TW201233216A - Method of communicating content to a user, mobile computing apparatus, and content delivery system - Google Patents

Method of communicating content to a user, mobile computing apparatus, and content delivery system Download PDF

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TW201233216A
TW201233216A TW100103777A TW100103777A TW201233216A TW 201233216 A TW201233216 A TW 201233216A TW 100103777 A TW100103777 A TW 100103777A TW 100103777 A TW100103777 A TW 100103777A TW 201233216 A TW201233216 A TW 201233216A
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Taiwan
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content
computing device
stop
user
identification
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TW100103777A
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Chinese (zh)
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Edwin Bastiaensen
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Tomtom Belgium Nv
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Priority to TW100103777A priority Critical patent/TW201233216A/en
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Abstract

A method of communicating content to a user of a communications-enabled mobile computing apparatus (200) comprises the computing apparatus (200) determining a location thereof and determining whether the location thereof with respect to a nearby stopping zone satisfies a predetermined criterion (406). The computing apparatus obtains (410) at least an identity of content associated with the stopping zone in response to the predetermined criterion being satisfied, the content being stored remotely from the computing apparatus and obtained via a wireless communications network (280). The computing apparatus also communicates (414) the at least the identity of the content to the user in response to a safety criterion being satisfied.

Description

201233216 六、發明說明: 【發明所屬之技術領域】 本發明係關於一種傳送内&至一行動言十算裝i之一使用 者的方法,該方法類型為例如包括當到達相對於 區之一位置時傳送内容(諸如一廣告)至該使用者。本發明 亦係關於-種行動計算裝置,其類型為例如當到達相對於 一地理地區之一位置時傳送内容(諸如-廣告)至使用者。 本發明亦係關於一種内容遞送系統,其類型為例如•到達 相對於-地理地區之-位置時傳送内容(諸如_廣告田)至使 用者。 【先前技術】 包含GPS(全球定位系統)信號接收及處理功能性的可攜 式計算器件(例如可攜式導航器件(PND))係眾所周知且廣 泛用作為車内或其他運輸工具導航系統。 -般而言現代PND包括—處理器、記憶體及儲存於 該記憶趙中之地圖資料。該處理器及記憶體協作以提供一 執行環境,-記憶體作Μ統典型建线純行環境中, 且此外通常提供—個或多個額外軟體程式以致使控制PND 之功能性並且提供各種其他功能。 典型而言,此等器件進一步包括一個或多個輸入介面以 及—個或多個輸出介面’該-個或多個輸入介面容許一使 用者與器件互動並控制器件,藉由該一個或多個輸出介面 可中繼資訊至使用者。輸出介面之«釋性實施例包含一視 覺顯示器及供音訊輸出的一揚聲器。輸入介面之閣釋性實 153363.doc 201233216 施例包含-個或多個實體独及—麥克風,該—個或多個 實體按純制n件之開啟/關操作或其他特徵(該等按紐 不需要必然在H件本身上,而是若器件内建於_運輸工具 中則可在-方向盤上)’該麥克風用於偵測使用者講話。 在-個特定配置中,輸出介面顯示器可經組態為一觸碰靈 敏顯示器(藉由-觸碰靈敏覆疊片或者以其他方式)額外提 供-輸入介面’ -使用者可藉由該輸入介面由觸碰來操作 器件。 個或多個實體連接器介 面 此類型之器件亦將通常包含一 及視需要之一個或多個無線傳輸器/接收器,電力及視需 要之資料信號可藉由該—個或多個實體連接器介面傳輸至 器件及從器件接收,該—個或多個無線傳輸器/接收器容 許經由蜂巢式電信及其他信號與資料網路(例如藍芽、WiFi 、 Wi-Max 、 GSM 、 UMTS及類 似者)通信。 此類型之PND亦包含一 GPS天線’藉由該Gps天線可接 收並隨後處理衛星廣播信號(包含位置資料)以判定器件之 一當前位置。 PND亦可包含電子迴轉儀及加速度計,該等電子迴轉儀 及加速度計產生可經處理以判定當前角度及線性加速,且 繼而結合從GPS信號導出的位置資訊,判定器件之速度及 相對位移及因此判定安裝該器件之運輸工具。典型而今, 此類特徵大多普遍提供於運輸工具内導航系統 亦可提供於PND中。 但若有利 開始或當前位置)與一 主要在判定一第一位置(典型為一 153363.doc 201233216 第二位置(典型為一目的地)之間之一路線的能力中證明此 類PND之用途。可由器件之一使用者藉由廣泛的各種不同 方法(例如藉由郵遞區號、街道名稱及住宅號碼' 先前儲 存的「熟知」目的地(諸如著名位置、市政位置(諸如運動 場或室内游泳池)或其他關注點)及我的最愛或最近訪問的 目的地)輸入此等位置。 典型而言’由軟體啟用PND以供從地圖資料計算開始與 目的地地址位置之間的一「最優」或「最佳」路線。一 「最優」或「最佳」路線係基於預定準則來判定且不需要 必然是最快或最短路線。引導駕駛者所沿路線之選擇可能 極為複雜,且所選路線可能考慮現存、預測及動態及/或 無線接收的交通及道路資訊、關於道路速度的歷史資訊及 出『決定道路選擇之因素駕駛者自身的偏好(例如駕驶者 可能指定路線不應包含高速公路或收費公路)。 曰器件可持續監測道路及交通條件,且歸因於改變的條件 提供或選擇改變剩下旅程經由的路線。基於各種技術(例 如行動電話資料交換、固定照相機、GPS車隊追蹤(GPS fleet tracking))的即時交通監測系統正被用於識別交通延 遲及饋送資訊給通知系統。 此類型PND可典型安裝於一運輸工具之儀表板及撞風玻 璃上二但亦可經形成為運輸工具無線電之一車上電腦之部 刀或貫際上運輸工具本身控制系統之部分。導航器件亦可 為一手持系統之部分,諸如一 PDA(可攜式數位助理)、一 媒體播放器、_行動電話或類似者,且在此等情形中,藉 153363.doc 201233216 旦匕由 一路線,則使用者即與導航 動以視情況從提議的料之—清單㈣所希料算路 視需要,使用者可能例如藉由指定應避免的或—特定旅 強制的某些路線、道路、位置或準則參與或引導路線選擇 程序。娜之路線計算態樣形成—個主要功能,而^此擇 路線之導航則為另一主要功能。 。 重二:,供的進—步重要功能為下列事件47自動路線的 新计异.在導航期間一使用者偏離先前計算路線(偶缺 或有意),·即時交通條件指示—替代路線可能更有利且期 間經適當啟用以自動辨識此類條件,或者一使用者出於任 何理由主動致使器件執行路線重新計算之情形。 女上文提及,亦已知容許用使用者定義的準則計算一路 線;例如’使用者可偏好器件計算的一風景路線,或可能 避免可能、預期或當前存在交通擁塞之任何道路。接 —r件軟體將#算各種路線並更有利地考慮沿其等路線包 目關注點(稱為P0I)之路線(該等路線為加上例如 風景優美之標籤的地理特徵實例)’或者使用指示特定道 的交通條件之儲存資訊根據道路可能擁塞程度或 考慮擁塞延遲而自訂所計算路線。其他基於POI及基於交 通資訊路線計算及導航準則亦可行。 雖然路線計算及導航功能為PND總體用途之基礎,但可 '、’屯粹出於育訊顯示4「自由駕驶」使用器件,在自由駕驶 153363.doc 201233216 中僅顯不與當前II件位置相關之地s資訊,並且未計算路 線且器件#前不執行導航。當使用者已知希望行進所沿之 路線且並不需要導航協助時通常可應用此一操作模式。 導航期間沿-計算路線,通常此類PND提供視覺及/或 音訊指令以弓丨導使用者沿—所選路線直至路線盡頭(亦即 希望的目的地)。導航期間PND亦通常在螢幕上顯示地圖 資訊’此類資訊在螢幕上定期更新使得顯示的地圖資訊表 示器件的當前位置,且因此若器件用於運輸工具内導航, 則更新使用者或使用者運輸工具之當前位置。 螢幕上顯示之一圖示典型指示當前器件位置,且集中具 有當前及當前器件位置鄰近的周圍道路之地圖資訊及亦顯 不的其他地圖特徵。此外,可視情況在顯示地圖資訊的上 方、下方或一側的一狀態列内顯示導航資訊,導航資訊實 例包含使用者需要採用的來自當前道路下個偏離之一距 離,可由建議特定類型偏離(例如一左轉彎或右轉彎)之一 進一步圖示表示此偏離之性質。導航功能亦可判定沿路線 引導使用者所藉助的音訊指令之内容、持續期及時序。正 如可清楚,一簡單指令(諸如100米後左轉)需要顯著的處理 及分析。如先前提及,使用者與器件之互動可藉由一觸控 螢幕,或者額外或替代地藉由安裝遠端控制的駕駛桿,藉 由語音啟動或由任何其他合適方法。 上述器件類型(例如由TomTom International B.v,製造及 供應的GO 940 LIVE機型)提供用於致使使用者能夠從—個 位置至另一位置導航的一可靠途徑。當使用者不熟悉至其 153363.doc 201233216 等導航的目的地之路線時此類裝置具有巨大用途β 然而’除藉由PND導航功能提供音訊指令外,有時亦希 望在旅程之前、期間及結束為PND之一使用者提供内容 (例如廣告内容)。就此而言,由於使用者將注意到内容, 因此内容需要與使用者相關。 美國專利第7,089,264號係關於使用一地理資料庫經由一 所謂行動計算平台將内容遞送給一使用者,該平台具有一 位置判定能力。地理資料庫含有表示定位於一地理區域内 之地理特徵的資料實體。在地理區域内定義廣告地區。在 表不地理特徵(例如一路段)的一些資料實體之間藉由指示 地理特徵定位於哪些廣告地區内之資料而作出一進一步關 聯。接著容許廣告商將廣告訊息與廣告地區相關聯。當行 動a十算平台之使用者在地理區域内移動時,判定行動計算 裝置平台之位置及位置相關聯的地理特徵。歸因於上述資 料關聯,可判定行動計算平台定位的廣告地區。經由行動 計算平台為使用者提供與廣告地區相關聯的廣告訊息。不 幸,從使用者觀點,内容可能並非特別相關。此外,内容 遞送可能簡單作為對可能正在駕駛一運輸工具之使用者不 希望的一分心物而起作用,且因此可能是危險的,因為此 一不希望的分心物可能干擾使用者安全駕駛的能力。 美國專利申請案第丨1/171,94〇號中描述基於一位置遞送 内容的另-技術’該案描述使用所謂共同作業過渡來提供 相關内容給一使用纟。在一項實施例中,地區經建構,各 地區經配置以支援共同作業過濾。使用-位置追蹤系統在 153363.doc 201233216 ^ 吏用,與-位置相關聯時追蹤—使用者並進行部 疋判疋包3相對於位置監測使用者行為。使用此資訊作 為/、同作業過;慮程序之部分以提供位置及/或認為與使 用者相關的服務資訊。 【發明内容】 根據本發明之一第一態樣,提供一種傳送内容至一通产 ,用行動計算裝置之__使用者的方法,該方法包括:料 异裝置判疋料算裝置之—位置;判定是否㈣於一附近 停止地區之該計算裝置之該位置滿足一預定準則;回應於 滿足I預疋準則而獲得與該停止地區相關聯的内容之至少 識別在該°十算襄置遠端儲存該内容並經由-無線通信 旧路獲得該内谷,且該計算裝置回應於滿足—安全準則而 將該内容之至少該識別傳送給該使用者。 該方法可進一步包括藉由判定是否該計算裝置符合一運 動相關條件而判定是否、>其g 4 + X β , 1火疋金满足該安全準則;且回應於滿足該 運動相關條件而遞送該内容。 該運動相關條件可為減速至—靜止狀態或可處於該靜止 狀態中。 該運動相關條件可包括關於該停止地區之一最大速度。 該運動相關條件可關於與該停止地區相關聯之駕駛方向 或運輸工具定向之改變。 5亥内容可為廣告内容。該内容可為路線相關資訊。 該預定準則可為該停止地區之一預定距離中及/或該預 定距離内的該計算装置之該位置。 153363.doc 201233216 該計算裝置可判定該停止地區之一偶然形成。 該計算裝置可提供一導航援助服務。 了從在.該计算裝置达端的停止地區資料之一資料庫獲得 該内容之至少該識別;該停止地區資料庫可識別停止地區 及與該等停止地區相關聯之内容。 根據本發明之一第二態樣,提供一種行動計算裝置,其 包括·· 一處理資源,其經配置以在使用時支援一作業環 i兄’该作業環境支援一位置判定模組、一停止地區識別項 模組及一内容遞送模組;其中該位置判定模組經配置以判 定一當前位置;該停止地區識別項模組經配置以判定是否 相對於一附近停止地區之該當前位置滿足一預定準則;該 内容遞送模組經配置以回應於滿足該預定準則而獲得與該 等知止地區相關聯的内容之至少一識別,在該計算裝置遠 端儲存該内容且經由該無線通信網路獲得該内容;且該内 容遞送模組亦經配置以回應於滿足一安全準則而將該内容 之至少該識別傳送給該使用者。 該内容遞送模組可經配置以藉由判定是否滿足一運動相 關條件而判定是否滿足該安全準則;且該内容遞送模組可 經配置以回應於滿足該運動相關條件而遞送該内容。 該運動相關條件可為減速至—靜止㈣或可處於該靜止 狀態中。 該運動相關條件可包括與該停止地區相關之一最大速 度》 該運動相關條件可關於駕驶方向或運輸工具定向之改 153363.doc 201233216 變。 該内容可為廣告内容。 該内容可為路線相關資訊。該預定準則可為該停止地區 之一預定距離中及/或該預定位置内的該當前位置。 該停止地區識別項模組可經配置以判定該停止地區之一 偶然形成。 可從在該計算裝置遠端儲存的停止地區資料之一資料庫 獲得該内容之至少該識別;該停止地區資料庫可識別停止 地區及與該等停止地區相關聯的内容。 該停止地區資料庫可識別與該停止地區相關聯的複數個 内容;識別的該複數個内容可包括該内容;且該内容遞送 模組可經配置以排定該複數個内容優先順序,使得當滿足 該安全準則時在其他識別内容之前傳送最高優先順序内 容。 可基於下列準則之至少一者排定該内容優先順序:該内 容與一識別目的地位置之相關性;與一經計算路線之相關 性,與該經計算路線之一區段之相關性;與該使用者之一 設定檔之相關性;與安置該計算裝置之一運輸工具之相關 性;及/或與該計算裝置之該位置之相關性。 該裝置可進一步包括:該内容遞送模組經配置以記錄與 至該使用者之内谷傳送相關之統計使用資料。 該内容遞送模組可藉由獲得該内容之一參考而獲得與該 停止地區相關聯之該内容之至少該識別;該參考可藉由該 内谷之選擇而啟用該内容之傳送。 153363.doc 12 201233216 該停止地區資料庫可包括複數個停止地區之識別;該複 數個停止地區可與一特定類別之運輸工具相關聯。μ ;根據本發明之-第三態樣,提供包括如上述與本發明之 該第二態樣相關的行動計算裝置之一導航裝置。 根據本發明之-第四態樣,提供一種内容遞送系統,其 包括:如上述之與本發明之該第二態樣相關的行動計算裝 置,該行動計算裝置能夠經由該等通信網路與該停止地區 資料庫通信;在該行動計算裝置遠端之一祠服器,該飼服 器支援該停止地區資料庫且經配置以對要求存取該停止地 區資料庫之資訊之-請求作出回應;其中該行動計算裝置 經配置以經由該無線通信網路請求與經 相關聯之該内容之至少該識別;且該伺服器經二= 於來自該行動計算裝置之該請求而提供該内容之至少該識 別。 χ ° 根據本發明之一第五態樣’提供包括電腦程式碼構件之 一電腦程式元件以使一電腦執行上述與本發明之該第一態 樣相關之方法。 該電腦程式元件可體現在一電腦可讀媒體上。 應將本文中指稱術語「叢集」或「叢集化」理解為將觀 察群體指派為子集,各個子集在一項或多項態樣中類似。 在當前背景内文中,觀察之叢集共用空間類似處,例如觀 察之一空間相關聯或具有一最小密度之觀察的一分群。 本文中指稱的内容為與一接收者潛在相關之任何媒體, 但(在運輸工具之背景内文中)不與一直接駕駛任務相關, 153363.doc •13· 201233216 例如文字事件、音訊、影像、視訊或其等之任何組合。因 此内容可為靜態或動l可由導航裝置本端儲存内容,但 同樣可預期可遠端儲存及可自動或按需要(例如可經由: 連結(諸如超連結)存取)下載内容。若需要,則内容亦可本 端儲存且經由例如能夠遞送電傳服務至該裝置(例如一運 輸工具系統)的一地圖更新或服務通道即時同步化。關於 内容之性質’内容不需要為廣告内容且可為任何相關内 容’例如:其安全增強内容;有效促銷内容,諸如關於環 境及/或商業考慮;非緊急或可容忍延遲之内容,諸如— 簡讯服務(SMS)訊息、一電子郵件訊息或未接來電資訊. 關於一運輸工具之操作或狀態的内容;關於路線之内容, 諸如認為以任何其他方式對使用者有用的交通資訊或内 容。 因此可提供致使能夠產生一停止地區資料庫使得可傳送 與使用者相關之内容至導航裝置之使用者的裝置及方法。 此外,可產生停止地區資料庫使得其含有作為一位置的一 給定停止地區之有效性的非常有價值資訊,可比其他位置 更有效傳送關於該位置之内容。 減少使用者接收非相關内容(例如廣告内容)之實例。因 此’使用者因非相關資訊分心比先前内容遞送之實施較不 頻繁。此外,一般以最安全可行方式遞送内容,避免使用 者從主要駕驶任務分心。因此此減少駕敬者工作量且因此 使用者注意力保持隨意,藉此增強駕駛者安全。 藉由基於一目的地及一路線之地理相關内容之最佳選 153363.doc -14- 201233216 擇’亦提供遞送内容之方法及相關_。再次,最小化與 使用者並非特別相關之内容遞送實例增加安全駕敬實踐:、 此外,可從-遠端健n、網際網路藉由_、即時收集 或即時產生内容(例如廣告)。 關於安全,以最安全可行方式遞送内容給使用者藉此減 >'任何可能分心(因為是當運輸工具靜止於—停止地區中 時遞送訊息)之能力極有利。該遞送内容(例如一廣告)與該 使用者地理相關’亦即該内容係關於該使用者當前定位於 何處或該使用者將向何處去。此外,當該使用者準備「消 耗」該内容時傳送該内容,減少失敗,並因此增加影響及 因此影響該内容之貨幣價值。 、透過使用停止地區實現的另—優點在於遞送的該内容可 獲得與-駕駛者之一互動而不產生危險情況。因此該内容 °有冋度互動!± ’例如可詢問或要求該使用者觸碰該導航 裝置之螢幕或提供任何其他形式互動,例如與導航裝置之 語音、示意動作或遠端控制互動。 下文中歹j出此等貫施例之其他優點,且在下列詳細描述 中之隨附附屬技術方案及其他處中定義此等實施例之各者 的進一步細節及特徵。 【實施方式】 現將僅以實例方$ I , 万式參考附圖描述本發明之至少一項實施 例。 η ·!描述始終使用同一參考符號來識別類似部分。 可特別參考—導航裝置(ND)或個人導航器件(PND)描述 153363.doc -15- 201233216 本發明之例示性實施例。然而應記住本發明之教示並非限 於ND或PND,而是替代地普遍應用於經組態以執行導航 軟體以提供路線規劃及導航功能性之任何類型處理器件。 因此’接下來在本申請案之背景内文中,意欲一導航器件 包含(但不限於)任何類型之路線規劃及導航器件,不考慮 此器件是否體現為執行路線規劃及導航裝置的一 PND、内 建於一運輸工具中之一導航裝置或計算資源(諸如—桌上 型電腦或可攜式個人電腦(PC)、行動電話或可攜式數位助 理(PDA))»除街道/道路網路外,可在人行道導航網路及/ 或任何其他類型交通網路中實施例示性實施例。 此外,當本文中描述的例示性實施例利用包含作為定位 量測之緯度及經度座標之GPS量測(探測跡線點),應瞭解 可從任何來源而非限於GPS來獲得位置量測。例如,在一 室内環境之背景中’可利用室内定位技術,例如使用Wi_ Fi存取點。因此,可由例如一購物商場中之行人使用導航 裝置或其他電子裝置利用本文中描述的實施例,該等導航 裝置或其他電子裝置能夠例如使用上文提及的wi_fi&/或 蜂巢式通信技術進行位置判定。 考慮上述條件,出於各種目的使用圖1之一全球定位系 統(GPS)及類似者。一般而言,gps係能夠為無限數目使 用者判定連續位置、速度、時間及一些實例中方向資訊的 基於衛星無線電之導航系統。先前稱為NAVSTAr之gps 併入以極精確轨道繞地球軌道運行的複數個衛星。基於此 等精確軌道,GPS衛星可中繼其等位置至任何數目接收單 153363.doc • 16- 201233216 元0 當一器件(特別是經配備以接收G p s資料之器件)開始掃 描GPS衛星信號之無線電頻率時實施Gpn —旦從一 GPS衛星接收—無線電信號,器件即經由複數個不同習知 方法之-者判定此衛星之精確位置。在大多數實例中器件 將繼續掃描信號,直至獲得至少三個不同衛星信號(請注 意’可使用其他三角量測技術僅用兩個信號即可判定該位 置,但通常非如此)。實施幾何三角測量,接收器使用三 個已知位置來判定其相對於衛星的三維位置。此可以一習 弋兀*成此外,獲得一第四衛星信號容許接收裝置以 -已知方式藉由相同幾何計算來計算其三維位置。可由無 限數目使用者連續即時更新位置及速度資料。 … 如圖1中展不,GPS系統100包括繞地球104軌道運行的 複數個衛星102。一 GPS接收器1〇6從大量複數個衛星1〇2 接收擴展頻譜GPS衛星資料信號1〇8。從各個衛星1〇2連續 傳輸擴展頻谱資料信號1〇8,傳輸的擴展頻譜資料信號⑽ 各者包括-資⑽& ’該資料串流包含識別資料串流起源 的特疋衛星102之資訊。如上文提及,Gps接收器1〇6通 而要來自至 >、一個衛星1 〇2之擴展頻譜資料信號丨〇8以能 夠計算二維位置。—第四擴展頻譜資料信號之接收致使 GPS接收器! 06能夠使用一已知技術計算三維位置 參考圖2,應注意導航裝置2〇〇之方塊圖不包含導航裝置 之所有組件,而僅代表許多例示性組件。導航裝置2〇〇定 位於—殼體内(未展示)。導航裝置2〇〇包含一處理資源,例 153363.doc •17· 201233216 如一處理器202,處理器202耦接至一輸入器件204及一顯 示器件,例如一顯示螢幕206。雖然此處參考單數個輸入 器件204 ’但熟悉此項技術者應瞭解,輸入器件2〇4表示任 何數目之輸入器件,包含一鍵盤器件、語音輸入器件、觸 控板及/或用於輸入資訊的任何其他已知輸入器件。類似 地,顯示螢幕206可包含任何類型之顯示螢幕,諸如例如 一液晶顯示器(LCD)。 在一個配置中’ 一項態樣之輸入器件2〇4、觸控板及顯 不榮幕206經整合以便提供一整合式輸入及顯示器件,包 含一觸控板或觸控螢幕輸入230(圖3),以致使能夠透過觸 控板螢幕輸入資訊(經由直接輸入、選單選擇等等)及顯示 資訊’使得一使用者僅需觸碰顯示螢幕206之一部分來選 擇複數個顯示選擇之一者或啟動複數個虛擬或「軟」按鈕 之一者。就此而言,處理器202支援結合觸控螢幕操作的 一圖形使用者介面(GUI)。 在導航裝置200中,處理器202經由一連接21〇可操作地 連接至輸入器件204並能夠從該輸入器件204接收輸入資 訊,且經由各自的輸出連接212可操作地連接至顯示螢幕 2〇6及一輸出器件208之至少一者以輸出資訊至顯示螢幕 2〇6及輸出器件208之至少一者。輸出器件2〇8例如為一音 訊輸出器件(例如包含一揚聲器)。由於輸出器件2〇8可產生 十對導航裝置200之一使用者的音訊資訊,因此同樣應瞭 解,輸入器件204亦可包含供接收輸入語音命令的一麥克 風及軟體。此外,導航裝置2〇〇亦可包含任何額外輸入器 153363.doc 201233216 件204及/或任何額外輸出器件,諸如音訊輸入/輸出器件。 處理器202經由連接2 16可操作地耦接至一記憶體資源2 j 4 並經進一步調適以經由連接22〇從輸入/輸出(1/〇)埠218接 收資訊或發送資訊至輸入/輸出(1/〇)埠218,其中1/〇埠218 可連接至一導航裝置200外部的一][/0器件222。外部1/()器 件222可包含(但不限於)一外部收聽器件,諸如例如一耳 機。至I/O器件222之連接可進一步為至任何其他外部器件 (諸如例如供無人操作及/或供語音啟動操作的一汽車立體 聲單元)之一有線或無線連接,用於連接至一耳機或頭戴 式耳機。记憶體資源2 14包括例如一揮發性記憶體(例如隨 機存取記憶體(RAM))及一非揮發性記憶體(例如一數位記 憶體,諸如一快閃記憶體)。 圖2進一步繪示經由連接226介於處理器2〇2與一天線/接 收益224之間之一操作性連接,其中天線/接收器224可為 例如一GPS天線/接收器。應瞭解,參考符號224指定的天 線及接收器係出於繪示而示意性地經組合,但天線與接收 器可為分離定位組件,且天線可例如為一Gps貼片天線或 螺旋天線。 為支援一通用行動電信系統(UMTS)*的通信,處理器 202亦耦接至構成行動電話技術的一蜂巢式通信模組228。 蜂巢式通信模組2 2 8支援用於無線傳輸及接收資料的一通 信介面229。蜂巢式通信模組228包括一用戶識別模組 (SIM)(未展示),其耦接至蜂巢式通信模組228且具有與蜂 巢式通信模組228相關聯的一資料訂用。在此實例中,訂 153363.doc -19- 201233216 用係用於在一預定時期内(例如一曆月)的一有限資料使 用。在其他實施例中,訂用不需要具有一資料使用限制。 蜂巢式通信模組228支援一雙向資料通信服務,例如一封 包交換資料服務(諸如GSM通信網路支援的一通用封包無 線電服務(GPRS)及/或UMTS網路支援的一高速下行鏈路封 包存取(HSDPA))。因此通信介面229相容於雙向資料通信 服務。雙向資料通信服務支援資料通信之一網際網路協定 (IP) ’但預期額外或替代地使用其他協定。 在此實例中,導航裝置2〇〇包括蜂巢式通信模組228〇然 而在另實施例中,若需要,可經由一分離無線通信終 端機(未展示)(諸如一行動電話、pDA及/或具有行動電話 技術的任何裝置)用通信網路建立一資料會期,以建立一 數位連接,例如經由已知藍芽技術的—數位連接。就此而 言,導航裝置200可為藍芽啟用以使導航裝置2〇〇可不知道 無線通信終端機之設定,藉此致使導航裝置200以總是改 變範圍之行動電話機型、製造商等正確地操作。若需要, 可例如由導航裝置200儲存機型/製造商特定設定。可更新 用於此資訊之儲存資料。因此應瞭解導航裝置為一通信啟 用行動計算裝置之一實例。 當然,此項技術之一般技術者應瞭解,由一個或多個 源(未展示)以一習知方式供電給圖2中展示的電子組件。 此項技術之-般技術者將瞭解,可預期到圖2中展示的 件之不同組態。例如,圖2中展示的組件可經由有線及/ 無線連接及類似者彼此連接。因此,本文巾描述的導航』 153363.doc •20· 201233216 置200可為-可攜式或手持導航裝置。 為促進使用導航裝置膝圖6之可攜式或手持導航 可以—f知方式連接或「銜接」(圖3)至-汽車或 ^他合適運輸工具中(例如至―自行車、—機車或一如 又)。接著可出於可攜或手持導航使用而從銜接位^ 導航裝置20(^ ^ 導航裝置200可放置於一臂232上,該臂说本身可使用 一吸盤234而固定於一運輸工具儀表板或擋風玻璃等等。 此臂232為導航裝置2⑼可銜接的一銜接站的一個實例。藉 由例如搭扣連接導航裝置綱至臂232,導航裝置2〇〇可銜 接或以其他方式連接至銜接站之臂232。於是導航裝置扣〇 可在臂232上旋轉。為釋放導航裝置與銜接站間的連 接,例如可按壓導航裝置2〇〇上之按鈕(未展示卜此項技術 之一般技術者熟知導航裝置200至一銜接站之耦接及解耦 接的其他同樣合適配置。 轉至圖4,導航裝置2〇〇之記憶體資源214儲存可由處理 器202執行的一開機載入器程式(未展示)以從記憶體資源 214載入一作業系統238以供由功能硬體組件236執行該 功此硬體組件236提供可運行應用軟體240的一環境。作業 系統238用於控制功能硬體組件236並駐留於應用程式軟體 240與功能硬體组件236之間。應用軟體240提供一作業環 土兄’該作業環境包含支援導航裝置2〇〇之核心功能的gui, 例如地圖檢視、路線規劃、導航功能及與核心功能相關聯 的其他功能。在此實例中,為實施一内容遞送模組24 1, 153363.doc •21- 201233216 應用軟體240支援一導航模組242。 參考圖5,導航模組242包括一路線計算器25〇,該路線 計算器250具有用於從一導航輸入模組(未展示)接收路線計 算參數(例如一開始位置及一目的地位置構成,在此實例 中,為上文提及的第一位置及第二位置)的一輸入252。路 線計算器250具有包括地理空間資料的—地圖資料庫254。 路線计算器250亦可操作地耦接至一路線循跡器256,路線 循跡器256亦可存取地圖資料庫254 ^路線循跡器256可操 作地搞接至一 GPS資料模組258。一指令產生器260亦可操 作地耦接至一媒體通信模組264及一輸出介面266。在此實 例中’輸出介面266耦接至顯示器230及一揚聲器268。媒 體通信模組264亦可操作地耦接至停止地區資料之一本端 資料庫262,已根據任何合適方法產生停止地區資料之本 端資料庫262以包括得知在一短時期或較長時期内運輸工 具停止之區域。例如,停止地區可為人群停止或減速至一 接近停止速度的場地(area)或地帶(regi〇n)。在另一實施例 中,停止地區可與一地理空間特徵(例如一道路)相關聯, 但可疋位於s忍為是離道路並非特別近(例如至多2千米)之一 距離處,諸如需要從高速公路繞道到達的一加油站。因此 應瞭解一停止地區的定義可基於一附近運輸網路。例如, 假使僅可由有限數目個道路接達停止地區,可相對於道路 各者上之某些位置定義停止地區。當導航裝置到達或接近 該等位Ϊ之-者時,此—事件可用於構成到達或接近該停 止地區。在此實例中,停止地區資料庫262因此包括觸發 153363.doc -22· 201233216 資料,該觸發資料識別構成與停止地區相關聯之一觸發資 料的一區域、邊界或位置,下文中稍後將描述觸發資料之 性質。 但應注意到停止地區不同於一停車地區或地段。從名稱 顯而易見,在此實例中由導航裝置200本端儲存停止地區 資料之資料庫。然而,熟悉此項技術者應理解,停止地區 貧料庫262可專門遠端儲存且可經由通信模組228存取。例 如可使用指示行動計算裝置停止、調動 '停車位置及視需 要之逗留持續期的探測跡線資料(諸如匿名探測跡線資料) 產生彳r止地區資料庫262。額外或替代地,可使用其他資 料來源(例如政府記錄、行程導引及/或行動計算裝置使用 者提供的推薦)產生停止地區資料庫262,可使用已知技術 彙總並處理可獲得的資訊以導出上文提及的停止地區。可 從一數位地圖技術人員(DMT)手動輸入來擴增停止地區資 料庫262。 就此而言,且轉至圖6,導航裝置200能夠經由一蜂巢式 通信網路280之一個或多個節點B 282而與該蜂巢式通信網 路280(例如上文提及之UMTS網路)通信。雖然本文中係參 考UMTS網路’熟悉此項技術者應瞭解,本文中描述的實 施例不限於UMTS網路且預期到使用其他無線通信網路。 蜂巢式通信網路2 8 0可操作地麵接至網際網路2 8 4。一遠 端伺服器286經由一網際網路服務提供商(isp)「附接」至 網際網路284且構成一外部資源之一實例。遠端伺服器286 包括或耦接至與各個停止地區相關聯的停止地區資料之一 153363.doc •23· 201233216 進一步資料庫288(在該實例中該資料庫亦包含内容,例如 媒體)。行動計算裝置(在此實例中為導航裝置2〇〇)與遠端 伺服器286及其等間的功能關係組合在一起而構成一内容 遞送系統。 如上文解釋’可以任何習知方式使用網際網路284建立 導航裝置200(經由一服務提供商)與另一裝置(例如遠端飼 服器2 8 6)之間之網路連接。就此而言,可利用任何數目之 適當資料通信協定。此外’通信模組228可利用任何數目 之通信標準,諸如 CDMA2000、GSM、IEEE 802 1 1 a/b/c/g/n等等。 當由遠端伺服器2 8 6储存停止地區資料庫時,遠端伺服 器2 8 6服務s青求資料俾以藉由停止地區資料之本端資料庫 2 6 2提供停止地區資料之一類似方式來提供資料。 在操作中’為了簡單闞釋,假設使用者(在定位於 Patentlaan 2之Hague中的歐洲專利局辦公室之一訪 客)Rijswijk要求至定位於 Amsterdam 的 Rembrandtplein 35 之TomTom International BV辦公室之導航援助。 為使用導航裝置200實施上述目的地之導航,使用者組 態一路線以供如下之計算。參考圖7至圖丨5,使用者使用 由使用者介面支援的一定位瀏覽器功能採用下文中描述的 一繪示性目的地位置輸入程序。雖然未繪示,但使用者使 用應用軟體240支援的一設定選單選項來選擇三維模式之 視圖產生。 當使用者開啟導航裝置200電源時,裝置2〇〇之gps模組 153363.doc -24. 201233216 65二獲仔GPS資料並藉由計算(以-習知方式)導航裝置200 之田則位置而執行一自定位判定。如圖7中展示,接著為 吏用者呈現偽二維展示之一顯示畫面300 :判定導航裝置 2〇0定^位的一當地環境3〇2及在當地環境302下顯示畫面300 之一區域304中的一組控制及狀態訊息。 藉由觸碰在當地環境3〇2之顯示晝面,導航裝置2〇〇透過 使用者介面藉由顯示(如圖8中展示)一系列虛擬或軟按鈕 遍更新顯示畫面細,藉由該等虛擬或軟按备及其他者, 使用者可輸入該使用者希望導航之一目的地。 藉由觸碰「Navigate t0(導航至)」虛擬按鈕3〇8,導航裝 置200啟動一路線計算程序,該路線計算程序之一部分包 括一路線建立程序。根據路線建立程序,導航裝置2〇〇顯 不(如圖9中展示)各者與不同類別之可選擇目的地相關聯的 複數個虛擬按鈕。在此實例申,顯示器展示一「(自 動導航)」按鈕,若按壓該按鈕,則將設定至一儲存自動 導航位置的目的地。若按壓「fav〇urite(我的最愛)」按 紐’則顯現使用者先前儲存於導航裝置2〇〇中的目的地之 一清單’且若接著選擇此等目的地之一者,則設定待計算 之路線目的地為所選先前儲存目的地。若按壓「以“加 destination(最近目的地)」軟按鈕,則顯現導航裝置2〇〇之 記憶體中保留的可選擇目的地及使用者最近已導航之一清 單。選擇填入此清單之目的地之一者將為此路線設定目的 地位置為所選(先前訪問)之位置。若按壓「p〇im 〇f interest(關注點)」按鈕’則顯現若干選項,使用者可藉由 153363.doc •25· 201233216 該等選項而選擇導航至複數個位置(例如,諸如一預先儲 存於導航裝置200之中作為導航裝置2〇〇之一使用者可能想 要導航至該處之位置的自動櫃員機(ATM)、加油站或遊覽 勝地)之任一者》三角形似箭頭之虛擬按鈕提供至關於 「Navigate t0 導航至……)」選單選項之額外子選單選 項,且一「address(地址)」按鈕31〇開始一程序使用者 可藉由該程序輸入使用者希望導航之目的地地址。 在此實例中,由於使用者已知使用者希望導航裝置綱 導航之目的地街道地址,因此假設操作「address(地址)」 按鈕310(藉由觸碰勞幕上顯示的觸控虛擬按鈕)以選擇一位 置作為目的地,而基於此(如圖1〇中展示)呈現一系列地址 輸入選項給使用者:依r city centre(城市辛心)」、依 「postcode(郵遞區號)」、依「cr〇ssing 〇r ___(交 又路口或十子路口)」(例如兩個道路之一交叉點)及依 「street and house number(街道及住宅號碼)」輸入地址。 在此實例中,使用者已知街道地址及目的地之住宅號碼 並因此選擇一「street and h〇use 街道及住宅號 碼)」虛擬按鈕312,如圖U中展示,接著基於此展示下列 項目給使用者:鍵入希望導航至該處之城市名稱之一提示 314,國旗按鈕315,一使用者可藉由該國旗按鈕315選 擇的所希望城市定位之國家;及一虛擬鍵盤318,若需要 可由使用者操作該虛擬鍵盤318來輸入目的地城市名稱。 在此貫例中,使用者開始打出「Amsterdam」且因此導航 裝置200藉由為使用者提供可選擇城市之一清單32〇而做出 153363.doc •26- 201233216 回應。 此實例中使用者希望導航至Amsterdam,如圖12中所展 _、導航裝置200基於自清單η。選擇Amster(jam而顯示鍵入 街道名稱之—提示322及虛擬鍵盤318,使用者可再次藉 由該虛擬鍵盤318輸入街道名稱。在此實例中,使用者鍵 打目的地所在之街道名稱,並且導航裝置200藉由為使用 者提供可選擇衔道名稱之一清單324而做出回應。 在此實例中使用者希望行進至街道「Rembrandtplein」, 且因此使用者從顯示的清單324選擇「Rembrandtplein」。 一旦已選擇一衔道,接著導航裝置200顯示(圖13)—受 限制大型數予虛擬鍵台326,並藉由提示328來提示使用者 鍵入使用者希望導航至該處之所選擇街道及城市中之街道 號碼。右使用者先前已導航至此街道中之一建築物號碼, 則起初展示此號碼》若如此實例中使用者希望導航至 Rembrandtplein第35號,則使用者僅需要使用虛擬鍵台326 打出街道號碼(「35」)且接著觸碰顯示畫面3〇〇右下方角落 顯示的一「Done(完成)」虛擬按叙330。若使用者將希望 導航Rembrandtplein令一不同建築物號碼,則使用者僅需 要操作虛擬鍵台326以輸入一適當建築物或街道號碼。 假使使用者決定需要導航至建議之建築物號碼,使用者 觸碰「Done(完成)」虛擬按叙330。接著應用軟體24〇引起 使用者介面呈現δίΐ問使用者是否需要一特定到達時間的一 訊問訊息346(圖14) »若使用者將觸碰—「yes(是)」虚擬 按紐,則調用功能性’該功能性估計行進至目的地需要的 153363.doc •27· 201233216 時間(在使用者提供到達時間之後)並建議使用者應於何時 離開(或者若其等行駛晚,則應已離開)其等當前位置以及 時到達其等目的地。在此實例中,使用者不關注在一特定 時間到達且因此選擇一「no(否)」虛擬按紐348。 選擇「no(否)」虛擬按鈕348引起導航模組242之路線計 鼻器250使用地圆資料庫254内儲存的地理空間資料計算合 前位置與所選目的地間之一路線,並如圖15中展示在展示 完整路線的一相對低放大率地圖上顯示計算的一路線 350。亦為使用者提供:一「D〇ne(完成)」虛擬按鈕352, 使用者可按壓其指示可接受的計算路線:一 「find alternative(尋找替代項)」虛擬按鈕354,使用者可按壓其 引起導航裝置200計算至所選目的地之另一路線;及一 details(細卽)」虛擬按姐356 ’使用者可按壓其顯示關於 當前顯示路線350之更多詳細資訊之顯示的可選擇選項。 在此貫例中’假設使用者認為顯示路線可接受,且一旦 已按壓「Done(完成)」按鈕352’則為使用者呈現導航裝 置200當前開始位置之三維視圖(未展示)。接著使用者開始 其等旅程而導航裝置200以下列方式引導使用者。 參考圖16 ’在如上所述使用者已設定目的地(步驟4〇〇) 且已计算路線(402)之後’使用者在經計算路線上啟程(步 驟404) »在旅程中,耦接至路線循跡器256之GPS模組258 使用從GPS接收器224獲得的資料提供當前位置資訊。可 由路線循跡器256存取由路線計算器250計算的路線,且路 線循跡器判定相對於經計算路線之一當前位置。路線循跡 153363.doc -28- 201233216 器256使用獲得的GPS資料以藉由存取停止地區資料庫262 來判定(步驟條)何時路線上之當前位置接近或對應於一停 止地區及使用者疋否停止於停止土也區。就此而t,關於導 航裝置2GG之位置是否在停止地區之—預定距離中及/或該 預疋距離内的判S係認為停止地區中或—足夠距離内的待 滿足的-預定準狀-實例。上文提及_存於停止地區 貝料庫262中的觸發資料在此實例中用於判定是否導航裝 置200足夠接近停止地區以構成滿足的判定準則。 接著使用GPS資料來判定是否已滿足一安全相關準則。 在此實例中,GPS資料用於判定運輸工具速度,且因此當 速度減少至零或接近零時’路線循跡器256判定已以一安 全方式到達停止區域。否則,路線循跡器256繼續判定何 時已到達停止區域。在另一實施例中,例如當導航裝置 200整合至運輸工具中時,導航裝置2〇〇能夠與一運輸工具 計算設備通信。在此一實施例中,導航裝置2〇〇可存取運 輸工具速度以例如經由一所謂CAN匯流排或FlexrayTM網路 來判定上述安全相關準則。 使用者處於或接近一靜止狀態的認識在此認識對應於一 安全狀態時促進遞送例如當前内容至使用者。因此接著指 令產生器260實施與停止地區相關聯的媒體通信,例如下 列方式之一廣告。 指令產生器260請求媒體通信模組264提供(步驟4〇8)與 當前停止地區相關之媒體。相關媒體係藉由媒體傳送模組 264及/或至相關媒體之連結而擷取(步驟41〇),經編索引且 153363.doc -29- 201233216 提供給指令產生器260。就此而言,媒體傳送模組264傳送 經識別之停止地區之識別至遠端伺服器,使用提供的停止 地區識別,存取進一步之停止地區資料庫288且操取(步驟 410)與識別内容相關聯之内容,該内容待供使用者使用。 接著媒體傳送模組264接收遠端伺服器286所擷取之内容。 一旦已擷取内容’指令產生器260即形成(步驟412)—訊 息。 出於安全考慮,如上所述,當靠近停止地區時,當運輸 工具將要停止或接近將要停止時獲得並遞送關於特定停止 地區的内容或關於内容之至少一識別。就此而言,應用一 運動相關條件以判定是否應遞送内容。在此實例中,運動 相關條件係一靜止或接近靜止狀態。運動相關條件可包括 與一停止地區相關的一最大速度。使用者之設定播、任何 先前駕駛路線’先前使用的停止地區及使用者之任何偏好 皆可用於改良最相關内容之評定。就此而言’在此一實施 例中導航裝置儲存設定檔資料由。 旦已形成訊息’指令產生器260即經由顯示器230及/ 或揚聲器268呈現(步驟414)媒體至使用者。在第一替代實 施中,形成的訊息可包括内容之至少識別及/或一參考, 例如藉由至媒體之一超連結,使用者連結之選擇導致基於 一「提取」(相對於基於一「推送」)提供媒體給使用者。 正如可見,可根據任何合適的預定準則排定内容優先順 序〇 在以上實例中,各個停止地區具有與其相關聯之一單一 153363.doc 201233216 内容項。然而,在另一實施例中,一給定停止地區可能具 有與其相關聯的至少兩個内容項。在此類情勢中,媒體通 信模組2 6 4必須排定與停止地區相關聯之内容之優先順序 且選擇具有最高優先順序之内容以傳送給使用者。就此而 言,可基於下列準則之至少一者排定優先順序:内容與一 識別目的地位置的一相關性;與一經計算路線之相關性; 與經計算路線之一區段之相關性;與使用者之一設定檀之 相關性;與安置計算裝置之一運輸工具的相關性;及/或 與計算裝置之位置之相關性。 如本文中描述,遞送相關且以不損害一運輸工具内使用 者及/或其他乘客安全性之一方式遞送的内容給使用者。 如上文所建議,内容可為一廣告;廣告可關於使用者選擇 之目的地相關,但相關性可額外或替代地為關於其他位 置,例如,當前停止地區、任何潛在的隨後停止地區、關 於當前目的地一動態情況(例如一交通條件或停車可用 性)Μ專送的内容可關於與經計算路線相關聯之一動態情 形’例如可能由於沿循路線而遇到之_危險、與路線相關 之潛在損害(例如存在事故或意外之一位置,諸如一危險 十字路口或潛在危險的線道合併)。 一在另-貫施例中’已停止地區可偶然形成且經動態判 …J如可由於《通情況形成停止地區。歸因於越來越 夕藉由導航裝置使用通信網$,可使用可從丁⑽丁❶爪201233216 VI. Description of the Invention: [Technical Field] The present invention relates to a method for transmitting a user within a & to a mobile phone, the method type being, for example, including when arriving at one of the zones The content is transmitted to the user at the location. The present invention is also directed to an activity computing device of the type that, for example, delivers content (such as - advertisements) to a user when it arrives at a location relative to a geographic region. The present invention is also directed to a content delivery system of the type that, for example, • delivers content (such as _ advertising fields) to a user when it arrives at a location relative to a geographical area. [Prior Art] Portable computing devices (e.g., portable navigation devices (PNDs)) that include GPS (Global Positioning System) signal reception and processing functionality are well known and widely used as in-vehicle or other vehicle navigation systems. In general, the modern PND includes a processor, a memory, and map data stored in the memory Zhao. The processor and the memory cooperate to provide an execution environment, the memory is typically used in a pure line environment, and in addition, one or more additional software programs are typically provided to control the functionality of the PND and provide various other Features. Typically, the devices further include one or more input interfaces and one or more output interfaces 'the one or more input interfaces allow a user to interact with the device and control the device by the one or more The output interface relays information to the user. The output embodiment of the output interface includes a visual display and a speaker for audio output. The interface of the input interface is 153363. Doc 201233216 The example includes - one or more entities alone - the microphone, the one or more entities are turned on/off operations or other features of the pure n pieces (the buttons do not necessarily have to be on the H piece itself, Rather, if the device is built into the _transport tool, it can be on the steering wheel. 'This microphone is used to detect the user's speech. In a particular configuration, the output interface display can be configured as a touch sensitive display (by - touching a sensitive overlay or otherwise) additionally providing an input interface - the user can use the input interface The device is operated by a touch. One or more physical connector interfaces. Devices of this type will also typically include one or more wireless transmitters/receivers as needed, and the power and optionally data signals can be connected by the one or more entities. The interface is transmitted to and received from the device. The one or more wireless transmitters/receivers are allowed to pass through cellular telecommunications and other signal and data networks (eg Bluetooth, WiFi, Wi-Max, GSM, UMTS and similar). Communication). This type of PND also includes a GPS antenna' by which the GPS broadcast signal (including location data) can be received and subsequently processed to determine a current location of the device. The PND may also include an electronic gyroscope and an accelerometer that can be processed to determine the current angle and linear acceleration, and then combined with position information derived from the GPS signal to determine the speed and relative displacement of the device and Therefore, the vehicle on which the device is mounted is determined. Typically, such features are commonly provided in in-vehicle navigation systems and can also be provided in PNDs. But if it is favorable to start or current position) and one is mainly in the first position of judgment (typically a 153363. Doc 201233216 The ability of one of the routes between the second location (typically a destination) to prove the use of this type of PND. A "well-known" destination (such as a famous location, a municipal location (such as a sports field or indoor swimming pool) or other previously stored by a user of the device by a wide variety of different methods (eg, by postal code, street name, and home number) Points of interest) and my favorite or recently visited destinations) enter these locations. Typically, the PND is enabled by the software for an "optimal" or "best" route from the map data calculation to the destination address location. An "optimal" or "best" route is determined based on predetermined criteria and does not necessarily have to be the fastest or shortest route. The choice of route to guide the driver may be extremely complex, and the selected route may consider existing, forecasted and dynamic and/or wirelessly received traffic and road information, historical information about road speed, and the driver who determines the road selection factor. Your own preferences (for example, the driver may specify a route that should not include a highway or toll road). The device continuously monitors road and traffic conditions and provides or chooses to change the route through which the remaining journeys are due to changing conditions. An instant traffic monitoring system based on various technologies (e.g., mobile phone data exchange, fixed camera, GPS fleet tracking) is being used to identify traffic delays and feed information to the notification system. This type of PND can be typically installed on the dashboard and glare of a vehicle, but can also be formed as part of the vehicle's knives on the vehicle's radio or on the vehicle's own control system. The navigation device can also be part of a handheld system, such as a PDA (portable digital assistant), a media player, a mobile phone or the like, and in such cases, by 153363. Doc 201233216 Once the route is taken, the user and the navigation will be considered as needed from the proposed material list (4), and the user may, for example, by specifying the avoidable or - specific brigade mandatory Some routes, roads, locations, or guidelines participate in or guide the route selection process. Na's route calculations form a major function, and the navigation of this route is another major function. . Heavy 2: The important function of the feed-forward step is the new one of the following events. During the navigation period, a user deviates from the previously calculated route (occupying or intentional), • immediate traffic condition indication—the alternative route may be more advantageous and the period is properly enabled to automatically identify such conditions, or a user actively motivates for any reason The device performs a route recalculation. As mentioned above, it is also known to allow a user-defined criterion to be used to calculate a route; for example, a user may prefer a scenic route calculated by the device, or may avoid any road that may be, expected or currently present with traffic congestion. The software will calculate the various routes and more advantageously consider the route along its route (referred to as the P0I) (the routes are added to the geographical features such as the scenic tag) or use The stored information indicating the traffic conditions of a particular road customizes the calculated route according to the degree of possible road congestion or considering the congestion delay. Other POI-based and traffic-based information route calculation and navigation guidelines are also available. Although the route calculation and navigation functions are the basis of the overall use of the PND, it can be ',' purely out of the communication display 4 "free driving" using the device, free driving 153363. In doc 201233216, only the s information related to the current position of the II piece is displayed, and the route is not calculated and the navigation is not performed before the device #. This mode of operation is typically applied when the user knows that the route along which he wishes to travel and does not require navigation assistance. During the navigation period - the route is calculated. Typically such PNDs provide visual and/or audio commands to guide the user along the selected route until the end of the route (ie, the desired destination). The PND also typically displays map information on the screen during navigation. 'This information is regularly updated on the screen so that the displayed map information indicates the current location of the device, and therefore the user or user is transported if the device is used for navigation within the vehicle. The current location of the tool. One of the on-screen displays typically indicates the current device location and concentrates map information for surrounding roads that are adjacent to the current and current device locations and other map features that are also displayed. In addition, the navigation information may be displayed in a status column above, below or on one side of the displayed map information, and the navigation information instance includes a distance from the current road to be deviated by the user, which may be deviated from the suggested specific type (eg One of the left or right turns is further illustrated to indicate the nature of this deviation. The navigation function also determines the content, duration, and timing of the audio commands that the user is guided along along the route. As can be seen, a simple command (such as a left turn after 100 meters) requires significant processing and analysis. As previously mentioned, user interaction with the device can be by a touch screen, or additionally or alternatively by installing a remotely controlled steering column, by voice activation or by any other suitable method. The above device types (eg by TomTom International B. v, manufactured and supplied by the GO 940 LIVE model) provides a reliable way to enable users to navigate from one location to another. When the user is not familiar with it 153363. Doc 201233216 Such a device has a huge use when navigating the destination of the navigation. However, in addition to providing audio commands through the PND navigation function, it is sometimes desirable to provide content to a user of the PND before, during and after the journey ( For example, advertising content). In this regard, since the user will notice the content, the content needs to be relevant to the user. U.S. Patent No. 7,089,264 discloses the use of a geographic database to deliver content to a user via a so-called mobile computing platform having a location determination capability. A geographic database contains data entities that represent geographic features that are located within a geographic area. Define an advertising area within a geographic area. A further correlation is made between some of the data entities that represent geographic features (e.g., a road segment) by indicating which geographic regions the geographic features are located in. The advertiser is then allowed to associate the advertising message with the advertising area. When the user of the mobile computing platform moves within the geographic area, the geographic features associated with the location and location of the mobile computing device platform are determined. Due to the above-mentioned data association, the advertising area targeted by the mobile computing platform can be determined. The user is provided with an advertising message associated with the advertising area via the mobile computing platform. Unfortunately, content may not be particularly relevant from a user perspective. In addition, content delivery may simply act as a distraction for users who may be driving a vehicle, and thus may be dangerous because this undesired distraction may interfere with the user's safe driving. Ability. Another technique for delivering content based on a location is described in U.S. Patent Application Serial No. 1/171,94, the disclosure of which uses the so-called common job transition to provide the relevant content to a user. In one embodiment, the regions are constructed and the regions are configured to support common job filtering. Use-location tracking system at 153363. Doc 201233216 ^ , , 与 与 与 与 与 与 使用者 使用者 使用者 使用者 使用者 使用者 使用者 使用者 使用者 使用者 使用者 使用者 使用者 使用者 使用者 使用者 使用者 使用者 使用者 使用者 使用者 使用者 使用者 使用者Use this information as a / or equivalent; consider part of the program to provide location and/or service information that is considered relevant to the user. SUMMARY OF THE INVENTION According to a first aspect of the present invention, a method for transmitting content to a general-purpose, mobile computing device is provided, the method comprising: locating a device to determine a location of the computing device; Determining whether (4) the location of the computing device in a nearby stop region satisfies a predetermined criterion; at least identifying the content associated with the stop region in response to satisfying the I prediction criteria is stored remotely at the remote location The content is obtained via the old path of wireless communication, and the computing device transmits at least the identification of the content to the user in response to the satisfaction-security criteria. The method can further include determining whether, by the determining whether the computing device meets a motion related condition, > its g 4 + X β , 1 fire gold meets the safety criterion; and delivering the response in response to satisfying the motion related condition content. The motion related condition may be decelerating to a stationary state or may be in the stationary state. The motion related condition may include a maximum speed with respect to one of the stop regions. The motion related condition may be related to a change in driving direction or vehicle orientation associated with the stopping area. 5 Hai content can be advertising content. This content can be route related information. The predetermined criterion may be the location of the computing device within a predetermined distance of the stop region and/or within the predetermined distance. 153363. Doc 201233216 The computing device can determine that one of the stop areas has occurred by chance. The computing device can provide a navigation assistance service. From the time. The database of one of the stop area data of the computing device obtains at least the identification of the content; the stop area database identifies the stop area and the content associated with the stop area. According to a second aspect of the present invention, a mobile computing device is provided, comprising: a processing resource configured to support a job loop i-operation when the operating environment supports a location determination module, a stop a region identification module and a content delivery module; wherein the location determination module is configured to determine a current location; the stop region identification module is configured to determine whether the current location is satisfied with respect to a nearby stop region a predetermined criteria; the content delivery module is configured to obtain at least one identification of content associated with the quarantine regions in response to satisfying the predetermined criteria, storing the content remotely at the computing device and via the wireless communication network The content is obtained; and the content delivery module is also configured to communicate at least the identification of the content to the user in response to satisfying a security criterion. The content delivery module can be configured to determine whether the security criteria are met by determining whether a motion related condition is met; and the content delivery module can be configured to deliver the content in response to satisfying the motion related condition. The motion related condition may be deceleration to - stationary (four) or may be in the stationary state. The motion related condition may include one of the maximum speeds associated with the stop area. The motion related condition may be related to the driving direction or the orientation of the vehicle 153363. Doc 201233216 changed. This content can be advertising content. This content can be route related information. The predetermined criterion may be one of the predetermined distances in the stop area and/or the current position within the predetermined position. The stop zone identification module can be configured to determine that one of the stop zones is accidentally formed. At least the identification of the content may be obtained from a database of the stop area data stored remotely at the computing device; the stop area database may identify the stop area and the content associated with the stop areas. The stop area database can identify a plurality of content associated with the stop area; the identified plurality of content can include the content; and the content delivery module can be configured to prioritize the plurality of content such that When this security criterion is met, the highest priority content is delivered before other identifying content. The content prioritization may be scheduled based on at least one of: a relevance of the content to a identified destination location; a correlation with a calculated route, a correlation with a segment of the calculated route; The relevance of one of the user profiles; the relevance to the placement of one of the computing devices; and/or the location of the computing device. The apparatus can further include the content delivery module configured to record statistical usage data related to intra-valley transmissions to the user. The content delivery module can obtain at least the identification of the content associated with the stop area by obtaining a reference to the content; the reference can enable the transfer of the content by the selection of the inner valley. 153363. Doc 12 201233216 The stop area database may include the identification of a plurality of stop areas; the plurality of stop areas may be associated with a particular category of transport. In accordance with the third aspect of the present invention, there is provided a navigation device comprising a mobile computing device as described above in connection with the second aspect of the present invention. According to a fourth aspect of the present invention, there is provided a content delivery system comprising: a mobile computing device as described above in connection with the second aspect of the present invention, the mobile computing device being capable of communicating via the communication network Stopping regional database communication; at one of the remote end of the mobile computing device, the feeding device supports the stop area database and is configured to respond to requests for access to information of the stop area database; Wherein the mobile computing device is configured to request at least the identification of the associated content via the wireless communication network; and the server provides at least the content of the content via the request from the mobile computing device Identification. According to a fifth aspect of the present invention, a computer program component including a computer code component is provided to cause a computer to perform the above-described method associated with the first aspect of the present invention. The computer program component can be embodied on a computer readable medium. The term "cluster" or "clustering" as used herein is understood to mean that a group of observations is assigned as a subset, each subset being similar in one or more instances. In the context of the current context, the observed clusters share similarities in space, such as observing a subspace in which one of the spaces is associated or has a minimum density of observations. The content referred to herein is any media that is potentially relevant to a recipient, but (in the context of the context of the vehicle) is not related to a direct driving mission, 153363. Doc •13· 201233216 For example, any combination of text events, audio, video, video, or the like. Therefore, the content can be static or dynamic, and the content can be stored by the navigation device, but it is also expected to be remotely stored and can be downloaded automatically or as needed (for example, via: a link (such as a hyperlink)). If desired, the content can also be stored locally and instant synchronized via, for example, a map update or service channel capable of delivering a telex service to the device (e.g., a transport tool system). Regarding the nature of the content 'content does not need to be advertising content and can be any relevant content' eg its security-enhanced content; effective promotional content, such as about environmental and/or commercial considerations; non-emergency or tolerable delays, such as - Jane Message (SMS) message, an email message or missed call information.  Content about the operation or status of a vehicle; information about the route, such as traffic information or content that is considered useful to the user in any other way. Accordingly, it is possible to provide an apparatus and method that enables a user to generate a stop area database so that content related to the user can be transmitted to the user of the navigation device. In addition, a stop area database can be generated that contains very valuable information about the validity of a given stop area as a location, and the content about the location can be transmitted more efficiently than other locations. Reduce instances where users receive non-related content, such as advertising content. Therefore, users are less likely to be distracted by non-related information than previous content delivery. In addition, content is generally delivered in the most secure and feasible manner, avoiding the user being distracted from the main driving task. This therefore reduces the workload of the driver and thus the user's attention remains free, thereby enhancing driver safety. Best choice by geographically relevant content based on a destination and a route 153363. Doc -14- 201233216 Select also provides methods and related content for delivering content. Again, minimizing content delivery instances that are not particularly relevant to the user increases security drone practices: in addition, content can be generated from - remote health, the Internet via _, instant collection, or instant production (eg, advertising). With regard to security, it is highly advantageous to deliver content to the user in the most secure and feasible manner by reducing > 'any distraction (because it is a message when the vehicle is stationary in the stop zone). The delivery content (e.g., an advertisement) is geographically related to the user' that is, the content is about where the user is currently located or where the user is going. In addition, when the user prepares to "consume" the content, the content is transmitted, reducing the failure, and thus increasing the impact and thus the monetary value of the content. Another advantage achieved by using a stop zone is that the content delivered can be obtained by interacting with one of the drivers without creating a dangerous situation. Thus, the content has a degree of interaction! ± ' For example, the user can be asked or asked to touch the screen of the navigation device or provide any other form of interaction, such as voice, gesture or remote control interaction with the navigation device. Further advantages and features of each of these embodiments are set forth in the accompanying Detailed Description and the accompanying claims. [Embodiment] At least one embodiment of the present invention will now be described by way of example only with reference to the accompanying drawings. The η ·! description always uses the same reference symbol to identify similar parts. Specific reference - navigation device (ND) or personal navigation device (PND) description 153363. Doc -15-201233216 An illustrative embodiment of the invention. It should be borne in mind, however, that the teachings of the present invention are not limited to ND or PND, but are instead commonly applied to any type of processing device configured to perform navigation software to provide route planning and navigation functionality. Therefore, in the context of the present application, it is intended that a navigation device includes, but is not limited to, any type of route planning and navigation device, regardless of whether the device is embodied as a PND for performing route planning and navigation devices. A navigation device or computing resource (such as a desktop or portable personal computer (PC), mobile phone or portable digital assistant (PDA)) built into a transport vehicle » except for street/road networks The illustrative embodiments may be implemented in a sidewalk navigation network and/or any other type of transportation network. Moreover, while the exemplary embodiments described herein utilize GPS measurements (probe trace points) that include latitude and longitude coordinates as location measurements, it should be appreciated that position measurements can be obtained from any source, rather than GPS. For example, in the context of an indoor environment, indoor positioning techniques can be utilized, such as using Wi_Fi access points. Thus, the embodiments described herein may be utilized by, for example, a pedestrian in a shopping mall using navigation devices or other electronic devices that can be implemented, for example, using the wi_fi&/ or cellular communication technology mentioned above. Position determination. Considering the above conditions, a Global Positioning System (GPS) and the like of Fig. 1 are used for various purposes. In general, gps is a satellite-based radio navigation system capable of determining continuous position, speed, time, and direction information in an instance for an unlimited number of users. The gps, formerly known as NAVSTAr, incorporates a number of satellites orbiting the Earth in extremely precise orbits. Based on this precise orbit, the GPS satellite can relay its position to any number of receipts 153363. Doc • 16- 201233216 元 0 When a device (especially a device equipped to receive GPS data) starts scanning the radio frequency of a GPS satellite signal and implements Gpn—received from a GPS satellite—the radio signal, the device passes through multiple The different methods of the prior art determine the exact location of the satellite. In most instances, the device will continue to scan the signal until at least three different satellite signals are obtained (note that 'this position can be determined using only two signals using other triangulation techniques, but this is usually not the case). To perform geometric triangulation, the receiver uses three known locations to determine its three-dimensional position relative to the satellite. In addition, obtaining a fourth satellite signal allows the receiving device to calculate its three-dimensional position by the same geometric calculation in a known manner. The position and speed data can be continuously updated in real time by an unlimited number of users. ... As shown in Figure 1, the GPS system 100 includes a plurality of satellites 102 that orbit around the Earth 104. A GPS receiver 1〇6 receives a spread spectrum GPS satellite data signal 1〇8 from a large number of satellites 1〇2. The spread spectrum data signal 1 〇 8 is continuously transmitted from each satellite 1 〇 2, and the transmitted spread spectrum data signals (10) each include - (10) & ' The data stream contains information identifying the characteristic satellite stream 102. As mentioned above, the Gps receiver is connected to the >, a satellite 1 〇 2 spread spectrum data signal 丨〇 8 to be able to calculate the two-dimensional position. - The reception of the fourth spread spectrum data signal causes the GPS receiver! 06 can calculate a three-dimensional position using a known technique. Referring to Figure 2, it should be noted that the block diagram of the navigation device 2 does not include all of the components of the navigation device, but only a number of illustrative components. The navigation device 2 is positioned within the housing (not shown). The navigation device 2 includes a processing resource, for example, 153363. Doc • 17· 201233216 As a processor 202, the processor 202 is coupled to an input device 204 and a display device, such as a display screen 206. Although reference is made herein to a single number of input devices 204', it should be understood by those skilled in the art that input devices 2〇4 represent any number of input devices, including a keyboard device, voice input device, trackpad, and/or for inputting information. Any other known input device. Similarly, display screen 206 can include any type of display screen such as, for example, a liquid crystal display (LCD). In one configuration, an input device 2〇4, a touchpad, and a display screen 206 are integrated to provide an integrated input and display device, including a touchpad or touchscreen input 230 (Fig. 3) so that information can be input through the touch screen screen (via direct input, menu selection, etc.) and display information 'such that a user only needs to touch one of the display screens 206 to select one of a plurality of display options or Start one of a number of virtual or "soft" buttons. In this regard, processor 202 supports a graphical user interface (GUI) that operates in conjunction with touch screen operations. In the navigation device 200, the processor 202 is operatively coupled to the input device 204 via a connection 21 and is capable of receiving input information from the input device 204 and is operatively coupled to the display screen 2 via a respective output connection 212. And at least one of the output devices 208 to output information to at least one of the display screen 2〇6 and the output device 208. The output device 2〇8 is, for example, an audio output device (e.g., including a speaker). Since the output device 2〇8 can generate audio information for ten users of the navigation device 200, it should be understood that the input device 204 can also include a microphone and software for receiving input voice commands. In addition, the navigation device 2 can also include any additional input device 153363. Doc 201233216 Pieces 204 and/or any additional output devices, such as audio input/output devices. The processor 202 is operatively coupled to a memory resource 2 j 4 via a connection 2 16 and further adapted to receive information or send information from the input/output (1/〇) 218 via the connection 22 to the input/output ( 1/〇) 埠 218, where 1/〇埠 218 can be connected to a [/0 device 222 outside of a navigation device 200. The external 1/() device 222 can include, but is not limited to, an external listening device such as, for example, a headset. The connection to the I/O device 222 can further be a wired or wireless connection to any other external device, such as, for example, a car stereo unit for unattended operation and/or for voice-activated operation, for connection to a headset or head Wearing headphones. The memory resource 2 14 includes, for example, a volatile memory (e.g., random access memory (RAM)) and a non-volatile memory (e.g., a digital memory such as a flash memory). 2 further illustrates an operative connection between processor 2〇2 and an antenna/receiver 224 via connection 226, where antenna/receiver 224 can be, for example, a GPS antenna/receiver. It should be understood that the antenna and receiver designated by reference numeral 224 are schematically combined for illustration, but the antenna and receiver may be separate positioning components, and the antenna may be, for example, a Gps patch antenna or a helical antenna. To support communication with a Universal Mobile Telecommunications System (UMTS)*, the processor 202 is also coupled to a cellular communication module 228 that constitutes mobile phone technology. The cellular communication module 2 2 8 supports a communication interface 229 for wirelessly transmitting and receiving data. The cellular communication module 228 includes a subscriber identity module (SIM) (not shown) coupled to the cellular communication module 228 and having a data subscription associated with the cellular communication module 228. In this example, order 153363. Doc -19- 201233216 is used for a limited amount of data for a predetermined period of time (for example, a calendar month). In other embodiments, the subscription does not need to have a data usage limit. The cellular communication module 228 supports a two-way data communication service, such as a packet switched data service (such as a universal packet radio service (GPRS) supported by the GSM communication network and/or a high speed downlink packet supported by the UMTS network). Take (HSDPA)). Thus, communication interface 229 is compatible with two-way data communication services. The two-way data communication service supports one of the Internet Protocol (IP)'s of data communication, but other agreements are expected to be used in addition or in the alternative. In this example, the navigation device 2 includes a cellular communication module 228. However, in another embodiment, if desired, via a separate wireless communication terminal (not shown) (such as a mobile phone, pDA, and/or Any device with mobile phone technology) establishes a data session with a communication network to establish a digital connection, such as a digital connection via known Bluetooth technology. In this regard, the navigation device 200 can be enabled for Bluetooth to enable the navigation device 2 to be unaware of the settings of the wireless communication terminal, thereby causing the navigation device 200 to operate correctly with a mobile phone model, manufacturer, etc. that always changes range. . Model/manufacturer specific settings may be stored, for example, by navigation device 200, if desired. Updateable for storing information for this information. It should therefore be understood that the navigation device is an example of a communication enabled mobile computing device. Of course, one of ordinary skill in the art will appreciate that one or more sources (not shown) are powered in a conventional manner to the electronic components shown in FIG. Those of ordinary skill in the art will appreciate that different configurations of the components shown in Figure 2 can be expected. For example, the components shown in Figure 2 can be connected to one another via wired and/or wireless connections and the like. Therefore, the navigation described in this article is 153363. Doc •20· 201233216 Set 200 can be a portable or handheld navigation device. In order to facilitate the use of the navigation device, the portable or hand-held navigation can be connected or "connected" (Fig. 3) to the car or the appropriate vehicle (for example to "bicycle, locomotive or as usual" also). The navigation device 200 can then be placed on an arm 232 for use in portable or handheld navigation. The arm itself can be attached to a vehicle dashboard using a suction cup 234 or Windshield, etc. This arm 232 is an example of a docking station to which the navigation device 2 (9) can be coupled. The navigation device 2 can be connected or otherwise connected to the interface by, for example, snapping the navigation device to the arm 232. The arm 232 of the station. The navigation device buckle can then be rotated on the arm 232. To release the connection between the navigation device and the docking station, for example, the button on the navigation device 2 can be pressed (the general technician not showing the technology) Other similar configurations of coupling and decoupling of the navigation device 200 to a docking station are well known. Turning to FIG. 4, the memory device 214 of the navigation device 2 stores a boot loader program executable by the processor 202 ( Not shown) is an environment in which the operating system 238 is loaded from the memory resource 214 for execution by the functional hardware component 236. The hardware component 236 provides an environment in which the application software 240 can be run. The functional hardware component 236 resides between the application software 240 and the functional hardware component 236. The application software 240 provides a job environment. The operating environment includes a gui that supports the core functions of the navigation device 2, such as a map. Viewing, route planning, navigation functions, and other functions associated with core functionality. In this example, to implement a content delivery module 24 1, 153363. Doc • 21- 201233216 The application software 240 supports a navigation module 242. Referring to FIG. 5, the navigation module 242 includes a route calculator 25 that has a path calculation parameter (eg, a start position and a destination position) received from a navigation input module (not shown). In this example, there is an input 252 for the first location and the second location mentioned above. The route calculator 250 has a map repository 254 that includes geospatial data. The route calculator 250 is also operatively coupled to a route tracker 256. The route tracker 256 can also access the map database 254. The route tracker 256 can be operatively coupled to a GPS data module 258. An instruction generator 260 is also operatively coupled to a media communication module 264 and an output interface 266. In this example, the output interface 266 is coupled to the display 230 and a speaker 268. The media communication module 264 is also operatively coupled to the local database 262 of the stop area data, and the local database 262 of the stop area data has been generated according to any suitable method to include knowledge of the short-term or longer period. The area where the internal transport stops. For example, a stop zone can stop or slow down the crowd to an area or zone that is close to the stop speed (regi〇n). In another embodiment, the stop zone may be associated with a geospatial feature (eg, a road), but may be located at a distance that is not particularly close to the road (eg, up to 2 kilometers), such as needed A gas station that arrives from a highway bypass. It should therefore be understood that the definition of a stop zone can be based on a nearby transport network. For example, if only a limited number of roads can be reached to a stop area, the stop area can be defined relative to certain locations on the road. This event can be used to form a arrival or proximity to the stop area when the navigation device reaches or approaches the same. In this example, the stop area database 262 thus includes trigger 153363. Doc -22· 201233216 The trigger data identifies a region, boundary or location that constitutes one of the triggering information associated with the stop region, and the nature of the trigger data will be described later. However, it should be noted that the stop area is different from a parking area or lot. As is apparent from the name, in this example, the database of the stop area data is stored by the navigation device 200 at the local end. However, those skilled in the art will appreciate that the stop region poor stock 262 can be specifically stored remotely and can be accessed via communication module 228. For example, a detection region data 262 can be generated using the detection trace data (such as anonymous detection trace data) that instructs the mobile computing device to stop, mobilize the 'parking position, and optionally the duration of the stay. Additionally or alternatively, other sources of information (eg, government records, itinerary guides, and/or recommendations provided by users of the mobile computing device) may be used to generate a stop area database 262 that may be aggregated and processed using known techniques to Export the stop areas mentioned above. The stop area repository 262 can be augmented by manual input from a digital map technician (DMT). In this regard, and turning to FIG. 6, navigation device 200 can communicate with the cellular communication network 280 (eg, the UMTS network mentioned above) via one or more Node Bs 282 of a cellular communication network 280. Communication. Although reference is made herein to a UMTS network, those skilled in the art will appreciate that the embodiments described herein are not limited to UMTS networks and other wireless communication networks are contemplated. The cellular communication network 2 80 is operatively connected to the Internet 2 8 4 . A remote server 286 is "attached" to the Internet 284 via an Internet Service Provider (ISP) and forms an instance of an external resource. The remote server 286 includes or is coupled to one of the stop area data associated with each stop area 153363. Doc • 23· 201233216 Further database 288 (in this example the database also contains content, such as media). The mobile computing device (in this example, the navigation device 2) is combined with the remote server 286 and its functional relationships to form a content delivery system. As explained above, the Internet connection 284 can be used to establish a network connection between the navigation device 200 (via a service provider) and another device (e.g., the remote feeder 286) using any of the conventional methods. In this regard, any number of appropriate data communication protocols may be utilized. In addition, the communication module 228 can utilize any number of communication standards, such as CDMA2000, GSM, IEEE 802 1 1 a/b/c/g/n, and the like. When the remote area server stores the stop area database by the remote server 286, the remote server 286 requests the data to be stopped by the local database of the area data. Ways to provide information. In operation, for the sake of simplicity, it is assumed that the user (in one of the offices of the European Patent Office located in the Hague of Patentlaan 2) Rijswijk requested navigation assistance to the TomTom International BV office of Rembrandtplein 35 located in Amsterdam. To implement navigation of the above destination using the navigation device 200, the user configures a route for calculation as follows. Referring to Figures 7 through 5, the user uses a positioning browser function supported by the user interface to employ an illustrative destination location entry procedure as described below. Although not shown, the user uses a setting menu option supported by the application software 240 to select the view generation of the three-dimensional mode. When the user turns on the power of the navigation device 200, the gps module of the device 2 is 153363. Doc -24.  201233216 652 acquires the GPS data and performs a self-positioning determination by calculating (in a conventional manner) the location of the navigation device 200. As shown in FIG. 7, a pseudo-two-dimensional display one of the display screens 300 is presented for the user: a local environment 3〇2 for determining the navigation device 2〇0 and an area 300 for displaying the screen 300 under the local environment 302. A set of control and status messages in 304. By touching the display area of the local environment 3〇2, the navigation device 2 updates the display details through a series of virtual or soft buttons through the user interface (as shown in FIG. 8). Virtual or soft press and others, the user can enter a destination that the user wishes to navigate. The navigation device 200 initiates a route calculation program by touching the "Navigate t0" virtual button 3〇8, and a part of the route calculation program includes a route establishment program. In accordance with the route setup procedure, the navigation device 2 displays (as shown in Figure 9) a plurality of virtual buttons associated with different categories of selectable destinations. In this example, the display shows an "(automatic navigation)" button that, if pressed, will be set to a destination where the auto navigation location is stored. If the "fav〇urite" button is pressed, the list of one of the destinations previously stored by the user in the navigation device 2' is displayed, and if one of the destinations is subsequently selected, the setting is set. The calculated route destination is the selected previous storage destination. If the "Add destination (recent destination)" soft button is pressed, a list of the selectable destinations retained in the memory of the navigation device 2 and the user's most recently navigated list is displayed. Selecting one of the destinations to fill in this list will set the destination location for this route to the location selected (previously accessed). If you press the "p〇im 〇f interest" button, then several options appear, the user can use 153363. Doc • 25· 201233216 These options are selected to navigate to a plurality of locations (eg, such as an automated teller machine that is pre-stored in the navigation device 200 as one of the navigation devices 2 that the user may want to navigate to. Any of the (ATM), gas stations, or resorts' triangles can be provided with additional sub-menu options for the "Navigate t0 Navigate to..." menu option, and an "address" button. 31〇Starting a program The user can input the destination address that the user wishes to navigate by using the program. In this example, since the user knows that the user wants the destination street address of the navigation device navigation, it is assumed that the "address" button 310 is operated (by touching the touch virtual button displayed on the screen) Select a location as the destination, and based on this (as shown in Figure 1), present a series of address input options to the user: according to r city centre, according to "postcode", by " Cr〇ssing 〇r ___ (crossing intersection or ten intersection) (for example, one of the intersections of two roads) and entering the address according to "street and house number". In this example, the user knows the street address and the home number of the destination and thus selects a "street and h〇use street and home number" virtual button 312, as shown in Figure U, and then displays the following items based on this User: Type one of the city names that you want to navigate to, a reminder 314, a flag button 315, a country that the user can select by the flag button 315, and a virtual keyboard 318 that can be used if needed. The virtual keyboard 318 is operated to input the destination city name. In this example, the user begins to play "Amsterdam" and thus the navigation device 200 makes 153363 by providing the user with a list 32 of selectable cities. Doc •26- 201233216 Response. In this example, the user wishes to navigate to Amsterdam, as shown in Figure 12, and the navigation device 200 is based on the self-list η. Selecting Amster (jam and displaying the name of the street - prompt 322 and virtual keyboard 318, the user can enter the street name again by the virtual keyboard 318. In this example, the user key hits the street name of the destination and navigates The device 200 responds by providing the user with a list 324 of selectable title names. In this example the user wishes to travel to the street "Rembrandtplein", and thus the user selects "Rembrandtplein" from the displayed list 324. Once an orientation has been selected, the navigation device 200 then displays (Fig. 13) - the restricted large number to the virtual keypad 326, and prompts the user to type in the selected street and city that the user wishes to navigate to by the prompt 328. The street number in the middle. The right user has previously navigated to one of the building numbers in the street, and the number is initially displayed. If the user wants to navigate to Rembrandtplein No. 35 in this example, the user only needs to use the virtual key table 326. Type the street number ("35") and then touch the "Done" displayed in the lower right corner of the display screen 3〇〇 To be referred to as 330. If the user would like to navigate the Rembrandtplein to a different building number, the user only needs to operate the virtual keypad 326 to enter an appropriate building or street number. If the user decides to navigate to the proposed building The number, the user touches the "Done" virtual button 330. Then the application software 24 causes the user interface to present a message 346 (FIG. 14) asking the user whether a specific arrival time is required (FIG. 14) Will touch - "yes" virtual button, then call the functional 'this functional estimate to travel to the destination 153363. Doc •27· 201233216 Time (after the user provides the arrival time) and advises the user when he should leave (or if he or she is late, he should have left) and wait for his current location to arrive at his destination. In this example, the user does not focus on arriving at a particular time and therefore selects a "no" virtual button 348. Selecting the "no" virtual button 348 causes the route meter 250 of the navigation module 242 to calculate the route between the front position and the selected destination using the geospatial data stored in the ground database 254, and as shown in the figure The display shows a route 350 on a relatively low magnification map showing the full route. Also provided to the user is a "D〇ne" virtual button 352, which the user can press to indicate an acceptable calculation route: a "find alternative" virtual button 354, which the user can press Causing the navigation device 200 to calculate another route to the selected destination; and a "details" virtual singer 356 'user can press to display a selectable option for displaying a display of more detailed information about the currently displayed route 350 . In this example, it is assumed that the user considers that the display route is acceptable, and once the "Done" button 352' has been pressed, the user is presented with a three-dimensional view (not shown) of the current starting position of the navigation device 200. The user then begins their journey and the navigation device 200 guides the user in the following manner. Referring to Figure 16 'after the user has set the destination (step 4 〇〇) and the route (402) has been calculated as described above, 'the user is on the calculated route (step 404) » in the journey, coupled to the route The GPS module 258 of the tracker 256 uses the information obtained from the GPS receiver 224 to provide current location information. The route calculated by the route calculator 250 can be accessed by the route tracker 256, and the route tracker determines the current position relative to one of the calculated routes. Route tracking 153363. Doc -28- 201233216 256 uses the obtained GPS data to determine (step bar) when the current position on the route approaches or corresponds to a stop area and the user stops at the stop soil by accessing the stop area database 262. Also district. In this regard, the determination as to whether the position of the navigation device 2GG is within the predetermined area and/or within the predetermined distance is considered to be satisfied in the stop area or within a sufficient distance. . The trigger data mentioned above in the stop area 262 is used in this example to determine if the navigation device 200 is sufficiently close to the stop area to constitute a satisfactory decision criterion. The GPS data is then used to determine if a safety related criterion has been met. In this example, the GPS data is used to determine the speed of the vehicle, and thus the route tracker 256 determines that the stop zone has arrived in a safe manner when the speed is reduced to zero or near zero. Otherwise, route tracker 256 continues to determine when the stop zone has been reached. In another embodiment, the navigation device 2 can be in communication with a vehicle computing device, such as when the navigation device 200 is integrated into a vehicle. In this embodiment, the navigation device 2 can access the transport tool speed to determine the above-described safety related criteria, for example via a so-called CAN bus or FlexrayTM network. The knowledge that the user is at or near a stationary state facilitates delivery of, for example, current content to the user when it is recognized that it corresponds to a security state. The command generator 260 is then subsequently implemented to communicate with the media associated with the stop area, such as one of the following modes. The command generator 260 requests the media communication module 264 to provide (step 4〇8) the media associated with the currently stopped region. The related media is captured by the media delivery module 264 and/or to the associated media (step 41〇), indexed and 153363. Doc -29-201233216 is supplied to the instruction generator 260. In this regard, the media delivery module 264 transmits the identified identification of the identified stop region to the remote server, uses the provided stop region identification, accesses the further stop region database 288, and fetches (step 410) the identified content. The content of the link is for the user to use. The media delivery module 264 then receives the content retrieved by the remote server 286. Once the content has been retrieved, the instruction generator 260 forms (step 412) - the message. For security reasons, as described above, when approaching the stop area, at least one identification of the content or the content about the particular stop area is obtained and delivered when the vehicle is about to stop or is about to stop. In this regard, a motion related condition is applied to determine if content should be delivered. In this example, the motion related condition is a stationary or near stationary state. The motion related condition may include a maximum speed associated with a stop region. The user's settings, any previous driving directions, the previously used stop areas, and any preferences of the user can be used to improve the assessment of the most relevant content. In this regard, the navigation device stores profile data in this embodiment. Once the message has been formed, the command generator 260 presents (step 414) the media to the user via display 230 and/or speaker 268. In a first alternative implementation, the formed message may include at least an identification and/or a reference to the content, for example, by hyperlinking to one of the media, the selection of the user connection results in an "extract" based (relative to a "push based" ") Provide media to users. As can be seen, the content prioritization can be scheduled according to any suitable predetermined criteria. In the above example, each stop region has a single associated with it 153363. Doc 201233216 Content item. However, in another embodiment, a given stop region may have at least two content items associated therewith. In such situations, the media communication module 246 must prioritize the content associated with the stop area and select the content with the highest priority for delivery to the user. In this regard, prioritization may be based on at least one of the following criteria: a relevance of the content to a identified destination location; a correlation with a calculated route; a correlation with a segment of the calculated route; One of the users sets the correlation of the sandal; the relevance of the vehicle to one of the computing devices; and/or the location of the computing device. As described herein, the delivery is relevant and delivered to the user in a manner that does not compromise the security of the user and/or other passengers within a vehicle. As suggested above, the content may be an advertisement; the advertisement may be related to the destination selected by the user, but the relevance may additionally or alternatively be about other locations, such as the current stop region, any potential subsequent stop regions, regarding the current A destination-dynamic situation (such as a traffic condition or parking availability). The content that is delivered may be related to a dynamic situation associated with the calculated route, such as a danger associated with the route, a potential associated with the route. Damage (for example, where there is an accident or accident, such as a dangerous intersection or a potentially dangerous line merge). In another case, the 'stopped area can be accidentally formed and dynamically judged. Due to the use of the communication network $ by the navigation device, it is possible to use the Ding (10) Ding Claw

InternatiGnal Β· V·購得的HD交通資訊系統即時識別-交通 情況,在該交通情況中運輸卫具/交通為靜止且因此構成 153363.doc •31 · 201233216 二= 地區。此可為歸因於-意外或聚集的運輸工 二可在:類:渡船而出現的高度擁擠之交通的-橋樑。因 此了在此類特別停止地區遞送内容。 在一進一步實施例中, 加標籤或以其他方式擴傳至r Q的儲存資说 相關聯之潛在危險之資二:送至:用編與停止地區 站之背景内文中,4口一加油站或「汽油」 n ^ _田返回—南速公路時可由導航裝置在離 φ :。&線道出現情況傳送給使用者。在此實例 中,内容可為一視訊剪輯。 =又一進一步實施例中’在一個以上内容項有資格待遞 下可利用-定價機制’將可用於排定待傳送内容之 優先順序及/或等級的該定價機制增添至訊息之優先順序 計算及等級排定。 在另一實施例中,在導航裳置中增添一登入系統以收集 使用者選擇連接、通信或以其他方式與廣告商互動或者獲 得更多資訊的統計使用資料,例如點閱率。可由内容遞送 模組241執行功能性之此態樣。 、 作為另一實例,雖然已在駕駛之背景内文中描述上述實 施例,但熟悉此項技術者應瞭解到,可關於其他活動(例 如行走或遠足或者其他越野導航)採用上述實例。類似 地,可關於包含具有50 cc至125 “之運輸工具的兩輪運輸 工具(諸如騎腳踏車者及/或騎摩托車者)採用以上實例。 就此而言,歸因於在騎兩輪運輸工具時有限的平衡及有 限的互動自由’訊息内容至使用者之—安全互動及顯示尤 153363.doc -32- 201233216 為重要。此外,從一安全顴點备 m點希望僅當運輸工具靜止且處 於最安全的可能位置時遞送眘 貝杆。因此,關於此類運輸工 具’上述實施例可經組態以蕤 错由選擇騎車者能夠靜止的停 止地區來支援額外的安全。會 只1不上’為確保内容之安全遞 送,可關於某些類型運輸工且爲〃 ^ 〃及何者可在其他停止地區中 來界定停止地區。 在另-實财,當認為定位於停止地區與目的地之間之 路線上的安全相機可安全顯示時可顯示該安全相機,藉此 避免使駕駿者分心。 雖然在上述實例中已在内容或内容之-識㈣之背景内 文中描述的實錢Ή行動計算裝置傳送至使用者,但熟 悉此項技術者應瞭解,行動計算裝置可經㈣㈣得内容 或内容之識別項而為㈣者提供轉何時傳送内容或内容 識別項至使用者的-能力’例如在某些情勢下,諸如當較 少需要使用者注意力的白天時間内。在另—實例中,雖然 已獲得,但可由行動計算奘署夕 _ , τ异衷置之一設定禁止内容或内容識 別項之傳送。 以進一步實例之方式,雖然前述詳細描述中描述的實施 例指稱GPS,但應注意導航震置可❹任何種類之定位感 測技術作為GPS之替代(或實際上為增添物卜例如在可使 用時導航裝置可使用其他全球導航衛星系統(GNSS),諸如 提議的歐洲加利略(EUropean Galile〇)系統。同樣,不應限 制於基於衛星而可使用基於地面之信標或致使器件判定其 地理位置的其他種類系統(例如長程導航(L〇RAN)_c系統) 153363.doc •33- 201233216 而輕易地起作用。 本發明之替代實施例可實施為與_電腦系統—起使用的 一電腦程式產品,該電腦程式產品為例如儲存於一有形資 料記錄媒體(諸如-磁片、CD-ROM、R〇M、或固定磁碟) 上的一系列電腦指令或者體現為一電腦資料信號,經由一 實體媒體或一無線媒體(例如微波或紅外線)傳輸該信號。 電月6J指令系列可構成上述功能性之全部或部分,且亦可儲 存於揮發性或非揮發性的任何記憶體器件中,諸如半導 體、磁性、光學或其他記憶體器件中。 此項技術之一般技術者亦應很好地理解雖,然較佳實施 例藉由軟體實施某些功能性,但可單純在硬體中(例如藉 由一個或多個ASIC(應用特定積體電路))或實際上由硬體 及軟體之一混合來等效實施功能性。如此,不應將本發明 之範嘴解譯為僅限於在軟體中實施。 最後,應注意到雖然隨附申請專利範圍設定本文中描述 的特徵之特定組合,但本發明之範疇不限於下文中主張的 特定組合,而是替代地延伸涵蓋本文中揭示的特徵或實施 例之任何組合,無論是否此時在隨附申請專利範圍中特別 列舉此特定組合。 【圖式簡單說明】 圖1係可由一導航裝置使用的一全球定位系統(Gp$)之— 實例之部分的一示意性繪示; 圖2係構成本發明之貫施例的一導航裝置之電子組件之 一示意圖; 153363.doc •34- 201233216 用的一銜接配置之 圖3係在一運輸工具十供選擇性使 示意圖; 示意性代 圖4係由圖6之導航裝置使用的—架構堆疊之一 表圖; 圖5係圖8之一導航模組更我线4 文馮咩細之一示意圖; 圖6係一音訊指令產生车姑+ 座王糸統之—示意圖,其包括圖ό之導 航裝置; 圖7至圖15係關於與一提議旅程相關聯之一路線選擇的 導航裝置之螢幕掏取畫面; 圖16係構成本發明之另—實施例的遞送内容之一方法的 一流程圖》 【主要元件符號說明】 100 GPS系統 102 衛星 104 地球 106 GPS接收器 108 擴展頻譜資料信號 200 導航裝置 202 處理器 204 輸入器件 206 顯示螢幕 208 輸出器件 210 連接 212 輸出連接 153363.doc -35 - 201233216 214 記憶體資源 216 連接 218 I/O埠 220 連接 222 I/O器件 224 天線/接收器 226 連接 228 蜂巢式通信模組 229 通信介面 230 顯示器 232 臂 234 吸盤 236 功能性硬體組件 238 作業系統 240 應用程式軟體 241 内容遞送模組 242 導航模組 250 路線計算器 252 輸入 254 地圖貢料庫 256 路線循跡器 258 GPS資料模組 260 指令產生器 262 停止地區資料庫 153363.doc -36- 201233216 264 媒體傳送模組 266 輸出介面 268 揚聲器 280 蜂巢式通信網路 282 節點B 284 網際網路 286 遠端伺服器 288 停止地區資料庫 300 顯示畫面 302 當地環境 304 區域 306 虛擬按 308 虛擬按 310 虛擬按4$ 312 虛擬按4s 314 提示 316 國旗按鈕 318 虛擬鍵盤 320 清單 322 提示 324 清單 326 虛擬鍵台 328 提示 330 虛擬按^2 153363.doc -37- 201233216 346 訊問訊息 348 虛擬按紐 350 路線 352 虛擬按紐 354 虛擬按紐 356 虛擬按虹 153363.doc •38InternatiGnal Β· V· purchased HD traffic information system for instant identification - traffic situation, in which the transport aid / traffic is stationary and therefore constitutes 153363.doc •31 · 201233216 2 = area. This can be attributed to - accidental or aggregated transporters - bridges in the highly crowded traffic that occurs in the class: ferries. Therefore, content is delivered in such special stop areas. In a further embodiment, the potential danger associated with the storage of the tagged or otherwise extended to r Q is: sent to: in the context of the editing and stopping of the regional station, a 4-port one gas station Or "gasoline" n ^ _ field return - the south speed highway can be separated from φ by the navigation device. The & line appearance is transmitted to the user. In this example, the content can be a video clip. In yet another further embodiment, 'more than one content item is eligible for delivery-available-pricing mechanism' to prioritize the pricing mechanism that can be used to prioritize and/or rank the content to be delivered to the message And level scheduling. In another embodiment, a login system is added to the navigation skirt to collect statistical usage data, such as clickthrough rates, for the user to select to connect, communicate, or otherwise interact with the advertiser or obtain more information. This aspect of functionality can be performed by content delivery module 241. As another example, although the above embodiments have been described in the context of driving, those skilled in the art will appreciate that the above examples can be employed with respect to other activities, such as walking or hiking or other off-road navigation. Similarly, the above example can be applied with respect to a two-wheeled vehicle (such as a cyclist and/or a cyclist) that includes a 50 cc to 125" vehicle. In this regard, due to the two-wheeled vehicle Time limited balance and limited interaction freedom 'message content to users' - security interaction and display especially 153363.doc -32- 201233216 is important. In addition, from a safe point to prepare m point hope only when the vehicle is stationary and at The safest possible position is to deliver the cautious bar. Therefore, with regard to such a means of transport, the above-described embodiments can be configured to support additional safety by selecting a stop area where the rider can stand still. 'To ensure the safe delivery of content, it is possible to define stop areas for certain types of transport workers and for others. In another-real money, when it is considered to be located between the stop area and the destination The security camera on the route can display the security camera when it is safe to display, thereby avoiding distracting the driver. Although in the above example, the content or content is known (4) The real money mobile computing device described in the background is transmitted to the user, but those skilled in the art should understand that the mobile computing device can provide (4) the content of the content or the content of the content (4) to provide the content of the transfer or the content identification. Item-to-user-capability', for example, in certain situations, such as during daylight hours when less user attention is required. In another-example, although it has been obtained, it can be calculated by action _, τ One of the settings sets the prohibition of the transmission of content or content identification items. By way of further example, although the embodiment described in the foregoing detailed description refers to GPS, it should be noted that the navigation can be used for any kind of location sensing technology as GPS. Instead of (or in fact adding something, for example, when available, the navigation device may use other Global Navigation Satellite Systems (GNSS), such as the proposed EUropean Galile(R) system. Again, it should not be limited to satellite based Ground-based beacons or other types of systems that cause the device to determine its geographic location (eg, long-range navigation (L〇RAN)_c system) 153363.doc •33-201233216 is easy to function. An alternative embodiment of the present invention can be implemented as a computer program product for use with a computer system, such as a tangible data recording medium (such as - A series of computer commands on a magnetic disk, CD-ROM, R〇M, or fixed disk) or embodied as a computer data signal transmitted over a physical medium or a wireless medium (eg, microwave or infrared). The 6J instruction series may constitute all or part of the above functionality, and may also be stored in any memory device that is volatile or non-volatile, such as semiconductor, magnetic, optical or other memory devices. The skilled person should also understand well that although the preferred embodiment implements certain functionality by software, it can be purely in hardware (for example by one or more ASICs (application-specific integrated circuits)) or Functionality is equivalently performed by mixing one of the hardware and the soft body. As such, the scope of the present invention should not be construed as being limited to implementation in the software. Finally, it should be noted that although the specific scope of the features described herein are set forth in the accompanying claims, the scope of the invention is not limited to the specific combinations claimed hereinafter, but instead extends to cover the features or embodiments disclosed herein. Any combination, whether or not this particular combination is specifically recited in the accompanying claims. BRIEF DESCRIPTION OF THE DRAWINGS FIG. 1 is a schematic illustration of a portion of an example of a global positioning system (Gp$) that can be used by a navigation device; FIG. 2 is a navigation device constituting a consistent embodiment of the present invention. Schematic diagram of one of the electronic components; 153363.doc • 34- 201233216 A connection configuration of Figure 3 is a schematic diagram of a transport tool for selective; schematic representation of Figure 4 is used by the navigation device of Figure 6 - architecture stacking Figure 5 is a schematic diagram of one of the navigation modules of Figure 8 and one of the lines of the text. Figure 6 is a schematic diagram of an audio command generating a car and a seat of the king. Navigating device; FIG. 7 to FIG. 15 are screen capture views of a navigation device associated with one route associated with an offer journey; FIG. 16 is a flow chart of a method for constructing one of the other embodiments of the present invention. 》 [Main Component Symbol Description] 100 GPS System 102 Satellite 104 Earth 106 GPS Receiver 108 Spread Spectrum Data Signal 200 Navigation Device 202 Processor 204 Input Device 206 Display Screen 208 Output Device 210 Connection 212 Output Connection 153363.doc -35 - 201233216 214 Memory Resource 216 Connection 218 I/O埠220 Connection 222 I/O Device 224 Antenna/Receiver 226 Connection 228 Honeycomb Communication Module 229 Communication Interface 230 Display 232 Arm 234 Suction Cup 236 Functional Hardware Components 238 Operating System 240 Application Software 241 Content Delivery Module 242 Navigation Module 250 Route Calculator 252 Input 254 Map Mission Library 256 Route Tracker 258 GPS Data Module 260 Command Generator 262 Stop Region Database 153363.doc -36- 201233216 264 Media Transfer Module 266 Output Interface 268 Speaker 280 Honeycomb Communication Network 282 Node B 284 Internet 286 Remote Server 288 Stop Area Library 300 Display Screen 302 Local Environment 304 Area 306 Virtual Press 308 Virtual Press 310 Virtual Press 4$ 312 Virtual Press 4s 314 Tip 316 Flag Button 318 Virtual Keyboard 320 List 322 Tip 324 List 326 Virtual Keypad 328 Tip 330 Virtual Press ^2 153363.doc -37- 201233216 346 Interrogation Message 348 Virtual Button 350 Route 352 Virtual Virtual button 356 virtual button 354 by Hong 153363.doc • 38

Claims (1)

201233216 七、申請專利範圍: 1· 一種傳送内容至一通信啟用行動計算裝置之一使用者的 方法’該方法包括: 該計算裝置判定該計算裝置之一位置; 判定是否相對於一附近停止地區之該計算裝置之該位 置滿足一預定準則; 回應於滿足該預定準則而獲得與該停止地區相關聯之 内容之至少一識別,在該計算裝置遠端儲存該内容且經 由一無線通信網路獲得該内容;及 省汁算裝置回應於滿足一安全準則而將該内容之至少 該識別傳送至該使用者。 2. 如請求項1之方法,其進一步包括: 該計算裝置藉由判定是否該計算裝置符合一運動相關 條件而判定是否滿足該安全準則;及 回應於滿足該運動相關條件而遞送該内容。 3. 如請求項2之方法,其中該運動相關條件為減速至一靜 止狀態或處於該靜止狀態中。 4. 如請求項2或3之方法’其中該運動相關條件包括與該停 止地區相關之一最大速度。 5. 如請求項1、2或3之方法,其中該内容為廣告内容 6. 如請求項1、2或3之方法,其中 定距離中及/或該預定 該預定準則為該停止地區之一預 距離内的該計算裝置之該位置。 7·如請求項1、2或3之方法 其中該計算裝置提供一導航 153363.doc 201233216 援助服務》 8.如請求項丨、2或3之方法’其中從在該計算裝置遠端儲 存的停止地區資料之一資料庫獲得該内容之至少該識 別’該停止地區資料庫識別停止地區及與該等停止地區 相關聯之内容。 9 ·如5青求項8之方法,其中 該停止地區資料庫識別與該停止地區相關聯的複數個 内谷’識別的該複數個内容包括該内容;且 該計算裝置排定該複數個内容之優先順序使得當滿足 該安全準則時在其他識別内容之前傳送一最高優先順序 内容。 10. 如晴求項9之方法’其中基於下列準則之至少一者排定 該内容之優先順序: 該内容與一識別目的地位置之相關性; 與一經計算路線之相關性; 與該經計算路線之一區段之相關性; 與該使用者之一設定檔之相關性; 與安置該計算裝置之一運輸工具之相關性;及/或 與該計算裝置之該位置之相關性。 11. 如請求項1、2或3之方法,其進一步包括: 藉由該計算裝置記錄與至該使用者之内容傳送相關的 統計使用資料。 12. 如請求項丨、2或3之方法,其中獲得與該停止地區相關 聯之該内容之至少該識別包括: 153363.doc 201233216 獲得該内容之一參考,該參考藉由該參考之選擇而啟 用該内容之傳送β 13. 如請求項8之方法’其中該停止地區資料庫包括複數個 停止地區之識別’該複數個停止地區與一特定類別運輸 工具相關聯。 14. 一種行動計算裝置,其包括: 一處理資源,其經配置以在使用時支援一作業環境, 該作業環境支援一位置判定模組、一停止地區識別項模 組及一内容遞送模組;其中 該位置判定模組經配置以判定一當前位置; 該停止地區識別項模組經配置以判定是否相對於一附 近停止地區之該當前位置滿足一預定準則; 該内容遞送模組經配置以回應於滿足該預定準則而獲 得與該停止地區相關聯之内容之至少一識別,在該計算 裝置返端儲存該内容且經由該無線通信網路獲得該内 容;及 該内容遞送模組亦經配置以回應於滿足一安全準則而 將該内容之至少該識別傳送至該使用者。 15. 如請求項14之裝置,其中: 該内容遞送模組經配置以藉由判定是否滿足一運動相 關條件而判定是否滿足該安全準則;及 該内容遞送模組經西己置以回應於滿足該運動才目關條件 而遞送該内容。 16如請求項15之裝置,其中該運動相關條件為減速至一靜 153363.doc 201233216 止狀態或處於該靜止狀態中。 17_如請求項15或16之裝置,其中該運動相關條件包括與該 停止地區相關之一最大速度。 18·如請求項14、15或16之裝置,其中該内容為廣告内容。 19·如請求項14、15或16之裝置,其中 該預定準則為該停止地區之一預定距離中及/或該預定 距離内的該當前位置。 20. 如請求項14、15或16之裝置’其中從在該計算裝置遠端 儲存的停止地區資料之一資料庫獲得該内容之至少該識 別,該停止地區資料庫識別停止地區及與該等停止地區 相關聯之内容。 21. 如請求項20之裝置,其中 該停止地區資料庫識別與該停止地區相關聯之複數個 内容’識別的該複數個内容包括該内容;且 該内容遞送模組經配置以排定該複數個内容之優先順 序’使得當滿足該安全準則時在其他識別内容之前傳送 一最高優先順序内容。 22·如請求項21之裝置,其中係基於下列準則之至少一者排 定該内容之優先順序: 該内容與一識別目的地位置之相關性; 與一經計算路線之相關性; 與該經計算路線之一區段之相關性; 與該使用者之一設定檔之相關性; 與安置該計算裝置之一運輸工具之相關性;及/或 153363.doc 201233216 與該計算裝置之該位置之相關性β 23. 如請求項14、15或16之裝置,其進一步包括: 該内容遞送模組經配置以記錄與至該使用者之内容傳 送相關的統計使用資料。 24. 如請求項14、15或16之裝置,其中該内容遞送模組藉由 獲得6亥内容之一參考而獲得與該停止地區相關聯之該内 今之至少該識別,該參考藉由該參考之選擇而啟用該内 容之傳送。 25. 如請求項20之裝置,其中該停止地區資料庫包括複數個 V止地區之識別,該複數個停止地區與一特定類別運輸 工具相關聯。 26. —種導航裝置,其包括如請求項14至25之任一項之行動 計算裝置。 27_ —種内容遞送系統,其包括: 如請求項14至25之任一項的行動計算裝置,該行動計 算裝置能夠經由該通信網路與該停止地區資料庫通信; 一祠服器’其在該行動計算裝置遠端,該伺服器支援 該.停止地區資料庫且經配置以對要求至該停止地區資料 .庫之存取的資訊之一請求作出回應;其中 5亥行動计算裝置經配置以經由該無線通信網路請求與 識別的該停止地區相關聯之該内容之至少該識別;及 該伺服器經配置以回應於來自該行動計算裝置之該請 求而提供該内容之至少該識別。 153363.doc201233216 VII. Patent Application Range: 1. A method for transmitting content to a user of a communication enabled mobile computing device'. The method comprises: determining, by the computing device, a location of the computing device; determining whether it is relative to a nearby stop region The location of the computing device satisfies a predetermined criterion; obtaining at least one identification of content associated with the stop region in response to satisfying the predetermined criterion, storing the content remotely at the computing device and obtaining the content via a wireless communication network And the juice saving device transmits at least the identification of the content to the user in response to satisfying a security criterion. 2. The method of claim 1, further comprising: the computing device determining whether the security criterion is met by determining whether the computing device meets a motion related condition; and delivering the content in response to satisfying the motion related condition. 3. The method of claim 2, wherein the motion related condition is deceleration to a stationary state or in the stationary state. 4. The method of claim 2 or 3 wherein the motion related condition comprises a maximum speed associated with the parking area. 5. The method of claim 1, 2 or 3, wherein the content is advertising content 6. The method of claim 1, 2 or 3, wherein the predetermined distance and/or the predetermined predetermined criterion is one of the stop regions The location of the computing device within the pre-distance. 7. The method of claim 1, 2 or 3 wherein the computing device provides a navigation 153363.doc 201233216 Aid Service 8. The method of claim 2, 2 or 3 wherein the stop is stored from the remote end of the computing device The database of one of the regional materials obtains at least the identification of the content 'the stop region database identifies the stop region and the content associated with the stop region. 9. The method of claim 5, wherein the stop area database identifies the plurality of contents identified by the plurality of valleys associated with the stop area including the content; and the computing device schedules the plurality of contents The priority order is such that when the security criterion is met, a highest priority content is transmitted before other identifying content. 10. The method of claim 9, wherein the content is prioritized based on at least one of the following criteria: a correlation of the content with a recognized destination location; a correlation with a calculated route; and the calculated Correlation of one of the routes; correlation with one of the user profiles; correlation with a vehicle that houses the computing device; and/or correlation with the location of the computing device. 11. The method of claim 1, 2 or 3, further comprising: recording, by the computing device, statistical usage data relating to content delivery to the user. 12. The method of claim 2, 2 or 3, wherein obtaining at least the identification of the content associated with the stop region comprises: 153363.doc 201233216 obtaining a reference to the content, the reference being selected by the reference Enabling the delivery of the content β 13. The method of claim 8 wherein the stop area database includes identification of a plurality of stop areas associated with a particular category of vehicles. 14. A mobile computing device, comprising: a processing resource configured to support a work environment during use, the work environment supporting a location determination module, a stop region identification module, and a content delivery module; Wherein the location determination module is configured to determine a current location; the stop region identification module is configured to determine whether the current location meets a predetermined criterion relative to a nearby stop region; the content delivery module is configured to respond Obtaining at least one identification of content associated with the stop region at the satisfaction of the predetermined criteria, storing the content at the back of the computing device and obtaining the content via the wireless communication network; and the content delivery module is also configured to At least the identification of the content is communicated to the user in response to satisfying a security criterion. 15. The device of claim 14, wherein: the content delivery module is configured to determine whether the security criterion is met by determining whether a motion related condition is met; and the content delivery module is set in response to satisfaction The campaign delivers the content only after the conditions are met. The apparatus of claim 15, wherein the motion related condition is decelerating to a state of 153363.doc 201233216 or in the quiescent state. The apparatus of claim 15 or 16, wherein the motion related condition comprises a maximum speed associated with the stop area. 18. The device of claim 14, 15 or 16, wherein the content is advertising content. 19. The device of claim 14, 15 or 16, wherein the predetermined criterion is one of the predetermined distances in the stop region and/or the current location within the predetermined distance. 20. The device of claim 14, 15 or 16, wherein the at least the identification of the content is obtained from a database of the stop area data stored remotely at the computing device, the stop area database identifying the stop area and the Stop the content associated with the area. 21. The device of claim 20, wherein the stop region database identifies a plurality of content associated with the stop region 'the identified plurality of content includes the content; and the content delivery module is configured to schedule the plurality The prioritization of the content' enables a highest priority content to be transmitted before other identifying content when the security criteria are met. 22. The device of claim 21, wherein the content is prioritized based on at least one of the following criteria: a relevance of the content to a identified destination location; a correlation with a calculated route; and the calculated Correlation of one of the routes; correlation with one of the user profiles; correlation with the placement of one of the computing devices; and/or 153363.doc 201233216 associated with the location of the computing device </RTI> 23. The device of claim 14, 15, or 16, further comprising: the content delivery module configured to record statistical usage data related to content delivery to the user. 24. The device of claim 14, 15 or 16, wherein the content delivery module obtains at least the identification of the present time associated with the stop region by obtaining a reference to the content of the 6H, the reference by the The transfer of the content is enabled with reference to the selection. 25. The apparatus of claim 20, wherein the stop area database comprises an identification of a plurality of stop areas associated with a particular category of transport. 26. A navigation device comprising an action computing device as claimed in any one of claims 14 to 25. A content delivery system, comprising: an action computing device according to any one of claims 14 to 25, wherein the mobile computing device is capable of communicating with the stop area database via the communication network; The mobile computing device remotely, the server supporting the stop area database and configured to respond to a request for information requesting access to the stop area data library; wherein the 5H mobile computing device is configured to At least the identification of the content associated with the identified stop region is requested via the wireless communication network; and the server is configured to provide at least the identification of the content in response to the request from the mobile computing device. 153363.doc
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Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
TWI694298B (en) * 2017-08-04 2020-05-21 香港商阿里巴巴集團服務有限公司 Information display method, device and terminal

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
TWI694298B (en) * 2017-08-04 2020-05-21 香港商阿里巴巴集團服務有限公司 Information display method, device and terminal
US11212639B2 (en) 2017-08-04 2021-12-28 Advanced New Technologies Co., Ltd. Information display method and apparatus

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