KR20240007344A - How to provide customized real-time store information - Google Patents

Abstract

A method of providing customized real-time store information according to an aspect of the present invention includes a target product notification step indicating that a target product including location information exists on the screen, and location information of a store selling the target product or related products. It includes a location information display step, and a sale item list display step to display product information sold at the store. The content provision step may include a location recognition code combining step of combining a location recognition code indicating the type of target article to a frame. According to the present invention, when you want to purchase an item that appears on the screen while watching a video, information about the location and product of an adjacent store is provided in real time, so you can easily purchase the item through the screen while watching the broadcast.

Description

{How to provide customized real-time store information}

The present invention relates to a method of providing user-customized real-time retail store information, and more specifically, to a method of providing user-customized real-time retail store information using a location recognition unit.

As digital-based digital TV technology is developed and commercialized in existing analog broadcasting, in addition to existing radio media, various types of broadcasting, COD (Contents on Demand), games, news, etc. are available using the Internet network connected to each home. of content services can now be provided to users.

An example of content service provision using the Internet network is IPTV (Internet Protocol TV). IPTV refers to transmitting various information services, video content, and broadcasting using a high-speed Internet network and providing them to the user's television.

Recently, concepts such as Broadband TV and Web TV have been proposed as a form of network TV that is a step further from IPTV. Broadband TV or Web TV, unlike conventional IPTV, has multiple content providers, and users individually access the servers of multiple content providers to access various content such as VOD, games, and video call services provided by the content providers. can be provided.

Likewise, when a user wants an object or food displayed on the screen while watching a broadcast or various contents, there is the inconvenience of having to search and find the object using the Internet or the like during the broadcast or after the broadcast ends.

[Related technical literature]

1. When a smartphone advertising application exposes an advertisement to a smartphone at a time and method selected by the user, the phone number selected by the advertiser is displayed, and the system connects to the selected number when the user clicks the call button (when smartphone advertising program expose advertise based on user selected time and method on smartphone, the advertiser selected phone number is displayed, the user clicks the calling button and then it makes calling to the number) (Patent Application No. 10-2012-0033304)

2. Method for managing advertising exposure in smart phone and storage media for applications thereof (Patent Application No. 10-2011-0107726)

The present invention was created to solve the problems described above, and the purpose of the present invention is to provide a method of providing customized real-time store information that allows users to order products displayed on the screen while watching a video using a smart device.

According to one aspect of the present invention, a method of providing customized real-time store information includes a target product notification step indicating that a target product including location information exists on a screen, and location information of a store selling the target product or related products. It includes a location information display step of displaying, and a sale item list display step of displaying product information sold at the store.

The content provision step may include a location recognition code combining step of combining a location recognition code indicating the type of target article to a frame.

The commercial product notification step may include a target product detection step of determining the type of the target product by identifying the location recognition code and a notification icon creation step of generating a notification icon notifying the presence of the target product on the screen. The location information display step may display the name of the store and the distance between the store and the smart display on the screen.

The location information display step may display the store according to distance and direction with a plurality of concentric circles formed around the location of the smart display.

The method of providing customized real-time store information may further include a target product recognition step of analyzing the target product displayed on the screen and determining the type of the target product.

The method of providing user-customized real-time store information may include a store search step in which data about stores selling target products located near the user are transmitted from a server storing store information.

The method of providing user-customized real-time store information is performed before the content provision step and may further include a location mark combining step of combining a location mark with an area of the screen where the target product is displayed.

As described above, according to the present invention, when you want to purchase a product that appears on the screen while watching a video, information about the location and product of an adjacent store is provided in real time, so you can easily purchase the product through the screen while watching the broadcast.

In addition, it provides customized information on stores around the user, allowing users to have the food they want delivered or purchase items quickly.

Since the present invention can be modified in various ways and can have various embodiments, specific embodiments will be described in detail by illustrating them in the drawings. However, this is not intended to limit the present invention to specific embodiments, and should be understood to include all changes, equivalents, and substitutes included in the spirit and technical scope of the present invention.

Terms containing ordinal numbers, such as first, second, etc., may be used to describe various components, but the components are not limited by the terms. The above terms are used only for the purpose of distinguishing one component from another.

For example, a first component may be named a second component without departing from the scope of the present invention, and similarly, the second component may also be named a first component. The term and/or includes any of a plurality of related stated items or a combination of a plurality of related stated items.

When a component is said to be "connected" or "connected" to another component, it means that it may be directly connected to or connected to that other component, but that other components may also exist in between. It will have to be done. On the other hand, when a component is said to be “directly connected” or “directly connected” to another component, it should be understood that there are no other components in between.

The terms used in this application are only used to describe specific embodiments and are not intended to limit the invention. Singular expressions include plural expressions unless the context clearly dictates otherwise. In this application, terms such as “comprise” or “have” are intended to designate the presence of features, numbers, steps, operations, components, parts, or combinations thereof described in the specification, but are not intended to indicate the presence of one or more other features. It should be understood that this does not exclude in advance the possibility of the existence or addition of elements, numbers, steps, operations, components, parts, or combinations thereof.

Unless otherwise defined, all terms used herein, including technical or scientific terms, have the same meaning as commonly understood by a person of ordinary skill in the technical field to which the present invention pertains. Terms defined in commonly used dictionaries should be interpreted as having a meaning consistent with the meaning in the context of the related technology, and unless explicitly defined in the present application, should not be used in an idealistic or excessively formal sense. It is not interpreted.

Hereinafter, with reference to the accompanying drawings, embodiments of the present invention will be described in detail so that those skilled in the art can easily implement it. However, the present invention may be implemented in various different forms and is not limited to the embodiments described herein.

Figure 1 is a configuration diagram showing a system for providing store information using a smart display according to a first embodiment of the present invention.

Referring to FIG. 1, the store information providing system 101 using a smart display includes a smart display 10, a remote control 40, a smart mobile device 50, a broadcasting communication network 60, and a server 30. .

In the present invention, the smart display 10 refers to a device that can transmit and receive video and data information through a wired or wireless communication network and display the video on the screen, and includes a smart TV. The smart display 10 is formed as a separate set-top box (20) with a separate set-top box (STB) and transmits and receives video data through the broadcasting communication network 60, or is formed as an integrated form of the set-top box (20) and can be used separately. Video data can be transmitted and received without the set-top box 20.

The broadcasting communication network 60 is a wired or wireless backbone network for transmitting broadcast content or video content through high-capacity, long-distance voice and data services, and may be the wired or wireless Internet.

The server 30 is a device that stores location information and store information, is connected to the smart display 10 through a communication network, and provides the stored information to the smart display 10. The server 30 stores geographical location information such as maps. Additionally, the server 30 stores store information, including information related to the products sold at the store, the price of each product, and the location of the store.

The remote control 40 is a tool for inputting signals to the smart display 10 when the smart display 10 is configured as a TV. The remote control 40 exchanges signals with the smart display 10 and the set-top box 20 through infrared communication. The smart mobile device 50 consists of a smart phone, a tablet PC, etc., and is close to the smart display 10. Signals are exchanged through communication. The smart mobile device 50 can exchange signals with the smart display 10 through Bluetooth, infrared communication, and electronic tag (RFID) RF communication. The smart mobile device 50 may be synchronized with the smart display 10 and display the same screen. In this case, when the smart mobile device 50 is touched, a signal to select it is input to the smart display.

Figure 2 is a configuration diagram of a smart display according to the first embodiment of the present invention.

When described with reference to FIG. 2, the smart display 10 includes an input unit 11, an output unit 12, a location recognition unit 13, an object detection unit 16, a control unit 15, a communication unit 17, and a storage unit 18.

The input unit 11 includes a remote control reception module 11a, a motion recognition module 11b, and a short-distance communication module 11c. The remote control receiving module 11a receives signals through infrared communication with the remote control 40, and can receive signals by clicking a button installed on the remote control 40. Additionally, when the remote control 40 creates a cursor on the screen and the cursor on the screen moves according to the operation of the remote control, a signal can be received by clicking on the icon that appears on the screen according to the movement of the cursor.

The motion recognition module 11b includes a camera and a motion sensor, and when the user performs a preset action, it recognizes this and receives it as an input signal. For example, when a user takes actions such as pointing a finger at an object displayed on the screen or making a motion of grabbing an object with a finger, the motion sensor recognizes this and receives it as an input signal.

The short-range communication module 11c is for communication with the smart mobile device 50, and transmits the screen implemented on the smart display 10 to the smart mobile device 50 or inputs it to the touch panel of the smart mobile device 50. Accept the signal.

The output unit 12 decodes the broadcast signal and displays it as an image. Additionally, the output unit 12 displays a video stored in an external server as an image or displays text or an icon on the screen.

The location recognition unit 13 may include a Global Positioning System (GPS) reception module 13a or a communication network location recognition module 13b. ) can be included. The GPS receiving module 13a may be a general GPS chip that receives satellite signals and determines the location. The communication network location recognition module 13b determines the location of the device based on the base station of the communication network or IP (Internet Protocol) address.

Additionally, the location recognition unit 13 may be comprised of a module that recognizes and stores the location entered by the user. In this case, the location recognition unit 13 provides a location input interface so that the user can directly input his or her address, and when the user enters and saves it, it recognizes it as the user's location.

The target article detection unit 16 detects target articles related to location information in content and classifies what type of article the target article is. In this description, the target product refers to a product for which location information of a store selling the target product or related products can be provided, and includes manufactured products, food, etc. Products for which store locations can be provided are preset, and a list of them is created.

If the item included in the content is a target item, a location recognition code is combined with each frame displaying it. A video is played using a plurality of frames, and location recognition codes are combined with these frames. The location recognition code not only notifies the existence of the target product, but also includes information about the type of the target product.

The location recognition code identifies the item using a computer program after the video is captured and is incorporated into the frame. The target article detection unit 16 identifies the target article by recognizing the location recognition code combined with the frame and specifies the type of the target article. Content may be broadcast advertisements as well as broadcasts and videos. In the case of broadcast advertisements, information about products and product images are provided on the screen, but it is impossible to provide information about stores located near the user. However, according to this embodiment, a user can search for a store selling the target product and purchase it while watching a broadcast advertisement.

The controller 13 receives signals from the input unit 11, generates and controls information or images, and displays the images and information on the screen through the output unit 12. Additionally, the control unit 15 includes a notification icon creation module 15a, a store location information loading module 15b, a sale item information loading module 15c, and a payment information provision module 15d.

When an object containing location information is detected, the notification icon creation module 15a displays that the object related to the location information appears on the screen. A notification icon may be formed in one corner of the screen. The notification icon may be in the form of an image or in the form of text indicating an object. The notification icon generates an input signal based on the user's selection, and the signal generated from the notification icon is transmitted to the store location information loading module. If a notification icon creation module is provided as in this embodiment, the viewer can not only check the location information related to the desired object, but also can selectively obtain the desired information without being interrupted by the viewer. When a plurality of target items exist on one screen, it is advantageous for the notification icon to be made up of text.

The store location information loading module 15b loads the store location information selling the target product when a signal is input through the notification icon. The store location information loading module 15b loads the locations of nearby stores in order of distance based on the location of the smart display 10. For example, when chicken appears on the screen, when a signal for selecting the target product is input, the store location information loading module 15b displays chicken stores existing around the location of the smart display 10 on the screen.

The store location information loading module 15b can be displayed on one edge of the screen in the form of a list of stores in order from the nearest distance. Additionally, the store location information loading module 15b can display the store in a semi-transparent map format on the screen. Additionally, the store location information loading module 15b can arrange stores in the form of icons or characters according to distance and direction with a plurality of concentric circles formed around the location of the smart display 10. Additionally, the store location information loading module 15b can display information such as the store's address and phone number on the screen.

When a sales store is selected, the sales product information loading module 15c displays a list of products sold at the store and information about the prices of the products on the screen. Additionally, the sales product information loading module 15c provides an input interface to select the quantity of the sales product and receives order information from the user.

For example, if the store sells chicken, the sales product information loading module 15c displays menus and prices of seasoned chicken, fried chicken, etc. in a list form, and the user selects 1 seasoned chicken and 1 fried chicken. In this case, enter this information and save it.

When a signal is input in which the user selects a product and quantity from the product list of the selected store, the payment information providing module 15d displays a payment window so that the user can input the discount information and pay the cost. The payment window provides a user interface for entering payment information. The payment information provision module 15d can configure the payment window to add up wired and wireless communication charges or configure the payment window to allow payment using a credit card. . The payment information providing module 15d provides a payment window to input the price and corresponding payment information, and the user can input the payment information using a remote control, etc. However, in the case of delivery food, etc., which can be paid for by deferred payment, only information about the quantity of the selected item is generated because payment can be made directly when delivery is completed.

When payment is made, the payment information providing module 15d transmits order information and payment information to the communication department through wired or wireless communication so that the order can be received at the store. Here, order information refers to information about the type and quantity of the selected product, and payment information refers to information about the price and payment method actually paid by the user.

At this time, in the case of postpayment, only order information is provided. The payment information provision module transmits the order information to the communication department so that the user's pre-entered location information can be transmitted to the store along with the payment information. The user's location information refers to the user's address to which the seller will deliver. Accordingly, users do not need to enter a separate shipping address, and stores can check the user's address without error.

The communication unit 17 is a part that connects the smart display 10 and an external wired or wireless communication network, and receives video and data connected to a broadcast stored in a broadcast DB or an Internet line through the communication unit 17. Additionally, the communication unit 17 requests and receives information about the location and sale items of the selected store. Information about the location of the store and the products for sale can be stored in the server 30, and the information stored in the server 30 is periodically updated to provide information to the user. Additionally, the communication unit 17 transmits the order information and location information transmitted from the payment information loading module to the seller.

The storage unit 18 stores information about purchase history, frequently used stores, and preferred stores. Additionally, the storage unit 18 stores the user's location and information about the user. The storage unit 18 can also store a map of the user's surroundings and information about stores located nearby. When receiving all information about nearby stores from the server 30, it may take a long time depending on the circumstances of the communication network. However, if this is stored in advance and only the information about this is updated, information about stores can be provided in a short time. You can.

Figure 3 is a flowchart showing a method of providing store information using a smart display according to the first embodiment of the present invention. Referring to FIG. 3, the method of providing store information using a smart display according to the first embodiment includes a content provision step (S101) of providing content as an image and displaying that a target item related to location information exists on the screen. It includes a target product notification step (S102), a location information display step (S103) that displays location information of a store, and a sale item list display step (S104) that displays information on items for sale.

In the content provision step (S101), content is provided on the screen of the smart display 10 according to the user's selection. Content can be broadcasts, videos, advertisements, etc. Content is provided in digital format and consists of a video with multiple frames.

The content provision step (S101) includes a location recognition code combining step of combining a location recognition code indicating the type of the target product to the frame when the content includes a target product that can provide location information of a retail store. In the location recognition code combining step, after the video is shot, the article is extracted using a program that tracks the article, and then the location recognition code is combined with it. The location recognition code specifies the type of the product and indicates that the product is a target product for which the store's location information can be provided.

Additionally, in the content provision step (S101), the video signal transmitted to the smart display 10 through the broadcasting communication network 60 is decoded and provided on the screen. The content provision step (S101) includes all processes of transmitting and receiving content and providing the received content on the screen.

As shown in FIG. 3A, the target product notification step (S102) creates a notification icon on the screen to indicate that there is an item for which store location information can be provided on the screen. The target article notification step (S102) includes a target article detection step and a notification icon creation step. In the target article detection step, the target article detection unit 16 identifies the location recognition code, detects whether the article on the screen is a target article that can provide location information, and determines the type of the target article.

In the notification icon creation step, when a target item is detected, a notification icon indicating the presence of the target item is created on the screen. The notification icon is created by the notification icon creation module 15a. A notification icon may be provided in one corner of the screen and may consist of an image or text. Notification icons may display different images depending on the type of target item, or may display the same image. The creation of a notification icon is only an embodiment of the present invention, and the presence of the target item can be indicated in other ways than the icon. The notification icon generates an input signal depending on the user's selection.

In the location information display step (S103), when a signal is input by clicking the user's notification icon, location information of a store selling the target product or items related to the target product is displayed. The store location information includes the name of the store and the distance between the store and the current location, and the store location information loading module 15b provides and displays the store location information. Store location information can be displayed on one edge of the screen in the form of a list, or can be displayed semi-transparently on the screen in the form of a map. Additionally, as shown in FIG. 3B, the store location information may be displayed with the name of the store according to the distance and direction of the store on a plurality of concentric circles formed around the current location. The store's display may be displayed differently depending on the amount paid to the advertising agency.

As shown in FIG. 4C, in the sale item list display step (S104), when a store selection signal is input by the user, a list of products provided by the selected store is displayed on the screen. At this time, the store location information loading module 15b provides a list of products as well as the price for each product, and can also provide the address and phone number of the store. Additionally, in the sale item list display step (S104), an input interface is provided to select the quantity of the sale item.

As shown in FIG. 4D, the method of providing store information according to the first embodiment further includes a payment window display step. In the payment window display step, the payment information providing module 15d displays a payment window on the screen so that the user can pay when a signal is input to select the product and quantity at the store. Payment can be made through the wired/wireless carrier's authentication program or through a credit card authentication program. In addition, in the payment window display stage, a payment window is provided so that the price and corresponding payment information can be entered, and the user can enter the payment information using a remote control, etc.

The method of providing store information according to the first embodiment further includes an order information transmission step of transmitting order information. In the order information transmission step, when payment is made by the user, order information, which is information about the type and quantity of the product purchased by the user, is transmitted to the store. Order information can be transmitted to the store through the Internet, wired or wireless communication lines, and order information can also be sent to the store in text form using the network of a key telecommunication service provider.

The order information transmission step can transmit payment information along with order information. Additionally, in the order information transmission step, the user's location information is transmitted to the store along with the order information. The user's location information refers to the user's address to which the seller will deliver. The user's address can be specified by the user. In the case of smart TVs, the address is maintained unless you move house, so you can use it for the long term.

Figure 5 is a configuration diagram of a smart display according to a second embodiment of the present invention.

5, the smart display 10 includes an input unit 11, an output unit 12, a location recognition unit 13, an object recognition unit 76, a control unit 15, a communication unit 17, and a storage unit 18.

Since the smart display 70 according to this embodiment has the same structure as the smart display according to the first embodiment described above except for the object recognition unit 76, duplicate description of the same structure will be omitted.

The target article recognition unit 76 includes an article recognition module 76a and a store search module 76b. The product recognition module 76a analyzes the design of the product included in the content and recognizes the type of product based on this. Here, the design of the product is a concept that includes the shape, shape, and color of the product.

Analysis of the design of the item displayed on the screen can be done through a common commercial shape recognition program. The item recognition module 76a performs analysis on a plurality of items displayed on the screen and selects the target item among the analyzed items.

Only when it exists, the type of target product is specified and data about it is generated.

The store search module 76b transmits information about the recognized target product to the server and receives data about stores around the user from the server. Additionally, the store search module 76b may search for a store related to the target product from the store information stored in the smart display 70.

As in this embodiment, when the object recognition unit 76 is installed on the smart display 70, even content to which a location recognition code is not coupled can provide information about a store related to the object. In order to combine the location recognition code, a cooperative relationship must be established with the content manufacturer, but combining the location recognition code with all contents can be costly and time-consuming. However, as in this embodiment, if the smart display 10 itself recognizes the object, this process can be omitted.

Figure 6 is a flowchart showing a method of providing store information using a smart display according to a second embodiment of the present invention. As explained with reference to FIG. 6, the method of providing store information using a smart display according to the second embodiment includes a content provision step of providing content as an image (S201) and an object recognition step of specifying the object object (S202). A store search step (S203) that searches for stores related to the target product, a target product notification step (S204) that displays that the target product exists on the screen, and a location information display step (S205) that displays location information of the store. It includes a sale item list display step (S206) that displays information on items for sale.

In the content provision step (S201), content is played as a video on the screen of the smart display 10. Content can be broadcasts, videos, advertisements, etc. Content is provided in digital format and consists of a video with multiple frames. Additionally, in the content provision step (S101), the video signal transmitted to the smart display 10 through the broadcasting communication network 60 is decoded and provided on the screen.

The target product recognition step (S202) is performed after the content provision step (S201) and analyzes the design of the product displayed on the screen and determines the type of product based on this. The target article recognition step (S202) performs analysis on a plurality of articles displayed on the screen, and specifies the type of the target article and generates data only when the target article exists among the analyzed articles.

In the store search step (S203), the server searches whether a store related to the target product exists around the user and receives data about it. In the store search step (S203), a range is set in advance and only stores that exist within the preset range are searched.

The target product notification step (S204) is a target product where store location information can be provided on the screen by creating a notification icon on the screen.

Indicates that there is. In the target product notification step (S204), a notification icon is created if a retail store exists within a preset range. A notification icon may be provided in one corner of the screen and may consist of an image or text. The notification icon generates an input signal depending on the user's selection.

In the location information display step (S205), when a signal is input by clicking the user's notification icon, location information of a store selling the target product or items related to the target product is displayed. The store location information includes the name of the store and the distance between the store and the current location, and the store location information loading module (15b) provides and displays the store location information. The sale item list display step (S206) is performed by the user. When a store selection signal is input, a list of products provided by the selected store is displayed on the screen. At this time, the store location information loading module 15b provides a list of products as well as the price for each product, and can also provide the address and phone number of the store. Additionally, in the sale item list display step (S204), an input interface is provided so that the quantity of the sale item can be selected.

Additionally, the method of providing store information according to the second embodiment further includes an order information transmission step of transmitting order information. In the order information transmission step, when payment is made by the user, order information, which is the purchase details of the user, is transmitted to the store. Order information can be transmitted to the store through the Internet, wired or wireless communication lines, and order information can also be sent to the store in text form using the network of a key telecommunication service provider.

The order information transmission step can transmit payment information along with order information. Additionally, in the order information transmission step, the user's location information is transmitted to the store along with the order information. The user's location information refers to the user's address to which the seller will deliver. The user's address can be specified by the user. In the case of smart TVs, the address is maintained unless you move house, so you can use it for the long term.

Figure 7 is a flowchart showing a method of providing store information using a smart display according to a third embodiment of the present invention. As explained with reference to FIG. 7, the method of providing store information using a smart display according to the third embodiment includes a location mark combining step (S301), a content providing step (S302) including a location mark, and the location information of the store. It includes a location information display step (S303), a sales item list display step (S304) that displays sales product information, and an order information transmission step (S305).

In the location mark combining step (S301), a location mark having the same or similar shape as the target article is combined with the content. The location mark recognizes the shape of the target object after the video is captured and is combined with the content in a layered format. The location mark is made up of the same or similar shape as the target article and is combined with the area of the screen where the target article is displayed. If the location mark has a shape similar to the target article, the location mark may have a shape that extends to the surrounding area where the target article exists. The location mark can be combined with the object by a computer program, and similar to an icon, the location mark is combined with an input interface to generate a signal when the location mark is selected.

The location mark combining step (S301) includes a shape recognition step to recognize the target article, a classification step to designate the target article by analyzing the shape of the target article, and a location mark input step. The shape recognition stage analyzes the shape of the object entered into the frame and specifies it. The classification step analyzes the shape of the recognized object and defines what kind of object it is. The location mark input step combines a location mark with the area of the screen where the target item is located in each frame. At this time, the location mark is combined with each frame where the target item appears, and the location mark is transparent and does not appear on the screen.

In the content provision step (S302), content including the target item and location mark is provided on the screen. Content can be broadcasts, videos, advertisements, etc. Content is provided in digital format and consists of a video with multiple frames. Additionally, in the content provision step (S302), the video signal transmitted to the smart display 10 through the broadcasting communication network 60 is decoded and provided on the screen.

In the location information display step (S303), when the user clicks on the target product or the surrounding area of the target product and an input signal for the target product is received, location information of a plurality of stores selling the target product is displayed on the screen. The store location information includes the name of the store and the distance between the store and the current location, and the store location information loading module 15b provides and displays the store location information.

In the sales item list display step (S304), when a store selection signal is input by the user, a list of products provided by the selected store is displayed on the screen. At this time, the store location information loading module 15b provides a list of products as well as the price for each product, and can also provide the address and phone number of the store. Additionally, in the sale item list display step (S304), an input interface is provided to select the quantity of the sale item.

In the order information transmission step (S305), when payment is made by the user, the order information is transmitted to the store. Order information can be transmitted to the store through the Internet, wired or wireless communication lines, and order information can also be sent to the store in text form using the network of a key telecommunication service provider.

The order information transmission step (S305) can transmit payment information along with order information. Additionally, in the order information transmission step, the user's location information is transmitted to the store along with the order information. The user's location information refers to the user's address to which the seller will deliver. The user's address can be specified by the user. In the case of smart TVs, the address is maintained unless you move house, so you can use it for the long term.

As described above, according to the third embodiment, a location mark is attached to the target product, so when a user clicks on the target product while watching a video, information about a store related to the target product may appear on the screen. If the product displayed on the screen is not the target product, no reaction occurs even if you select an area on the screen, and only if it is the target product, the location information of the store selling the target product is displayed.

Although the preferred embodiment of the present invention has been described above, the present invention is not limited thereto, and can be implemented with various modifications within the scope of the claims, the detailed description of the invention, and the accompanying drawings. It is natural that it falls within the scope of the invention.

Claims (8)

A content provision step of displaying content including target items and location marks on a screen; A target article notification step indicating that a target article including location information exists on the screen;
A location information display step of displaying location information of a store selling the target product or related products; A sales item list display step of displaying product information sold at the store;
A method of providing customized real-time store information including. According to claim 1,
The content provision step includes a location recognition code combining step of combining a location recognition code indicating the type of target product to a frame. According to clause 2,
The commercial target product notification step includes a user-customized real-time notification step that includes a target product detection step of determining the type of the target product by identifying the location recognition code and a notification icon creation step of generating a notification icon notifying the presence of the target product on the screen. How to provide store information. According to clause 3,
The location information display step is a method of providing customized real-time store information that displays the name of the store and the distance between the store and the smart display on the screen. According to clause 3,
The location information display step is a method of providing customized real-time store information that displays the store according to distance and direction with a plurality of concentric circles formed around the location of the smart display. According to claim 1,
A method of providing customized real-time store information that further includes a target product recognition step of analyzing the target product displayed on the screen and determining the type of the target product. According to clause 6,
A method of providing customized real-time store information that includes a store search step in which data about stores selling target products located near the user is transmitted from a server where store information is stored. According to claim 1,
It is performed before the content provision step and further includes a location mark combining step of combining the location mark with the area of the screen where the target product is displayed, wherein the location mark is a user-customized real-time retail store that generates an input signal according to the user's selection. How to provide information.