KR20160146273A

KR20160146273A - System and method for providing intelligent matching commerce

Info

Publication number: KR20160146273A
Application number: KR1020150083305A
Authority: KR
Inventors: 강산
Original assignee: 강산
Priority date: 2015-06-12
Filing date: 2015-06-12
Publication date: 2016-12-21

Abstract

The present invention provides an intelligent matching commerce service that selects recommended items including fashion, food, place, and content matching through analysis of a user's taste, trend and the like based on a big data and provides the selected items to a user through a smartphone app A sentence analyzing unit for analyzing and parsing user sentence data stored in a user database through an online server including an SNS and an open market shopping form; A matching processor for extracting location information, emotion information, and topic information using a word and matching a recommendation item including fashion, food, place, content or service matched with the information stored in the big data, Based on the recommendation items, the intelligent matching algorithm is used to determine the user's taste, desire And a screen implementation unit for implementing a unique item screened by the intelligent screening unit as an optimized application screen of a smartphone, which is selected by the intelligent screening unit, .

Description

SYSTEM AND METHOD FOR PROVIDING INTELLIGENT MATCHING COMMISSION [0002]

The present invention relates to a system and method for matching and providing goods according to a user's preference. More particularly, the present invention relates to a system and a method for matching a recommendation item including a fashion, a food, a place, And provides the intelligent matching commerce providing system to a user through a smartphone application (App).

In the modern information society, computers and the Internet have emerged as the essential tools of new communication as a medium to transmit various information. As a result, computers and internet users are protected from the various disadvantages and disadvantages of informationization, Rapid adaptation and continuous new changes are required for rapid environmental change.

In addition, the Internet does not mean a computer and a computer are connected to each other, but rather serves as a new medium for realizing mutual communication between a company, an individual, and an individual. Accordingly, interest in various advertisements on the Internet is increasing day by day.

As a result, the electronic commerce using the Internet is also increasing explosively due to the development of the Internet. However, as the amount of information provided through the Internet increases exponentially, users have to spend a lot of time and effort in searching, searching, and comparing information. In other words, with the advent of information overload, consumers have to spend more time in selection and decision making because of the excess of information, service, and production.

Recently, various social commerce sites are emerging due to the development of social commerce. However, such conventional social commerce does not fully utilize the advantages of the social network service and has many problems, so it can not be activated as expected.

On the other hand, as a technology related to services using social commerce, Korean Patent Laid-Open Publication No. 2012-0033560 entitled " Method of providing a social commerce service and a computer readable recording medium (BC Card Co., Ltd.) ) Periodically receives product information corresponding to a keyword registered in advance by the user through the mobile terminal, invites other social network service users who have registered keywords similar to themselves to purchase the product, A method for providing a social commerce service to register in real time in a social network service is disclosed.

However, the conventional e-commerce services using the social commerce provide only pieces of information, but are limited in that they can not provide information of products desired by the users comprehensively and effectively.

Therefore, there is a need for an effective shopping curation providing method for improving complex shopping activities in an e-commerce environment of an excessive selection.

Patent Registration No. 10-1419504 (Registration date 2014.07.08) Open Patent Publication No. 10-2012-0085707 (published on Aug. 01, 2012)

SUMMARY OF THE INVENTION Accordingly, the present invention has been made in an effort to solve the problems as described above, and it is an object of the present invention to provide a method and apparatus for selecting a recommended item including fashion, food, And provides the intelligent matching commerce providing system to a user via an application (App).

Another object of the present invention is to provide convenient shopping by recommending products and services to be of interest to customers.

Another object of the present invention is to provide an intelligent matching method that analyzes customer's interest and desire in a more three-dimensional manner and suggests a match that a customer wants to experience by combining a product, a product, a service, And to provide a system and method for providing commerce.

Other objects of the present invention are not limited to the above-mentioned objects, and other objects not mentioned can be clearly understood by those skilled in the art from the following description.

According to another aspect of the present invention, there is provided an intelligent matching commerce providing system for analyzing and parsing sentence data of a user stored in a user database through an on-line server including an SNS and an open market shopping form, Analyzing unit and a sentence analyzing unit for extracting location information, emotion information, and topic information using words parsed by the sentence analyzing unit and matching recommendation items including fashion, food, place, contents, or service matching information stored in the big data An intelligent sorting unit for sorting out unique items satisfying a user's taste, desire and time to be provided by using an intelligent matching algorithm based on recommended items matched in the matching processing unit; The only item selected from the department is the preset smartphone optimization And a screen implementation unit for implementing the application screen as an application screen.

Preferably, the intelligent matching algorithm generates two-dimensional, three-dimensional, and four-dimensional multi-dimensional stories according to the degree of interest between matching goods, services, contents, and people (talents) And services are selected.

Preferably, the selected individual goods and services are selected differently depending on the time at which the matching is presented or to whom.

According to another aspect of the present invention, there is provided a method for providing an intelligent matching commerce service, the method comprising the steps of: (A) downloading and installing an app program for an item matching service in a smartphone, Analyzing and parsing the user's sentence data stored in the user database on the basis of interworking information of the SNS and the shopping form of the open market through the sentence analyzing unit, and (C) analyzing the sentence data by using the parsed word Matching the recommendation items including fashion, food, place, and content matching the information stored in the big data by extracting the location information, the emotion information, and the topic information, (D) matching the recommended items with the intelligent sorting unit Based on the intelligent matching algorithm to meet the user's taste, desire and time provided to the unique (uni que) items; and (E) implementing the selected item as the optimized application screen of the smartphone through the screen implementation unit and transmitting the optimized item to the smartphone.

Preferably, the step (A) comprises receiving an interworking information with an external server including an external SNS server and an off-market in a membership subscription procedure.

Preferably, the intelligent matching algorithm comprises the steps of generating a two-dimensional, three-dimensional, and four-dimensional multi-dimensional story according to the degree of interest among matching goods, services, contents, and people (talents) And selecting each matched individual product and service from a one-dimensional rational value judgment to a multidimensional commerce of story telling.

Preferably, the intelligent matching algorithm combines the selected individual goods and services into at least one of a product, a product, a service, a product, a service and a service in the form of a scenario that can be experienced through a combination according to a user's taste, And suggesting a match to be experienced.

Preferably, the step (E) is characterized in that the screen is displayed on the screen of the smartphone with a simple structure of two, three, or four items that are matched and displayed.

The system and method for providing intelligent matching commerce according to the present invention as described above have the following effects.

First, it presents the pleasure of shopping itself, which not only provides cheap goods but also shows, sympathizes, and satisfies by presenting items that match my interests, tastes and desires, which are not well known to users, through matching. have.

Second, by creating a combination of various tastes through the value of goods and products, goods and services, services and services, we create a matching that meets user's interest, taste, and desire, and provide a unique emotional intelligent matching service for users. .

Third, by providing a simple structure with only two, three, or four recommended items for only users through only emotional intelligent matching through analysis of taste and trend of users, not recommended item for search, It is a service that can be effectively provided through a smart phone having a display.

1 is a block diagram showing the configuration of an intelligent matching commerce providing system according to a preferred embodiment of the present invention;
FIGS. 2 and 3 are diagrams for explaining an intelligent matching algorithm used in the intelligent selector of FIG.
4 is a flowchart illustrating a method for providing intelligent matching commerce according to a preferred embodiment of the present invention.
FIG. 5 is a flowchart illustrating a method of providing an intelligent matching commerce according to a preferred embodiment of the present invention.

Other objects, features and advantages of the present invention will become apparent from the detailed description of the embodiments with reference to the accompanying drawings.

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Preferred embodiments of a system and method for providing intelligent matching commerce according to the present invention will be described with reference to the accompanying drawings. The present invention may, however, be embodied in many different forms and should not be construed as limited to the embodiments set forth herein. Rather, these embodiments are provided so that this disclosure will be thorough and complete, and will fully convey the scope of the invention to those skilled in the art. It is provided to let you know. Therefore, the embodiments described in the present specification and the configurations shown in the drawings are merely the most preferred embodiments of the present invention and are not intended to represent all of the technical ideas of the present invention. Therefore, various equivalents It should be understood that water and variations may be present.

1 is a block diagram showing a configuration of an intelligent matching commerce providing system according to a preferred embodiment of the present invention.

As shown in FIG. 1, a sentence analysis unit 300 parses and parses user sentence data stored in the user database 200 through SNS, open market shopping, and the like, The location information, the content, or the service matching the information stored in the big data 100 by using the word parsed by the matching unit 300, An intelligent sorting unit 500 for sorting unique items satisfying a user's taste, desire, and provided time by using an intelligent matching algorithm based on recommendation items matched in the matching processing unit 400; And a screen implementation unit 600 for implementing the unique item screened by the intelligent screening unit 500 as an optimized application screen of a preset smartphone The.

As shown in FIGS. 2A, 2B and 2C, the intelligent matching algorithm can be classified into two-dimensional, three-dimensional, and four-dimensional (3D) based on the degree of interest among matching goods, services, As a multidimensional story emerges, it is a method of selecting each matched individual goods and services from commerce 's one - dimensional rational value judgment to commerce of emotional sympathy of storytelling. That is, they may be presented through a combination of various tastes rather than items having a single concept. As the dimension is expanded, the story experienced by the user has more space power.

In one embodiment, as shown in Fig. 3, when the distance is long, the area approaching the story becomes large. In other words, no matter how big the area is, there is no meaning if there is no empathy with the customer. And because the streets are short, they are always in contact with everyday life, but they are necessary, but desire desires may be less moving.

The distance from the students to the club ticket is far from the customer, the event is strong and the desire is strong. Finally, distance is related, empathy deals with taste and value.

The intelligent matching algorithm categorizes and relies on associations to live and memorize. Goods and services that are categorized as drinks (water, carbonated water, sikhye), bread (red bread, cream bread) are very close to each other.

In the conventional commerce, if the sellers competing with each other attempt to discriminate one-dimensionally with price competitiveness, the present invention moves a specific customer's taste and desire through matching. In other words, if you buy sikhye + bean paste, it will apply the discount effect. There is no desire to buy water + water.

There are also many differences depending on the time of presenting the matching of sikhye + red bean bread and presenting to someone. That is to say, the match between a woman in their 20s and a man in their thirties will have different results, and the feeling when looking at this match at 12 pm and 4 pm is different.

We create such a match, manage the multidimensional situation with big data, and find out the user's taste and desire through it. This represents the user's desire, desire, taste and interest that he or she does not know.

The operation of the system for providing intelligent matching commerce according to the present invention will now be described in detail with reference to the accompanying drawings. Like reference numerals in FIG. 1 or FIG. 2 denote the same members performing the same function.

4 is a flowchart illustrating an intelligent matching commerce providing method according to a preferred embodiment of the present invention.

Referring to FIG. 4, the user downloads and installs an application program for an item matching service in his / her smartphone, and proceeds with a membership registration procedure (S10). At this time, in the membership subscription procedure, interworking information (e.g., SNS account, shopping form of open market, etc.) with an external server (e.g., external SNS server, off-market) is input.

The sentence analyzing unit 100 analyzes and parses the sentence data of the user stored in the user database 200 based on the interworking information of the shopping form of the SNS and the open market (S20).

The matching processing unit 200 extracts the location information, the emotion information, and the topic information using the parsed word, and obtains a recommendation item including fashion, food, place, and content matching information stored in the big data 100 (S30).

In operation S40, an intelligent matching algorithm is used to select unique items satisfying the user's taste, desire, and time provided based on the matched recommendation items through the intelligent selector 500.

At this time, as shown in FIG. 2, the intelligent matching algorithm generates a two-dimensional, three-dimensional, and four-dimensional multi-dimensional story according to the degree of interest between matching goods, services, contents, In the rational value judgment of storytelling, each individual product and service matched by the user is selected by commerce of emotional sympathy of storytelling. As the dimension is expanded, the story experienced by the user has more space power.

Accordingly, it is possible to combine the selected individual goods and services into at least one of a product, a product, a service, a product, a service, and a service in the form of a scenario that can be experienced through a combination according to a user's taste, You can also suggest matching.

In step S50, the selected item is transmitted to the smartphone through the screen implementation unit 600, and the smartphone is implemented as an optimized application screen of a predetermined smartphone.

FIG. 5 is a screen view illustrating an item provided to a smartphone through a method of providing an intelligent matching commerce according to a preferred embodiment of the present invention.

As shown in Figs. 5 (a), 5 (b) and 5 (c), two, three or up to four matching items can be displayed.

And the items provided in each structure are not simply lists of cheap goods or luxury goods, but use an intelligent matching algorithm to find the user's interest, taste and desire to see, The selected item is provided through matching.

Further, each displayed item may be presented through a combination of various flavors, not an item having a single concept. A story is a story that occurs through matching results such as male person + restaurant + movie theater, man + tourist + ring, woman + man + restaurant + perfume + dress. That is, as shown in FIG. 2, a travel destination is selected on the basis of each matched individual goods of a user, a restaurant and a photographic spot in a travel destination are included, and store information in a travel destination according to a user's taste and desire is provided .

As described above, in the present invention, an item provided to a user analyzes not only one product information but a three-dimensional customer's interest and desire, and combines a product, a product, a service, a product, a service and a service in the form of an experience- I will suggest matching that I want to experience.

While the present invention has been particularly shown and described with reference to exemplary embodiments thereof, it is to be understood that the invention is not limited to the disclosed exemplary embodiments. It will be apparent to those skilled in the art that various modifications may be made without departing from the scope of the present invention. Accordingly, the true scope of the present invention should be determined by the technical idea of the appended claims.

Claims

A sentence analyzing unit for analyzing and parsing user sentence data stored in a user database through an online server including an SNS and an open market shopping form,
A matching processor for extracting location information, emotion information and topic information by using the parsed word in the sentence analyzing unit and matching a recommendation item including fashion, food, place, contents or service matching information stored in the big data, ,
An intelligent sorting unit for sorting out unique items satisfying a user's taste, desire, and offered time by using an intelligent matching algorithm based on recommended items matched in the matching processing unit;
And a screen implementation unit for implementing a unique item selected by the intelligent selection unit as an optimized application screen of a predetermined smartphone.

The method according to claim 1,
The intelligent matching algorithm generates two-dimensional, three-dimensional, and four-dimensional multi-dimensional stories according to the degree of interest between matching goods, services, contents and people (talents) And selecting the intelligent matching commerce system.

3. The method of claim 2,
Wherein the selected individual goods and services are selected differently according to a time or to whom the matching is presented.

(A) downloading and installing an app program for an item matching service on a smartphone and proceeding with a membership registration procedure,
(B) analyzing and parsing the user's sentence data stored in the user database based on the interworking information of the SNS and the shopping form of the open market through the sentence analyzing unit,
(C) extracting location information, emotion information, and topic information using the parsed word through a matching processor, and matching a recommendation item including fashion, food, place, and content matching information stored in the big data ,
(D) selecting unique items that satisfy a user's taste, desire, and offered time using an intelligent matching algorithm based on the matched recommendation items through an intelligent selector;
(E) implementing the selected unique item as an optimized application screen of a predetermined smartphone through a screen implementation unit and transmitting the optimized item to a smartphone.

5. The method of claim 4, wherein step (A)
And receiving an interworking information with an external server including an external SNS server and an off-market in a membership subscription procedure.

5. The method of claim 4, wherein the intelligent matching algorithm
Generating a two-dimensional, three-dimensional, and four-dimensional multi-dimensional story according to the degree of interest between matched goods, services, contents, and people (talents)
And selecting each matched individual product and service from a one-dimensional rational value judgment of Commerce based on the generated multidimensional story to a multidimensional commerce of story telling. 2. The intelligent matching commerce providing method according to claim 1, .

7. The method of claim 6, wherein the intelligent matching algorithm
The selected individual goods and services are combined into at least one of a product, a product, a service, a product, a service and a service in the form of a scenario that can be experienced through a combination according to a user's taste to suggest a matching The method comprising the steps of: (a) providing an intelligent matching commerce service;

5. The method of claim 4, wherein step (E)
Wherein the displayed items are displayed on the screen of the smartphone with a simple structure of two, three, or four items that are matched and displayed.