US1607177A - Package display easel - Google Patents

Package display easel Download PDF

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Publication number
US1607177A
US1607177A US716219A US71621924A US1607177A US 1607177 A US1607177 A US 1607177A US 716219 A US716219 A US 716219A US 71621924 A US71621924 A US 71621924A US 1607177 A US1607177 A US 1607177A
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United States
Prior art keywords
easel
package
panels
package display
display easel
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Expired - Lifetime
Application number
US716219A
Inventor
Stevens Alexander Brooks
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
SCHMIDT LITHOGRAPH Co
Original Assignee
SCHMIDT LITHOGRAPH Co
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by SCHMIDT LITHOGRAPH Co filed Critical SCHMIDT LITHOGRAPH Co
Priority to US716219A priority Critical patent/US1607177A/en
Application granted granted Critical
Publication of US1607177A publication Critical patent/US1607177A/en
Anticipated expiration legal-status Critical
Expired - Lifetime legal-status Critical Current

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Classifications

    • AHUMAN NECESSITIES
    • A47FURNITURE; DOMESTIC ARTICLES OR APPLIANCES; COFFEE MILLS; SPICE MILLS; SUCTION CLEANERS IN GENERAL
    • A47FSPECIAL FURNITURE, FITTINGS, OR ACCESSORIES FOR SHOPS, STOREHOUSES, BARS, RESTAURANTS OR THE LIKE; PAYING COUNTERS
    • A47F5/00Show stands, hangers, or shelves characterised by their constructional features
    • A47F5/10Adjustable or foldable or dismountable display stands
    • A47F5/11Adjustable or foldable or dismountable display stands made of cardboard, paper or the like
    • A47F5/112Adjustable or foldable or dismountable display stands made of cardboard, paper or the like hand-folded from sheet material

Definitions

  • ALEXANDER BROOKS STEVENS OF OAKLATND, CALIFORNIA, ASSIGNOR TO. SCHMIDT LITHOGRAPH COMPANY, OF SAN FRANCISCO, CALIFORNIA, A CORPORATION OF CALIFORNIA.
  • This invention relates to a package display easel which is capable of producing a raised supporting floor for many diflerent sizes of packages with. advertising matter at the back and sides of the package thereby greatly improving the selling effect of the easel.
  • Another object of this invention is to provide an easel with displays in several planes to produce a pleasing effect as a whole.
  • Another object of the invention is to provide means whereby the side panels are effectively held in a given position
  • Another object of the invention is to provide a support for the packagewhich may be increased or diminished in strength dependin on how much'may be needed for the given isplay.
  • Fig. 1 isa front view of the easel, a package being shown thereon in dotted lines.
  • Fig. 2 is an edge view of the easel.
  • Fig. 3 is a plan View of the easel.
  • Fig. 4 is a plan View of the blank forming the easel unfolded.
  • Fig. 5 is a front elevation of an easel of a slightly modified construction in which an extra supporting panel is used for the floor on which the objects for sale are placed.
  • the package display floor 9 is rectangular and is supported by the panels, 5, 6, 8, 13 and 14, the panels 6 and 14 being locked to the panels 5 and 13 by passing the hooks, and 16 through the slots 19 and 20.
  • the side panels 5 and. 13 also have slots 21, 22 to re- Fig. 6 is an edge elevation'of the same PACKAGE DISPLAY EASEL.
  • the same pattern may be used with the added flap shown in Figs. 5 to 8.
  • the numbers 1 to 22 are applied to the same parts as in the preceding figures but there is the additional panel- 23 on the edge of the shelf 9 and there is the addition 10 to the back panel 10, so it will reach the floor on which the easel is placed.
  • a package display easel comprising a raised-floor adapted to receive a package

Description

Nov. 16 192s.
A. B. STEVENS PACKAGE DISPLAY BASED Filed May 27, 1924 I 2 Sheets-Sheet 1 Z J k 7 MAJ/60% Nov. 16 ,1926. 1,607,177
A. B. STEVENS PACKAGE DISPLAY EASEL Filed May 27, 1924 2 Sheets-Sheet 2 l m ma rv/r' I n, m 453/ ms 16' I Z2 @10 I 7 g /3 I 1477'0/F/KE) Patented Nov. 16, 1926.
f gg
ALEXANDER BROOKS STEVENS, OF OAKLATND, CALIFORNIA, ASSIGNOR TO. SCHMIDT LITHOGRAPH COMPANY, OF SAN FRANCISCO, CALIFORNIA, A CORPORATION OF CALIFORNIA.
Application filed May 27,
'This invention relates to a package display easel which is capable of producing a raised supporting floor for many diflerent sizes of packages with. advertising matter at the back and sides of the package thereby greatly improving the selling effect of the easel. p
This particular easel is so constructed that it has many advantages over other easels in that the package support can be easily enlarged to take almost any kind of a package and the package support can be made very strong with a very light quality of board. I
Another object of this invention is to provide an easel with displays in several planes to produce a pleasing effect as a whole.
Another object of the invention is to provide means whereby the side panels are effectively held in a given position Another object of the invention is to provide a support for the packagewhich may be increased or diminished in strength dependin on how much'may be needed for the given isplay.
Fig. 1 isa front view of the easel, a package being shown thereon in dotted lines.
Fig. 2 is an edge view of the easel.
Fig. 3 is a plan View of the easel.
Fig. 4 is a plan View of the blank forming the easel unfolded.
Fig. 5 is a front elevation of an easel of a slightly modified construction in which an extra supporting panel is used for the floor on which the objects for sale are placed.
- Of these parts 1 and 18 represent two display cards at the ends or sidesof the package, 10 represents the back display card. The package display floor 9 is rectangular and is supported by the panels, 5, 6, 8, 13 and 14, the panels 6 and 14 being locked to the panels 5 and 13 by passing the hooks, and 16 through the slots 19 and 20. The side panels 5 and. 13 also have slots 21, 22 to re- Fig. 6 is an edge elevation'of the same PACKAGE DISPLAY EASEL.
1924. Serial No. 716,219. I
ce'ive the locking tabs 4 and 12 depending from the panels 3 and 11. In order to more satisfactorily hold the panels 1 and. 18 in position, they have'the bottom flaps 2 and17, which rest on the top ofv the counter; each with one end projecting under the panels, forming the stand for %the article to be displayed, This'causes the side panels to be held erect by the weight of the articleto be displayed better than they would be if no such holding flap was used.
It will also be seen thatwhen the easel is set up that the two members?) and 11 form a sort of end enclosure for the object being displayed and they are held in posi-" tion by the tabs and 12 w hich pass through the slots 21 and 22.
If a stand for a veryheavy object is desired, the same pattern may be used with the added flap shown in Figs. 5 to 8. In this figure the numbers 1 to 22 are applied to the same parts as in the preceding figures but there is the additional panel- 23 on the edge of the shelf 9 and there is the addition 10 to the back panel 10, so it will reach the floor on which the easel is placed.
Whichever way this easel is made, a very solid su port for the object is produced and the rea ing surfaces are very substantially held in the desired position. This easel may.
be shipped perfectly flat and requires no gluev to set it up or hold it after being set up. What I claim is as follows, but modifications may be made in carrying out the invention described above Within the purviewof the annexed claim.
A package display easel comprising a raised-floor adapted to receive a package,
and-supported by end and side panels forming an lnverted box like structure, a back vertical display card hinged'to the-back of said floor by two hinged panels, said panels ALEXANDER BROOKS STEVENS. i
US716219A 1924-05-27 1924-05-27 Package display easel Expired - Lifetime US1607177A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
US716219A US1607177A (en) 1924-05-27 1924-05-27 Package display easel

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
US716219A US1607177A (en) 1924-05-27 1924-05-27 Package display easel

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US1607177A true US1607177A (en) 1926-11-16

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US716219A Expired - Lifetime US1607177A (en) 1924-05-27 1924-05-27 Package display easel

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Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US4384651A (en) * 1980-11-10 1983-05-24 Container Corporation Of America Display assembly
US20050264080A1 (en) * 2004-05-27 2005-12-01 Hanna David M Load-bearing chair support
US20070278112A1 (en) * 2004-06-23 2007-12-06 Gerhard Moeck Writing Implement Case With Concealed Connecting Seam

Cited By (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US4384651A (en) * 1980-11-10 1983-05-24 Container Corporation Of America Display assembly
US20050264080A1 (en) * 2004-05-27 2005-12-01 Hanna David M Load-bearing chair support
US7461749B2 (en) * 2004-05-27 2008-12-09 Arvco Container Corporation Load-bearing chair support
US20070278112A1 (en) * 2004-06-23 2007-12-06 Gerhard Moeck Writing Implement Case With Concealed Connecting Seam

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