KR20030006854A - electrionic commercial method - Google Patents

Abstract

PURPOSE: A method for a two-way electronic commerce using a voice and a moving picture is provided to supply a feeling that a visitor purchases a commodity in an off-line store for the visitor by publicizing a commodity through an image of a moving picture system through an on-line and making a consumer purchase a commodity after a dialogue through an image telephone or a voice system. CONSTITUTION: A database communication network(15) is provided for transmitting/receiving predetermined data. A commerce main server(20) is connected to the database communication network(15) and performs an electronic commerce for a store and a shopping mall simultaneously. A store client(19) is connected to the commerce main server(20) and supplies an actual commodity and service to a moving picture system through an image. An image system client(18) supplies commodity information as an image through a moving picture based on commerce information using a commerce main server(20). A consumer client(16) is connected to the commerce main server(20) through a recommendation or an introduction and purchases a wanted commodity or service through a moving picture. A web server(21) displays predetermined information for an Internet commerce. A client managing server(22) supplies commodity or service information of the store through an E-mail of the consumer, the moving picture system, a voice, and an image telephone, and supplies a mobile service necessary for a transaction.

Description

Interactive e-commerce method using voice and video {electrionic commercial method}

The present invention relates to an electronic commerce method, where a store is configured as a store for simultaneous transactions with e-commerce and a store, and a store where a shopping mall is constructed is equipped with a network-connected video system and a voice system to shop a shopper and a store online. Promote the product through voice through the host, so that buyers and sellers can buy online by chatting with the video system or the voice system and the video phone interactively.

At the time of purchase, consumers can come to the store directly and buy it, and also, by using a computer in the house, they can buy online after talking interactively through a video to the store's Internet shopping mall online so that the product can be delivered to the home on the day. It is about.

Recently, thanks to the remarkable developments in the telecommunication and computer industries, such as video telephony, graphic data based on the World Wide Web has been established as the Internet standard, and the impact on various fields such as information, shopping, advertising, administration, education, and courier industries is rapidly increasing. Is increasing. You can do everything through the computer Internet

Is socially persuasive, the Internet has become a means of overcoming time and place.

However, the conventional electronic commerce through the Internet has the following disadvantages,

First, the companies that operate the Internet shopping malls, that is, the main companies do not display products, and when consumers are willing to buy online, they often look at the product list and pictures of the products and buy one-sided explanations even if they are videos. Offers only videos that are advertised or advertised, so you can't get accurate and reliable video data that consumers want, and they are promoting only from the seller's point of view, and the video is made without any dialogue between seller and buyer through the video. Couldn't be easily and surely.

However, the present invention is formed of such a store, and also consists of an online Internet shopping mall, which can be purchased at a store, and online and promotes a product through a video system of a video system while having a conversation with a video and a voice. It is a two-way e-commerce method using a video that allows customers to buy a conversation after talking with a voice system, so that customers come to the store in a general store that is offline and look at the goods directly.

second. On the Internet homepage, I could only list products as letters or display only the names of the products and enlarge them. In addition, only one-sided explanations such as video images and TV home shopping could not solve questions such as the buyer's party and color of products such as price discounts.

However, the present invention shows all the products in the store on the network online through the video system to show the products that the customer needs and video chat or voice system and chat room, e-mail, bulletin board interactively purchased after E-commerce is a method of e-commerce that allows customers to purchase products that they want and need accurately and appropriately by making it less likely to return.

third. Currently, products purchased on the Internet online are often referred to subsidiaries or other companies' courier companies, which take three to five days to deliver to consumers, preventing the purchase of e-commerce from customers who need them immediately. Was the biggest factor.

However, the present invention is a collection courier that collects products purchased through an online website from a main company operating an internet site, collects products purchased through a shopping assistant or a shopping host, and delivers the collected products directly to a customer. It is a transactional act that collects products that are purchased immediately and collects the products that are needed quickly and delivers them on the same day by constructing a collection courier system that builds a system to receive the requested product and delivers the collected products directly to the buyer's home. Purchased ice cream, fresh fish, fresh vegetables, even e-commerce means that you can shop using stores and shopping malls that deliver 1 hour, 3 hours, and 6 hours of the day.

The present invention fosters digitaltel organizations that can be operated both online and offline, capitalizes intellectual property, purchases products online and offline, and delivers the purchased products to the home. Promote through the website and build a homepage to purchase online through the Internet. Check the product description and product name on the network online. Check the product size and specifications through the video system and voice. The objective is to provide a two-way e-commerce method that allows the customer to purchase the products they need accurately and surely after having a sufficient interactive communication with the consumer.

1 is a block diagram showing a configuration for implementing a two-way electronic commerce method using voice and video

Figure 2 is a block diagram conceptually showing a two-way e-commerce method using voice and video

3 is a flow chart showing a two-way e-commerce method using voice and video

<Explanation of symbols for main parts of drawing>

15: Data communication network. 17: voice client

16: consumer client 19: store client

18: Image System Client 20: Commerce Main Server

21: Web Server 22: Customer Management Server

23: video image server 24: voice management server

25: store management server 26: payment authentication server

The characteristics of the present invention for achieving the above object is not only to perform online transactions in the server of the main company comprehensively operating the store's shopping mall, but also to frequently visit customers to the store, and to display the store's location and the display status and handling state of the store. This makes it easier to conduct offline e-commerce, and online transactions can be done easily and safely because consumers have visited the store.

The store may be a sports store in a hypermarket or a department store, may be a pharmacy, a hardware store, a supermarket, a discount store, a music store, a jewelry store, a telephone company, a flower shop, a pizza shop, a bicycle shop, an import goods Corners, such as department stores and marts can also be organized into various stores.

The features of the present invention can promote the different products of the store through video clips, and show and explain the nature, size, color, etc. of the goods in detail by videophone. It is to provide a two-way e-commerce method using voice and video that enables a purchase after a conversation is made.

Hereinafter, the present invention will be described in detail with reference to the accompanying drawings.

1 is a block diagram showing a configuration for implementing a two-way electronic commerce method using voice and video. A data communication network (ID: Data: connmc. Network) for transmitting and receiving predetermined data and a data store connected to the data communication network store and shopping mall. The commerce main server 20 and the commerce main server 20 which are connected to the commerce main server and simultaneously provide the actual goods or services through an image to a video system for performing e-commerce. Based on the image system client 18 that provides information of the product as a video through a video and a client of the consumer terminal which receives a recommendation or introduction and purchases a desired product or service through the video through a video ( 16)

On the other hand, the main server 20, which is the commerce, provides the web server 21 displaying the predetermined information and the e-mail address of the consumer, the product or service information of the store through the video image system, the voice and the video telephone. It is a customer management server 22 that provides mobile services required for transactions.

The e-commerce method in which these stores are shopping malls integrates the online website, which is a website existing on the internet, and the offline store. It is installed video system, video telephone and voice system.

Figure 2 conceptually illustrates a two-way e-commerce method using the voice and video of the present invention, the consumer can access the main server homepage to purchase online or the description of the product can be guided through the shopping host, the purchase behavior The contents are transmitted to the commerce server, that is, the Internet site, and are stored in a database.

Therefore, the online internet site formed by the shopping mall and the offline internet site formed by the store can exchange data with each other, and consumers can purchase through interactive internet shopping.

Herein, the data communication network includes all the Internet such as a general telephone network, a mobile communication network, a private line network, a video telephone network, and a voice system.

3 is a flowchart illustrating an electronic commerce method according to the present invention, and proceeds with the first step of displaying various products of a store as the commerce main server, that is, the Internet site 11.

These items may include lingerie corners in department stores, large discount stores, and hardware stores, flower gardens, sports centers, pizzerias, and bakery items. The system proceeds with the second phase of building a voice system.

The main company, consisting of a store and a shopping mall, carries out the third stage of promoting a homepage for e-commerce.

Enter the promoted Internet site and register as a member to carry out the fourth step of establishing a network for membership registration.

Performing a fifth step of databaseting consumer information having purchasing power of registered recruited members into the commerce main server;

The sixth step of receiving a shopping host for the product from the Internet site 11 and then having a two-way voice conversation, providing a mobile service at the time of purchase.

Perform the seventh step of interactively communicating with customers and a shopping host that shows and guides the goods in real video with the goods in the store.

Perform the eighth step, which allows consumers to purchase products online through interactive conversations with video and voice.

In the purchase process, in order to purchase more detailed and reliable products, the ninth step is performed to allow sufficient dialogue in both directions between the seller and the buyer through video and audio.

Perform the tenth step to collect the purchased products and courier at the same time and deliver the purchased goods on the same day by using the collection courier system

The present invention described above allows the online marketing and offline marketing to be performed at the same time, so that consumers can more easily and simply conduct interactive conversations through video and voice of video, and provide services to enable electronic commerce with optimized services. do

The present invention can be purchased in the store and the Internet through the above method has the following advantages.

First, since the present invention is formed of such a store and also consists of an online internet shopping mall, it can be purchased at a store, and can be easily purchased through video and voice online. E-commerce can be easily used because it is an e-commerce system that allows customers to buy after having a two-way conversation with Naumseong system so that customers can come to the store at the offline store and look at the goods directly.

Secondly, because the store and the shopping mall are displayed at the same time, consumers have the advantage that they can easily purchase the product through interactive e-commerce by talking to each other online without going to the store.

Third, since the consumer can visit the store once and know what products are being handled at the store, purchases by interactive e-commerce using voice and video can be easily purchased.

Fourthly, there is a store that connects online and offline with consumers in real time, and this store can meet with customers in person and sell them.On-line, the shopping host can store information on product knowledge through video hosting system and audio system. Promote enough, so that the seller and the consumer can see the product in both directions, and also trust the store to buy the correct product.

Claims (1)

The e-commerce main server having a data communication network and a web server for transmitting and receiving data on an Internet site, a member customer management server, a server for controlling an image server and an audio system of an authentication server and a video, and the commerce main server through the data communication network. Providing product promotion, video image system, voice system, and store client by accessing the server to search within the server to search for predetermined product information or to shop by image, and to provide information about the product through the consumer client and voice for inputting information. In a two-way e-commerce method using a voice and a video that can be exchanged between the buyer and the buyer in a two-way e-commerce method for providing a commerce information necessary for interactive e-commerce using video and voice of the video from the store of the commerce main server to the shopping mall Steps and The store may include a second step of promoting a product or service to be handled in a voice and video manner between the seller and the buyer through a shopping host. A third step of recruiting consumer members to purchase goods or services of the store; A fourth step of databaseting the information on the store and the member information recruited as members into a commerce main server; The fifth step of constructing a voice and video image system for the homepage and the computer network and interactive electronic commerce in the store; The sixth step of building a PC, network, voice, video, camera, etc. in the store The seventh step of receiving and promoting the information and information about the product in two directions through the voice and video when purchasing to the recruited members; An eighth step of exchanging and promoting information on the product and a consumer purchasing the product; A ninth step of delivering the purchased product to a courier agent through a shopping assistant; Interactive e-commerce method using voice and video, comprising the tenth step of collecting the goods in the store and immediately delivering the goods requested by the customer to fulfill the received message