US1742854A - Display easel - Google Patents

Description

Jail. 7, 1930- J. E. FiEiQGUSON DISPLAY EASEL Filed Aug. '7, 1925 mm m Patented Jan. 7, 1930 UNITED STATES PATENT OFFICE JAMES E. FERGUSON, 0F CLEVELAND, OHIO, ASSIGNOR .TO THE MAX-.GLICK COMPANY,

' OF CLEVELAND, OHIO, A CORPORATION OF OHIO DISPLAY EASEL Application filed August 7, 1925. Serial No. 48,733.

displayed. Another feature is the construc-,

tion of the easel support which is formed out of a single piece of cardboard so scored or bent that a wide hinge is provided, and the scored portion forming the hinge lies above the base thus eliminating wear from this weak part of the device. To the accomplishment of the foregoing and related ends, said invention, then, consists of the means hereinafter fully described and particularly pointed out in the claim.

The annexed drawing and the following description set forth in detail certain mechanism embodying the invention, such disclosed means constituting, however,but one of various mechanical forms in which the principle of the invention may be used.

In said annexed drawing Fig. 1 is a front elevational view of the device showing the method of supporting articles of merchandise; Fig. 2 is a side elevational view of the easel; Fig. 3 is a rear elevational view; Fig. 4 is a plan view of the support in its extended position; Fig. 5 is a sectional view through the easel taken on the line 5-5 of Fig. 1; Fig. 6 is a sectional view through one of the support fastening means taken on the line 66 of Fig. 3; and Fig. 7 is a transverse sectional view on the line 77 of Fig. 3.

The easel proper consists of a stiff board member 1 which may be shaped to represent an animal or any article which illustrates or designates the articles to be sold. This board is provided witha wide base portion 2 and is formed of a series of sheets of material. As shown, there is a thick centrally mounted sheet 3 which is provided with a series of slots 4 extending inwardly and downwardly, as best shown in Fig. 1. The two outer sheets 5 and 6 cover the slots and form them into suitable apertures for the reception of the sticks 7 on the articles 8 of merchandise which In particular, the

.as shown are candy confections formed on the sticks 7.

The support or'stand 10 for the display board is formed from a single sheet of relatively stiff cardboard of the shape best shown in Fig. 4;. This provides a rectangular central strap 11 adapted to be glued or otherwise secured fiat against and to the back sheet 6 of the board 1. The support is scored along the edges of the strap 11 thus forming two side members 12 of roughly triangular shape.- The side members are cut away from the strap at the two curved portions 13 and the downwardly extending tongue 14 is scored along the line 15 slightly above the bottom edges 16 of the side members. The tongue portion is widened and then scored as at 17 to provide another hinge, leaving a fastening .portion 18 having a pair of ears 19 on each side adapted to engage over the slots 20' in the side members in the folded position of' the support.

The support is folded to bring the side members at right angles to the plane of the board and then the tongue is bent to be in a horizontal plane at right angle to the plane of the sides. The fastening member is then bent upwardly parallel to the plane of the board and the ears engaged in the slots to hold the support in its box-like position, as shown in Figs. 2 and 7 By forming the score 15 above the bottom of the side members, and by proper positioning of the ears 19 the tongue 14 is spaced above the bottoms of the side members and thus does not contact with the counter or shelf on which the device is placed, thus eliminating wear along the scores or hinge portions. V

The score 15 is deep enough so that the tongue and fastening portion may be folded flat against the back of the-board, with the side members extended so that the entire easel is formed into a flat package which is easily handled and wrapped or packed for shipping. The wide base and the box-like support make the easel rigid and strong and yet the entire device is cheaply and easily manufactured and assembled.

Other modes of applying the principle of my invention may be employed instead of the one explained, change being made as regards the mechanism herein disclosed, provided the means stated by the following claim or the equivalent of such stated means be employed.

I therefore particularly'point out and distinctl y" claim as my invention In a display easel, a display board consist- 7 ing of a relatively thick central sheetof heavy cardboard formedmitha series of inwardly extending notches, .and relatively thin front and back sheets of cardboard of the same size as said central sheet and adapted to be fastened thereto to overlie said notches and thus form a board having a series of inwardly extendingholes .in the'edge, a supporting I 7 sheet scored to provide a rectangular strap adapted to beattaohedlto the back sheet,tw0 I side, members having slots in their outer edges, a tongue memberada'pted to extend rearwardly, and a fastening portion having ears adapted to engage with said slots, said scoring betweensaid strap and tongue being above {the line of; the bottom edge of saidside members.

Signed by me, this-6th day of August, 1925.

J AME-Sf E, FERGUSON,

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