JPH1083421A - Merchandise sales system - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide a merchandise sales system where a customer freely selects either a self-system or a counseling system in accordance with his preference and time to spare, also the information is stored in whichever system he buys a product and he can use the stored information whenever he buys, regardless of the systems. SOLUTION: A merchandise sale space X is divided into a register space R, a self-space A where a customer himself makes a product selection and a counseling space B where an expert gives advice for a product selection, and each means 4, 36 and 41 for information processing that is provided for each space R, A and B is connected to central databases 43 and 44. Information which is stored in each means R, A and B is collectively controlled for each customer in the databases 43 and 44, and needed information is selectively taken out from the databases 43 and 44 so that it can be referred to or updated in each means 4, 36 and 41.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a system for selling various products.

[0002]

2. Description of the Related Art Conventionally, in the case of cosmetics sales, a specialized sales clerk has conducted counseling while listening to the skin condition and demands of customers at a store or a visiting sales destination, and then selects and recommends appropriate cosmetics. It has been done (counseling method). The result of the counseling is compiled in the form of, for example, a counseling chart, which can be used for the next counseling or cosmetic purchase. On the other hand, recently, with the flood of information on products and the fact that customers have some knowledge of products, there is an increasing demand from customers for voluntarily selecting products by themselves. In addition, some customers feel unsatisfactory with questions and counseling with sales staff. Therefore, as a new form of selling cosmetics, a method in which customers themselves select and purchase cosmetics from shelves (self-type) has been proposed and is being implemented at convenience stores and the like. In this case, the record of purchase of cosmetics and the record of use of a skin measuring instrument or the like for purchasing cosmetics are not stored, and the information is not used next time.

[0003]

As described above, the counseling system and the self-service system are as follows.
Since the sales form is completely different and there is no exchange of information between the two, customers who have previously received counseling and purchased cosmetics at the counseling method sales floor, When purchasing cosmetics at the self-service sales floor, there is a problem that even if the same type of cosmetics is purchased, the counseling chart created at the time of the previous counseling cannot be used. Conversely, if a customer who purchased cosmetics last time using the self-service method receives counseling this time,
Because there is no information about what kind of cosmetics you purchased last time, or what the result was if you used a skin meter at that time, even if you buy cosmetics of the same series, It takes time and effort to provide counseling from scratch.

[0004] In addition to cosmetics, there are various needs on the customer side, such as pharmaceuticals and baby goods, and when purchasing a product in which a wide variety of products are prepared according to the needs, I went to the store to buy in a self-contained manner, but couldn't select the best product due to lack of information, and again went to the store with the intention of receiving counseling by a professional counselor or planning to receive counseling In some cases, however, they do not have the time to do a quick self-shop and want to finish shopping.

[0005] Therefore, in a single sales area, the customer can freely select the counseling method and the self-method each time, and even if the user purchases the goods in any of the methods, information on the purchase of the goods is accumulated. In addition, it is strongly desired to establish a sales system capable of extracting and referencing past histories at the time of purchase and adding and updating new information.

Further, if such a sales system is established, the accumulated information and the processed information obtained at each sales floor can be transferred to a factory responsible for product production, a research laboratory for product development, and branch offices responsible for product sales. By interacting with each other, it is possible to build a broad network that can quickly grasp and respond to products and sales forms that meet customer needs, and realization of such a system is also strongly desired. I have.

The present invention has been made in view of such circumstances, and allows a customer to freely select between a self-service method and a counseling method according to the customer's preference and time allowance at a single sales floor. The first object of the present invention is to provide an excellent merchandise sales system that can store and store information regardless of the method used to purchase the product, regardless of the method. And
The second object of the present invention is to provide a product sales system that goes one step further and quickly grasps customer needs and the like from information collected and accumulated at a sales floor and immediately utilizes the results in product production, sales, research, and the like. And

[0008]

In order to achieve the above object, the invention according to claim 1 of the present invention provides a product sales space X.
Is divided into cash register space, self-space where customers select products themselves, and counseling space where counselors give advice to customers for product selection.
The cash register space is provided with sales information recording means for accumulating merchandise sales information with time, and the self-space can display merchandise display shelves and information necessary for customers to purchase merchandise at any time. Self-information processing means capable of accumulating retrieved product information and information about the customer over time is provided, so that the counselor can retrieve necessary information for counseling from time to time in the counseling space. A counseling information processing means capable of accumulating information and information relating to the customer over time; connecting the self-information processing means and the counseling information processing means to a central database; Information is centrally managed in this central database for each customer. As well as, in each of the above means, it is an gist product sales system to be able to see or update selectively pull the required information from the central database.

According to a second aspect of the present invention, in the merchandise sales system, the sales information recording means is connected to a central database, and the information stored in the sales information recording means is sequentially stored in the central database. The centralized database stores and processes these information, and the sales information recording means can selectively extract necessary information from the central database to refer to or update. The system is the gist.

[0010] Further, the invention according to claim 3 of the present invention provides:
A management space connected to the sales information recording means and the central database is provided in a management space Y remote from the space for product sales X in the product sales system, and one or more functional spaces separated from the spaces X and Y are provided. Z
A function terminal connected to the information management means is provided, and merchandise sales information stored in the sales information recording means and customer information and counseling information stored in the central database are sequentially transmitted to the information management means. The information management means accumulates and processes such information, and sequentially transmits the accumulated information or the processed information to the sales information recording means, the central database, and the functional terminal. It is assumed that.

The invention according to claim 4 of the present invention provides:
In the invention according to claim 3, the functional space Z is of three types: a research laboratory for product development, a factory for product production, and a branch office for product sales. Information, customer information, and counseling information are sequentially transmitted. Production management information is sequentially transmitted from the information management means to the factory terminal. Sales progress information for each product sales space X is transmitted from the information management means to the branch office terminal. The gist is a product sales system in which production progress information is sequentially transmitted from the factory terminal to the information management means, and new product information is sequentially transmitted from the laboratory terminal to the factory terminal. Things.

[0012]

Next, an embodiment of the present invention will be described.

FIG. 1 is a plan view showing the configuration of an embodiment in which the product sales system of the present invention is applied to display and sale of cosmetics.

That is, in this cosmetics store, a space X for selling goods in the store is divided into a cash register space R in which an L-shaped counter 1 is installed, a self space A, and a counseling space B. . And the customer
The store enters and exits as indicated by the arrow. When purchasing cosmetics,
At the counter 1, payment is completed.

In the self-space A, a product display shelf 2 is provided along the wall surface, and various cosmetic products are displayed according to a known method. Cosmetic samples are also displayed on a part of the shelf, so that customers can freely take it and try it.

At the approximate center of the self-space A, a circular table 3 is provided, on which a touch panel type personal computer (hereinafter referred to as "PC") is provided.
), A printer 5 connected thereto, and a card reader 6.

As shown in FIG. 2, the touch panel 4a of the PC 4 uses two adjacent columns 7 of the four columns 7 for supporting the illumination lamps 20 which are provided upright at the center of the table 3. It is attached at a position at a certain height from the upper surface of the table 3, and the customer himself / herself can operate the touch panel 4a to receive a skin diagnosis on the screen. The PC 4 is connected to a data input device 50 below the table 3, and the data input device 50 is connected to a moisture sensor 8 and a skin temperature sensor (not shown). Then, by using the moisture sensor 8 and the skin temperature sensor according to the instructions on the touch panel 4a, it is possible to measure the moisture content and skin temperature of the skin. Then, based on the result of the inquiry on the screen and the measurement results of the water content and the skin temperature (including the environmental temperature), the customer's skin is diagnosed.

Further, on the screen of the PC 4, it is possible to obtain a skin care method according to the result of the skin diagnosis, information on products suitable for the skin, and the like. Further, by using the PC 4 and the card reader 6, it is possible to issue an ID card, which is a registration certificate of the counter, to the customer. And
The customer who has an ID card must use the PC4
In the case of using the information, simply insert the ID card into the card reader 6 and slide it, and the information at the past visit (skin diagnosis result, presence or absence of product purchase, presence / absence of counseling described later, result thereof, etc.) can be easily obtained. Can be called on the screen for reference.

Therefore, the customer may select and purchase cosmetics suitable for him / her simply based on his / her own eyes and product knowledge, or use the PC 4 if more detailed information is desired. After obtaining the necessary information, you can select and purchase cosmetics that suit you.

It should be noted that the information displayed on the screen of the PC 4 may be read only visually, or may be printed out using the printer 5.

Further, at the other corner of the table 3, a special skin color sample board 9 is placed, and a mirror 10 is provided in front of the special skin color sample board 9 between the columns 7. The skin color sample plate 9 is prepared for a customer who wants to purchase a foundation, and as shown in FIG. 3, is a rectangular silicon plate in a plan view, has some flexibility, and has a subtle surface on its surface. Are formed to give a texture and feel similar to the skin. Then, seven color samples (sample Nos. A to G) arranged vertically are displayed on the surface. The seven colors are obtained by sampling the color of the face of a woman aged 18 to 60 years.

Customers who wish to purchase a foundation
Using the mirror 10 (see FIG. 2), compare the skin color of your face with the color sample of the skin color sample plate 9 and identify the closest color. Then, operate the screen of the PC 4 to find the foundation. Select a screen for selection, and enter the color sample No. of the closest color to the screen. Then, on the screen,
A foundation color determination table as shown in Table 1 below is displayed. As a result, it is possible to determine the optimal foundation color for the color sample No. selected by the customer and the next optimal foundation color. It should be noted that this data also takes into account the results of the previously performed skin diagnosis. Thus, the customer can select the most suitable foundation color while referring to the first and second candidate foundation colors recommended on the screen. In addition, each foundation color is configured to be displayed with a predetermined name attached to a product.

[0023]

[Table 1]

As described above, in the self space A,
It has become possible for customers to select products (cosmetics) by themselves. In this self-space A, a full-time consultant called "Maestro" is arranged so that customers who have questions or consultation on the product can listen to this Maestro. Then, the customer who has decided the cosmetics to be purchased goes to the cashier space R with the cosmetics, and completes the payment procedure on the counter 1.

On the other hand, in the counseling space B, as shown in FIG. 1, two sets of counseling corner sets including a desk 30 and two chairs 31 are provided.
A professional counselor sits on one chair 31 of each set, and a customer seeking counseling sits on the other chair 31. Then, counseling exchanges are performed in a state where both are arranged side by side.

Desk 3 of the above counseling corner set
As shown in FIG. 4, a skin surface magnification camera 31 used for measuring the skin of the customer, a camera base 31a having an image processing function, a moisture sensor 32, a sebum sensor 33, A color difference meter 34 is provided, and a TV color monitor 35 for displaying an image captured by the skin surface magnification camera 31 is provided on the left side of the color difference meter 34. On the right side of the desk 30, a pen-touch type PC 36 is provided.
Is connected to a data input device 50 (the same type as that on the self-space A side) provided at the lower part of the desk 30. Then, the camera table 31a, the moisture sensor 32, and the TV color monitor 35
Is connected to the data input device 50, and the color difference meter 34 is connected to the PC 36.

All operations are performed by a PC 36 by a counselor.
This is performed by a pen touch operation on the device, and the above operation sequentially displays a counseling procedure, a skin measurement instruction, and the like on the screen. In addition, counseling results, information to be shown to customers as reference, and the like are also displayed on the screen.

The tool used for skin measurement, such as the skin surface magnification camera 31, can be of any known type.

Then, this counseling space B
Since only counseling and advice by the counselor are provided and the product is not sold, after the counseling is completed, the customer who wishes to purchase cosmetics goes to the self-space A and takes the desired cosmetics from the product display shelf 2. The payment procedure is completed at the counter 1 (return to FIG. 1).

On the counter 1, a POS cash register 4
1, a client 43 with a liquid crystal screen, and a server 44 are installed, and the POS register 41 is used for payment processing of goods as in the conventional case. The client 43 is used for issuing an ID card to a customer, recording purchased goods on an existing ID card, providing a sample, and the like. The client 43 is connected to the PC 36 installed in the counseling space B, and receives customer information (skin classification, skin color classification, etc.) obtained by counseling.

Further, the server 44 communicates with the client 4
3 and PC 36 installed in counseling space B
And the PC 4 installed in the self-space A, and all information is collectively managed by the server 44. Conversely, from each terminal,
If necessary, information managed by the server 44 can be selectively extracted, referred to, and updated by adding new content. As described above, the server 44 serves as a database, and information management of the entire cosmetics store is performed collectively.

FIGS. 5 and 6 are schematic diagrams showing the connection of each device in each of the spaces A, B, and R. In FIG. 5, reference numeral 51 denotes a speaker in the self-space A,
In addition to displaying instructions on the screen of the touch panel 4a (see FIG. 2), the instructions can be given to the customer using C4 by voice. The PC 4 on the self space A side is connected to the PC 36 on the counseling space B side via a hub (concentrator).
And information can be input and output between them. In addition, the above PC4 and PC36
Is connected to the client 43 and the server 44 on the cashier space R side via the HUB as shown in FIG. 6 so that information can be mutually input and output. A keyboard 52, a liquid crystal display 53, and a printer 54 are connected to the client 43 so that the counter 1 (see FIG. 1) can perform operations such as inputting and outputting necessary information and printing out. It has become. As described above, the client 43 and the server 44 function as the most important database in this cosmetics sales system. Therefore, in order to prevent the functions from being interrupted by a power failure, an uninterruptible power supply is used. The power supply 55 is used as a power supply.

According to the cosmetics sales system having the above configuration,
Since a single sales space is divided into a self-space A, a counseling space B, and a cash register space R, each time a customer comes to the store, the customer can select the self-service method or the counseling method. In addition, regardless of the method of purchasing cosmetics, skin diagnosis, counseling, etc. through any of these methods, such information and information on the customer themselves are stored in the client 43 and the server 44, and the stored information is stored in the client 43 and the server 44. In the self space A and the counseling space B, it can be taken out at any time, so that it can be used for the next purchase or counseling.
Therefore, regardless of whether the customer purchases cosmetics or receives advice from counseling, it is possible to refer to necessary information and measure the skin each time efficiently, so that the desired cosmetic Selection and counseling can be performed in a short time. Also, on the counseling side, all procedures are displayed on the PC 36 and necessary information can be taken out from the PC 36, so that appropriate guidance can be easily provided without requiring advanced knowledge and skilled work. This has the advantage that the burden on the counselor is small.

Next, a sales form using the above-mentioned cosmetics sales system will be specifically described.

First, the customer who visits the store has a self-space A
In the following, a description will be given of a case where cosmetics are purchased by oneself. If the customer has sufficient knowledge of cosmetics and decides on cosmetics to be purchased, or decides to purchase the same product as the cosmetics on hand, the customer can use the product display shelf 2 (FIG. 1).
Select the desired cosmetics from (1), bring it to Counter 1 and complete the payment. At this time, the cashier introduces various samples to the customer, and delivers the sample of interest to the customer. It also checks whether the customer is a member of this counter. If the member is a member, the client 43 receives the ID card (member-only card) held by the customer, and sends the member number and
Enter the purchased product information, the passed sample information, etc. The payment is made at the POS register 41.

If the customer is not a member and does not have an ID card, the cashier checks with the customer whether he / she wants to register as a member. Settle in. When the member registration is desired, the client 43 issues an ID card in which the purchased merchandise information, the information on the customer, and the like are registered, and passes the card to the customer. The payment is made at the POS register 41.

Next, a customer who does not want to receive counseling by a counselor but wants to examine the condition of his own skin to some extent or to select cosmetics suitable for himself by a simple medical inquiry will be described. Such a customer can go to the table 3 (see FIG. 2) and operate the touch panel 4a of the PC 4 to receive a skin diagnosis or counseling by a simple inquiry.

The touch panel 4a of the PC 4 in the initial state is as shown in FIG.
essential "(product description) 60," Point Mak "
e "(How to make point) 61," Skin
Care "(skin care counseling) 62," Ba
se Make ”(How to make base) 63-4
The two menus are displayed with the corresponding characters and symbolic symbols. Then, the customer can select a menu by touching any one of them.

For example, when "Skin Care" 62 is selected, the screen displays the character "Skin Care" 64 at the top of the screen as shown in FIG. 8, and "Skin Care Counseling" below it. Is started. "Is displayed. Further, the display 66 further below indicates that the counseling proceeds in the order of “skin check”, “skin type diagnosis”, and “skin care plan”. When receiving this counseling, the user touches the display 67 of “OK”.

When the screen is displayed, a voice of "Start skin care counseling." Is simultaneously output from the speaker 51 (see FIG. 5).

By touching the "OK" display 67, the screen changes as shown in FIG. That is, the subheading 68 of “Skin Care” is displayed at the top of the screen.
And a three-step arrow that serves as a guide for the counseling process (actually, inside each arrow, a “skin check”,
The characters “skin type diagnosis” and “skin care plan” are displayed), and the leftmost arrow 69 is displayed in dark color to indicate that it is the first stage screen. Below that, there is a character 70 of "measure the moisture of the skin." Below this, an instruction 71 of a measuring method using the moisture sensor 8 (see FIG. 2) is displayed together with a photographic image 72. You. Then, in accordance with the above instruction, when the customer attaches the moisture sensor 8 to the forehead and presses the button, the data column 73 on the screen is displayed.
, A numerical value as a measurement result is displayed. If this numerical value is not displayed or an error mark is displayed, touch the "Redo" display 74 below it to start over. When the numerical value is displayed, the display 75 of "OK" is touched to proceed to the next screen.

As shown in FIG. 10, the next screen is an instruction screen of a measuring method using the moisture sensor 8 as in FIG. 9, but this time, the measurement is performed by putting this on the cheek. The screen configuration and operation are the same as in the above case. Although the explanation of the screen is omitted, the skin temperature is similarly measured by the skin temperature sensor (the environmental temperature at the time of measurement is automatically measured).

Next, the step proceeds to the second stage "diagnosis of skin type", the screen shown in FIG. 11 is displayed, and the dark-colored arrow 76 moves to the center. At the bottom of this screen, there is a letter 77 "Please let me ask a question about your skin", and below that, a question 78 about the skin is displayed. Then, in the lower right corner, there is a display 79 of "YES", "NO", and the person corresponding to the answer to the question is touched. By this method, several questions and answers are repeated on the screen, and the inquiry to the skin proceeds.

Then, based on the results of the above-mentioned inquiry and the values measured by the moisture sensor 8 and the skin temperature sensor performed earlier,
The customer's skin type is determined and displayed as shown in FIG. The “II” type shown in the figure means that the water measurement of the forehead and cheeks and the above
This is one of the skin characteristics obtained for a woman aged ６０60 years, classified into eight typical examples as shown in Table 2 below, and displayed as symbols.

[0045]

[Table 2]

Then, by touching the "OK" display 80 in FIG. 12, the screen changes as shown in FIG. 13, and a skin care method suitable for the skin type is displayed.

Next, the step proceeds to the third stage "skin care plan", and the dark-colored arrow 81 moves to the right end. Below that, there is a letter 82 of “Skin apkin of type II skin”, and below that, cosmetics 83 suitable for the above skin type are specifically displayed. When it is desired to obtain more detailed information on the cosmetics 83, the user can touch the image of the cosmetics 83 to refer to the detailed description on the cosmetics 83 as shown in FIG. In order to return to the original screen shown in FIG. 14 from the reference screen, it is sufficient to touch the “return” display 84 at the lower left of the screen.

Note that, on the right side of the screen of FIG. 14, in order from the top, "Base"
Make ”85, DM request 86, Medical record holding
87 and “End” 88 are displayed.

By the above procedure, “Skin Car”
"e" menu ends. If the customer wants to obtain information on the base makeup,
The information is obtained by selecting the menu “seMake” 85.
If a direct mail regarding the cosmetics 83 is desired, the user selects the “DM request” 86 menu and inputs an address and the like on the screen. Furthermore, conventional PC
If the exchange (counseling data) by step 4 is to be stored as information, the menu of “Hold medical record” 87 is selected, and if it is desired to end all, the menu of “End” 88 is selected.

When the menu of "end" 88 is selected, the screen changes as shown in FIG. 16, and the customer can select three options 89 to 91 displayed on the screen. Further, by touching the "return" display 92, it is possible to return to the previous screen shown in FIG.

When the user selects “Save in customer's chart” 89 on the screen of FIG. 16 or selects the menu of “Keep chart” 87 on the screen shown in FIG. 14, the screen becomes as shown in FIG. Changes to And
Customers who already have an ID card (member card)
By passing the ID card through the card reader 6 (see FIG. 2) according to the instructions on the screen, the ID number column 93 on the screen is displayed.
The number is displayed on the chart, and in the chart corresponding to the ID number,
This time, information about the new counseling is automatically written and saved. The contents of the counseling before the last time can also be called up on the screen for reference. For customers who have an ID card but have forgotten to bring it, the aforementioned Maestro (full-time consultant)
But make it correspond with a master card.

On the other hand, a customer who does not have an ID card touches the "new member" display 94,
Proceeding to the screen shown in FIG. 18, following the instructions on the screen, a new member can be registered and an ID card can be obtained. In the center of the screen, an illustration 95 for passing an ID card through a card reader is displayed.
Care is taken to make it easier for customers to understand.

Thus, in self-space A, the customer does not interact with the counselor at all,
After receiving skin diagnosis and counseling and obtaining the required information, he or she can select the most suitable cosmetics for himself. Therefore, it is possible to take out only necessary information at one's own pace and efficiently select and purchase a desired cosmetic. In addition to receiving counseling using the screen of the PC 4, it is also possible to select a foundation having a color that matches the skin color of the user using the skin color sample board 9 described above.

Next, a customer who wants to receive counseling by a counselor will be described. Such a customer enters counseling space B, and in front of desk 30,
Sit alongside the counselor. Then, counseling or the like can be received while viewing the screen of the PC 36 (see FIG. 4) on the desk 30 operated by the counselor.

The screen of the PC 36 includes a “file model” composed of an information file model based on a chart,
Three types of models can be switched: a "program model" consisting of a flow-type model with a flow along the counseling course, and a "utility model" consisting of a tool model that can be used randomly depending on the situation. Figure 1 shows the basic screen of the model.
The configuration shown in FIG. 9 indicates a customer information file.

In the figure, "F",
"P", "U" switch display 100, 101, 102
Are provided for switching the above three screen models. On this screen, the switch display 100 of “F” is reversed in black and white, and the character of “F” stands out white. In this model, the ID attached to the ID card held by the customer
By simply entering the number, basic information about the customer is displayed as shown, and a counseling start screen is displayed. That is, four menus shown on the right side of the screen (each showing a symbolic symbol) 103-1
06 in order from the top,
The user can proceed to any one of “basic information”, “basic counseling information”, “skin care counseling information”, and “base make counseling information”. (This screen is a “basic information” screen, and the menu 103 is dark-colored. Display).

The above four menus 103 to 106
Below, are provided three switch displays 107, 108, 109 of "TODAY", "LAST", and "history".
It is set so that it can be extracted in three ways, that is, the history before the previous time.

Also, the switch displays 110 arranged next to the model switching switch displays 100 to 102 at the bottom of the screen.
Reference numerals 114 are, from the left, for a new registration, a chart search, a member maintenance, and a counseling person list for the day. 115 is a TV color monitor display lamp,
116 is a host communication lamp. Reference numeral 117 denotes a memo switch display.

For example, the switch display 1 for new registration described above
By pressing 10, it is possible to switch to a screen for creating a chart with the same contents as the screen shown in FIG. 19 for a new customer. When registering a new customer, direct mail (DM) is displayed on the screen.
A request button (indicated by 200 in FIG. 19) is provided, and when this button 200 is pressed, information indicating that a DM request has been made is recorded. Then, when the client 43 searches the member data for the item "DM request", a list of the customers who have the DM request is displayed in a list, and the address label for sending the DM is immediately printed. I can do it.

On the screen shown in FIG. 19, the counselor first selects the menu item “basic counseling information” 10
Select 4. As a result, the screen changes to the initial screen of the program model indicating the course of the basic counseling, as shown in FIG. 20, and the switch display for model switching at the lower left of the screen automatically changes to the "P" switch 101.

The basic counseling course proceeds according to processes 1 to 7 displayed on the screen.
Depending on the customer's convenience, the process can be skipped as appropriate. At the bottom of the screen, an arrow 118 with a character of “Basic”, a symbol of the menu 104 shown in FIG. 19, a character of “Skin Care”, and FIG.
119 with the symbol of the menu 105 shown in FIG.
19, and an arrow 120 with a character of “Base Make” and a symbol of the menu 106 shown in FIG. 19 are provided. Since this screen is a basic counseling course, the arrow 118 is displayed in dark color. Has become.

Then, when, for example, the inside of the frame “1 moisture (forehead) ambient temperature” is touched on the screen of FIG. 20, a partial screen 122 is opened on the screen as shown in FIG. A column 123 (blank before measurement) for displaying the measured value of (forehead) and a column 124 for displaying the environmental temperature at the time of measurement are shown. With the screen in this state, the counselor applies the moisture sensor 32 (see FIG. 4) to the customer's forehead to measure the amount of moisture in the customer's forehead. Thereby, the above column 12
At 3, the measured value is displayed. If the measured value is not displayed or an error mark is displayed, the display 125 of “Redo” is touched and the moisture measurement is performed again. To proceed to the next step, the user touches the "OK" display 126 to return the screen to the state shown in FIG. 20, and thereafter, the same procedure as above is repeated to measure the amount of water and sebum on the cheek of the customer.

Next, "4 YES / NO inquiry-1",
"5 YES / NO Interview-2", "6 Trouble Interview"
In each process, as shown in FIG. 22, for example, a screen on which a question 127 relating to the skin condition and options 128 such as “YES” and “NO” are displayed, When the counselor selects the option 128 in accordance with the answer, the selected character is inverted between black and white. This inquiry screen is a utility model because it is necessary to input YES / NO each time and whether or not to save the input information is left to the customer's judgment after counseling. At the bottom of the screen, a switch display 129 for menu switching is arranged.

Then, the customer's skin type is determined from these interviews and the previously measured water content and sebum content, and the type is displayed as a symbol 130 as shown in FIG. It has become. The skin type includes eight skin characteristics obtained by actually performing the above-mentioned forehead and cheek moisture measurement, sebum amount measurement, and the above-mentioned inquiry on a 18- to 60-year-old woman on the screen. These are classified into typical examples (the same as the skin types shown in Table 2 above), and are displayed as symbol symbols in combination with four trouble items. The description of the skin type is displayed on the next screen (illustration of the screen is omitted).

In this way, the basic counseling course ends, and the screen returns to the basic screen shown in FIG. Then, next, the menu 105 of the skin care counseling information is called to find out what kind of skin care is required for the skin type obtained by the basic counseling. As a result, the screen changes as shown in FIG. 24, and the process of the skin care counseling course is displayed. At this time, as for the arrow at the bottom of the screen, the center arrow 119 is displayed in dark color.

In the first and second processes of the skin care counseling, in the case of the customer's skin type obtained by the basic counseling, the state of the skin is objectively presented to the customer. That is, first, in the first process, as shown in FIG. 25, a skin sectional view 131 of the customer's skin type and its description 132 are displayed. In addition, it is also possible to clarify the problem of the customer's skin by recalling a well-balanced skin cross-sectional view of the good skin and comparing the two skin cross-sectional views side by side on the same screen.

Then, in the next process, an enlarged image of the customer's skin surface is displayed on the TV color monitor 35 using the skin surface enlarged camera 31 (see FIG. 4).
Customers can observe their own skin condition with their own eyes.

In the third process, points of care are explained and displayed, and in the fourth process, a skin care plan including specific types of cosmetics is explained and displayed. Then, a detailed explanation screen can be called for each cosmetic.

In this way, the skin care counseling course ends, and the screen returns to the basic screen shown in FIG. Then, next, the menu 105 of the base make counseling information is called. As a result, the screen changes as shown in FIG. 26, and the process of the base make counseling course is displayed. At this time, the arrow 120 at the right end of the arrow at the bottom of the screen is displayed in dark color.

In the course of base makeup counseling, first, as shown in FIG. 27, a question 133 and an option 134 of "YES" or "NO" are displayed on the screen, so that a trouble inquiry for base makeup is performed. Will be
Then, counseling proceeds in accordance with the process shown in FIG. The fifth process, “skin color measurement” is performed to select a foundation that matches the color of the customer's skin, and the counselor uses the color difference meter 34 (see FIG. 4) on the customer's skin. Apply and measure. The result is displayed on the screen as shown in FIG.
Black points 136 are displayed in the skin color distribution diagram 135 in which lightness is the vertical axis and hue is the horizontal axis. Note that the skin color distribution 135 shows seven types of skin color regions classified based on the relationship between lightness and hue, together with predetermined names indicating the skin colors. Then, the color of the skin color area where the above black dots 136 overlap can be selected as the color of the foundation closest to the skin. On the left side of the screen, under the heading “Foundation color” 137, “Beige 2”, “Beige 1”, and “Yellow beige 2” are arranged in this order from the top.
Are listed.
This is because the color closest to the customer's skin color is "beige 2"
Next, "beige 1" is preferable, and "yellow beige" is preferable next.

In this way, the base make counseling course ends, and the screen returns to the basic screen shown in FIG. Then, by touching the switch display 107 of “TODAY”, as shown in FIG. 29, a screen summarizing the results of the counseling performed so far can be viewed. In this screen, the measured value 13 such as the amount of moisture is displayed.
7. The result 138 of the YES / NO interview and the skin type 139 can be understood at a glance. In the next screen, the result of the base makeup counseling, the result of the foundation color and the like can be understood at a glance (not shown).

When the user touches the triangle button display 140 next to the measured value 137 on the screen shown in FIG. 29, for example, if the skin temperature is displayed, as shown in FIG. Line graph 14 showing the change over time in skin temperature based on counseling data
1 is partially displayed.

In addition to the above, the screen of the PC 36 displays
Various kinds of information such as information about various skins and information about customers, previously stored in the client 43 and the server 44, or a member list and a personal name search can be extracted and displayed. In addition, the content can be updated by adding new content.

In this way, in the counseling space B, the customer can carefully receive skin diagnosis and counseling while looking at the screen of the PC 36 together with the counselor. Then, after receiving sufficient advice on cosmetics and skin care methods suitable for oneself, one may leave the store as it is, or go to self-space A and purchase cosmetics. And the above counseling
The counselor does not have to ask one-sided questions, but can proceed with understanding the objective data shown on the screen for each task, so that customers can fully understand and receive advice from the counselor. .

In the above example, an ID card is issued to the customer, the card reader 6 is installed in the self-space A, and certain information is taken in from the ID card. However, the ID card is not necessarily required. is not. That is, it is possible to display and pass the customer-specific number to a mere membership card, and process the information by inputting the number.

The above example describes a system in which various types of information obtained in a store (= product sales space) X of a cosmetics store are effectively used in the store X. By using the information in a wider range, rather than in the store X, it is possible to implement a better product sales system that can immediately respond to customer needs.

For example, as shown in FIG. 31, a store X of a cosmetics store, a store Y different from the store X, which supervises and manages the handling of cosmetics in the cosmetics company, and a laboratory which develops new products and Z _1, carry out the production of cosmetics factory Z
_2, between the branch Z ₃ which functions to promote selling cosmetics, constitute a network utilizing each other the information stored in the store X, thereby quickly grasp the customer needs, according to the needs It is possible to implement a merchandise sales system that enables development and sales promotion of cosmetics.

The above-mentioned merchandise sales system will be described in detail. That is, first, in the store X, as described above, the POS register 41, the client 43, and the server 44 provide the cosmetic purchase information, the sample product delivery information,
Counseling information and the like are accumulated over time. On the other hand, the cosmetics headquarters Y has information management means (host computer).
201 is installed, and this is the POS cash register 4
1, the client 43 and the server 44 are connected. The non-member cosmetic purchase information (date and time, item, quantity, purchase price, etc.) and sample delivery information to the non-member (date, time, item, quantity, etc.) stored in the POS register 41 are stored in the information management section. It is sequentially transmitted to the means 201 (arrow a in FIG. 31). In addition, the cosmetics purchase information and sample delivery information for each member stored in the client 43 are stored in the information management unit 20 together with the member number.
1 (arrow b). Further, the server 4
The customer information (member number, name, date of birth, gender, address, etc.), counseling information (skin condition measurement results, interview results, skin type, etc.), information on recommended products, etc., stored along with the membership number Are sequentially transmitted to the information management means 201 (arrow c). And the information management means 2
In 01, accumulation of such information and processing according to the purpose are performed.

On the other hand, the laboratory Z for developing new products₁And
Factory Z that produces cosmetics_TwoAnd a machine to promote sales of cosmetics
Branch office Z_ThreeOf the terminals 202 to 204
Is installed, and each of the terminals 202 to 204
It is connected to the information management means 201 of the product headquarter Y. Soshi
From the information stored in the information management means 201,
Total customer information (correlation between skin and age, skin and region
Correlation, etc.) are extracted and sequentially sent to the laboratory terminal 202.
(Arrow d). This information is available at Laboratory Z₁In
Useful for new product development. In addition, the information management
Sales of cosmetics by type based on information stored in means 201
Because the trend can be understood, production planning information (cosmetics
Type, delivery date, quantity, etc.) are sequentially sent to the factory terminal 203.
(Arrow e). Thereby, the factory Z_TwoIn
Cosmetic production can be tailored to market trends
You. Further, information stored in the information management means 201
From the sales progress information by store (daily, monthly, yearly, makeup
Product type, etc.) are analyzed and sequentially sent to the branch office terminal 204.
(Arrow f). Based on this information, branch Z _Threeso
Has various approaches to promotion (samples,
Preparation of frets, DM, etc., examination of advertising methods, stores
And the like).

The laboratory terminal 202 and the factory terminal 203
Are connected to each other, and new product information (recipe, auxiliary material information, etc. necessary for new product production) is sequentially transmitted from the laboratory terminal 202 to the factory terminal 203 (arrow g).
_{In 2} , the new products are being produced quickly. Then, from the factory terminal 203, the information management means 201
, As cosmetics in factory Z ₂ production progress information (new products, new sample including a) is sent sequentially (arrow h), the production trends in the factory Z _2, in cosmetics headquarters Y, is always grasp Has become. Also, every time new product / new sample production information is transmitted from the factory terminal 203,
From the information management means 201, each information storage means 4 in the store X
New product / new sample information (JAN code No., product name, amount, etc.) is transmitted to 1, 43, 44 (arrows i, j,
k) At the store X, the program is changed or added so that the information processing on the new product can be performed immediately.

As described above, according to the merchandise sales system in which an extensive information network is formed outside the store X, the accumulated information and the processed information obtained at each store X are converted into the factories Z ₂ , since the Institute Z ₁ to perform product development, such as the branch Z _3, etc. responsible for product sales, in each department away, share simultaneously further processed if desired, can be exchanged with each other, the customer It is possible to quickly grasp and respond to products and sales forms that meet the needs of the company. Therefore, the customer can immediately and accurately obtain the desired product and desired information, which is convenient. In addition, since the sales side can quickly proceed with product development according to needs, it is also possible to analyze the situation of each store X and proceed with sales promotion corresponding to it, so it is effective while keeping costs low. There is an advantage that a simple product strategy can be executed.

In the above merchandise sales system, the information management means 201 is usually installed at one place, but the terminals 202 to 204 are connected to the laboratory Z ₁ , the factory Z ₂ , and the branch office Z _3.
An appropriate number is installed according to the type and number of the above. Needless to say, the information management means 201 may be divided into a plurality of units if the functions are assigned to each region or each product type.

Further, in the above example, the case where the product is a cosmetic has been described. However, the product sales system of the present invention can be applied to not only cosmetics but also various types of sales systems. However, since it is a basic feature of the present invention that a variety of products can be sold in a form according to the customer's purchase attitude, for example, even if the symptoms are the same, the customer's own preference and constitution, etc. Sales of products for which a wide variety of products are being developed for specific tasks, such as pharmaceuticals that select products according to the age of the baby or baby foods that select the product according to the age and condition of the baby. Is optimal.

[0084]

As described above, in the merchandise sales system according to the first or second aspect of the present invention, a single sales floor is divided into a self space A, a counseling space B, and a cash register space R. Each time a customer visits the store, the customer can select the self-service method or the counseling method. In addition, no matter which method you use to purchase or counsel products,
Information on the customer himself is stored in the central database, and the stored information can be taken out at any time in the self-space A and the counseling space B. It can be helpful when receiving counseling. Therefore, regardless of whether the customer purchases the product himself or receives advice from counseling, he can efficiently refer to the necessary information and perform interviews and measurements at each time. Product selection and counseling can be performed in a short time. Also, on the counseling side, since all information can be extracted from the counseling information processing means, appropriate guidance can be easily provided without requiring advanced knowledge and skilled work, and the burden on the counselor is small. Has the advantage of:

Further, in the commodity sales system according to the third aspect of the present invention, the accumulated information and the processed information accumulated at the sales floor can be transferred to each department having a specific function other than the sales floor, such as a factory for producing the goods. In this case, since the items can be shared at the same time, further processed as necessary, and exchanged with one another, it is possible to quickly grasp and respond to products and sales forms that meet customer needs. Therefore, there is an advantage that a customer can immediately and accurately obtain a desired product and desired information. In addition, the merchant has an advantage that it is possible to promptly proceed with product development according to needs, and an advantage that it is possible to analyze the situation of each store and proceed with a corresponding sales promotion. Therefore, it is possible to execute an effective product strategy while keeping costs low, and it is possible to stably supply products at low cost.

[Brief description of the drawings]

FIG. 1 is a schematic plan view showing one embodiment of a product sales system of the present invention.

FIG. 2 is a perspective view showing a self-service device used in the embodiment.

FIG. 3 is an explanatory diagram of a skin tone sample plate for self use used in the above embodiment.

FIG. 4 is a perspective view showing a counseling device used in the embodiment.

FIG. 5 is a schematic connection diagram of each device in the embodiment.

FIG. 6 is a schematic connection diagram of each device in the embodiment.

FIG. 7 is an explanatory diagram of a self-use PC screen in the embodiment.

FIG. 8 is an explanatory diagram of a self-use PC screen in the embodiment.

FIG. 9 is an explanatory diagram of a self-use PC screen in the embodiment.

FIG. 10 is an explanatory diagram of a self-use PC screen in the embodiment.

FIG. 11 is an explanatory diagram of a self-use PC screen in the embodiment.

FIG. 12 is an explanatory diagram of a self-use PC screen in the embodiment.

FIG. 13 is an explanatory diagram of a self-use PC screen in the embodiment.

FIG. 14 is an explanatory diagram of a self-use PC screen in the embodiment.

FIG. 15 is an explanatory diagram of a self-use PC screen in the embodiment.

FIG. 16 is an explanatory diagram of a self-use PC screen in the embodiment.

FIG. 17 is an explanatory diagram of a self-use PC screen in the embodiment.

FIG. 18 is an explanatory diagram of a self-use PC screen in the embodiment.

FIG. 19 is a PC for counseling in the above embodiment.
It is an explanatory view of a screen.

FIG. 20 is a PC for counseling in the above embodiment.
It is an explanatory view of a screen.

FIG. 21 is a PC for counseling in the above embodiment.
It is an explanatory view of a screen.

FIG. 22 is a PC for counseling in the above embodiment.
It is an explanatory view of a screen.

FIG. 23 is a PC for counseling in the above embodiment.
It is an explanatory view of a screen.

FIG. 24 is a PC for counseling in the above embodiment.
It is an explanatory view of a screen.

FIG. 25 is a PC for counseling in the above embodiment.
It is an explanatory view of a screen.

FIG. 26 is a PC for counseling in the above embodiment.
It is an explanatory view of a screen.

FIG. 27 is a PC for counseling in the above embodiment.
It is an explanatory view of a screen.

FIG. 28 is a PC for counseling in the above embodiment.
It is an explanatory view of a screen.

FIG. 29 is a PC for counseling in the above embodiment.
It is an explanatory view of a screen.

FIG. 30 is a PC for counseling in the above embodiment.
It is an explanatory view of a screen.

FIG. 31 is an explanatory diagram showing a flow of information in another embodiment of the present invention.

[Explanation of symbols]

 1 counter 2 merchandise display shelf 4,36 PC 41 POS cash register 43 client 44 server A self-space B counseling space R cashier space X space for selling goods

Claims (4)

[Claims] 1. A product sales space X is defined as a cash register space.
Divided into a self-space where customers themselves select products and a counseling space where counselors give advice to customers for product selection.
A sales information recording means for accumulating merchandise sales information with time is provided. In the self-space, a merchandise display shelf and a customer himself / herself can take out information necessary for purchasing the merchandise at any time. A self-information processing means capable of accumulating information about the customer over time is provided, and the counselor can take out the necessary information for counseling from time to time in the counseling space. A counseling information processing means capable of storing information over time is provided, and the self-information processing means and the counseling information processing means are connected to a central database, and the information stored in each connected means is referred to as Centralized management by customer in the central database In means, commodity selling system, characterized in that it has to be able to see or update necessary information from the central database selectively pulled out. 2. The merchandise sales system according to claim 1, wherein the sales information recording means is connected to a central database, and information stored in the sales information recording means is sequentially transmitted to the central database. ,
A merchandise sales system characterized by accumulating and processing such information so that the sales information recording means can selectively extract necessary information from the central database to refer to or update. 3. A management space Y which is connected to the sales information recording means and a central database in a management space Y remote from the product sales space X according to claim 1 or 2, A function terminal connected to the information management means is provided in one or more function spaces Z remote from Y, and merchandise sales information stored in the sales information recording means, and customer information and counseling stored in the central database And the information are sequentially transmitted to the information management means, and the information management means accumulates and processes the information, and stores the accumulated information or the processed information.
A merchandise sales system wherein the sales information recording means, the central database, and the function terminal are sequentially transmitted. 4. The functional space Z is of three types: a research laboratory for product development, a factory for product production, and a branch office for product sales. The information management means transmits the product sales information, Customer information and counseling information are sequentially transmitted, production management information is sequentially transmitted from the information management means to the factory terminal, and sales progress information for each product sales space X is sequentially transmitted from the information management means to the branch office terminal. 4. The product sales system according to claim 3, wherein production progress information is sequentially transmitted from the factory terminal to the information management means, and new product information is sequentially transmitted from the laboratory terminal to the factory terminal.