US1828808A - Changeable exhibitor - Google Patents

Changeable exhibitor Download PDF

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Publication number
US1828808A
US1828808A US502457A US50245730A US1828808A US 1828808 A US1828808 A US 1828808A US 502457 A US502457 A US 502457A US 50245730 A US50245730 A US 50245730A US 1828808 A US1828808 A US 1828808A
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United States
Prior art keywords
envelope
strip
leaves
leaf
slot
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Expired - Lifetime
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US502457A
Inventor
Jr Charles H Kimble
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C W HILL PRINTING Co
Original Assignee
C W HILL PRINTING Co
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Publication date
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Priority to US502457A priority Critical patent/US1828808A/en
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Publication of US1828808A publication Critical patent/US1828808A/en
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    • GPHYSICS
    • G09EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09FDISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F19/00Advertising or display means not otherwise provided for

Definitions

  • My present invention relates toan improved changeable exhibitor of the folded leaves type, that is hand operated, forthe purpose ofdisplaying, successively, a serles ii of views, pictures, advertising features and similar'subject matter, the leaves forming a is enclosed in an envelope of heavy paper or other flexible material suitablefor'the purpose, and providedwith a closure and fastener, in order that the envelope maybe closed and fastened while the strip isbeing unfolded and exhibited, and readily opened for the purpose ofre-foldingand re-inclosing the strip in the envelope for subsequent exhibition.
  • the front wall of the envelope is provided with an open slot through which the successive leaves may be drawn, and the first leaf of the folded strip is fashioned with a pulltab or tongue to be grasped between the. fingers and thumb for successively unfolding and withdrawing the confined folded strip from the envelope, as will hereinafter be more fully described.
  • Figure 1 is a face view of the changeable exhibitor embodying my invention.
  • Figure 2 is aview similar to Figure 1, but with the strip partially withdrawn from the envelope.
  • Figure 3 is a perspective view of theexhibitor, showing the envelope partly open to disclose the interior arrangement of the device. 7 l
  • Figure 4 is aperspective view one. reduced side of the envelope.
  • the changeableexhibitor as an advertising'display device,fdepicting a store front,"on the front wall of the envelope, with front windowsthrough which the pictures oirthe 'adverti'sin strip may be observed, said picturespreferablyo showing various goods, merchandise, and commodities sold in the store of the-proprietor using the advertising exhibitor.
  • the envelope which is fashioned from suitable heavy paper or other material, is provided with a front wall 1, on the outer face of iwhich the store front is depicted, and'a rear or back wall 2, between which walls a bend or bottom fold?) is fashioned so that the two walls may lieflat when the envelope is closed.
  • the envelope I provide thefront wallwith' an inwardly-bent or folded tongue f of suitable length and width, and the rear or back'wall 21s fashioned with a complementary, transp verse Silt/"51163.1? its upper free end; The tongue is folded over back face of the back wall and tucked into-the slit-'5 to close and fasten the envelope, leaving 'it-stwo sides open.
  • H j is fashioned from suitable heavy paper or other material
  • the front-wall l. of the envelope is provided with two spaced openings or windows 6 and '7 that conform to the picture of the store-front depicted on'the face of the front wall of the envelope, and these two spaced openings that-are cut into the material of the wall may-be provided with transparent panes of suitable-materialpasted, glued, or in other manner secured to the back face of v the front wall.
  • a slot 8 7 is provided that extends along the' folded or lower edge of the envelope, below the two spaced windows, and this slot isofsufficient length to permit the folded strip to slip therethrough, a pull-tab 9 onJthe end ofthe strip being passed through the slot from the in-'- .v
  • the leaves 10 are provided with spaced pictures, views and other subjectsmatter, while the leaves 11 are usually blank.
  • the two pictures or pairs of shoes on a leaf 10 are spaced equidistant with the windows 6 and 7 of the front wall of the envelope, in order that the leaf 10, before it is pulled from the envelope, will disclose the spaced pictures in the store win-i dows for display and advertising purposes;
  • the first leaf 10 may bear a suitable advertisement identifying thestore pic-- tured on the envelope, and the pull-tab 9 bears the instructions to pull straight down for the purpose of operating the display de-
  • the last sheet or leaf of the strip, as 12, is pasted, glued, or otherwise secured to the inner face of the back wall of the envelope, as indicated in Figure 8.
  • the series of leaves 10 thus have two rows of pictures arranged thereon, alined with the windows of the store front, and assuming the exhibitorto be in the position of Figure 1, the tab 9 may be pulled to displace the two pictures appearing on the first leaf.
  • the first pictured leaf has been pulled through the slot 8 the first blank leaf follows, leaving the second pictured leaf behind the store front, and windows, and the succeeding pictured leaves and blank leaves are drawn from the envelope until the anchor leaf l2 discloses its pictures through the windows 6 and 7.
  • the tongue 4 is pulled from its slit to permit opening of the envelope, after which the strip is pulled back through the slot 8 into the interior of the envelope, and
  • the folder or envelope may have one of a variety of scenes depicted thereon, and the pictures on the leaves 10 may be photographs,
  • back leaf of the series being secured to the inner face of the back wall of the envelope, and a pull-tab on the free end of the front leaf passed through said slot in the front wall of the envelope.
  • the folder or envelope lends itselfreadily for use in mail-advertising, the envelopes may be handed out for advertisements, or they may be distributed in other acceptable ways for advertising campaigns.

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  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Packages (AREA)

Description

Oct. 27, 1931. HKMBL JR 1,828,808
CHANGEABLE XH IBLTQR Filed Dec. 15, 1950 Y PULL STRAIGHT Down 7 I l ATTORNEY Patented Oct. 27, 1931- cimnnns kIMBLE,
in. or SPOKANE, 'wAsiiI'NGron, AssIGnoRmoc w. HILL rmn'ri ING COMPANY, or SPOKANE, WASHINGTON j la nea tibil filedDeomber15t1930," Serial No. 592,457. i
' My present invention relates toan improved changeable exhibitor of the folded leaves type, that is hand operated, forthe purpose ofdisplaying, successively, a serles ii of views, pictures, advertising features and similar'subject matter, the leaves forming a is enclosed in an envelope of heavy paper or other flexible material suitablefor'the purpose, and providedwith a closure and fastener, in order that the envelope maybe closed and fastened while the strip isbeing unfolded and exhibited, and readily opened for the purpose ofre-foldingand re-inclosing the strip in the envelope for subsequent exhibition.
The front wall of the envelope is provided with an open slot through which the successive leaves may be drawn, and the first leaf of the folded strip is fashioned with a pulltab or tongue to be grasped between the. fingers and thumb for successively unfolding and withdrawing the confined folded strip from the envelope, as will hereinafter be more fully described.
The invention consists in certain novel come binations and arrangements of parts as will be set forth and claimed. In the accompanying drawings I have illustrated one complete example of the physical embodiment of my invention wherein the parts are combined and arranged according to one mode I have thus far devised for the practical application of the principles of my invention.
Figure 1 is a face view of the changeable exhibitor embodying my invention.
Figure 2 is aview similar to Figure 1, but with the strip partially withdrawn from the envelope.
Figure 3 is a perspective view of theexhibitor, showing the envelope partly open to disclose the interior arrangement of the device. 7 l
Figure 4 is aperspective view one. reduced side of the envelope.
scale,'with the parts in the position of Figure 2. i i
In the'present exemplification of: the "invention I-'l iave'-=shown the changeableexhibitor as an advertising'display device,fdepicting a store front,"on the front wall of the envelope, with front windowsthrough which the pictures oirthe 'adverti'sin strip may be observed, said picturespreferablyo showing various goods, merchandise, and commodities sold in the store of the-proprietor using the advertising exhibitor.
The envelope, which is fashioned from suitable heavy paper or other material, is provided with a front wall 1, on the outer face of iwhich the store front is depicted, and'a rear or back wall 2, between which walls a bend or bottom fold?) is fashioned so that the two walls may lieflat when the envelope is closed. For closing and fasteningthe envelope I provide thefront wallwith' an inwardly-bent or folded tongue f of suitable length and width, and the rear or back'wall 21s fashioned with a complementary, transp verse Silt/"51163.1? its upper free end; The tongue is folded over back face of the back wall and tucked into-the slit-'5 to close and fasten the envelope, leaving 'it-stwo sides open. H j
The front-wall l. of the envelope is provided with two spaced openings or windows 6 and '7 that conform to the picture of the store-front depicted on'the face of the front wall of the envelope, and these two spaced openings that-are cut into the material of the wall may-be provided with transparent panes of suitable-materialpasted, glued, or in other manner secured to the back face of v the front wall.
Near the bottom of thefron't walla slot 8 7 is provided that extends along the' folded or lower edge of the envelope, below the two spaced windows, and this slot isofsufficient length to permit the folded strip to slip therethrough, a pull-tab 9 onJthe end ofthe strip being passed through the slot from the in-'- .vThe stri is fashionedof tough paper or other suita le'material, and itfiis folded into alternate-leaves orpage's 10;'and'1=1,the numher employed depending upon the length of the strip. The leaves 10 are provided with spaced pictures, views and other subjectsmatter, while the leaves 11 are usually blank. As shown in Figure 2 the two pictures or pairs of shoes on a leaf 10 are spaced equidistant with the windows 6 and 7 of the front wall of the envelope, in order that the leaf 10, before it is pulled from the envelope, will disclose the spaced pictures in the store win-i dows for display and advertising purposes;
The first leaf 10, as shown, may bear a suitable advertisement identifying thestore pic-- tured on the envelope, and the pull-tab 9 bears the instructions to pull straight down for the purpose of operating the display de- The last sheet or leaf of the strip, as 12, is pasted, glued, or otherwise secured to the inner face of the back wall of the envelope, as indicated in Figure 8.
The series of leaves 10, thus have two rows of pictures arranged thereon, alined with the windows of the store front, and assuming the exhibitorto be in the position of Figure 1, the tab 9 may be pulled to displace the two pictures appearing on the first leaf. After the first pictured leaf has been pulled through the slot 8 the first blank leaf follows, leaving the second pictured leaf behind the store front, and windows, and the succeeding pictured leaves and blank leaves are drawn from the envelope until the anchor leaf l2 discloses its pictures through the windows 6 and 7.
To rc-fold and enclose the strip in the envelope, the tongue 4 is pulled from its slit to permit opening of the envelope, after which the strip is pulled back through the slot 8 into the interior of the envelope, and
Q the leaves are folded into place as the strip is pulled back, until only the pull-tab 9 is left projecting through the slot 8. The envelope is then closed and fastened, and the exhibitor is ready for subsequent use.
While I have shown and described the exhibitor as a device for advertising merchandise sold in a store, it will beunderstood that the folder or envelope may have one of a variety of scenes depicted thereon, and the pictures on the leaves 10 may be photographs,
slot in its front wall, of a strip of flexible material folded in a series of leaves one of which is anchored to the back wall of the envelope, a pull-tab on the strip passed through said slot, and said strip adapted to be pulled through said slot for successively displaying leaves back of the window.
2. The combination with a hinged envelope having a closure and fastening means therefor and provided with window and a slot in its front wall, of a strip of flexible material folded in a series of leaves, the back leaf of the strip being secured to the inner face of the back wall of the envelope, and a pull-tab on the free end of the front leaf passed through said slot from the inside of the envelope.
3. The combination with a hinged envelope having a closure and fastening means therefor, said envelope having in its front walla pair of spaced windows and a slot beneath the windows, of a strip of flexible material folded in a series of leaves, alternate leaves of the series having thereon spaced pictures corresponding with the spaced windows, the
back leaf of the series being secured to the inner face of the back wall of the envelope, and a pull-tab on the free end of the front leaf passed through said slot in the front wall of the envelope.
In testimony whereof I aflix my signature.
CHARLES H. KIMBLE, JR.
landscapes, marine views &c., arranged in two rows or series, and visible, successively through the windows of the front Wall of the folder or envelope.
The folder or envelope lends itselfreadily for use in mail-advertising, the envelopes may be handed out for advertisements, or they may be distributed in other acceptable ways for advertising campaigns.
aving thus fully described my invention, what I claim as new and desire to secure by Letters Patent is 1. The combination with a two-piece en velope having a closure and fastening means therefor and provided with awindow and a
US502457A 1930-12-15 1930-12-15 Changeable exhibitor Expired - Lifetime US1828808A (en)

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Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US2937566A (en) * 1957-05-13 1960-05-24 Jr Robert E Ward Strip film and viewer
DE1138666B (en) * 1958-03-04 1962-10-25 Werbetechnik Hermann Bruder K Sample book for color comparisons
US3410012A (en) * 1965-08-03 1968-11-12 Kumei Chuichi Album binder for slides or negafilms

Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US2937566A (en) * 1957-05-13 1960-05-24 Jr Robert E Ward Strip film and viewer
DE1138666B (en) * 1958-03-04 1962-10-25 Werbetechnik Hermann Bruder K Sample book for color comparisons
US3410012A (en) * 1965-08-03 1968-11-12 Kumei Chuichi Album binder for slides or negafilms

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