WO2012081779A1

WO2012081779A1 - Method for image avatar production and service

Info

Publication number: WO2012081779A1
Application number: PCT/KR2011/004415
Authority: WO
Inventors: 전제완
Original assignee: (주)유아짱
Priority date: 2010-12-14
Filing date: 2011-06-16
Publication date: 2012-06-21
Also published as: KR20120066357A

Abstract

According to the present invention, an image avatar service system produces an avatar through the steps of: deleting background parts, except for a figure, from a video of a user; and providing a remaining object, which is not deleted from the video, as an avatar. When the user creates a message for another person, the avatar of the user is displayed on a terminal screen of the person, and simultaneously, the avatar of the user conveys the message, which is transmitted from the user to the other person. Such a method can maximize the utilization of visual communication, such as message transmission between friends through a gesture of an avatar along with a voice and the like; create a new advertisement market through avatars by allowing natural exposure of advertisement goods in everyday life communication between friends; and maximize experiential and visual services by moving away from the existing method in the digital music market of providing sound services in the MP3 or streaming format.

Description

How to create and service video avatars

The present invention relates to a video avatar service system, and more particularly, to a video avatar service system capable of making an image taken by a user as an avatar and transmitting the same to a counterpart with a text image.

The avatar used in the conventional Internet web service is a 2D avatar in which the user selects a character of the avatar, selects a head shape, eyes, clothes, etc. according to his / her taste, and completes his avatar, and communicates with the other party through a messenger, etc. When you do, the other party's messenger window is displayed as well.

However, such a conventional avatar is only displayed to the counterpart in a fixed shape, and the avatar is also far from the actual user.

The present invention is far from the conventional real user's appearance and deviated from the fixed form of the avatar, it is possible to shape the actual user's appearance or make the avatar in the form of the real user, and also moving the avatar in the form of a moving video The purpose is to provide.

Another object of the present invention is to provide an avatar service in which an avatar directly delivers a message to a counterpart using a user's avatar.

According to an aspect of the present invention for achieving the above object, the method for creating an avatar includes the steps of deleting a background portion excluding a person from a user's video, and providing an object not deleted from the video as an avatar It includes.

Advantageously, the method further comprises the step of synthesizing the various character bodies on said remaining object.

According to still another aspect of the present invention, an avatar service method includes: a user writing a message to a counterpart, displaying a avatar of the user on a screen of the counterpart terminal, and transmitting the avatar to the counterpart by the user And forwarding the message.

Preferably, the message composition step and message delivery step is composed of voice recording and output.

Preferably, the step of outputting the avatar of the user on the counterpart terminal screen includes displaying the avatar as an article associated with an advertisement product, and when the counterpart clicks on the advertisement product, to the shopping mall associated with the advertisement product. Move it.

The terminal may be a mobile phone, and the user's message is a telephone or text message.

According to still another aspect of the present invention, an avatar service method includes: transmitting and selecting a sound source service to be delivered to a counterpart, displaying the avatar of the user on a screen of the counterpart terminal, and the avatar of the user Delivering the sound source service delivered to the counterpart.

According to still another aspect of the present invention, an avatar service method includes: selecting and transmitting a sound source service by a user, providing a avatar corresponding to the sound source service and the sound source to the user's terminal by a sound service service provider; And displaying an avatar providing the sound source service on a screen of the user terminal.

According to still another aspect of the present invention, an avatar service method includes: selecting a predetermined service information by a user, providing a video avatar of a company providing the predetermined service to the user's terminal, and And displaying an avatar describing the information on the service on the terminal screen.

According to the video avatar service system of the present invention, it is possible to maximize the utilization of visual communication, such as message transmission through avatar voice support gestures between friends and friends, instead of the social configuration woven around the user as an avatar.

The video avatar service according to the present invention may apply a PPL advertisement to an avatar to expose a natural advertisement product to a communication real life between friends to form a new advertisement market through the avatar.

The sound source providing service through the video avatar according to the present invention can maximize the haptic and visual services by deviating from the method of providing the sound source service by the existing MP3 or streaming method in the digital recording market.

1 is a flowchart illustrating a method for creating an avatar according to the present invention.

2 is a screen illustrating an example of a message form using an avatar according to the present invention.

In order to fully understand the present invention, the advantages of the operability of the present invention, and the objects achieved by the practice of the present invention, reference should be made to the accompanying drawings which illustrate preferred embodiments of the present invention and the contents described in the accompanying drawings.

Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings. Like reference numerals in the drawings denote like elements.

Referring to FIG. 1, first, a user creates an image of his / her own image (S01). Such an image may be a video of the user's own image or movement, which is stored separately or directly by a webcam. .

Then, the user's image is removed using the chroma key technique to remove the background of the image excluding the person part in the image (S02). Then, only the desired object is extracted from the user's image and provided as an image avatar (S03).

Meanwhile, various character bodies may be synthesized with the extracted object to provide a flash or video avatar.

The avatar thus produced performs various video distribution and communication functions such as video message, chatting, and adding friends through the avatar program panel.

The video avatar service according to the present invention can maximize the utilization of visual communication, such as message transfer through avatar voice support gestures between friends and friends, instead of the social configuration that is woven around the user as an avatar. In addition, a message may be directly transmitted to the friend as an avatar by using a voice on the avatar instead of the conventional text message delivery.

Referring to Figure 2, the avatar service according to the present invention, the avatar according to the present invention, for example, a video message, a chat message, add a friend, multicast avatars of friends sent to the desktop of the other person's PC Appears to function by telling. If a friend (user) sends a message of 'good morning' to the other person through the avatar, his avatar made by a friend (user) appears on the desktop of the other person and is greeted as 'good morning'. The message 'Good morning' may appear in a separate text window.If a friend (user) records a greeting by voice, the friend's avatar may appear on the desktop of the other party, and the greeting may be output by voice. will be.

In addition, the video avatar service according to the present invention may apply a PPL advertisement to the avatar so as to expose a natural advertisement product in the communication real life between friends. Through this, it is possible to form a new advertising market through avatars.

For example, if a user selects an accessory, such as a clothes, a laptop computer, or a bag, which is actually sold in an avatar accessory option and sends a message from the other party, his avatar appears on the other party's terminal and delivers a message. The screen is displayed like an avatar. If a user selects a notebook and sends a message, his avatar is shown holding a notebook with a specific brand, and when the other person clicks on the notebook, an online shopping mall selling the notebook may be connected.

If the girlfriend's avatar picks up the bag he wants to bring and sends the message 'I want to have this' to his boyfriend, the boyfriend clicks on the bag the girlfriend's avatar holds and goes to the shopping mall details page where the product is registered. I can move it.

In addition, when the video avatar service is combined with an open market system combined with an existing advertisement, an advertisement may be inserted into the avatar to spread out to the outside, and a portion of the advertisement fee may be distributed to the avatar owner as much as the spread. For example, if a user recognizes the distribution of advertising costs and wants a lot of profits, the user will try to send as many messages as possible to his / her avatar to an external acquaintance, and the effect of the advertisement will be maximized.

Through the avatar service according to the present invention, the CPC advertisement of the existing simple banner substrate can be formed in a new CPC advertisement market in various ways.

Meanwhile, the avatar service method according to the present invention may be provided in connection with an online sound source service. For example, if the avatar user selects a sound source service such as a specific song to the other party from a sound service service company and delivers it to the other party through an avatar, the avatar screen of the user is displayed on the other terminal screen to display the song selected by the user. Called. In this case, his avatar will be singing on the other party's computer screen, and if the avatar embodies his or her appearance, he will be displayed on his / her computer and look similar to singing.

In addition, the method of providing a sound source may provide an avatar of a music service company or an avatar of a singer who calls a specific sound source to sing a song.

For example, when a user selects a specific sound source service from a sound source providing company, the sound source service provider provides an avatar corresponding to the sound source service, for example, a singer avatar and a sound source that sang the sound source to the user terminal. Then, the avatar providing the sound source service is displayed on the terminal screen of the user. In other words, if a user buys a specific MP3 from a music provider, the user will be given a license to download the video of the avatar singing the music, and the user will be able to download and display the video to his PC. It can be.

As such, the sound source providing service through the avatar is able to maximize the haptic and visual services by breaking away from the conventional MP3 or streaming method of providing the sound source service in the digital music market.

Meanwhile, the video avatar service according to the present invention may be utilized as a ringtone video avatar in cooperation with a communication company. For example, the video avatar service according to the present invention can be utilized in a mobile phone such as a smart phone, and when a user makes a call to the other party, the avatar of the user who made the call appears on the mobile phone screen of the other party to inform that the call has been received. In addition, even when the user sends a text message to the other party, the avatar of the user who sent the text to the mobile phone of the other party appears with the text message.

In addition, the video avatar service according to the present invention may be combined with an online game to replace a character performing a game rule with its own avatar.

In addition, the video avatar service according to the present invention may be applied to various fields. For example, a video avatar service according to the present invention may be provided to an image guide service such as an airline. To customers who have purchased a ticket from a certain airline, the airline can provide all the information from departure to arrival in the avatar image in consideration of the customer's schedule. In addition, all services ranging from precautions when using the airport to how to find baggage can be guided through the avatar image, where the guide image is in the form of an avatar produced by the airline. The customer can check the guidance video on the mobile terminal or PC.

In addition, when a specific site delivers discount coupons, event coupons, or notifications to customers in a batch, the avatar may use a video avatar that notifies these coupons or notifications. In this case, the video avatar explaining the content of the coupon or the content of the notice is delivered to the customer's PC or the mobile terminal, and the avatar image describing the coupon or the notice is displayed on the customer's PC or the mobile terminal. Of course, a text message may be included in the avatar image so that the text corresponding to the avatar image may be simultaneously displayed while the avatar image is displayed.

In addition, the avatar chat can be performed using the video avatar according to the present invention on the web. If the user's terminal is equipped with software for driving the video avatar, the avatar appears directly on the desktop of the user terminal to inform all the contents, and when the avatar is displayed, the avatar is connected to a chat window for transmitting a message.

In a chat window like this, the accessory is sent as a gift to the other party by sending accessories for some products with an avatar, or by sending an icon related to the product. Can be sent out. Even in this case, the avatar will guide the other party with a video including voice or a video including text.

The video avatar service according to the present invention can realize a higher level of video exchange than with a conventional internet video distribution relationship with friends anytime and anywhere through an organic service network in a web and mobile environment in addition to a personal terminal such as a PC. For example, it is possible to exchange a sound source, a message through a video message, or a real-time conversation between a user's personal PC and the other's smartphone.

Although the present invention has been described with reference to one embodiment shown in the drawings, this is merely exemplary, and those skilled in the art will understand that various modifications and equivalent other embodiments are possible therefrom. . Therefore, the true technical protection scope of the present invention will be defined by the technical spirit of the appended claims.

The present invention can be used for Internet web services such as an online messenger service and an SNS service connected to an online shopping mall. The present invention can be applied to a smartphone personal PC.

Claims

Deleting a background part of the user's video except for a person; And

Providing an object remaining as an avatar without being deleted from the video; Avatar production method comprising a.
The method of claim 1,

Synthesizing various character bodies with the remaining objects; To

Avatar production method characterized in that it further comprises.
A user writing a message to the other party;

Displaying the avatar of the user on the counterpart terminal screen; And

Delivering, by the user's avatar, a message that the user delivers to the other party; Avatar service method comprising a.
The method of claim 3, wherein

The message creating step and the message delivering step include voice recording and output.
The method of claim 3, wherein

The outputting of the avatar of the user on the counterpart terminal screen may include:

The avatar is displayed together with an article associated with an advertisement product, and when the counterpart clicks on the advertisement product, the avatar service method moves to the shopping mall associated with the advertisement product.
The method of claim 3, wherein

The terminal is a mobile phone,

The user message is an avatar service method, characterized in that the call or text message.
Selecting and delivering a sound source service to be delivered to a user by the user;

Displaying the avatar of the user on the counterpart terminal screen; And

Delivering, by the avatar of the user, a sound service provided by the user to the counterpart; Avatar service method comprising a.
Selecting and delivering a sound source service by a user;

Providing an avatar corresponding to the sound source service and the sound source to the user's terminal in a sound source service providing company; And

Displaying an avatar providing the sound source service on a screen of the user terminal; Avatar service method comprising a.
A user selecting predetermined service information;

Providing a video avatar of a company providing the predetermined service to the user's terminal; And

Displaying an avatar describing information about the service on a screen of the user's terminal; Avatar service method comprising a.
Providing an avatar representing a coupon or a notification to a customer of the site, at the collection site; And

Displaying an avatar describing the coupon or the notice information on the screen of the customer terminal; Avatar service method comprising a.