KR20130095592A - Method for providing advertisement service by using advertising coupon that can be passed between users - Google Patents
Method for providing advertisement service by using advertising coupon that can be passed between usersInfo
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- KR20130095592A KR20130095592A KR1020120017181A KR20120017181A KR20130095592A KR 20130095592 A KR20130095592 A KR 20130095592A KR 1020120017181 A KR1020120017181 A KR 1020120017181A KR 20120017181 A KR20120017181 A KR 20120017181A KR 20130095592 A KR20130095592 A KR 20130095592A
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- coupon
- promotional
- service
- registering
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F21/00—Security arrangements for protecting computers, components thereof, programs or data against unauthorised activity
- G06F21/30—Authentication, i.e. establishing the identity or authorisation of security principals
- G06F21/31—User authentication
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0239—Online discounts or incentives
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0257—User requested
- G06Q30/0258—Registration
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Abstract
Description
The present invention relates to a public relations service providing method, and more particularly, to a public relations service providing method using a promotional coupon that can be delivered between users.
Conventionally, a method of displaying an advertisement photograph, a phrase or a video on a leaflet, a billboard or a portal site has been used as a promotional means for selling a product or recruiting members. Such a method is limited to delivering the posted advertisement information to the user, and there is a limit in encouraging the user who has received the advertisement information to actually enter or purchase a product sales site.
Recently, a promotion method that provides a discount coupon or a thousand won gift certificate that can be used on a site to be promoted free of charge and induces a user to actually access the site for use thereof. However, according to such a promotion method, in order to provide a discount voucher, a user who needs the discount voucher or the like needs to search for and download a coupon directly, or use a method of presenting it to an unspecified number at a site that wants to provide the discount voucher. There was a problem that the process of delivering discount coupons was cumbersome, requiring a separate means for individual delivery. In addition, it is difficult to effectively promote as providing a discount ticket to the unspecified number without actually selecting a person who can use it.
On the other hand, as a way to promote the site efficiently to users who need to access the site, when an existing user promotes the site to other users and other users access the site, By providing information, a method of paying a certain point to a recommended existing user is used. However, it is difficult to be used as a means of providing an active public relations service because there is a problem that it is not guaranteed to give a benefit to the recommended existing user because the recommendation of the existing user information is written or not.
The present invention has been proposed to solve the above problems of the conventionally proposed methods, by using a promotional coupon that can be directly delivered between the user, and selects and provides another user who actually needs a promotional coupon from the user's point of view The purpose of the present invention is to provide a method of providing a promotional service using a promotional coupon that can be delivered between users, which can be promoted efficiently due to low promotional costs.
In addition, the present invention, when transmitting a promotional coupon to a user registering a member, by implementing it so that it can be delivered to the user multiple times online or via SMS, so that the promotional coupon simply between users without the service providing server intervention Another object of the present invention is to provide a method of providing a promotional service using a promotional coupon that can be delivered and delivered between users by providing a single promotional coupon.
In addition, the present invention, when the revenue generated by the promotion, by giving a predetermined ratio of revenue to the first user, and a benefit such as a discount to the second user, the first user distributes revenue through promotion For this purpose, a publicity agent who actively selects and promotes customers, and the second user enters a coupon number in order to receive a discount or the like so that the first user information is naturally input without a separate recommendation. Another object of the present invention is to provide a method of providing a promotional service using a promotional coupon that can be delivered between users, which can provide a promotional service in a manner.
Promotion service providing method using a promotional coupon that can be delivered between users according to the characteristics of the present invention for achieving the above object, the service providing server for providing a promotional service,
(1) receiving user information from a first user and registering as a member;
(2) assigning a membership code to the first user;
(3) transmitting a promotional coupon of a promotional target site including a coupon number including the member code to the first user;
(4) receiving the coupon number from a second user who has received the promotional coupon from the first user when purchasing a product or registering a member at the promotional target site;
(5) searching for a first user matching a member code included in the received coupon number; And
And (6) giving a predetermined ratio of revenue to the searched first user.
Preferably, the step (4)
(4-1) receiving user information from the second user and registering as a member;
(4-2) granting a membership code to the second user;
(4-3) transmitting the promotional coupon of the promotional target site including the coupon number including the member code to the second user; And
(4-4) further comprising the step of receiving the coupon number from a third user who has received the promotional coupon from the second user when purchasing a product or registering a member on the promotional target site,
Step (5) and step (6),
(5 ') searching for a first user, a second user, or a first user and a second user matching a member code included in the received coupon number; And
(6 ') may be a step of granting a predetermined ratio of revenue to the searched first user, second user, or first user and second user.
More preferably, in the step (4-2)
The member code of the second user may further include a code for identifying the first user.
More preferably, step (4) to step (6),
Including a third user may be further repeated through a plurality of users to sequentially register the member to the promotional service providing server.
Preferably, the promotional coupon,
It may be a voucher or a voucher of goods sold on the site to be promoted.
Preferably, in step (4),
The promotional coupon delivered from the first user to the second user may be transmitted via SMS or email, or uploaded and downloaded from any one selected from the group including a blog, a cafe, a personal homepage, and an SNS.
In addition, the promotional service providing method using a promotional coupon that can be delivered between users according to the characteristics of the present invention for achieving the above object, the service providing server for providing a promotional service,
(1) receiving user information from a first user and registering as a member;
(2) assigning a membership code to the first user;
(3) receiving coupon issuance request information including second user information from the first user;
(4) transmitting a promotional coupon including a coupon number including a member code of the first user to a second user according to the coupon issuance request information;
(5) receiving the coupon number from a second user who has received the promotional coupon from the service providing server when purchasing a product or registering a member at the promotional target site;
(6) searching for a first user matching a member code included in the received coupon number; And
(7) characterized in that it comprises the step of granting a predetermined ratio of revenue to the searched first user.
Preferably, the step (4)
(4-1) receiving user information from a second user who has received the promotional coupon and registering as a member;
(4-2) granting a membership code to the second user;
(4-3) receiving coupon issuance request information including third user information from the second user;
(4-4) further comprising: transmitting, according to the coupon issuance request information, a promotional coupon including a coupon number including the member code of the second user to a third user,
Steps (5) to (7),
(5 ') receiving the coupon number from a third user who has received the promotional coupon from the service providing server when purchasing a product or registering a member at the promotional target site;
(6 ') searching for a first user, a second user, or a first user and a second user that match the member code included in the received coupon number; And
(7 ') may be a step of granting a predetermined ratio of revenue to the searched first user, second user, or first user and second user.
More preferably, step (4) to step (7),
Including a third user may be further repeated through a plurality of users to sequentially register the member to the promotional service providing server.
According to a method of providing a promotional service using a promotional coupon that can be delivered between users according to the present invention, by using a promotional coupon that can be directly delivered between users, the user selectively selects and provides another user who needs a promotional coupon. In addition, the publicity cost is low, and the publicity can be promoted efficiently.
In addition, according to the present invention, by transmitting a promotional coupon to a user registering a member, it can be delivered to the user multiple times online or via SMS, so that the promotional coupon simply between users without the service providing server intervention It can be delivered, and by providing a single promotional coupon, it can exhibit an infinite promotional effect.
In addition, according to the present invention, when the revenue generated by the promotion, the first user is given a predetermined ratio of revenue, the second user by giving a benefit such as a discount, the first user is the revenue through the promotion For distribution, the user actively acts as a public relations agent to select and promote the customer, and the second user enters the coupon number in order to receive a discount, etc., so that the first user information is naturally entered without a separate recommendation. New ways of providing public relations services.
1 is a view showing the configuration of a system for implementing a method of providing a promotional service using a promotional coupon that can be delivered between users according to an embodiment of the present invention.
2 is a diagram showing the configuration of a system for implementing a method of providing a promotional service using a promotional coupon that can be delivered between users according to another embodiment of the present invention.
3 is a view showing a flow of a public relations service providing method using a promotional coupon that can be delivered between users according to an embodiment of the present invention.
4 is a flow diagram illustrating a method of providing a promotional service using a promotional coupon that can be delivered between users according to another embodiment of the present invention.
5 is a diagram illustrating a process of delivering a promotional coupon through SMS in a method of providing a promotional service using a promotional coupon that can be delivered between users according to an embodiment of the present invention.
6 is a view showing a flow of a public relations service providing method using a promotional coupon that can be delivered between users according to another embodiment of the present invention.
7 is a view showing a flow of a public relations service providing method using a promotional coupon that can be delivered between users according to another embodiment of the present invention.
Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings so that those skilled in the art can easily carry out the present invention. In the following detailed description of the preferred embodiments of the present invention, a detailed description of known functions and configurations incorporated herein will be omitted when it may make the subject matter of the present invention rather unclear. The same or similar reference numerals are used throughout the drawings for portions having similar functions and functions.
In addition, in the entire specification, when a part is referred to as being 'connected' to another part, it may be referred to as 'indirectly connected' not only with 'directly connected' . Also, to "include" an element means that it may include other elements, rather than excluding other elements, unless specifically stated otherwise.
1 is a diagram showing the configuration of a system for implementing a method of providing a promotional service using a promotional coupon that can be delivered between users according to an embodiment of the present invention. As shown in FIG. 1, a system for implementing a method of providing a promotional service using a promotional coupon that can be delivered between users according to an embodiment of the present invention includes a
That is, according to the present invention, after the
The
The
According to the present invention, since the first user may transmit a promotional coupon to a plurality of second users, the
In addition, since the second user may receive a benefit such as a discount due to the input of the promotional coupon, the coupon number is essential when the second user accesses the promotional target site. In addition, since the coupon number includes the member code of the first user, the service providing server may check the source of the promotional coupon without a separate input procedure.
2 is a diagram showing the configuration of a system for implementing a method of providing a promotional service using a promotional coupon that can be delivered between users according to another embodiment of the present invention. As shown in FIG. 2, a system for implementing a method of providing a promotional service using a promotional coupon that can be delivered between users according to another embodiment of the present invention includes a
3 is a flowchart illustrating a method of providing a promotional service using a promotional coupon that can be delivered between users according to an embodiment of the present invention. As shown in FIG. 3, the method of providing a promotion service using a promotion coupon that can be delivered between users according to an embodiment of the present invention includes receiving user information from a first user and registering as a member (S100). 1, a step (S200) of granting a member code to a user, a step of transmitting a promotional coupon of a promotional target site including a coupon number including a member code to a first user (S300), and the first received a promotional coupon from a first user. 2 from the user, at the time of purchase or registration of products on the promotional target site, receiving a coupon number (S400), searching for a first user matching a member code included in the received coupon number (S500), and It may be implemented including the step (S600) of giving a predetermined ratio of revenue to the searched first user.
4 is a flowchart illustrating a method of providing a promotional service using a promotional coupon that can be delivered between users according to another exemplary embodiment of the present invention. As shown in Figure 4, according to another embodiment of the present invention, a method of providing a promotional service using a promotional coupon that can be delivered between users, in step S400, receiving user information from a second user and registering as a member ( S410), granting a member code to a second user (S420), transmitting a promotional coupon of a promotional target site including a coupon number including a member code to a second user (S430), and promoting from a second user The third user who has received the coupon may further include a step (S440) of receiving a coupon number at the time of purchasing a product or registering a member on the promotional target site, and in step S500 ', searching for the first user, or 2 search for the user, or search for the first user and the second user, and in step S600 ', a predetermined ratio to the first user, the second user, or the first user and the second user. Can be given a profit.
That is, when the second user can transmit the promotional coupon to the third user, and the service providing server receives the product purchase or the member registration from the third user, the first user who provided the promotional coupon for the first time by inputting the coupon number A predetermined percentage of revenue can be granted to the user, the second user who delivered it to the third user, or both the first and second users.
In operation S100, the
In operation S200, the
In operation S300, the
In operation S400, the
Promotional coupons delivered between the first user, the second user, and the third user are transmitted via SMS or email, or uploaded and downloaded from any one selected from the group including blogs, cafes, personal homepages and SNSs. Can be delivered. Since the steps for the second user and the third user, which are performed in steps S410 to S440, are similar to those described with respect to the first user, detailed descriptions thereof will be omitted.
In operation S500, the
As such, the promotion coupon may be continuously transmitted from the upper stage to the lower stage, and thus, the steps S400 to S600 may be additionally repeated through a plurality of users sequentially registering members.
5 is a diagram illustrating a process of delivering a promotional coupon through SMS in a method of providing a promotional service using a promotional coupon that can be delivered between users according to an embodiment of the present invention. As shown in FIG. 5, the promotional coupon may be transmitted from the first user to the second user, from the second user, to the third user, and from the third user to the fourth user via SMS. The promotional coupon may include a coupon number and a site address to be promoted. In addition, as described above, the coupon number may include a user member code, and the user member code may further include a code for identifying a higher level user. It may be configured to identify the user of the step. Specifically, as shown in Figure 5, if the coupon number described in the SMS sent by the first user is 1001, the coupon number described in the SMS sent by the second user is 1001-1, SMS sent by another second user The coupon number described in may be 1001-2, and the coupon number described in the SMS sent by the third user may be 1001-1-1. The format of the coupon number is just an example, and may be applied in various ways, such as mixing or encrypting alphabetic characters.
On the other hand, Figure 6 and Figure 7 is a view showing the flow of a public relations service providing method using a promotional coupon that can be delivered between users according to another embodiment of the present invention. As shown in FIG. 6, in a method of providing a promotion service using a promotion coupon that can be delivered between users according to another embodiment of the present invention, a service providing server providing a promotion service inputs user information from a first user. Receiving and registering as a member (S1100), a step of granting a member code to a first user (S1200), receiving a coupon issuance request information including a second user information from the first user (S1300), coupon issuance request According to the information, the step (S1400) of transmitting a promotional coupon containing a coupon number including the member code of the first user to the second user, from the second user received the promotional coupon from the service providing server, the product on the promotional target site At the time of purchase or member registration, receiving a coupon number (S1500), the first user matching the member code included in the received coupon number checks It has a step (S1600), and the retrieved first user to be implemented, including the step (S1700) that gives a profit of a predetermined ratio. In a method of providing a promotional service using a promotional coupon that can be delivered between users according to another embodiment of the present invention, "coupon issuance request information" means a second such as an email or a mobile phone number of a second user who needs to issue a coupon. User information and content requesting issuance of a coupon to a second user may be included. In addition, 'delivery between users' means that the service providing server receives the coupon issuance request information from the user and is delivered to another user.
In addition, as shown in FIG. 7, in operation S1400, after transmitting the promotional coupon including the coupon number including the member code of the first user to the second user according to the coupon issuance request information (S1410), the promotion may be performed. Receiving user information from a second user who has received the coupon and registering as a member (S1420), granting a member code to the second user (S1430), and issuing a coupon including third user information from the second user. Receiving the information (S1440), according to the coupon issuance request information, may further include a step (S1450) for transmitting a promotional coupon containing a coupon number including the second user's member code to the third user. In this case, steps S1500 to S1700 include receiving a coupon number from a third user who has received a promotional coupon from a service providing server, when purchasing a product or registering a member on a promotional target site (S1500 '), and receiving the received coupon number. Searching for a first user, a second user, or a first user and a second user matching a member code included in the operation (S1600 ′); and searching for the first user, the second user, or the first user and the second user. In operation S1700 ′, the user may be provided with a predetermined ratio of revenue.
In addition, steps S1400 to S1700 may be additionally repeated through a plurality of users sequentially registering members to the promotional service providing server including a third user.
That is, in the present invention, as a method of receiving a promotional coupon by a subordinate user such as a second user and a third user, in addition to a method of directly receiving from a senior user such as the first user as described above, the senior user may provide a service providing server. When the coupon issuance request information including the subordinate user information is inputted in, the service providing server which receives the subordinate user information may be configured to transmit a promotional coupon to the subordinate users. In such a configuration, the service providing server controls the process of transmitting the promotional coupon from the senior user to the subordinate user, and the service providing server tracks all coupon issuance information including the number of coupon transmissions and the received customer information. The advantage is that you can.
Except that there should be a request for issuing a coupon by selection of a senior user, the use of the senior user information in the promotional coupon, and the profit sharing are similar to the above-described method, and other detailed descriptions will be omitted.
The present invention may be embodied in many other specific forms without departing from the spirit or essential characteristics of the invention.
100: service providing server 200: first user terminal
300: second user terminal 300 ': another second user terminal
400: third user terminal 500: fourth user terminal
S100: step of receiving user information from a first user and registering as a member
S200: Granting a member code to the first user
S300: transmitting a promotion coupon of a promotion target site including a coupon number including the member code to the first user
S400: receiving the coupon number from the second user who has received the promotion coupon from the first user, when purchasing a product or registering a member in the promotion target site
S410: receiving user information from the second user and registering as a member
S420: Granting a member code to the second user
S430: transmitting a promotional coupon of a promotional target site including a coupon number including the member code to the second user
S440: receiving the coupon number from the third user who has received the promotional coupon from the second user, when purchasing a product or registering a member on the promotional target site
S500: searching for a first user matching a member code included in the received coupon number
S500 ': searching for a second user matching the member code included in the received coupon number, or a first user and a second user
S600: granting a predetermined ratio of revenue to the searched first user
S600 ': granting a predetermined ratio of revenue to the searched second user, or the first user and the second user
S1100: receiving user information from a first user and registering as a member
S1200: granting a member code to the first user
S1300: receiving coupon issue request information including second user information from the first user
S1400: transmitting, according to the coupon issuing request information, a promotional coupon including a coupon number including a member code of the first user to a second user;
S1410: transmitting, according to the coupon issuing request information, a promotional coupon including a coupon number including the member code of the first user to a second user.
S1420: receiving user information from a second user who has received the promotional coupon and registering as a member
S1430: assigning a member code to the second user
S1440: Receiving the coupon issuance request information including the third user information from the second user
S1450: transmitting a promotional coupon including a coupon number including a member code of the second user to a third user according to the coupon issue request information
S1500: receiving the coupon number from the second user who has received the promotion coupon from the service providing server when purchasing a product or registering a member in the promotion target site
S1500 ': receiving the coupon number from a third user who has received the promotion coupon from the service providing server when purchasing a product or registering a member in the promotion target site;
S1600: searching for a first user matching a member code included in the received coupon number
S1600 ': searching for a first user, a second user, or a first user and a second user that match the member code included in the received coupon number
S1700: granting a predetermined ratio of revenue to the searched first user
S1700 ': granting a predetermined ratio of revenue to the searched first user, second user, or first user and second user
Claims (9)
(1) receiving user information from a first user and registering as a member;
(2) assigning a membership code to the first user;
(3) transmitting a promotional coupon of a promotional target site including a coupon number including the member code to the first user;
(4) receiving the coupon number from a second user who has received the promotional coupon from the first user when purchasing a product or registering a member at the promotional target site;
(5) searching for a first user matching a member code included in the received coupon number; And
(6) a method of providing a promotional service using a promotional coupon that can be delivered between users, comprising the step of granting a predetermined ratio of revenue to the searched first user.
(4-1) receiving user information from the second user and registering as a member;
(4-2) granting a membership code to the second user;
(4-3) transmitting the promotional coupon of the promotional target site including the coupon number including the member code to the second user; And
(4-4) further comprising the step of receiving the coupon number from a third user who has received the promotional coupon from the second user when purchasing a product or registering a member on the promotional target site,
Step (5) and step (6),
(5 ') searching for a first user, a second user, or a first user and a second user matching a member code included in the received coupon number; And
(6 ') providing a predetermined ratio of revenue to the searched first user, second user, or first user and second user, providing a promotional service using a promotional coupon that can be delivered between users Way.
Member code of the second user, characterized in that it further comprises a code for identifying the first user, a public relations service providing method using a promotional coupon that can be delivered between users.
Method for providing a public relations service using a promotional coupon that can be delivered between the user, characterized in that it is further repeated through a plurality of users sequentially registering the member to the public relations service providing server, including a third user.
Method of providing a promotional service using a promotional coupon that can be delivered between the user, characterized in that the voucher, or voucher of goods sold on the site to promote.
The promotional coupons transmitted from the first user to the second user are transmitted via SMS or email, or uploaded and downloaded from any one selected from the group including a blog, a cafe, a personal homepage, and an SNS. How to provide promotional services using promotional coupons that can be delivered between users.
(1) receiving user information from a first user and registering as a member;
(2) assigning a membership code to the first user;
(3) receiving coupon issuance request information including second user information from the first user;
(4) transmitting a promotional coupon including a coupon number including a member code of the first user to a second user according to the coupon issuance request information;
(5) receiving the coupon number from a second user who has received the promotional coupon from the service providing server when purchasing a product or registering a member at the promotional target site;
(6) searching for a first user matching a member code included in the received coupon number; And
(7) a method of providing a promotional service using a promotional coupon that can be delivered between users, comprising the step of granting a predetermined ratio of revenue to the searched first user.
(4-1) receiving user information from a second user who has received the promotional coupon and registering as a member;
(4-2) granting a membership code to the second user;
(4-3) receiving coupon issuance request information including third user information from the second user;
(4-4) further comprising: transmitting, according to the coupon issuance request information, a promotional coupon including a coupon number including the member code of the second user to a third user,
Steps (5) to (7),
(5 ') receiving the coupon number from a third user who has received the promotion coupon from the service providing server when purchasing a product or registering a member at the promotion target site;
(6 ') searching for a first user, a second user, or a first user and a second user matching a member code included in the received coupon number; And
(7 ') providing a predetermined ratio of revenue to the searched first user, second user, or first user and second user, providing a promotional service using a promotional coupon that can be delivered between users Way.
Method for providing a public relations service using a promotional coupon that can be delivered between the user, characterized in that it is further repeated through a plurality of users sequentially registering the member to the public relations service providing server, including a third user.
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KR1020120017181A KR20130095592A (en) | 2012-02-20 | 2012-02-20 | Method for providing advertisement service by using advertising coupon that can be passed between users |
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KR1020120017181A KR20130095592A (en) | 2012-02-20 | 2012-02-20 | Method for providing advertisement service by using advertising coupon that can be passed between users |
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Cited By (1)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
KR101445054B1 (en) * | 2014-02-25 | 2014-09-30 | 주식회사 브릿지랩 | Recommender system and method thereof |
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2012
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Cited By (2)
Publication number | Priority date | Publication date | Assignee | Title |
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KR101445054B1 (en) * | 2014-02-25 | 2014-09-30 | 주식회사 브릿지랩 | Recommender system and method thereof |
WO2015129981A1 (en) * | 2014-02-25 | 2015-09-03 | 주식회사 브릿지랩 | Recommender system and operation method thereof |
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