JP7002491B2 - Trading information brokerage server, program and method to select the business server that wants to acquire the trading information of the user. - Google Patents

Description

The present invention relates to a technique in which a business server collects trading information when a user makes a payment in a product service.

FIG. 1 is a system configuration diagram in the prior art.

According to FIG. 1, a POS terminal (Point of Sale cash Register) 2 is installed in a physical store. At the time of payment for the goods and services of the store, the POS terminal 2 displays the amount billed to the user. The user may pay the billed amount in cash, or may pay by a cashless payment method such as a credit card, electronic money, or QR pay.

The POS terminal 2 creates "buying and selling information" including the contents of goods and services at the time of payment by the user. In the case of the cashless payment method, the transaction information may include user attributes (for example, men in their twenties) acquired from a card or the like, in addition to the contents of goods and services. Further, even in the case of cash settlement, the user attribute may be included by the clerk pressing the user attribute key of the POS terminal 2.
The trading information created in this way is collected in the dedicated business server 4. Generally, the dedicated business server 4 is operated and managed by the same person as the store operator. Using the trading information collected by the dedicated business operator server 4, it is possible to conduct a customer survey and purchase analysis.

Conventionally, there is a technique of transmitting advertisement information of a store to the user when the terminal owned by the user approaches a predetermined position range of the store (see, for example, Patent Document 1). According to this technology, the purchase history of users in a physical store is collected by a server, and purchase analysis is performed for each user.

In addition, there is a technique for mediating between the seeds information of the seller (commodity service to be sold) and the needs information of the buyer (commodity service to be purchased) (see, for example, Patent Document 2). According to this technology, the trading information aggregation server stores the goods and services to be purchased and the location information in association with each other as the needs information of the purchaser. Then, the seeds information of the seller can be associated in real time according to the needs information and the location information of the buyer.

Japanese Unexamined Patent Publication No. 2018-165901 Japanese Unexamined Patent Publication No. 2006-155537

According to the above-mentioned prior art, the trading information at the time of payment by the user can be collected only by the business operator who operates the store.
However, the user's trading information is "big data" useful for customer surveys and purchase analysis, and various companies want to use it.
On the other hand, as the payment method of the user, there are cases where payment is made in cash and cases where payment is made by various cashless methods. In addition, a business operator who is not involved in the user's payment cannot collect the user's trading information as big data.
Further, since the user's trading information is personal information, it is necessary to manage it so that a specific individual cannot be identified. In particular, it is also necessary for the user to agree to a contract regarding the handling of personal information.

On the other hand, the inventors of the present application wondered if it would be possible to easily provide the user's trading information as big data that cannot identify an individual to a desired business operator. On the other hand, on the condition that it is beneficial to the user, I wondered if the user himself could easily provide his own trading information to the business operator of his choice.

On the other hand, as a policy for each business operator, there is a difference between a user who wants to acquire trading information and a user who does not. For example, business operator A may want to acquire trading information of a female user in her thirties as much as possible. Further, for example, the business operator B may want to acquire the trading information of a user having a high payment amount as much as possible. In such a case, the business operator may think that it may give a reward or incentive that is more useful than other users if it can acquire the trading information of a specific user.

That is, as a business operator who wants to acquire the user's trading information, he / she wants to give a different reward or incentive to each user to bid, and as a user who provides his / her own trading information, he / she himself / herself from among a plurality of businesses. You may want to choose a business that offers the most beneficial rewards or incentives for you.

Therefore, the present invention provides a trading information intermediary server, a program, and a method that allows a user to select and provide trading information of goods and services by selecting a business that is beneficial to him / her from a plurality of businesses. The purpose is.

According to the present invention, it is a trading information intermediary server capable of communicating between a terminal and a business server that wants to acquire trading information of a user.
A trading information receiving means that receives trading information from a terminal at the time of payment by a user,
A business selection means for selecting a business identifier of a business server that wants to acquire the trading information, and a business selection means.
A trading attribute information broadcasting means that broadcasts trading attribute information representing a part of trading information to a business server based on one or more selected business identifiers.
It is characterized by having an incentive information transfer means for receiving incentive information from one or more business server and transferring the incentive information to a terminal.

According to another embodiment of the trading information brokerage server of the present invention.
An approval response receiving means for receiving an approval response including a business operator identifier selected by the user according to the incentive information, and
It is also preferable to have a trading information transmission means for transmitting trading information to the business server based on the business identifier included in the approval response.

According to another embodiment of the trading information brokerage server of the present invention.
The incentive information is information on coupons, point redemption rates, or discounts that will be profitable to the user when buying or selling in the transfer or transfer of goods or services, and each business server responds to its own policy. It is also preferable that it is based on real-time bidding.

According to another embodiment of the trading information brokerage server of the present invention.
It is also preferable that the terminal is a POS (Point of Sale cash Register) terminal arranged in a store or a terminal used by a user in online shopping.

According to another embodiment of the trading information brokerage server of the present invention.
Each business identifier further has a business information table that stores trading attribute information desired by the business.
As the business operator selection means, it is also preferable to select the business operator identifier of the business operator who desires the trading attribute information by using the business operator information table.

According to another embodiment of the trading information brokerage server of the present invention.
It also has a store information table that stores store information for each store identifier.
It is also preferable that the trading attribute information further includes a part of the store information.

According to another embodiment of the trading information brokerage server of the present invention.
It is also preferable to include the product service attribute, the user attribute, the store attribute, the store position and / or the settlement amount as the trading attribute information.

According to the present invention, it is a trading information intermediary program that functions a computer mounted on a server capable of communicating between a terminal and a business server that wants to acquire trading information of a user.
A trading information receiving means that receives trading information from a terminal at the time of payment by a user,
A business selection means for selecting a business identifier of a business server that wants to acquire the trading information, and a business selection means.
A trading attribute information broadcasting means that broadcasts trading attribute information representing a part of trading information to a business server based on one or more selected business identifiers.
It is characterized in that a computer functions as an incentive information transfer means for receiving incentive information from one or more business server and transferring the incentive information to a terminal.

According to the present invention, it is a trading information brokering method of a system in which a terminal, a business server that wants to acquire trading information of a user, and a trading information brokering server are connected via a network.
The first step in which the terminal transmits the trading information to the trading information intermediary server at the time of payment by the user,
The second step in which the trading information brokerage server selects the business identifier of the business server that wants to acquire the trading information, and
A third step in which the trading information brokerage server broadcasts the trading attribute information representing a part of the trading information to the business server based on one or more selected business identifiers.
It is characterized in that one or more business server sends the incentive information to the trading information intermediary server, and the trading information intermediary server executes the fourth step of transferring the incentive information to the terminal.

According to the trading information mediation server, the program, and the method of the present invention, the user can select and provide the trading information of the goods and services from a plurality of businesses that are beneficial to him / her.

It is a system block diagram in the prior art. It is a system block diagram in this invention. It is a functional block diagram of the trading information intermediary server in this invention. It is a sequence diagram in this invention. It is a block diagram which functions at the time of transferring the buying and selling information of the user in this invention. It is a block diagram which functions when the user in this invention approves the incentive information.

Hereinafter, embodiments of the present invention will be described in detail with reference to the drawings.

FIG. 2 is a system configuration diagram in the present invention.

According to the system of FIG. 2, the trading information brokerage server 1 is connected to the network as compared with FIG. 1 as the conventional technique. The trading information brokerage server 1 communicates between the POS terminal 2 arranged in the store and the plurality of business operator servers 3.
The business server 3 is operated and managed by a business that wants to acquire the user's trading information. For example, in the case of FIG. 1, it is assumed that both the POS terminal 2 installed in the store and the dedicated business operator server 3 are operated and managed by the same business operator. On the other hand, in the case of FIG. 2, it is assumed that various businesses collect trading information of users, and there is a use as mutual utilization of big data.

According to the embodiment of the present invention, the terminal will be described as being a POS terminal arranged in the store, assuming an actual store. However, assuming online shopping, the terminal may be a personal computer, a tablet terminal, or a smartphone used by the user. The store can be similarly assumed whether it is a physical store or online.

FIG. 3 is a functional configuration diagram of the trading information mediation server in the present invention.

According to FIG. 3, the trading information brokerage server 1 includes a store information table 101, a business information table 102, a trading information receiving unit 11, a business selection unit 12, a trading attribute information broadcasting unit 13, and an incentive. It has an information transfer unit 14, an approval response receiving unit 15, and a trading information transmitting unit 16. These functional components can be realized by executing a program that makes the computer mounted on the server function. In addition, the processing flow of these functional components can be understood as a settlement mediation method.

FIG. 4 is a sequence diagram in the present invention.
FIG. 5 is a configuration diagram that functions when transferring the user's trading information in the present invention.
FIG. 6 is a configuration diagram that functions when the user in the present invention approves the incentive information.
In the following, the sequence of FIG. 4 will be described in association with each functional unit in the trading information brokerage server of FIGS. 5 and 6.

[Store information table 101]
The store information table 101 stores "store information" for each "store ID (IDentifier)".

According to FIG. 5, for example, "store type" and "store location" (address and latitude / longitude) are stored as store information.
[Store ID] [Store type] [Location]
The store IDS001 is a cosmetics store and is located in Chiyoda Ward.
The store IDS002 is a convenience store and is located in Chiyoda Ward.
The store IDS003 is a pub and is located in Ginza.
Store IDS004 is a convenience store and is located in Shinjuku Ward.

[Business Information Table 102]
The business operator information table 102 stores "trading attribute information" desired by the business operator for each "business operator ID".
Further, the trading attribute information may be a product service attribute, a user attribute, a store attribute, a store position and / or a settlement amount. This is based on the trading information that the operator wants to collect.
Product service attribute: Product service attribute caused by the user's payment User attribute: Profile of the user who makes the payment (for example, age and gender)
Store attribute: Profile of the store settled by the user Store location: Address, latitude / longitude or map mesh ID

According to FIG. 5, each business operator wants to collect the following trading information.
Business operator C001 wants to collect trading information at stores located in "Chiyoda Ward".
Business operator C002 wants to collect trading information at "convenience stores".
Business operator C003 wants to collect trading information at stores located in "Ginza".
The business operator C004 wants to collect trading information at a "convenience store" located in "Chiyoda Ward".

<S1: First step>
[Trading information receiving unit 11]
The trading information receiving unit 11 of the trading information mediation server 1 receives "trading information" from the POS terminal 2 at the time of payment by the user. The trading information is output to the business operator selection unit 12.

(S11) The POS terminal 2 arranged in the store S002 creates "buying and selling information" at the time of payment by the user. According to FIG. 4, the trading information is, for example, as follows.
(User attribute) Male in his twenties, am 8:30
(Product service attribute) Sandwich: ¥ 450
Coffee: ¥ 300
Yogurt: ¥ 250

The POS terminal 2 confirms whether or not it is okay to provide its own "buying and selling information" to the user. According to FIG. 4, the POS terminal 2 displays to the user, for example, as follows.
"The price is 1,080 yen.
Are you sure you want to provide your trading information? [YES] [NO] "

(S12) When the user selects that the trading information can be provided (YES), the POS terminal 2 transmits the “trading information” to the trading information intermediary server 1.

<S2: Second step>
[Business selection unit 12]
When the business operator selection unit 12 of the trading information mediation server 1 receives the trading information, it selects the business operator ID of the business operator server that wants to acquire the trading information.

According to FIG. 5, when the business operator selection unit 12 receives the trading information, the business operator selection unit 12 searches for the store information of the store S002 using the store information table 101.
Store S002: Store type "convenience store", location "Chiyoda-ku"

Next, the business operator selection unit 12 selects the business operator ID of the business operator who desires the trading information by using the business operator information table 102. According to FIG. 5, the operators C001, C002, and C004 are selected as follows.
(Store S002: Store type "convenience store", location "Chiyoda-ku")
Business operator C001: Store type "x", location "Chiyoda-ku"
Business operator C002: Store type "convenience store", location "x"
Business operator C004: Store type "convenience store", location "Chiyoda-ku"
However, the operator C003 is not selected here because it desires the position "Ginza".

<S3: Third step>
[Buying and Selling Attribute Information Broadcasting Department 13]
The trading attribute information broadcasting unit 13 of the trading information mediation server 1 transfers the trading attribute information representing a part of the trading information (and / or store information) to the business server based on one or more selected business IDs. , Send broadcast.

(S31) According to FIG. 5, the trading information brokerage server 1 creates, for example, the following trading attribute information.
(User attributes) Men in their 20s (Store type) Convenience store (Store location) Chiyoda-ku Trading attribute information is a material for multiple business server 3s to determine whether or not they want to acquire trading information of users. Is.

(S32) The trading information brokerage server 1 broadcasts to the business operator server 3 based on the selected one or more business operator IDs. According to FIG. 5, the information is broadcast to the operator servers C001, C002, and C004.

The business server C001, C002, and C004 that have received the trading attribute information can know what kind of user (or at what store) is trying to make a payment.

According to FIG. 6, each business operator wants to acquire the following trading information.
Business server C001 wants to acquire trading information of women in their thirties, for example. Business server C002 wants to acquire trading information of women in their twenties, for example. Business server C004 wants to acquire trading information of men, for example. When the person server C001 receives the trading attribute information shown in FIG. 5, it determines that it is not necessary to send the incentive information to the user. On the other hand, the operator servers C002 and C004 determine that they want to send the incentive information to the user.
In this way, the business server 3 can propose incentive information for each payment of the user according to its own policy.

<S4: 4th step>
The business operator server 3 collates with its own policy according to the received trading attribute information, and determines "incentive information (reward or incentive)" for the user who is trying to make a payment.
The "incentive information" is information that will be beneficial to the user when buying or selling in the transfer or transfer of goods or services, and includes, for example, the following.
Coupons, point redemption rates, or discounts This is based on real-time bidding according to the policy of each operator server.

(S4) The business operator server 3 returns the "incentive information" to the trading information intermediary server 1. Here, it is assumed that the business operator servers C002 and C004 transmit, for example, the following incentive information to the trading information intermediary server 1.
Incentive information for operator server C002: "50 yen coupon"
Incentive information for operator server C004: "10% discount"

[Incentive information transfer unit 14]
The incentive information transfer unit 14 of the trading information mediation server 1 receives the incentive information from one or more business operator servers 3 and transfers the incentive information to the POS terminal 2.

According to FIG. 6, the display of the POS terminal 2 shows the incentive information received from one or more business server 3.
At this time, the items may be sorted and displayed in the order that is expected to be useful to the user. For example, in the case of coupons and discounts, the information may be displayed in descending order from the incentive information having the highest return rate. Further, in the case of a lottery, it may be displayed in order of comparison with coupons and discounts.

<S5: Fifth step>
The user selects one of the businesses from the rewards or incentives for each business server 3 displayed on the POS terminal 2. In general, when sorted in order of benefit to the user, the top-ranked incentive information is selected. According to FIG. 6, the operator C004, which offers a 10% discount, is selected by the user.
(S51) At this time, the POS terminal 2 transmits an approval response including the business operator IDC004 to the trading information mediation server 1.

[Approval response receiving unit 15]
The approval response receiving unit 15 of the trading information mediation server 1 receives the approval response including the business operator ID selected by the user. The business ID based on the approval response is output to the trading information transmission unit 16.

[Trading information transmission unit 16]
When the trading information transmission unit 16 of the trading information mediation server 1 receives the approval response, it transmits "trading information" to the business server based on the business ID.
(S52) According to FIG. 6, the trading information brokerage server 1 transmits trading information (all information based on the user's payment) to the business operator C004.
As a result, the business server of the business C004 can acquire the trading information of the user.

As another embodiment, the trading information brokerage server 1 can charge the brokerage fee to the business operator server of the business operator C004 selected by the user.

As described in detail above, according to the trading information brokerage server, program, and method of the present invention, the user himself / herself selects the trading information of goods and services from among a plurality of businesses that is beneficial to him / herself. Can be provided.

According to the present invention, a business operator who desires to acquire a user's trading information can bid by giving a different reward or incentive to each user, and as a user who provides his / her own trading information, a plurality of businesses It is possible to select a business operator that provides the most beneficial reward or incentive to oneself.

Various modifications, modifications and omissions of the above-mentioned various embodiments of the present invention within the scope of the technical idea and viewpoint of the present invention can be easily made by those skilled in the art. The above explanation is just an example and does not attempt to limit anything. The present invention is limited only to the scope of claims and their equivalents.

1 Trading information mediation server 101 Store information table 102 Business information table 11 Trading information receiving unit 12 Business selection unit 13 Trading attribute information broadcasting unit 14 Incentive information forwarding unit 15 Approval response receiving unit 16 Trading information transmission unit 2 POS terminal 3 Business server 4 Dedicated business server

Claims (9)

A trading information intermediary server capable of communicating between a terminal and a business server that wants to acquire trading information of a user.
A trading information receiving means for receiving trading information from the terminal at the time of payment by the user,
A business selection means for selecting a business identifier of a business server that wants to acquire the trading information, and a business selection means.
A trading attribute information broadcasting means that broadcasts trading attribute information representing a part of the trading information to a business server based on one or more selected business identifiers.
A trading information intermediary server having an incentive information transfer means for receiving incentive information from one or more business server and transferring the incentive information to the terminal. An approval response receiving means for receiving an approval response including a business operator identifier selected by the user according to the incentive information.
The trading information mediation server according to claim 1, further comprising a trading information transmitting means for transmitting the trading information to the business server based on the business identifier included in the approval response. The incentive information is information on coupons, point redemption rates, or discounts that will be beneficial to the user when buying or selling in the transfer or transfer of goods or services, and each of the business server has its own policy. The trading information mediation server according to claim 1 or 2, characterized in that it is based on a real-time bidding. The sale / purchase according to any one of claims 1 to 3, wherein the terminal is a POS (Point of Sale cash Register) terminal arranged in a store or a terminal used by a user in online shopping. Information mediation server. Each business identifier further has a business information table that stores trading attribute information desired by the business.
The business operator selection means according to any one of claims 1 to 4, wherein the business operator selection means selects a business operator identifier of a business operator who desires the trading attribute information by using the business operator information table. Trading information brokerage server. It also has a store information table that stores store information for each store identifier.
The trading information mediation server according to claim 5, wherein the trading attribute information further includes a part of store information. The trading information mediation server according to any one of claims 1 to 6, wherein the trading attribute information includes a product service attribute, a user attribute, a store attribute, a store location, and / or a settlement amount. It is a trading information brokerage program that operates a computer installed in a server that can communicate between a terminal and a business server that wants to acquire trading information of a user.
A trading information receiving means for receiving trading information from the terminal at the time of payment by the user,
A business selection means for selecting a business identifier of a business server that wants to acquire the trading information, and a business selection means.
A trading attribute information broadcasting means that broadcasts trading attribute information representing a part of the trading information to a business server based on one or more selected business identifiers.
A trading information brokerage program characterized in that a computer functions as an incentive information transfer means for receiving incentive information from one or more business server and transferring the incentive information to the terminal. It is a trading information brokerage method of a system in which a terminal, a business server that wants to acquire trading information of a user, and a trading information brokering server are connected via a network.
The first step in which the terminal transmits trading information to the trading information intermediary server at the time of payment by the user,
The second step in which the trading information intermediary server selects the business identifier of the business server that wants to acquire the trading information, and
A third step in which the trading information intermediary server broadcasts the trading attribute information representing a part of the trading information to the business server based on one or more selected business identifiers.
One or more of the business operator servers transmit the incentive information to the trading information intermediary server, and the trading information intermediary server executes the fourth step of transferring the incentive information to the terminal. A method of brokering trading information of a featured system.

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