KR20010016339A - a method of advertising shopping area around subway station - Google Patents

Abstract

PURPOSE: A method for advertising a station neighboring districts is provided to enable passengers to obtain the business section information and the business section to obtain an opportunity of advertising by displaying in real time business section information of a stop station neighboring districts to passengers moved by a subway. CONSTITUTION: A database is created by collecting a map and advertising data about a business section of neighboring districts of stop station per a subway line(S1). The position of moving subway is perceived(S2). A position perceiving module checks the stop station, and searches a database of neighboring districts of the stop station(S3). A business section map and advertisements of a neighboring districts of the stop station searched by a searching module are displayed(S4).

Description

{A method of advertising shopping area around subway station}

The present invention relates to a station area ticket advertising method for promoting a station area around the subway station, and more particularly, to an advertisement method for promoting a station station station for each station through the information vision.

Office workers and the general public often worry about choosing a menu when they have lunch or eat out. Meanwhile, subways have become public transportation in large cities, and commercial areas have been developed around subway stations with many floating populations. Therefore, to promote these commercial areas, in order to solve the problems caused by the above-mentioned menu of eating out, there have been many Internet sites promoting the sights and foods around the region. Internet sites such as the above provide not only maps around the station area, but also bus lines around subway stations, so that they are very well received.

However, there is an inconvenience of using a computer to seek the help of such an Internet site. Therefore, if you are out of the Internet can not be helped by the website, and hesitate to select the menu accordingly. In fact, the menu is rarely eaten out. Therefore, it is not easy to find good food or things to see unless you carry all the information posted on the Internet site. What's more, tourists from other destinations don't even know which station to get off at and which exit to get a taste of.

At each subway station, rough maps and exit guidance maps are installed around the station to help strangers, such as tourists, but this is a problem later.

Accordingly, an object of the present invention is to provide a power station area advertising method that promotes the station area to the passengers in real time, not in cyberspace.

1 is a flow chart of a power station area advertising method according to an embodiment of the present invention.

FIG. 2 is a block diagram of an infovision to which the power station advertisement method of FIG. 1 is applied. FIG.

In order to achieve the above object, the station area advertising method according to the present invention comprises: a database construction process of constructing a database in a subway by collecting maps and advertisement data for a commercial area around a subway station in advance; A location recognition process of recognizing the station of the subway from the output signal of the automatic route guide installed in the operating subway; A database retrieval process for retrieving maps and advertisements for commercial areas around the stop station recognized in the location recognition process from a database constructed in the database construction process; And an output process of displaying a map and advertisements of commercial areas around the stop station searched in the database searching process through an info vision installed in the passenger car and advertising the passengers.

The present station tax station advertising method configured as described above can provide passengers with information on sights and foods around the subway station to get off and contribute to the activation of the station tax station by providing an opportunity for advertisement to the malls in the station station.

Hereinafter, with reference to the accompanying drawings will be described in detail the configuration of the power station advertising method according to the present invention. FIG. 1 is a flow chart of a method for advertizing a reverse power station according to an embodiment of the present invention, and FIG. 2 is a block diagram illustrating an example of a system for implementing the advertisement method of FIG.

Referring to FIG. 1, the present station of the reverse tax zone advertising method first constructs a database (DB) by collecting maps and advertisement data of the malls in the reverse zone for each route.

The database may be constructed by collecting existing maps and advertisement data or by creating new multimedia materials for advertisements by receiving advertisements from merchants. When building a database, you need to build it by route. The database will be described later, but is displayed separately during the operation of the subway, it is preferable to build separately for line 1 or line 2. In this embodiment, a map and an advertising database of malls in the station area are constructed in the InfoVision installed in the subway for each line.

The information vision is a monitor installed on the ceiling of the passenger car of the subway to provide information to the passengers in this embodiment is configured to display the station information on the station along with the information through the information vision installed in the subway.

Next, the location of the subway in operation is recognized (S2).

The subway operates while the database is built in the subway. As the subway runs, the subway stops and runs repeatedly.

2, the position recognition of the subway is made in the position recognition module, and the position recognition module recognizes the current position of the subway in operation by using the output signal of the automatic route guide.

The automatic route guide is a device that is installed in all trains of the subway to automatically guide the station. Therefore, the position of the current subway can be recognized from the output signal of the automatic route guide, and thus the station can be found. The positioning module is programmed in InfoVision.

When the location recognition module checks the station of the subway, the next step is to search the mall database around the station. (S3)

The database is a map of the station area shopping mall and the advertisement database built in the subway. Since the database of the station area around all stations is established for each line, there is also a database for the shops around this station. Therefore, when the location recognition module finds the station, the search module searches the database to find the data related to the shopping mall map and advertisement around the station. The search module is also programmed and configured in InfoVision.

Next, the search module displays a shopping mall map and advertisements around the stop station (S4).

The display is performed through the display module, and thus a shopping mall map and advertisements are displayed on the InfoVision LCD screen. When information maps and advertisements around the station are displayed through the InfoVision, passengers in the vehicle will be aware of the commercial area around the station while watching the displayed maps and advertisements.

This embodiment is configured to promote the station around the station before the subway stops through the information vision installed in the subway as described above. Accordingly, passengers can easily select a restaurant without having to use a computer and can easily find a destination by checking the geography around the station. On the other hand, commercial merchants in the back-country districts have the advantage of revitalizing their commercial rights.

Locating the subway, searching the database for the commercial area around the station and displaying the data is repeated every section, so that the passengers are advertised for the commercial area around every station on the line.

As described above, the station tax zone advertisement method according to the present invention is configured to display the station station zone information of the station around the station in real time. Therefore, passengers can know the sights and foods around the station they want to get off at, and also can provide information on the station to stop in order to taste the menu to those who have not decided on eating out. have. In addition, malls in the backcountry zone have an advantage of contributing to the activation of the backcountry zone by giving an opportunity for advertising. This main station area advertising method is very useful when used as an advertising method for promoting the activation of the commercial area.

Claims (1)

A database construction process of collecting maps and advertisement data of commercial areas around subway stations by line in advance and constructing a database in the subway; A location recognition process of recognizing the station of the subway from the output signal of the automatic route guide installed in the operating subway; A database retrieval process for retrieving maps and advertisements for commercial areas around the stop station recognized in the location recognition process from a database constructed in the database construction process; And an output process of displaying a map and advertisements of commercial areas around the stop station retrieved in the database search process through an information vision installed in a passenger car and advertising the passengers.