201222496 六、發明說明： 【發明所屬之技術領域】 ϋ%訊看板及其顯示方法’特別是指安 裝於大型車輛外部以提供適地性的道路交通資訊、廣告資讯 以及車輛本身之行車動態給後方車輛駕駛之具適二:二 功能之移動資訊看板及其資訊顯示方法。 【先前技術】 目前-般的交通資訊呈現方式，是政府交通部門於阻道 或重要路口固定架設的方式來呈現前方道路交通資訊對於 尚未行經此看板架設區域之用路人而言，無法㈣且即時地 獲得所需的交通資訊，因此交通資訊的發佈效率不佳。另一 方面’藉由GPS定位及無線通訊的車載設備，用路人可以獲 得即時且即地的交通資訊、然而’在交通資訊的發佈效益(縮 短旅行時間）與成本（包括車載機的購f、服務維運及通訊成 本）比值不佳以及車載資通訊平台（包括網路前、後端）的軟、 硬體標準尚未完備情況下，此—即時交通資訊服務呈現普及 化之障礙。 顯不區域小、資 而在車體廣播資訊方面，目前主要以乘客及行人為服務 對象，而資訊内容則以商業廣告為主，例如公車之車體廣告 或廣告宣傳車輛之車體及語音廣告。以公車為例，在車内廣 告方面，一般位於座位上方之固定式廣告， 3 ΐ： 201222496 訊内容單調，因此效益有限，而運用電子顯示幕之動態廣告 ㈣限於車内空間與顯示設備技術，顯示面板僅能擺放在固 疋也，έ廣播效果易因乘客數量改變而受影響。而在車外廣 «方面’其廣告訴求料主要以候車乘客為主，因此，僅在 車輛停靠站時方能有較佳的廣告效果。另一方面，以廣告宣 傳車輛為例，廣告料求對象為居家民眾或慢速移動的行人， 因此廣告宣傳車輛經常以慢速行駛以達到其廣播效果，然而 後方用路人的用路權則易遭受侵犯。 就資訊廣播的商業模式而言，商業廣告資訊對大部分接 收廣播訊息的使用者來說是嫌惡訊息，然而，純粹的訂閱資 訊服務則無法取得廣播服務營運所需的必要成本。因此，訂 閱資訊與商業廣告須取得平衡方能共生共榮。目前的車載資 通訊服務以及戶外廣告資訊（包含㈣式與移動式的廣告產 業），均以獨立的方式運作，因此兩者的效果無法發揮其最 大效益，透過本發明，則可整合上述兩種產業。 【發明内容】 本發明主要目的在於提供-種安襄於大型車輛之具適 應性廣播功能之移動資訊看板及其資訊顯示 ’£，周遭車輛 駕駛可獲得即時且適地性的道路交通眘 L、車輛之行車動皞 另一方面， 政 u 口煞車或轉彎认廣告資訊，因此’用路人可有效地避開塞 車路段及維持行車安全’進而縮短旅行時間， 201222496 府交、。p門可以使用此系統進行低成本且高效率的交通資 也廣播’增進料的㈣效率及提升祕交通資訊的服務效 率，增加用路人對政府交通部門施政的滿意度；對車載資通 ^服務產業而S ’本發明可增加用路人及服務内容供應商的 需求，進而促進資通訊產業的發展。 移動！達ΐ上述目的，本發明提出-種具適應性廣播功能之 移動-_板’其包含-前端車載機設備，其包含 辆動態m组，其用μ減鮮輛之車速、煞車、緊急 ，行駛動態資訊；一車輛定位模組，其用以伯測車二 ⑴所在位置資訊；-無線通訊模組，其用以和後端資訊 =仃無線通訊；—顯示幕，其安裝於車輛外部，用以呈現 貝訊給車輛周遭之用路人；及_控制器，其與顯示幕，及車 =定位模組與無線通訊模組連接，用以控㈣訊的傳遞與^ 土'的顯示；以及一後端資訊系統，其包含:一無線通訊平台、： 車載資通訊服務整合平台；及一服務内容供應平台。 後端資訊系統置於遠端，並藉由無線通訊平台與前端車 栽機設備之無線通訊模組進行通訊，並透過車載資通訊服務 整合平台確認車輛所在位置，之後使用服務内容平台提供相 對應之廣播資訊内容給前端車載機設備’使廣播資訊顯 顯示幕上。 、 至於本發明所稱一種具適應性廣播功能之資訊顯示方 法’其包含下列步驟： a. 廣播資訊依其重要性區分為不同種類，不同種類 之廣播資訊有不同之廣播優先權定義； b. 由車輛動態偵測模組取得廣播資訊，其廣播資訊 201222496 優先權由該控制器給定’其中與車輛行駛安全有關之 資訊具有最高之廣播優先權，可中斷目前廣播中具較 低優先權之資訊内容； C.由無線通訊模組存取後端資訊系統所取得廣播資 訊’其廣播資訊優先權由後端資訊系統給定； d. 控制器將依照不同的該顯示幕功能，以廣播資訊 優先權之鬲低對應不同之明顯程度、呈現頻率或廣播 時間長度的方式，將廣播資訊個別地或同時地呈現於 顯不幕上。 e. 次控制器將依照不同的車輛速度，動態調整各類廣 播資訊的出現頻率與呈現時間。 之移動資訊看板及其資訊顯201222496 VI. Description of the invention: [Technical field of invention] ϋ% kanban and its display method' especially refers to road traffic information, advertising information and driving dynamics of the vehicle itself installed on the outside of large vehicles to provide appropriateness. The vehicle is suitable for two: two-function mobile information board and its information display method. [Prior Art] At present, the general traffic information presentation method is a way for the government transportation department to fix the road traffic information at the obstruction road or at an important intersection. For the passers-by who have not yet adopted the kanban erection area, it is impossible (4) and The traffic information is obtained in a timely manner, so the release of traffic information is not efficient. On the other hand, 'in-vehicle devices with GPS positioning and wireless communication can provide real-time and local traffic information for passers-by, but 'the benefits of the release of traffic information (short travel time) and cost (including the purchase of in-vehicle devices, Service and transportation costs and communication costs are not good, and the soft and hardware standards of the telematics platform (including the front and back of the network) are not yet complete. This is an obstacle to the popularization of instant traffic information services. In terms of small area and capital, in terms of car body broadcast information, it is mainly targeted at passengers and pedestrians, while information content is mainly commercial advertisements, such as bus body advertisements or advertising vehicle bodies and voice advertisements. . Take the bus as an example. In the case of in-vehicle advertising, the fixed advertisement is generally located above the seat. 3 ΐ: 201222496 The content is monotonous, so the benefits are limited, and the dynamic advertisement using the electronic display screen (4) is limited to the interior space and display device technology, the display panel It can only be placed in the country, and the broadcast effect is easily affected by the change in the number of passengers. In the car outside the "prospect", its advertising appeals are mainly based on waiting passengers, so only when the vehicle stops at the station can have better advertising results. On the other hand, in the case of advertising vehicles, the advertisements are intended to be home-based people or pedestrians moving slowly. Therefore, advertising vehicles often travel at a slow speed to achieve their broadcast effects. However, the use of roads for passers-by is easy. Suffered from violations. As far as the business model of information broadcasting is concerned, commercial advertising information is a disgusting message for most users who receive broadcast messages. However, pure subscription information services cannot obtain the necessary costs for broadcasting service operations. Therefore, it is necessary to strike a balance between subscription information and commercial advertising. The current telematics service and outdoor advertising information (including (4) and mobile advertising industries) operate in an independent manner, so the effects of the two cannot achieve their maximum benefits. Through the present invention, the above two types can be integrated. industry. SUMMARY OF THE INVENTION The main object of the present invention is to provide a mobile information billboard with an adaptive broadcast function for a large vehicle and its information display '£, the vehicle driving around the road can obtain immediate and appropriate road traffic caution L, vehicle On the other hand, the government has a car or a turn to recognize advertising information, so 'passers can effectively avoid traffic jams and maintain driving safety' and thus shorten travel time, 201222496 Fujiao. The p-gate can use this system to carry out low-cost and high-efficiency transportation and also broadcast the 'fourth efficiency of improving materials and improve the service efficiency of the secret traffic information, and increase the satisfaction of passers-by on the administration of the government transportation department; Industry and S' This invention can increase the demand for passers-by and service content providers, and thus promote the development of the telecom industry. mobile! In view of the above object, the present invention proposes a mobile-_board with adaptive broadcast function, which comprises a front-end in-vehicle device, which comprises a dynamic m group, which uses the speed of the μ-reduced vehicle, braking, emergency, driving Dynamic information; a vehicle positioning module for detecting the location information of the vehicle (1); - a wireless communication module for communicating with the back end information = wireless communication; - a display screen, which is installed outside the vehicle To present the passengers to the vehicles around the vehicle; and _ controller, which is connected with the display screen, and the car=positioning module and the wireless communication module, for controlling the transmission of the (four) message and the display of the ^ soil; The back-end information system includes: a wireless communication platform, an on-board communication service integration platform; and a service content supply platform. The back-end information system is placed at the remote end, and communicates with the wireless communication module of the front-end vehicle-carrying device through the wireless communication platform, and confirms the location of the vehicle through the vehicle-based communication service integration platform, and then provides corresponding information by using the service content platform. The broadcast information content is given to the front-end in-vehicle device device to enable the broadcast information to be displayed on the screen. As for the information display method of the present invention having an adaptive broadcast function, the method includes the following steps: a. The broadcast information is classified into different types according to its importance, and different types of broadcast information have different broadcast priority definitions; b. The broadcast information is obtained by the vehicle motion detection module, and the broadcast information 201222496 priority is given by the controller. 'The information related to the driving safety of the vehicle has the highest broadcast priority, and the current broadcast has a lower priority. Information content; C. The broadcast information obtained by the wireless communication module accessing the back-end information system's broadcast information priority is given by the back-end information system; d. The controller will broadcast information according to different display screen functions. The lowering of the priority corresponds to the different degree of visibility, presentation frequency or length of broadcast time, and the broadcast information is presented individually or simultaneously on the screen. e. The secondary controller will dynamically adjust the frequency and presentation time of various types of broadcast information according to different vehicle speeds. Mobile information board and its information display
通訊系統之使用效率。 本發明具適應性廣播功能之移| 法，與其他習用技術相互比較時 .在交通流量較大的區域，The efficiency of the use of communication systems. The invention has the adaptive broadcast function shift method, when compared with other conventional technologies, in an area with a large traffic flow,
道路交通資訊的需求也就更 定班次且車次密集的特 固定式CMS看板），同時 凝·不各易掌握其車輛行駛動 201222496 態而容易發生危險，透過本發明，可以將車輛之行駛動態， 例如緊急煞車、左右轉、車輛即將停靠站等資訊，提供給後 方車輛（包括汽車或機車），可避免發生車輛追撞事故或影響 乘客上下車的安全。 4·本發明可以用來廣播區域性或全國性的緊急通報協 尋訊息，例如：失蹤幼童或犯罪車輛之協尋資訊，將可大幅 • 曰加緊急通報或協尋訊息的傳播效率，進而促進民眾的生命 財產安全。 5. 本發明可以在用路安全的許可範圍内，用適時適地、 適速與適量的方式播放廣告訊息，例如鄰近的大型活動資訊 或商家的優惠訊息，此種適地性的廣告方式將比傳統的車内 平面廣告、或户外看板廣告更具有廣告效益。 6. 透過本發明，政府部門或車載資通訊服務營運商可藉 • 由商業廣告的營收大幅降低即時交通資訊服務的建置及營 運成本* 【實施方式】 請參閱圖-，林發明具適應性廣播功能之移動資訊看 板及其資訊顯示方法之系統架構圖，圖中，本發明具適應性 廣播功能之移動資訊看板，其包含一前端車載機設備丨〇，其 包含：一車輛動態偵測模組u，其用以蒐集車輛之車速煞 車、緊急煞車之行驶動態資訊；一車輛定位模組i 2，其用以 201222496 偵測車輛目前所在位置資訊；一無線通訊模組i 3，其用以和 後端資訊系統20進行無線通訊；一顯示幕15,其安裝於車 輛外部，用以呈現資訊給車輛周遭之用路人；及一控制器丨4， 其與顯不幕15,及車輛定位模組12與無線通訊模組連接13， 用以控制資訊的傳遞與訊息的顯示；以及一後端資訊系統2〇， 其包含：一無線通訊平台16; 一車載資通訊服務整合平台17; 及一服務内容供應平台18。 而前端車載機設備1〇之顯示幕15所呈現之資訊可大致 區分為四類，第一類是即時的車輛動態，顯示内容包含左/ 右轉彎、煞車或緊急煞車、停靠站等資訊，由車輛動態偵測 模組11偵測目前車輛的行駛動態，如煞車、方向燈之開關 啟閉及加速值等參數，由控制器14廣播給後方車輛由於 此類資訊與行車安全相關，因此可設以最高優先權可中斷 目前廣播中且具較低優先權之資訊内容，以達到最佳資訊廣 播效果，進而避免後方車輛發生追撞事故。 第二類為全國或地方政府部門所公告之緊急通報或協 尋訊息，透過後端資訊系統2〇之車載資通訊服務整合平台 17直接將訊息傳送給前端車載機設備1〇進行資訊廣播，此 類訊息可以次高優先權設定，以獲得較佳之資訊廣播效果。 第三類為適地性的即時道路交通資訊，其係由前端車載 機設備10之車輛定位模組12以定位目前車輛所在位置之座 201222496 標，並將此座標透過無線通訊模組丨3傳遞給後端資訊系統 中的無線通訊平台16,之後再傳送給車載資通訊服務整合平 台17,而透過服務内容供應平台18,例如交通部門的相關 資訊網站，車載資通訊服務整合平台17可取得的即時的道 路交通資訊，並且將其資訊内容與車輛所在位置座標進行= 析，選擇適合的道路交通資訊，傳回給前端車載機設備1〇, 進行道路交通資訊顯示。The demand for road traffic information is also more fixed and the number of trains is dense and fixed. CMS kanban). At the same time, it is easy to catch the danger of the vehicle driving movement 201222496. Through the invention, the driving dynamics of the vehicle can be driven. For example, information such as emergency braking, left and right turn, and the upcoming stop of the vehicle will be provided to the rear vehicle (including the car or the locomotive) to avoid vehicle collision accidents or affect the safety of passengers getting on and off the vehicle. 4. The present invention can be used to broadcast regional or national emergency notifications, such as missing information for missing young children or criminal vehicles, which can greatly increase the efficiency of the transmission of emergency notifications or collaborative information. Promote the safety of people's lives and property. 5. The present invention can play advertisement information in a timely, appropriate, speedy and appropriate manner within the scope of road safety, such as proximity to large event information or merchants' preferential information, and this kind of localized advertising method will be more traditional than In-car print ads, or outdoor billboard ads are more advertising benefits. 6. Through the present invention, government departments or telematics service operators can significantly reduce the cost of real-time traffic information service construction and operation by revenue from commercial advertising* [Implementation] Please refer to Figure - The system architecture diagram of the mobile information board and the information display method thereof, in the figure, the mobile information board with adaptive broadcast function of the invention comprises a front-end vehicle-mounted device device, which comprises: a vehicle motion detection The module u is used to collect the driving dynamic information of the vehicle speed brake and the emergency braking; a vehicle positioning module i 2 is used for detecting the current location information of the vehicle in 201222496; a wireless communication module i 3 is used To communicate wirelessly with the backend information system 20; a display screen 15 installed outside the vehicle for presenting information to the pedestrians around the vehicle; and a controller 丨4, which is unobstructed, and vehicle positioning The module 12 is connected to the wireless communication module 13 for controlling the transmission of information and the display of the message; and a back-end information system 2, comprising: a wireless communication platform 1 6; a telematics communication service integration platform 17; and a service content supply platform 18. The information presented by the display screen 15 of the front-end in-vehicle device 1 can be roughly divided into four categories. The first type is real-time vehicle dynamics, and the display content includes left/right turn, brake or emergency braking, stop station, etc. The vehicle motion detection module 11 detects the current driving dynamics of the vehicle, such as the switch opening and closing of the brake, the direction light, and the acceleration value, and is broadcast by the controller 14 to the rear vehicle. Since such information is related to driving safety, it can be set. The highest priority can interrupt the information content of the current broadcast with lower priority to achieve the best information broadcast effect, thus avoiding the collision of the rear vehicle. The second category is the emergency notification or consultation message announced by the national or local government departments. The information is directly transmitted to the front-end vehicle-mounted equipment through the back-end information system. Class messages can be set with the second highest priority for better information broadcast effects. The third type is the real-time road traffic information, which is determined by the vehicle positioning module 12 of the front-end vehicle-mounted device 10 to locate the seat of the current vehicle at the 201222496 standard, and transmits the coordinate to the wireless communication module 丨3. The wireless communication platform 16 in the back-end information system is then transmitted to the in-vehicle communication service integration platform 17, and the instant access to the on-board communication service integration platform 17 can be obtained through the service content supply platform 18, such as the relevant information website of the transportation department. The road traffic information, and the information content and the location coordinates of the vehicle are analyzed, and the appropriate road traffic information is selected and transmitted back to the front-end vehicle-mounted equipment to display the road traffic information.
第四類為適地性的廣告資訊，其資訊傳遞機制與第三類 之道路交通資訊相同，而不同之處在於服務内容供應平台Μ 為：門處理要藉由此前端車載機設備1〇來呈現的廣告資訊 的管理系統平台，為避免因動態廣告訊息影響行車安全此 類訊息將設以較低優先權’且以適量及適速的方式呈現，例 如當車輛於低速或停止時，方可較頻繁地呈現廣告訊息。而 車載機將依螢幕的顯示功能及資訊之優先權高低，以不同呈 現時間、頻率或明顯 口 v及文子 < 大小及閃爍狀態） 來呈現上述四類資訊。 w月食阅 马本發明具適應性廣播功能之移動】 板及其負sfl顯示方法之古、土、ώ加向 之方法釦圖，圖中之步驟包含. a•廣播資訊依1番i卜 廣播資气右尤為不同種類，不同種類 訊有不同之廣播優先權定義； 由車輛動態偵測模組取 先權由該控制器給定，〃廣播資訊 疋，、中與車輛行駛安全有關之資 201222496 具有最高之廣播優先權’可中斷目前廣播中具較低優先 權之資訊内容； C.由無線通訊模組存取後端資訊系統所取得廣播資訊， 其廣播資訊優先權由後端資訊系統給定； d. 控制器將依照不同的該顯示幕功能，以廣播資訊優 先權之咼低對應不同之明顯程度、呈現頻率或廣播時間 長度的方式，將廣播資訊個別地或同時地呈現於顯示幕 上。 e. 控制器將依照不同的車輛速度，動態調整各類廣播 資訊的出現頻率與呈現時間。 請參閱圖二，為本發明具適應性廣播功能之移動資訊看 板及其資訊顯示方法之實施例示意圖，若資訊看板數量少或 過度集中’則大部分用路人無法獲得重要的即時廣播訊息， 因此資訊看板的建置數量與分布密度須隨著交通流量做適 度的調整。 一般來說，公共汽車，如市區公車或國道客運公車，其 行駛路線分布範圍廣，且在交通流量大時，其班次綿密以輸 運較多的旅客，因此公共汽車之數量與密度具有隨道路交通 流量可適度調整的特性。 另一方面，一般公共汽車之車體外觀上的資訊内容，如 行駛路線編號、商業或公益廣告等，主要以等候及搭乘公共 載具之用路人為服務對象，因此資訊之標示位置主要以車體 前方及車體兩側為主，而車輛後方之大面積空間則無法做有 201222496 效之運用’然而此區域對於後方眾多之小型車輛駕駛而言， :有可明顯識別及可長時間注視的特性，因此，此圖以公共 ’飞車為實施對象’而本發明之前端車載機設備10之顯示幕 15設備以車體後方空間為最佳安裝位置。 上列詳細說明乃針對本發明之—可行實施例進行具體 說明’惟該實施例並非用以限制本發明之專利範圍，凡未脫The fourth category is the advertising information of the locality. The information transmission mechanism is the same as the road traffic information of the third category. The difference is that the service content supply platform is: the door processing is presented by the front-end vehicle-mounted equipment. In order to avoid the impact of dynamic advertising messages on driving safety, such messages will be given lower priority and presented in modest and speedy manners, for example, when the vehicle is at low speed or stopped. Frequently present advertising messages. The on-board device will display the above four types of information according to the display function and information priority of the screen, with different presentation time, frequency or obvious mouth and text &size; and flashing status. w 月 阅 马 本 本 本 本 本 本 本 本 本 本 本 】 】 】 】 】 板 板 板 板 板 板 板 板 板 板 板 板 板 板 板 板 板 板 板 板 板 板 板 板 板 板 板 板 板 板 板The right to broadcast is particularly different. Different types of broadcasts have different definitions of broadcast priority. The right of the vehicle motion detection module is given by the controller, and the information about the broadcast information is related to the safety of the vehicle. 201222496 has the highest broadcast priority 'can interrupt the information content with lower priority in the current broadcast; C. access the broadcast information obtained by the wireless communication module to access the back-end information system, the broadcast information priority is determined by the back-end information system Given; d. The controller will display the broadcast information individually or simultaneously in accordance with different display screen functions in such a manner that the broadcast information priority is lower than the different degree of visibility, presentation frequency or broadcast time length. On the screen. e. The controller will dynamically adjust the frequency and presentation time of various types of broadcast information according to different vehicle speeds. Please refer to FIG. 2 , which is a schematic diagram of an embodiment of a mobile information board with an adaptive broadcast function and an information display method thereof. If the number of information boards is small or excessively concentrated, most passers-by cannot obtain important instant broadcast messages. The number and distribution density of information boards must be adjusted appropriately with traffic flow. Generally speaking, buses, such as urban buses or national passenger buses, have a wide range of driving routes, and when traffic is heavy, their frequency is dense to transport more passengers, so the number and density of buses have The characteristics of road traffic flow can be adjusted appropriately. On the other hand, the information content of the general bus body appearance, such as the route number, commercial or public service advertisements, mainly serves the passers-by who wait for and take the public vehicle, so the information is marked by the car. The front of the body and the sides of the car body are mainly, and the large space behind the vehicle cannot be used for 201222496. However, this area is for the small-sized small vehicles driving behind: there is obvious recognition and long-term gaze. Therefore, this figure uses the public 'flying vehicle as the implementation object' and the display screen 15 of the front end of the vehicle-mounted device 10 of the present invention has the rear space of the vehicle body as the optimal installation position. The detailed description above is specifically described with respect to the possible embodiments of the present invention. However, the embodiment is not intended to limit the scope of the patent of the present invention.
本發月技藝精神所為之等效實施或變更，均應包含於本案 之專利範圍中。 綜上所述，本案於技術思想上確屬創新，應已充分符合 新穎陡及進步性之法定發明專利要件，爰依法提出巾請懇 請貴局核准本件發明專利申請案，以勵發明，至感德便。 【圖式簡單說明】 圖一為本發明具適應性廣播功能之移動資訊看板及其資 魯 訊顯示方法之系統架構圖； 圖二為本發明具適應性廣播功能之移動資訊看板及其資 訊顯示方法之方法流程圖；以及 圖二為本發明具適應性廣播功能之移動資訊看板及其資 訊顯示方法之實施例示意圖。 【主要元件符號說明】 10 前端車載機設備 201222496The equivalent implementation or modification of this month's technical spirit shall be included in the patent scope of this case. In summary, the case is indeed innovative in terms of technical thinking, and should fully comply with the statutory invention patent requirements of novelty and progress. Please file a lawsuit according to law. Please ask your office to approve the invention patent application to encourage invention. Debian. BRIEF DESCRIPTION OF THE DRAWINGS FIG. 1 is a system architecture diagram of a mobile information board with adaptive broadcast function and a display method thereof; FIG. 2 is a mobile information board with adaptive broadcast function and information display thereof according to the present invention; Method flow chart of the method; and FIG. 2 is a schematic diagram of an embodiment of a mobile information board with an adaptive broadcast function and an information display method thereof. [Main component symbol description] 10 front-end vehicle-mounted equipment 201222496
11 車輛動態監測模組 12 車輛定位模組 13 無線通訊模組 14 控制器 15 顯不幕 20 後端資訊系統 16 無線通訊平台 17 車載資通訊服務整合平台 18 服務内容供應平台11 Vehicle Dynamic Monitoring Module 12 Vehicle Positioning Module 13 Wireless Communication Module 14 Controller 15 Unsuccessful 20 Back-end Information System 16 Wireless Communication Platform 17 Vehicle-based Communication Service Integration Platform 18 Service Content Supply Platform
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