KR20050053270A - Method for practicing of lottery coupon using data communication network - Google Patents

Abstract

The present invention provides a method of operating a lottery coupon using an information communication network. According to the present invention, the coupon management system issues a lottery-type electronic coupon at the request of a member company and posts it electronically to the electronic coupon issuer. The user accesses the electronic coupon issuing station with a user terminal and receives and prints the electronic coupon. And the user asks the store manager to confirm whether the lottery wins the lottery while presenting the print coupon before paying the purchase price of the old goods in the member company's store. At this time, the store manager checks whether the lottery is won by using a POS terminal equipped with a barcode reader, a PC camera, a camera phone, or a member company terminal. When the user wins the electronic coupon lottery ticket, the user receives a discount on the price of the purchase price of the product, a free prize, or a point proportional to the price of the purchase price of the product.

Description

How to Operate Lottery Coupons Using Information and Communication Networks {METHOD FOR PRACTICING OF LOTTERY COUPON USING DATA COMMUNICATION NETWORK}

The present invention relates to a method for issuing and operating a coupon, and more particularly, to issue a coupon having a function of a lottery, and to use a benefit of a discount of a product, a prize, and a point payment by a probabilistic lottery when the coupon is used. It is about how to give it.

A coupon is a kind of token that guarantees the holder of the benefits such as a discount on the price of the product (which includes intangible services). Coupons are usually distributed in the form of paper, and if you present a coupon when you trade a product at a coupon issuing company, you can get a discount or some free items. Such coupon marketing is used by most operators as part of a marketing policy for attracting customers, and in particular, it is becoming an indispensable business element in the catering industry.

However, since the conventional coupons are mostly given to customers only fixed benefits indicated on the coupons, and the benefits are very small compared to the purchase price of the coupons, the limit that does not cause the coupon users to have great interest in using the coupons. There is.

In addition, the benefits provided by conventional coupons are most often conditional benefits. Therefore, if the user does not provide a certain amount of profit to the coupon issuing company through the purchase of the product, the coupon is not given to the user. For example, collecting 10 coupons provides a specific product or service, offers only a certain product or service for free if you buy more than 50,000 won, or discounts are applied only if you purchase a specific product. .

In addition, conventional coupons are generally distributed randomly. Therefore, the operator who issued the coupon cannot know exactly how much the coupon is issued to the customer, and thus, there is a limit in that the customer relationship management (CRM) or target marketing cannot be performed in the marketing process using the coupon.

Meanwhile, the conventional coupon may be produced by a business operator who wants to do coupon marketing or by issuing a coupon to a coupon issuing agency. However, the former method is a little too difficult for a small business to adopt, and the latter method has a complicated problem of requesting a coupon issuance and a fee must be paid in the process of requesting a coupon issuance, thus the operator has no economic burden. .

Therefore, there is an urgent need for a new coupon operation method that allows various functions to be supplemented to traditional coupons and issuance and distribution of coupons.

The present invention has been made to solve the above-mentioned problems of the prior art, firstly. Coupons can be made electronically in a customized way, and secondly. By issuing coupons so that they can be printed on the user's terminal, they allow users to carry the printed coupons in a convenient and timely manner. By providing a lottery function to the coupon to immediately check whether the prize in the purchase process to provide a new lottery-type coupon operating method, which provides the benefits of discounts, prizes or points provided in proportion to the product price.

Operation method of the lottery-type coupon using the information communication network according to an aspect of the present invention for achieving the above technical problem, the coupon management system distributes the electronic coupon issued by the member company to the user in the form of a print coupon, the use of A method of providing a user with a predetermined benefit allocated in advance to a coupon through a probabilistic winning of an electronic coupon identification code assigned to the printed coupon, the number of issuance of the electronic coupon from a member company terminal, a probabilistic winning condition and a drawing Issuing information on the application for issuance of electronic coupons, including the benefits of issuance, issuing a lottery-type electronic coupon with an identification code, posting it electronically to an electronic coupon issuer that can be accessed by users, and issuing the electronic coupon issuance Comprising an electronic coupon table to transmit to a POS terminal provided in the member shops; As a user who accesses the electronic coupon issuance using a user terminal requests issuance of a predetermined electronic coupon, an imaged electronic coupon including an identification code of the electronic coupon is printed to the user's terminal. step; Printing the electronic coupon and presenting a print coupon when a user visiting a member company's store pays for a purchase price of a product, and a store manager inputs an electronic coupon identification code assigned to the print coupon to the POS terminal; And the POS terminal inquiring the electronic coupon table using the electronic coupon identification code and outputting the lottery winning or not and the pre-allocated winning benefit information of the electronic coupon on the display, so that the benefit can be applied to the product purchase price. It characterized in that it comprises a step.

In the present invention, the imaged electronic coupon may be a general electronic coupon that the identification code of the electronic coupon is encoded with a barcode barcode electronic coupon or electronic coupon identification code is readable and combined with the advertising image provided by the member. In the former case, an electronic coupon identification code is input to the POS terminal by scanning with a barcode reader, and in the latter case, the electronic coupon identification code is input to the POS terminal using a keyboard provided in the POS terminal.

According to another aspect of the present invention, there is provided a method of operating a lottery coupon using an information communication network, wherein a coupon management system distributes an electronic coupon issued by a member company to a user in the form of a printed coupon, and when using the coupon. A method of providing a user with a predetermined benefit allocated in advance to a coupon through a probabilistic winning of an electronic coupon identification code assigned to the print coupon. Issuing electronic coupon issuance application information, including the benefits according to the issuance, issuing a lottery-type electronic coupon with an identification code, and posting it electronically to the electronic coupon issuer that users can access; As a user who accesses the electronic coupon issuance using a user terminal requests issuance of a predetermined electronic coupon, the barcode is generated by encoding an identification code of the electronic coupon, and then printed on the user terminal. step; As a user who visits a member company store by printing the barcode coupon presents a printed barcode coupon at the time of payment of a product purchase price, the barcode coupon is photographed by a PC camera provided in the member company terminal and mounted on the member company terminal. Decoded by the electronic coupon identification code is read and transmitted to the coupon management system; And the coupon management system inquires the electronic coupon issuance history of the member company using the electronic coupon identification code and transmits the lottery winning or not and the pre-allocated winning benefit information of the barcode coupon photographed by the PC camera to the member company terminal. , So that the benefit can be applied to the purchase price of goods.

According to still another aspect of the present invention, there is provided a method of operating a lottery coupon using an information communication network, wherein a coupon management system distributes an electronic coupon issued by a member company to a user in the form of a printed coupon, and uses the same. Is a method of providing a user with a predetermined benefit allocated in advance to a coupon through a probabilistic winning of an electronic coupon identification code assigned to the printed coupon, the number of issuance of the electronic coupon from a member company terminal, a probabilistic winning condition and a drawing Issuing electronic coupon issuance application information, including the benefits according to the issuing lottery-type electronic coupons with an identification code, and posting them electronically issued to the electronic coupon issuing users; As a user who accesses the electronic coupon issuance using a user terminal requests issuance of a predetermined electronic coupon, the barcode is generated by encoding an identification code of the electronic coupon, and then printed on the user terminal. step; As a user who visits a member company store by printing the barcode coupon presents a printed barcode coupon at the time of payment of a product purchase price, the barcode coupon is photographed by a camera phone possessed by the store manager and mounted on the camera phone. Decoded by the electronic coupon identification code is read and transmitted to the coupon management system via a wireless Internet network; And the coupon management system by using the electronic coupon identification code to look up the electronic coupon issuance history of the member company by transmitting the lottery winning or not and pre-allocated winning benefits information of the barcode coupon photographed by the camera phone to the camera phone , So that the benefit can be applied to the purchase price of goods.

The operation method of the lottery-type coupon using the information communication network according to another aspect of the present invention for achieving the above technical problem, the coupon management system distributes the electronic coupon bag issued by the member company to the user in the form of a printed coupon bag, A method of providing a predetermined predetermined benefit to a user through a probabilistic winning of an electronic coupon identification code linked to the printed coupon bag when used, and according to the number of issuances, probabilistic winning conditions and lottery of an electronic coupon from a member terminal Issuing information on the application for issuing an electronic coupon, including the benefits, issuing a lottery-type electronic coupon with an identification code, posting it electronically to an electronic coupon issuer that can be accessed by the user, and the table of the issued electronic coupon Transmitting to the POS terminal of the member company; As the user accesses the electronic coupon issuance using a user terminal, collects the electronic coupon in an electronic coupon bag distinguished by a user identification code, and makes a reservation for use. Transmitting the reserved electronic coupon identification code and the user identification code to the POS terminal of the; Linking, by the POS terminal, a user identification code to a reserved electronic coupon identification code included in the electronic coupon table; Outputting the imaged electronic coupon bag including the user identification code assigned to the electronic coupon bag to the user terminal according to a user's request; Printing the electronic coupon bag and presenting a printed coupon bag when a user visiting a store of a member company presents a printed coupon bag at the time of payment of a purchase price of a product, and a store manager inputs a user identification code assigned to the printed coupon bag to the POS terminal; And the POS terminal searches the electronic coupon table with the user identification code, specifies the electronic coupon identification code to which the user identification code is linked, determines whether a predetermined benefit is granted to the identification code, and whether or not to win the lottery ticket of the coupon. And outputting the winning benefit information through a display, so that the benefit can be applied to a purchase price of a product.

In the present invention, the imaged electronic coupon bag may be a barcode electronic coupon bag, the user identification code is encoded with a barcode or a general electronic coupon bag that the user identification code is readablely combined with the advertising image provided by the member company. In the former case, the user identification code is input to the POS terminal by scanning with a barcode reader. In the latter case, the user identification code is input to the POS terminal using a keyboard provided in the POS terminal.

The operation method of the lottery-type coupon using the information communication network according to another aspect of the present invention for achieving the above technical problem, the coupon management system distributes the electronic coupon bag issued by the member company to the user in the form of a printed coupon bag, A method of providing a predetermined predetermined benefit to a user through a probabilistic winning of an electronic coupon identification code linked to the printed coupon bag when used, and according to the number of issuances, probabilistic winning conditions and lottery of an electronic coupon from a member terminal Receiving the electronic coupon issuance application information including the benefit, issuing a lottery-type electronic coupon to which an identification code is given, and posting the electronic coupon to an electronic coupon issuing station accessible to users; Databaseing the user's electronic coupon use reservation history as the user accesses the electronic coupon issuing station using a user terminal and collects the electronic coupon in an electronic coupon bag distinguished by a user identification code to perform a use reservation; Encoding a user identification code assigned to the electronic coupon bag with a barcode according to a user's request and outputting the barcode coupon bag to the user terminal in a printable manner; As the user who visited the member company's store by printing the barcode coupon bag presents the printed barcode coupon bag at the time of payment of the product purchase, the barcode is photographed and decoded by the PC camera or the member company's camera phone provided in the member company's terminal to identify the user. Transmitting the code to the coupon operation system after the code is read; And the coupon management system inquires the user's electronic coupon use reservation details by using the user identification code, specifies the electronic coupon of the member company, and retrieves the electronic coupon issuance history of the member company, and determines whether or not the lottery is won in advance. And transmitting the benefit information to the member company, so that the benefit can be applied to the product purchase price.

According to still another aspect of the present invention, there is provided a method of operating a lottery coupon using an information communication network, wherein a coupon management system distributes an electronic coupon issued by a member company to a user in the form of a printed coupon, and uses the same. Is a method of providing a user with a predetermined benefit allocated in advance to a coupon through a probabilistic winning of an electronic coupon identification code assigned to the printed coupon, the number of issuance of the electronic coupon from a member company terminal, a probabilistic winning condition and a drawing Issuing electronic coupon issuance application information, including the benefits according to the issuing lottery-type electronic coupons with an identification code, and posting them electronically issued to the electronic coupon issuing users; As a user who accesses the electronic coupon issuance using a user terminal requests issuance of a predetermined electronic coupon, an electronic coupon is generated by readablely combining the identification code of the electronic coupon with an advertisement image provided by a member company. Outputting to the user terminal afterwards; Printing the electronic coupon and presenting a printed coupon when a user visiting a member company store pays a purchase price of a product, and transmitting the electronic coupon identification code from the member company terminal to the coupon management system; And the coupon management system inquires the electronic coupon issuance history of the member company using the electronic coupon identification code and transmits the lottery winning or not and the pre-allocated winning benefit information of the coupon to the member company terminal, thereby providing the benefit to the product purchase price. Steps to be applied; characterized in that it comprises a.

The operation method of the lottery-type coupon using the information communication network according to another aspect of the present invention for achieving the above technical problem, the coupon management system distributes the electronic coupon bag issued by the member company to the user in the form of a printed coupon bag, A method of providing a predetermined predetermined benefit to a user through a probabilistic winning of an electronic coupon identification code linked to the printed coupon bag when used, and according to the number of issuances, probabilistic winning conditions and lottery of an electronic coupon from a member terminal Receiving the electronic coupon issuance application information including the benefit, issuing a lottery-type electronic coupon to which an identification code is given, and posting the electronic coupon to an electronic coupon issuing station accessible to users; Databaseing the user's electronic coupon use reservation history as the user accesses the electronic coupon issuing station using a user terminal and collects the electronic coupon in an electronic coupon bag distinguished by a user identification code to perform a use reservation; At the request of the user, readablely combining the user identification code given to the electronic coupon bag with the advertisement image provided by the member to generate an electronic coupon bag and outputting the electronic coupon bag to the user terminal; Printing the electronic coupon bag and presenting a printed coupon bag at the time of payment of a purchase price of a product by a user visiting a store of a member company, wherein the user identification code is inputted from a member company terminal and transmitted to the coupon management system; And the coupon management system inquires the user's electronic coupon use reservation details by the user identification code, specifies the electronic coupon identification code issued by the member company, and inquires the electronic coupon issuance history of the member again and identifies the electronic coupon identification code specified above. Determining whether a predetermined benefit is linked to and transmitting the lottery winning or not, and pre-allocated winning benefit information of the coupon to the member company terminal, so that the benefit can be applied to the purchase price of the product. .

In the present invention, the benefit given to the user according to the winning result of the lottery-type electronic coupon may be a discount on a product, a prize, or a point payment proportional to the price of the product.

Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings. Prior to this, terms or words used in the present specification and claims should not be construed as being limited to the common or dictionary meanings, and the inventors should properly explain the concept of terms in order to best explain their own invention. Based on the principle that can be defined, it should be interpreted as meaning and concept corresponding to the technical idea of the present invention. Therefore, the embodiments described in the specification and the drawings shown in the drawings are only the most preferred embodiments of the present invention and do not represent all of the technical idea of the present invention, various equivalents that may be substituted for them at the time of the present application It should be understood that there may be water and variations.

1 is a block diagram of a network for implementing a method of operating a lottery coupon using an information communication network according to an embodiment of the present invention.

Referring to Figure 1, the network embodying the present invention, largely coupon operation system 10; Member company terminal 20; Member POS terminal 25; And a user terminal 30, these components being linked to each other via an information communication network.

Here, an information communication network refers to a data communication network in a comprehensive sense, which is connected to each other by various networks including a LAN, a WAN, an intranet, and similar internal networks, and provides access to the wired and wireless Internet. Hereinafter, it will be appreciated that the information communication network may be referred to as a wired internet network or a wireless internet network as needed.

The user terminal 30 is a terminal used when a user accesses the coupon management system 10 through an information communication network, searches for and selects an electronic coupon to be used by him, and applies for issuance thereof. The electronic coupon applied for issuance is printed and used after being provided from the coupon management system 10 to the user terminal 30. Therefore, the user terminal 30 is linked with the printer 40 for printing the electronic coupon on the paper. In some cases, the electronic coupon that the user applied for issuance may be directly printed by the electronic coupon operating company and issued to the user through the mail 35.

The user terminal 30 may be a personal computer, a laptop computer, a palmtop computer, a portable mobile communication device (eg, a PDA or a mobile phone) having a wired or wireless Internet connection, or the like.

The member company terminal 20 is a terminal operated by a member company intending to use for marketing by issuing a coupon according to the present invention. The member company uses the member company terminal 20 to access the coupon management system 10 through the information communication network to apply for the issuance of a lottery-type coupon to the customer. At this time, the member companies directly designate the number of issuances, the winning conditions, and the benefits of winning through the online as described below. The device that can be used as the member company terminal 20 is the same as the device that can be used as the user terminal 30 described above.

Here, the winning conditions and benefits can be applied in one of the following four ways. However, the present invention is not limited thereto.

For example, the benefit of winning the lottery-type coupon may be a discount rate of the product price, and the winning condition may be the number of electronic coupons to which the discount rate is granted. In this case, the member company may apply for issuance of a lottery coupon under the conditions as shown in Table 1 below.

TABLE 1

Coupon Issuance 1000 sheets Discount rate 100% 0.2% of issue Discount rate 50% 5% based on the number of issues Discount rate 30% 15% based on the number of issues Discount rate 20% 30% of issue Discount rate 10% Remainder

As another example, the benefit of winning the lottery-type coupon may be a discount, and the winning condition may be the number of electronic coupons to which the discount is to be granted. In this case, the member company may apply for issuance of a lottery coupon under the conditions as shown in Table 2 below.

TABLE 2

Coupon Issuance 1000 sheets Discount amount 1 million won 0.2% of issue Discount amount 500,000 won 5% based on the number of issues Discount amount 300,000 won 15% based on the number of issues Discount amount 200,000 won 30% of issue Discount amount 100,000 won Remainder

As another example, the benefit of winning the lottery-type coupon is a free offer of various prizes, and the winning condition may be the number of electronic coupons to which various prizes are granted. In this case, the member company may apply for issuance of a lottery coupon under the conditions as shown in Table 3 below.

<Table 3>

Coupon Issuance 1000 sheets PDP TV 1 sheet Refrigerator 2 sheets computer 3 sheets kitchen utensils 20 sheets tissue 100 sheets No prizes Remainder

As another example, the benefit of winning the lottery-type coupon is point payment in proportion to the product price, and the winning condition may be the number of electronic coupons to which the point payment benefit is granted. In this case, the member company may apply for issuance of a lottery coupon under the conditions as shown in Table 4 below.

<Table 4>

Coupon Issuance 1000 sheets 100% payment of goods price 0.1% based on issue 50% payment of commodity price 5% based on the number of issues 30% payment of commodity price 15% based on the number of issues 20% payment of commodity price 30% of issue 10% payment of commodity price Remainder

Meanwhile, the member company may allow the benefit of winning the lottery-type coupon to be applied regardless of the type of the product, or may be limited to the specific product only. In the latter case, it is advisable for the member company to specify in advance the type of prize to be awarded when applying for issuance of an electronic coupon online.

The member company POS (Point Of Sale) terminal 25 is a terminal for promptly confirming whether a user wins a coupon presented at a member company store. The member company POS terminal 25 is linked with the barcode reader 25a to check whether the lottery wins the coupon when the print coupon presented at the member company store is the barcode coupon.

The member company POS terminal 25 immediately stores a table of electronic coupons issued by the member company in a storage medium to confirm whether the user wins the lottery ticket. The storage medium may be a hard disk, a flash memory or a database, but the present invention is not limited thereto.

The electronic coupon table stored in the member company POS terminal 25 includes various information of the electronic coupon issued by the member company in the coupon management system 10. The electronic coupon table includes identification codes of electronic coupons; Benefit information assigned to each identification code; Expiration date for electronic coupon use; And an electronic coupon issuance date. Optionally, the electronic coupon table may further include information on the type of goods to be benefited and the identification code of the electronic coupon issuing member company (eg, the ID of the member company registered in the coupon management system 10). The electronic coupon table may be as shown in Table 5 as an example, but the present invention is not limited thereto.

After the coupon management system 10 issues an electronic coupon according to the application of the member company, the coupon table is generated and transmitted to the member company POS terminal 25 through the information communication network. The member company POS terminal 25 then stores the transmitted electronic coupon table in a storage medium.

The member company terminal 20 includes a conventional PC camera 20a. In this case, the member company terminal 20 uses the PC camera 20a to photograph and decode the printed barcode coupon presented by the user, read the electronic coupon identification code, and transmit the same to the coupon management system 10 to the electronic coupon. You can check whether you win the lottery.

To this end, the member company terminal 20 is interlocked with the PC camera 20a, and reads the electronic coupon identification code by decoding the printed barcode coupon photographed by the PC camera 20a using a known image recognition technology, And, this is transmitted to the coupon management system 10, there is installed a winning confirmation program for receiving the coupon lottery winning result transmitted by the coupon management system 10 and output to the display provided in the member company terminal (20).

In this case, the manager of the member company store executes the winning confirmation program, accesses the coupon management system 10, and photographs the printed barcode coupon with the PC camera 20a of the member company terminal 20. Then, the winning confirmation program decodes the barcode coupon image input from the PC camera 20a to read the electronic coupon identification code and transmits it to the coupon management system 10. Then, the coupon management system 10 checks the electronic coupon issuance history of the member member who requested the confirmation of winning the lottery by using the electronic coupon identification code, and confirms whether or not the electronic lottery is won, and the result of the member company terminal ( 20)

Checking whether or not the lottery wins the coupon in the member company store can be implemented by the camera phone 27, the camera mounted, possessed by the manager of the member company store. To this end, the camera phone 27 reads the electronic coupon identification code by decoding the barcode image of the print coupon photographed by the camera phone using a known image recognition technology, and the coupon operation system through the wireless Internet network Transfer to (10), and the winning confirmation program that receives the coupon lottery winning result transmitted by the coupon management system 10 and outputs to the display provided in the camera phone 27 is installed.

In this case, the store manager logs into the coupon operation system 10 through the wireless Internet network by running the winning confirmation program in the camera phone 27. Then, according to the guidance of the coupon management system 10 to photograph the print bar code coupon presented by the user to the camera phone (27). Then, the winning confirmation program mounted on the camera phone 27 decodes the barcode image taken by the camera phone 27 to read the electronic coupon identification code and transmits it to the coupon operation system 10 through the wireless Internet network. do.

The coupon management system 10 then checks the coupon issued by the member company that requested the lottery winning by using the electronic coupon identification code transmitted by the winning confirmation program, and confirms whether or not the lottery was won. To the winning confirmation program via a wireless Internet network. Then, the winning confirmation program outputs the result of the lottery winning of the coupon on the display provided in the camera phone 27.

The coupon management system 10 is a system managed by an electronic coupon operating company to oversee the operation of the overall lottery-type coupon such as issuing and distributing an electronic coupon. In particular, the coupon management system 10 is an electronic coupon issuer 60 used when a member requests an electronic coupon issuance, and the user searches for and selects an electronic coupon to be used by the user, and selects the selected electronic coupon to the user terminal 30. Electronic coupon issuer 70 that can be used when issued; And an electronic coupon winning confirmation office 80 used by the member company shop manager to check whether the lottery is won by using the member company terminal 20 or the camera phone 27 provided with the PC camera 20a.

The electronic coupon issuer 60 is a website provided through the wired Internet, and a member company accesses the electronic coupon issuer 60 by using a member company terminal 20 to issue an electronic coupon, and performs member registration and login. After requesting the issuance of electronic coupons tailored to customers.

Here, issuance of an electronic coupon means generating a set of serial numbers (identification codes) corresponding to electronic coupons 1: 1 by the number of copies issued by a member company, and then winning a set of serial numbers by applying a random number algorithm. This means selecting a number and selectively linking the benefits specified by the member to each winning number.

As such, when an electronic coupon is issued, the coupon management system 10 makes a database of electronic coupon issuance details. The electronic coupon issuance process is implemented by the electronic coupon issuance module 90, which is a server side program that interoperates with the electronic coupon issuance office 60.

If you conceptualize and display the electronic coupon set issued electronically as shown in Table 5 below. In Table 5 below, Benefits 1, 2, and 3 refer to differential benefits according to any one of Tables 1 to 4. On the other hand, it has already been mentioned that the electronic coupon table stored in the member company POS terminal 25 may be as shown in Table 5 below.

<Table 5>

Electronic Coupon Set Identification Code Electronic Coupon Identification Code Benefits Explanation 12234001 null Benefit 12234002 One Benefit 1 12234003 2 Benefit 2 12234004 null Benefit 12234005 null Benefit ........ ........ ....... 12234998 2 Benefit 2 12234999 3 Benefit 3 12235000 null Benefit Validity 2003-10-01 2003-12-31 Issuer company identification code Member ID Issue date 2003-09-30 Benefit Products Commodity 1, Commodity 2, Commodity 3, Commodity 4

The electronic coupon issuer 70 is a website provided by the wired Internet. The coupon management system 10 electronically posts an electronic coupon issued by a member to the electronic coupon issuer 70.

At this time, it is preferable that the electronic coupon is classified and posted hierarchically by region, industry type or product. In this case, the information necessary for hierarchical categorization of the electronic coupon may be input together with the member registration information when the member company is registered as a member, or may be input when the application for issuance of the electronic coupon is received.

The user accesses the electronic coupon issuing station 70 and registers as a member, searches for and selects the electronic coupon he wants to use, and then applies for the issuance. Then, the electronic coupon issuance module 100 linked with the electronic coupon issuing station 70 generates an imaged electronic coupon including the identification code of the electronic coupon requested to be issued and outputs it to the user terminal 30. Then, the user prints the imaged electronic coupon using the printer 40 and then visits and uses the member company store in the future.

The imaged electronic coupon may be a barcode electronic coupon in which an identification code of the electronic coupon is encoded, or may be a general electronic coupon in which the identification code of the electronic coupon is readablely combined with an advertisement image provided by a member company. Electronic coupons such as the latter are currently offered on many Internet coupon providing sites.

When the imaged electronic coupon is a barcode electronic coupon, a barcode generation algorithm using a known barcode generation is used. The barcode may be a one-dimensional barcode or a two-dimensional barcode. PDF 417 barcode algorithm may be used as the barcode generation algorithm, but the present invention is not limited thereto.

The electronic coupon issuing module 100 issues an imaged electronic coupon to the user terminal 20 and then transmits the identification code of the electronic coupon issued at the present time to the member company POS terminal 25. The member company POS terminal 25 sets the issuance completion flag to the electronic coupon identification code issued at the present time among the electronic coupons included in the electronic coupon table. After the electronic coupon is issued as described above, the user can carry the printed coupon and present the printed coupon to the store manager when paying the purchase price of the product at the member company's store.

A user who prints and holds the imaged electronic coupon presents a print coupon to a store manager when he visits a member company's store and purchases a product. The manager of the member company store then checks whether the winning lottery ticket is presented as follows.

For example, if the print coupon is a barcode coupon and the POS terminal 25 is used in the process of checking the lottery winning of the coupon, the store manager scans the barcode on the printed coupon with the barcode reader 25a linked to the POS terminal 25. do. The scanned barcode is decoded by the barcode reader 25a and then input to the POS terminal 25 of the member company. During the decoding of the barcode, the electronic coupon identification code is read out and input to the POS terminal 25. Then, the winning confirmation module mounted in the member POS terminal 25 determines whether a predetermined benefit is linked to the identification code of the electronic coupon input from the barcode reader 25a by referring to the electronic coupon table included in the storage medium. According to the determination result, the member company POS terminal 25 outputs the lottery winning result of the electronic coupon through the display. At this time, if it is confirmed that the lottery has been won, information on the winning benefits is also output.

As another example, when the print coupon is a general coupon and the POS terminal 25 is used in the process of confirming the lottery winning of the coupon, the store manager uses the keyboard provided in the POS terminal 25 to read the electronically readable description of the coupon. Enter the coupon identification code. Then, the winning confirmation module mounted on the member POS terminal 25 determines whether a predetermined benefit is linked to the identification code of the electronic coupon input through the keyboard with reference to the electronic coupon table included in the storage medium. According to the determination result, the member company POS terminal 25 outputs the lottery winning result of the electronic coupon through the display. At this time, if it is confirmed that the lottery has been won, information on the winning benefits is also output.

As another example, when the print coupon is a general coupon and the member company terminal 20 is used in the process of checking the lottery winning of the coupon, the store manager may send the member company terminal 20 to the electronic coupon winning confirmation center 80 through the wired Internet network. Log in. Then, the store manager prints the electronic coupon identification code readable on the printed coupon using the member company terminal 20 to the electronic coupon winning confirmation module 110 linked with the electronic coupon winning confirmation station 80. Request confirmation of winning the lottery. Then, the electronic coupon winning confirmation module 110 checks the electronic coupon issuance history issued by the member who requested the confirmation of winning the lottery of the print coupon, and determines whether a predetermined benefit is granted to the electronic coupon identification code entered by the store manager. do. According to the determination result, the electronic coupon winning confirmation module 110 outputs the lottery winning result of the printed coupon to the member company terminal 20 through the display. At this time, if it is confirmed that the lottery has been won, information on the winning benefits is also output.

As another example, when the print coupon is a barcode coupon and the PC camera 20a is used in the process of checking the lottery winning of the coupon, the shop manager first runs a winning confirmation program mounted on the member company terminal 20 through a wired internet network. Log in to the electronic coupon winning confirmation (80). The function of the winning confirmation program has already been described. Then, the barcode of the print coupon presented by the user is photographed using the PC camera 20a. Accordingly, the winning confirmation program decodes the barcode image to read the electronic coupon identification code. Then, the winning confirmation program transmits the electronic coupon identification code read out to the electronic coupon winning confirmation module 110 linked with the electronic coupon winning confirmation station (80). Then, the electronic coupon winning confirmation module 110 uses the electronic coupon identification code to query the electronic coupon issuance history issued by the member who requested the confirmation of the lottery winning of the coupon by the PC camera 20a and the electronic coupon identification code. It is determined whether a predetermined benefit is granted. Then, the result of the lottery winning confirmation is transmitted to the winning confirmation program through the information communication network. Accordingly, the winning confirmation program outputs the result of confirming the winning lottery on the display of the member company terminal 20.

As another example, if the print coupon is a barcode coupon and the camera phone 27 possessed by the store manager is used in the process of checking the lottery winning of the coupon, the store manager first runs the winning confirmation program on the camera phone 27 to wirelessly access the Internet. Log in to the electronic coupon winning confirmation center 80 through the network. Then, the barcode of the print coupon presented by the user is photographed by using the camera phone 27. Accordingly, the winning confirmation program decodes the barcode image to read the electronic coupon identification code. Then, the winning confirmation program transmits the electronic coupon identification code read out to the electronic coupon winning confirmation module 110 linked with the electronic coupon winning confirmation station (80). Then, the electronic coupon winning confirmation module 110 uses the electronic coupon identification code to query the electronic coupon issuance history issued by the member who requested the confirmation of the lottery winning of the coupon by the camera phone 27 and the electronic coupon identification code. It is determined whether a predetermined benefit is granted. Then, the result of the lottery winning confirmation is transmitted to the winning confirmation program through the information communication network. Accordingly, the winning confirmation program outputs the result of confirming the lottery winning to the display provided in the camera phone 27.

Through the above process, if the user wins the lottery, a certain percentage of the commodity transaction price will be discounted (see Table 1 above), a certain amount of commodity transaction price (see Table 2 above), or the prize will be given regardless of the commodity transaction price. Receive free of charge (see Table 3 above), or receive a point corresponding to a certain percentage of the commodity transaction price (see Table 4 above).

Meanwhile, the member POS terminal 25 is further equipped with a winning benefit earning module and a winning benefit inquiry module. The winning benefit accumulating module allows the user to earn a discount or points benefit granted to the user as a result of winning the lottery ticket. Benefit accumulation status is of course stored in the storage medium of the POS terminal 25 is managed. Alternatively, the winning benefit earning module may register the discount benefit or point benefit in the database of the coupon management system 20.

The winning benefit inquiry module is a storage medium of the POS terminal 25 when a user who previously accumulated a discount amount and / or points wants to pay a product price using a discount amount and / or points accumulated by visiting a member company store. Alternatively, the discount amount and / or point accumulation history of the corresponding user included in the database of the coupon management system 20 is inquired and provided to the store manager.

Coupon management system 10 according to the present invention, in order to store and manage information collected interactively in the course of various processes, member DB 140; Electronic coupon issuance history DB 150; Electronic coupon issuance history DB (160); And an electronic coupon use reservation DB 170. Such databases are preferably constructed as a relational database that is in the spotlight, but the present invention is not limited thereto. A detailed description related to each database will be described later with reference to the electronic coupon operating method according to the present invention.

Next, a method of operating the lottery coupon according to the present invention will be described in more detail with reference to the above-described contents, the flowcharts shown in FIGS. 2 to 5, and the screen example illustrated in FIG. 6.

<Membership Registration and Lottery Type Electronic Coupon>

2, before the member company issues a lottery-type electronic coupon according to the present invention, the member company uses the terminal 20 to the electronic coupon issuer 60 provided by the coupon management system 10 through an information communication network. (S10).

Subsequently, the member company registers using the member registration menu provided by the electronic coupon issuer 60 to obtain a member ID and a password (S20). Then the member company logs in to the electronic coupon issuer (60) (S30). Member registration information entered by the member company in step S20 is stored in the member DB 140 of the coupon management system 10, of course. As will be described later, since the member registration information of the user is also stored in the member DB 140, in order to avoid confusion of information, a flag indicating that the member company's member registration information is information of a member company is set.

After logging in to the electronic coupon issuer 60, the member company selects an electronic coupon issue menu and receives an electronic coupon issue condition input page from the electronic coupon issuer 60 (S40). When the electronic coupon issuing condition input page is provided, the member company purchases an electronic coupon; Lottery winning conditions and benefits according to the above Table 1, Table 2, Table 3 or Table 4; Bibliographic details related to issuance of electronic coupons (names of member companies' stores; names of electronic coupons; brief descriptions of electronic coupons; introduction of member companies' stores; types of member companies' stores; products of member companies' stores; addresses of member companies' stores, etc.); And input the expiration date of the electronic coupon (S50) and requests the issuance of the lottery-type electronic coupon to the electronic coupon issuer (60) (S60). The bibliographic details may be used for hierarchical categorization of electronic coupons when the electronic coupons are posted electronically to the electronic coupon issuance office 70.

On the other hand, in step S50, the member company decides whether to apply the benefit of winning the lottery ticket regardless of the type of product handled by the member company store or to apply only to a specific type of product, and in the latter case, specific coupon marketing The specific type of the product to be applied may be additionally input in the electronic coupon issuance condition input page.

If there is a request for issuing an electronic coupon in step S60, the electronic coupon issuance module 90 interworking with the electronic coupon issuance office 60 generates an electronic coupon set and generates the electronic coupon set and additional information as shown in Table 5 above. Coupon issuance history DB 150 is recorded (S70). At this time, the information entered by the member company on the electronic coupon issuance conditions input page, that is, the bibliographic details of the electronic coupon; Expiration date of the electronic coupon; And if the product is limited to the benefits given by winning the lottery, it is preferable to include the information of the product.

After the electronic coupon set is stored in the electronic coupon issuance DB 150 as described above, the electronic coupon issuance module 90 generates the electronic coupon table as described above and sends it to the POS terminal 25 of the member company through the information communication network. Send it. Then, the member company POS terminal 25 stores the electronic coupon table transmitted by the electronic coupon issuance module 90 on a storage medium. When the electronic coupon issuance module 90 completes the transmission process of the electronic coupon table, the electronic company coupon module notifies a message indicating that the issuance of the electronic coupon is successful (S80).

After step S80, the member company determines whether to issue additional electronic coupons (S90). According to the determination result, the member company may call the electronic coupon issuance entry page again and proceed with the subsequent procedure for issuing the electronic coupon (YES in S90), or may terminate the process related to issuance of the electronic coupon ( 'NO' of S90).

<User registration and issuance of lottery coupon>

Referring to Figure 3, before the user applies for issuance of a lottery coupon according to the present invention, the electronic coupon issuing station provided by the coupon operation system 10 through the wired Internet network using the user terminal 30 ( 70) (S100). Here, the electronic coupon issuer 70 is a kind of website.

Subsequently, the user registers using the member registration menu provided by the electronic coupon issuer 70 to obtain a member ID and a password (S110). Then, the user logs in to the electronic coupon issuer 70 (S120). Of course, the member registration information input by the user in step S110 is stored in the member DB 140 of the coupon management system 10, of course.

Since the member DB 140 stores and manages the member registration information of the member company and the user, a flag indicating that the information is the member registration information of the user is set in the user registration information of the user.

After performing the login at step S120, the user searches for and selects the electronic coupon he / she wants to use at the electronic coupon issuing machine 70 (S130). At this time, the electronic coupon issuing station 70 preferably posts various lottery-type electronic coupons issued in accordance with the present invention in a hierarchical category structure. For example, the electronic coupon may be divided into regions, industries, products, and the like, and then further subdivided hierarchically within the same division. An example of an electronic coupon selection page that can be provided by the electronic coupon issuer 70 is shown in FIG. 6.

Referring to FIG. 6, the electronic coupon selection page 200 includes an interface 200a through which an electronic coupon can be searched and the electronic coupon is categorized and provided to the user. The coupon can be retrieved and selected (see 200b). Since the configuration of the electronic coupon selection page 200 is only an example, various modifications are of course possible.

When the user selects the electronic coupon he / she wants to use through the electronic coupon issuer 70, the user applies for issuance of the electronic coupon (S140). In the electronic coupon selection page 200 shown in FIG. 6, the user may click the electronic coupon selected by the user with a mouse or click the issue application button.

Then, the electronic coupon issuance module 100 linked with the electronic coupon issuing office 27 generates an imaged electronic coupon including the identification code of the electronic coupon requested to be issued and outputs it to the user terminal 30 (S150). The user prints the imaged electronic coupon using the printer 40 and then visits and uses the member company store in the future.

The imaged electronic coupon may be a barcode electronic coupon in which an identification code of the electronic coupon is encoded, or may be a general electronic coupon in which the identification code of the electronic coupon is readablely combined with an advertisement image provided by a member company. When the imaged electronic coupon is a barcode electronic coupon, a barcode generation algorithm using a known barcode generation is used. The barcode may be a one-dimensional barcode or a two-dimensional barcode. PDF 417 barcode algorithm may be used as the barcode generation algorithm, but the present invention is not limited thereto.

The electronic coupon issuing module 100 issues an imaged electronic coupon to the user terminal 20 and then transmits the identification code of the electronic coupon issued at the present time to the member company POS terminal 25. The member company POS terminal 25 sets the issuance completion flag to the electronic coupon identification code issued at the present time among the electronic coupons included in the electronic coupon table. After the electronic coupon is issued as described above, the user can carry the printed coupon and present the printed coupon to the store manager when paying the purchase price of the product at the member company's store.

The electronic coupon issuance module 100 is an identification code of the electronic coupon issued to the user after the issuance of the electronic coupon, the identification code of the member company that issued the electronic coupon (eg, member ID), and the user's identification code. For example, the member ID is stored in the electronic coupon issuance history DB 160 (S160). After the issuance history of the electronic coupon is stored in the electronic coupon issuance DB 160, the electronic coupon issuance module 100 notifies the user terminal 30 that the issuance of the electronic coupon that has been applied at the present time was successful. Give (S170).

After step S170, the user determines whether to add the application for issuing another electronic coupon (S180). According to the determination result, the user may return the process to step S130 for the application for issuing the electronic coupon (YES in S180), or may terminate the application process for issuing the electronic coupon (NO in S180). .

The user who received the imaged electronic coupon through the above process and printed the coupon using the printer 40 presented the coupon when purchasing the product by visiting the member company's store and checking whether the lottery was won on the spot. It can be given a predetermined benefit.

<Check the use of printed coupons and win the lottery>

Referring to FIG. 4, a user who has issued an electronic coupon presents a print coupon when visiting a member company's store and purchasing a product (S200).

When the print coupon is a barcode coupon, the manager of the member company store scans the barcode printed on the coupon using the barcode reader 25a linked to the member company POS terminal 25 (step S210). Then, the barcode is decoded by the barcode reader 25a, and as a result, the electronic coupon identification code is read and inputted to the member company POS terminal 25 (S220).

Then, the winning confirmation module mounted on the member POS terminal 25 inquires the electronic coupon table transmitted from the coupon management system 10, and a predetermined benefit is linked to the electronic coupon identification code input from the barcode reader 25a. It is determined whether (S230).

If there is a link, you have won the coupon lottery, and if it is not linked, you have not won the coupon. When the winning confirmation module is confirmed whether the lottery winning is confirmed, the result is displayed on the display of the member company POS terminal 25 (S240). At this time, when the user wins the coupon lottery ticket, it is desirable to express the benefits given by the winning.

After the winning confirmation module expresses the winning result, sets the winning result flag (winning, non-winning) for the electronic coupon that has been confirmed whether the winning is included in the electronic coupon table (S250).

Although not shown in the drawing, when the print coupon is a general coupon and the identification code assigned to the coupon is readable, the store manager uses the keyboard provided in the POS terminal 25 to read the identification code of the read coupon. You can also enter it manually. In this case, unlike the usual case, the printing coupon scanning and the decoding of the barcode by the barcode reader 25a are omitted. Optionally, the store manager logs in to the electronic coupon winning confirmation center 80 through the wired internet network using the member company terminal 20 and inputs the coupon identification code if it is listed in the printed coupon, and whether the printed coupon wins the lottery. You can ask for confirmation. In this case, the electronic coupon winning confirmation module 110 determines whether a predetermined benefit is granted to the identification code input by the store manager by querying the electronic coupon issuance history of the member who requested the confirmation of the lottery winning, Benefit information according to the lottery wins is output to the member company terminal 20 via a wired Internet network.

In another embodiment, when the print coupon is a barcode coupon, the member company may check whether the print coupon presented by the user wins the lottery ticket using the PC camera 20a mounted on the member company terminal 20. In this case, the store manager drives the winning confirmation program in the member company terminal 20 and logs in to the electronic coupon winning confirmation place 80 of the coupon operation system 10 through the wired Internet network (S260). Then, the printed barcode coupon is photographed using the PC camera 20a. Accordingly, the winning confirmation program decodes the photographed barcode image to read the electronic coupon identification code (S270) to confirm the winning of the electronic coupon. While transmitting to the electronic coupon winning confirmation module 110 that is linked to the small (80) and requests the confirmation of the lottery winning of the coupon (S280). Then, the electronic coupon winning confirmation module 110 inquires the electronic coupon issuance history issued by the member requesting the winning confirmation using the PC camera 20a in the electronic coupon issuance history DB 150 with the electronic coupon identification code. Then, it is determined whether the printed barcode coupon presented by the user wins the lottery ticket (S290). Then, the result of the lottery winning confirmation is transmitted to the winning confirmation program through the information communication network. Accordingly, the winning confirmation program outputs the result of confirming the lottery winning through the display provided in the member company terminal 20 (S300).

In another embodiment, in the case where the print coupon is a barcode coupon, the member company may check whether the electronic coupon is won by using the camera phone 27. In this case, the shop manager drives the winning confirmation program in the camera phone 27 and logs in to the electronic coupon winning confirmation place 80 of the coupon management system 10 through the wireless Internet network (S310). Then, using a camera provided in the camera phone 27 to photograph the barcode of the print coupon presented by the user, the winning confirmation program decodes the photographed barcode image to read the electronic coupon identification code ( S320). Thereafter, the electronic coupon identification code read is transmitted to the electronic coupon winning confirmation module 110 that is linked with the electronic coupon winning confirmation station 80, and requests confirmation of whether the coupon is a lottery winning (S330). Then, the electronic coupon winning confirmation module 110 checks the electronic coupon issuance DB issued by the member that requested the confirmation of the winning of the electronic coupon using the camera phone 27 as the electronic coupon identification code DB 150 Inquiry in the) to determine whether or not to win the lottery coupons presented by the user (S340). Then, the result of the lottery winning confirmation is transmitted to the winning confirmation program through the information communication network. Accordingly, the winning confirmation program outputs the result of checking the lottery winning through the display provided in the camera phone 27 (S350).

The benefit given to the user by winning the lottery ticket of the electronic coupon is to apply a discount rate on the price of the product selected by the user (purchase the product at a predetermined percentage price), and apply a discount on the price of the product (a certain amount from the price of the product). Purchases at a discount), the provision of prizes that are not related to the purchase of goods (acquisition of a refrigerator), or the payment of points (obtaining 10% of the price of the goods as points) in proportion to the price of the goods that the user intends to purchase.

On the other hand, there are cases in which the prizes that have been won in the lottery are limited but the benefits are limited. In this case, the winning confirmation module mounted on the POS terminal 25 of the member company may display a message related to the winning result of the electronic coupon on the display of the POS company terminal 25 of the member company, and also display the product information provided with benefits. . To this end, the winning confirmation module preferably refers to the details of the winning benefits applied products contained in the electronic coupon table.

As a result, the winning confirmation process of the coupon issued according to the present invention is completed. Although not shown in detail in the drawings, the present invention can be implemented even without transmitting the electronic coupon table to the POS terminal 25 of the member company. In this case, the winning confirmation module requests the winning of the coupon to the coupon operation system 10 through the information communication network in the step of checking whether the coupon is a lottery winning (S230). At this time, the winning confirmation module transmits the electronic coupon identification code, and the member company identification code (eg, member ID of the member company) through the information communication network. Then, the coupon management system 10 checks the electronic coupon issuance history DB 150 with the electronic coupon identification code and the member company identification code to check whether the electronic coupon wins the lottery, and transmits the result to the winning confirmation module. At this time, the coupon management system 10 specifies an electronic coupon set issued by the member company using the member company identification code and checks whether the electronic coupon is won within the set. When the result of the winning is notified from the coupon operation system 10, the winning confirmation module outputs the result of the lottery winning of the coupon through the display of the POS terminal 25.

On the other hand, in the present invention, if an electronic coupon is issued for each case may cause considerable inconvenience. In order to solve this inconvenience, the concept of reservation of use of electronic coupons and the concept of an electronic coupon bag may be introduced. Here, the electronic coupon bag refers to a virtual database space in which a plurality of electronic coupons reserved for use by a user are stored, such as a shopping cart provided in a shopping mall.

More specifically, referring to FIG. 5, first, in an embodiment using the POS terminal 25, the user logs in to the electronic coupon issuing station 70 through the information communication network using the user terminal 30 and then uses the electronic coupons. While searching, he reserves an electronic coupon he wants to use (S400). Then, the electronic coupon reservation module 120 interoperating with the electronic coupon issuing machine 70 matches the identification code of the electronic coupon for which reservation is requested for use with an identification code of the user (eg, a member ID). 170 and stored (S410). Accordingly, the electronic coupons reserved for use are accumulated in the electronic coupon bag of the user.

When the use of the electronic coupon is reserved, the electronic coupon reservation module 120 identifies the electronic coupon identification code reserved for use by the POS terminal 25 of the member company that issued the electronic coupon and the user who reserved the electronic coupon. The code is transmitted (S420). Then, the POS terminal 25 inquires the electronic coupon table contained in the storage medium, specifies the electronic coupon identification code reserved for use, and links the identification code of the user to the specified electronic coupon (S430).

On the other hand, after the user applies for a reservation for the use of a plurality of electronic coupons, the electronic coupon issuing station 70 requests the issuance of their electronic coupon bag (S440). Then, the user is provided with the electronic coupon bag imaged from the electronic coupon issuance module 100 through substantially the same process as the above-described electronic coupon issuance procedure. In this case, the imaged electronic coupon bag is a barcode coupon bag whose user identification code linked to the electronic coupon bag is encoded by a barcode generation algorithm or the advertisement image and reading provided by a member of the user identification code linked to the electronic coupon bag. It may be a coupon bag in the form of a general coupon possibly combined.

The imaged coupon bag is printed in the printer 40 provided in the user terminal 30, and then used as follows. First, the user visits a member company store and presents a print coupon bag (S460). Then, the shop manager uses the barcode reader 25a if the printed coupon bag is made of bar codes, and if the printed coupon bag is in the form of a general coupon, uses a keyboard to display a user identification code assigned to the printed coupon bag using the POS terminal 25. Enter (S470). Then, the winning confirmation module mounted on the POS terminal 25 inquires the electronic coupon table and determines whether there is an electronic coupon identification code to which the user identification code is linked, and a predetermined benefit is linked thereto (S480). ). If the benefits are linked, the user has won the coupon lottery, and if the benefits are not linked, the coupon has not been won.

Although not shown in the drawings, when the printed coupon bag is a general coupon form, and the user identification code is readable by the naked eye, the store manager accesses the electronic coupon winning confirmation center 80 through the wired internet network through the member company terminal 20 to display the coupon. You can check whether you win the lottery. In this case, the store manager inputs the user identification code to the electronic coupon winning confirmation module 110 that is linked with the electronic coupon winning confirmation station (80). Then, the electronic coupon winning confirmation module 110 specifies the electronic coupon issued by the member visited by the user from among the electronic coupons reserved for use by querying the electronic coupon using reservation DB 170 by the user identification code, and issuing the electronic coupon again. The details DB 150 is searched to determine whether the next electronic coupon wins the lottery by specifying the electronic coupon set to which the specified electronic coupon belongs. Then, it notifies the member company terminal 20 via the wired Internet network whether or not the lottery winning the electronic coupon.

The process of checking whether or not the lottery wins the coupon by the printed coupon bag as described above is applicable to the embodiment using the PC camera 20a and the embodiment using the camera phone 27. At this time, the printed coupon bag is composed of a barcode. In addition, the process of reserving the use of the electronic coupon and the issuance process of the coupon bag are substantially the same as in the above-described POS use example.

Referring back to FIG. 5, in the example using the PC camera 20a, the user first presents a printed coupon bag in barcode at a member company store (S500). Then, the manager of the member company shop drives the winning confirmation program mounted on the member company terminal 20 to log in to the electronic coupon winning confirmation center 80 through the wired Internet network. The store manager then photographs the barcode of the printed coupon bag presented using the PC camera 20a. Accordingly, the winning confirmation program decodes the photographed barcode image to read the user identification code (S510). The user identification code is transmitted to the electronic coupon winning confirmation module 110 linked with the electronic coupon winning confirmation station 80, and requests the confirmation of whether or not the lottery winning of the print coupon (S520). Then, the electronic coupon winning confirmation module 110 specifies the electronic coupon issued by the member company visited by the user among the electronic coupons reserved for use by querying the electronic coupon use reservation DB 170 by the user identification code (S530). Next, the electronic coupon issuance DB 150 is inquired again to determine whether the next electronic coupon wins the lottery by specifying the electronic coupon set to which the specified electronic coupon belongs (S540). Then, whether or not to win the lottery ticket of the electronic coupon is transmitted to the winning confirmation program through the wired Internet network. Accordingly, the winning confirmation program outputs the result of the lottery winning of the coupon on the display of the member company terminal 20 (S550).

Next, in the example using the camera phone 27, the user presents a print coupon bag in barcode at the member company store (S600). Then, the manager of the member company shop drives the winning confirmation program mounted on the camera phone 27 and logs in to the electronic coupon winning confirmation center 80 through the wireless Internet network. Then, the store manager photographs the barcode of the printed coupon bag presented by using the camera phone 27. Accordingly, the winning confirmation program decodes the photographed barcode image to read the user identification code (S610). The user identification code is transmitted to the electronic coupon winning confirmation module 110 linked with the electronic coupon winning confirmation station 80, and requests the confirmation of whether or not the lottery winning of the print coupon (S620). Then, the electronic coupon winning confirmation module 110 specifies the electronic coupon issued by the member visited by the user from among the electronic coupons reserved for use by querying the electronic coupon using reservation DB 170 with the user identification code (S630). Next, the electronic coupon issuance DB 150 is again inquired to determine whether the next electronic coupon wins the lottery by specifying the electronic coupon set to which the specified electronic coupon belongs. Then, whether or not to win the lottery ticket of the coupon is transmitted to the winning confirmation program via the wireless Internet network. Accordingly, the winning confirmation program outputs the result of the lottery winning of the coupon on the display provided in the camera phone 27 (S550).

When it is confirmed whether or not to win the lottery ticket using the printed coupon bag as described above, the user does not have to be issued a coupon individually, so you can carry a coupon of one million own coupons, it is convenient to use the coupon.

As described above, although the present invention has been described by way of limited embodiments and drawings, the present invention is not limited thereto and is intended by those skilled in the art to which the present invention pertains. Of course, various modifications and variations are possible within the scope of equivalents of the claims to be described. For example, the present invention should be construed that the technical scope of the present invention is not only a barcode but also an electronic coupon identification code in the case of being distributed in the form of an image.

According to an aspect of the present invention, by providing a coupon marketing system encompassing on / offline provides a member company an opportunity to expand the cost-effective economic marketing policy.

According to another aspect of the present invention, away from the existing coupon that provides only a fixed benefit of a specific product / service, users can receive a variable discount by the lottery of the electronic coupon when purchasing the product they need, both member companies and users May be interested in operating and using coupons.

According to another aspect of the present invention, the entire process of issuance, lottery, and discount of the electronic coupon is automated through the information communication network, thereby enabling effective and inexpensive coupon marketing policy.

The following drawings attached to this specification are illustrative of preferred embodiments of the present invention, and together with the detailed description of the invention to serve to further understand the technical spirit of the present invention, the present invention is a matter described in such drawings It should not be construed as limited to.

1 is a network diagram illustrating a method of operating a lottery coupon using an information communication network according to an exemplary embodiment of the present invention.

2 is a flow chart illustrating an electronic coupon issuing process according to an embodiment of the present invention.

3 is a flowchart illustrating a coupon issuing process according to an embodiment of the present invention.

4 is a flowchart illustrating a process of confirming a lottery winning of a coupon according to an exemplary embodiment of the present invention.

5 is a flowchart illustrating a process of using an electronic coupon reservation and printed coupon bags according to an embodiment of the present invention.

6 is an exemplary view of a screen for an electronic coupon selection page according to an embodiment of the present invention.

Claims (21)

The coupon management system distributes the electronic coupon issued by the member company to the user in the form of a printed coupon, and during the use thereof, a predetermined number previously assigned to the coupon through a probabilistic winning of the electronic coupon identification code assigned to the printed coupon. In how to provide benefits, (a) receives the electronic coupon issuance application information including the number of issuances of electronic coupons, probabilistic winning conditions and the benefits of the lottery from the member terminal, and issues a lottery-type electronic coupon with an identification code, which is accessed by users. Posting electronically to an electronic coupon issuing office, and constructing an electronic coupon table with the electronic coupon issuing history and transmitting the electronic coupon table to a POS terminal provided in a member company store; (b) As a user who accesses the electronic coupon issuing station using a user terminal requests issuance of a predetermined electronic coupon, the user's terminal can print an imaged electronic coupon including an identification code of the electronic coupon. Outputting to; (c) a user who visits a member company's store by printing the electronic coupon and presenting a print coupon at the time of payment of the purchase price of the product, the store manager inputting the electronic coupon identification code assigned to the print coupon to the POS terminal; And (d) the POS terminal inquires the electronic coupon table transmitted in the step (a) using the electronic coupon identification code and outputs the lottery winning or not and the pre-allocated winning benefit information of the electronic coupon on the display, thereby purchasing the product. Operating the lottery-type coupons using an information and communication network comprising a; so that the benefits can be applied to the price. The method of claim 1, The benefit is a discount on the price of goods traded at member stores, The electronic coupon issuance application information is a method of operating a lottery-type coupon using an information communication network, characterized in that it includes the number of electronic coupons issued by the number of discounts and discounts of the number of coupons and product prices. The method of claim 1, The benefit is a free offer of prizes provided by member stores, The electronic coupon issuance application information is a method of operating a lottery-type coupon using an information communication network, characterized in that it includes the number of issued electronic coupons and the number of electronic coupons for each of the prizes provided by member shops. The method of claim 1, The benefits are proportional to the price of goods traded at member companies 'stores and can be used with cash at member companies' stores. The electronic coupon issuance application information is a method of operating a lottery-type coupon using an information communication network, characterized in that it comprises the number of electronic coupons issued by the number of coupons and the payment rate of the point (proportional to the product price). The method of claim 1, In the step (a), the coupon management system stores the lottery-type electronic coupon issuance history of the member company in the electronic coupon issuance history DB, The electronic coupon issuance history is a method of operating a lottery-type coupon using an information communication network, characterized in that it comprises an identification code of each electronic coupon and the winning benefits linked to each identification code. The method of claim 5, The coupon management system is a lottery ticket using an information and communication network, characterized in that to issue an electronic coupon corresponding to the number of electronic coupons issued by the member, and to arbitrarily grant the benefits to the user at the time of winning according to the winning conditions set by the member. How to use type coupons. The method of claim 1, The electronic coupon issuer may be an electronic coupon distribution website that a user can access through a wired internet network using a user terminal or an electronic coupon distribution swap site that a user can access through a wireless internet network using a mobile terminal. Operation method of the lottery-type coupon using an information communication network. The method of claim 7, wherein The method of operating a lottery-type coupon using an information and communication network, characterized in that the posting of the lottery-type electronic coupon in (a) is categorized hierarchically by region, industry type or product. The method of claim 8, The coupon management system receives the standard information for the hierarchical categorization at the member company registration step, or while receiving the electronic coupon issuance application information, The coupon management system of the lottery-type coupons using the information communication network, characterized in that the hierarchical categorization of the lottery-type electronic coupons by using the hierarchical categorization criteria information provided by the member to the electronic coupon issuance. How to operate. The method of claim 1, The electronic coupon table is a method of operating a lottery-type coupon using an information communication network, characterized in that it comprises the benefits according to the issued electronic coupon identification code and lottery winnings granted to each identification code. The method of claim 1, In the step (a), as the electronic coupon issuance application information, the product information to be provided to the benefit given by the lottery winning of the electronic coupon is further input from the member company terminal to issue an electronic coupon, The electronic coupon table further includes product information to be applied to the benefits of winning the lottery of the printed coupon, In the step (e), the POS terminal outputs the product information that is given the winning benefits when outputting the result of the lottery winning of the printed coupon on the display, characterized in that for operating the lottery-type coupon using the information communication network. The method of claim 1, In the step (d), the benefit given to the user according to the winning result of the lottery-type coupon is a discount of the product, giveaways, or point payments proportional to the price of the product of the lottery-type coupon using the information communication network How to operate. The method of claim 1, After the step (d), the step of earning a discount or points given as a benefit in accordance with the winning of the print coupon in the POS terminal; operating method of the lottery-type coupon using an information communication network further comprising. The method of claim 1, In the step (b), the coupon management system encodes the identification code of the electronic coupon that is issued and generates a barcode electronic coupon and outputs the barcode to the user terminal. In the step (c), the store manager scans a bar code in a print coupon with a bar code reader provided in the POS terminal and inputs an electronic coupon identification code assigned to the print coupon in the POS terminal. Method of operating a lottery coupon using an information communication network, characterized in that the barcode is decoded in the scanning process to read the electronic coupon identification code. The coupon management system distributes the electronic coupon issued by the member company to the user in the form of a printed coupon, and when using the coupon, a predetermined benefit allocated to the coupon in advance to the user through a probabilistic winning of the electronic coupon identification code assigned to the printed coupon. In providing a method, (a) receives the electronic coupon issuance application information including the number of issuances of electronic coupons, probabilistic winning conditions and the benefits of the lottery from the member terminal, and issues a lottery-type electronic coupon with an identification code, which is accessed by users. Electronically posting to an electronic coupon issuer that can; (b) As a user who accesses the electronic coupon issuing station using a user terminal requests issuance of a predetermined electronic coupon, the barcode can be generated by encoding the identification code of the electronic coupon and then printed on the user terminal. Outputting the data; (c) As the user who visits the member company store by printing the barcode coupon presents the printed barcode coupon at the time of payment of the purchase price of the product, the barcode coupon is photographed by a PC camera provided in the member company terminal and mounted on the member company terminal. Decoded by the winning confirmation program and the electronic coupon identification code is read and transmitted to the coupon management system; And (d) The coupon operation system inquires the electronic coupon issuance history of the member company using the electronic coupon identification code and transmits the lottery winning or not and pre-allocated winning benefit information of the barcode coupon photographed by the PC camera to the member company terminal. By doing so, the benefit can be applied to the purchase price of the product; operating method of the lottery-type coupon using an information communication network comprising a. The coupon management system distributes the electronic coupon issued by the member company to the user in the form of a printed coupon, and when using the coupon, a predetermined benefit allocated to the coupon in advance to the user through a probabilistic winning of the electronic coupon identification code assigned to the printed coupon. In providing a method, (a) receives the electronic coupon issuance application information including the number of issuances of electronic coupons, probabilistic winning conditions and the benefits of the lottery from the member terminal, and issues a lottery-type electronic coupon with an identification code, which is accessed by users. Electronically posting to an electronic coupon issuer that can; (b) As a user who accesses the electronic coupon issuing station using a user terminal requests issuance of a predetermined electronic coupon, the barcode can be generated by encoding the identification code of the electronic coupon and then printed on the user terminal. Outputting the data; (c) As the user who prints the barcode coupon and visits the member company store presents the printed barcode coupon at the time of payment of the purchase price of the product, the barcode coupon is taken by the camera phone possessed by the store manager and mounted on the camera phone. Decoded by the winning confirmation program and the electronic coupon identification code is read and transmitted to the coupon management system via a wireless Internet network; And (d) The coupon operation system inquires the electronic coupon issuance history of the member company using the electronic coupon identification code and transmits the lottery winning or not and pre-allocated winning benefit information of the barcode coupon photographed by the camera phone to the camera phone. By doing so, the benefit can be applied to the purchase price of the product; operating method of the lottery-type coupon using an information communication network comprising a. The coupon management system distributes the electronic coupon bag issued by the member company to the user in the form of a printed coupon bag, and provides a predetermined predetermined benefit to the user through the probabilistic winning of the electronic coupon identification code linked to the printed coupon bag when the coupon is used. In the way of giving, (a) receives the electronic coupon issuance application information including the number of issuances of electronic coupons, probabilistic winning conditions and the benefits of the lottery from the member terminal, and issues a lottery-type electronic coupon with an identification code, which users can access. Posting electronically at an electronic coupon issuing station, and transmitting a table of the issued electronic coupons to a POS terminal of a member company; (b) by using a user terminal to access the electronic coupon issuing office and collects the electronic coupon in the electronic coupon bag distinguished by the user identification code to make a reservation for use as a database of the user's electronic coupon use reservation details On the other hand, transmitting the electronic coupon identification code and the user identification code reserved for use to the POS terminal of the member company; (c) linking the user identification code to the reserved electronic coupon identification code included in the electronic coupon table by the POS terminal; (d) outputting to the user terminal an imaged electronic coupon bag including a user identification code assigned to the electronic coupon bag at the user's request; (e) As the user who prints the electronic coupon bag and visits the shop of the member company presents the printed coupon bag at the time of payment of the purchase price of the product, the store manager inputs the user identification code assigned to the printed coupon bag to the POS terminal. Making; And (f) the POS terminal inquires the electronic coupon table with the user identification code, specifies the electronic coupon identification code linked with the user identification code, determines whether a predetermined benefit is granted to the identification code, and wins the lottery ticket of the coupon; and And outputting the pre-allocated winning benefit information through a display to enable the benefit to be applied to the purchase price of the product. The method of claim 17, In the step (d), the coupon management system encodes a user identification code assigned to the electronic coupon bag that is requested to be generated, generates a barcode electronic coupon bag, and outputs it to the user terminal. In the step (e), the store manager scans a barcode in a print coupon bag with a barcode reader provided in the POS terminal and inputs a user identification code assigned to the print coupon bag in the POS terminal. The method of operating a lottery coupon using an information communication network, characterized in that the barcode is decoded in the scanning process of the user identification code is read. The coupon management system distributes the electronic coupon bag issued by the member company to the user in the form of a printed coupon bag, and provides a predetermined predetermined benefit to the user through the probabilistic winning of the electronic coupon identification code linked to the printed coupon bag when the coupon is used. In the way of giving, (a) receives the electronic coupon issuance application information including the number of issuances of electronic coupons, probabilistic winning conditions and the benefits of the lottery from the member terminal, and issues a lottery-type electronic coupon with an identification code, which is accessed by users. Electronically posting to an electronic coupon issuer that can; (b) by using a user terminal to access the electronic coupon issuing office and collects the electronic coupon in the electronic coupon bag distinguished by the user identification code to make a reservation for use as a database of the user's electronic coupon use reservation details step; (c) encoding a user identification code assigned to the electronic coupon bag into a bar code according to a user's request, and outputting the barcode coupon bag to a user terminal in a printable manner; (d) As a user who visits a member company's store by printing the barcode coupon bag presents a printed barcode coupon bag at the time of payment of a product purchase, the barcode is photographed and decoded by a PC camera equipped with a member company's terminal or a camera phone of the member company. Reading and transmitting a user identification code to the coupon management system; And (e) The coupon management system inquires the user's electronic coupon use reservation details by using the user identification code to specify the electronic coupon of the member company and the electronic coupon issuance history of the member member to query the lottery winning and And transmitting the pre-assigned benefit information to a member company, so that the benefit can be applied to the purchase price of the product. The coupon management system distributes the electronic coupon issued by the member company to the user in the form of a printed coupon, and when using the coupon, a predetermined benefit allocated to the coupon in advance to the user through a probabilistic winning of the electronic coupon identification code assigned to the printed coupon. In providing a method, (a) receives the electronic coupon issuance application information including the number of issuances of electronic coupons, probabilistic winning conditions and the benefits of the lottery from the member terminal, and issues a lottery-type electronic coupon with an identification code, which is accessed by users. Electronically posting to an electronic coupon issuer that can; (b) As a user who accesses the electronic coupon issuance using a user terminal requests issuance of a predetermined electronic coupon, the identification code of the electronic coupon is readablely combined with the advertisement image provided by the member. Generating a coupon and outputting the coupon to a user terminal; (c) printing the electronic coupon and presenting the printed coupon when the user visiting the member company store presents the printed coupon at the time of payment of the purchase price of the product, wherein the electronic coupon identification code is inputted from the terminal of the member company and transmitted to the coupon management system; And (d) The coupon management system inquires the electronic coupon issuance history of the member company using the electronic coupon identification code, and transmits the lottery winning or not and pre-allocated winning benefit information of the coupon to the member company terminal, the product purchase price Operating the lottery-type coupons using the information communication network comprising a; step to allow the benefits to be applied. The coupon management system distributes the electronic coupon bag issued by the member company to the user in the form of a printed coupon bag, and provides a predetermined predetermined benefit to the user through the probabilistic winning of the electronic coupon identification code linked to the printed coupon bag. In the way of giving, (a) receives the electronic coupon issuance application information including the number of issuances of electronic coupons, probabilistic winning conditions and the benefits of the lottery from the member terminal, and issues a lottery-type electronic coupon with an identification code, which is accessed by users. Electronically posting to an electronic coupon issuer that can; (b) by using a user terminal to access the electronic coupon issuing office and collects the electronic coupon in the electronic coupon bag distinguished by the user identification code to make a reservation for use as a database of the user's electronic coupon use reservation details step; (c) generating an electronic coupon bag by readablely combining the user identification code given to the electronic coupon bag with an advertisement image provided by a member at the user's request and outputting the electronic coupon bag to the user terminal; (d) printing the electronic coupon bag and presenting the printed coupon bag at the time of payment of the purchase price of the product by the user visiting the store of the member company, the user identification code being inputted from the member company terminal and transmitted to the coupon management system; And (e) The coupon management system inquires the user's identification code of the reservation of the use of the electronic coupon, specifies the electronic coupon identification code issued by the member, and inquires the electronic coupon issuance of the member's electronic coupon again to identify the electronic coupon specified above. Determining whether a predetermined benefit is linked to the identification code by transmitting the lottery winning or not and pre-allocated winning benefit information of the coupon to the member company terminal, so that the benefit can be applied to the purchase price of the product. Method of operating a lottery-type coupon using an information communication network.