EA200100326A1 - PACKAGING SOFT MATERIAL AND METHOD OF INCREASING THE BUYING DEMAND FOR RETAIL ASSORTMENT PRODUCTS - Google Patents

PACKAGING SOFT MATERIAL AND METHOD OF INCREASING THE BUYING DEMAND FOR RETAIL ASSORTMENT PRODUCTS

Info

Publication number
EA200100326A1
EA200100326A1 EA200100326A EA200100326A EA200100326A1 EA 200100326 A1 EA200100326 A1 EA 200100326A1 EA 200100326 A EA200100326 A EA 200100326A EA 200100326 A EA200100326 A EA 200100326A EA 200100326 A1 EA200100326 A1 EA 200100326A1
Authority
EA
Eurasian Patent Office
Prior art keywords
consumer
packaging
images
increasing
puzzles
Prior art date
Application number
EA200100326A
Other languages
Russian (ru)
Inventor
Игорь Анатольевич СТАВРУЛОВ
Original Assignee
Игорь Анатольевич СТАВРУЛОВ
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Priority claimed from RU98116627/13A external-priority patent/RU98116627A/en
Application filed by Игорь Анатольевич СТАВРУЛОВ filed Critical Игорь Анатольевич СТАВРУЛОВ
Publication of EA200100326A1 publication Critical patent/EA200100326A1/en

Links

Classifications

    • B—PERFORMING OPERATIONS; TRANSPORTING
    • B65—CONVEYING; PACKING; STORING; HANDLING THIN OR FILAMENTARY MATERIAL
    • B65D—CONTAINERS FOR STORAGE OR TRANSPORT OF ARTICLES OR MATERIALS, e.g. BAGS, BARRELS, BOTTLES, BOXES, CANS, CARTONS, CRATES, DRUMS, JARS, TANKS, HOPPERS, FORWARDING CONTAINERS; ACCESSORIES, CLOSURES, OR FITTINGS THEREFOR; PACKAGING ELEMENTS; PACKAGES
    • B65D75/00—Packages comprising articles or materials partially or wholly enclosed in strips, sheets, blanks, tubes, or webs of flexible sheet material, e.g. in folded wrappers
    • B65D75/52—Details
    • B65D75/54—Cards, coupons, or other inserts or accessories
    • B—PERFORMING OPERATIONS; TRANSPORTING
    • B65—CONVEYING; PACKING; STORING; HANDLING THIN OR FILAMENTARY MATERIAL
    • B65D—CONTAINERS FOR STORAGE OR TRANSPORT OF ARTICLES OR MATERIALS, e.g. BAGS, BARRELS, BOTTLES, BOXES, CANS, CARTONS, CRATES, DRUMS, JARS, TANKS, HOPPERS, FORWARDING CONTAINERS; ACCESSORIES, CLOSURES, OR FITTINGS THEREFOR; PACKAGING ELEMENTS; PACKAGES
    • B65D33/00—Details of, or accessories for, sacks or bags
    • B65D33/004—Information or decoration elements, e.g. level indicators, detachable tabs or coupons
    • B—PERFORMING OPERATIONS; TRANSPORTING
    • B65—CONVEYING; PACKING; STORING; HANDLING THIN OR FILAMENTARY MATERIAL
    • B65D—CONTAINERS FOR STORAGE OR TRANSPORT OF ARTICLES OR MATERIALS, e.g. BAGS, BARRELS, BOTTLES, BOXES, CANS, CARTONS, CRATES, DRUMS, JARS, TANKS, HOPPERS, FORWARDING CONTAINERS; ACCESSORIES, CLOSURES, OR FITTINGS THEREFOR; PACKAGING ELEMENTS; PACKAGES
    • B65D2203/00—Decoration means, markings, information elements, contents indicators

Abstract

Изобретение касается упаковки продаваемых в розницу товаров, в основном, непродовольственного ассортимента, которые подлежат индивидуальной упаковке в торговых предприятиях непосредственно перед отпуском потребителю. Для повышения привлекательности такого товара и увеличения покупательского спроса на него на поверхность упаковочного материала или на поверхность изготовленных из него упаковочных пакетов предварительно наносят изображения в виде текстов и(или) рисунков привлекательного для потребителя характера, которые не являются одинаковыми, при этом степень их разнообразия должна минимизировать вероятность приобретения потребителем упаковок товара с одинаковыми изображениями на его поверхности. Текстами могут быть, например, пословицы, поговорки, афоризмы, пожелания, напутствия, отрывки литературных произведений, а рисунками - ребусы, загадочные картинки, головоломки. Изображения такого рода должны вызывать у потребителя положительные эмоции и быть привлекательны для него смысловым содержанием.Международная заявка была опубликована вместе с отчетом о международном поиске.The invention relates to the packaging of retail goods, mainly non-food assortment, which are subject to individual packaging in commercial enterprises immediately before the release to the consumer. To increase the attractiveness of such a product and increase consumer demand for it on the surface of the packaging material or on the surface of the packaging bags made from it, images in the form of texts and (or) drawings of an attractive consumer character that are not the same are applied, and the degree of their diversity should be minimize the likelihood of consumer purchase of packages of goods with identical images on its surface. Texts can be, for example, proverbs, sayings, aphorisms, wishes, parting words, passages of literary works, and drawings - puzzles, mysterious pictures, puzzles. Images of this kind should give the consumer positive emotions and be attractive to him with semantic content. The international application was published along with an international search report.

EA200100326A 1998-09-09 1999-09-06 PACKAGING SOFT MATERIAL AND METHOD OF INCREASING THE BUYING DEMAND FOR RETAIL ASSORTMENT PRODUCTS EA200100326A1 (en)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
RU98116627/13A RU98116627A (en) 1998-09-09 PACKAGING MATERIAL AND METHOD FOR INCREASING THE ATTRACTIVENESS OF GOODS FOR SALE
PCT/RU1999/000323 WO2000013978A1 (en) 1998-09-09 1999-09-06 Soft package material bearing information and decoration means

Publications (1)

Publication Number Publication Date
EA200100326A1 true EA200100326A1 (en) 2001-12-24

Family

ID=26653707

Family Applications (1)

Application Number Title Priority Date Filing Date
EA200100326A EA200100326A1 (en) 1998-09-09 1999-09-06 PACKAGING SOFT MATERIAL AND METHOD OF INCREASING THE BUYING DEMAND FOR RETAIL ASSORTMENT PRODUCTS

Country Status (5)

Country Link
EP (1) EP1119493A1 (en)
AU (1) AU6012099A (en)
CA (1) CA2343034A1 (en)
EA (1) EA200100326A1 (en)
WO (1) WO2000013978A1 (en)

Families Citing this family (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US7047207B2 (en) 1999-02-24 2006-05-16 Igor Anatolievich Stavrulov Method for customizing consumer product packaging by varying images appearing on packages
IT202200005345A1 (en) 2022-03-18 2023-09-18 Microtest S P A A RELAY WITH MAGNETIC FIELD GENERATION THROUGH A PCB

Family Cites Families (13)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US3182791A (en) * 1962-11-13 1965-05-11 Jenner Myron Package
US3327928A (en) * 1966-02-18 1967-06-27 Carol P Green Bag closure
FR2095115A7 (en) 1971-06-03 1972-02-04 Chovin Jean Baptiste
US5094863A (en) 1990-01-24 1992-03-10 James River Corporation Of Virginia Food package with rip-cord opener
AU646282B2 (en) 1990-09-04 1994-02-17 Philip Morris Products Inc. Cigarette pack with partly removable innerframe
US5620776A (en) 1992-12-24 1997-04-15 James River Corporation Of Virginia Embossed tissue product with a plurality of emboss elements
CA2164120A1 (en) * 1993-06-28 1995-01-05 Jose Porchia Flexible thermoplastic containers having a visual pattern thereon
RU2093903C1 (en) 1993-07-07 1997-10-20 Максягин Георгий Михайлович Method for advertising and advertisement carrier which implements said method
DE4333462A1 (en) 1993-09-30 1995-04-06 Focke & Co Cigarette pack and material web for producing an inner wrapper for this
FR2723070A1 (en) * 1994-07-27 1996-02-02 Brault Richard Carrier bag, with removable coupons, to carry goods bought in retail outlet
US5613312A (en) * 1994-11-18 1997-03-25 Crowell; Christopher S. Decorative, visually stimulating display and article holding system
RU2099798C1 (en) 1995-12-26 1997-12-20 Александр Николаевич Никитин Method for advertising of goods and services
DE29715135U1 (en) * 1997-08-24 1997-10-30 Holzmann Georg Presentation bag for books and magazines

Also Published As

Publication number Publication date
EP1119493A1 (en) 2001-08-01
CA2343034A1 (en) 2000-03-16
WO2000013978A1 (en) 2000-03-16
AU6012099A (en) 2000-03-27

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