KR20220040154A - Management system of online shopping mall - Google Patents

Abstract

The present invention relates to an online shopping mall operating system, which includes: a database unit (100) storing member information, product information, and point information; a member management unit (200) executing a member authentication process for a user terminal by referring to the member information DB; a product service unit (300) providing the product information and product price information stored in the database and receiving an order from a buyer in accordance with selection on the user terminal; a payment unit (600) executing point or cash payment processing in accordance with a request from the product service unit (300); a purchase point providing unit (710) providing a point in response to product purchase by a user; a recommendation point providing unit recommending a product or store membership to a friend in accordance with the user's selection and providing a point in response to the result of the recommendation; a sales management unit (400) storing purchase product information and performing regular sales calculation in the case of payment from the payment unit (600); and a screen arrangement unit (500) arranging products frequently clicked by the buyer on the top stage of screen simultaneously with the buyer's system access.

Description

Online shopping mall operation system {Management system of online shopping mall}

The present invention relates to an integrated shopping mall platform service system and method. It allows the points provided when a customer makes a purchase through an online shopping mall or a mobile app or an activity such as a friend's material is used as a practical money function, and uses various points to become a member It relates to an online shopping mall operating system that is linked to expansion and increase in sales.

E-commerce in an online shopping mall refers to a transaction in which goods or services are provided through the Internet or PC communication and payment is made using methods such as credit card or account transfer.

This online shopping mall method is growing rapidly day by day due to the improvement of communication protocol functions and the rapid spread of the Internet user population. (Business to Business) and B to C (Business to Customer) markets are growing rapidly every year.

Online shopping malls do not require a large space (store) and management personnel (staff) as in conventional market transactions, so the seller can reduce the supply unit price and the buyer can receive the desired product at a lower price. will have

In addition, online shopping malls are attracting attention from general consumers in that they allow buyers to see a wider variety of products at a glance without having to visit the store and find the products they want.

On the other hand, today, the use of SNS (Social Network Service) such as Facebook, KakaoTalk, and Tweet tends to be generalized or common, so it is not an exaggeration to say that most people have at least one SNS account of their own. Activities are deeply entrenched in our lives.

As the number of such online shopping mall sites is rapidly increasing, there is a limit to the increase in sales only with the conventional e-commerce method, which consists of simply introducing and displaying products, connecting with buyers, and purchasing products. In particular, it can be said that the development of a shopping mall operation method using today's universal SNS is urgently required.

The online shopping mall operating system according to the present invention has a technical task to deviate from the concept of a conventional online shopping mall and to stimulate purchasers' purchase intention to increase sales, while

The technical task is to attract more buyers to the shopping mall by linking SNS and shopping malls, which are common in everyday life, and ultimately to revitalize the shopping mall and increase sales.

In order to solve the above technical problems, the present invention,

A database unit 100 for storing member information, product information, and point information; A product service unit 300 that provides product information and product price information stored in and receives an order from a buyer, and a payment unit 600 that processes payment with points or cash according to the request of the product service unit 300 . A purchase point providing unit 710 that provides points in response to a user's purchase of a product, and a recommendation point system that recommends a product or membership to a store to a friend according to the user's selection, and provides points in response to the recommendation result When there is a study and payment from the payment unit 600, the sales management unit 400 for calculating regular sales by storing information about the purchased product, and when the buyer accesses the system, the buyer mainly clicks Including a screen arrangement unit 500 for arranging the product types at the top of the screen and a transmission processing unit 800 for transmitting normal product information for the product of interest to the user's SNS if the user wants it by the user's selection as a means of solving the problem.

By paying points as a reward for the purchaser's purchasing activity and friend recommendation activity, it inspires the purchaser's will to purchase, and as a result, it has the effect of increasing the sales of the shopping mall.

In addition, the present invention has the effect of increasing the convenience of online shopping by storing information on which a purchaser accesses a shopping mall to view products, and by changing the screen configuration based on this when revisiting in the future.

On the other hand, the present invention allows the buyer to conveniently view information on his/her interest or purchase product at any time by sending the information on the product of interest or purchase to the SNS account quickly, as well as sharing the information with friends. It also has the effect of being able to conveniently share it through SNS.

1 is a block diagram of an embodiment of a system according to the present invention.

The present invention is not limited to the embodiments disclosed below, but may be implemented in a variety of different forms, and only these embodiments make the disclosure of the present invention complete, and those of ordinary skill in the art to which the present invention pertains. It is provided to fully inform the person of the scope of the invention, and the present invention is only defined by the scope of the claims. Like reference numerals refer to like elements throughout.

In describing the embodiments of the present invention, if it is determined that a detailed description of a well-known function or configuration may unnecessarily obscure the gist of the present invention, the detailed description will be omitted, and the terms to be described later are used in the embodiment of the present invention. As terms defined in consideration of the function of Therefore, the definition should be made based on the content throughout this specification.

Hereinafter, it will be described in detail with reference to the accompanying drawings.

The online shopping mall operating system according to the present invention includes a database unit 100, a member management unit 200, a product service unit 300, a payment unit 600, a purchase point providing unit 710, and a recommendation point centering on a central processing unit. It is characterized in that it is composed of a provision unit 720 , a sales management unit 400 , a screen arrangement unit 500 , and a major processing unit 800 .

The database unit 100 is configured to store member information, product information, point information, and the like. The member information stores the member's access ID, password, purchase history of products, information on products of interest, accumulated points, consumption history of points, and remaining points.

The member management unit 200 is configured to proceed with the member authentication process of the user terminal with reference to the member information of the database unit 100 . The member management unit 200 induces the purchaser to sign up for membership when the purchaser accesses the system according to the present invention for the first time, and sends the connection fact of the member to the central processing unit in the case of a purchaser who has already signed up for a member so that subsequent procedures can be performed. will do

The product service unit 300 is configured to provide product information and product price information stored in the database unit 100 according to the selection of the user terminal, and to receive an order from a buyer.

In addition to receiving and processing an order from the customer, the product service unit 300 processes the return request when the customer requests a return for the product ordered and stores the processing process and results.

On the other hand, the product service unit 300 additionally processes a function of sending product information about the product introduced to the friend's SNS account who received the recommendation when the buyer wants to recommend the product to a friend.

The payment unit 600 is configured to process payment with points or cash according to the request of the product service unit 300 . The payment unit 600 processes the product price through payment such as a credit card, account transfer, mobile phone payment, and deposit without a bankbook. When the payment is completed, the payment unit 600 transmits the purchaser's personal information and purchase amount to the purchase point providing unit 710 so that the purchase point providing unit 710 can accumulate purchase points.

As the technical point of the online shopping mall operating system according to the present invention is that it is possible to use points generated and provided as a result of activities in the system in the same way as cash, the payment unit 600 allows the buyer to purchase the product. When payment is made through the payment system, the remaining points or available points at the present time are presented to the buyer on the screen. After that, points are exhausted and payment is made according to the purchaser's choice.

When payment from the buyer is normally completed, the payment unit 600 instructs the delivery company to entrust the delivery to the delivery company for the delivery of the product. information will be provided to the shipping company at the same time.

The purchase point providing unit 710 is configured to provide points in response to a user's purchase of a product. When the purchaser pays for the product through the payment unit 600, the payment unit 600 transmits the purchaser's information and purchase amount to the purchase point providing unit 710, and the purchase point providing unit 710 sends the payment unit ( 600), the points to be accumulated are calculated based on the purchase history of the purchaser, which can be checked from the database, and the calculated points are accumulated in the purchaser's electronic wallet.

The purchase point providing unit 710 sums up all the points for each individual of the purchaser (including recommended points to be described later) and displays the points accumulated in the corresponding electronic wallet at the point of connection of the purchaser at a predetermined position on the screen.

The recommendation point providing unit 720 is configured to provide points in response to the recommendation result when a product or membership subscription of a corresponding store is recommended to a friend according to a user's selection. The purchaser may access the system of the present invention and recommend products displayed in the course of shopping to a friend or recommend membership registration for a corresponding store.

When a buyer wants to recommend a product to a friend, the buyer goes through a process of entering the friend's SNS account, and when the recommendation is completed, information about the product introduced to the friend's SNS account is sent. The transmission of such product information is processed by the product service unit 300 .

When the purchaser recommends a friend, the recommendation point providing unit 720 accumulates a certain number of points in the purchaser's electronic wallet and stores the recommended friend's SNS account. The accumulated recommendation points are combined with the purchase points, and are accumulated in the purchaser's electronic wallet and displayed on the screen.

When a friend who has received a recommendation later accesses the system according to the present invention and purchases a product, a portion of the purchase amount is additionally accumulated in the purchaser's electronic wallet.

When there is a payment from the payment unit 600, the sales management unit 400 receives information about the sold product, price, quantity, etc. from the payment unit 600 and stores it, and records regular sales by product or period. It is a calculation composition.

When the payment is completed, the sales management unit 400 stores all kinds of information about the sold product. Product information stored in the sales management unit 400 is stored for each category of the product. For example, in the case of a clothing shopping mall, categories such as outdoor clothes, indoor clothes, underwear, accessories, and shoes are set, and sales are calculated for each category set in this way.

Of course, when each category is entered, sales are also calculated for each specific product. In addition, the sales management unit 400 is characterized in that the seller can review the sales while arbitrarily setting the calculation period.

For example, it is possible to set the seller to look at the sales of footwear for the past month, or to see the sales of indoor clothes for the past week. Of course, it is also possible to calculate the sales by setting a period for each specific product.

The screen arranging unit 500 is configured to arrange products that the buyer is interested in and clicks on at the top of the screen when the buyer accesses the system. The database unit 100 stores information about the products that the buyer has mainly clicked with interest, and the screen arrangement unit 500 refers to the individual interest information of the buyer from the database unit 100 and based on this information , when each buyer accesses the system, the product of interest is preferentially displayed on the screen.

As described above, when the buyer accesses the system and preferentially displays the items of interest on the lower surface, customized for each individual, it is possible to reduce the inconvenience of searching for the item of interest to the buyer, and the system operator, the seller, By promoting sales, you can expect the effect of increasing sales.

The transmission processing unit 800 is configured to transmit product information on a corresponding product of interest to the user's SNS if the user wants it by the user's selection. SNS refers to social networking services currently used by the majority of people, such as KakaoTalk, Facebook, and Instagram.

When a buyer clicks on a product to view product information or finally purchases the product, the database unit 100 stores information on each buyer's interest product and purchase product. When the purchaser completes online shopping and terminates the connection in the system, the major processing unit 800 sends information on the product of interest and the purchased product to the SNS account registered by the purchaser at the time of membership registration.

The buyer can check the product information sent to his or her SNS account again at any time, and it becomes possible to share information about the product of interest or purchase with friends very conveniently through SNS.

On the other hand, it is possible to access the purchase information and send it to the purchaser's SNS account in real time during purchase activities by accessing the system. Whether to send the purchaser's purchase information in real time during shopping or after completing all shopping and closing the system connection, it is possible to do it selectively or in parallel, and these modified embodiments are all simple design changes of the present invention. It will be said that it belongs to the technical scope of the present invention.

In the above, the present invention has been described in detail with reference to the accompanying drawings. It will be said that a simple substitution of a component having substantially the same function as that of the present invention is a simple design change of the present invention and falls within the technical scope of the present invention.

For reference, in the description of the present invention, when it is determined that a detailed description of a related known function or configuration may unnecessarily obscure the gist of the present invention, the detailed description thereof is omitted. In addition, terms used so far are terms defined in consideration of functions in the present invention, which may vary according to intentions or customs of users and operators.

Although the present invention may be implemented in various ways and may take various forms, in the detailed description of the present invention, only specific embodiments thereof have been described. Therefore, it is to be understood that the present invention is not limited to the specific form recited in the detailed description, but rather is intended to cover all modifications and equivalents and substitutions falling within the spirit and scope of the invention as defined by the appended claims. should be understood

Database unit;100 Member management unit;200
Product Service Department;300 Sales Management Department:400
screen arrangement unit;500 payment unit;600
purchase point provider; 710 recommendation point provider; 720
major processing department;800

Claims (2)

a database unit 100 for storing member information, product information, and point information;
a member management unit 200 for performing a member authentication process of a user terminal with reference to the member information DB;
a product service unit 300 that provides product information and product price information stored in the database according to the selection of the user terminal and receives an order from a buyer;
a payment unit 600 for processing payment with points or cash according to the request of the product service unit 300;
a purchase point providing unit 710 that provides points in response to a user's purchase of a product;
a recommendation point providing unit 720 for recommending a product or membership subscription to a friend according to a user's selection, and providing points in response to the recommendation result;
When there is a payment from the payment unit 600, the sales management unit 400 for calculating regular sales by storing information about the purchased product; And
and a screen arranging unit (500) for arranging the products that the buyer has mainly clicked on when the buyer accesses the system at the top of the screen.
According to claim 1,
The online shopping mall operating system, characterized in that it further comprises a transmission processing unit (800) for transmitting product information on the product of interest or purchased product to the user's SNS if the user wants it according to the user's selection.

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