KR20160108765A - Apparatus and method apparatus for servicing biginess of advertisement application, and computer-readable recording medium - Google Patents

Apparatus and method apparatus for servicing biginess of advertisement application, and computer-readable recording medium Download PDF

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KR20160108765A
KR20160108765A KR1020150031697A KR20150031697A KR20160108765A KR 20160108765 A KR20160108765 A KR 20160108765A KR 1020150031697 A KR1020150031697 A KR 1020150031697A KR 20150031697 A KR20150031697 A KR 20150031697A KR 20160108765 A KR20160108765 A KR 20160108765A
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advertisement
application
app
reward
installation
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KR1020150031697A
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Korean (ko)
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김종성
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김종성
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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0211—Determining the effectiveness of discounts or incentives
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0212—Chance discounts or incentives
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0224—Discounts or incentives, e.g. coupons or rebates based on user history
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0267—Wireless devices

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  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The method comprises: downloading an advertisement application from an advertisement server and installing the advertisement application on a mobile terminal; counting an elapsed time after installation to check whether the advertisement application meets a preset registration period condition And requesting the advertisement server to provide a reward when the predetermined registration stay period condition is satisfied.

Description

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to an advertising app business method and an apparatus therefor, and a computer readable recording medium for performing the same. 2. Description of the Related Art [0002]

More particularly, the present invention relates to an advertisement app business method suitable for providing an ad response reward based on an installation maintenance period of an advertisement app installed in a mobile terminal, To a computer readable recording medium.

As is well known, a conventional reward advertisement method using a portable terminal is a method of providing a reward to a user when a user of the portable terminal views an advertisement or clicks an advertisement. This method is a fundamental method in which the advertisement effect is not effective there is a problem.

In order to solve such a problem, an advertisement model has been proposed in which a mobile terminal provides a reward to a user of the mobile terminal in exchange for downloading and installing an advertisement app from an advertisement server.

However, in the case of the advertisement model based on the advertisement application installation, since the reward is provided even if the user deletes the application immediately after installing the advertising advertisement, the effectiveness of the advertisement is still problematic.

Korean Patent Publication No. 10-2014-0102365 (Published on 2014. 08. 22)

The present invention proposes a new advertisement app business method that can provide a reward to a mobile terminal user when the advertisement app installed in the portable terminal meets a predetermined registration stay period or is installed and maintained.

The problems to be solved by the present invention are not limited to those mentioned above, and another problem to be solved by the present invention can be clearly understood by those skilled in the art from the following description will be.

According to one aspect of the present invention, there is provided a method of downloading an advertisement app from an advertisement server and installing the advertisement app in a mobile terminal, counting an elapsed time after installation, and checking whether the advertisement app meets a preset registration period And requesting the advertisement server to provide a reward when the predetermined registration stay period condition is satisfied.

According to another aspect of the present invention, there is provided an information processing apparatus including an app install executor for downloading an advertisement app from an advertisement server and installing the advertisement app on a mobile terminal, a schedule manager for counting an elapsed time after the advertisement application is installed, And a reward manager for requesting the advertisement server to provide a reward when the predetermined registration stay period condition is satisfied, wherein the advertisement app business device comprises: Lt; / RTI >

According to another aspect of the present invention, there is provided a method of downloading an advertisement application from an advertisement server and installing the advertisement application on a portable terminal, the method comprising: checking whether the advertisement application is installed and maintained according to a predetermined period; And requesting the advertisement server to provide a reward when the installation maintenance check is performed.

According to another aspect of the present invention, there is provided an information processing apparatus comprising: an application installation executing unit for downloading an advertisement application from an advertisement server and installing the advertisement application on a mobile terminal; an application management unit for monitoring whether or not the advertisement application is installed and maintained at a predetermined period; And a reward manager for requesting the advertisement server to provide a reward when the advertisement app is checked to be installed and maintained.

The reward management unit of the present invention may request the advertisement server to provide the reward in a predetermined period.

According to another aspect of the present invention, there is provided a method for managing an application, the method comprising: collecting an application maintenance monitoring result for checking whether a registration stay is maintained after installation from a portable terminal by downloading an advertisement application from an advertisement server; Analyzing the maintenance monitoring result and checking whether the advertisement application satisfies a preset registration period condition; and when the predetermined registration stay period condition is satisfied, the advertisement server provides a reward to the mobile terminal And providing a method of advertising an app business.

According to another aspect of the present invention, there is provided a terminal information collecting unit for collecting an application maintenance monitoring result for checking registration continuity after installation from a portable terminal that downloads and installs an advertisement app from an advertisement server, An app condition manager for analyzing a monitoring result and monitoring whether the advertisement app meets a preset registration period condition on the basis of the analysis result; And a terminal reward manager for providing a reward to the advertisement app business device.

According to still another aspect of the present invention, there is provided a method for providing advertisement services, the method comprising the steps of: collecting installation maintenance monitoring results for the advertisement app at a predetermined periodicity from a portable terminal that downloads and installs an advertisement application from an advertisement server; Analyzing maintenance monitoring results to determine whether the advertisement app is installed and maintained in the portable terminal; and providing the reward to the portable terminal when the advertisement server is determined to be installed Provides a method for advertising app business.

According to another aspect of the present invention, there is provided a mobile communication terminal including a terminal information collecting unit for collecting installation maintenance monitoring results for the advertisement app at a predetermined periodicity from a portable terminal that downloads and installs an advertisement application from an advertisement server, A terminal app manager for analyzing the monitoring result and monitoring whether the advertisement app is installed and maintained in the portable terminal based on the analysis result; And a terminal reward management unit.

The present invention provides, in accordance with yet another aspect, a computer-readable recording medium for performing the method of business app business business according to any one of claims 1, 3, 6,

The present invention can improve the effectiveness of advertisement in a portable terminal by providing a reward to a portable terminal user when the advertisement app installed in the portable terminal satisfies a preset registration period or is in a state of being installed.

1 is a service flow diagram for an advertising app business system suitable for applying an advertising app business provided in accordance with the present invention.
2 is a block diagram of an advertising app business device according to a first embodiment of the present invention.
3 is a flowchart illustrating a main process of providing an advertisement app business based on maintaining and installing an advertisement app in a portable terminal according to the first embodiment of the present invention.
4 is a block diagram of an advertising app business device according to a second embodiment of the present invention.
5 is a flowchart illustrating a main process of providing an advertisement app business based on maintaining and installing an advertisement app in a portable terminal according to a second embodiment of the present invention.
6 is a block diagram of an advertising app business device according to a third embodiment of the present invention.
FIG. 7 is a flowchart illustrating a main process of providing an advertisement app business based on maintaining and installing an advertisement app in a portable terminal according to a third embodiment of the present invention.
8 is a block diagram of an advertising app business device according to a fourth embodiment of the present invention.
FIG. 9 is a flowchart illustrating a main process of providing an advertisement application business based on maintaining and installing an advertisement application in a mobile terminal according to a fourth embodiment of the present invention.

First, the advantages and features of the present invention, and how to accomplish them, will be clarified with reference to the embodiments to be described in detail with reference to the accompanying drawings. While the present invention has been described with reference to exemplary embodiments, it is to be understood that the invention is not limited to the disclosed exemplary embodiments, but, on the contrary, It will be understood by those of ordinary skill in the art that various changes in form and details may be made therein without departing from the spirit and scope of the invention as defined by the appended claims.

In the following description of the present invention, detailed description of known functions and configurations incorporated herein will be omitted when it may make the subject matter of the present invention rather unclear. It is to be understood that the following terms are defined in consideration of the functions of the present invention, and may be changed according to intentions or customs of a user, an operator, and the like. Therefore, the definition should be based on the technical idea described throughout this specification.

Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings.

1 is a service flow diagram for an advertising app business system suitable for applying an advertising app business provided in accordance with the present invention.

1, the advertisement app business system includes an advertiser terminal group 110 composed of a plurality of advertiser terminals 110/1 - 110 / n, a mobile terminal 120 / A group 120, a network 130, an advertisement server 140, an information DB 150, and the like.

First, each of the advertiser terminals 110/1 - 110 / n in the advertiser terminal group 110 transmits an advertisement (for example, an advertisement based on an advertisement application) to the mobile terminal user (or wireless client) A server, a computer, a server, or the like of an advertiser providing advertisement (advertisement) to the advertisement server 140 through the advertisement server 140.

Here, the network 130 may refer to a wired or wireless communication network or a wireless communication network including a wired Internet, and the wireless communication network may be a 2G (2G) communication network, a 3G (3G) , 5th generation (5G) communication network, or a wireless communication network including a combination of at least two or more communication networks.

Next, each of the portable terminals 120/1 - 120 / n in the portable terminal group 120 is connected to the wireless portable terminals (for example, the portable terminals 120-1 to 120-n) used by users who want to receive the advertisement application business Each of the mobile terminals 120/1 - 120 / n is connected to a network 130 (e.g., a cellular phone, a PDA phone, a DMB phone, a PMP, a HSDPA phone, a smart phone, an iPad, a tablet PC, a netbook, The advertisement server 140 can be provided with the advertisement application business based on the portable terminal or the advertisement application business based on the advertisement server provided according to the present invention. To this end, the portable terminal may include a configuration as shown in FIG. 2 or 4, for example. Here, each portable terminal may be defined as a wireless client, for example.

Next, the advertisement server 140 provides various services related to the advertisement app business (that is, the advertisement application business based on the mobile terminal or the advertisement application business based on the advertisement server) to each mobile terminal The advertisement appservice device may include a configuration as shown in FIG. 6 or 8, for example.

When the advertisement information to be provided to the portable terminal users is provided from the advertiser terminals 110/1 to 110 / n, the advertisement server 140 classifies the advertisement information by the industry field or the product group, And the like can be provided.

[Example 1]

FIG. 2 is a block diagram of an advertising app business device according to the first embodiment of the present invention. The application installing and executing unit 210, the schedule management unit 220, the maintenance period monitoring unit 230, and the reward management unit 240 . ≪ / RTI >

2, when the user of the portable terminal accesses the advertisement server 140 through the network 130 and selects a desired advertisement application and selects download, the advertisement installer 210 executes the advertisement installer 210, And a function of notifying the schedule management unit 220 of the installation date and time when the advertisement application is installed when the advertisement application is installed can do.

When the installation date of the advertisement application is notified from the application installation execution unit 210, the schedule management unit 220 counts the elapsed time since the advertisement application is installed in the portable terminal, and stores the counted elapsed time in the maintenance period monitoring And a function of transferring the data to the unit 230.

Next, the maintenance period monitoring unit 230 monitors whether or not the count elapsed time transmitted from the schedule management unit 220 satisfies the predetermined registration maintenance period condition, and when the predetermined registration period condition is satisfied, And notifies the management unit 240 of the function.

Here, the preset registration period for monitoring the condition fulfillment may be, for example, three days, one week, two weeks, etc. The maintenance period monitoring unit 230 monitors the elapsed time since the advertisement application was installed, And monitors whether or not the set registration period has been reached.

The reward management unit 240 receives a reward request message (for example, a delimiter information of the corresponding advertisement app) for requesting reward provision in response to the advertisement application, And transmits the generated reward request message to the advertisement server 140 via the network 130. [0050] Here, the reward may mean mileage, points, cyber money, etc. functioning as, for example, online goods.

Therefore, the advertisement server 140 provides the reward corresponding to the corresponding advertisement application to the portable terminal through the network 130, or stores the reward corresponding to the advertisement app in the information DB 150 together with the ID of the portable terminal user Storage).

In other words, the user of the mobile terminal can receive the reward received by maintaining the installation of the advertisement application for a predetermined period of time, and transmit the reward to the information DB 150 of the advertisement server 140 You can save it and use it as an online item.

Next, a series of processes for providing the advertisement app business to the users of the mobile terminal using the advertisement app business device according to the present embodiment having the above-described configuration will be described in detail.

3 is a flowchart illustrating a main process of providing an advertisement app business based on maintaining and installing an advertisement app in a portable terminal according to the first embodiment of the present invention.

3, when the user of the portable terminal accesses the advertisement server 140 through the network 130 (step 302), the application installation executing unit 210 selects a desired advertisement application and selects download, An advertisement app downloaded from the advertisement server 140 is installed in the portable terminal (step 304).

Then, the application installation executing unit 210 notifies the schedule management unit 220 of the installation date and time when the installation of the advertisement application is completed.

The schedule management unit 220 counts the elapsed time t after the advertisement application is installed in the portable terminal when the installation date of the advertisement application is notified from the application installation execution unit 210 (step 306).

If the counted elapsed time t from the schedule management unit 220 satisfies the preset registration period, that is, if the elapsed time t is less than the preset registration duration n (Step 308).

If it is determined in step 308 that the elapsed time t has reached the preset registration period n, the reward management unit 240 transmits a reward request message And transmits it to the advertisement server 140 through the network 130 (step 310).

As a result, the advertisement server 140 provides the reward corresponding to the advertisement application to the user of the portable terminal (step 312). At this time, the reward provided to the portable terminal user is transmitted to the portable terminal, ). ≪ / RTI > Here, the reward may mean mileage, points, cyber money, etc. functioning as, for example, online goods.

Accordingly, the portable terminal user can use the reward stored in the portable terminal or the information DB 150 as online goods at any time by satisfying the condition that the advertisement application is installed and maintained for a predetermined period of time.

[Example 2]

FIG. 4 is a block diagram of an advertising app business device according to a second embodiment of the present invention, and may include an application installation execution unit 410, an application management unit 420, and a reward management unit 430.

4, when the user of the mobile terminal accesses the advertisement server 140 through the network 130 and selects a desired advertisement application and selects download, the advertisement installer 410 executes the advertisement installer 410, (Not shown) installed in the mobile terminal, executes the installed advertisement application based on the user interface (operation), notifies the application management unit 420 of the installation date and time when the advertisement application is installed can do.

Next, when the installation date of the advertisement application is notified from the application installation execution unit 410, the application management unit 420 checks the current time and stores the advertisement application in a predetermined period (for example, one day cycle, two days cycle, etc.) It is possible to provide a function of monitoring whether or not the installation state of the advertisement app is maintained and informing the reward management unit 430 of the monitoring result.

When the maintenance of the advertisement application is notified from the application management unit 420, the reward management unit 430 transmits a reward request message (for example, a reward request including delimiter information of the corresponding advertisement app) Message to the advertisement server 140 through the network 130, and so on. Here, the reward may mean mileage, points, cyber money, etc. functioning as, for example, online goods.

Here, the reward management unit 430 does not request the provision of the reward for the advertisement application every time the advertisement maintenance of the advertisement app is notified, and the reward management unit 430 notifies the reward management unit 430 of a predetermined period (for example, five days, one week, two weeks, And request the advertisement server 140 to provide a reward.

Therefore, the advertisement server 140 may provide the reward corresponding to the corresponding advertisement application to the portable terminal through the network 130, or may store the reward corresponding to the advertisement app in the information DB 150 together with the ID of the portable terminal user have.

That is, the user of the mobile terminal receives the reward, which is received every time the installation maintenance of the advertisement app is checked, and transmits the reward to the information DB 150 of the advertisement server 140, You can save it and use it as an online item.

Next, a series of processes for providing the advertisement app business to the users of the mobile terminal using the advertisement app business device according to the present embodiment having the above-described configuration will be described in detail.

5 is a flowchart illustrating a main process of providing an advertisement app business based on maintaining and installing an advertisement app in a portable terminal according to a second embodiment of the present invention.

5, when the user of the portable terminal accesses the advertisement server 140 through the network 130 (step 502), the application installer 410 selects the desired advertisement application and selects download, An advertisement app downloaded from the advertisement server 140 is installed in the portable terminal (step 504).

Then, the application installer 410 notifies the application manager 420 of the installation date and time when the installation of the advertisement app is completed.

When the installation date of the advertisement application is notified from the application installation execution unit 410, the application management unit 420 checks the current time t and updates the advertisement advertisement application execution unit 410 to a preset constant period (for example, (Step 506, 508) whether or not the installation state of the advertisement app is maintained, that is, whether or not the current time t reaches the preset check point m.

If it is determined in step 508 that the current time t has reached the preset check point m, the reward management unit 430 transmits a reward request message for requesting reward provision in response to the advertisement app And transmits it to the advertisement server 140 through the network 130 (step 510).

As a result, the advertisement server 140 provides the reward corresponding to the corresponding advertisement application to the user of the portable terminal (step 512). At this time, the reward provided to the portable terminal user is transmitted to the portable terminal or stored in the information DB 150 ). ≪ / RTI > Here, the reward may mean mileage, points, cyber money, etc. functioning as, for example, online goods.

Accordingly, the portable terminal user can use the reward stored in the portable terminal or the information DB 150 as online goods at any time by satisfying the state in which the installation of the advertisement application is maintained.

[Example 3]

FIG. 6 is a block diagram of an advertising app business device according to a third embodiment of the present invention, and may include a terminal information collection unit 610, an app condition management unit 620, and a terminal reward management unit 630.

Referring to FIG. 6, the terminal information collecting unit 610 receives an application maintenance monitoring result (that is, registration and maintenance after installation of the advertisement application) provided by the mobile terminal that downloads and installs the advertisement application from the advertisement server 140 Maintenance monitoring result message for continuity check), and delivering the collected app maintenance monitoring result to the app condition management unit 620. [0050]

That is, the mobile terminal detects (monitors) an advertisement app downloaded and installed from the advertisement server 140 when it is not deleted for a preset registration period (for example, three days, one week, two weeks, (I.e., transmit the server of the application maintenance monitoring result message) to the server 140.

The application condition management unit 620 analyzes the application maintenance monitoring result transmitted from the terminal information collection unit 610 and, based on the analysis result, the advertisement application satisfies the preset registration period condition, (Check) whether or not it is maintained and not deleted during the predetermined registration period, and notifies the terminal reward management unit 630 of the predetermined registration period when the predetermined registration period is satisfied .

Next, the terminal reward management unit 630 notifies the user of the portable terminal of a reward (for example, mileage, point, cyber money, etc. functioning as online goods) In this case, the reward provided to the user of the portable terminal may be transmitted to the corresponding portable terminal and stored or stored in the information DB 150.

In other words, the user of the mobile terminal can receive the reward received by maintaining the installation of the advertisement application for a predetermined period of time, and transmit the reward to the information DB 150 of the advertisement server 140 You can save it and use it as an online item.

Next, a series of processes for providing the advertisement app business to the users of the mobile terminal using the advertisement app business device according to the present embodiment having the above-described configuration will be described in detail.

FIG. 7 is a flowchart illustrating a main process of providing an advertisement app business based on maintaining and installing an advertisement app in a portable terminal according to a third embodiment of the present invention.

Referring to FIG. 7, in the terminal information collection unit 610, an application maintenance monitoring result that is provided (delivered) by the portable terminal that downloads and installs the advertisement application from the advertisement server 140, that is, The application maintenance monitoring result message for the check is collected (step 702).

Then, the app condition management unit 620 analyzes the application maintenance monitoring result transmitted from the terminal information collection unit 610 (step 704), and determines whether the advertisement application satisfies the preset registration period condition (Step 706).

The terminal reward management unit 630 notifies the user of the portable terminal of a reward (for example, mileage, points, cyber money, etc. functioning as online goods) when the satisfaction of the predetermined registration stay period condition is notified from the app condition management unit 620, (Step 708). Here, the reward provided to the user of the portable terminal may be transmitted to the corresponding portable terminal and stored or stored (stored) in the information DB 150. [

Accordingly, the portable terminal user can use the reward stored in the portable terminal or the information DB 150 as online goods at any time by satisfying the condition that the advertisement application is installed and maintained for a predetermined period of time.

[Example 4]

FIG. 8 is a block diagram of an advertising app business device according to a fourth embodiment of the present invention, and may include a terminal information collecting unit 810, a terminal application managing unit 820, and a terminal reward managing unit 830.

Referring to FIG. 8, the terminal information collecting unit 810 obtains the result of monitoring the installation of the application installed (delivered) by the portable terminal that downloads and installs the advertisement application from the advertisement server 140 The app install maintenance monitoring result message that checks whether or not the installation status is maintained at a predetermined interval, and transmits the acquired app install maintenance monitoring result to the terminal app management unit 820. [

That is, the portable terminal detects (monitors) whether or not the installation of the installed advertisement app downloaded and downloaded from the advertisement server 140 is maintained at a predetermined period (for example, one day cycle, two days cycle, When the app is not deleted and the installation state is maintained, it can be detected (monitored) and notified to the advertisement server 140 (that is, the server can transmit the app install maintenance monitoring result message).

The terminal application management unit 820 analyzes the application installation maintenance monitoring result transmitted from the terminal information collection unit 810 and when it is determined that the installation of the advertisement application is maintained based on the analysis result, 830), and the like.

Next, the terminal reward management unit 830 provides a reward (for example, mileage, points, cyber money, etc. functioning as online goods) to the user of the portable terminal when the installation maintenance of the advertisement app is notified from the terminal application management unit 820 At this time, the reward provided to the user of the portable terminal may be transmitted to the corresponding portable terminal and stored or stored in the information DB 150.

That is, the user of the mobile terminal receives the reward, which is received every time the installation maintenance of the advertisement app is checked at a predetermined period, and transmits the reward to his / her portable terminal and stores the reward in the information DB 150 of the advertisement server 140 You can save your reward and use it as an online item.

Next, a series of processes for providing the advertisement app business to the users of the mobile terminal using the advertisement app business device according to the present embodiment having the above-described configuration will be described in detail.

FIG. 9 is a flowchart illustrating a main process of providing an advertisement application business based on maintaining and installing an advertisement application in a mobile terminal according to a fourth embodiment of the present invention.

Referring to FIG. 9, the terminal information collecting unit 810 obtains an app install maintenance monitoring result, that is, installs an advertisement app, The application installation maintenance monitoring result message that has checked whether the status is maintained is collected (step 902).

In step 904, the terminal application management unit 820 analyzes the result of the application installation maintenance monitoring transmitted from the terminal information collection unit 810, and determines whether the advertisement application is maintained in the installed state based on the analysis result (Step 906).

The terminal reward management unit 830 provides a reward (for example, mileage, points, cyber money, etc. functioning as online goods) to the user of the portable terminal when the maintenance of the installation of the advertisement app is notified from the terminal application management unit 820 (Step 908). Here, the reward provided to the user of the portable terminal may be transmitted to the corresponding portable terminal and stored or stored (stored) in the information DB 150. [

Accordingly, the portable terminal user can use the reward stored in the portable terminal or the information DB 150 as online goods at any time by satisfying the state in which the installation of the advertisement application is maintained.

On the other hand, the advertising app business method according to the present invention, which provides the embodiments as described above, can be implemented as a code that can be executed by a computer on a recording medium readable by a computer (or a portable computer) The recording medium may include any kind of recording device in which data that can be read by a computer system is stored. Examples of such computer-readable recording media include ROM, RAM, CD-ROM, magnetic tape, floppy disk, optical data storage, mobile app, and the like.

And, combinations of each block of the accompanying block diagrams and each step of the flowchart may be performed by computer programstations. These computer program instructions may be loaded into a processor of a general purpose computer, special purpose computer, or other programmable data processing apparatus so that the instructions, which may be executed by a processor of a computer or other programmable data processing apparatus, And means for performing the functions described in each step are created.

The computer program instructions may also be stored in a computer usable or computer readable memory capable of directing a computer or other programmable data processing apparatus to implement the functionality in a particular manner, It is also possible for the instructions stored in the memory to produce manufacturing items that contain instruction means for performing the functions described in each block or flowchart of each block diagram.

Here, the computer program instructions may also be loaded onto a computer or other programmable data processing equipment, so that a series of operating steps may be performed on the computer or other programmable data processing equipment to create a computer-executed process to create a computer or other It is also possible that the instructions that perform the programmable data processing equipment provide the steps for executing the functions described in each block of the block diagram and at each step of the flowchart.

Also, each block or each step may represent a module, segment, or portion of code that includes at least one or more executable instructions for executing the specified logical function (s). It should also be noted that in some alternative embodiments, the functions mentioned in the blocks or steps may occur out of order. For example, two blocks or steps shown in succession may in fact be performed substantially concurrently, or the blocks or steps may sometimes be performed in reverse order according to the corresponding function.

It will be understood by those skilled in the art that various changes in form and details may be made therein without departing from the spirit and scope of the present invention as defined by the following claims. It is easy to see that this is possible. That is, the embodiments disclosed in the present invention are not intended to limit the scope of the present invention but to limit the scope of the present invention.

Therefore, the scope of protection of the present invention should be construed in accordance with the following claims, and all technical ideas within the scope of equivalents should be interpreted as being included in the scope of the present invention.

210, 410: App install executor
220: Schedule manager
230: maintenance period monitoring unit
240, 430: Reward management unit
420:
610 and 810:
620: App Condition Manager
630 and 830: terminal reward management unit
820: terminal application management section

Claims (10)

Downloading an advertisement application from an advertisement server and installing the advertisement application on a mobile terminal;
Counting an elapsed time after the installation and checking whether the advertisement application meets a predetermined registration maintenance period condition;
Requesting provision of a reward to the advertisement server when the preset registration period is satisfied;
And the like.
An application installation executing unit for downloading the advertisement application from the advertisement server and installing the advertisement application on the mobile terminal,
A schedule management unit for counting an elapsed time after installation of the advertisement app;
A maintenance period monitoring unit for monitoring whether the counted elapsed time meets a preset registration period,
When the predetermined registration stay period condition is satisfied, a reward management unit
And an advertising application business device.
Downloading an advertisement application from an advertisement server and installing the advertisement application on a mobile terminal;
Checking whether the advertisement app is installed and maintained according to a predetermined periodic cycle;
A step of requesting the advertisement server to provide a reward when the advertisement app is checked to be installed and maintained
And the like.
An application installation executing unit for downloading the advertisement application from the advertisement server and installing the advertisement application on the mobile terminal,
An application management unit for monitoring whether or not the advertisement app is installed and maintained at a predetermined periodicity,
And a reward manager for requesting the advertisement server to provide a reward when the advertisement app is checked to be installed and maintained,
And an advertising application business device.
5. The method of claim 4,
The rewrite management unit,
Requesting the advertisement server to provide the reward in units of a predetermined period
Advertising app business device.
A step of collecting an application maintenance monitoring result for checking whether or not registration maintenance is continued after installation from a portable terminal that downloads and installs an advertisement application from an advertisement server;
Analyzing the collected application maintenance monitoring result and checking whether the advertisement application satisfies a preset registration period condition;
When the predetermined registration stay period condition is satisfied, the advertisement server provides a reward to the portable terminal
And the like.
A terminal information collecting unit for collecting an application maintenance monitoring result for checking whether or not a registration stay is maintained after installation from a portable terminal that downloads and installs an advertisement app from an advertisement server;
An app condition management unit for analyzing the collected application maintenance monitoring result and monitoring whether the advertisement application meets a predetermined registration maintenance period condition based on the analysis result,
When the predetermined registration stay period condition is satisfied, the terminal reward management unit
And an advertising application business device.
The method comprising the steps of: collecting installation maintenance monitoring results for the advertisement app at a predetermined periodicity from a portable terminal that downloads and installs an advertisement application from an advertisement server;
Analyzing the installation maintenance monitoring result collected by the advertisement server and determining whether the advertisement application is installed and maintained in the portable terminal;
When it is determined that the installation is maintained, the advertisement server provides a reward to the portable terminal
And the like.
A terminal information collecting unit for collecting installation maintenance monitoring results for the advertisement app at a predetermined periodicity from a portable terminal that downloads and installs the advertisement application from the advertisement server;
Analyzing the collected installation maintenance monitoring result and monitoring whether or not the advertisement application is installed and maintained in the portable terminal based on the analysis result;
And when it is determined that the installation is being maintained, the terminal reward manager
And an advertising application business device.
9. A computer readable recording medium for performing a method of business advertising app business according to any one of claims 1 to 8 or claim 8.
KR1020150031697A 2015-03-06 2015-03-06 Apparatus and method apparatus for servicing biginess of advertisement application, and computer-readable recording medium KR20160108765A (en)

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Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN107679921A (en) * 2017-10-20 2018-02-09 霍尔果斯云赫天下网络传媒有限公司 A kind of information of mobile terminal methods of exhibiting and system

Citations (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20140102365A (en) 2013-02-13 2014-08-22 (주)쿠스타 Reward Adivertising Skill based on Mobile CPI(Cost Per Install)

Patent Citations (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20140102365A (en) 2013-02-13 2014-08-22 (주)쿠스타 Reward Adivertising Skill based on Mobile CPI(Cost Per Install)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN107679921A (en) * 2017-10-20 2018-02-09 霍尔果斯云赫天下网络传媒有限公司 A kind of information of mobile terminal methods of exhibiting and system

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