KR20160139247A - ad revenue distribution system - Google Patents

ad revenue distribution system Download PDF

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Publication number
KR20160139247A
KR20160139247A KR1020150073802A KR20150073802A KR20160139247A KR 20160139247 A KR20160139247 A KR 20160139247A KR 1020150073802 A KR1020150073802 A KR 1020150073802A KR 20150073802 A KR20150073802 A KR 20150073802A KR 20160139247 A KR20160139247 A KR 20160139247A
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KR
South Korea
Prior art keywords
advertisement
cps
cpc
cpa
advertiser
Prior art date
Application number
KR1020150073802A
Other languages
Korean (ko)
Inventor
서영우
Original Assignee
주식회사 큐큐컴퍼니
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
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Publication date
Application filed by 주식회사 큐큐컴퍼니 filed Critical 주식회사 큐큐컴퍼니
Priority to KR1020150073802A priority Critical patent/KR20160139247A/en
Publication of KR20160139247A publication Critical patent/KR20160139247A/en

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0277Online advertisement
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0242Determining effectiveness of advertisements
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0273Determination of fees for advertising
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0276Advertisement creation
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00Systems or methods specially adapted for specific business sectors, e.g. utilities or tourism
    • G06Q50/01Social networking
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00Systems or methods specially adapted for specific business sectors, e.g. utilities or tourism
    • G06Q50/30Transportation; Communications

Abstract

The present invention relates to an online advertisement revenue distribution system capable of simultaneously performing CPS, CPA, and CPC, and more particularly, to a system in which a specific advertiser who wants to advertise on-line uploads text, images, It is an affiliate system that automatically converts CPS, CPA, and CPC into commodifiable commodities, and mediates between the ad host (those who want to utilize the visitors and users of the website to gain profits) And a system for calculating and distributing the revenue therefrom. According to an embodiment of the present invention, an advertisement product in which an online advertisement CPS, a CPA, and a CPC advertisement product are combined at the same time on the Internet is automatically generated, a code value is automatically assigned to an advertiser and an advertisement host, It is a technical point to provide credibility with mutual benefit by providing exposures, clicks, and performances, and to provide cash and vouchers by providing analysis based on the above results.

Description

CPA, CPA, CPC, and ad revenue distribution system {ad revenue distribution system}

The present invention relates to an online advertisement revenue distribution system capable of simultaneously performing CPS, CPA, and CPC, and more particularly, to a system in which a specific advertiser who wants to advertise on-line uploads text, images, It is an affiliate system that automatically converts CPS, CPA, and CPC into commodifiable commodities, and mediates between the ad host (those who want to utilize the visitors and users of the website to gain profits) And a system for calculating and distributing the revenue therefrom.

With the rapid spread of wired and wireless information networks worldwide, the culture of providing and enjoying information and services through the mobile market, which is expanding rapidly, is rapidly settling. Accordingly, the way of providing information and contents through wired and wireless information communication networks and the service forms of advertisements are also being diversified.

First of all, if you look at the types of advertisements that are traditionally provided online, a lot of portal companies and online companies use the information communication network to provide various contents such as search, shopping, reservation, news, broadcasting, (CPM / impression ad) based on the number of members accessing their site and the number of visitors per day (1-day page view), or the advertiser charges an ad (CPC / click advertisement) and a CPA advertisement and a search advertisement method in which the user accesses the site of the advertisement and participates in a specific event or charges the user according to usage, and provides advertisement service.

As a result, companies with the largest number of visitors or visitors (page views) have the highest advertising revenue in terms of sales income of the same size banner or video, and the main determinant of the second and third place is the one, It is a realistic advertising method that is evaluated by the number of page views and memberships in one week or one month.

The saturation of the online market and the unproven advertising companies due to the overheated competition and limited market structure of the companies that provide such methods and forms serve as the distrust and rejection of the advertisement execution by the companies This is a reality that poses a lot of problems with ads that have a low reach rate and effectiveness.

In addition, the way in which the online companies provide the advertisement is similar to that of the advertisement method. Also, the advertiser can not execute the targeted advertisement to maximize the advertisement effect of the advertiser, or the advertisement method . Also, there is a disadvantage that such advertisement method can not specify the amount of advertisement, age, sex, area, time, amount, and the like.

In addition, when users use specific contents and search services provided by online companies, ads that are not related to the use of the service are executed as pop-up advertisements, banners and video advertisements, and one-way advertisements There is a problem that the effect of the advertisement is negative because it stimulates the unpleasantness and rejection of the users.

Thus, there is a desperate need for a breakthrough advertisement method that is more advanced for the advertiser and the user and unsatisfactory for the existing advertisement method and satisfies both the advertiser and the user at the same time.

In addition, unlike cable networks which are overheated and saturate, mobile advertising market is expanding due to the rapid development of wireless Internet and the widespread use of mobile terminals. With the increasing demands of various advertisers for mobile advertising, Are being released.

In the conventional types of mobile advertisement methods, there are advertisement methods using SMS and MMS, which are used most frequently. In the case of SMS, illegal spam is caused by unilateral pushing of unwanted advertisement by users, which causes users to reject the mobile advertisement and give a negative impression. Other advertising techniques include a method of providing a banner advertisement in the mobile site in the mobile site in the form of a banner within the mobile site, an advertising method of earning points when purchasing a certain item by accessing the mobile site, For mobile users with a high sense of rejection, there is a form of advertising that provides free calls for a certain amount of time if users agree to receive more than 50 ads per month by combining SMS and free calls in the United States. In addition, a number of mobile-related advertising techniques are on the market.

KR 10-2015-0033823 A KR 10-1436390 B1

SUMMARY OF THE INVENTION An object of the present invention to solve the problems derived from the prior art is to provide an affiliate system that mediates advertisers with advertisers (visitors who want to utilize the visitors and users of the websites) CPA, CPA, and CPC, which allow the user to settle and distribute profits according to the advertisement effect.

Meanwhile, the object of the present invention is not limited to the above-mentioned objects, and other objects not mentioned can be clearly understood from the following description.

According to an embodiment of the present invention, the above-mentioned object can be achieved by automatically generating an advertisement product in which an online advertisement CPS, a CPA, and a CPC advertisement product are simultaneously combined on the Internet, and simultaneously, CPS, CPA, and CPC, which are characterized by providing cash, vouchers, providing credibility with mutual benefit by providing exposures, clicks, and performances by granting unique code widgets, Concurrent online advertising revenue distribution system.

According to the embodiment of the present invention, it is possible to eliminate the inconvenience of having to separately prepare each advertisement product for the advertiser, and to have the effect of proceeding the two advertisement techniques at once, By conveniently holding a product on a website, a mini-homepage, or a blog operated by the user, various contents can be displayed to provide a visitor or a user to generate a profit. In addition, advertisers and advertisers can easily benefit from improved access to revenue.

FIG. 1 is a flowchart illustrating an online advertisement revenue distribution system in which CPS, CPA, and CPC are concurrently performed according to an embodiment of the present invention.

BRIEF DESCRIPTION OF THE DRAWINGS The advantages and features of the present invention, and the manner of achieving them, will be apparent from and elucidated with reference to the embodiments described hereinafter in conjunction with the accompanying drawings. However, the present invention is not limited to the embodiments described below, but may be embodied in various different forms, and these embodiments are not intended to be exhaustive or to limit the scope of the present invention to the precise form disclosed, It is provided to inform the person completely of the scope of the invention. And the terminology used herein is for the purpose of illustrating embodiments and is not intended to be limiting of the present invention. The singular forms herein include plural forms unless the context clearly dictates otherwise.

Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings. Brief Description of Drawings FIG. 1 is a block diagram of a computer system according to an embodiment of the present invention; FIG. 2 is a block diagram of a computer system according to an embodiment of the present invention; FIG.

FIG. 1 is a flowchart illustrating an online advertisement revenue distribution system in which CPS, CPA, and CPC are concurrently performed according to an embodiment of the present invention.

In the present invention, a specific advertiser who wants to advertise on-line uploads text, images, and flash advertisements using the system of the head office, automatically converts CPS, CPA, and CPC into commodifiable commodities, And a system for distributing revenue according to the connection result when an advertisement effect occurs due to the connection.

The advertiser can have the effect of eliminating the inconvenience of having to make each advertisement product separately and to carry out the two advertisement techniques at a time, and the advertisement promoter can use the simultaneous combined advertisement product provided by the system, , Blogs, etc., so that it is possible to generate revenue by providing various contents to visitors or users. In addition, advertisers and advertisers can easily benefit from improved access to revenue.

The present invention is characterized in that an advertiser A who wants to sell his own goods or contents online and an advertisement host B who operates a homepage, a blog, a gaffer etc. are registered in the main system 10, Image, flash base, and the like, the CPS, the CPA, and the CPC are concurrently generated (30) at the same time as the advertisement approval 20 and the advertisement is displayed to the host, (40) to the operating site to complete the revenue sharing system.

In particular, even if an advertiser proceeds to link or take an advertisement to which a code value is assigned, the code value of the advertiser is applied as it is.

In the main system, the advertiser provides accurate and reliable marketing effects to the analysis statistical system 50 about the exposure, click, and performance of the automatically generated advertisement registered by the advertiser.

Advertisers also provide an accurate and reliable system by providing an analysis statistical system for the impressions, clicks, and performance of their own embeds and ads.

The foregoing has outlined rather broadly the features and technical advantages of the present invention in order that the claims of the invention to be described below may be better understood. It will be understood by those skilled in the art that the present invention may be embodied in other specific forms without departing from the spirit or essential characteristics thereof. It is therefore to be understood that the above-described embodiments are illustrative in all aspects and not restrictive. The scope of the present invention is defined by the appended claims rather than the foregoing detailed description, and all changes or modifications derived from the appended claims and their equivalents should be construed as being included within the scope of the present invention.

Claims (1)

The CPS of the online advertisement CPS, the CPA and the CPC advertisement product are automatically generated at the same time and the code value is automatically assigned to the advertiser and the advertisement host,
By providing a unique code widget, it provides exposure, click, performance, etc.,
The CPS and the CPC can be concurrently provided to the CPS system.
KR1020150073802A 2015-05-27 2015-05-27 ad revenue distribution system KR20160139247A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
KR1020150073802A KR20160139247A (en) 2015-05-27 2015-05-27 ad revenue distribution system

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
KR1020150073802A KR20160139247A (en) 2015-05-27 2015-05-27 ad revenue distribution system

Publications (1)

Publication Number Publication Date
KR20160139247A true KR20160139247A (en) 2016-12-07

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Family Applications (1)

Application Number Title Priority Date Filing Date
KR1020150073802A KR20160139247A (en) 2015-05-27 2015-05-27 ad revenue distribution system

Country Status (1)

Country Link
KR (1) KR20160139247A (en)

Citations (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR101436390B1 (en) 2013-03-22 2014-09-02 류재언 Click advertising using the SNS system of ad revenue distribution method
KR20150033823A (en) 2013-09-24 2015-04-02 드림포유 주식회사 Click advertising using the SNS system of ad revenue distribution method

Patent Citations (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR101436390B1 (en) 2013-03-22 2014-09-02 류재언 Click advertising using the SNS system of ad revenue distribution method
KR20150033823A (en) 2013-09-24 2015-04-02 드림포유 주식회사 Click advertising using the SNS system of ad revenue distribution method

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