CN106779847A - A kind of method of advertisement spreading based on Quick Response Code - Google Patents
A kind of method of advertisement spreading based on Quick Response Code Download PDFInfo
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- CN106779847A CN106779847A CN201611173334.4A CN201611173334A CN106779847A CN 106779847 A CN106779847 A CN 106779847A CN 201611173334 A CN201611173334 A CN 201611173334A CN 106779847 A CN106779847 A CN 106779847A
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- quick response
- response code
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0224—Discounts or incentives, e.g. coupons or rebates based on user history
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
Abstract
The present invention provides a kind of method of advertisement spreading based on Quick Response Code, including：Quick Response Code is generated according to advertising message；By Quick Response Code and software binding；Push Quick Response Code；User downloads software and watches advertising message：User scans Quick Response Code by electronic installation, receives software installation information, and installs software, and advertising message is watched after the software has been installed；The number of times of advertisement is watched according to user and the time pushes to user and rewards, software watches number of times and the time of advertisement according to user, and different rewards are pushed to user；Compared with prior art, the present invention has following beneficial effect：The one-stop initial designs from advertisement to the final dispensing of advertisement are realized, this workflow is complete, succinct so that mobile phone advertisement process becomes simpler, while by way of providing reward, increasing the enthusiasm that user watches advertisement.
Description
Technical field
The present invention is a kind of method of advertisement spreading based on Quick Response Code, belongs to Quick Response Code application field.
Background technology
At present, by advertisers' extensive use, it combines approach just for the combination of mobile phone two-dimension code technology and mobile phone advertisement
It is that mobile phone two-dimension code is printed on various media（Such as print media, outdoor media）Conventional ads on, cellphone subscriber passes through
Corresponding Quick Response Code signs in corresponding product web on ad content carries out extension reading.Such advertisement form includes
The foundation of product web, the generation of mobile phone web pages, the conversion of network address to Quick Response Code, and final throwing of the Quick Response Code in advertisement
The step such as put, first and last step is more complicated so that advertiser is unrestrained too much by time energy in order to deliver an advertisement
Take and coordinating reaching for different step, while people are also inadequate for watching the enthusiasm of advertisement.
The content of the invention
In view of the shortcomings of the prior art, it is an object of the present invention to provide a kind of method of advertisement spreading based on Quick Response Code,
To solve the problems, such as to be proposed in above-mentioned background technology.
To achieve these goals, the present invention is to realize by the following technical solutions：It is a kind of based on the wide of Quick Response Code
Transmission method is accused, including：
Quick Response Code is generated according to advertising message：By template generation module advertising message, the corresponding two dimension of generation are provided according to client
Code；
By Quick Response Code and software binding：Quick Response Code containing advertising message and software are bound, a kind of new two dimension is generated
Code；
Push Quick Response Code：Quick Response Code is pushed in webpage, video or other software；
User downloads software and watches advertising message：User scans Quick Response Code by electronic installation, receives software installation information, and
Software is installed, advertising message is watched after the software has been installed；
Number of times and the time for watching advertisement according to user push to user rewards, software according to user watch advertisement number of times and when
Between, push different rewards to user.
Further, it is described that concretely comprising the following steps for Quick Response Code is generated according to advertising message：By template generation module according to visitor
Family provides advertising message, generates corresponding Quick Response Code, and advertising message includes text advertising information, display advertising information and video
Advertising message.
Further, the concretely comprising the following steps Quick Response Code and software binding：By the Quick Response Code containing advertising message with
Software is bound, and generates a kind of new Quick Response Code, new Quick Response Code when scanning input, can show advertising message and
Software installation information, if user's selection software installation, the electronic installation of user can download software installation bag by browser, and
Software installation bag is installed, the software is that a kind of advertisement is played and software is provided in reward.
Further, it is described to push concretely comprising the following steps for Quick Response Code：Two are pushed by webpage, video or other social softwares
Dimension code, makes user watch 2 D code information.
Further, the user downloads software and watches concretely comprising the following steps for advertising message：User is watching two dimension
After code, Quick Response Code can be scanned by electronic installation, receive and show advertising message and software installation information, if user selects
Select installation software, then the electronic installation of user can download software installation bag by browser, and install software installation bag, user this
After can log in software, watch interface into advertisement, watch interface in advertisement, advertising message can show in the form of a list, user
Different advertising message viewings may be selected, after user selects different advertising message viewings to finish, user of software records
Viewing information, and viewing information is added up, viewing information refers to the viewing number of times and viewing time of user.
Further, user selects different advertising message viewings to finish finger, and user watches the different types of time spot
More than the threshold values for pre-setting, wherein, the time threshold values of literal type advertisement is 10s, and the time threshold values of picture/mb-type advertisement is
5s, the time threshold values of video type advertisement is 30s.
Further, number of times and time the concretely comprising the following steps to user's push reward that advertisement is watched according to user：
Software watches number of times and the time of advertisement according to user, and different rewards are pushed to user, and reward includes that recharging by cash, telephone expenses fill
Value, article are given and electric business platform product reward voucher.
Beneficial effects of the present invention：A kind of method of advertisement spreading based on Quick Response Code of the invention, in mobile phone advertisement
Step is integrated, and realizes the one-stop initial designs from advertisement to the final dispensing of advertisement, and this workflow is complete, letter
It is clean so that mobile phone advertisement process becomes simpler, while by way of providing reward, increasing the positive of user's viewing advertisement
Property.
Specific embodiment
For technological means, creation characteristic, reached purpose and effect for making present invention realization are easy to understand, with reference to
Specific embodiment, is expanded on further the present invention.
The present invention provides a kind of technical scheme：A kind of method of advertisement spreading based on Quick Response Code, including：
Quick Response Code is generated according to advertising message：By template generation module advertising message, the corresponding two dimension of generation are provided according to client
Code；
By Quick Response Code and software binding：Quick Response Code containing advertising message and software are bound, a kind of new two dimension is generated
Code；
Push Quick Response Code：Quick Response Code is pushed in webpage, video or other software；
User downloads software and watches advertising message：User scans Quick Response Code by electronic installation, receives software installation information, and
Software is installed, advertising message is watched after the software has been installed；
Number of times and the time for watching advertisement according to user push to user rewards, software according to user watch advertisement number of times and when
Between, push different rewards to user.
Concretely comprising the following steps for Quick Response Code is generated according to advertising message：Advertisement is provided by template generation module according to client to believe
Breath, generates corresponding Quick Response Code, and advertising message includes text advertising information, display advertising information and video ads information.
By concretely comprising the following steps for Quick Response Code and software binding：Quick Response Code containing advertising message and software are bound,
A kind of new Quick Response Code is generated, new Quick Response Code can show advertising message and software installation information when scanning input,
If user's selection software installation, the electronic installation of user can download software installation bag by browser, and install software installation
Bag, the software is that a kind of advertisement is played and software is provided in reward.
Push concretely comprising the following steps for Quick Response Code：Quick Response Code is pushed by webpage, video or other social softwares, user is seen
See 2 D code information.
User downloads software and watches concretely comprising the following steps for advertising message：User, can be by electricity after Quick Response Code is watched
Sub-device scans Quick Response Code, receives and show advertising message and software installation information, if software is installed in user's selection,
The electronic installation of user can download software installation bag by browser, and install software installation bag, and hereafter user can log in software,
Interface is watched into advertisement, interface is watched in advertisement, advertising message can show in the form of a list, user may be selected different wide
Announcement information is watched, after user selects different advertising message viewings to finish, viewing information of user of software records, and it is right
Viewing information is added up, and viewing information refers to the viewing number of times and viewing time of user.
User selects different advertising messages viewings to finish fingers, and user watches the different types of time spot more than setting in advance
The threshold values put, wherein, the time threshold values of literal type advertisement is 10s, and the time threshold values of picture/mb-type advertisement is 5s, video type
The time threshold values of advertisement is 30s.
The number of times of advertisement is watched according to user and the time pushes concretely comprising the following steps for reward to user：Software is seen according to user
See number of times and the time of advertisement, different rewards pushed to user, reward include recharging by cash, telephone recharge, article give with
And electric business platform product reward voucher.
As one embodiment of the present of invention：A kind of method of advertisement spreading based on Quick Response Code of the invention, it is wide to mobile phone
Step in announcement is integrated, and realizes the one-stop initial designs from advertisement to the final dispensing of advertisement, this workflow
Completely, succinctly so that mobile phone advertisement process becomes simpler, while by way of providing reward, increasing user's viewing wide
The enthusiasm of announcement.
General principle of the invention and principal character and advantages of the present invention has been shown and described above, for this area skill
For art personnel, it is clear that the invention is not restricted to the details of above-mentioned one exemplary embodiment, and without departing substantially from it is of the invention spirit or
In the case of essential characteristic, the present invention can be in other specific forms realized.Therefore, no matter from the point of view of which point, all should be by
Embodiment regards exemplary as, and is nonrestrictive, and the scope of the present invention is by appended claims rather than above stating
Bright restriction, it is intended that all changes fallen in the implication and scope of the equivalency of claim are included in the present invention
It is interior.
Moreover, it will be appreciated that although the present specification is described in terms of embodiments, not each implementation method is only wrapped
Containing an independent technical scheme, this narrating mode of specification is only that for clarity, those skilled in the art should
Specification an as entirety, the technical scheme in each embodiment can also be formed into those skilled in the art through appropriately combined
May be appreciated other embodiment.
Claims (7)
1. a kind of method of advertisement spreading based on Quick Response Code, it is characterised in that：Including：
Quick Response Code is generated according to advertising message：By template generation module advertising message, the corresponding two dimension of generation are provided according to client
Code；
By Quick Response Code and software binding：Quick Response Code containing advertising message and software are bound, a kind of new two dimension is generated
Code；
Push Quick Response Code：Quick Response Code is pushed in webpage, video or other software；
User downloads software and watches advertising message：User scans Quick Response Code by electronic installation, receives software installation information, and
Software is installed, advertising message is watched after the software has been installed；
Number of times and the time for watching advertisement according to user push to user rewards, software according to user watch advertisement number of times and when
Between, push different rewards to user.
2. a kind of method of advertisement spreading based on Quick Response Code according to claim 1, it is characterised in that：It is described according to advertisement
Information generates concretely comprising the following steps for Quick Response Code：By template generation module advertising message, the corresponding two dimension of generation are provided according to client
Code, advertising message includes text advertising information, display advertising information and video ads information.
3. a kind of method of advertisement spreading based on Quick Response Code according to claim 1, it is characterised in that：It is described by Quick Response Code
With concretely comprising the following steps for software binding：Quick Response Code containing advertising message and software are bound, a kind of new two dimension is generated
Code, new Quick Response Code can show advertising message and software installation information when scanning input, if user's selection software peace
Dress, then the electronic installation of user can download software installation bag by browser, and install software installation bag, and the software is one kind
Advertisement is played and software is provided in reward.
4. a kind of method of advertisement spreading based on Quick Response Code according to claim 1, it is characterised in that：It is described to push two dimension
Code concretely comprise the following steps：Quick Response Code is pushed by webpage, video or other social softwares, user is watched 2 D code information.
5. a kind of method of advertisement spreading based on Quick Response Code according to claim 1, it is characterised in that：The user downloads
Software simultaneously watches concretely comprising the following steps for advertising message：User can scan Quick Response Code after Quick Response Code is watched by electronic installation,
Advertising message and software installation information are received and show, if software, the electronic installation meeting of user are installed in user's selection
Software installation bag is downloaded by browser, and software installation bag is installed, hereafter user can log in software, boundary is watched into advertisement
Face, interface is watched in advertisement, and advertising message can show in the form of a list, and user may be selected different advertising message viewings, when
After user selects different advertising message viewings to finish, viewing information of user of software records, and viewing information is carried out
Cumulative, viewing information refers to the viewing number of times and viewing time of user.
6. a kind of method of advertisement spreading based on Quick Response Code according to claim 5, it is characterised in that：User's selection is different
Advertising message viewing finish fingers, user watches the different types of time spot more than the threshold values for pre-setting, wherein, word class
The time threshold values of type advertisement is 10s, and the time threshold values of picture/mb-type advertisement is 5s, and the time threshold values of video type advertisement is 30s.
7. a kind of method of advertisement spreading based on Quick Response Code according to claim 1, it is characterised in that：It is described according to user
The number of times and time for watching advertisement push concretely comprising the following steps for reward to user：Software according to user watch advertisement number of times and when
Between, different rewards are pushed to user, reward includes that recharging by cash, telephone recharge, article are given and electric business platform product is excellent
Favour certificate.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201611173334.4A CN106779847A (en) | 2016-12-18 | 2016-12-18 | A kind of method of advertisement spreading based on Quick Response Code |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201611173334.4A CN106779847A (en) | 2016-12-18 | 2016-12-18 | A kind of method of advertisement spreading based on Quick Response Code |
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| Publication Number | Publication Date |
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| CN106779847A true CN106779847A (en) | 2017-05-31 |
Family
ID=58890036
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| CN201611173334.4A Pending CN106779847A (en) | 2016-12-18 | 2016-12-18 | A kind of method of advertisement spreading based on Quick Response Code |
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Cited By (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN107679921A (en) * | 2017-10-20 | 2018-02-09 | 霍尔果斯云赫天下网络传媒有限公司 | A kind of information of mobile terminal methods of exhibiting and system |
| CN108734521A (en) * | 2018-05-24 | 2018-11-02 | 赵永强 | Displaced type ad system and its method are consumed about APP |
| CN109525855A (en) * | 2018-12-24 | 2019-03-26 | 北京字节跳动网络技术有限公司 | Method and apparatus for handling information |
| CN109741624A (en) * | 2019-02-02 | 2019-05-10 | 立旃（上海）科技有限公司 | Parking data processing unit and method based on block chain |
| CN112219402A (en) * | 2018-12-20 | 2021-01-12 | 海信视像科技股份有限公司 | Receiving apparatus, receiving method, transmitting apparatus, transmitting method, transmitting/receiving system, and transmitting/receiving method |
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| CN103226778A (en) * | 2013-03-21 | 2013-07-31 | 刘婷 | Electronic certificate acquiring and dispensing method, intelligent terminal and advisement player |
| CN105787769A (en) * | 2016-03-03 | 2016-07-20 | 高旭磊 | Advertisement distribution method and system |
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Patent Citations (3)
| Publication number | Priority date | Publication date | Assignee | Title |
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| CN102968732A (en) * | 2012-10-30 | 2013-03-13 | 辜进荣 | Two-dimension code advertising communication device and method based on mobile communication terminal |
| CN103226778A (en) * | 2013-03-21 | 2013-07-31 | 刘婷 | Electronic certificate acquiring and dispensing method, intelligent terminal and advisement player |
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Cited By (6)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN107679921A (en) * | 2017-10-20 | 2018-02-09 | 霍尔果斯云赫天下网络传媒有限公司 | A kind of information of mobile terminal methods of exhibiting and system |
| CN108734521A (en) * | 2018-05-24 | 2018-11-02 | 赵永强 | Displaced type ad system and its method are consumed about APP |
| CN112219402A (en) * | 2018-12-20 | 2021-01-12 | 海信视像科技股份有限公司 | Receiving apparatus, receiving method, transmitting apparatus, transmitting method, transmitting/receiving system, and transmitting/receiving method |
| CN109525855A (en) * | 2018-12-24 | 2019-03-26 | 北京字节跳动网络技术有限公司 | Method and apparatus for handling information |
| CN109741624A (en) * | 2019-02-02 | 2019-05-10 | 立旃（上海）科技有限公司 | Parking data processing unit and method based on block chain |
| CN109741624B (en) * | 2019-02-02 | 2020-09-11 | 立旃（上海）科技有限公司 | Parking data processing device and method based on block chain |
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