KR100423922B1 - Method of searching position information and method of supplying real-time regional ads using of a subway map on the internet - Google Patents

Abstract

The present invention relates to a method of retrieving location information and real-time local advertisement using a subway map on the Internet. The method of providing a real-time local advertisement using a subway map on the Internet includes an advertisement client for the purpose of advertising on a web page of a search server. When access is made, the presence or absence of an advertisement member, and information such as advertisement client information, advertisement position information, and advertisement contract duration information are loaded into the advertisement information DB, an advertisement directory in which the advertisement file is loaded is allocated and access rights are granted to the advertisement client. The advertisement file can be registered or modified and uploaded, and the advertisement is loaded when the advertisement position of the web page is selected.

Description

Method of searching position information and method of supplying real-time regional ads using of a subway map on the internet}

The present invention relates to a method of providing location information and real-time local advertisement using a subway map on the Internet. More specifically, the present invention relates to a method of searching for a location of an object to be searched in connection with a subway location. The present invention relates to a method of providing location information and real-time local advertisements using subway maps on the Internet for providing real-time local advertisements of adjacent regions based on subway stations.

There is a lot of information on the Internet lately. However, it is not easy to find the desired information. In particular, if you want to obtain location information related to daily life on the Internet, information in the form of addresses, maps, or simple maps is provided. In addition, even if the location is known, more traffic information was needed to access the actual place. As a supplement, a subway station adjacent to the location information may be displayed. However, if you are unfamiliar with the subway station, you need to look for the subway map again to check the subway station. As such, there was a problem that it is difficult to check the location information on the Internet.

In addition, the advertisement through the Internet can be classified into an advertisement based on a virtual world irrelevant to the position of the real world and an advertisement based on the real world which is closely related to the position of the real world. Although location information is not important for advertisements based on the virtual world, most real life advertisements such as department store sales are inseparably related to location information in the real world. However, the conventional advertisement has a form of group advertisement classified according to the characteristics of the user or random advertisement, and thus, geographical location information has to be loaded in the advertisement content, and there is a problem of searching again to confirm the location information.

In addition, since all advertisements of the webpage are loaded when the webpage is loaded from the Internet, there is a problem in that the size and number of advertisements per webpage are limited.

In addition, the conventional advertisement description method is a batch processing method in which an advertisement client sends an advertisement file to a webmaster, and the webmaster uploads an advertisement file, and since advertisement operation, development, and maintenance are concentrated on the webmaster, real-time advertisement There was a problem that it is not easy to reflect the advertisement of the immediate advertising client such as.

An object of the present invention is to classify the location information by database based on the subway station in order to search for location information related to everyday life more easily and quickly using the subway map, even if there is no background knowledge on the location information Various search methods are provided so that users can easily search through the search box or directly on the subway map.All information is easily identified through the rollover and detailed information by clicking for easy checking of search information. The present invention provides a method of retrieving location information using a subway map on the Internet where information can be easily identified and the homepage of the information can be easily moved.

Another object of the present invention is to provide a local advertisement related to the location of the real world based on a subway station, and create an advertising directory so that the advertisement client can directly update the advertisement so that the advertisement can be reflected in real time. The present invention provides a method for providing real-time local advertisement using subway maps.

1 is a block diagram of a search system according to an embodiment of the present invention.

2 is a flow chart of location search of the present invention.

3 is a flowchart for providing a real-time local advertising in the present invention.

4A is a structure of the local information DB of the present invention.

4b is an advertisement information DB structure of the present invention.

5A is a top subway map webpage of the present invention.

5B is a search result web page in an upper subway map according to an embodiment of the present invention.

Figure 6a is a lower subway map webpage of the present invention.

6B and 6C are search result web pages in a lower subway map according to an embodiment of the present invention.

Figure 7a is a web page for advertising member registration of the present invention.

7B is a web page for registering and changing an advertisement of the present invention.

※ Explanation of codes for main parts of drawing

2: Client 10: Search Server

12: local information DB 14: advertising information DB

16: search engine 5O: search box

51: search field 52: search list

54: advertising menu 56: advertising field

58: direction expansion button 60: brief information

In order to achieve the above object, a location information retrieval method using a subway map in the Internet according to the present invention, a client (Client) is connected to a specific webpage (Webpage) to obtain the location information from the Internet, the search target to search If you execute the search by selecting from the list or entering in the search field, the search engine searches the local information DB to express the results that match the search object prominently in the subway station on the upper subway map, and among the subway stations that are prominently displayed in the search result. Rollover or click on any subway station to check the search information.

The search method may be both a search method using a search box and a method of searching for location information by directly moving to a web page.

The method of checking the search result is a method of rolling over an arbitrary subway station to check the brief information around the subway station and a local advertisement adjacent to the subway station, and clicking on any subway station for more detailed location information on the lower subway map connected to the subway station. And check the advertisement and move to the homepage of the corresponding search information.

Subway operation information, exit information, information on surrounding objects, and advertisements are displayed on each lower subway map connected to the subway station of the upper subway map. In this case, the information of the provided object may be various forms such as a 2D or 3D video. When the object is rolled over, the information and the advertisement of the object are displayed on one end of the screen, and when the object is clicked, the object's homepage is connected.

The real-time local advertisement providing method using the subway map in the Internet according to the present invention for achieving the above object, the advertisement client for the purpose of the advertisement is connected to the web page of the search server to check the presence of the advertising member and sign up when not registered The ad client registers or modifies and uploads the ad file through the derivation step, information such as advertisement client information, advertisement location, advertisement contract duration, etc. is loaded into the advertisement information DB, and an advertisement directory into which the advertisement file is loaded is uploaded. And the uploaded advertisement is displayed when the corresponding area is rolled over.

When the advertisement client accesses a webpage for membership and registers as a member, the advertisement management authority may be designated as an advertisement client or a webmaster. When the advertisement client wants to participate in the advertisement management, the webmaster creates an advertisement directory according to the position where the advertisement client wants to post an advertisement, and gives the advertisement client access to the generated advertisement directory, and the advertisement client gives the advertisement directory. You can upload your own ad file in real time or upload your ad schedule.

The uploaded advertisement is loaded at the time when the position corresponding to the position information of the advertisement on the web page is rolled over.

Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings.

Referring to FIG. 1, the client 2 and the search server 10 are connected to the Internet. The search server 10 is connected to a local information DB 12, which stores local information including location information, and an advertisement information DB 14, which stores local advertisement information based on a subway station, and according to information search and local information. A search engine 16 for matching advertisement information is provided.

According to a specific embodiment of the system configured as described above, as shown in FIG. 2, the client 2 first accesses the upper subway map web page of the search server 10 having a specific URL (Uniform Resource Location) via the Internet (S10). ), If a search target is selected from a search list or entered in a search field through a search box of the upper subway map, and the search is performed (S12), the search engine 16 searches the local information DB 12 (S14) and searches The subway station corresponding to the result is displayed on the upper subway map web page (S16). In order to check the search information, roll up (S18) a specific subway station displayed as a result of the search to check the brief information and the local advertisement (S20), and click (S21) to check the detailed information. In the open state (S22), go to the lower subway map (S24) to check the detailed information and the local advertisement of the search target (S26), go to the homepage of the search target (S28), or another position within the lower subway map. You can search for information.

When the click (S21) for confirming the detailed information is made in the lower subway map, it can be directly moved to the home page of the search target (S23).

In the method of searching for location information, when searching for location information by searching a web page directly without moving through a search box (S13), rollover (S18) an arbitrary or predetermined specific subway station on the upper subway map to display the summary information and the region. Check the advertisement (S20), click a specific subway station (S21) to move to the lower subway map connected to the subway station (S24), then check the detailed information and the local advertisement of the search target (S26) and go to the search target homepage You can move (S28) or search other location information in the lower subway map.

In the lower subway map, a search through a search box or a location information search through a web page may be performed as in the upper subway map.

In order to represent a subway station corresponding to a search result of the upper subway map or to represent an object corresponding to a search result of the lower subway map, the search engine 16 displays a flag indicating a state of the subway station and the state of the object. Change the object flag that indicates. When the flag is changed, the subway station or the object is represented in a prominent state such as rotation or blinking.

In the case of a plurality of search results, various subway stations or objects are prominently represented.

In FIG. 3, the advertisement client accesses the advertisement web page of the search server 16 to confirm membership (S30), and when not registered, the advertisement client information, the advertisement location, the advertisement contract period, and the like for the subscription are the advertisement information DB 14. In step S40, an advertisement directory in which the advertisement file of the advertisement client is loaded is generated and assigned (S50). Thereafter, when the advertisement client registers or modifies and uploads the advertisement file (S60), when the advertisement position of the webpage is rolled over, the advertisement information is loaded from the advertisement information DB into the webpage and the advertisement is activated (S70).

The area information DB 12 of FIG. 4A includes a subway station code for distinguishing each subway station, a flag for changing the expression state of the searched subway station during information search, a sub-subway map connected to each subway station, and a target of each subway station. Object code to distinguish the object when viewed as an object, object flag to change the expression state of the searched object during information retrieval, object location code to express the location of the object, object name, industry code, to express the subway related information It consists of items such as subway details and advertisement codes.

The advertisement information DB 14 for storing local advertisement information based on the subway map of FIG. 4B includes an advertisement code for connecting a subway station and a corresponding advertisement, an advertisement sequence for determining a display order when multiple advertisements are to be displayed, and an advertisement. It consists of items such as file location, advertisement client information, advertisement period, advertisement reservation date, reservation advertisement file, advertisement renewal date, advertisement access number and advertisement point.

Referring to FIG. 5A, a method of searching for actual location information is described. When a search target is input in a search field 51 of a search box 50 or a search target is selected from a search list 52, a search engine is executed. As a result of the search found in the local information DB 12 by (16), the particular subway station is prominently represented by the rotation or flickering. For example, if you select "Lotte World" from the search box in the search box, or enter "Lotte World" in the search field and run the search, "Jamsil Station" where "Lotte World" is located will appear prominently with rotation or flickering. do. If there is no prior location information for the subway station, you can easily find the subway station by the above search method. If you know the subway station and need accurate location information, select "Jamsil Station" from the upper subway map of the webpage.

The direction enlargement button 58 is used when the upper and lower subway maps are enlarged / reduced and moved up and down. Since the direction expansion button 58 is dragged to an arbitrary position of the web page, the client moves the direction expansion button 58 to a desired position so that the enlargement / reduction and direction movement can be made.

When rolling over "Jamsil Station" of the upper subway map, as shown in FIG. 5B, the brief information 60 such as a representative building or place around "Jamsil Station" is displayed. Roll over "Jamsil Station" to get brief information, so the overall search is easy and quick. At the same time, the adjacent area advertisement 56 around "Jamsil Station" is displayed at one end of the web page, which rolls over the "Jamsil Station" and displays brief information.

Select and click "Jamsil Station" to get more detailed information about "Jamsil Station" or to check the exact location information of the searched "Lotte World".

When the user selects and clicks "Jamsil Station" in order to obtain more detailed information in FIG. 5B, a lower subway map showing information such as subway information and surrounding buildings of "Jamsil Station" is moved to FIG. 6A. "Lotte World", which is a search result of the upper subway map, is prominently represented at a specific position of FIG. 6A which is a lower subway map of "Jamsil Station". Roll over “Lotte World” of FIG. 6A to check location information and advertisements, or click “Lotte World” to go to the “Lotte World” homepage.

The same location information search as that of the location information search method of the upper subway map is possible in the lower subway map.

As shown in Figure 6b and 6c by selecting the subway station on the lower subway map can check the information such as subway time or subway entrance.

In FIG. 7A, when an advertisement contract is established with the advertisement client, the contents of the contract are loaded into the advertisement information DB 14, and then an advertisement directory in which the advertisement is loaded is generated. In FIG. 7A, when an advertisement client is included in the advertisement management authority setting, the webmaster informs the advertisement client of the generated advertisement directory and shares the authority for the advertisement directory.

A web page is provided in the form of FIG. 7B for registering or changing an advertisement for registering the advertisement client and allowing the advertisement client to directly load an advertisement in real time or at a scheduled time.

The advertisement client sets a predetermined remote advertisement path in the advertisement information DB 14 connected to the Internet, and specifies a local advertisement path of the advertisement file to be uploaded. When setting an advertisement reservation date, the search engine 16 changes the advertisement by transferring the reservation advertisement to the advertisement file position at the preset reservation time. The advertisement renewal date, advertisement access number and advertisement point information are provided to provide advertisement efficiency and management information.

When a web page of the upper or lower subway map is loaded, a search engine 16 for loading a related local advertisement when a particular subway station or an object is selected on the web page without loading all the advertisement files related to the web page at once. Checks an event occurring at any subway station of the upper subway map or an event occurring at an object of the lower subway map, and loads an advertisement related to the corresponding subway station or object. As the advertisement of the region is loaded when an event of a specific region occurs, the initial web page loading speed is irrelevant to the capacity of the advertisement, and the client 2 can recognize the location information of the subway and view the local advertisement.

Since the advertisement client can access the advertisement directory, the real-time advertisement change is facilitated by performing a real-time advertisement change or setting an advertisement reservation date so that the search engine 16 checks the advertisement reservation date and transfers the designated advertisement at the time of reservation. .

Therefore, according to the present invention, the location information search using the subway map on the Internet can search the location information of the destination faster by searching through a search box or direct search, and when a specific area is selected in the search information checking step, the subway station unit Since the local advertisement is configured to be loaded, there is no problem such as a decrease in the loading speed of the web page according to the capacity of the advertisement, and the advertisement client can directly change the advertisement at a desired time in real time, thereby maximizing the effect of the advertisement.

Although the present invention has been described in detail only with respect to the described embodiments, it will be apparent to those skilled in the art that various modifications and variations are possible within the technical scope of the present invention, and such modifications and modifications are within the scope of the appended claims.

Claims (8)

In the location information search using the subway map on the Internet, The client accessing the upper subway map web page of the search server having a specific URL through the Internet; Searching through a search window for selecting a search target from a search list or inputting a search target in a search field; Searching for a search target in a local information database through a search engine; A subway station, which is location information corresponding to a search result, is prominently displayed on an upper subway map; And Displaying text information in the search results on a map; Clicking on the text information makes the subway station corresponding to the location information stand out; Location information retrieval method using the subway map on the Internet, characterized in that it comprises a. In the location information search using the subway map on the Internet, The client accessing the upper subway map web page of the search server having a specific URL through the Internet; Selecting an object to be searched on the upper subway map; A search result information checking step such as a text and an advertisement, which rolls over the search object for a few seconds and confirms the search object; And Checking a banner advertisement appearing by rolling over the text information appearing after the rollover in the step for several seconds or continuing the search to a lower map by clicking the search target or the text information appearing after the rollover; Location information retrieval method using the subway map on the Internet, characterized in that provided with. The method according to claim 1 or 2, The search information confirmation step, Rolling over a specific subway station to check the brief information and local advertising; Moving to a sub-map by clicking on a specific subway station; And Checking location information and advertisement of a search target on the sub-map and moving to a corresponding homepage; Location information retrieval method using the subway map on the Internet, characterized in that it comprises a. The method of claim 3, Location search of the sub-map, Searching through a search window for selecting a search target from a search list or inputting a search target in a search field; Or searching for a search target or a search result of the upper subway map by automatically inputting the search result; Searching for a search target in a local information database through a search engine; Displaying the location information corresponding to the search object prominently on the lower map; Displaying the text information of the search results on one side of the map; And When the text information is clicked, an element of a picture or text on a map corresponding to the location information is prominently represented; Location information retrieval method using the subway map on the Internet, characterized in that it comprises a. The method of claim 3, Location search of the sub-map, Selecting an object to be searched on the sub-map; A search result information checking step such as a text and an advertisement, which rolls over the search object for a few seconds and confirms the search object; And Checking or clicking a banner advertisement appearing by rolling over the text information appearing after the rollover for several seconds to move to the corresponding home page; Location information retrieval method using the subway map on the Internet, characterized in that it comprises a. delete In the real-time local advertisement providing method using a map on the Internet, An advertisement client accessing a web page of a search server; Loading information such as advertisement client information, advertisement position, advertisement period, etc. into the advertisement information DB; Registering or uploading an advertisement file by an advertisement client or inputting or modifying a text advertisement; And The advertisement is activated when an element such as a text or a picture on the map is rolled over for several seconds; Real-time local advertising providing method using a map on the Internet, characterized in that it comprises a. delete