JP7286124B1 - Incentive system - Google Patents

Abstract

The present invention provides an incentive giving system capable of improving the earnings of salons and salon staff. A system for giving incentives to a salon (301) and salon staff (401) when a customer of the salon (301) purchases a product through an electronic commerce service, wherein a database (21) contains product information (22), salon (301) and Registration information 24 of the salon staff 401, customer information 25, and incentive allocation information 23 defining incentives and their allocation ratios are stored, and only the account of the wholesaler 101 is authorized to edit the incentive allocation information 23. An incentive calculation unit 27 calculates an incentive based on the number of products purchased and the incentive distribution information 23, and when receiving a display request from the salon staff 401, displays the incentive of the salon staff 401 on the terminal device 40. An incentive giving system. 1. [Selection drawing] Fig. 1

Description

The present invention relates to an incentive granting system that grants an incentive to a salon and its staff when a customer of a salon such as an esthetic salon or a beauty salon purchases a product through an electronic commerce service recommended by the salon staff. be.

In salons such as esthetic salons and beauty salons, salon staff, who are employees of the salons, often sell products to customers they are in charge of. At this time, it is common for salons to sell products purchased from beauty dealers to customers. In such a conventional commercial flow, since salon owners set retail prices and profit margins, salons were burdened with negotiating purchase prices with wholesalers and beauty dealers. In addition, it was a demerit for salons to have an impact on cash flow due to purchases and inventory risks.

In the above-described sales of products at salons, incentives are sometimes paid to salon staff who sell products to salon customers, which is one of the motivations for sales activities of salon staff. However, since it depends on the policy of the salon manager how much incentives are paid to the salon staff who sell the products, there have been cases where sufficient incentives were not paid to the salon staff. The salaries of salon staff are often kept at a low base salary, and there was a problem that if incentives were insufficient, it would be difficult to increase the income of salon staff.

Patent Literature 1 describes recording sales for each employee based on information about product purchases by salon customers and displaying the sales on the employee's terminal device. It is stated that the sales information for each employee and the sales information for the owner obtained by aggregating the sales for each employee can be used as reference materials for profit sharing between the owner and each employee. In the invention described in Patent Document 1, sales by employee are visualized and can be used as a reference for profit distribution. I can't deny that.

Japanese Patent No. 7084059

An object of the present invention is to solve the above-mentioned conventional problems, and in a system in which incentives are generated for salons and salon staffs when salon customers purchase products through electronic commerce services, salon staffs can enjoy their own incentives. To provide an incentive giving system capable of improving the profit of a salon and salon staff by making it easy to receive surely.

In order to solve the above problems, when a customer of a salon such as an esthetic salon or a beauty salon purchases a product through an electronic commerce service on the recommendation of a salon staff, an incentive granting system provides incentives to the salon and the salon staff. The management server includes a database and an incentive calculation unit, and the database stores product information of products sold by the wholesaler, registration information of the salon and the salon staff, and customers of the salon. Customer information registered in association with the salon staff and incentive allocation information defining incentives given to the salon and the salon staff and their allocation ratio for each product are stored, and the authority to edit the incentive allocation information is The incentive allocation information is given only to the account of the wholesaler, and the incentive allocation information can be edited only from the wholesaler management screen. An incentive characterized by calculating an incentive given to a salon staff, and displaying the calculated incentive of the salon staff on a terminal device of the salon staff when a display request is received from any of the salon staff. Give system.

In addition, the management server includes code issuing means for issuing an identification code that can identify the salon or an identification code that can identify the salon and the salon staff based on the registration information stored in the database, A terminal device of a salon customer who uses the salon is preferably capable of reading the identification code provided by the salon manager or the salon staff.

Moreover, it is preferable that the identification code is a two-dimensional code.

In addition, when the management server receives a membership registration request from a general customer who has the identification code and is not a user of the salon, the management server further selects the general customer as a salon and/or a salon identified by the identification code. It is preferable that the customer information registered in association with the staff is stored in the database.

Further, it is preferable that the incentive calculation unit also calculates incentives given to the salon and salon staff associated with the general customer when the general customer purchases a product via the electronic commerce service. .

The database further stores product information of beauty products sold by beauty dealers, and the management server receives order information of the beauty products from a terminal device operated by the salon or the salon staff. Preferably, it is capable of receiving and transmitting said order information to said beauty dealer.

In the present invention, in a system in which incentives for salons and salon staff are generated when customers purchase products through electronic commerce services, wholesalers who sell products using electronic commerce services provide the incentive amount and both. is determined, and salon staff can view their own incentives, thereby making it easier to receive incentives more reliably and improving the profits of salons and salon staff. can be provided.

It is a figure which shows the system configuration|structure and member registration flow which concern on 1st Embodiment. 1 is an explanatory diagram of a mechanism of an incentive giving system according to the first embodiment; FIG. It is a figure which shows an example of the information displayed on the management screen for wholesalers in embodiment. It is a figure which shows the flow of an incentive provision process in embodiment. It is a figure which shows an example of the information displayed on the management screen for salon managers in embodiment, and the management screen for staff. It is a figure which shows the system configuration|structure which concerns on 2nd Embodiment. FIG. 11 is an explanatory diagram showing an example of the mechanism of an incentive giving system according to the second embodiment; FIG. 8 is an explanatory diagram showing an example of the incentive giving system according to the second embodiment, which is different from the example shown in FIG. 7;

(overall structure)
As shown in FIG. 1, an incentive granting system 1 of the present invention includes a wholesaler terminal device 10 operated by a wholesaler 101 who handles products, a management server 20 managed by an e-commerce company 201 for e-commerce services, and an e-commerce company. A manager terminal device 30 operated by a salon manager 302 who is a manager or store manager of a salon 301, which is a salon or beauty salon, and staff members operated by salon staff 401A, 401B, 401C, . . . who are employees of the salon 301. , and a salon customer terminal device 50 operated by a salon customer 501 who uses the salon 301 .

Furthermore, the incentive provision system 1 of the embodiment includes a general customer terminal device 60 operated by a general customer 601 who is not a user of the salon 301 and is introduced by the salon customer 501 or the salon staff 401. good. The management server 20 is connected to the wholesaler terminal device 10, the manager terminal device 30, the staff terminal device 40, the salon customer terminal device 50, and the general customer terminal device 60 via a network.

Further, as shown in FIG. 2, the incentive giving system 1 includes payment means (not shown), and the payment means performs payment in the electronic commerce service EC1. In this embodiment, the wholesaler 101 carries out product delivery, and the electronic commerce company 201 does not carry out product delivery or inventory management, but the present invention is not limited to this.

(Wholesaler)
The wholesaler 101 is a business operator who procures various products such as cosmetics, clothing, and food from manufacturers. The wholesaler 101 uses the wholesaler terminal device 10 to communicate data with the management server 20 . Note that the wholesaler 101 may be a plurality of business operators.

The products sold by the wholesaler 101 in the electronic commerce service EC1 of the embodiment can be a wide variety of products such as cosmetics, clothes, and foodstuffs. These commodities can be widely available in the general market, or selected by the e-commerce company 201 to be value-added products that are difficult to obtain in the general market. In addition, it is preferable that the products handled by the wholesaler 101 in the incentive giving system 1 of the present embodiment do not include products exclusive to salons or products with sales restrictions.

(Electronic Trading Company)
The e-commerce company 201 uses the management server 20 to operate the e-commerce service EC1. The management server 20 has a database 21 . In addition, hereinafter, the database may be abbreviated as “DB”.

(database 21)
The DB 21 stores product information 22 of products sold by the wholesaler 101 and incentive distribution information 23 that defines incentives given to the salon 301 and the salon staff 401 for each product and their allocation ratios.

The product information 22 includes product identification information 221 used to identify various products and price information 222, as shown in FIG. Furthermore, the product information 22 may include various check boxes CB.

In the example shown in FIG. 3, the product identification information 221 includes a category 221A indicating the product category, a product photo 221B that is image information of the product, a product name 221C that indicates the name of the product, and a manufacturer that indicates the manufacturer of the product. It includes a name 221D, a capacity 221E indicating the capacity of the product, and a product code 221F identifying the product. Product identification information 221 can include size 221G when the product is clothing as in the example shown in FIG. 3B. Also, as in the example shown in FIG. 3C, when the product is food, the consumption/best before date 221H can be included.

The price information 222 includes a fixed price 222A that indicates the fixed price of the product, and a member price 222B that indicates the selling price for the salon customer 501 and/or the general customer 601.

In the example shown in FIG. 3, the check box CB is an automatic input CB1 for selecting whether or not to automatically input the value of the member price 222B according to a predetermined discount rate when the list price 222A is input, and a It includes a new product CB2 for selecting whether or not it is a product, and a confirmation CB3 for selecting whether or not input of each information has been completed. Note that check boxes CB having functions other than those illustrated may be provided.

Next, the incentive distribution information 23 will be explained. The incentive distribution information 23 is given to the salon 301 and/or the salon staff 401 linked to the customer when the salon customer 501 and/or the general customer 601 purchases a product via the electronic commerce service EC1. This is information that indicates the incentives and their distribution ratios. The link registration between the salon customer 501 and/or the general customer 601 and the salon 301 and/or the salon staff 401 will be described later.

As shown in FIG. 3, the incentive distribution information 23 of the embodiment includes a salon share 231 indicating the amount of incentive given to the salon 301 and a staff share indicating the amount of incentive given to the salon staff 401. minutes 232. Note that the display format of the incentive distribution information 23 is not limited to this, and the distribution ratio between the two may be indicated in percentage.

The product information 22 and the incentive distribution information 23 can be input or edited by the wholesaler 101 on the wholesaler management screen displayed on the wholesaler terminal device 10 . Moreover, it is preferable that the wholesaler 101 can set incentive-targeted products and non-incentive-targeted products.

In the present invention, only the wholesaler's 101 account has the authority to determine and edit the content of the incentive allocation information 23 , and the e-commerce company 201 does not have the authority to edit the incentive allocation information 23 . As a result, the incentive calculation unit 28, which will be described later, can calculate incentives as desired by the wholesaler 101. FIG. In the embodiment, the incentive allocation information 23 based on the default allocation ratio (for example, 1:1) is displayed on the wholesaler management screen, and the wholesaler 101 can change the allocation ratio to an arbitrary allocation ratio for each product. It is a specification that can be used. Such a specification is preferable because input omission of the incentive distribution information 23 can be suppressed.

Further, the DB 21 stores salon/staff registration information 24, which is the registration information of the salon 301 and the salon staff 401, and customer information 25 of the salon customer 501 and/or general customers. The customer information 25 is stored in association with the salon 301 and/or the staff 401 as will be described later.

(Identification code issuing means)
The management server 20 of the embodiment comprises identification code issuing means 26 capable of issuing an identification code such as a two-dimensional code. The identification code issuing means 26 is means for issuing an identification code such as a one-dimensional code or a two-dimensional code. The identification code issuing means 26 of the embodiment issues a two-dimensional code as an identification code. This two-dimensional code is preferably a QR code (registered trademark).

The identification code issuing means 26 of the embodiment generates a two-dimensional code C1 including a salon code identifying the salon 301 registered as a member of the electronic commerce service EC1. Further, the identification code issuing means 26 generates a two-dimensional code C2 including the salon code and a staff code for identifying the salon staff 401 .

The generated two-dimensional codes C1 and C2 are delivered from the e-commerce company 201 to the salon 301. FIG. The two-dimensional codes C1 and C2 may be issued by transmitting image information via the Internet, or by printing and mailing the two-dimensional code C1. The two-dimensional codes C1 and C2 are used for membership registration procedures for salon customers 501 and/or general customers 601, which will be described later.

(Incentive Calculator)
The management server 20 includes an incentive calculation unit 27 that calculates incentives for the salon 301 and the salon staff 401 when the registered salon customer 501 and/or the general customer 601 purchases a product via the electronic commerce service EC1. I have.

The incentive calculation unit 27 gives incentives to the salon 301 and the salon staff 401 based on the incentive distribution information 23 and the number of products purchased by the registered salon customer 501 and/or the general customer 601 via the electronic commerce service EC1. Calculate incentives to be paid.

In the embodiment, information related to incentives calculated by the incentive calculator 27 is stored in the DB 21 . Further, as will be described later, in the incentive giving system 1 of the embodiment, incentives calculated for each product and for each target person are aggregated for each predetermined period. Based on this tallied result, the electronic commerce company 201 collectively remits to the salon 301 the total amount of incentives to be paid to the salon 301 and the salon staff 401 .

(Terminal device)
Next, a terminal device included in the incentive giving system 1 of the embodiment will be described. The manager terminal device 30 is a terminal device operated by a salon manager 302 of the salon 301 . The staff terminal device 40 is a terminal device operated by the salon staff 401 . The administrator terminal device 30 and the staff terminal device 40 are, for example, personal computers, smart phones, tablet terminals, etc., and are capable of reading the two-dimensional codes C1 and C2. The administrator terminal device 30 and the staff terminal device 40 are connected to the management server 20 via the Internet, and can exchange data with each other.

The salon customer terminal device 50 is a terminal device operated by a salon customer 501 who is a customer who uses the salon 301 . The general customer terminal device 60 is a terminal device operated by a general customer 601 who does not use the salon 301 . The salon customer terminal device 50 and the general customer terminal device 60 are, for example, personal computers, smart phones, tablet terminals, etc., and can read the two-dimensional code C2 provided by the salon staff 401 or the salon customer 501. The salon customer terminal device 50 and the general customer terminal device 60 are connected to the management server 20 via the Internet, and can exchange data with each other.

(Registration of salons and salon staff)
Next, with reference to FIG. 1, the flow of member registration of the salon 301 and the salon staff 401 will be described.

A salon manager 302 who wishes to register the salon 301 in the electronic commerce service EC1 transmits a membership registration request to the management server 20 using the manager terminal device 30 . The management server 20 which received the membership registration request of the salon 301 makes DB21 memorize|store the salon registration information 24 which concerns on the salon 301. FIG. The management server 20 of the embodiment issues a dedicated ID and an initial login password to the salon 301 registered as a member.

Membership registration of the salon 301 is not limited to responding to a membership registration request from the salon 301 . For example, in a second embodiment described later (a configuration in which a salon 301 can place a purchase order to a beauty dealer 701 in the incentive granting system 1), the beauty dealer 701 collectively manages a plurality of salons 301 as its business partners. It is also possible to adopt a configuration in which it is possible to apply for registration by

The salon manager 302 of the salon 301 registered as a member can perform membership registration procedures for salon staff members 401A, 401B, 401C, . In the embodiment, the salon manager 302 uses the manager terminal device 30 to log in to the electronic commerce site that provides the electronic commerce service EC1. Next, information relating to salon staff 401A, 401B, 401C, .

The management server 20, which has received the membership registration request of the salon staff 401, stores the salon staff registration information 24 related to the salon staff 401 in the DB 21, and performs membership registration. Membership registration of the salon 301 and the salon staff 401 is not limited to the procedure described above. For example, it may be possible to register the salon 301 and register the salon staff 401 at the same time.

(Salon customer membership registration)
Next, the flow of member registration of the salon customer 501 will be described. As shown in FIG. 1, the salon staff 401A introduces products sold by the electronic commerce service EC1 to the salon customer 501 in charge of the salon staff 401A, and encourages them to register as members of the electronic commerce service EC1. At this time, the salon staff 401A issues the two-dimensional code C2 to the salon customer 501. FIG. The delivery of the two-dimensional code C2 may be by a method of transmitting image information via the Internet, or by a method of issuing a card or the like on which the two-dimensional code C2 is printed.

The salon customer 501 who has been issued the two-dimensional code C2 uses the salon customer terminal device 50 to read the two-dimensional code C2, connects to the management server 20 from the acquired URL, enters personal information related to himself/herself, and registers as a member. Submit your request. The customer information 25 related to the salon customer 501 is stored in the DB 21, and the member registration of the salon customer 501 is completed.

At this time, the information of the salon customer 501 is registered in association with the salon 301 and salon staff 401A identified by the salon code and staff code included in the two-dimensional code C2. Therefore, the purchasing behavior of the salon customer 501 is linked to the salon 301 used by the salon customer 501 and the salon staff 401A in charge, and tracking is possible.

A salon customer 501 who has completed membership registration can purchase products using the electronic commerce service EC1. It is preferable that the salon customer 501 can purchase the product at a member price cheaper than the regular price through the electronic commerce service EC1.

(Member registration for general customers)
Next, the flow of member registration of general customer 601 will be described. As shown in FIG. 1, the salon customer 501 can issue the two-dimensional code C2 delivered by the salon staff 401 to, for example, acquaintances and family members, and recommend membership registration to the electronic commerce service EC1. A general customer 601 who is not a user of the salon 301 and who has received the two-dimensional code C2 from the salon customer 501 reads the two-dimensional code C2 using the general customer terminal device 60 and connects to the management server 20 from the acquired URL. to enter their personal information and send a membership registration request. The customer information 25 related to the general customer 601 is stored in the DB 21, and the member registration of the general customer 601 is completed.

At this time, the information of the general customer 601 is registered in association with the salon 301 and salon staff 401A identified by the salon code and staff code included in the two-dimensional code C2. For this reason, the purchasing behavior of the general customer 601 is linked to the salon 301 used by the salon customer 501 who is the introduction source and the salon staff 401A in charge, so that tracking is possible.

A general customer 601 who has completed membership registration can purchase products using the electronic commerce service EC1. It is preferable that the general customer 601 can purchase the product at a member price that is cheaper than the regular price through the electronic commerce service EC1.

Salon staff 401A can directly introduce electronic commerce service EC1 to general customer 601. FIG. For example, the salon staff 401A may distribute the two-dimensional code C2 using their own SNS or the like, or issue the two-dimensional code C2 to their acquaintances.

(Incentive granting flow)
Next, referring to FIG. 4, when salon customer 501 and/or general customer 601 registered as members purchase products using electronic commerce service EC1, incentives are given to salon 301 and salon staff 401. Describe a paid flow.

As described above, in the incentive giving system 1 of the embodiment, since the salon customer 501 and/or the general customer 601 are stored in association with the salon 301 and the salon staff 401 at the time of registration, the salon customer 501 and/or the general customer Incentives can be calculated and paid to the salon 301 and the staff 401 according to the purchase behavior of the customer 601 in the electronic commerce service EC1.

First, the wholesaler 101 newly inputs or edits the incentive allocation information 23 on the wholesaler management screen (step S1), and the incentive allocation information 23 stored in the DB 21 of the management server 20 is updated (step S2).

When salon customer 501 or general customer 601 enters an ID and password on the login screen of the electronic commerce site where electronic commerce service EC1 is provided (step S3), management server 20 that manages electronic commerce service EC1 stores in DB 21 The customer information 25 is collated and the login is permitted (step S4).

The salon customer 501 or general customer 601 who has logged in to the electronic commerce site browses product information and completes purchase and payment at the member price (step S5). When the settlement is completed, the management server 20 transmits the order information to the wholesaler 101 , and the wholesaler 101 receives the order information and ships the product to the salon customer 501 or the general customer 601 . The electronic commerce company 201 pays the wholesaler 101 the product price after deducting the settlement fee, the amount equivalent to the incentive, and the like.

The incentive calculation unit 27 of the management server 20 determines whether or not the product is an incentive target product based on the product information 22 of the product stored in the DB 21 (step S6). If the product is an incentive target product, the incentive calculation unit 27 identifies the purchaser of the product and the salon 301 and salon staff 401 associated with the purchaser based on the customer information 25 stored in the DB 21. (step S7). Incentive calculation is not performed if the product is not an incentive target product.

Next, the incentive calculation unit 27 multiplies the salon share 231 and the staff share 232 included in the incentive distribution information 23 of the product by the number of purchases of the product, and the salon 301 and the salon 301 linked with the purchaser. An incentive given to the salon staff 401 is calculated (step S8).

The incentive information calculated by the incentive calculator 27 is stored in the DB 21 (step S9). The incentive information stored in the DB 21 is tallied for each predetermined period. The total amount of incentives given to the salon 301 and the salon staff 401 associated with the purchaser is collectively remitted to the member salon 301 (step S10).

The salon manager 302 of the salon 301 who received the remitted incentive distributes the incentive to the salon staff 401 (step S11). For example, incentives can be paid to salon staff 401 as part of their salary.

(Incentive browsing)
In addition, in the present invention, the salon manager 302 and the salon staff 401 can view the calculation result of the incentive given to themselves on their own management screens. In the embodiment, the salon manager 302 and the salon staff 401 can display dedicated management screens on each terminal device.

The example shown in FIG. 5A is an example of information displayed on the management screen for the salon manager 302 . In the management screen for the salon manager 302 in this example, regarding the incentive information 270 aggregated for each product and for each predetermined period, the salon incentive 271 with the salon 301 as the recipient and each salon staff 401 as the recipient. Staff A incentive 272A, Staff B incentive 272B, Staff C incentive 272C, . Thereby, the salon manager 302 can distribute the incentive based on the calculation result to each salon staff member 401 .

As described above, according to the present invention, only the account of the wholesaler 101 is given the right to edit the incentive distribution information 23. Therefore, the salon manager 302 can access the incentive distribution information 23 and the incentives calculated based thereon. Information 270 cannot be edited.

The examples shown in FIGS. 5B and 5C are examples of information displayed on the management screen for the salon staff 401. FIG. Salon staff 401 can view only the amount of money for themselves, out of the incentive information 270 aggregated for each product and for each predetermined period.

Specifically, as shown in FIG. 5B, salon staff A (401A) displays the staff A incentive 272A given to him/herself on a management screen that can be viewed by logging in with his/her own account. can be done. In addition, the staff incentive 271 and the staff incentives 272B and 272C for other salon staff B (401B) and salon staff C (401C) cannot be displayed on the staff A management screen of the embodiment. Similarly, the management screen for salon staff B (401B) shown in FIG. 5(C) can also be displayed only by the staff B incentive 272B who is the recipient.

(effect)
In the present invention, due to these configurations, the salon manager 302 is not involved in the process of calculating incentives and cannot change the calculated incentives. In addition, salon staff 401 can verify the incentives they are entitled to and match them against the incentives actually paid. Therefore, according to the present invention, it is possible to ensure that the incentive payment to the salon staff 401 is performed.

In addition, in the present invention, the salon manager 302 can automatically obtain profits according to the purchasing behavior of the salon customer 501 and the general customer 601 without burdening the purchase debt, inventory risk, labor for shipping, etc. becomes. Thereby, it can be set as the incentive provision system 1 which can improve the profits of the salon 501 and the salon staff 401. FIG.

In addition, since the salon 301 does not have the inventory of the products, the salon manager 302 and the salon staff 401 can reduce the burden of having to sell more products as quickly as possible. . As a result, excessive sales activities are less likely to be carried out, and the level of satisfaction of the salon customer 501 with respect to the salon 301 can be easily improved.

Furthermore, in the present invention, the wholesalers 101 can freely set their own incentives in advance, thereby suppressing pressure from the e-commerce company 201 to excessively discount the prices of the products, thereby suppressing the price collapse of the products. can get.

In general, the wholesaler 101 pays a settlement fee to the EC site operating company, but for incentive products, for example, the settlement fee may be several percent cheaper than usual. This can further strengthen the motivation of the wholesaler 101 to increase the number of incentive products, and contribute to the improvement of profits of the salon 301 and the salon staff 401 .

As described above, products sold by the e-commerce service EC1 of the embodiment do not include products sold exclusively by salons. No harm.

(Second embodiment)
Next, a second embodiment of the invention will be described. As shown in FIG. 6, the incentive granting system 1 of the present invention, in addition to the first embodiment, can also handle commercial distribution of beauty products between beauty dealers 701 and salons 301. .

The beauty dealer 701 is a wholesaler who sells beauty products used for treatment to the salon 301 . These beauty products include products exclusively for salons and products restricted for sale to the general public. This beauty product may not only be used for treatment, but may also be sold to the salon customer 501 .

Conventionally, a salon 301 orders beauty products from a plurality of beauty dealers 701 by fax, telephone, e-mail, or the like. At this time, there are problems such as the format of the order form being different for each beauty dealer 701, the order work itself being complicated, and the order information being transmitted erroneously. In addition, the beauty dealer 701 also has to prepare a new order form each time the product line-up changes.

As shown in FIG. 6, the management server 20 of this embodiment, in addition to the configuration in the first embodiment, manages an electronic commerce service EC2 that mediates purchase orders for the beauty products. The DB 21 of the second embodiment stores beauty product information 28, which is product information of the beauty product. The beauty dealer 701 can input/edit the beauty product information 28 from the beauty dealer management screen.

In this embodiment, the manager terminal device 30 operated by the salon manager 301 and/or the staff terminal device 40 operated by the salon staff 401 can display information on beauty products for each of a plurality of beauty dealers 701. can. The salon 301c can place purchase orders for a plurality of beauty dealers 701 online via the electronic commerce service EC2.

In the example shown in FIG. 7, the order information sent by the salon 301c using the e-commerce service EC2 is sent to the beauty dealer 701. In the example shown in FIG. The beauty dealer 701 that has received the order information delivers the beauty products to the salon 301c of the orderer, and the salon 301c pays the beauty dealer 701 the price.

In addition, as shown in FIG. 8, the order information from the salon 301c may be transmitted to the picking warehouse 8, for example. In this example, order information from salon 301 c is automatically sent to beauty dealer 701 and picking warehouse 8 . Such a configuration is preferable because the beauty dealer 701 can save the trouble of transmitting the order information to the picking warehouse 8 .

The ordered beauty products are delivered from the beauty dealer 701 to the salon 302 . As a result, the salon 301 can integrate the purchase of beauty products online, and convenience for both the salon 301 and the beauty dealer 701 can be improved.

In addition, when the salon 301 places a purchase order online via the electronic commerce service EC2, the order information may be sent to the beauty dealer 701 and/or the picking warehouse 8 in the form of fax or e-mail. It is possible. As a result, orders can be placed through the electronic commerce service EC2 even to beauty dealers 701 and picking warehouses 8 that are unable to accept online orders in formats other than facsimile and mail.

Moreover, in the second embodiment, it is preferable that the salon customer 501 can purchase the beauty products from the salon 301 . For example, it is preferable that the salon customer 501 can view and place an order for beauty products handled by the salon 301 on the salon customer terminal device 50 . The purchased beauty product may be delivered directly to the salon customer 501 who placed the order, or may be handed over at the shop of the salon 301 . Also, the payment for the beauty product may be made via the electronic commerce service EC2, or may be made at the salon 301 shop front.

In this embodiment, it is preferable that the general customer 601 cannot browse or purchase the product information of the beauty product. As a result, it is possible to prevent the general customer 601 who is not the customer of the salon from purchasing a salon exclusive product whose purchase must be accompanied by counseling by the salon staff 401 . The general customer 601 uses the salon 301 and changes the customer attribute to the salon customer 501 so that the beauty product can be purchased.

In the second embodiment, it is preferable to be able to identify whether a customer is a salon customer 501 or a general customer 601 so that the general customer 601 can be restricted from purchasing exclusive salon products. A method of identifying the customer type is not particularly limited, and various methods can be used.

Although the present invention has been described above using the embodiments as examples, the present invention is not limited to the above-described embodiments, and various aspects are possible.

1 incentive giving system 101 wholesaler 201 e-commerce company 20 management server 21 database 23 incentive distribution information 27 incentive calculation unit 301 salon 302 salon manager 30 manager terminal device 401 salon staff 40 salon staff terminal device 501 salon customer 50 salon customer terminal Device 601 General customer 60 General customer terminal device

Claims (6)

An incentive granting system for granting an incentive to the salon and the salon staff when a customer of the salon, which is a beauty salon or a beauty salon, purchases a product through an electronic commerce service on the recommendation of the salon staff,
The management server includes a database and an incentive calculation unit,
The database contains product information of products sold by wholesalers, registered information of the salon and the salon staff, customer information registered by linking salon customers to the salon staff, and the salon and the salon for each product. Incentive allocation information that defines the incentives given to the salon staff and the allocation ratio thereof is stored,
The authority to edit the incentive allocation information is given only to the account of the wholesaler, and the incentive allocation information can be edited only from the wholesaler management screen,
The incentive calculation unit
Calculate incentives given to the salon and the salon staff based on the number of product purchases and the incentive allocation information,
1. An incentive giving system characterized by displaying a calculated incentive for the salon staff on a terminal device of the salon staff when a display request is received from any of the salon staff. The management server is
Code issuing means for issuing an identification code that can identify the salon or an identification code that can identify the salon and the salon staff based on the registration information stored in the database,
The terminal device of the salon customer who uses the salon,
2. The incentive giving system according to claim 1, wherein the identification code provided by the salon manager or the salon staff can be read. 3. The incentive giving system according to claim 2, wherein the identification code is a two-dimensional code. The management server further
When receiving a membership registration request from a general customer who owns the identification code and is not a user of the salon,
3. The incentive giving system according to claim 2, wherein customer information in which the general customer is registered in association with the salon and/or the salon staff identified by the identification code is stored in the database. The incentive calculation unit
5. The method according to claim 4, wherein even when said general customer purchases a product through said electronic commerce service, the incentive given to the salon and salon staff associated with said general customer is calculated. incentive system. The database further includes:
Product information of beauty products sold by beauty dealers is stored,
The management server is
2. The incentive giving system according to claim 1, wherein order information of said beauty product can be received from a terminal device operated by said salon or said salon staff, and said order information can be transmitted to said beauty dealer. .

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