RU93035682A - METHOD OF ADVERTISING AND ADVERTISING MEDIA FOR ITS IMPLEMENTATION - Google Patents

METHOD OF ADVERTISING AND ADVERTISING MEDIA FOR ITS IMPLEMENTATION

Info

Publication number
RU93035682A
RU93035682A RU93035682/12A RU93035682A RU93035682A RU 93035682 A RU93035682 A RU 93035682A RU 93035682/12 A RU93035682/12 A RU 93035682/12A RU 93035682 A RU93035682 A RU 93035682A RU 93035682 A RU93035682 A RU 93035682A
Authority
RU
Russia
Prior art keywords
advertising
placement
media
submission
implementation
Prior art date
Application number
RU93035682/12A
Other languages
Russian (ru)
Other versions
RU2093903C1 (en
Inventor
Е.Ю. Жуков
Original Assignee
Фирма "Тамакс"
Filing date
Publication date
Application filed by Фирма "Тамакс" filed Critical Фирма "Тамакс"
Priority to RU93035682A priority Critical patent/RU2093903C1/en
Priority claimed from RU93035682A external-priority patent/RU2093903C1/en
Publication of RU93035682A publication Critical patent/RU93035682A/en
Application granted granted Critical
Publication of RU2093903C1 publication Critical patent/RU2093903C1/en

Links

Claims (1)

Изобретение относится к рекламному делу, в частности к предоставлению и размещению рекламы, и может быть использовано для распространения рекламной информации, в том числе и на индивидуально воспринимаемых носителях массового выпуска. Цель изобретения - привлечение внимания пользователей к рекламе. Сущность изобретения: способ рекламирования заключается в размещении и подаче рекламы в средствах индивидуально-массового использования, при этом размешение и подачу рекламы осуществляют в виде символа выигрыша, например, при определении выигрыша моментальной лотереи. Рекламный носитель содержит лотерейную сетку, на которой размещена реклама, в том числе под защитным слоем или на нем. Предлагаемые способ рекламирования и рекламный носитель значительно повышают степень восприятия рекламной информации за счет активной формы ее подачи.The invention relates to advertising business, in particular to the provision and placement of advertising, and can be used to distribute advertising information, including on individually perceived media of mass release. The purpose of the invention is to draw the attention of users to advertising. The inventive method of advertising is in the placement and submission of advertising in the means of individual mass use, and the placement and submission of advertising is carried out in the form of a win symbol, for example, when determining the winnings of an instant lottery game. The advertising medium contains a lottery grid on which advertising is placed, including under or on a protective layer. The proposed method of advertising and advertising media significantly increase the degree of perception of advertising information due to the active form of its presentation.
RU93035682A 1993-07-07 1993-07-07 Method for advertising and advertisement carrier which implements said method RU2093903C1 (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
RU93035682A RU2093903C1 (en) 1993-07-07 1993-07-07 Method for advertising and advertisement carrier which implements said method

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
RU93035682A RU2093903C1 (en) 1993-07-07 1993-07-07 Method for advertising and advertisement carrier which implements said method

Publications (2)

Publication Number Publication Date
RU93035682A true RU93035682A (en) 1996-04-20
RU2093903C1 RU2093903C1 (en) 1997-10-20

Family

ID=20144838

Family Applications (1)

Application Number Title Priority Date Filing Date
RU93035682A RU2093903C1 (en) 1993-07-07 1993-07-07 Method for advertising and advertisement carrier which implements said method

Country Status (1)

Country Link
RU (1) RU2093903C1 (en)

Families Citing this family (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
EA200100326A1 (en) 1998-09-09 2001-12-24 Игорь Анатольевич СТАВРУЛОВ PACKAGING SOFT MATERIAL AND METHOD OF INCREASING THE BUYING DEMAND FOR RETAIL ASSORTMENT PRODUCTS
CA2348425A1 (en) 1998-11-05 2000-05-18 Igor Anatolievich Stavrulov Method of packaging groups of products
EA200100508A1 (en) 1998-11-05 2001-10-22 Игорь Анатольевич СТАВРУЛОВ METHOD OF PACKAGING OF GOODS AND PLAIN GOODS PACKED BY THIS METHOD
RU2144701C1 (en) * 1999-03-24 2000-01-20 Крылов Алексей Вадимович Advertising method

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