KR20160047740A - Method and Apparatus for Providing Electronic Brochure Service - Google Patents

Abstract

The present invention relates to an electronic brochure providing method and an apparatus thereof. The electronic brochure providing method of the present invention comprises: a location information identification step; a providing target extraction step; a sending target identification step; an electronic brochure transmission step; and a free data application step. The electronic brochure providing method of the present invention not only provides, based on location information of the terminal, a terminal with electronic brochure information by affiliated store located within a preset range of an area, but also additionally provides free data for a terminal receiving electronic brochure information.

Description

TECHNICAL FIELD [0001] The present invention relates to a method and apparatus for providing electronic leaflets,

This embodiment relates to a method and an apparatus for providing an electronic leaflet.

The contents described in this section merely provide background information on the present embodiment and do not constitute the prior art.

Generally, as a method of promoting a store, a method of registering a product advertisement on an internet site or issuing a coupon that can be used in a store on an internet site is used. Users who use the terminal can access product advertisements for each store only when accessing the internet and entering the store homepage or searching the shop using a specific search site.

Therefore, even if the user does not visit the store site, it is necessary to provide all or some of the promotional items related to the store. Also, even when a user using a terminal does not use the Internet, it is necessary to provide a product advertisement to be sold in a store as a user terminal.

The main object of the present embodiment is to not only offer electronic leaflet information for each affiliated store located in a predetermined zone range based on the location information of the terminal, but also to provide free data to the terminal receiving the electronic leaflet information .

According to an aspect of the present invention, there is provided a mobile communication terminal including: a location information checking step of checking location information of the terminal based on radio wave environment information collected from a terminal; A provision target extracting step of extracting candidate store information corresponding to the position information from pre-stored table information; A transmission destination confirmation step of acquiring subscriber information corresponding to the propagation environment information from the subscriber management device and confirming an electronic leaflet sending destination corresponding to an electronic leaflet sending condition for each store identification information in the candidate store information of the subscriber information; An electronic leaflet transferring step of transferring electronic leaflet information corresponding to the store identification information to a specific terminal corresponding to the electronic leaflet sending destination, respectively; And applying free data corresponding to the store identification information to each of the specific terminals when the specific terminal accepts the electronic leaflet.

According to another aspect of the present invention, there is provided a wireless communication system including: a target position verifying unit for verifying position information of a terminal based on propagation environment information collected from a terminal; A candidate extracting unit for extracting candidate store information corresponding to the location information from pre-stored table information; A shipping destination confirming unit for acquiring subscriber information corresponding to the radio wave environment information from the subscriber management device and confirming an electronic leaflet sending destination corresponding to an electronic leaflet sending condition for each store identification information in the candidate store information of the subscriber information; An electronic flyer transfer unit for transferring electronic flyer information corresponding to the store identification information to a specific terminal corresponding to the electronic flyer sending destination; And an affiliate service controller for applying free data corresponding to the store identification information to each of the specific terminals when the specific terminal accepts the electronic leaflet.

As described above, according to the present embodiment, not only the electronic leaflet information for each affiliated store located in a predetermined zone range based on the location information of the terminal is provided to the terminal but also free data is added to the terminal receiving the electronic leaflet information There is an effect that can be provided.

According to the present embodiment, the affiliate store purchases data from the communication company and provides the efficient advertisement for each customer by using the base station location information stored in the communication company.

1 is a block diagram schematically showing an electronic shearing service providing system according to the present embodiment.
2 is a block diagram schematically showing an affiliate service providing apparatus according to the present embodiment.
3A and 3B are flowcharts for explaining a method of providing an electronic shearing service according to the present embodiment.
4 is an exemplary diagram schematically showing an electronic shearing service providing system according to the present embodiment.
5 is a diagram illustrating an exemplary process of providing an electronic shearing service to a user terminal according to an embodiment of the present invention.

Hereinafter, the present embodiment will be described in detail with reference to the accompanying drawings.

1 is a block diagram schematically showing an electronic shearing service providing system according to the present embodiment.

The system includes a terminal 110, a base station (eNodeB) 120, a packet data network gateway (PGW) 130, a policy providing apparatus 140, a subscriber management apparatus 150, A service providing device 160, an affiliate managing device 170, and a packet data network (PDN) 180. The components included in the electronic leaflet providing system are not necessarily limited thereto.

The terminal 110 is a terminal capable of transmitting and receiving various data via the packet gateway 130 and the packet data network 180 according to a key operation of the user. The terminal 110 may be a tablet PC, a laptop, a personal computer (PC), a smart phone, a personal digital assistant (PDA) Terminal), or the like. Here, the terminal 110 may be a terminal supporting 3G communication, LTE (Long Term Evolution), LTE-A (LTE-Advanced), and 5 G communication. In addition, the terminal 110 may be implemented as an apparatus capable of transmitting / receiving specific contents or data by installing and running a specific application or a program.

The terminal 110 is a device for performing voice or data communication using the packet data network 180. The terminal 110 includes a memory for storing a program or a protocol for communicating with the packet data network 180, And a microprocessor for computing and controlling the microprocessor. The terminal 110 includes a plurality of terminals (e.g., a first terminal, a second terminal, an n-th terminal, and the like).

The terminal 110 may be a terminal that loads an affiliate application. Here, the affiliate application refers to an application that provides service coupon information processed for each of a plurality of affiliate stores. The affiliate application may be stored in the terminal 110 or downloaded from the Google Store, Apple App Store, or the like, and installed in the terminal 110.

The base station 120 is a device that supports Long Term Evolution (LTE) and is a device that supports LTE (Long Term Evolution) Function. The base station 120 refers to a wireless access device in an LTE network that is a 4G network and performs various functions necessary for wireless call processing such as location registration, radio channel allocation, and handoff in a 4G network. The base station 120 is a device for receiving a call request signal from the terminal 110 through a traffic channel among the signal channels in the 4G network and performing baseband signal processing, wired / wireless conversion, and wireless signal transmission / reception. The base station 120 may provide a wireless interface to the terminal 110 and may include radio resources such as radio bearer control, radio admission control, dynamic radio resource allocation, load balancing, and intercell interference control (ICIC) Management (RRM) function. Here, the base station 120 is preferably an eNodeB (eNodeB), but may be extended to an Evolved-UMTS Terrestrial Radio Access Network (E-UTRAN) in a 4G network.

The packet gateway 130 manages the mobility of the non-3GPP network as a gateway for the packet data network 180 including the IP Multimedia Subsystem (IMS), the Internet, etc. in the 4G network. Based on the policy information, Generates UDR (Usage Data Record) to perform offline charging processing, and is responsible for blocking harmful packets.

The packet gateway 130 assigns an IP address of the terminal 110 and is a session control and a user plan for interworking with an external Internet network and a non-3GPP network. The packet gateway 130 includes a base station 120 and an external network and routing information And has tunneling and IP routing functions. In other words, the packet gateway 130 allocates an IP address for the packet data network 180 to the terminal 110 so that a data session is established between the terminal 110 and the packet data network 180. In addition, the packet gateway 130 transmits a PDU (Packet Data Unit) to a serving gateway (not shown) and an external network.

The policy providing apparatus 140 may detect a packet included in the service data using a preset rule and apply an applied QoS (Quality of Service). The policy providing device 140 operates based on the determined policy and the charging control function by the packet gateway 130 and the offline charging system (not shown). That is, the policy providing apparatus 140 can detect the service data of the packet gateway 130 and the off-line charging system (not shown), and perform network control such as QoS.

When both the data remaining limit and the specific service remaining limit exceed the limit, the policy providing device 140 transmits a control signal for controlling the packet gateway 130 to 'block' the general data based on the limit policy information . Here, the control signal for 'blocking' for controlling the packet gateway 130 includes a control signal for 'allow' for allowing an exception to a specific service.

The subscriber management apparatus 150 performs an operation of managing overall information on the subscriber. The subscriber management apparatus 150 according to this embodiment manages subscriber information, subscriber status information, and the like with respect to subscribers subscribed to a communication company.

The subscriber management apparatus 150 manages information on a subscriber's service and supplementary services, and manages which service or supplementary service subscriber subscribes to. Here, the subscriber management device 150 stores and manages subscriber information including subscription information such as subscribed service, supplementary service information, usage plan information, and the like. The subscriber management apparatus 150 transmits the stored subscriber information to the policy providing apparatus 140 to generate the limit policy information.

The subscriber management apparatus 150 according to the present embodiment stores the limit subscription information and provides the stored limit subscription information to the policy providing apparatus 140. [ Here, the limit subscription information includes general limit subscription information or specific service limit subscription information. The general limit subscription information is information of a user subscribed to a general service for voice or communication data. A subscriber of a specific service limits the subscription information of a user subscribed to a specific service or a supplementary service for specific content data Information.

The affiliate service providing apparatus 160 refers to a device that provides electronic leaflet information of an affiliate store located in a predetermined zone range based on the location information of the terminal 110 and the subscriber information. Here, the affiliate service providing apparatus 160 means a front end service providing apparatus. The affiliate service providing apparatus 160 confirms the location information of the terminal 110 based on the propagation environment information collected from the terminal 110. [ The affiliate service providing apparatus 160 extracts candidate information corresponding to the position information from the previously stored table information. Herein, the table information means information stored in the affiliate managing apparatus 170. [ The table information includes at least one of affiliation store identification information, electronic leaflet sending time information, electronic leaflet sending destination age information, electronic leaflet sending destination gender information, free providing data information, free data providing time information, and free data providing speed information Means information for matching and storing one or more pieces of information. The affiliate service providing apparatus 160 acquires the subscriber information corresponding to the radio wave environment information from the subscriber management apparatus 150 and then transmits the electronic flyer sending destination corresponding to the electronic flyer sending condition by the affiliate store identification information in the candidate information among the subscriber information Check. The affiliate service providing apparatus 160 transmits the electronic leaflet information corresponding to the affiliated store identification information to the specific terminal corresponding to the electronic leaflet sending destination. The electronic service providing apparatus 160 applies free data corresponding to affiliate store identification information to each specific terminal.

The affiliate management device 170 refers to a device that stores and manages a plurality of affiliate information. Herein, the affiliate information includes affiliate store name information, sales data amount information per affiliate store, advertising information per affiliate store, electronic coupon sending time information by each affiliate store, age information of electronic coupon sending by each affiliate store, Gender information, free-providing data information, free data providing time information, and free data providing speed information.

The packet data network 180 is an external or internal IP network of a communication carrier, and provides a service function such as the Internet or an IMS (IP Multimedia Subsystem).

2 is a block diagram schematically showing an affiliate service providing apparatus according to the present embodiment.

The affiliate service providing apparatus 160 according to the present embodiment includes an information obtaining unit 210, a target position determining unit 220, a candidate extracting unit 230, a forwarding object verifying unit 240, a leaflet transferring unit 250, And an affiliate service control unit 260. The components included in the affiliate service providing apparatus 160 are not necessarily limited thereto.

The information obtaining unit 210 collects radio wave environment information from the terminal 110 in a predetermined period or in real time. Here, the propagation environment information includes at least one of location information of the terminal 110, terminal connection time information, terminal identification information, and base station identification information.

The target location confirmation unit 220 confirms the location information of the terminal 110 based on the propagation environment information collected from the terminal 110. The target location confirmation unit 220 confirms the base station identification information corresponding to the location information of the terminal 110 among the radio wave environment information.

The candidate extracting unit 230 extracts candidate information corresponding to the position information from the previously stored table information. The candidate extracting unit 230 extracts candidate information located within a predetermined threshold distance among the pre-stored table information based on the base station identification information included in the propagation environment information. [Table 1] is a table showing previously stored table information.

Cell ID Affiliate Store Electronic flyer dispatch time Electronic leaflet destination Offer free data Delivery Time Delivery speed 77777: 0 AA House am11 ~ pm3 10 ~ 30s, M 30MB 1 hours 1 Mbps 77777: 0 BB Hair am10 ~ pm2 10 ~ 30, Female 30MB 1 hours 1 Mbps 88888: 0 CC Theater pm3 ~ pm7 20 ~ 50s, male / female 50MB 1 hours 1 Mbps 88888: 0 DD Coffee Shop pm3 ~ pm8 30s, female 30MB 1 hours 1 Mbps

The candidate extracting unit 230 extracts candidate information corresponding to the base station identification information located within a predetermined threshold distance from the stored table information. The candidate extracting unit 230 extracts 'AA house' information and 'BB hair' information corresponding to the base station identification number '77777: 0' located within a radius of 1 km, for example, from the stored table information.

The shipment confirmation unit 240 acquires the subscriber information corresponding to the radio wave environment information from the subscriber management device 150 and then transmits the electronic leaflet shipment target corresponding to the electronic leaflet shipment condition by the affiliate store identification information in the candidate information among the subscriber information Check. The shipment object confirmation unit 240 compares the electronic leaflet dispatch time information, the age information of the electronic electronic complex dispatch target information, the time information of the subscriber information, the age information, and the gender information with the electronic leaflet dispatch target gender information, Check the sender. For example, the shipment confirmation unit 240 determines whether or not the shipment confirmation unit 240 has received the subscriber information '26-year-old woman', which is the subscriber information, based on the 'AA House: 10 to 30 men, BB hair: 10 to 30 women' 52-year-old woman 'according to the' 26-year-old woman '

The leaflet transfer unit 250 transfers the electronic leaflet information corresponding to the affiliated store identification information to the specific terminal corresponding to the electronic leaflet sending destination. The flyer transmitting unit 250 transmits an approval request signal for the electronic leaflet information to the specific terminal and transmits the electronic leaflet information when receiving the acceptance signal for accepting the electronic leaflet information corresponding to the approval request signal. The leaflet transferring unit 250 transmits electronic leaflet information corresponding to the approval request signal, for example, a '30% discount coupon for Digital Pharma 30% until October 10' to the specific terminal.

The affiliate service control unit 260 applies free data corresponding to affiliate store identification information to each specific terminal. The affiliate service control unit 260 transmits the pop-up information for confirming whether or not the free data is used to the specific terminal and applies the free data when there is an approval input for the pop-up information. When providing the free data to the specific terminal, the affiliate service control unit 260 generates the free data use approval information and the billing policy and transmits it to the policy providing apparatus 140. The affiliate service control unit 260 generates free data application information corresponding to the free data providing or expiration operation based on at least one of the data amount information of the free data, the providing time information, and the providing location information, send.

3A and 3B are flowcharts for explaining a method of providing an electronic shearing service according to the present embodiment.

The terminal 110 is connected to the packet data network 180 (S305). The terminal 110 collects radio wave environment information from the base station 120 located closest to the terminal 110. When the user moves to the Myeongdong, for example, the terminal 110 is connected to the packet data network 180 and is connected to the base station 120 located closest to the base station 120, Collect. Here, the propagation environment information includes at least one of location information of the terminal, terminal connection time information, terminal identification information, and base station identification information.

The packet gateway 130 transmits the propagation environment information acquired from the terminal 110 to the affiliate service providing apparatus 160 (S310). The affiliate service providing apparatus 160 confirms the location information of the terminal 110 based on the radio wave environment information (S315).

The affiliate service providing apparatus 160 extracts candidate information corresponding to the position information from the stored table information (S320). The affiliate service providing apparatus 160 extracts candidate information from the table information stored in the affiliate managing apparatus 170 according to the base station identification information corresponding to the position information of the terminal.

The affiliate service providing apparatus 160 transmits a subscriber information request signal for requesting subscriber information corresponding to the radio wave environment information to the subscriber management apparatus 150 (S325). The subscriber management apparatus 150 transmits the subscriber information corresponding to the subscriber information request signal to the affiliate service providing apparatus 160 (S330).

After acquiring the subscriber information from the subscriber management apparatus 150, the affiliate service providing apparatus 160 confirms the electronic leaflet sending destination corresponding to the electronic leaflet sending condition by the affiliated store identification information in the candidate information among the subscriber information (S335) .

The affiliate service providing apparatus 160 transmits an approval request signal for the electronic leaflet information to the terminal 110 corresponding to the electronic leaflet sending destination (S340). The terminal 110 transmits an acceptance signal for accepting electronic leaflet information corresponding to the approval request signal to the affiliate service providing apparatus 160 (S345).

The affiliate service providing apparatus 160 transmits an acceptance signal received from the terminal 110 to the affiliate managing apparatus 170 (S350).

The affiliate service providing device 160 extracts electronic leaflet information and free data information corresponding to the affiliate shop identification information (S355). The affiliate service providing apparatus 160 transmits the electronic leaflet information corresponding to the affiliated store identification information and the pop-up information for confirming whether the free data is used to the terminal 110 corresponding to the electronic leaflet sending object (S360). Here, the electronic leaflet information may include affiliate store promotion information corresponding to the affiliate store.

When the approval signal for the strike information is inputted from the user, the terminal 110 transmits a free approval signal to the affiliate service providing apparatus 160 (S365). The affiliate service providing apparatus 160 applies the free data to the terminal 110 in response to the approval signal. When the free data is applied to the terminal 110, the affiliate service providing apparatus 160 generates the free data use approval information and the billing policy and transmits the free data use approval information and the billing policy to the policy providing apparatus 140 (S370).

The affiliate service providing device 160 manages the terminal identification number and the free data amount information that transmitted the free data (S375). The affiliate service providing device 160 transmits the free data usage information corresponding to whether or not the free data is applied to the affiliate managing device 170 (S380).

The policy providing apparatus 140 generates free data application information corresponding to the charging policy and transmits it to the packet gateway 130 (S385). The policy providing apparatus transmits the free data application time and processing speed applied to the terminal 110 to the packet gateway 130 in the free data application information.

Although it is described in FIG. 3 that steps S305 to S385 are sequentially executed, it is only described by way of example of the technical idea of the present embodiment. As long as those skilled in the art are familiar with the present invention, It will be understood that various modifications and changes may be made to those skilled in the art without departing from the spirit and scope of the invention as set forth in the appended claims and as a result of further carrying out the steps of steps S305 to S385 in parallel, But is not limited thereto.

4 is an exemplary diagram schematically showing an electronic shearing service providing system according to the present embodiment.

The affiliate service providing device 160 sells the large-volume data to the offline affiliate store. The offline affiliate store transmits the electronic leaflet promotion information corresponding to the purchased large volume data and the free data information to be provided to the user terminal 110 to the affiliate service providing apparatus 160. For example, the BB Hair Affiliate Shop transmits '30% discount coupon for Digital Pharma' and '30 MB' for one terminal to 'BB Hair 10 October' to the affiliate service provider 160.

The terminal 110 transmits the radio wave environment information collected from the base station 120 to the affiliate service providing apparatus 160. The target location determination unit 220 of the affiliate service providing apparatus 160 identifies the location information of the terminal based on the propagation environment information and extracts candidate information corresponding to the location information from the table information of the previously stored affiliate store. The target location confirmation unit 220 extracts terminal access time information and candidate information corresponding to the location information among the table information of the previously stored affiliate stores. The target location confirmation unit 220 obtains subscriber information corresponding to the radio wave environment information from the subscriber management device 150. [ The target location confirmation unit 220 obtains TPO (Time Place Occasion) based subscriber information.

The candidate extracting unit 230 of the affiliate service providing apparatus 160 confirms the electronic leaflet sending destination corresponding to the electronic leaflet sending condition by the affiliate store identification information in the candidate information among the particle information.

The leaflet transfer unit 250 of the affiliate service providing apparatus 160 transfers the electronic leaflet information corresponding to the affiliated store identification information to the terminal 110 corresponding to the electronic leaflet sending destination. The leaflet transfer unit 250 applies free data corresponding to the affiliated store identification information to each of the terminals 110. [

5 is a diagram illustrating an exemplary process of providing an electronic shearing service to a user terminal according to an embodiment of the present invention.

FIG. 5 is a diagram illustrating a process of providing an electronic shearing service when a customer A and a customer B enter a predetermined zone range according to the present embodiment.

When the customer A and the customer B enter, for example, Myung Dong, a base station located in the main intersection is connected to the A terminal 510 of the A customer and the B terminal (not shown) of the B customer. A terminal 510 and the B terminal collect the radio wave environment information from the base station and transmit it to the affiliate service providing apparatus 160.

The affiliate service providing apparatus 160 confirms the location information of the A terminal 510 and the B terminal based on the radio wave environment information received from the A terminal 510 and the B terminal. The affiliate service providing apparatus 160 extracts candidate information corresponding to the location information from the table information corresponding to the previously stored affiliate store.

The affiliate service providing apparatus 160 acquires the subscriber information corresponding to the radio wave environment information from the subscriber management apparatus 150 and then transmits the electronic flyer sending destination corresponding to the electronic flyer sending condition by the affiliate store identification information in the candidate information among the subscriber information Check. The affiliate service providing apparatus 160 transmits croquet store information, hair shop information, and the like, which are candidate information corresponding to the subscriber information 'Name AAA, Plan LTE62, Location Myeongdong, Age 25' Nanta theater information, and cosmetics store information 'to the A terminal 510. A customer can confirm the 'hair shop information 520' displayed on the A terminal 510. When the customer A confirms the 'hair store information 520' displayed on the A terminal 510, it can be connected to the map application and receive the guidance. Here, the map application refers to an application that provides guidance to a user who uses the terminal. When the customer A confirms the 'hair store information 520' displayed on the A terminal 510, the hair shop phone number information included in the 'hair store information 520' is automatically stored in the A terminal 510 .

The affiliate service providing apparatus 160 transmits 'NANTA theater information' corresponding to 'name: BBB, charge plan: LTE34, location: Myeongdong, age: 45 years old', which is the subscriber information of terminal B Lt; / RTI >

The foregoing description is merely illustrative of the technical idea of the present embodiment, and various modifications and changes may be made to those skilled in the art without departing from the essential characteristics of the embodiments. Therefore, the present embodiments are to be construed as illustrative rather than restrictive, and the scope of the technical idea of the present embodiment is not limited by these embodiments. The scope of protection of the present embodiment should be construed according to the following claims, and all technical ideas within the scope of equivalents thereof should be construed as being included in the scope of the present invention.

As described above, according to the present embodiment, advertisement information for each affiliated store located in a predetermined zone range is provided to the terminal based on the location information of the base station, and free data corresponding to the advertisement information is provided, Which is a useful invention that produces an effect that can provide the desired effect.

100: terminal 120: base station
130: Packet gateway 140: Policy provider
150: Subscriber management device 160: Affiliate service provision device
170: Affiliate Management Device 180: Packet Data Network
210: information acquisition unit 220:
230: candidate extracting unit 240: sending destination confirming unit
250: flyer transmission unit 260: affiliate service control unit

Claims (10)

A location information checking step of checking location information of the terminal based on the propagation environment information collected from the terminal;
A provision target extracting step of extracting candidate store information corresponding to the position information from pre-stored table information;
A transmission destination confirmation step of acquiring subscriber information corresponding to the propagation environment information from the subscriber management device and confirming an electronic leaflet sending destination corresponding to an electronic leaflet sending condition for each store identification information in the candidate store information of the subscriber information;
An electronic leaflet transfer process of transferring electronic leaflet information corresponding to the store identification information to a specific terminal corresponding to the electronic leaflet dispatch destination, respectively; And
A free data application process for applying free data corresponding to the store identification information to each of the specific terminals when the specific terminal accepts the electronic leaflet
And providing the electronic shearing service. The method according to claim 1,
The pre-stored table information
At least one of at least one of the store identification information, the electronic leaflet sending time information, the electronic leaflet sending destination age information, the electronic leaflet sending destination gender information, the free providing data information, the free data providing time information, And storing the matched information. The method according to claim 1,
The providing object extracting process includes:
And extracts the candidate store information corresponding to the base station identification information included in the radio wave environment information located within a predetermined threshold distance of the stored table information. 3. The method of claim 2,
The shipment confirmation process includes:
The time information, the age information, and the gender information of the subscriber information with the electronic leaflet sending time information, the age information of the electronic electronic complex, and the gender information of the electronic leaflet to be sent and comparing the sending subject corresponding to the electronic leaflet sending condition Wherein the electronic shearing service providing method comprises: The method according to claim 1,
The electronic leaflet transmission process includes:
And transmits the acceptance request signal for the electronic leaflet information to the specific terminal and transmits the electronic leaflet information when receiving an acceptance signal for accepting the electronic leaflet information corresponding to the approval request signal How to provide shearing services. The method according to claim 1,
The free data application process includes:
Wherein the free data is applied when popup information for confirming whether the free data is used is transmitted to the specific terminal and an approval signal for the popup information is inputted. The method according to claim 6,
The free data application process includes:
Further comprising the step of generating free data usage approval information and a billing policy and transmitting the free data usage approval information and billing policy to the policy providing apparatus when the free data is applied to the specific terminal. The method according to claim 6,
The free data application process includes:
Free data application information corresponding to the provision or termination of the free data is generated based on at least one of the data amount information of the free data, the providing time information, and the providing location information and is transmitted to the specific terminal To provide an electronic shearing service. The method according to claim 1,
The propagation environment information includes,
The terminal access time information, the terminal identification information, and the base station identification information. An object location confirmation unit for confirming location information of the terminal based on the propagation environment information collected from the terminal;
A candidate extracting unit for extracting candidate store information corresponding to the location information from pre-stored table information;
A shipping destination confirmation unit for acquiring subscriber information corresponding to the radio wave environment information from the subscriber management device and confirming an electronic leaflet sending destination corresponding to the electronic leaflet sending condition for each store identification information in the candidate store information of the subscriber information;
An electronic flyer transfer unit for transferring electronic flyer information corresponding to the store identification information to a specific terminal corresponding to the electronic flyer sending destination; And
When the specific terminal accepts the electronic leaflet, applies a free data corresponding to the store identification information to each of the specific terminals,
Wherein the electronic shearing service providing apparatus comprises:

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