CN107679921A - A kind of information of mobile terminal methods of exhibiting and system - Google Patents

A kind of information of mobile terminal methods of exhibiting and system Download PDF

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Publication number
CN107679921A
CN107679921A CN201710985020.2A CN201710985020A CN107679921A CN 107679921 A CN107679921 A CN 107679921A CN 201710985020 A CN201710985020 A CN 201710985020A CN 107679921 A CN107679921 A CN 107679921A
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China
Prior art keywords
information
user
mobile terminal
module
reading
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Pending
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CN201710985020.2A
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Chinese (zh)
Inventor
姚楠
乔大宽
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Huoerguosi Cloud World Network Media Co Ltd
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Huoerguosi Cloud World Network Media Co Ltd
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Priority to CN201710985020.2A priority Critical patent/CN107679921A/en
Publication of CN107679921A publication Critical patent/CN107679921A/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0242Determining effectiveness of advertisements
    • G06Q30/0245Surveys
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207Discounts or incentives, e.g. coupons or rebates

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  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

The present invention relates to a kind of information of mobile terminal methods of exhibiting, comprise the following steps:Advertisement pushing information is sent or shown to user, and user clicks on the reading time that rear line shows detailed advertising message and start recording user's reading advertisements information;When the reading time being more than preset time by user's mark be validated user and be the validated user distribution identification code;Award value is randomly assigned for each described identification code according to reward rule according to the identification code after the identity assignments of predetermined number.The present invention actively selects reading advertisements information based on user in a manner of obtaining award value, there is provided enthusiasm, the initiative of user, while advertiser is improved in the case of Reasonable input fund with preferably displaying, promotion effect.

Description

A kind of information of mobile terminal methods of exhibiting and system
Technical field
It is especially a kind of to improve user's click, the mobile end of reading interest the present invention relates to information push, display technique Client information methods of exhibiting and system.
Background technology
With the continuous lifting of the popularization of the mobile devices such as smart mobile phone, tablet personal computer, and mobile network's speed, people More and more using the time of mobile terminal, also more and more by the information of acquisition for mobile terminal, mobile terminal advertisement is answered Also increasingly highlighted with value.Existing mobile terminal advertisement push is typically to be combined advertisement with third party application, user The advertising message of push generally will not be actively clicked on, read, causes that advertising message clicking rate is low, promotion effect is undesirable etc. and asks Topic, the information of existing mobile terminal, the push of advertisement, exhibition method, it is impossible to the interest for exciting user actively to read, it is impossible to effectively Reach information popularization, the purpose propagated.
The content of the invention
It is existing mobile whole for solving it is an object of the invention to provide a kind of information of mobile terminal methods of exhibiting and system The information at end, the problem of advertisement pushing mode user clicks on, reading interest is low.
In order to solve the above problems, the present invention provides a kind of information of mobile terminal methods of exhibiting, comprises the following steps:
S100. advertisement pushing information is sent or shown to user, and user clicks on rear line and shows detailed advertising message and open The reading time for the record user's reading advertisements information that begins;
S200. when the reading time being more than preset time by user's mark be validated user and be the validated user distribution know Other code;
S300. regular according to reward according to the identification code after the identity assignments of predetermined number is each institute State identification code and be randomly assigned award value.
Information of mobile terminal methods of exhibiting provided by the invention also has following technical characteristic:
Further, in addition to step S110, according to default promoting region, promote mobile terminal of the time into promoting region Send or show advertisement pushing information.
Further, in addition to step S120, current identity assignments progress is shown in detailed advertising message.
Further, in addition to step S210, only believe in daily first time reading advertisements promoting same user in the time When the reading time of breath is more than preset time the identification code is distributed to the user.
Further, in addition to step S310, the reward rule include:According to the predetermined number of identification code, total reward The amount of money is randomly assigned award value, and the award value is less than or equal to default peak and more than or equal to zero.
Further, in addition to step S320, the identification code is being entered with preceding carrying out reward score according to the identification code Row differentiates to judge the true and false.
It is another object of the present invention to provide a kind of information of mobile terminal display systems, including server and movement are eventually End, the mobile terminal include receiving sending module, advertising display module and read timing module, and the server includes information Pushing module, identity assignments module and reward distribute module;
Described information pushing module is used to send advertisement pushing information to the mobile terminal, and responds the anti-of the mobile terminal Feedforward information sends detailed advertising message to the mobile terminal;
The sending module that receives is used to receiving advertisement pushing information, the advertising message that the server is sent, and to described multiple Position device feedback user information and the reading information of user;
The advertising display module is used to show detailed advertising message according to the click of user;
The timing module of reading is used for the reading time that user clicks on start recording user after reading advertisements information, when user's Reading time marks the user as validated user when being more than preset time, and by the sending module that receives to the service Device sends the user profile of the validated user, the reading information of user;
The identity assignments module is used for The validated user distributes identification code, and the identity assignments module is to institute after the identification code of predetermined quantity is allocated State reward distribute module transmission and perform order;
It is each institute according to reward rule that the reward distribute module, which is used for after execution order is received according to the identification code, State identification code and be randomly assigned award value.
Information of mobile terminal display systems provided by the invention also have following technical characteristic:
Further, mobile end of the described information pushing module according to default promoting region, popularization time into promoting region End is sent or displaying advertisement pushing information;Current identity assignments progress is shown in detailed advertising message.
Further, the identity assignments module is promoting the time only in the daily first time reading advertisements letter of same user When the reading time of breath is more than preset time the identification code is distributed to the user.
Further, the reward distribute module is randomly assigned to reward according to predetermined number, the total amount of money award of identification code Value, the award value are less than or equal to default peak and more than or equal to zero.
The present invention has the advantages that:The present invention actively selects reading advertisements information to obtain award value based on user Mode, change advertisement forced bonding in existing mobile terminal, implantation pattern, there is provided enthusiasm, the initiative of user; By being randomly assigned to award value, the interest in user's reading-earning process is added, it is such a actively to be selected based on user Information displaying method and system, substantially increase the experience for reading advertisements and interest, while improve advertiser and closing There is preferably displaying, promotion effect in the case of reason infusion of financial resources.
Brief description of the drawings
Fig. 1 is the process schematic of the information of mobile terminal methods of exhibiting of the embodiment of the present invention;
Fig. 2 is the structural representation of the information of mobile terminal display systems of the embodiment of the present invention.
Embodiment
Describe the present invention in detail below with reference to accompanying drawing and in conjunction with the embodiments.It should be noted that do not conflicting In the case of, the feature in embodiment and embodiment in the present invention can be mutually combined.
In one embodiment of information of mobile terminal methods of exhibiting of the invention as shown in Figure 1, the information of mobile terminal Methods of exhibiting comprises the following steps:
S100. advertisement pushing information is sent or shown to user, and user clicks on rear line and shows detailed advertising message and open The reading time for the record user's reading advertisements information that begins;
S200. when the reading time being more than preset time by user's mark be validated user and be the validated user distribution know Other code;
S300. regular according to reward according to the identification code after the identity assignments of predetermined number is each institute State identification code and be randomly assigned award value.
Information of mobile terminal methods of exhibiting in the embodiment, reading advertisements information is actively selected based on user to obtain prize The mode of value is encouraged, changes advertisement forced bonding in existing mobile terminal, the pattern of implantation, there is provided the enthusiasm of user, master Dynamic property;By being randomly assigned to award value, the interest in user's reading-earning process is added, it is such a to be based on using householder The information displaying method and system of dynamic selection, substantially increase the experience for reading advertisements and interest, while improve advertisement Business has preferably displaying, promotion effect in the case of Reasonable input fund.
In the above-described embodiments, the information of mobile terminal methods of exhibiting and system also have following technical characteristic:
Preferably, step S110 also includes step S110, according to default promoting region, promotes shifting of the time into promoting region Dynamic terminal is sent or displaying advertisement pushing information, and specifically, advertisement promotion user or keeper can set advertisement as needed The promoting region of pushed information, promote the time, promoting region can be geographic area, such as province, city, area or according to The information such as age of user, sex, occupation division promoting region, it can be 15 days, 30 days, 90 days, 180 days etc. to promote the time, It is understood that promote the time terminate or identity assignments after stop to mobile terminal send or show advertisement push away Deliver letters breath.
Preferably, step S110 also includes step S120, and current identity assignments are shown in detailed advertising message Progress, user thus can be easy to understand, estimate the time that identity assignments finish, be easy to user actively to check that reward score is matched somebody with somebody in time As a result, it is to be understood that identity assignments progress refers to the quantity of allocated identification code and the predetermined number of identification code Ratio.
Preferably, step S200 also includes step S210, is only read for the first time daily promoting same user in the time The identification code is distributed to the user when reading time of advertising message is more than preset time, specifically, is being promoted in the time, User can get an identification code daily and can only obtain an identification code daily, i.e., same user is promoting in the time and can obtained Multiple identification codes, reward score timing are randomly assigned based on identification code, and same user can obtain more parts of rewards.
Preferably, step S300 also includes step S310, and the reward rule includes:According to the predetermined number of identification code, Total amount of money award is randomly assigned award value, and the award value is less than or equal to default peak and more than or equal to zero, specifically, knows The quantity of other code can be determined by advertisement promotion user, it is preferable that in another embodiment of the application advertisement promotion user or Keeper can also determine to carry out the quantity for the identification code that reward score is matched somebody with somebody, for example, the predetermined number of identification code is 100000, ginseng The quantity for the identification code matched somebody with somebody with reward score(Red packet quantity)For 10000, randomly selected first from 100000 identification codes or By 10000 identification codes of other rule extractions, award value then is distributed by the 10000 identification codes installation reward rule extracted, The maximum of award value, minimum can be arranged as required to, and minimum may be set to zero;By using the income of family reading advertisements With randomness, can increase read for participating in advertising message, the interest of income, improve the enthusiasm that user participates in.Preferably, Step S300 also includes step S320, and the identification code is differentiated to sentence with preceding carrying out reward score according to the identification code The disconnected true and false, specifically, the content such as facility information, identity information, advertising message and anti-counterfeiting information comprising user in identification code, Can prevent participant from practising fraud by carrying out discriminating to identification code during reward score is matched somebody with somebody, ensure reward score with process fairness, It is just, true.
In one embodiment of information of mobile terminal display systems of the invention as shown in Figure 2, the information of mobile terminal Display systems include server and mobile terminal, and the mobile terminal includes receiving sending module, advertising display module and reading Timing module, the server include info push module, identity assignments module and reward distribute module;
Described information pushing module is used to send advertisement pushing information to the mobile terminal, and responds the anti-of the mobile terminal Feedforward information sends detailed advertising message to the mobile terminal;
The sending module that receives is used to receiving advertisement pushing information, the advertising message that the server is sent, and to described multiple Position device feedback user information and the reading information of user;
The advertising display module is used to show detailed advertising message according to the click of user;
The timing module of reading is used for the reading time that user clicks on start recording user after reading advertisements information, when user's Reading time marks the user as validated user when being more than preset time, and by the sending module that receives to the service Device sends the user profile of the validated user, the reading information of user;
The identity assignments module is used for The validated user distributes identification code, and the identity assignments module is to institute after the identification code of predetermined quantity is allocated State reward distribute module transmission and perform order;
It is each institute according to reward rule that the reward distribute module, which is used for after execution order is received according to the identification code, State identification code and be randomly assigned award value.
Information of mobile terminal display systems in the embodiment, reading advertisements information is actively selected based on user to obtain prize The mode of value is encouraged, changes advertisement forced bonding in existing mobile terminal, the pattern of implantation, there is provided the enthusiasm of user, master Dynamic property;By being randomly assigned to award value, the interest in user's reading-earning process is added, it is such a to be based on using householder The information displaying method and system of dynamic selection, substantially increase the experience for reading advertisements and interest, while improve advertisement Business has preferably displaying, promotion effect in the case of Reasonable input fund.
In the above embodiment, it is preferable that described information pushing module according to default promoting region, promote the time to pushing away Mobile terminal in wide region is sent or displaying advertisement pushing information;Current identification code division is shown in detailed advertising message With progress.Preferably, the identity assignments module is promoting the time only in the daily first time reading advertisements information of same user Reading time distribute the identification code to the user when being more than preset time.Preferably, the reward distribute module is according to knowledge Predetermined number, the total amount of money award of other code are randomly assigned award value, the award value be less than or equal to default peak and more than etc. In zero.
Finally it should be noted that:The above embodiments are merely illustrative of the technical solutions of the present invention, rather than its limitations;Although The present invention is described in detail with reference to the foregoing embodiments, it will be understood by those within the art that:It still may be used To be modified to the technical scheme described in foregoing embodiments, or equivalent substitution is carried out to which part technical characteristic; And these modification or replace, do not make appropriate technical solution essence depart from various embodiments of the present invention technical scheme spirit and Scope.

Claims (10)

1. a kind of information of mobile terminal methods of exhibiting, it is characterised in that comprise the following steps:
Advertisement pushing information is sent or shown to user, and user clicks on rear line and shows detailed advertising message and start recording The reading time of user's reading advertisements information;
When the reading time being more than preset time by user's mark be validated user and be the validated user distribution identification code;
After the identity assignments of predetermined number according to the identification code according to reward rule be each described knowledge Other code is randomly assigned award value.
2. information of mobile terminal methods of exhibiting according to claim 1, it is characterised in that also include:Pushed away according to default Wide region, promote mobile terminal transmission or displaying advertisement pushing information of the time into promoting region.
3. information of mobile terminal methods of exhibiting according to claim 2, it is characterised in that also include:In detailed advertisement Current identity assignments progress is shown in information.
4. information of mobile terminal methods of exhibiting according to claim 3, it is characterised in that also include:Promoting in the time Same user distributes the knowledge only when the reading time of daily first time reading advertisements information being more than preset time to the user Other code.
5. information of mobile terminal methods of exhibiting according to claim 4, it is characterised in that the reward rule includes:Root Award value is randomly assigned according to the predetermined number of identification code, total amount of money award, and the award value is less than or equal to default peak and big In equal to zero.
6. information of mobile terminal methods of exhibiting according to claim 5, it is characterised in that also include:According to the knowledge Other code carries out reward score and the identification code differentiated to judge the true and false with preceding.
A kind of 7. information of mobile terminal display systems, it is characterised in that:Including server and mobile terminal, it is characterised in that institute Stating mobile terminal includes receiving sending module, advertising display module and reads timing module, and the server pushes including information Module, identity assignments module and reward distribute module;
Described information pushing module is used to send advertisement pushing information to the mobile terminal, and responds the anti-of the mobile terminal Feedforward information sends detailed advertising message to the mobile terminal;
The sending module that receives is used to receiving advertisement pushing information, the advertising message that the server is sent, and to described multiple Position device feedback user information and the reading information of user;
The advertising display module is used to show detailed advertising message according to the click of user;
The timing module of reading is used for the reading time that user clicks on start recording user after reading advertisements information, when user's Reading time marks the user as validated user when being more than preset time, and by the sending module that receives to the service Device sends the user profile of the validated user, the reading information of user;
The identity assignments module is used for The validated user distributes identification code, and the identity assignments module is to institute after the identification code of predetermined quantity is allocated State reward distribute module transmission and perform order;
It is each institute according to reward rule that the reward distribute module, which is used for after execution order is received according to the identification code, State identification code and be randomly assigned award value.
8. information of mobile terminal display systems according to claim 7, it is characterised in that:Described information pushing module according to Default promoting region, promote mobile terminal transmission or displaying advertisement pushing information of the time into promoting region;Detailed Current identity assignments progress is shown in advertising message.
9. information of mobile terminal display systems according to claim 8, it is characterised in that:The identity assignments module exists The time is promoted only when the reading time of the daily first time reading advertisements information of same user being more than preset time to the user point With the identification code.
10. information of mobile terminal display systems according to claim 9, it is characterised in that:The reward distribute module root Award value is randomly assigned according to the predetermined number of identification code, total amount of money award, and the award value is less than or equal to default peak and big In equal to zero.
CN201710985020.2A 2017-10-20 2017-10-20 A kind of information of mobile terminal methods of exhibiting and system Pending CN107679921A (en)

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Cited By (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN108573412A (en) * 2018-04-19 2018-09-25 温州芳植生物科技有限公司 A kind of advertisement recommends terminal, advertisement commending system and advertisement to recommend method
CN111526396A (en) * 2020-04-28 2020-08-11 上海连尚网络科技有限公司 Method and equipment for controlling excitation video playing
CN112348599A (en) * 2020-11-30 2021-02-09 浙江神韵文化科技有限公司 Information publishing system
CN113190210A (en) * 2021-06-02 2021-07-30 口碑(上海)信息技术有限公司 Random data acquisition method and device based on user task and electronic equipment
CN113743979A (en) * 2021-07-26 2021-12-03 山东赤子城网络技术有限公司 Virtual resource allocation method and device, computer equipment and storage medium
US11720921B2 (en) 2020-08-13 2023-08-08 Kochava Inc. Visual indication presentation and interaction processing systems and methods
CN113743979B (en) * 2021-07-26 2024-06-21 山东赤子城网络技术有限公司 Virtual resource allocation method, device, computer equipment and storage medium

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KR20160108765A (en) * 2015-03-06 2016-09-20 김종성 Apparatus and method apparatus for servicing biginess of advertisement application, and computer-readable recording medium
CN106779847A (en) * 2016-12-18 2017-05-31 广东聚联电子商务股份有限公司 A kind of method of advertisement spreading based on Quick Response Code
CN106991582A (en) * 2017-03-31 2017-07-28 北京金山安全软件有限公司 Information popularization method and device and server

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CN103870981A (en) * 2014-03-25 2014-06-18 无锡城际在线信息技术有限公司 Returned cash control method based on credits obtained by user
KR20160108765A (en) * 2015-03-06 2016-09-20 김종성 Apparatus and method apparatus for servicing biginess of advertisement application, and computer-readable recording medium
CN106779847A (en) * 2016-12-18 2017-05-31 广东聚联电子商务股份有限公司 A kind of method of advertisement spreading based on Quick Response Code
CN106991582A (en) * 2017-03-31 2017-07-28 北京金山安全软件有限公司 Information popularization method and device and server

Cited By (8)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN108573412A (en) * 2018-04-19 2018-09-25 温州芳植生物科技有限公司 A kind of advertisement recommends terminal, advertisement commending system and advertisement to recommend method
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CN111526396A (en) * 2020-04-28 2020-08-11 上海连尚网络科技有限公司 Method and equipment for controlling excitation video playing
US11720921B2 (en) 2020-08-13 2023-08-08 Kochava Inc. Visual indication presentation and interaction processing systems and methods
CN112348599A (en) * 2020-11-30 2021-02-09 浙江神韵文化科技有限公司 Information publishing system
CN113190210A (en) * 2021-06-02 2021-07-30 口碑(上海)信息技术有限公司 Random data acquisition method and device based on user task and electronic equipment
CN113743979A (en) * 2021-07-26 2021-12-03 山东赤子城网络技术有限公司 Virtual resource allocation method and device, computer equipment and storage medium
CN113743979B (en) * 2021-07-26 2024-06-21 山东赤子城网络技术有限公司 Virtual resource allocation method, device, computer equipment and storage medium

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