KR101037471B1 - Method and system for providing ticker to an wireless communication terminal, and method for controlling an wireless communication terminal - Google Patents

Abstract

The present invention provides a ticker transmission method and system for transmitting the ticker contents corresponding to the characteristics of individual services displayed on a wireless communication terminal, such as a WiBro phone terminal, to the wireless communication terminal, a wireless communication terminal and the same. It relates to a control method. In the ticker transmission method of the present invention, in a method of transmitting a ticker to a wireless communication terminal, receiving the exposure time and the notification information of the ticker for each page exposed to the wireless communication terminal to generate the ticker unit information, the generated Storing the ticker unit information in a ticker database; when the wireless communication terminal is connected, search for the ticker unit information in which the exposure time is within a predetermined range with respect to the access time of the wireless communication terminal; And providing the retrieved ticker unit information to the connected wireless communication terminal, and receiving identification information and the number of exposures of the page exposed to the wireless communication terminal and storing the detected ticker unit information in the ticker database.

Description

METHOD AND SYSTEM FOR PROVIDING TICKER TO AN WIRELESS COMMUNICATION TERMINAL, AND METHOD FOR CONTROLLING AN WIRELESS COMMUNICATION TERMINAL}

The present invention relates to a method and system for transmitting a ticker to a wireless communication terminal, a wireless communication terminal and a control method thereof, and more particularly, to characteristics of individual services displayed in a wireless communication terminal such as a WiBro phone terminal. The present invention relates to a ticker transmission method and system, a wireless communication terminal, and a control method thereof capable of transmitting the ticker content corresponding to the characteristics of a page of a wireless communication terminal.

The conventional ticker (ticker) is a method in which the ticker of the same known information is automatically rolled on all pages regardless of the characteristics of the page displayed on the wireless communication terminal. This is a problem that the delivery effect of the ticker is inferior since the ticker content corresponding to the characteristics of individual services, the characteristics of the entire service, and the characteristics of the currently displayed page cannot be displayed on the wireless communication terminal.

Accordingly, an object of the present invention is to provide a ticker transmission method and system, a wireless communication terminal, and a control method for improving the effect of transferring a ticker by transmitting a ticker that matches the characteristics of a page displayed on the wireless communication terminal.

In addition, the present invention is a ticker transmission method and system, a wireless communication terminal and a control method that improves the delivery effect of the ticker by allowing the browser in the terminal to move to the corresponding service or page when the user clicks on the ticker displayed on the mobile communication terminal There is another purpose to provide.

Another object of the present invention is to provide a method and system for transmitting a ticker, a wireless communication terminal, and a method of controlling the same, which can charge a ticker registrant according to a user's frequency of visit or a page on which a ticker is displayed.

The objects of the present invention are not limited to the above-mentioned objects, and other objects and advantages of the present invention which are not mentioned above can be understood by the following description, and will be more clearly understood by the embodiments of the present invention. It will also be readily apparent that the objects and advantages of the invention may be realized and attained by means of the instrumentalities and combinations particularly pointed out in the appended claims.

According to an aspect of the present invention, there is provided a method of transmitting a ticker to a wireless communication terminal, wherein the ticker unit information is generated by receiving the exposure time and the notification information of the ticker for each page exposed to the wireless communication terminal. Storing the generated ticker unit information in a ticker database; when the wireless communication terminal is connected, search for the ticker unit information in which the exposure time is within a predetermined range with respect to the access time of the wireless communication terminal; And providing the retrieved ticker unit information to the connected wireless communication terminal, and receiving the identification information and the number of exposures of the page exposed to the wireless communication terminal and storing the detected ticker unit information in the ticker database.

The present invention also provides a system for transmitting a ticker to a wireless communication terminal, the communication unit communicating with a wired / wireless communication terminal, a data storage unit, and the exposure time of the ticker for each page exposed to the wireless communication terminal through the communication unit. And a ticker management unit for receiving the notification and generating the ticker unit information and storing the generated ticker unit information in the data storage unit, and when the wireless communication terminal connects to the communication unit, A ticker transmission processing unit for searching the ticker unit information within a predetermined range with respect to the access time of a communication terminal from the data storage unit and providing the retrieved ticker unit information to the connected wireless communication terminal, wherein the ticker management unit Receiving the identification information and the number of times of exposure of the page exposed to the wireless communication terminal; And stored in the ledger.

In addition, the present invention, in the method for controlling a wireless communication terminal, receiving the exposure time and the notification information of the ticker for each page from the ticker transmission system and storing in the data storage, and using the currently exposed page and time Retrieving the ticker from the data storage unit, displaying a notice of the retrieved ticker on the exposed page, and transmitting identification information and the number of times of exposure of the page exposed to the wireless communication terminal to the ticker transmission system. Steps.

In addition, the present invention, in the wireless communication terminal, a communication unit for performing wireless communication with the ticker transmission system, the data storage unit, and receives the exposure time and the announcement of the ticker for each page from the ticker transmission system through the communication unit Stored in the data storage unit, the ticker is searched from the data storage unit using the currently exposed page and time, and the notice information of the searched ticker is displayed on the exposed page, and the identification information of the exposed page is displayed. And a control unit for transmitting the number of exposures to the ticker transmission system.

According to the configuration of the present invention as described above, it is possible to improve the transfer effect of the ticker by transmitting the ticker in accordance with the characteristics of the page displayed on the wireless communication terminal. In addition, the present invention can improve the delivery effect of the ticker by allowing the browser in the terminal to move to the corresponding service or page when the user clicks on the ticker displayed on the mobile communication terminal. In addition, the present invention has an effect that can be charged to the ticker registrant differentially according to the frequency of the visit or the page on which the ticker is displayed.

The above objects, features, and advantages will be described in detail below with reference to the accompanying drawings. Thus, those skilled in the art may easily implement the technical idea of the present invention. In describing the present invention, when it is determined that the detailed description of the known technology related to the present invention may unnecessarily obscure the gist of the present invention, the detailed description will be omitted. Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings.

1 is a diagram illustrating a configuration and a network connection relationship between a ticker transmission system and a wireless communication terminal according to an embodiment of the present invention. As shown in FIG. 1, the ticker transmission system 102 is connected to the user terminals 106a and 106b through a WiBro network 104 and is operated by a content provider via a wired / wireless communication network. 108b). The ticker transmission system 102 includes a communication unit 110, a data storage unit 112, a ticker management unit 114, and a ticker transmission processing unit 116. The user terminal 106a includes a communication unit 118, a data storage unit 120, and a control unit 122.

Hereinafter, the configuration of the ticker transmission system 102 will be described in detail.

First, the communication unit 110 connects the ticker transmission system 102 to the content servers 108a and 108b through a wired / wireless communication network and is connected to the user terminals 106a and 106b through a WiBro network 104. The data storage unit 112 holds the ticker related information, user information, content provider information, and the like in a database form.

The ticker manager 114 receives ticker exposure time and notification information from the content servers 108a and 108b for each page exposed to the user terminal through the communication unit 110 to generate ticker unit information, and the generated ticker unit information. The data storage unit 112 stores the data. That is, a content provider who wants to display a ticker on the user terminals 108a and 108b registers the ticker in the ticker transmission system 102 by listing the page where the ticker is exposed, the time when the ticker is exposed, the notice contents, and the like. do.

The ticker transmission processing unit 116, for example, when the user terminal 106a accesses the communication unit 110 via the WiBro network 104, the exposure time of the registered ticker is predetermined with respect to the access time of the user terminal. The ticker unit information within the range (for example, within 1 hour from the connection time) is provided to the connected user terminal 108a by searching from the data storage unit 112.

The ticker manager 114 may charge the user who registered the ticker according to the page, exposure time, and the number of times that the ticker unit information is exposed. In addition, the ticker manager 114 receives the identification information and the number of times of exposure of the page exposed to the user terminal 106a, stores the data in the data storage unit 112, and statistically evaluates the importance of each page on which the ticker is displayed. Ticker exposure costs can be determined.

Hereinafter, the configuration of the mobile communication terminal 102 will be described in detail.

First, the communication unit 118 connects the mobile communication terminal 108a to the communication unit 110 of the ticker transmission system 102 through the WiBro network 104. The data storage unit 120 holds the ticker information received from the ticker transmission system 102.

The control unit 122 receives the pager's exposure time and notification information from the ticker transmission system 102 through the communication unit 118 and stores it in the data storage unit 120 and uses the current time on the currently exposed page. The ticker to be displayed is retrieved from the data storage unit 120, and the notice of the retrieved ticker is displayed on the currently exposed page.

2 is a flowchart illustrating a ticker transmission method according to an embodiment of the present invention.

First, the ticker exposure time and notification information of the tickers exposed for each page displayed on the user terminals 106a and 106b are received from the content server 108a and 108b through the ticker registration procedure (202) to generate the ticker unit information. The generated ticker unit information is stored in the data storage unit 112 as a ticker database (204). Here, 'ticker unit information' means a bundle of information about one ticker, including the URL address or domain name of the page where the ticker is exposed, the time when the ticker is exposed, the announcement of the ticker, and the address of the website to which it is linked. do. Here, the page mainly refers to a web page, but may also refer to a specific screen such as a background screen of a mobile communication terminal. Here, the exposure time means a time between the start time and the end time when the announcement of the ticker is exposed.

For example, when one user terminal 106a is connected, the ticker unit information in which the exposure time of the registered ticker is within a predetermined range based on the access time of the user terminal is searched and accessed from a database in the data storage 112. Provided to user terminal 106a (206).

The ticker transmission system 102 may receive the identification information and the number of times of exposure of the page exposed to the user terminal 106a and store it in a database in the data storage 112 (208). According to the number of exposures, the ticker transmission system 102 may charge 210 the user who registered the ticker.

3 is a flowchart illustrating a control method of a wireless communication terminal according to an embodiment of the present invention.

First, the browser in the user terminal 106a periodically receives the exposure time and the notice of the pager ticker from the ticker transmission system 102 and stores it in the data storage 120 (302). In this embodiment, the user terminal 106a is a WiBro terminal that can be connected to the ticker transmission system 102 by the communication unit 118 via the WiBro network 104.

Next, the control unit 122 of the user terminal 106a retrieves a ticker from the data storage unit 120 that should be exposed to a page displayed on a display (not shown) based on the current time, and the notice of the retrieved ticker. Is exposed to the currently displayed page (304). At this time, the identification information (for example, URL address or domain name) and the number of impressions of the page exposed on the user terminal 106a are automatically transmitted to the ticker transmission system 102 (306) and charged to the content provider who registered the ticker. And so on.

On the other hand, when the user selects the ticker that is currently displayed through a click or the like, the browser of the user terminal 106a moves to the corresponding service or page so that specific services or information are provided to the user (308).

4 to 6 are views illustrating a screen displayed on the display of the user terminal according to the present invention, FIG. 4 is a screen before a ticker is displayed, FIG. 5 is a screen on which a ticker is displayed, and FIG. It is a screen when it is clicked by a user.

As shown in FIG. 4, the screen before the ticker is displayed is usually composed of an anunciator bar 402, an application or session editing area 404, and a soft key area 406.

The operation of the present invention will be described as an example in which the patent corporation Shinsung registers the office advertisement ticker with the ticker transmission system 102 by designating the website of the electronic newspaper on June 30, 2008 from 0 to 24 hours. Explain. First, when the user terminal 106a connects to the ticker transmission system 102 through the WiBro network 104, the ticker whose exposure time of the ticker is within a predetermined range based on the access time is the ticker transmission system 102. From the user terminal 106a. Next, at 9 pm on June 30, 2008, if the browser in the user terminal 106a searches for the article "Win the KT patent war!" Of "Electronic Newspaper", the user terminal 106a is the ticker transmission system 102. Among the ticker information received from the ticker to be displayed on the current page and the current time, the office ticker advertisement registered by the "Incorporated Patent Corporation" is retrieved from the data storage unit 120 and displayed on the display (not shown). When the user clicks on this ticker, the user terminal 106a displays in the area 404 more specific information about the "patent corporation deity". At this time, the soft key area 406 may or may not be displayed on the display of the user terminal 106a.

On the other hand, the method of the present invention as described above can be written in a computer program. And the code and code segments constituting the program can be easily inferred by a computer programmer in the art. In addition, the written program is stored in a computer-readable recording medium (information storage medium), and read and executed by a computer to implement the method of the present invention. And the recording medium includes all types of recording media (intangible medium such as a carrier wave as well as tangible media such as CD and DVD) readable by a computer.

The present invention described above is capable of various substitutions, modifications, and changes without departing from the spirit of the present invention for those skilled in the art to which the present invention pertains. It is not limited by.

BRIEF DESCRIPTION OF THE DRAWINGS Fig. 1 is a diagram illustrating a configuration and network connection relationship of a ticker transmission system and a wireless communication terminal according to an embodiment of the present invention.

2 is a flowchart illustrating a ticker transmission method according to an embodiment of the present invention.

3 is a flowchart illustrating a control method of a wireless communication terminal according to an embodiment of the present invention.

4 is a diagram illustrating a screen configuration of a wireless communication terminal.

5 is a diagram for explaining an example of a screen of a wireless communication terminal in which a ticker is displayed according to the present invention;

FIG. 6 is a diagram illustrating a browser of a terminal moving to a page related to a ticker when the user clicks the ticker in FIG.

Claims (12)

In the method for transmitting a ticker to a wireless communication terminal, Receiving the exposure time and the notification information of the ticker for each page exposed to the wireless communication terminal, generating ticker unit information, and storing the generated ticker unit information in a ticker database; When the wireless communication terminal is connected, the " ticker unit information in which the exposure time is within a predetermined range with respect to the access time of the wireless communication terminal " is retrieved from the ticker database, and the retrieved ticker unit information is transmitted to the connected wireless communication terminal. To provide, Receiving identification information and the number of times of exposure of the page exposed to the wireless communication terminal and storing the identification information in the ticker database Ticker transmission method comprising a. The method of claim 1, And the exposure time is a time between the start time and the end time at which the announcement of the ticker is exposed. delete The method of claim 1, Billing the user who registered the ticker according to the number of exposures Ticker transmission method further comprising. In the system for transmitting a ticker to a wireless communication terminal, A communication unit for communicating with a wired or wireless communication terminal, A data storage unit, A ticker manager configured to receive the exposure time and notification information of the ticker for each page exposed to the wireless communication terminal through the communication unit, generate ticker unit information, and store the generated ticker unit information in the data storage unit; When the wireless communication terminal is connected to the communication unit, " ticker unit information in which the exposure time is within a predetermined range with respect to the access time of the connected wireless communication terminal " is retrieved from the data storage unit, and the retrieved ticker unit information is obtained. Includes a ticker transmission processing unit provided to the connected wireless communication terminal, The ticker management unit, and receives the identification information and the number of times of exposure of the page exposed to the wireless communication terminal, and stores in the data storage unit. The method of claim 5, The ticker management unit, the ticker transmission system to charge a user to register the ticker according to the exposure page and the exposure time of the generated ticker unit information. delete The method of claim 5, The ticker management unit bills the user who registered the ticker according to the number of exposures, a ticker transmission system. In the method for controlling a wireless communication terminal, Receiving the pager's exposure time and notices from the ticker transmission system and storing the information in the data storage; Retrieving the ticker from the data storage unit using the currently exposed page and time, and displaying the notice of the retrieved ticker on the exposed page; Transmitting identification information of the page exposed to the wireless communication terminal and the number of exposures to the ticker transmission system; Control method of a wireless communication terminal comprising a. The method of claim 9, Moving to a corresponding service or page when the ticker in which the notice is displayed is selected; Control method of a wireless communication terminal further comprising. delete In a wireless communication terminal, A communication unit performing wireless communication with the ticker transmission system; A data storage unit, Receive the exposure time and announcement of the page-specific ticker from the ticker transmission system through the communication unit and store the data in the data storage, and retrieves the ticker from the data storage using the currently exposed page and time, Control unit for displaying the notice information of the searched ticker on the exposed page, and transmits the identification information and the number of exposures of the exposed page to the ticker transmission system Wireless communication terminal comprising a.

Images