) will be described as an example.
  • the present invention can be appropriately applied to a sales site by a single store (trader). .
  • the following embodiments are for explanation, and do not limit the scope of the present invention. Therefore, those skilled in the art can employ embodiments in which each or all of these elements are replaced with equivalent ones, and these embodiments are also included in the scope of the present invention.
  • a sales system 100 is configured by connecting a search device 200 and each user terminal 300 via the Internet 900 as shown in FIG. Although simplified in the figure, it is assumed that there are a large number of user terminals 300 according to the users to be used.
  • the search device 200 includes, for example, a sales server (server computer) and the like, and provides information related to products to the user terminal 300 and sells products desired by the user.
  • the search device 200 sells products of many stores (virtual stores), and manages each product (product of each store) by classifying into hierarchical categories. Note that managing products in a hierarchical category is an example, and products may be managed in a category that is not hierarchical.
  • the search device 200 presents a product list page or the like to the accessing user terminal 300. As will be described later, on the list page, tags satisfying a predetermined majority condition among tags (tag information) assigned to those products are arranged as narrowing objects. This narrowed-down object (tag) can be selected (for example, clickable) by the user. When the user selects an arbitrary tag, a list page of products narrowed down by the tag is presented to the user terminal 300.
  • the user terminal 300 includes, for example, a personal computer or a smartphone, accesses the search device 200 via the Internet 900, receives a user operation, and instructs the search device 200 to search for a product.
  • the information processing apparatus 400 includes a CPU (Central Processing Unit) 401, a ROM (Read Only Memory) 402, a RAM (Random Access Memory) 403, a NIC (Network Interface Card) 404, an image A processing unit 405, an audio processing unit 406, a DVD-ROM (Digital Versatile Disc Disc ROM) drive 407, an interface 408, an external memory 409, a controller 410, a monitor 411, and a speaker 412 are provided.
  • a CPU Central Processing Unit
  • ROM Read Only Memory
  • RAM Random Access Memory
  • NIC Network Interface Card
  • the CPU 401 controls the overall operation of the information processing apparatus 400 and is connected to each component to exchange control signals and data.
  • the ROM 402 records an IPL (Initial Program Loader) that is executed immediately after the power is turned on, and when this is executed, a predetermined program is read into the RAM 403 and the CPU 401 starts executing the program.
  • the ROM 402 stores an operating system program and various data necessary for operation control of the information processing apparatus 400 as a whole.
  • the RAM 403 is for temporarily storing data and programs, and holds programs and data read from the DVD-ROM and other data necessary for communication.
  • the NIC 404 is used to connect the information processing apparatus 400 to a computer communication network such as the Internet, and conforms to the 10BASE-T / 100BASE-T standard used when configuring a LAN (Local Area Network).
  • Analog modem for connecting to the Internet using a telephone line, ISDN (Integrated Services Digital Network) modem, ADSL (Asymmetric Digital Subscriber Line) modem, cable modem for connecting to the Internet using a cable television line, etc. These are configured by an interface (not shown) that mediates between these and the CPU 401.
  • the image processing unit 405 processes the data read from the DVD-ROM or the like by a CPU 401 or an image arithmetic processor (not shown) provided in the image processing unit 405, and then processes this data in a frame memory provided in the image processing unit 405. (Not shown).
  • the image information recorded in the frame memory is converted into a video signal at a predetermined synchronization timing and output to the monitor 411. Thereby, various page displays are possible.
  • the audio processing unit 406 converts audio data read from a DVD-ROM or the like into an analog audio signal, and outputs the analog audio signal from the speaker 412 connected thereto. Further, under the control of the CPU 401, a sound to be generated during the progress of the processing performed by the information processing apparatus 400 is generated, and a sound corresponding to the sound is output from the speaker 412.
  • the DVD-ROM mounted on the DVD-ROM drive 407 stores, for example, a program for realizing the search device 200 according to the embodiment. Under the control of the CPU 401, the DVD-ROM drive 407 performs a reading process on the DVD-ROM loaded therein, reads necessary programs and data, and these are temporarily stored in the RAM 403 or the like.
  • External memory 409, controller 410, monitor 411, and speaker 412 are detachably connected to interface 408.
  • the external memory 409 stores data relating to the user's personal information in a rewritable manner.
  • the controller 410 accepts operation inputs performed at various settings of the information processing apparatus 400.
  • the user of the information processing apparatus 400 can record these data in the external memory 409 as appropriate by inputting instructions through the controller 410.
  • the monitor 411 presents the data output by the image processing unit 405 to the user of the information processing apparatus 400.
  • the speaker 412 presents the audio data output by the audio processing unit 406 to the user of the information processing apparatus 400.
  • the information processing apparatus 400 uses a large-capacity external storage device such as a hard disk so as to perform the same functions as the DVD-ROM mounted on the ROM 402, RAM 403, external memory 409, and DVD-ROM drive 407. You may comprise.
  • each program causing the information processing apparatus 400 to function as the search apparatus 200 according to the present embodiment is executed, thereby realizing the search apparatus 200 according to the present embodiment. Is done.
  • Each user terminal 300 is similarly realized in the information processing apparatus 400, but these configurations are omitted, and the most characteristic search apparatus 200 in the present embodiment will be described below.
  • FIG. 3 is a block diagram illustrating an example of a schematic configuration of the search device 200 according to the present embodiment.
  • the search device 200 includes a reception unit 210, a database 220, a control unit 230, and a presentation unit 240.
  • the accepting unit 210 accepts various information sent from each user terminal 300 via the Internet 900.
  • the accepting unit 210 accepts from the user terminal 300 an instruction to transition to a list page of products and various operation instructions in the list page (for example, a mouse click operation by the user).
  • the receiving unit 210 also receives information from the user terminal 300 that needs to be registered prior to the purchase of the product, such as user information, settlement account information, or credit information.
  • the above-described NIC 404 or the like can function as such a reception unit 210.
  • the database 220 stores various information related to products and various information related to users.
  • the database 220 stores product information 221 as shown in FIG.
  • the product information 221 includes a store ID 221a, a product ID 221b, a category name 221c, a product name 221d, a price 221e, and a tag 221f.
  • the tag 221f is tag information given to the product.
  • the tag 221f can be arbitrarily set by a store (seller) that sells the product.
  • a plurality of tags as given by the store side may be given. Note that the product information 221 in FIG. 4 is simplified, but it is assumed that information on all products of all stores (virtual stores) is actually included.
  • the database 220 stores tag group information 222 as shown in FIG.
  • the tag group information 222 is information obtained by grouping, for example, tags indicating product attributes among tags (tags 221f in FIG. 4 described above) attached to the products.
  • the tag group information 222 includes a group ID 222a, a group name 222b, and an attribute value (tag) 222c.
  • the attribute value 222c indicates each tag belonging to the tag group.
  • the database 220 stores user information (for example, a user ID and a password), settlement account information, credit information, and the like input from the reception unit 210.
  • user information for example, a user ID and a password
  • settlement account information for example, a user ID and a password
  • credit information for example, a credit provider.
  • the database 220 stores user information (for example, a user ID and a password), settlement account information, credit information, and the like input from the reception unit 210.
  • the above-described RAM 403, external memory 409, and the like can function as such a database 220.
  • control unit 230 controls the entire search device 200.
  • the control unit 230 includes a search unit 231, a sorting unit 232, a selection unit 233, and a generation unit 234, and supports a product search.
  • the search unit 231 searches the database 220 for a product group based on the given search condition. For example, the search unit 231 searches the product information 221 of FIG. 4 described above based on given search conditions (category and product name), and acquires a product group that matches the search conditions. Further, as will be described later, when a refined object (a tag displayed in a link format) is selected (clicked) on the list page, the search unit 231 is selected as a given search condition. The product information 221 in FIG. 4 is searched by adding the tag.
  • the sorting unit 232 sorts the tags assigned to the product groups searched by the search unit 231 for each tag group to which the tags belong. For example, the sorting unit 232 sorts the tags assigned to the searched products for each tag group based on the tag group information 222 of FIG. 5 described above. Specifically, the sorting unit 232 compares the tag given to the product with the attribute value 222c of FIG. 5, and adds 1 to the tag group of the matching attribute value 222c. By repeating this, the sorting unit 232 sorts (aggregates) which tag group each tag assigned to the searched product group belongs to.
  • the selection unit 233 selects a tag group that satisfies a predetermined number of conditions from the tag groups sorted by the sorting unit 232. As an example, the selection unit 233 selects a tag group with the largest total number. When a tag is included in the search condition, the tag group to which the tag belongs is excluded from selection. That is, the selection unit 233 selects a tag group that satisfies a large number of conditions, excluding tags already used for the search. Such a tag group selection method is merely an example, and other methods may be used for selection. For example, some suitable tag groups as candidates may be determined in advance according to the type of product to be searched, and the tag group having the largest number of tabulations may be selected from them. Further, the number of tag groups to be selected is not limited to the upper one, and for example, up to three tag groups may be selected. Below, in order to make an understanding of invention easy, the selection part 233 demonstrates as what selects the upper one tag group.
  • the generation unit 234 generates a list page that lists the product group searched by the search unit 231.
  • the generation unit 234 generates a list page 510 as illustrated in FIG. 6A.
  • the list page 510 includes a condition object 511 indicating search conditions and a narrowing object 512 for instructing narrowing down of products.
  • a condition object 511 indicates a search condition used by the search unit 231 for searching for a product.
  • each tag belonging to the tag group selected by the selection unit 233 is arranged in a link format.
  • the search unit 231 described above searches the product information 221 in FIG. 4 by adding the selected tag to the search condition.
  • the generation unit 234 when the “M” (M size) tag is selected in the narrowed-down object 512 of FIG. 6A, the generation unit 234 generates a list page 520 as shown in FIG. 6B.
  • the list page 520 also includes a condition object 521 and a narrowing object 522.
  • “M” newly added to the search condition is added to the condition object 521. That is, “M” that is not originally a category is displayed as a subcategory, and specifically, a product group narrowed down by the tag “M” is searched and displayed.
  • a tag group different from the narrowing-down object 512 in FIG. 6A is selected.
  • the selection unit 233 described above excludes the tag group to which the tag “M” belongs from the selection, and then selects another tag group (a tag group having a color attribute in the case of FIG. 6B) that satisfies the majority condition.
  • control unit 230 performs, for example, a predetermined settlement process when a product is purchased by the user.
  • the above-described CPU 401 and the like can function as the control unit 230 having such a configuration.
  • the presentation unit 240 presents various information to the user terminal 300 via the Internet 900.
  • the presentation unit 240 presents the list pages 510 and 520 as illustrated in FIGS. 6A and 6B described above to the user terminal 300.
  • the above-described CPU 401, NIC 404, and the like can function as such a presentation unit 240.
  • FIG. 7 is a flowchart illustrating a flow of a list page generation process executed by the search device 200.
  • This list page generation process is executed each time a search instruction is given by the user, for example.
  • the search instruction includes selection of a tag by the user (that is, click of a tag in the narrowed-down object).
  • the search device 200 determines whether or not the search instruction is for selecting a tag (step S11). For example, the control unit 230 determines whether the search instruction is associated with the selection of the tags of the narrowed-down objects 512 and 522 on the list pages 510 and 520 in FIGS. 6A and 6B described above. When the search device 200 determines that the tag is not the selected search instruction (step S11; No), the search device 200 proceeds to step S13 described later.
  • step S11 when it is determined that the search instruction is a selected tag (step S11; Yes), the search device 200 adds the tag to the search condition (step S12). That is, the control unit 230 (search unit 231) adds the selected tag to a given search condition.
  • the search device 200 searches for a product based on the search condition (step S13). That is, the control unit 230 (search unit 231) searches the product information 221 of FIG. 4 described above based on the search condition, and acquires a product group that matches the search condition.
  • the search device 200 sorts tags assigned to the searched products for each tag group (step S14). That is, the control unit 230 (sorting unit 232) sorts the tags assigned to the product groups searched by the search unit 231 for each tag group to which the tags belong. For example, the control unit 230 sorts the tags given to the searched products for each tag group based on the tag group information 222 of FIG. 5 described above. Specifically, the sorting unit 232 compares the tag given to the product with the attribute value 222c of FIG. 5, and adds 1 to the tag group of the matching attribute value 222c. By repeating this, the sorting unit 232 sorts (aggregates) which tag group each tag assigned to the searched product group belongs to.
  • the search device 200 selects a tag group that satisfies a predetermined number of conditions (step S15). That is, the control unit 230 (selection unit 233) selects a tag group that satisfies a predetermined majority condition from the tag groups sorted by the sorting unit 232. As an example, the selection unit 233 selects a tag group with the largest total number. When a tag is included in the search condition, the tag group to which the tag belongs is excluded from selection. That is, the selection unit 233 selects a tag group that satisfies a large number of conditions, excluding tags already used for the search. Such a tag group selection method is merely an example, and other methods may be used for selection.
  • tags as candidates may be determined in advance according to the type of product to be searched, and the tag group having the largest number of tabulations may be selected from them. Further, the number of tag groups to be selected is not limited to the upper one, and for example, up to three tag groups may be selected.
  • the search device 200 generates a list page in which narrowed objects and the like are arranged (Step S16). That is, the control unit 230 (generation unit 234) generates a list page that lists the product group searched by the search unit 231. For example, the generation unit 234 generates list pages 510 and 520 as shown in FIGS. 6A and 6B described above.
  • FIG. 8 is a block diagram illustrating an example of a schematic configuration of a search device 600 according to another embodiment.
  • the search device 600 includes a reception unit 210, a database 220, a control unit 630, and a presentation unit 240.
  • the reception unit 210, the database 220, and the presentation unit 240 have the same configuration as the search device 200 in FIG. 3 described above.
  • the control unit 630 controls the entire search device 600.
  • the control unit 630 includes a search unit 231, a sorting unit 232, a selection unit 233, a generation unit 234, a specification unit 635, an extraction unit 636, and a warning unit 637.
  • search unit 231 to the generation unit 234 have the same configuration as the search device 200 (control unit 230) in FIG.
  • the specifying unit 635 associates the tag group to which the tag corresponding to the refined object selected by the user from the list page presented by the presentation unit 240 on the user terminal 300 belongs with the category included in the search condition searched by the search unit 231. Tally. Then, the specifying unit 635 specifies a combination of a category and a tag group that have been narrowed down by a certain number or more by the user.
  • the extraction unit 636 performs sales without assigning any tag belonging to the corresponding tag group to the product of the corresponding category according to the combination of the category and tag group specified by the specifying unit 635. Extract seller (store) information.
  • the warning unit 637 warns the relevant seller that the tag of the tag group specified by the specifying unit 635 should be added to the product based on the seller information extracted by the extraction unit 636. For example, the warning unit 637 warns that the tag of the corresponding tag group should be given to the product by sending an e-mail to the seller.
  • Such a search device 600 can appropriately select a tag effective for narrowing down the products and present it to the seller.
  • the merchandise sales site has been described as an example.
  • the present invention can be appropriately applied to a sales site that sells services such as insurance.
  • the present invention it is possible to provide a search device, a search method, a recording medium, and a program for appropriately selecting and presenting tags effective for narrowing down products.

Abstract

Selon l'invention, une partie extraction (231) extrait des marchandises sur la base de conditions d'extraction prédéterminées. Une partie tri (232) trie des étiquettes attachées aux produits extraits en groupes d'étiquettes auxquels les étiquettes appartiennent respectivement. Étant donné que les groupes d'étiquettes contenant des étiquettes déjà utilisées pour les conditions d'extraction sont exclus des groupes d'étiquettes triés, une partie sélection (233) sélectionne un groupe d'étiquettes (233) qui satisfait une exigence de majorité prédéterminée. Une partie génération (234) génère une page de liste pour dresser la liste des marchandises extraites. A ce moment, la partie génération (234) génère la page de liste en y incluant un objet condition indiquant des conditions d'extraction en cours d'utilisation et un objet restriction pour restreindre une marchandise à l'aide d'une étiquette située dans le groupe d'étiquettes sélectionné. Une partie présentation (240) présente à un utilisateur la page de liste générée.
PCT/JP2015/070849 2015-07-22 2015-07-22 Dispositif d'extraction, procédé d'extraction, support d'enregistrement, et programme WO2017013770A1 (fr)

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JP2015560434A JP5919450B1 (ja) 2015-07-22 2015-07-22 検索装置、検索方法、記録媒体、および、プログラム
PCT/JP2015/070849 WO2017013770A1 (fr) 2015-07-22 2015-07-22 Dispositif d'extraction, procédé d'extraction, support d'enregistrement, et programme
TW105123252A TWI585599B (zh) 2015-07-22 2016-07-22 A retrieval device, a retrieval method, a recording medium, and a program

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