MX2016015296A - Publicidad orientada con base en la informacion del producto del usuario. - Google Patents

Publicidad orientada con base en la informacion del producto del usuario.

Info

Publication number
MX2016015296A
MX2016015296A MX2016015296A MX2016015296A MX2016015296A MX 2016015296 A MX2016015296 A MX 2016015296A MX 2016015296 A MX2016015296 A MX 2016015296A MX 2016015296 A MX2016015296 A MX 2016015296A MX 2016015296 A MX2016015296 A MX 2016015296A
Authority
MX
Mexico
Prior art keywords
user product
product information
user
adverstising
targeted
Prior art date
Application number
MX2016015296A
Other languages
English (en)
Inventor
Hensgen Debra
Burckard Antoine
Original Assignee
Opentv Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Opentv Inc filed Critical Opentv Inc
Publication of MX2016015296A publication Critical patent/MX2016015296A/es

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0269—Targeted advertisements based on user profile or attribute
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0267—Wireless devices
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90—Details of database functions independent of the retrieved data types
    • G06F16/95—Retrieval from the web
    • G06F16/951—Indexing; Web crawling techniques
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0277—Online advertisement
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/266—Channel or content management, e.g. generation and management of keys and entitlement messages in a conditional access system, merging a VOD unicast channel into a multicast channel
    • H04N21/2668—Creating a channel for a dedicated end-user group, e.g. insertion of targeted commercials based on end-user profiles
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/41—Structure of client; Structure of client peripherals
    • H04N21/4104—Peripherals receiving signals from specially adapted client devices
    • H04N21/4113—PC
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81—Monomedia components thereof
    • H04N21/812—Monomedia components thereof involving advertisement data
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81—Monomedia components thereof
    • H04N21/8126—Monomedia components thereof involving additional data, e.g. news, sports, stocks, weather forecasts
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/41—Structure of client; Structure of client peripherals
    • H04N21/4104—Peripherals receiving signals from specially adapted client devices
    • H04N21/4131—Peripherals receiving signals from specially adapted client devices home appliance, e.g. lighting, air conditioning system, metering devices
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00—Television systems
    • H04N7/025—Systems for the transmission of digital non-picture data, e.g. of text during the active part of a television frame

Landscapes

  • Engineering & Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Finance (AREA)
  • Development Economics (AREA)
  • Accounting & Taxation (AREA)
  • Theoretical Computer Science (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Databases & Information Systems (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Game Theory and Decision Science (AREA)
  • Economics (AREA)
  • General Business, Economics & Management (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • General Engineering & Computer Science (AREA)
  • Data Mining & Analysis (AREA)
  • Information Transfer Between Computers (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Automation & Control Theory (AREA)

Abstract

Se presentan métodos y sistemas para orientar publicidad. En un método ejemplar, un dispositivo de contenido de medios de comunicación de un usuario accede a la información del producto del usuario originada de un producto del usuario y que describe al menos una característica del producto del usuario. Al menos un anuncio se selecciona de una pluralidad de anuncios disponibles con base en la información del producto del usuario. La publicidad seleccionada se reenvía del dispositivo de contenido de medios de comunicación para presentación al usuario.
MX2016015296A 2014-05-22 2015-05-21 Publicidad orientada con base en la informacion del producto del usuario. MX2016015296A (es)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US14/285,429 US11157960B2 (en) 2014-05-22 2014-05-22 Targeted advertising based on user product information
PCT/US2015/032056 WO2015179699A1 (en) 2014-05-22 2015-05-21 Targeted adverstising based on user product information

Publications (1)

Publication Number Publication Date
MX2016015296A true MX2016015296A (es) 2017-03-23

Family

ID=54554795

Family Applications (1)

Application Number Title Priority Date Filing Date
MX2016015296A MX2016015296A (es) 2014-05-22 2015-05-21 Publicidad orientada con base en la informacion del producto del usuario.

Country Status (9)

Country Link
US (1) US11157960B2 (es)
EP (1) EP3146714A4 (es)
KR (2) KR20170007701A (es)
CN (2) CN113392300A (es)
AU (3) AU2015264013A1 (es)
CA (1) CA2949704C (es)
MX (1) MX2016015296A (es)
SG (2) SG10202105373UA (es)
WO (1) WO2015179699A1 (es)

Families Citing this family (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US11157960B2 (en) 2014-05-22 2021-10-26 Opentv, Inc. Targeted advertising based on user product information
GB2528640A (en) * 2014-06-26 2016-02-03 Piksel Inc Delivering content
US10650411B2 (en) * 2014-11-14 2020-05-12 United Services Automobile Association System, method and apparatus for location based delivery of determined pertinent data
US10104417B2 (en) 2016-07-26 2018-10-16 At&T Mobility Ii Llc Method and apparatus for sponsored messaging
US11455656B2 (en) 2019-11-18 2022-09-27 Walmart Apollo, Llc Methods and apparatus for electronically providing item advertisement recommendations
US11392984B2 (en) 2019-11-20 2022-07-19 Walmart Apollo, Llc Methods and apparatus for automatically providing item advertisement recommendations
US20220215417A1 (en) * 2021-01-06 2022-07-07 Universal Electronics Inc. System and method for recommending product to a consumer

Family Cites Families (46)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US6850252B1 (en) * 1999-10-05 2005-02-01 Steven M. Hoffberg Intelligent electronic appliance system and method
US6134532A (en) 1997-11-14 2000-10-17 Aptex Software, Inc. System and method for optimal adaptive matching of users to most relevant entity and information in real-time
US6334109B1 (en) 1998-10-30 2001-12-25 International Business Machines Corporation Distributed personalized advertisement system and method
US6230199B1 (en) * 1999-10-29 2001-05-08 Mcafee.Com, Inc. Active marketing based on client computer configurations
CN100428763C (zh) 2000-05-26 2008-10-22 松下电工株式会社 用通信网络对特定用户提供顾客信息的方法及系统和终端
US7136934B2 (en) 2001-06-19 2006-11-14 Request, Inc. Multimedia synchronization method and device
US6889207B2 (en) * 2002-06-18 2005-05-03 Bellsouth Intellectual Property Corporation Content control in a device environment
KR100529878B1 (ko) * 2002-11-08 2005-11-22 엘지전자 주식회사 웹패드가 탑재된 인터넷 냉장고
US20040226034A1 (en) * 2003-02-13 2004-11-11 Kaczowka Peter A. Digital video recording and playback system with seamless advertisement insertion and playback from multiple locations via a home area network
EP1668600B1 (en) * 2003-10-01 2009-09-23 Panasonic Corporation Identification method of apparatus to be recalled
USD510618S1 (en) * 2004-04-16 2005-10-11 Lasko Holdings, Inc. Body for a portable home comfort appliance
KR101024686B1 (ko) 2004-09-13 2011-03-29 주식회사 케이티 홈 네트워킹 시스템과 연동하는 고객정보 처리 방법 및시스템
EP1974544A2 (en) 2005-12-29 2008-10-01 United Video Properties, Inc. Systems and methods for commerce in media program related merchandise
US20080133327A1 (en) * 2006-09-14 2008-06-05 Shah Ullah Methods and systems for securing content played on mobile devices
US7861260B2 (en) 2007-04-17 2010-12-28 Almondnet, Inc. Targeted television advertisements based on online behavior
US20110063126A1 (en) * 2008-02-01 2011-03-17 Energyhub Communications hub for resource consumption management
CN101277377A (zh) 2008-04-22 2008-10-01 青岛海尔软件有限公司 无线数字机顶盒
US8150729B2 (en) 2008-05-05 2012-04-03 International Business Machines Corporation Method, system and program product for displaying advertising content on a music player
US8739201B2 (en) 2008-07-28 2014-05-27 At&T Intellectual Property I, Lp System and method of delivering advertisement data to a mobile device
US20100268595A1 (en) * 2009-04-17 2010-10-21 Nathan Bowman Littrell Advertising capability for in-home display and smart appliances
CN101895668B (zh) 2009-11-09 2012-10-17 深圳市同洲电子股份有限公司 机顶盒及基于机顶盒的家庭云计算方法
US20110166932A1 (en) * 2010-01-07 2011-07-07 Qualcomm Incorporated System and method of providing content based on user interaction
KR20110092584A (ko) 2010-02-09 2011-08-18 (주) 인투모스 바코드에 따라 상품 정보와 광고 정보를 제공하는 상품 정보 제공 시스템
KR101196725B1 (ko) * 2010-05-31 2012-11-07 주식회사 케이티 가전기기들의 전력 사용에 대한 상황 인지 광고 서비스 방법 및 시스템
US9225766B2 (en) * 2010-10-29 2015-12-29 Sears Brands, L.L.C. Systems and methods for providing smart appliances
JP5937510B2 (ja) * 2010-11-25 2016-06-22 パナソニック インテレクチュアル プロパティ コーポレーション オブ アメリカＰａｎａｓｏｎｉｃ Ｉｎｔｅｌｌｅｃｔｕａｌ Ｐｒｏｐｅｒｔｙ Ｃｏｒｐｏｒａｔｉｏｎ ｏｆ Ａｍｅｒｉｃａ 通信機器
KR101275582B1 (ko) * 2010-12-31 2013-06-17 엘지전자 주식회사 휴대 단말기의 동작방법
EP2663955B1 (en) * 2011-01-13 2022-10-26 Tata Consultancy Services Ltd. A method and system for effective management of energy consumption by household appliances
US9953278B2 (en) * 2011-05-02 2018-04-24 Sears Brands, L.L.C. System and methods for interacting with networked home appliances
US20130036061A1 (en) * 2011-08-02 2013-02-07 International Business Machines Corporation Product recall information management
US20130065510A1 (en) * 2011-09-08 2013-03-14 Telefonaktiebolaget Lm Ericsson (Publ) Method and system for wireless communication among disparate devices
CA3044757C (en) * 2011-10-21 2021-11-09 Google Llc User-friendly, network connected learning thermostat and related systems and methods
KR20130065193A (ko) * 2011-12-09 2013-06-19 한국전자통신연구원 셀룰러 이동 통신 시스템 기반 단말간 직접 통신 방법
US20140006150A1 (en) * 2012-06-27 2014-01-02 United Video Properties, Inc. Systems and methods for targeting advertisements based on product lifetimes
CN102802049B (zh) 2012-08-24 2015-03-25 章锋 一种手机和电视双屏互动的广告、节目系统
US8977707B2 (en) 2012-09-20 2015-03-10 International Business Machines Corporation Delivering offers
US10373208B2 (en) * 2012-11-30 2019-08-06 Panasonic Intellectual Property Corporation Of America Information providing method
US20140165094A1 (en) * 2012-12-11 2014-06-12 Echostar Technologies L.L.C. Roaming targeted advertising for a video services system
US9049168B2 (en) * 2013-01-11 2015-06-02 State Farm Mutual Automobile Insurance Company Home sensor data gathering for neighbor notification purposes
US9847961B2 (en) * 2013-02-25 2017-12-19 Qualcomm Incorporated Automatic IoT device social network expansion
US9420044B2 (en) * 2013-06-26 2016-08-16 Qualcomm Innovation Center, Inc. Leveraging system signaling service advertisements for application-layer discovery and connection management in an internet of things (IoT) environment
US9870578B2 (en) * 2014-02-03 2018-01-16 Google Llc Scrolling interstitial advertisements
US11157960B2 (en) 2014-05-22 2021-10-26 Opentv, Inc. Targeted advertising based on user product information
US9485231B1 (en) * 2015-05-26 2016-11-01 Dell Software Inc. Securing internet of things communications across multiple vendors
US20180253733A1 (en) * 2017-03-02 2018-09-06 Walmart Apollo, Llc In-home product recall notification system and method
US11948125B2 (en) * 2019-07-23 2024-04-02 Verizon Patent And Licensing Inc. Sensor-based object status determination

Also Published As

Publication number Publication date
CA2949704A1 (en) 2015-11-26
AU2020202346A1 (en) 2020-04-23
AU2015264013A1 (en) 2016-12-22
CA2949704C (en) 2023-03-07
EP3146714A4 (en) 2018-02-21
SG11201609385PA (en) 2016-12-29
WO2015179699A1 (en) 2015-11-26
EP3146714A1 (en) 2017-03-29
KR20230164236A (ko) 2023-12-01
AU2022204151B2 (en) 2023-10-19
SG10202105373UA (en) 2021-07-29
AU2022204151A1 (en) 2022-06-30
KR20170007701A (ko) 2017-01-19
US20150339722A1 (en) 2015-11-26
CN113392300A (zh) 2021-09-14
US11157960B2 (en) 2021-10-26
CN106464830A (zh) 2017-02-22

Similar Documents

Publication Publication Date Title
MX2016015296A (es) Publicidad orientada con base en la informacion del producto del usuario.
WO2014145640A3 (en) System and method for audience targeting
BR112014030215A2 (pt) métodos e aparelhos para determinar informação de notações para apresentações de mídia online
MX2016011979A (es) Sistemas, aparatos y metodos para la creacion y distribucion de clips multimedia.
GB2544005A (en) Drive through grocery pickup
MX2015011424A (es) Sistema de presentacion multimedia.
MX355631B (es) Metodo y dispositivo para desplegar flujos de informacion en una red social, y servidor.
WO2012099614A3 (en) Method and system for automatically generating event relevant marketing devices
WO2014074730A3 (en) Providing augmented purchase schemes
EP3651103A4 (en) DEVICE, SYSTEM AND METHOD FOR PROVIDING SERVICES RELATED TO ADVERTISING AND PRODUCT PURCHASE USING ARTIFICIAL INTELLIGENCE TECHNOLOGY
GB201222726D0 (en) A method and device
GB201404234D0 (en) Method of generating web-based advertising inventory, and method of targeting web-based advertisements
WO2013165341A3 (en) Method and apparatus for advertising in a social, distributed content viewing system
CL2016003163A1 (es) Sistema y método para generar una representación virtual de un entorno minorista
EP3093816A4 (en) Service platform provided with shopping mall system for providing service product according to sales record and product promotion system for providing promotional giveaway product according to product promotion, and service providing method
GB2553698A (en) Methods, systems and media for generating an advertisement from a video stream
WO2016048992A8 (en) Live greetings
EP3701474A4 (en) ONLINE ADVERTISING AND PROMOTION COORDINATION SYSTEM
PH12016501785A1 (en) Method of and system for creating and managing a combined advertisement using a mobile device
MX350417B (es) Combinación de la información del perfil de un usuario administrado por varios sistemas de redes sociales.
MX2016001569A (es) Sistemas y metodos para anunciar.
BR112012016125A2 (pt) aparelho servidor e sistema de fornecimento de informação de produto, método e exibição de informação de produto, dispositivo terminal, e, meio de gravação
WO2017014649A3 (en) System and method for advertisement display on mobile devices
IN2014CH01177A (es)
GB201820810D0 (en) System for providing loan service on basis of sales and advertisement data